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NEW RETAIL PRODUCTS
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NEW ON THE SHELF DID YOU KNOW, YOU CAN NOW BLOW BUBBLES OF CHAPPIES COLA! South Africa’s leading bubblegum brand, Chappies, with its iconic “Did you know?” facts is now bringing you a fun and flavourful bubblegum that will keep you blowing bubbles of Chappies Cola. This exciting new flavour will create excitement for the next generation of Chappies chewers who will learn how much fun chewing bubblegum really is. As a product of Mondelez South Africa, the parent company prides itself in being innovative while keeping true to its legacy and strong heritage through its brands. Chappies is a brand with a longstanding history and has become one of the most impactful brands in South African communities to this day. The new Chappies Cola flavour is a culmination of South Africa’s number one bubblegum brand along with the number one leading soft drink flavour. The combination of the two will excite both young and old audiences who have enjoyed Chappies bubblegum over the years. “We wanted to excite Chappies consumers and introduce new consumers to the fun of chewing bubblegum by blowing bubbles of Chappies Cola,” says Trushann Thomas, the category brand manager for Gum. Chappies, which recently celebrated its 70th birthday, has made its limitededition Cola flavour available at select wholesalers, taxi ranks and spaza shops nationwide. For more information on Chappies, visit the Chappies SA Facebook page.
INTRODUCING YUM YUM CHOCOLATE DREAMS! Finally, the dream we’ve all wanted to come true – chocolate and peanut butter becoming one! New Chocolate Dreams – the goodness of peanut butter with the taste of chocolate. For more information visit: www.rcl.com
SA’S FAVOURITE COFFEE BRAND LAUNCHES RICOFFY N’ICE Nescafé Ricoffy n’Ice, a derivative of South Africa’s favourite coffee brand, will be available in four indulgent creamy flavours: Original, Vanilla, Mocha and Caramel, and will deliver the smooth creamy white cup profile that South Africans know and love in an iced coffee option. The brand is locally manufactured and available at all major retailers. For more information visit: www.nescafe.com/za/
TWO MORE PROUDLY SOUTH AFRICAN CHIP FLAVOURS HIT THE SHELVES As part of the nationwide campaign “What’s your Mmmzansi Flavour”, Simba has launched two more locally inspired flavours: Chakalaka and Shisanyama. The campaign saw Simba, with Anele Mdoda, one of SA’s most loved radio personalities, calling for people far and wide to share their own Mmmzansi flavour, reflecting all that our nation loves to eat. South Africans jumped at the opportunity, suggesting a variety of delectable homegrown flavours in celebration of both Simba and our nation’s rich, local heritage. The two new flavours, Chakalaka and Shisanyama, follow hot on the heels of the recently launched Chilli Biltong flavour and were chosen because they are what South Africans most love to eat. The combinations of meat and spice repeatedly came up as favourites, and the pairings were created using dishes that have been on local menus for generations. “Chakalaka and Shisanyama are such iconic South African foods, enjoyed by millions in their homes each day. Our intention is to capture these classic favourites into a bag of Simba chips and take people on a locally inspired flavour journey,” says Agnes Kitololo, the marketing director at PepsiCo. So, go into a store and grab your packet of Simba’s new Mmmzansi flavoured Chakalaka and Shisanyama chips. For more information visit: www.simba.co.za