Texas Meetings + Events Summer 2020

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DESTINATION AMARILLO

Palo Duro Canyon

Globe-News Center for the Performing Arts

Embassy Suites Amarillo Downtown

THE YELLOW ROSE OF TEXAS Head to the Panhandle for a destination meeting in Amarillo.

BY TERESA KENNEY

ACCORDING TO THE CITY’S CHAMBER OF COMMERCE, AMARILLO—which is Spanish for “yellow”—earned its name from the color of the subsoil of Amarillo Creek and the flowers of the area’s yucca plants. The Texas Panhandle city is at the crossroads of the desert and southern plains, as well as a tenacious ranching lifestyle and a creative urban vibe. Here, you’ll find the wild beauty of the Palo Duro Canyon and the quirky artistry of Cadillac

The Amarillo Convention and Visitor Council (CVC) serves as your guide while planning your visit here—and they’ve received rave reviews for their efforts. “The Charles H. Roan Association was very pleased and thankful with the cooperation and benefits received from the Amarillo CVC. … This was the best

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reunion in many years,” says Thomas Patten, who helped organize the USS Charles H. Roan Reunion in the city. W H E R E T O S TAY Amarillo has more than 6,000 hotel rooms with even more on the way.

The 110-room Barfield is a luxury boutique hotel scheduled to open this fall in the historic downtown Barfield Building. The sophisticated property will include nearly 2,500 square feet of meeting and event space. Embassy Suites Amarillo Downtown is located adjacent to the Amarillo Civic Center

P H OTO S : V I S I T A M A R I L LO

Ranch. You’ll also find plenty of appealing venues and activities for your next destination meeting.

| SUMMER 2020

7/2/2020 9:59:09 AM


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