Service Station and Garage Management READ BY AUTOMOTIVE REPAIR SHOP OWNERS AND TECHNICIANS SINCE 1955
NOVEMBER 2012
AAPEX 2012 Regenerative Braking Telematics
www.ssgm.com
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SSGM what’s inside November 2012
Vol. 42 No. 9
Service Station and Garage Management
EDITOR Tom Venetis
(416) 510-6790 tom@ssgm.com
TECHNICAL EDITOR Jim Anderton jim@ssgm.com CONTRIBUTING WRITERS Andrew Brooks, Nestor Gula, Noelle Stapinsky PUBLISHER Marc Gadbois (416) 510-6776 marc@ssgm.com SALES MANAGER Jay Armstrong (416) 510-6745 ACCOUNT MANAGER Jim Petsis (416) 510-6842 CIRCULATION MANAGER Selina Rahaman (416) 442-5600 ext 3528 srahaman@bizinfogroup.ca SUBSCRIPTION ENQUIRIES Roshni Thava (416) 442-5600 ext 3555 ART DIRECTOR Ron Taylor
See Page 12
PRODUCTION MANAGER Steve Hofmann (416) 510-6757
See Page 20
PRINT PRODUCTION MANAGER Phyllis Wright
AAPEX 2012
VICE PRESIDENT CANADIAN PUBLISHING Alex Papanou
Changing vehicle ownership and demographics signal important changes for the Aftermarket . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
PRESIDENT BUSINESS INFORMATION GROUP Bruce Creighton
Counterfeits Fake vehicle bearings seized in Toronto point to growing worldwide problem . . . . . . . . . . 20
Automechanika Global Aftermarket shows resilience, growth . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Regenerative Braking What are the service opportunities for your shop? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32
Telematics Vehicle connectivity enables the car to sell maintenance, repair work . . . . . . . . . . . . . . . . 34
Departments Editorial . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6 News . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8 Baywatch . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .36 Internet Directory . . . . . . . . . . . . . . . . . . . . . . . . . .38 Advertiser Index . . . . . . . . . . . . . . . . . . . . . . . . . . .38
*For BlackBerrys: Go to your BlackBerry messenger and select Scan Barcode. *For iPhones: Use the App Store to download Beetagg Reader Pro.
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“We acknowledge the financial support of the Government of Canada through the Canada Periodical Fund (CPF) for our publishing activities .”
In association with CANADIAN
AUTOMOTIVE Technician
AWARD-WINNING MAGAZINE HEAD OFFICE Business Information Group 80 Valleybrook Drive Toronto, ON M3B 2S9 Contact us via one of the following methods: Telephone: 416-442-5600 Facsimile: 416-510-5169 Website: www.ssgm.com Service Station and Garage Management is published by BIG Magazines LP, a div. of Glacier BIG Holdings Company Ltd., a leading Canadian information company with interests in daily and community newspapers and business-to-business information services. Subscription rates: Canada $51.95 + HST + applicable taxes per year; $82.95 + HST + applicable taxes for 2 years; single copy price $7.00 + $0.42 HST + applicable taxes. USA $91.95US per year; single copy price US$10.00. All other foreign in US $93.95 per year. All rights reserved. Printed in Canada. US office of publication: 2424 Niagara Falls Blvd, Niagara Falls, NY 14304-5709. Periodicals Postage Paid at Niagara Falls, NY. USPS #009-192. US postmaster: Send address changes to Service Station and Garage Management, PO Box 1118, Niagara Falls, NY 14304. Return undeliverable Canadian addresses to: Circulation Dept., Service Station and Garage Management, 80 Valleybrook Drive, Toronto, ON M3B 2S9. Postmaster: please forward forms 29B and 67B to 80 Valleybrook Drive, Toronto, ON M3B 2S9. Printed in Canada. All rights reserved. The contents of this publication may not be reproduced either in part or in full without the consent of the copyright owner. From time to time we make our subscription list available to select companies and organizations whose product or service may interest you. If you do not wish your contact information to be made available, please contact us. Member of the Audit Bureau of Circulations Publications Mail Agreement #40069240 Print edition ISSN 0381-548X On-line edition ISSN 1923-3396 Member of
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Association of Business Publishers 205 East 42nd Street New York, NY 10017
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|| Tom’s EdiTorial
Tradition still has its uses I
By Tom Venetis, Editor
What the average person thinks is ‘normal’ driving and what oil blenders and car makers say is ‘normal’ is surprisingly different. For oil blenders, ‘normal’ driving – consisting of stop-and-go traffic, highway driving, coldweather starts and driving in the summer – is, in reality, ‘severe.’
t must have been a slow news day. CTV Toronto ran a short news item on oil changes (http://www.ctvnews.ca/video?clipId=786255&binId=1.810401), reminding viewers of how important it is to change motor oil regularly. It ran through the obvious: regular oil changes are important, one should know which oil is specified for the vehicle, some newer vehicles need more motor oil than others and others are recommended to use synthetic oils exclusively, and, the most obvious, to read the owner’s manual. Nothing surprising or controversial in almost any of the information presented. Where I did have one question was with the brief mention of on-board oil monitoring systems. These are becoming more common in vehicles and are designed to give vehicle owners more ‘accurate’ drain-interval times. Instead of relying on the traditional maxim of changing motor oils every three months or 5,000 kilometres, oil monitoring systems use a complex set of algorithms and real-time monitoring of driving habits to calculate the time when an oil change should be done. The problem, as is often the case, comes from the two contradictory messages that vehicles owners are given and which were not fully addressed in the piece. Oil monitoring systems are sold to the driving public as a way of saving money on oil changes and helpful in protecting the environment. Some car makers claim drivers can have up to three times fewer oil changes per year, which translates into less oil being consumed and less damage to the environment in having to dispose of used motor oil and filters. However, if one reads the owner’s manual on vehicles equipped with these technologies, the manual still recommends changing the motor oil based on driving conditions, often recommending regular changes for ‘normal’ driving conditions. And this, folks, is where the problems begin: what exactly is ‘normal’? What the average person thinks is ‘normal’ driving and what oil blenders and car makers say is ‘normal’ is surprisingly different. For oil blenders, ‘normal’ driving – consisting of stop-and-go traffic, highway driving, cold-weather starts and driving in the summer – is, in reality, ‘severe.’ Under these ‘severe’ conditions, oil blenders will recommend you change the oil regularly, much closer to the traditional intervals recommended over the past decades. I would recommend it as well. Yes, oil monitoring systems are convenient, but we need to remind vehicle owners that motor oil does a lot more than simply lubricate the engine. Motor oils protect vital engine parts, keep seals intact as they age and suspend harmful particles which can damage an engine and which the filter takes out. What drivers want to avoid is having the oil become so contaminated or broken down that it cannot perform its function, resulting in engine damage and a very expensive repair. Yes, the longer drain intervals with the new technologies are fine. But I would not want to give up on the conventional wisdom of regular oil changes just yet.
What do you think? Have your say and speak your mind! letterstotheeditor@ssgm.com 6 SSGM November 2012
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www.ssgm.com
12-11-16 10:04 AM
THE MOST IMPORTANT PART OF SERVICE? THE PARTS. Start the job right with genuine Motorcraft® parts. The only parts manufactured specifically for
Ford, Lincoln and Mercury vehicles. Take our brake pads—unlike some aftermarket brake pads, they’re part of a vehicle braking system that’s tested on the road under real-world conditions and meets Canada Motor Vehicle Safety Standards. For the best quality and more satisfied customers, choose Ford Motorcraft® parts from your local Ford Store. See dealer for details.
Ford and Motorcraft® brake pads and shoes are covered by the Ford Protection Plan* – so you can let your customers know that these could be the last ones they ever buy.
* Ford Protection Plan is only available for non-commercial cars and light trucks. If an eligible Ford, Motorcraft® or Ford-approved part fails due to a defect in material or workmanship, wear out or rust through, it will be replaced at no charge as long as the original purchaser of the part owns the vehicle on which the part was installed. Labour is covered for the first 12 months or 20,000 km (whichever occurs first) after the date of installation. Emergency brake pads are not eligible under this plan. See Service Advisor for complete details and limitations. Motorcraft® is a registered trademark of Ford Motor Company. ©2012 Ford Motor Company of Canada, Limited. All rights reserved.
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|| News Briefs Mitchell 1 Introduces SureTrack Repair Information Resource
Mitchell 1 announced the release of SureTrack, an all-in-one repair information resource that brings together a combination of intelligence and expertise to help aftermarket automotive shops increase accuracy and efficiency from diagnosis to completed repair. The online product was introduced in the Mitchell 1 booth at the Automotive Aftermarket Products Expo (AAPEX) in Las Vegas, NV. “SureTrack combines a powerful suite of resources that will set a new standard for automotive repair excellence by bridging the gap between symptom and accurate repair,” said Ben Johnson, director of product management for Mitchell 1. “In a nutshell, SureTrack provides a short and direct path to the most likely
repair for specific symptoms on a specific vehicle. “We’re dedicated to always helping our shop customers improve productivity and efficiency, so we’re delighted to launch this resource that will truly allow them to fix cars faster.” The result of an extensive collaborative development effort between Mitchell 1 and Snap-on, Mitchell 1 claims SureTrack is the industry’s most comprehensive source of expert knowledge for professional technicians, combining diagnostic experience with repair time-savers and detailed parts replacement records, all wrapped in an interactive forum. Vehicle-specific data is generated from millions of successful fixes and consolidated from multiple sources — parts data, diagnostic troubleshooting procedures and repair experience —
Federated Member Canusa Expands Distribution Center in Dorchester, Ontario
Federated member Canusa Automotive has expanded its main distribution center in Dorchester, Ontario with the addition of 20,000 square feet, increasing the size of its warehouse to 120,000 square feet. The new space will house all of Canusa’s AC Delco products. “Our warehouse expansion will allow us to better serve our customers in southwest Ontario,” said Stephen Drake, vice-president of Canusa. “AC Delco is our our biggest product line with Federated and we felt it was important to have that product line located in its own space in our 8 SSGM November 2012
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warehouse. We also want to thank everyone at AC Delco for all their assistance in this expansion.” A ribbon-cutting ceremony was held on October 12 to celebrate the grand opening of the new warehouse space. Bob Jones, the 89-year-old founder and retired chairman of the board of Canusa, was on hand for the ceremony. Canusa Automotive is a full-line warehouse distributor operating two distribution facilities in Dorchester and Mississauga, Ontario and 37 parts store outlets under the Auto Parts Centres banner.
eliminating the need to access multiple databases and Web-based forums to gather and analyze the information. SureTrack delivers it all from a single resource. SureTrack will be available by subscription as a standalone product and as an optional module within ProDemand from Mitchell 1. In addition, SureTrack will be available as an optional module in ShopKey Pro from Snap-on and as an integrated component of Snap-on’s Windowsbased diagnostic platforms, VERUS and VERDICT.
