GMP+ International Annual Report 2021

Page 40

Marketing & Communication

‘A growing online audience’ Marketing & Communication is responsible for developing and implementing the marketing & communication strategy and planning of GMP+ International. M&C supports the other business units in communicating with the GMP+ Community. In doing so, it ensures communication is aligned with the organisation’s corporate objectives, and meets the needs of our stakeholders.

‘We outperform our competitors when it comes to name recognition and benefits’

A new beginning Annual report 2021


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