Winter 2019 COLORADO MEETINGS + EVENTS MAGAZINE: IN THIS ISSUE
24
FEATURE
34
Event Branding Think like a marketer, using branding to guide event design and boost attendance. By Beth Buehler
DEPARTMENTS 6 EDITOR’S LETTER 22 TABLESCAPE Finding Neverland won both the People’s Choice and President’s Choice awards at the ILEA Designer Showcase. FEATURE
29
TeamBuilding Trio
Curated activities at various budget levels that bring people together. By Eric Peterson
4
COM+E
| WINTER 2019
By Jenna Barbari
24 DESTINATION Funky and free-spirited Crested Butte etches itself into attendees’ memory banks as a place to refresh and play while getting ample work done. By Beth Buehler 64 PEOPLE PROFILE Mathew Yamali’s recipe for freedom, travel, food and happiness led to Roll It Up Sushi Truck. By Beth Buehler
P H OTO S : F R O M T H E H I P P H OTO ; T R E N T B O N A ; A L L É E P H OTO G R A P H Y; C B S T A DV E N T U R E S
22