Prenco Progress and Engineering Founder Passes
Stanley Peter Viezner, owner of Prenco Progress and Engineering Corp. passed away on Friday, September 14th, 2012 after a short illness while visiting the Czech Republic. He was one month away from his 88th birthday. He leaves behind his wife of 58 years Erica (Chmel), brother-in-law Thomas Chmel, son Stanley Jr. and wife Susan, daughter Marie Manzac and husband Jean-Paul Manzac (Czech Republic), daughter Erica Jana Viezner and Jason Fulton, grandchildren Josef, Lucie and Marek Viezner, Filip Manzac (Czech Republic) and Asha Fulton, as well as many close relatives, friends and associates both here in Canada, Czech Republic and around the world. A major player in the early Canadian hydraulics industry, he pioneered the Canadian import automotive business in the early 60s as post-war imports gained popularity. He helped successfully develop Prenco Progress and Engineering Corporation Limited into one of the major distributors and manufacturers of import automotive aftermarket parts in Canada and the United States. Not forgetting his roots, Viezner was very much involved in the Czech community, initiating and organizing many different projects and events, and assisting in charitable and social functions. He was cremated in the Czech Republic and brought back home to Canada. www.ssgm.com
12-11-16 10:05 AM
News Briefs || Denso Announces Formation of New Americas Aftermarket Headquarters, Product Expansion
Denso Sales California announced that it plans to expand coverage of eight of its aftermarket product lines. The announcements were made during the Automotive Aftermarket Product Expo (AAPEX) in Las Vegas, NV. Denso announced that it will be expanding its domestic and import model coverage in the following product lines: Oxygen sensors, A/C compressors, radiators, condensers, fuel pumps, alternators, starters and coil on plug. The product expansion is a result of increased demand for the company’s products in the Americas. Also announced at the AAPEX show was that the company would be combining two companies to form an aftermarket headquarters for the Americas called Denso Parts and Services Americas, Inc. located in Long Beach, Calif. that will support the increased demand more effectively. The reorganization will be complete on April 1, 2013, “In the Americas, we want to grow 10 per cent per year by 2015. Last year we announced the opening of our Mexico aftermarket sales office. This year we also want to grow our current business in Canada, Central and South America,” said Richard Shiozaki, senior vice-president, Denso Sales California, Inc. during a press conference at the company’s booth on the floor of AAPEX. “As part of the reorganization, – American Industrial Manufacturing Services in Murietta, Caifornia, a Denso group company that produces remanufactured products including starters and alternators, will merge with our current sales office, Denso Sales California. in Long Beach. “This change mainstreams our aftermarket operations in the Americas and is aligned with the global aftermarket growth we announced last year when we introduced Denso’s Aftermarket Business Unit in Japan. Denso is dedicated to expand our sales and products into the aftermarket in the Americas. This organization change will allow us to develop and launch www.ssgm.com
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products more quickly for our customers in the region. The new organization will be responsible for the engineering, procurement, sales, service and planning for aftermarket, heavy duty, OES and non-automotive products. Denso has identified the aftermarket as an essential segment to provide quality products and services to our customers. Our commitment is to support our customers as a major global aftermarket manufacturer and go beyond our reputation as solely a Tier 1 OE supplier.” “We launched ninety-eight new part numbers and published new North American catalogs in May 2012,” said Fran Labun, vice-president, sales group, Denso Sales California Inc. “Now with 30,000 applications and 1,227 part numbers, we offer coverage for 99.9 per cent of all vehicles through model year 2012. We’re also expanding our aftermarket thermal product lines for Denso’s compressors, radiators and condensers. In fact, Denso’s thermal business represents 2/3 of the global market share. That means that automakers rely on our quality and innovation to remain on the leading edge of engine and cabin cooling technology. Denso’s extensive OE experience ensures that our aftermarket compressors, radiators and condensers provide unmatched performance, reliability and fitment.”
Gabriel Adding Over 50 New Premium ReadyMount Preassembled Struts, Expanding Line to Almost 200 SKUs
The Original Gabriel (Ride Control, LLC), the originator of the world’s first automotive shock absorber in 1907, continues to quickly expand its premium ReadyMount line. The company is introducing over 50 new SKUs, expanding the line by over 25 per cent, and bringing its line to almost 200 ReadyMount preassembled struts, a number that rivals competitors’ lines. Of these new applications, 40 are first- or new-to-market designs covering such high-demand vehicle applications as mid-2000’s Toyota Corolla and Camry, Pontiac G6, Chevrolet Malibu, Chrysler 300, Dodge Charger,
and Ford Crown Victoria. “These are high demand vehicle applications that, until now, have not had preassembled strut coverage in the marketplace,” said Janet Qian, Gabriel director of business strategy and marketing. “Gabriel is laser-focused on market and customer demands for coverage for its premium ReadyMount and for all our product lines.”
Delphi Product & Service Solutions Wins First AAIA Telematics Challenge
Delphi Product & Service Solutions (DPSS) announced the company is the winner of the first Automotive Aftermarket Industry Association (AAIA) Aftermarket Telematics Challenge. The announcement was made at the Automotive Aftermarket Products Expo (AAPEX) in Las Vegas. The connected car solution developed by DPSS through an exclusive partnering agreement with Aftermarket Telematics Technologies, LLC (ATT) was selected based on how it links consumers to the independent aftermarket service channel, as well as supports the independent car care and traditional parts distribution models. “Telematics not only helps improve vehicle performance and safety, but can contribute in driving the parts business,” said Lúcia Veiga Moretti, president, DPSS. “Telematics connects the car owners to repair shops, distributors, manufacturers, fleet customers, and other industries increasing business loyalty and shop profitability. It’s an evolution of the aftermarket business model.” The AAIA Aftermarket Telematics Challenge identifies and recognizes the best example of telematics available in the independent aftermarket. The DPSS Connected Car Telematics Solution, powered by ATT’s suite of software solutions, offers consumers the features and benefits of a connected-car experience without purchasing a new vehicle equipped with OE-embedded telematics technology. It also equips the independent aftermarket with capabilities to compete in the connected car care market. November 2012 SSGM 9
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|| News Briefs “Delphi with ATT demonstrated a carefully executed solution offering value and benefits to every link in the service chain from the parts manufacturer to the consumer,” said Scott Luckett, chief information officer, AAIA. “In fact, the solution succeeds in educating consumers to the benefits of regular vehicle maintenance. A knowledgeable and informed consumer
is likely to be a better customer of the independent aftermarket.” The connected car telematics solution is connected to the vehicle through an OBDII plug-in device engineered by Delphi. The device has been successfully road-tested over 50 million miles in tens of thousands of vehicles. ATT provides the vehicle owner and service operator a web interface to
view vehicle history and alerts as well as access parts and service information from Delphi. DPSS was also recently the recipient of its first Automechanika Frankfurt Innovation Award at the September global exhibition in Frankfurt, Germany. DPSS telematics won in the Systems Category. There is more news on page 24.
