November 2013

Page 1

R E T T E L S NEW 3 1 0 2 R E B N OV E M


Celebrations!

D B T S R I HAPPY F

GRAZIA POLAND

leb e c t a th d n la o P ia z a r G Congratulations to ovem N y a d s r u h T n o y r a s r e its 1st Anniv n n a t s r fi l fu r e d n o w t s o We wish you the m


GRAZIA INDIA

Best wishes from international designers

DAY!

brated mber 28th! niversary!

Happy 1st (digital) b-day!

Grazia India celebrated its first digital anniversary in November. To get in the right mood for this party, they organized super fun online contests and giveaways (from L’Oreal Paris, Swarovski, etc‌) for readers throughout the month.


Special issues


GRAZIA INDIA

FIRST BRIDAL ISSUE

GRAZIA SPAIN

Exclusive: Grazia “talking” cover Super model Karlie Kloss was one of Grazia Spain’s November cover girls for its exclusive multimedia “talking” cover. In fact, Grazia Spain readers could find a QR Code on the cover that was accessible via smartphone. Through it, readers could watch a video message from Karlie, saying hello to all Grazia fans. The same video was also available on the grazia.es website by clicking Karlie loves Grazia.

Grazia India launched its first bridal issue in November. Grazia Bride put the spotlight on weddings and beauty and was guest edited by one the most popular Indian designers, Sabyasachi Mukherjee.


Workshops

GRAZIA UK

Learn how to blog with a i z a r G f o l o o h Sc Following the success of last year’s School of Grazia Blogging Master Classes, the new 2013 series started in November with three different evenings featuring a super-group of UK bloggers offering Grazia readers some of their top tips in three different topics: beauty (on November 5), fashion (November 12) and food (November 19). All School of Grazia Master Classes had free entrance and based in London at the Apple Store on Regent Street. All the other readers could apply via web.


GRAZIA SPAIN

On November 11, Grazia Spain organized its first meeting to talk about innovation, sustainability and responsibility. “Planeta Responsable” was a very important conference held at the Italian Cultural Institute in Madrid that welcomed internationally renowned guest speakers. The forum was led by Grazia’s Editor-in-chief and attended by the Spanish Minister for Agriculture. Celebrity spokespersons for brands such as H&M, Coca-Cola and Aveda also spoke at the event.

Planeta Responsable


Beauty activities GRAZIA CHINA

Join a beauty tour with Lane Crawford Grazia China launched a Beauty Tour in collaboration with Lane Crawford. Two hundred readers that applied through Grazia’s social networks could choose between four different beauty options: nail and hair services, a personal stylist, skin analysis or make-up services. Each received a free beauty gift set from Lane Crawford’s beauty center. Through the magazine, readers could also apply for an exclusive temporary beauty membership card. When they took it to Lane Crawford beauty center, they could exchange the temporary card for a regular one and become an official member. After that, all received a free beauty gift set and make-up service.

GRAZIA SPAIN

A Scented gift by Viva la Juicy Grazia Spain offered its readers a special gift from Juicy Couture: using the exclusive coupon from the magazine, or downloaded from the website, readers could receive a miniature bottle of the new “Viva la Juicy” fragrance by Juicy Couture. The coupon could be used directly in any of the 45 Juicy Couture points of sale in El Corte Inglés. In addition, if readers bought a 50ml or 100ml Juicy Couture fragrance, they also received a beautiful Juicy Couture bag. This great partnership started on November 27 and will continue for four weeks.

GRAZIA ITALY

Get a special Beauty Box with L’Occitane On its pages and online, Grazia Italy offered its readers a “Grazia” gift code to use in collaboration with the beauty brand L’Occitane. For four weeks starting November 29, Grazia readers who buy L’Occitane products (spending at least 10 €) will receive a special limited edition mini-box containing some of L’Occitane’s best-selling products and a sixmonth Grazia subscription for free.


GRAZIA UK

Grazia Beauty Awards 2013

AND THE WINNERS ARE...

The oh-so wonderful Grazia UK Beauty Awards are back! The very best products of 2013 were chosen and published on Grazia’s beauty pages. To help choose from many amazing products, Grazia enlisted Tanya Burr, beauty blogger extraordinaire, as well as all fellow Grazia daily readers who could vote their “can’t-livewithout-products” via web. As always, it was a smashing hit!


I n-store events

GRAZIA UK

JOIN HARROD’S FASHION LAB WITH GRAZIA To pimp up everyone’s winter wardrobe, London’s leading retailer Harrod’s launched “Fashion Lab” on the 4th floor of its store in Knightsbridge. The one-stop destination was filled with a selection of this winter’s key trends from the best affordable luxury brands. Grazia UK’s fashion team was on-hand on November 27 to offer style advice to readers who joined the event by previously registering online. Refreshments were served to everybody, plus readers got fabulous goody bags!


