FASHION
MALUMA FOR VERSACE
The Colombian-born singer-songwriter is the face of Versace’s Men’s Spring/Summer 2022 campaign. Global superstar Maluma is the face of the latest Versace Men’s campaign, wearing looks from the Spring-Summer 2022 collection in images shot by photographic duo Mert Alas and Marcus Piggott. “When I met Maluma for the first time, immediately I felt his energy and his engaging personality. He is a forward thinker and never scared to challenge himself. He’s the kind of man that makes a difference and makes the world a better place, this makes him the perfect Versace man! I’m so excited to have Maluma in my new Spring Summer campaign,” said Donatella Versace, the brand’s Chief Creative Officer. Approachable yet immediately iconic, the 28-yearold musician showcases several looks, including a hot-pink suit, a green vest, and a maroon and white varsity jacket that is embroidered with the name Donatella for Italian fashion designer Donatella Versace. In one of the photos, Maluma poses with his Doberman Pinscher named Buda, who wears a fancy, patterned neckerchief. “For me, this is a dream come true to be the face of an iconic fashion house like Versace and continuing to represent Colombia globally through music, fashion and much more,” shares Maluma. “Fashion is one of my biggest passions outside of music and being part of Donatella’s vision, and the Versace family, is an honour.” Maluma has worn Versace on stage and for red carpet events, including the 2021 Met Gala where he wore an all-red, cowboy-inspired leather twopiece suit and walked the stairs with Versace herself. The singer has already collaborated with the likes of Madonna, Shakira, Ricky Martin, J Balvin and The Weeknd, is not new on the fashion block. Previously, he worked with brands including Dsquared2 and Pyer Moss on tour outfits and a performance look, respectively, and last year launched a limitededition line of ready-to-wear and sneakers with Balmain.
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SPRING EDITION 2022