Federal-Mogul to Introduce Interactive Local Market Technician Support Platform During AAPEX Federal-Mogul will unveil an extensive new in-market product, brand and technical support platform for vehicle service providers during the Automotive Aftermarket Products Expo (AAPEX) in Las Vegas. The new platform features a team of ASE-certified specialists and sophisticated technical support vehicles that will be deployed throughout North America with the capability to reach thousands of service professionals each year. The platform was featured in Federal-Mogul’s exhibit on the main floor of the AAPEX Show at the Sands Expo and Convention Center. “Automotive service professionals face new diagnostic, repair and customer service challenges every day. We believe it’s our responsibility as a leading manufacturer to offer a comprehensive two-way communication platform that provides valuable daily support of these professionals on a oneto-one basis,” said Jay Burkhart, senior vice-president, global markets, Vehicle Component Solutions, Federal-Mogul. “This platform will serve as hands-on,
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in-market interface with the thousands of professionals who specify and install our products on the job.” The interactive local market platform is the latest in a series of investments by Federal-Mogul in new programs and tools designed to help service dealers and other customers leverage the value of the company’s industry leading technologies. FederalMogul also offers a real-time electronic information system, www.fme360.com, that enables service professionals to access the latest news regarding the company’s products and programs as well as an extensive virtual library of technical resources and other businesscritical tools. The fleet of vans complements the in-depth technical training programs and materials available via Federal-Mogul’s award-winning Technical Education Center in St. Louis. “These in-market support teams will take our technical, product and brand messages directly to the professionals who benefit most from them while at the same time gaining feedback on their most pressing needs,”
Burkhart said. “Technicians will be able to hold our products in their hands and see how and why they’re the best choices for their customers’ vehicles. This one-to-one connection has been missing for too long in the aftermarket, yet it’s more important than ever given today’s increasingly sophisticated vehicle systems and rising consumer expectations.” The Federal-Mogul in-market teams will be positioned in major markets across the U.S. and Canada, with the flexibility to deploy multiple vehicles to specific areas in conjunction with special training initiatives and regionally targeted programs. Onboard technology will include multimedia instructional tools, product and system displays and an innovative, selfcontained interactive product training module. The Federal-Mogul technical product specialists will be able to access and print the company’s Web-based training materials, including product and repair bulletins, in response to customer requests and/or to supplement their on-site presentations.
www.ssgm.com
12-11-16 10:06 AM
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|| AAPEX
Where is the Aftermarket going? This year’s AAPEX/SEMA highlighted aging vehicle population, opportunities for service operations By Tom Venetis, Editor
T
his year’s AAPEX show in Las Vegas was not only an opportunity to see new automotive technologies and services, it also featured several excellent forums for understanding the trends that will impact independent service providers and aftermarket parts
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makers over the next several years. This year’s forums focused on several issues, both economic and demographic. David Portalatin, executive director of Industry Analysis with The NPD Group Inc. said his company’s most recent survey of consumer trends
suggests the continued uncertainty surrounding the economic recovery is still making itself felt in how people are spending disposable income. While there are signs that consumers are growing more optimistic about the overall economy, they are still reluctant to spend too freely because they are worried about their personal economic security. “But consumers do expect to spend more on gasoline, vehicle repair and vehicle purchases than they were a year ago,” Portalatin added. This is to be expected as many vehicle owners cut back on vehicle maintenance for the last four years and there is now a pent-up demand that will make itself felt in the independent aftermarket. Vehicle maintenance can only be postponed for so long. Another trend that will play into the upward pressure on vehicle maintenance spending is the growing age of the vehicle fleet. Portalatin said while new vehicle sales will rise, the numbers will never reach the 17 million vehicle sales per year that was common before this recent recession. “The reality is that even if we sell 15 million new cars this year, there are still 47 million vehicles on the road right now, so the reality is that the vast majority of Americans are going to drive the same car next year as they did in 2012,” he added. Mark Seng, vice-president, Sales and Client Services and Aftermarket and Commercial Vehicle Solutions for Polk said the average age of vehicles “stands at about 11.3 years right now.” This growing number of 10 yearold-plus vehicles on the road indicates an important change in consumers' www.ssgm.com
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|| AAPEX
feelings about older vehicles. Driven by a growing economy and easy credit and financing options, many pre-recession vehicle owners were quick to dump their cars after a few years to purchase or lease a new vehicle. Few people were interested in investing in an older vehicle. “We need [as an industry] to focus on this eight-to-10-year-old-plus segment of the vehicle market as consumers have now started to revaluate how they feel about that 10-year-old vehicle,” Portalatin said. “Where five years ago, [consumers] would not have invested in such a vehicle, they are now willing to do so … so the eight-to-10year-old vehicle cohort will become the largest vehicle cohort out there on the road. We now have a segment of consumers who will invest in their older vehicles and this group will be a major source of growth for the aftermarket. We will need to identify who these
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people are and what their needs are, as they will become the major source of aftermarket growth for the next several years.”
Investment in Quality
What is unique about this cohort of vehicle owners is while they are careful with how they are spending their dollars – worried as they are about their personal economic situations and the overall economy – when they are going to spend dollars on their vehicles, they want to make sure they are getting the most for those investments. They are looking for quality parts and services that will add value to their vehicle and keep it on the road. “These vehicle owners are much more likely to do more frequent maintenance, they will use fuel additives, premium motor oils and other premium automotive products,” Portalatin added. “Premium means offering
greater value on that part, oil or additive. It has to last longer, perform better and keep the value of the vehicle.” One of the more interesting discussions at this year’s AAPEX show is the impact of the Millennial Generation on the aftermarket. This group, born between the early 1980s to the early 2000s, has been much commented on recently, specifically for how they are impacting vehicles sales and long-term vehicle ownership. One worrying trend for the automotive industry is that this generation are expressing very little interest in owning a vehicle. Millennials’ feelings of economic uncertainty, especially with many holding down high student debt loads and looking at poor job prospects, is making many turn away from wanting to own or
www.ssgm.com
12-11-16 10:07 AM
2000
1965
Valvoline launches MaxLife®, the first motor oil for high mileage engines
Valvoline introduces the first & best selling racing oil of all time
1866
Dr. John Ellis invents motor oil
1939
Valvoline develops X-18, a single grade oil which could be used in place of 18 different specified automotive lubricants
1996
Valvoline launches DuraBlend™, the first synthetic blend motor oil
2012
Valvoline launches NextGen™, the first national branded recycled motor oil
Valvoline invented the engine oil category almost 150 years ago – and we haven’t stopped pushing new innovations since. NextGen™ motor oil is the latest in a long line of category-changing introductions. Made with 50% recycled oil, NextGen™ delivers 100% Valvoline engine protection. NextGen™ motor oil is great for engines and better for the environment, it exceeds industry specifications with reduced environmental impact compared to non-recycled motor oil. Naturally, NextGen™ is supported by the full force of Valvoline’s innovative marketing programs.
Welcome to the Next Generation in motor oil.
Learn more about NextGen™ at NextGenMotorOil.ca © 2012, Ashland Inc. TM Trademark of Ashland or its subsidiaries in various countries.
Valv_History_ENG_Jobber.indd 1 p 15 Valvoline ad.indd 15
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|| AAPEX maintain a vehicle. However, surveys done by several research firms show that this generation, when some of them do go out an purchase a car, tends
to overwhelmingly purchase a used, older vehicle. And that buying group does say they are willing to spend good dollars on premium aftermarket parts
and service to keep the vehicle running. The challenge will be in how to effectively communicate with them. Where the Baby Boom generation could be reached by traditional methods of communications — personalized reminder letters, phone calls or advertising in traditional print publications — today’s Millennials use smart phones and social media to communicate. If the aftermarket does not leverage these new communications tools, they are going to find it difficult to bring the Millennials into independent service operations or to sell them aftermarket premium parts and services.
The Connected Car
One of the most significant challenges facing the aftermarket is the growth of telematics. In this issue of SSGM Magazine, Noelle Stapinsky offers an in-depth look at telematics and the impact on aftermarket service providers. Several AAPEX seminars tackled this issue, warning that independent service professionals need access to advanced telematics in order to work on today’s newest vehicle. The problem is OE car makers and dealer operations are jealously guarding the keys to that information, looking to lock out the aftermarket from profitable repair and maintenance work. Fred Blumer, chief officer with Vehcon Inc., a developer of telematics solutions and services, said telematics is about creating an eco-system where the car maker builds “a lifetime relationship with the consumer … and creating an eco-system where [the vehicle owner] never has to go to an independent every again.” People may already be familiar with telematics through mbrace for Mercedes Benz, General Motors' OnStar, BMW’s ConnectedDrive and Hyndai’s blueLink. These systems tie critical vehicle performance and location information back to the dealer operations, allowing dealer service writers to monitor the ‘health’ of the vehicle. The service writer can notify owners about upcoming maintenance work or send a message, via email or text, for example, about a problem noticed by the vehicle’s telematics system and book the 16 SSGM November 2012
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www.ssgm.com
12-11-16 10:08 AM
Problem:
2005-2010 Ford F250/ F350 Super Duty Pickup steering gearboxes fail at high rates due to piston and shaft breakage.
Solution:
CARDONE engineers redesigned the gearbox with a more robust piston design and larger sector shaft diameter and teeth profile. Original design
CARDONE design
More robust piston design
Larger teeth profile
Larger sector shaft diameter
27-7621N fits 2005-2007 Ford F250/F350
PROTECT the REPAIR!
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27-7631N fits 2008-2010 Ford F250/F350
12-11-16 10:09 AM
|| AAPEX needed service appointment at a time convinient for everyone.
