Questions that will Prevent Your Business from an Online Disaster The internet has grown to become one of the most powerful marketing platforms of our generation. The desperation to improve online visibility has resulted in businesses and subpar SEO Agencies Leeds to implement strategies that fail miserably. By hiring the right SEO Company UK you can make sure that you are asking the right questions and implementing the right strategies that bring you the much deserved returns.
Is your Link Building Ruining your Brand Image?
Link building is without doubt a strategy that can cause maximum damage in the least amount of time if done incorrectly. That said, this is the element that 99% of SEO agencies will build their initiative around. Especially with the latest Penguin updates, having a strong link profile is more important than you can ever imagine from the perspective of your branding. Be aware of these following warning signs to assess the quality of your link profile-
The company is not showing you the exact URLs of Work
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It is only targeting a narrow set of terms
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It is posting content to junk websites
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The ratio of exact match anchor texts
Are you getting Correct Advice about your Content?
The copy that your business publishes on its own blog or on any other platform is the single most important that you can do to effectively to contribute to your online marketing initiatives. Remember that quality is much more important than quantity. It is often noticed that consistent adding of content to your web site or root domain tends to balance out the link acquisition efforts that you may be carrying out. Watch out for key differentiators such as quality versus quantity; original work versus copyright infringement and organized design versus raw content.
Is your Marketing Agency covering up the Poor Quality Work?
It is not uncommon for brands to constantly complain about the lack of transparency between the client and the marketing agency. Whether they are giving you the excuse of proprietary issues, unavailability of exact URLs and non-disclosure, make sure you demand to see the exact links to the finished work. If your agency isn’t complying, choose to reconsider your situation.
Is your Marketing Agency Up for the Job?
SEO companies often try to bully their clients into signing contracts that last year. This alone should be a telltale sign that the service provider isn’t confident about the results they can achieve. Remember that
service companies shouldn’t have any contracts. If they are confident about the value they provide, they will be able to make sure you stick with them. 
How Can I Identify a Great Marketing Company?
A simple way to assess the quality of a marketing agency is by going through the following aspects: -
How good are they with their own content marketing?
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How frequently do they update their blog?
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How well are the blogs written?
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Does their content look engaging and relevant?
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How is the design of the website?
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How is the quality of their corporate marketing material?
In addition to this assess whether their website looks modern and updated and how well their own website ranks within their vertical. Look at their linking profile and their activity on social media to make an informed decision. Get more information on: Seo Agency Leeds and Seo Company Uk