ANY GERM IA AZ GRAZGR IA

AN EXCLUSIVE SHOPPING NIGHT WITH LAURÈL

GRAZIA FRANCE

EMPORIO ARMANI IN-STORE SHOPPING EVENT

Emporio Armani and Grazia France invited readers to a special private cocktail and shopping night on November 7 at the Emporio Armani boutique on Rue Saint-Honoré. Readers were given a special shopping card and a stylist from Grazia presented the new autumn-winter 2013 collection and gave styling tips.

On November 7, Grazia Germany & Laurèl hosted a big shopping event at its store in Cologne. Selected Grazia readers had the chance to join together with German celebs who arrived on Land Rover Evoques cars. Grazia’s Fashion Director gave fashion tips and style advice to the participants. This shopping event turned out to be a fabulous, fun party for everyone.

RICA

GRAZIA SOUTH AF

Join Jo Borkett and Clarins’ Summer Grazia South Africa, Jo Borkett & Clarins invited readers to experience a summer evening of glitz, glam and color. In fact, at Jo Borkett’s flagship store in Sandton, Clarins presented the season’s top makeup trends. Readers could book tickets by signing up via e-mail. Everyone who joined this event got a six-issue digital subscription, a goody bag and a 20% discount from Jo Borkett.


Reader s events

MUSE EVENT GRAZIA CHINA

Grazia China organized Grazia Muse, a fashion party dedicated to the color pink. All participants were dressed in solid pink or pink prints. At their arrival, photos were taken of their outfits that could enter a competition for the Top 3 Best Dressed of the night. Caudalie provided pink gifts to the guests.


RICA

GRAZIA SOUTH AF

JOIN THE LITTLE BLACK DRESS NIGHT-OUT To celebrate the festive season and the launch of the “Little Black Book” by Brooklyn Mall, Grazia South Africa’s readers had the chance to visit the mall during extended hours on November 26 for holiday shopping. All readers attending were invited to wear their Little Black Dresses and received a copy of the book. They enjoyed some bubbly and macaroons as well as Cruz Vintage Black cocktails. Grazia readers also had the chance to enter a competition to win a Little Black Nissan Micra car. RICA

GRAZIA SOUTH AF

A blinging Film Club Before hitting the cinema for a preview of the long-awaited movie directed by Sofia Coppola “The Bling Ring”, Grazia South Africa’s readers could pamper themselves using the new Grazia makeup range selection at Clicks beauty stores for a blinging premovie party. Martini cocktails and popcorn were served and one lucky lady won a diamond ring from Black Key Diamond.


Contests GRAZIA GERMANY

A dream came true for a lucky Grazia’s reader on November 1! Thousands of readers joined Grazia’s competition organized by office brands Post-It and Scotch to win a complete makeover look by the star-designer Michael Michalsky and his team. The winner got three outfits chosen by Michael Michalsky, a new hairstyle by Wella Professionals and posh makeup to party at the fabulous Catwalk Bar of the Marriott Hotel in Berlin.

r e n ig s e -D r a t S a h it w Win a Styling Day GRAZIA FRANCE

JOIN STEFAN SAGMEISTER’S EXHIBITION WITH GRAZIA Grazia France launched a competition to win 50 tickets for the opening of graphic designer Stefan Sagmeister’s exhibition – “The Happy Show” - at Gaîté Lyrique in Paris. Many Grazia copies were distributed to guests during the vernissage and inside goody bags.


GRAZIA SPAIN

A Christmas casting with Nice Things The Spanish fashion and accessories brand Nice Things was looking for a fresh new face for its Christmas campaign. Together with Grazia Spain, they organized a contest where Grazia readers could enter through Google+. Then, for one day, their shop in Madrid became a studio set where the finalists, chosen by Grazia, posed in front of a camera. In addition, five other lucky readers won a check to spend on Nice Things. The event was a huge success!

GRAZIA FRANCE

WIN WIN WIN!

ST

GRAZIA MIDDLE EA

Romeo & Juliet’s tickets competition Thanks to Gulf Films and Shooting Stars, Grazia Middle East had 25 passes for the Romeo & Juliet movie up for grabs. Each pass allowed the winner and three friends to attend the November 12 preview at Festival City Cinema. Readers could participate in the contest via email.

November has been a very rich month for Grazia readers. Firstly Grazia held a contest to give its readers the chance to win 12 glamour Mac Douglas bags! To win the elegant leather prize, readers had simply to apply by signing up via web. Grazia France launched also a travel competition with Smartbox: Grazia readers could win 12 weekends to London for two people in a 4-star hotel and a coupon for a shopping spree at Topshop. The contest could be entered via text message.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.