“The key is creating high consumer satisfaction and to keep the customer
tied to this eco-system,” Blumer said. “[Car makers] believe that this connectivity will create trust with them because there is now a permanent connection and that connection will strengthen the dealer relationship and drive income to their service operations. It is a great way of emphasizing [vehicle and service] quality by detecting early warranty work to be done.” Scott Lucket, chief information officer with the Automotive Aftermarket Industry Association (AAIA) said 62 per cent of all new vehicles to be manufactured in the next two years “will be tethered to the ‘Mothership’ – the dealership – through telematics. This is a strategy to keep that vehicle coming back to the dealer service operations.” Jim Dykstra, president of Aftermarket Telematics Technologies, added telematics is really about the vehicle selling service to the owner, telling them what the car needs and tying the vehicle owner to the shop and the technician. “For example, new telematics technologies will be able to monitor battery health, and if there is a problem, such as a power drop, you will get an alert,” Dykstra added. “If the battery fails, the shop will be notified and a tow truck can be sent to the get the vehicle out of trouble. It is about customer retention and competing with the OEs. Customers love the fact that they are being told ahead of time where there is an issue and when they come into the shop they know what the problem is and the work that is going to be done.” “OEMs are using this technology to drive a wedge between the aftermarket and the consumer, and the aftermarket needs to embrace this technology and provide innovative solutions,” added Polk’s Mark Seng. “[The aftermarket] has a lot of advantages because of the relationship with the vehicle owner. Success in the aftermarket is not just going to be based on understanding a torque wrench and a tire gauge anymore. Understanding 4G is just as important as understanding a fourcylinder engine.” SSGM
Photos courtesy of SEMAshow.com 18 SSGM November 2012
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|| Counterfeit
Counterfeit Bearings Seized at Toronto Airport Industry says fake auto, industrial parts increasingly a worldwide concern; and yes, they are also found in Canada By Rebecca Reid
O
n Friday, July 13, The Timken Company received an ominous phone call from Constable Grumel Gill at the Royal Canadian Mounted Police (RCMP) asking about counterfeit bearings. It turns out Canadian customs had intercepted a full pallet of about 500 of the company’s bearings at Toronto’s Pearson International Airport in a shipment coming in from China. “They sent some photographs of the cartons and the external packaging, and asked if we could determine they were counterfeit. Unfortunately, to the trained eye – or the reasonably trained eye – the differences can be hard to spot, but the actual cartons looked wrong enough to raise suspicion,” says Evan Boere, business development manager at Timken in Mississauga, Ont. All Timken products are packaged in a black and orange packaging manufactured to a specific corporate standard that has a hologram for counterfeit protection. Boere notes this packaging was lacking a hologram and the barcoding was wrong. “Those were the first indications,” he says. The World Bearing Association has embarked on a mission to educate customs officials around the world about ways to spot counterfeit bearings. In fact, the organization was formed specifically to tackle the problem of fake bearings and has launched the “Stop Fake Bearings” (www.stopfakebearings. org) campaign. These counterfeits don’t just impact the company’s bottom-line. The shoddy performance of these fakes can cost people their lives. “They [the RCMP] get a lot of requests to investigate counterfeit CDs, 20 SSGM November 2012
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Counterfeit SKF and NTN packaging seized by the SKF Group. Photo provided by The SKF Group. www.ssgm.com
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Counterfeit || but since there is no human safety aspect, they go to the bottom of the pile,” Boere notes. “Constable Gill asked if we could do some analysis –there were enough telltale signs – so we sent the bearings to our manufacturing plant in St. Thomas, Ont., that has a lab.” The bearings conformed to Timken standards in terms of dimensions and surface hardness and weight, but because of the scoring marks on the cone raceway, the bearings were sent to Timken’s metallurgical lab at its Canton, Ohio headquarters. Once they cut them open, it was obvious the bearings weren’t genuine. They were through-hardened and the materials were wrong, Boere explains.
Who made them?
Tracking down the perpetrator of such fakes, however, is challenging. “That gets a little difficult,” Boere says. “It’s very difficult to determine the
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manufacturing source, but they came in from China.” “We have to do it ourselves,” explains Daniel J. Szoch, program manager at Timken in Canton, Ohio. Szoch heads up the company’s global anti-counterfeiting operations. The authorities in China usually don’t take the lead in these investigations, he explains. The onus is on the manufacturer to track down the guilty party and point the authorities in the right direction. It can be costly and time consuming. This was the second time in the past year Timken has been notified of counterfeit bearings. “We get a phone call from one of our distributors saying they had unknowingly purchased a bearing from a source they thought was trustworthy,” Boere says. The source was a surplus house. “We spoke to the principal at the surplus house and he was very good at telling us where he sourced them in
China. We tried tracking them down but we weren’t successful,” Boere says. In this last case, there were only six bearings and all were destroyed, he notes. “The products were marked as ‘Made in the USA,’ but they came from China at a really fantastic lead price. It’s interesting with surplus houses because they deal with stuff that comes from all over the world, so I think they tend to turn a blind eye as to whether the product could be counterfeit if the packaging looks close,” Bore says.
Indenti-Fake-Ation
Border officials are the first line of defense against counterfeits and manufacturers continue to educate customs officials around the world on how to spot fakes. Timken’s Boere says he has conducted education sessions for Canadian customs officers and it looks like the efforts have paid off. Scott Lynch, president of the American Bearing
November 2012 SSGM 21
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|| Counterfeit Manufacturers Association (ABMA) says raising awareness is the first step to keeping fake bearings off the market. Yet officials don’t have time to thoroughly check every shipment and even then, fakes would still slip through the cracks. Lynch says Chinese officials have seized 2.2 million bearing products since 2009, and a Customs Seizure in Long Beach, Calif. in 2011 unearthed $750,000 worth of fakes mimicking four different brands. Szoch says they also work with customs officials in each region to determine the flow of their bearings in and out of various countries to determine the potential number of counterfeits. “They’ve been more than forthcoming in sharing that kind of information,”
he notes. Timken plans to improve detection rates by adding an extra layer of security to its packaging. The hologram will include a QR code that the customer can scan on the box to determine authenticity. When asked if Timken is concerned they could be targets of packaging theft, Szoch says the company pays close attention to any scenario where it could happen, but says it’s not likely. The company doesn’t reuse any of its packaging and those in the OEM supply chain purchase directly from the company, Szoch explains. “This phenomenon has more of an impact on our aftermarket industrial distribution business,” he notes. Szoch says all bearing manufactur-
Counterfeit bearings seized in Italy by the SKF Group Photo provided by The SKF Group 22 SSGM November 2012
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ers have been victimized. Top selling products are the ones that get copied. Counterfeit bearings are rampant worldwide, but the prevalence in the Canadian market is unknown. All buyers can do is make sure they purchase from authorized distributors and notify the manufacturer directly if they suspect a product is counterfeit. “Given the nature of these activities, it is virtually impossible to quantify the magnitude of the problem, particularly vis-à-vis a particular manufacturer in a particular market,” says Ingalill Östman, senior vice-president, group communications and government relations at the SKF Group. “Thankfully we have no reason to believe that this is a substantial or widespread issue in Canada,” she notes. “That being said, SKF Canada views even the rare instances of counterfeit products that have arisen in this country as serious.” Östman says SKF has worked with authorities in the limited number of circumstances when it has been necessary and would welcome further opportunities to work with border authorities. “We understand there are custom measures that exist in other countries that are reasonably effective in detecting counterfeit shipments,” she explains. “SKF believes that Canadian law could be strengthened to better protect the borders and market against counterfeit products.” A June 2012 report from the Canadian Intellectual Property Council, “Counterfeiting in the Canadian Market: How do we stop it?” (http:// www.chamber.ca/images/uploads/ Reports/2012/120607CIPC_Counterfeiting.pdf ), says Canadian border enforcement needs to be strengthened and an intellectual property (IP) crime task force needs to be created and customs officials need to be granted ex officio powers to intervene in the importation, exportation and shipment of counterfeit goods. As it stands now, customs officials can’t take action; that’s left up to the RCMP. The Office of the United States Trade Representative (USTR) in its www.ssgm.com
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Counterfeit || “2012 301 Report” (http://www.ustr. gov/sites/default/files/2012%20Special%20301%20Report.pdf) released in April agrees. It says Canada needs to increase powers for border officials and has placed the country on a priority watch list due to a poor track record of protecting intellectual property rights.
Buyer Beware
The biggest risks with counterfeits are premature wear and failure resulting in serious injuries or death. In October, for example, the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA), issued a warning (http://www.nhtsa.gov/ About+NHTSA/Press+Releases/2012/ Safety+Advisory:+NHTSA+Alerting+ Consumers+to+Dangers+of+Counterfe it+Air+Bags) about counterfeit airbags circulating in the U.S. market that had either failed to deploy or unleashed shrapnel on the passengers and drivers in the vehicles. RCMP says buyers need to consider the four P’s when making purchases: • Packaging: Examine the packaging for quality, spelling errors, incorrect fonts, lack of the supplier’s standard security measures like Timken’s holograms, and incorrect barcodes. • Price: If the price is too good to be true, it probably is. However, some counterfeiters do have the audacity to sell their knock-offs at full price • Product: Examine the product to look for signs of shoddy manufacturing. • Place: Be wary when purchasing online; ensure the dealer is reputable. Most counterfeit auto parts come from China (redistributed once they make it to Dubai), but Taiwan, India, Pakistan and Malayasia are also known to ship fake auto parts, the Motor & Equipment Manufacturers Association, says in its 2008 report, “Intellectual Property: Protecting Valuable Assets in a Global Market” (http://www.aftermarketsuppliers.org/Doc-Vault/Archive/ Special-Report-IPv3.pdf ). In 1997, the U.S. estimated the worldwide counterfeit auto parts market at US$12 billion, with the U.S. market accounting for 25 per cent. In 2008, market research firm Frost & www.ssgm.com
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The marks on the cone raceway demonstrate the shoddy manufacturing quality of this counterfeit bearing. Ultimately, this fake would have a shorter lifespan and exhibit poor performance compared to a genuine Timken product. Copyright © The Timken Company. All rights reserved.
Sullivan estimated the market would reach US$45 billion by 2011. Just like in the U.S., Canadian auto parts imports from China are increasing. According to Statistics Canada, $662 million of imports of motor vehicle parts and accessories under the headings “87.01 to 87.05” (http://www. cbsa.gc.ca/trade-commerce/tarifftarif/2012/01-99/ch87-2012-05-eng. pdf ) from China entered the Canadian market between January and August of 2012. Total imports for those categories
reached $910 million in 2011, up from $806 million in 2010 and $632 million in 2009. In 2010, U.S. imports were up to US$90.9 billion, an increase of 44.3 per cent from 2009 according to the “2011 Industry Annual Assessment” (http://www.trade.gov/mas/manufacturing/oaai/build/groups/public/@ tg_oaai/documents/webcontent/ tg_oaai_003660.pdf ) from the U.S. Department of Commerce’s Office of Transportation and Machinery. The most counterfeited parts are those that most often need replacing, like brakes, brake linings, rotors, seals, air filters, oil filters and windshields, to name a few. With the impact these parts have on safety, the old expression “buyer beware” now sounds more like salient advice rather than a cliché when purchasing aftermarket automotive parts. SSGM
Rebecca Reid is a writer and editor with the Business Information Group, LP. She can be reached at rreid@canadianmanufacturing.com or 416-442-5600 ext. 3663.
