DAYone
Tuesday November 29th
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More Meetings in Madrid
IT’S ALL ABOUT SERIOUS BUSINESS
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Luxury Meetings on the Coast of Mallorca
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Trip The Light Fantastic
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Munich’s Dolce Vita for Event Planners
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A Real Game Changer
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All the Knowledge In One Place
23 is the most commonly cited prime number. It is an intriguing number, even considered mystical. A quick tour of some significant facts that hinge on the number really show you how tied we are to it: each parent contributes 23 chromosomes to the start of human life; the tilt of the Earth’s axis is roughly 23 degrees; … to top the lot, in the meetings’ arena 23 is the exact number of years that EIBTM has been delivering quality business connections and opportunities. Building year on year, growth has been an omnipresent feature. This year EIBTM is defying the challenging business environment by having an all-time record number of over 60,000 pre-scheduled appoint-
ments, and with “47% of Hosted Buyers who attended EIBTM last year [having] annual meeting budgets of over US$1million, one can conclude that the value of business conducted at EIBTM will be significant,” commented Graeme Barnett, EIBTM Exhibition Director, signaling the huge business potential of the event. It’s all happening To illustrate these vast business opportunities, a Hosted Buyer from Experient in the US was in the middle of the process of sourcing a UK host city for the 2014 World Irish Dancing Championship. A meeting on the trade show floor with the Hilton London Metropole led the property to win the RFP that will bring in
more than 4,000 competitors, 7,500 room nights and an estimated 15,000 entourage of family, friends and supporters of the dancers! “The measurable success can be captured in the fact that EIBTM has always been a successful project for the Dutch suppliers,” affirms Eric Bakermans, Marketing Manager for Meetings & Conventions of the Netherlands Board of Tourism & Conventions. “We try to create the right business environment, for which EIBTM delivers the right ingredients.” “I have been a regular exhibitor at EIBTM throughout its many years, even back in the Geneva years,” says Ronald Kötteritzsch, Director Marketing &
Sales of Leipziger Messe GmbH. “This show is very important for us as it has helped to put Leipzig on the map and into the minds of international meeting planners. EIBTM is a precious opportunity to meet key decision makers from many important associations. In fact, many of our success stories, many of the bids we have won, started with a first personal contact at EIBTM.” It’s getting business done Over 14,000 industry professionals and 3,100 exhibitors from around the world are in Barcelona to take part the real business that will be going on.
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