Counterfeit SKF bearings seized in South Africa. Photo provided by The SKF Group November 2012 SSGM 23
12-11-16 10:11 AM
|| News Briefs Canadian Shop Wins AAIA Award
The Automotive Industries Association (AIA) of Canada would like to congratulate Gustafson’s Auto Clinic Inc. in Athabasca, AB for being the first Canadian shop to win the prestigious “Head of Class” award, presented by AIA’s American counterpart, the Automotive Aftermarket Industry Association. “We are really honoured to receive this award and feel privileged to have been recognized,” said Stacey Gustafson, who owns the shop with her husband Kevin. “We’ve worked hard over the last few years to change the way we do business and with the help and support of our employees, Bob Greenwood, and the BEST program – it’s really paying off !”
Gustafson’s Auto Clinic Inc. is a member of the Be Car Care Aware program run by AIA and a wonderful example of a service centre committed to excellence. Three and a half years ago, Gustafson’s was introduced to the Automotive Aftermarket e-Learning Centre Ltd.’s Business Evaluation Support & Training (BEST) program by their distributor Automotive Parts Distributors. Since then, the shop has worked to upgrade its staff ’s technical, management and customer service skills and continues to do so to the benefit of the business. “In this industry it is important to continually upgrade ones skills to keep a competitive edge and to provide clients with the quality of service they deserve,” said Marc Brazeau, president of AIA Canada. “Gustafson’s has set a
Delphi Product & Service Solutions Announces Second Annual Dream Shop Winner at AAPEX 2012 Delphi Product & Service Solutions (DPSS) announced the winner of its second annual “Win the Delphi Dream Shop” sweepstakes giveaway at the company’s Automotive Aftermarket Parts Expo (AAPEX) press conference. The winner, Ryan Mullin of Ouispamsis, New Brunswick, Canada, a technician from Ultimate Auto in Ouispamsis, will receive Delphi parts, tools, equipment and training to help him open his own shop or upgrade his current shop to a Delphi Dream Shop. The prize is part of Delphi’s Destination: Victory Lane promotion, (delphi. com/victorylane). Due the continued excitement surrounding the “Win the Delphi Dream Shop” giveaway, the promotion will run again starting in February 2013. “I keep pinching myself,” said Mullin. “I can’t believe I won. Winning this will provide me an opportunity to grow as a technician. I now have the right tools, equipment and training, everything I need compliments of Delphi.” Ryan was flown to Las Vegas for the October 30, 2012 announcement, compliments of Delphi, receiving three days and two nights at the Venetian. The sweepstakes drawing took place on October 15, 2012. 24 SSGM November 2012
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The Delphi Dream Shop giveaway includes equipment needed to service today’s vehicle electronics. Included in the prize package are a high-performance laptop with shop management software, A/C recovery machine, Delphi diagnostic scan tool, diagnostics software, OBDII/CAN hand-held reader and fuel system tester. Other items include in the prize are a lift with an 11,000 pound capacity, transmission jack, compressor and air tools, a two-ton service jack, engine lift, tire changer and balancer, battery charger and tester, and brake lathe.
great example through their commitment to training and is well deserving of this award.” Gustafson’s Auto Clinic Inc. will receive its award at the annual AAPEX Conference in Las Vegas, which coincides with Car Safety Month. While in Vegas, Kevin and Stacey will also be attending Canada Night – an annual event hosted by AIA Canada that will take place on the evening of October 30th at the Mirage Hotel and Casino.
Mahle Clevite Canada, ULC Cleans Up at Annual E.R.I Convention
Mahle Clevite Canada, ULC received the prestigious E.R.I. “Supplier of the Year Award” during the annual E.R.I. convention on Saturday, September 29, 2012 in Edmonton, Alberta. Each year, E.R.I., the largest machine shop buying group in Canada, presents a number of awards based on a national poll of the entire membership. The “Supplier of the Year” award recognizes Mahle Clevite Canada for providing the best service, and taking the most care and time to effectively serve the needs of E.R.I.’s members across Canada. In addition, four individuals from the Mahle Clevite Canada sales team were recognized for their sales expertise. Tim Horgan received “Inside Sales Person of the Year-Eastern Canada,” and Cal Gardiner received “Inside Sales Person of the Year-Central Canada”. Additionally, Rob Aitken was awarded “Account Manager of the Year-Central Canada,” and Tony Gannon was presented with “Account Manager of the Year-Western Canada.” “It is certainly a time to celebrate our achievements,” said Marc Reynolds, Canadian Aftermarket (manager) for Mahle Clevite Canada, ULC. “Receiving a multitude of awards by a group of hands on engine builders is an extraordinary feeling of accomplishment for the entire sales team. The ‘Supplier of the Year’ award offers recognition for not only our quality brand name products but also for the quality service of our team of engine parts experts. Congratulations to all, including all the support we receive from Mahle Clevite Inc.” www.ssgm.com
12-11-16 10:06 AM
News Briefs || Gabriel Announces Pending Change in Ownership
The Original Gabriel announced that an agreement to change its ownership from OpenGate Capital, LLC to MAT Holdings, Inc., has been signed. Ride Control has been a portfolio company of OpenGate Capital, LLC, a private investment and acquisition firm headquartered in Los Angeles, California since June of 2009. MAT Holdings, Inc., a global manufacturer and distributor of products in the automotive, hardware, and power equipment sectors, has reached a definitive agreement with Auto Rider, LLC to purchase 100 percent of Ride Control, LLC. Final closing of the transaction is expected before December 31, 2012. “In just three and a half years we’ve accomplished much: We’ve created a stable, stand-alone company, re-established the respect of an historical and admired brand, and transformed our
business from an underperformer to a sustainable, growing business. Today, we have created yet another milestone for Gabriel, ourselves, and our collective future,” said Lisa Bahash, president of Ride Control, LLC. “MAT is extremely excited about this acquisition. There are tremendous synergies between our businesses and this will position our company to uniquely serve the OE and aftermarket needs of the passenger and commercial vehicle segments for years to come,” said MAT Holdings CEO Steve Wang. “Gabriel has enjoyed a very strong relationship with OpenGate Capital and the success and opportunities it afforded the company and brand. As we look forward, we are pleased with our new alliance with MAT Holdings, Inc. as we join a team of companies within the same industry,” continued Bahash. Gabriel’s business fits into the exist-
ing set of MAT companies providing a unique product line along with the strength of a well-known and respected brand. “We are excited by the future potential for growth and expansion and we look forward to a long and mutually beneficial relationship with MAT Holdings, Inc.,” concluded Bahash. MAT Holdings, Inc. is a privately held company, founded in 1984, that has quickly grown as a respected global manufacturer, distributor and marketer of products in the fencing and hardware, automotive, and power equipment sectors.
Check out our web site for more news items. www.ssgm.com
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|| AutomechAnikA
Aftermarket booms –
Automechanika closes with new exhibitor record and a host of new impulses Numerous ideas for e-mobility – new sectors take part in the fair
A
utomechanika 2012 closed its doors after setting a new record of 4,593 exhibitors from 74 countries. Around 148,000 visitors came to Frankfurt for the world’s leading trade fair for the automotive sector. “The aftermarket is booming and, despite the current economic disruptions, Automechanika has once again proved to be a reliable constant,” said Detlef Braun, member of the executive board of Messe Frankfurt. “With an increase in the number of visitors from East Europe and Russia coupled with a decline in numbers from South Europe, Automechanika reflects the current situation in the world economy,” added Braun. This observation was underscored by Klaus Burger, president of the Federal Association of Manufacturers and Importers of Auto-
mobile Service Equipment, who said, “Although visitors from South Europe had scarcity value, there was a very large number from Germany, the Benelux countries and East Europe.” As was to be expected, German exhibitors and visitors see the current economic climate in a more positive light than their colleagues from other nations. The results of the exhibitor poll indicate that the quality of visitors to the fair has risen further in comparison to Automechanika 2010. Seventy per cent of all exhibitors were satisfied to extremely satisfied with the quality of visitors to the fair compared to 64 per cent at the last Automechanika. In particular, German exhibitors reported being able to make more new contacts than in 2010 (from 62 to 67 per cent). Elke Benner, divisional manager,
Automotive, Adolf Würth GmbH & Co. KG: “Thanks to the large proportion of CEOs and decision makers, we were able to hold good discussions and thus improve our customer relationships and contacts.” In terms of content, this year’s Automechanika, which covered 305,000 m² at the fully-booked-up Exhibition Centre, struck the right notes with three main themes: ‘Truck Competence,’ e-mobility and basic and advanced training. “The idea of spotlighting ‘Truck Competence’ at the fair was a great success among both visitors and exhibitors because many of our body-repair shops and garages work on both cars and trucks. Promoting young
Messe Frankfurt Exhibition GmbH / Jochen Günther Messe Frankfurt Exhibition GmbH / Jens Liebchen 26 SSGM November 2012
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|| AutomechAnikA people is also important for us and, with its workshops and training events, the fair was spot on in this respect, too. Both concepts are capable of expansion – and represent a significant additional benefit for visitors,” said Peter Börner, president of the German Federation of Body and Automotive Engineering. Siegbert Müller, head of Carbon Sales and CEO of Miracle-Europe GmbH, also supports Automechanika in this respect: “We were one of the sponsors of the new workshops in the Galleria, for which numerous visitors registered in advance of the fair, and we will be happy to help again in the future, if required. For us, Automechanika is a market place unparalleled anywhere in the world. This was our sixth time here because the fair is extremely important for our export business – once again, we have been able to make contacts with people from all around the globe. Naturally, we also made numerous high-quality contacts with visitors from Germany. This year’s Automechanika comple-
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mentary programme was bigger than ever before. In addition to established items, such as the Automechanika Innovation Award, the Green Directory and the Automechanika Rally, which attracted over 100 automobile enthusiasts with veteran, classic and tuned cars to the Festhalle on the weekend, there were also several impressive new special shows, e.g., rally, racing and trial trucks on the outdoor area between Halls 9 and 11, training events in metalworking and body painting in the Galleria, special exhibitions and test courses with e-mobiles on the Agora and in front of Hall 10. The e-mobile events were organised by members of the German E-Mobility Association and companies such as Linde Material Handling GmbH. Maik Manthey, vice-president Electronic Systems & Drives: “Many visitors asked what Linde was doing at this fair – the answer was easy and unequivocal: e-mobility is feasible and affordable.” The programme was accompanied by impressive presentations both in
the exhibition halls and on the outdoor areas. “Fairs change and visitors expect a relevant blend of information, events and professional instruction. In times of rapid technological progress in the automobile sector, it is increasingly important to be able to see and test product applications at the fair,” said Braun. This opinion is shared by Rouven Daniel, marketing manager of Schaeffler Automotive Aftermarket: “An enthusiastic and 100 per cent positive echo means we can be proud of our presentation in the Forum. From the point of view of our customers from all over the world, ‘more’ is not only a communication concept but also a statement that stands for Schaeffler. ‘More’ also applies to our workshop lecture in Hall 9. With more space and more ‘live technology’ presentations, we responded to the needs of workshops more than ever before this year.” Automechanika continues to be the meeting place for representatives of industry, the workshop business and the trade. Thomas Roth, marketing man-
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12-11-16 10:12 AM
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|| AutomechAnikA
Messe Frankfurt Exhibition GmbH / Jochen Günther
ager, Washtec: “Only Automechanika provides the platform at which we can
Messe Frankfurt Exhibition GmbH/ Petra Welzel
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Messe Frankfurt Exhibition GmbH / Petra Welzel
reach all our target groups, such as oil companies / filling stations, car dealers, workshops, independent carwash operators and haulage companies, at once. And demonstrate our products. This means the fair continues to be a very special event for us. Hence, we are very pleased with the response to our new chemical cartridge system.” Wolfgang Maier, sales manager, SATA GmbH & Co. KG, also encountered a broad spectrum of target groups at Automechanika: “We were pleasantly surprised by the echo, especially the echo from international visitors. However, the German retail trade was also in evidence, as were users. And, for the latter, it is important to have a good concept for the exhibition stand – a concept that combines an event character with the provision of information.” For new exhibitors, such as Dr Jörg Zürner, CEO of Solwash,
Messe Frankfurt Exhibition GmbH / Jochen Günther
the fair was a good opportunity to present his company’s products live: “Here at Automechanika, we were at last able to show numerous operators of self-service carwashes from home and abroad, how they can reduce their energy costs by up to 60 per cent with our equipment.” Regular exhibitors who also take part in Automechanika fairs outside Germany, such as Achim Leitenberger, CEO of Autotestgeräte Leitenberger GmbH, summarised saying, “This year, we achieved all our objectives and succeeded in reaching representatives of the trade from inside and outside Germany. We also noted that a process of concentration is taking place on the fair and exhibition landscape. Everything concentrates on Frankfurt – on Automechanika Frankfurt.” The next Automechanika Frankfurt will be held from 16 to 20 September SSGM 2014. www.ssgm.com
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|| RegeneRative BRaking
The New Way to Slow Down Regenerative braking is integral to hybrid and electric vehicles – but it just isn’t a big part of the service story By Andrew Brooks
W
ith the advent of gas-electric hybrid and fully electric vehicles, and their increasing onroad presence, the associated energy management and capture systems have become a major element in automotive servicing. One element of hybrid technology, the slightly misnamed “regenerative braking,” enables the energy normally dissipated during braking in the form of heat to be recaptured as electrical energy that can be used to recharge a hybrid’s or EV’s storage and 12-volt battery systems. The design of regenerative braking systems takes advantage of the fact that electric motors and generators share design elements. Regenerative braking converts the vehicle’s electric motor into a generator. When the brake pedal is applied, the vehicle’s regenerative circuit triggers the motor to operate in reverse, opposing the motion of the wheels and slowing the vehicle down. (Interestingly, an article written in the 1920s described regenerative braking — then used on railways and streetcar systems — as “electronic speed control.”) The electricity generated during this process is used to recharge the vehicle’s storage battery and is also stepped down to charge the vehicle’s 12-volt system. Regenerative braking reduces energy waste. It also significantly cuts down the amount of wear and tear on the components of the vehicle’s hydraulic braking system, which is still very much required, not only because the braking effect of a regenerative system drops off at lower speeds, but also because regenerative braking can only be applied to powered wheels. So traditional fric32 SSGM November 2012
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tion braking, with all its added weight, complication and waste of energy, is still required to ensure all wheels — powered or not — have braking ability, to provide braking at all speeds, and to serve as a backup to the regenerative system. From a servicing perspective, regenerative braking systems are definitely low-profile, says Hayato Mori, manager of Product Planning for Honda Canada. “There’s nothing to really touch in a regenerative system,” he says. “The term ‘regenerative braking’ is almost a misnomer because it makes it sound like there are special brakes involved — and of course there aren’t. From a servicing perspective, the generator may require servicing depending on how it’s being used and how long
it’s been on the road, but there’s no additional braking mechanism in the wheel or suspension that requires special servicing.” While regenerative braking systems require less servicing than traditional braking systems, the fact that they are relatively “hands off ” — added to the fact that they reduce wear and tear on braking components — can lead vehicle owners, as well as service technicians, to underestimate the need for regular service. This at least has been the experience of Ed Jagt, owner of Pro-Tech Tire & Auto in Barrie, Ontario. “Most of my customers who are Prius owners, I’m lucky to get them in for every other service stop that’s recommended in the manual,” Jagt says.
www.ssgm.com
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RegeneRative BRaking || “They’re putting too much faith in the hybrid system, and not putting enough into the old-school mechanical part of it.” The servicing still needs to be done, Jagt says, whether or not the components are being worn as fast.
High endurance
“It’s not unusual to get anywhere from 150,000 to 250,000 kilometres from a set of friction materials” on a vehicle that has regenerative braking, says Al Playter, who teaches in the Automotive and Motorcycle Programs at Centennial College in Toronto. “However, because there’s less usage of the brakes, the technicians have to take extra care to make sure all the moving parts are serviced properly. So service becomes essentially doing a normal brake job but with the difference that you’re not putting parts in.” Playter says that quality garages will disassemble the brake parts at the prescribed service intervals — regardless of their state of optimism about the virtues of regenerative braking, and of course assuming that the vehicle owner bothers to show up — and make sure that the front brake calipers are clean, properly lubricated and moving properly. “You’re doing what’s normally done in a brake job where the rotors or drums in some cases are replaced or machined. The tech now needs to do that but without assuming that replacement will be part of it. They’ll be putting the parts back together a lot more often.” But Playter is quick to note the flip side of that equation. “Shops shouldn’t assume that the regenerative braking is taking such a burden off the friction materials that they don’t have to worry. The hydraulic brakes absolutely do need to function.” As for problems within the regenerative system itself, Playter says these generally have to do with the stator in the generator, as the rotor component consists of a simple magnet, which is only susceptible to direct physical damage, which is unlikely, and not much else. The stator, on the other hand, consists of wiring and connections that can become loose. But in most cases it’s just not practi-
cal to fix the problems that can plague regenerative systems, Playter says. “It’s just more practical to replace the system. But as for the actual motor/generator, if that had to be repaired — which isn’t a usual service item — you’d have it repaired at a shop that does heavy-duty electrical repairs like elevator motors, large industrial motors. That’s way out of the realm of the average technician.” Jagt recalls the early days of regenerative systems, when shops like his were able to get inside the works of regenerative systems such as those on the early Honda Insight. Those days are gone, he says, and now everything is sealed up. But he takes pride in being a one-stop shop, and has been proactive about getting his techs up to speed on hybrid technology, ensuring for example that they have attended the Automotive Career Development Center (ACDC). When it comes to work on regenerative braking units, however, so far Jagt and his technicians have only
been called on to fix loose connections. Beyond that, the solution is replacement, and Jagt says rebuilt systems are so hard to find in Canada that he usually has to order from south of the border. Also, industry experience with the technology is still pretty thin in this country. Jagt has found only two other Canadian shops — one in Red Deer, Alberta and one in Surrey, B.C. — that he can share information and experience with. Al Playter sees regenerative braking systems as occupying a niche similar to alternators and starters, and says that this will limit the ability of most shops to add them to their repertoire. “In our business now there are very few people who overhaul alternators or starters,” he says. “Sure, we show students how to take them apart, but when you overhaul a starter or alternator in the shop, you pick up the phone and ask someone to send you one. Doing the actual work isn’t economical from SSGM anybody’s point of view.”
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November 2012 SSGM 33
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|| TelemaTics
Constant Contact
Breakthrough telematics technology will help independent shops level the playing field in car care diagnostics and spice up customer relations By Noelle Stapinsky
T
oday, everyone can pretty much do it anywhere they please — at work, in the car or even while they wait for an oil change. Access the Internet, that is. With the explosion of smartphones and tablets, all tethered to data networks, a world of information and communication is at our fingertips 24/7, dramatically changing the way we work, shop and play. And on the service shop floor, it isn’t much different. Technicians are using mobile technology to access databases and online resources for vehicle diagnostics. They’re also accessing online training, ordering parts and purchasing tools. But with the constant advancements in automotive technology — many new vehicles have more than 40 processors running various elements under the hood and in the cabin — OEs are rolling vehicles off the assembly line equipped with embedded telematics technology that employ proprietary coding, making it increasingly
difficult for techs to keep up. What began as a suite of services and technology for safety, 34 SSGM November 2012
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convenience and entertainment — the oldest example being General Motor’s OnStar — has evolved into remote vehicle diagnostics and maintenance management. “Since these technologies are built into the vehicle at the factory, there’s little question about where that information is sent. When the vehicles ‘call home,’ they’re calling the dealer network or the OE car companies,” says Scott Luckett, vicepresident of technology standards and CIO for the Automotive Aftermarket Industry Association (AAIA). “From the perspective of the aftermarket, it’s potentially a rather ominous threat and an opportunity for the relationship an owner has with their vehicle.” Ben Johnson, director of product management for Mitchell 1, says, “The OEs strategy around telematics is to bring the vehicle to the dealership. They’d love it if the driver believed the aftermarket is no longer capable of servicing the vehicle.” For the AAIA, coming up with an aftermarket telematics solution is not about getting into the business of dispatching ambulances and tow trucks, or providing satellite radio and navigation services, but to give independent shops an alternative to OE-based telematics and to give the vehicle owner the freedom to decide with whom their vehicle communicates for maintenance and service needs. Although OE embedded telematics have been somewhat successful in driving business back to their dealerships, Johnson says, “I’ve talked to a lot of
aftermarket shops that say the strategy has backfired a bit because customers will bring in their reports to their preferred shop. It’s becoming a tool for the consumer as well. Certainly the optimal solution for the aftermarket would be if their customer could elect to have that data routed to them, much like if I get an iPhone and choose which network provider I want.” If aftermarket shops could gain access to their customers’ vehicle telematics, they could strengthen their customer relationship, and, more importantly, be able to diagnose engine issues long before the car shows up in the shop bay. For the past couple of years, the AAIA and its members have demonstrated how the aftermarket could use telematics on the AAPEX floor. To take it even further, AAIA launched the inaugural Aftermarket Telematics Challenge — a competition that challenged companies to provide a telematics device for the aftermarket industry that will be commercially viable. Indeed, the easiest way to retrofit a vehicle with a telematics device is through the OBDII port under the driving console. Many companies have developed such devices; most notably the ones used by insurance companies such Progressive’s Snapshot, which plugs into the vehicle’s OBDII port to monitor driving behaviour for userbased insurance rates. But since this port was designed for vehicle diagnostics, the trick for the aftermarket would be to develop a device that is not only capable of monitoring the vehicle, but also allowing remote diagnostics without putting the onboard computer system solely in a diagnostic mode. And the winner of the first www.ssgm.com
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TelemaTics || Aftermarket Telematics Challenge, announced at this year’s AAPEX, did just that. In a joint proposal, submitted by Delphi Products and Service Solutions (DPSS) and Aftermarket Telematics Technologies (ATT), the DPSS Connect Car Telematics Solution gives independent service providers the capabilities to compete in the market. “Delphi with ATT demonstrated a carefully executed solution offering value and benefits to every link in the service chain from the parts manufacturer to the consumer,” says Luckett. “In fact, the solution succeeds in educating consumers to the benefits of regular vehicle maintenance.” Delphi engineered an OBDII plugin device that’s powered by ATT’s suite of software solutions. “The device has been successfully road-tested over 50 million miles in tens of thousands of vehicles,” says Lúcia Veiga Moretti, DPSS president. “ATT provides the vehicle owner and service operator a web interface to view vehicle history and alerts, as well as accessing parts and service information from Delphi.” Moretti continues: “Think about this as a device that works like a computer, GPS and a scan tool all-in-
one. Imagine as a car owner having a direct connection with your technicians. With this telematics device, the technician can tell you when you need a maintenance repair with a simple email or text message. Or if your car breaks down, the technician will know where you are, can dispatch a tow-truck and have the part ready for the repair.” If the check engine light comes on, which can happen for a thousand different reasons, a trouble code can be sent to a shop’s management system and a tech can notify the customer by text or email to check that the gas cap isn’t loose. If that’s not the issue, they could do a remote sensor sweep to see what might be failing. And the beauty of having such connectivity with the owner and the vehicle, says Jim Dykstra, president of ATT, “it is the car selling the service to the vehicle owner, telling them what it needs, and tying the vehicle owner to the shop and its service technicians.” And independent shops can also capitalize on this technology by using it to create a personalized maintenance schedule for customers. With such technology, technicians can now understand if the car is being driven in a normal or severe fashion and if it
needs new tires or it’s ready for an oil change, for example. “With telematics, there are marketing dollars that everyone has to spend to attract customers and get them in for service. Right now we’re doing it in a shotgun approach, but this is like a laser scope on a sniper rifle,” says Luckett. The make this technology economically viable, shop owners need to start talking to their suppliers, distribution groups and banner headquarters. To stay competitive with OE dealerships, it’s essential they too have an alternative to offer their customers. But according to Luckett, the roll out of this technology is going to require mass in order to get the cost down. With innovative solutions, such as the Delphi Connected Car, the ultimate cost will be determined by how many people in the supply chain want to co-op it and spend their marketing dollars, but the subscription service for the vehicle owner could be under $10 per month. For shop owners to get their customers on board, Luckett says, “Not many car owners will go out of their way to spend money so that Joe’s garage can be notified of a problem. That’s not a strong value proposition. But as a car owner, if I knew there was a website I could go to and see my driving history, what kind of fuel economy I’m getting and monitor my children’s driving, that’s where the aftermarket can capitalize on telematics. Shops can provide customers with peace of mind and convenience without spending a lot of money.” Let’s face it, consumers want to be connected and with smartphones in almost every pocket, accessing a customer base has never been easier. For an independent shop to offer such a device also means that customers with older vehicles don’t have to spend $40,000 on a new vehicle to get the same capabilities and connectivity. With such a simple plug and play device, shops will be able to optimize their maintenance programs, while serving OEs with a SSGM healthy dose of competition. With files from Tom Venetis, SSGM Editor at APPEX
www.ssgm.com
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SSGM BAYWATCH New Products
Michelin Tire Safety and Maintenance Tool Purell Advanced Hand Sanitizer Available in 8 oz. Cup Holder Bottle GOJO announces its Purell Advanced Hand Sanitizer formula is now available in an 8 oz. Cup Holder Bottle that is specially designed for convenient use and storage in the car. Purell Advanced Hand Sanitizer combines leading antimicrobial and skin care science with advanced germ-fighting protection in a formulation that’s gentle and nurturing to hands. This breakthrough formulation also includes four different skin conditioners. It will help soothe your skin and maintain moisture. GOJO www.gojo.com
Federal-Mogul Expands Wagner ThermoQuiet CeramicNXT, ThermoQuiet Semi-Metallic Brake Pad Coverage Federal-Mogul has expanded its lines of Wagner ThermoQuiet CeramicNXT and ThermoQuiet semimetallic brake pads to include coverage of 20 additional latemodel foreign nameplate and domestic applications. Wagner ThermoQuiet CeramicNXT brake pads feature proprietary ceramic formulations. These formulations include Federal-Mogul’s Dynamic Noise Absorption technology – integrated into the pad to target and absorb vibration at the point of contact for quieter braking – and thermal-sensitive properties that adapt to the wide range of temperatures encountered. ThermoQuiet CeramicNXT and ThermoQuiet semi-metallic brake pads utilize FederalMogul’s Integrally Molded Insulator one-piece brake pad design and Laser-Shaped Friction technology. Federal-Mogul www.TQBrakePads.com 36 SSGM November 2012
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The Michelin High Pressure Programmable Inflator (model #3145) from Remington Industries features a digital air pressure gauge with auto shut-off. Powered by a high pressure motor with 150 psi output available, it can be recharged using a unique, patent-pending auto retractable 10 foot power cord that plugs into a 12-volt power source. A self-coiling cord, that is over six-feet long, makes it easy and convenient to inflate tires. A bright LED light comes with two options: a white lamp for illumination and a red flashing signal for emergencies. In addition, it can be used as a low pressure inflator/deflator for air mattresses and rafts. Remington Industries www.remingtonind.com
Philips X-tremeVision LED Replacement Bulbs Philips Automotive Lighting North America now offers a new line of LED miniatures replacement bulbs based on highpowered LEDs and offer significant advantages when used as upgrades or replacements for incandescent miniature lamps. New Philips X-tremeVision LED Interior bulbs are designed as direct replacements for a vehicle’s standard incandescent miniatures. They deliver high power LED illumination and up to five times more light output while consuming substantially less energy. These X-tremeVision LED bulbs are available in two light color temperatures: 4,000 K and 6,000 K. The 4,000 K white light is much closer to daylight than a traditional incandescent interior bulb. The 6,000 K version takes it up a notch and delivers the bright white look of Xenon HID, yet consumes 13 times less energy. Both lamps are available in a variety of configurations. They are heat resistant and designed for a perfect geometrical fit in the existing bulb socket. Philips Automotive Lighting North America www.philips.com/automotive www.ssgm.com
12-11-16 10:16 AM
SSGM BAYWATCH New Products
DEI Locks Up Thermal Protection Design Engineering Inc., maker of thermal Pipe Wrap, is now offering Pipe Wrap in a new cost-savings kit that includes one roll of 2” x 25’ thermal Pipe Wrap and four 8” Stainless Steel Locking Ties. The combination kit ensures a secure fit regardless of use – heavy duty, towing, race, motorsports, street rod or muscle cars, and motorcycles. The Locking Ties are designed for pipes up to 2” inches in diameter; however for larger diameter pipes two Locking Ties can be joined. Used to spot wrap wires and vital engine components or sections of exhaust, crossover and tail pipe in order to reduce heat transfer for improved cabin comfort, the Pipe Wrap & Locking Ties Kit includes a 2” x 25’ length of wrap and is available in: black (#010119), tan (#010122), or titanium (#010123). Design Engineering Inc. www.designengineering.com
CReader Pro CRP129 The CReader Pro CRP129 is the latest in a line of award winning code scanners from LAUNCH – the Global Leader in Diagnostics. The CRP129 blurs the lines between a code scanner and a professional scan tool with features such as electronic parking brake release, steering angle reset, and service reminder reset – not to mention the ability to display and graph live PID data for A/T, SRS, and ABS, along with complete generic OBDII. The CReader Pro also has the fastest boot up and DTC read & clear functionality on the market. As with all LAUNCH code readers, manufacturer specific code definitions are built into the tool. Also included in the tool is a troubleshooter that lists top causes for DTCs - helping you tackle the job right the first time. Other features include the ability to print via PC and free internet updates. LAUNCH www.launchtechusa.com
VDO Window Lift Program Adds Coverage for Jeep Liberty Continental Commercial Vehicles & Aftermarket has just added new window motor and regulator assembly coverage for the 2002 - 2006 Jeep Liberty. The two new part numbers, WL41526 and WL41527, are designed as direct replacement for Jeep Liberty front door applications. As with all VDO power window lift assemblies, these new Jeep units are engineered for vehiclespecific form, fit and function. They feature OE style electrical connectors for trouble-free connections and quick installation. Continental Commercial Vehicles & Aftermarket www.vdo.com/usa
Free Wagner Lighting Countertop Display Available With Purchase of New Premium Headlamp Assortment Automotive parts and service providers can help increase their sales of the latest Wagner headlamp technologies with an attractive new countertop display that is available free with the purchase of a popular assortment of Wagner NightDefense, TruView Plus and BriteLite replacement capsules from Federal-Mogul. The new Wagner display and assortment (No. WAGLITE15) encourages consumers to upgrade to premium headlamps for a clearer, safer view of the road. The compact and versatile merchandiser can be displayed on an end cap, gondola shelf, at the sales counter or in virtually any other hightraffic area. Featuring five two-capsule packs each of Wagner NightDefense, TruView Plus and BriteLite headlamps, the assortment offers coverage of the most popular late-model domestic and foreign-nameplate applications. Each Wagner clear plastic two-capsule pack features the brand’s colorful new retail graphics and consumer-friendly product callouts. Federal-Mogul www.FMe-cat.com www.ssgm.com
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SSGM Service Station and Garage Management
.com
Automotive Internet Directory
Visit these companies directly at their web addresses or check out the growing list of Hot Links at www.autoserviceworld.com. To find out how your organization can be included in this directory and on the web, contact aross@jobbernews.com
AUTOMOTIVE ELECTRONICS Allan’s Automotive Electronics Ltd.
www.allansautomotive.com Phone: 780-469-8060 Your Automotive Test Equipment Repair Specialist Tool Sales and Service. We provide service and warranty for most makes of automotive test equipment.
AUTOMOTIVE PARTS & ACCESSORIES Aisin World Corp. of America, Inc. (AWA), a leading Tier One automotive components supplier and one of the world’s largest manufacturers of aftermarket parts. AISIN’s original equipment technology and know-how is used to ensure product quality and reliability. To learn more about our products, request a catalogue today. www.aisinaftermarket.com Goodyear Engineered Products www.goodyearep.com/aftermarket www.goodyearbeltsandhose.com The officially licensed belt of NASCAR. Gatorback, the quiet belt. You can never replace Goodyear quality. NGK Spark Plugs Canada Limited www.ngksparkplugs.ca The World Leader in Spark Plugs, Oxygen Sensors and Ignition Wire Sets. Used by 87% of the World’s OE Manufacturers S.B International Inc. www.sbintl.com “We keep engines humming”
AUTOMOTIVE RECYCLERS Carcone’s Auto Recycling and Wheel Refinishing www.carcone.com With over 32 years of experience Carcone’s Auto Recycling & Wheel Refinishing is your one stop for quality recycled products and wheel refinishing needs. Call today at 1-800-263-2022 or visit us on line at www.carcone.com Standard Auto Wreckers View Our Online Inventory @ www. standardautowreckers. com or call 416-286-8686. Experienced Shipping Department to Ensure Parts Arrive Safely.
BUSINESS MANAGEMENT SERVICES The Automotive Aftermarket E-Learning Centre Ltd www.aaec.ca AAEC - BEST - Business Evaluation Support & Training - Instructing and Coaching with the Proven Business Management Tools that drives a shop’s Bottom Line, Team Culture and Marketplace Credibility.
HAND CLEANERS GOJO Industries, Inc. www.automotive.gojo.com GOJO is a leading manufacturer of skin care products and services for many marketing including automotive and manufacturing. GOJO continues to pursue a commitment of creating well-being through hand hygiene and healthy skin.
REFRIGERANT Duracool Refrigerants
www.duracool.com Nationally Distributed by: Deepfreeze Refrigerants Inc. The Leaders in Hydrocarbon Refrigerant Technology. Guaranteed In writing not to harm any Mobile A/C System. You can feel the Difference that Quality Makes. “Our Formula Never Changes”.
TOOLS & EQUIPMENT AIR LIQUIDE CANADA INC. www.airliquide.ca Your one-stop shop for all your industrial gases and welding supplies.
WAREHOUSE DISTRIBUTORS & BUYING GROUPS Bestbuy Distributors Limited www.bestbuyautoparts.ca Independent buying group and warehouse distributor that allocates its profits to member shareholders and provides unbeatable value for independent jobbers. The E.R.I. Group www.theerigroup.com Canada’s Premier Machine Shop Buying Group Kerr Machine Shop Group Inc.
www.kerrmachineshopgroup.com Buying group for machine shops and performance shops.
ADVERTISERS’ INDEX Advertiser
Page #
Website
Advertiser
Page #
Website
Auto-Camping . . . . . . . . . . . . . . . . 11 . . . . . . . . . . . . . . . . www .autocamping .ca
Mac Tools . . . . . . . . . . . . . . . . . . . . . 25 . . . . . . . . . www .mactools .com/franchise
Bestbuy Distributors Limited . . . . . 5 . . . . . . . . . . .www .bestbuyautoparts .com
Mr . Transmission . . . . . . . . . . . . . . . 19 . .www .mistertransmissionpartners .com
Cardone . . . . . . . . . . . . . . . . . . . . . . 17 . . . . . . . . . . . . . . . . . . . www .cardone .com BMW Canada Inc . . . . . . . . . . . . . . . 39 . . . . . . . . . . . . . . . . . . . . . . . .www .bmw .ca Federal Mogu Corp . . . . . . . . . . . . . 40 . . . . . . . . . . . . . . . www .TQBrakePads .com Ford Motor Company . . . . . . . . . . . . 7 . . . . . . . . . . . . . . . . . . . . . . . . .www .ford .ca
Philips Automotive Lighting . . . . 33 . . . . . . . . . .www .philips .com/automotive Prenco . . . . . . . . . . . . . . . . . . . . . . . 21 . . . . . . . . . . . . . . . . www .prencocorp .com Valvoline Oil Canada . . . . . . . . . .15,29 . . . . . . . . . . . . . . . . . . .www .valvoline .com
General Electric . . . . . . . . . . . . . . . . . 3 . . . . . . . . . . . . . . . . . www .gelighting .com
VL Communications . . . . . . . . . . . . 31 . . . . . . . . . . . . . . . . . . . . .www/vlcom .com
Imperial Oil . . . . . . . . . . . . . . . . . . . 27 . . . . . . . . www .retailers .winwithmobil .ca
WORLDPAC . . . . . . . . . . . . . . . . . . . . . 2 . . . . . . . . . . . www .worldpac .com/2012ss
38 SSGM November 2012
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EnginEErEd to bE
The ulTimaTe
ceramic Brake Pad.
New Wagner ThermoQuiet CeramicNXT features advanced proprietary formulations that deliver the next generation in premium ceramic brake pad technology. The core of these formulations is Dynamic Noise Absorption™ (DNA) technology that is integrated into the brake pad to target and absorb vibration at the point of contact for even quieter braking. These proprietary formulations are also engineered with thermal-sensitive properties that adapt to a wide range of temperatures encountered in every day driving conditions for superior stopping performance. This latest friction technology plus the Integrally Molded Insulator (IMI™) and patented Laser-Shaped Friction™ make Wagner ThermoQuiet CeramicNXT the ultimate ceramic brake pad.
Dynamic noise absorption™ tecHnoLoGy formulations absorb vibration for quieter braking
www.TQBrakePads.com WAGNER, THERMOQUIET, TQ and CERAMICNXT are trademarks owned by Federal-Mogul Corporation, or one of its subsidiaries, in one or more countries. ©2012 Federal-Mogul Corporation
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