TABLE TOP NIGHT 2015 RECAP | LEGISLATION AND INNOVATION IMPACT PLUMBING | MANAGEABLE MARkETING
THE OFFICIAL PUBLICATION OF THE BUILDING INDUSTRY ASSOCIATION OF GREATER LOUISVILLE, INC.
VOLUME 28, NO.04 APRIL 2015
The BICF Playhouse Reveal
The joy oF doIng FoR oTheRS
BIALouisville.com
See member news and search for members at BIALouisville.com
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www.ki-lumber.com LouisviLLe, KY K-i Home PLanning Center 1601 s. FLoYd st. 502-637-1401
2 louisville builder • bialouisville.com
LouisviLLe, KY 4025 CoLLins Lane 502-637-1401
CLarKsviLLe, in 5301 HWY 31 nortH 812-283-7000
vol. 28, no.04 april 2015
contents
THE OFFICIAL PUBLICATION OF THE BUILDING INDSTURY ASSOCIATION OF GREATER LOUISVILLE
association news 10 The National Economy and What It Means for Real Estate 12 Table Top Night 2015 Recap 18 The Playhouse ‘Reveal’ Uncovers the Joy of Doing for Others 22 Manageable Marketing in Three Month Chunks departments Perspective Letter.................................5 Spike List.........................................26
feature
Member News..................................27
April has been designated as “New Homes Month,” and as BIA home builders gear up for the spring building season, they’re paying attention to the latest trends in home design.
New Members..................................28
New Homes Month Turns the Spotlight on Trends in Home Building
page 6
Milestone Members.........................28 Honor Roll.......................................29 Members Pending............................29 Corporate Sponsors..........................29 Calendar of Events...........................30
TABLE TOP NIGHT 2015 RECAP | LEGISLATION AND INNOVATION IMPACT PLUMBING | MANAGEABLE MARkETING
THE OFFICIAL PUBLICATION OF THE BUILDING INDUSTRY ASSOCIATION OF GREATER LOUISVILLE, INC.
VOLUME 28, NO.04 APRIL 2015
The BICF Playhouse Reveal
The joy oF doIng FoR oTheRS events
BIA Day at the Downs is April 29th.
page 9
feature
Legislation and Innovation Impact Plumbing page 14
BIALouisville.com
See member news and search for members at BIALouisville.com
Cover: 2015 BICF Playhouse recipient Noah in his new church/playhouse.
april 2015 3
This is Lauren. Lauren loves designing houses and making builders’ lives easier. So if you’re a builder who has great style, and appreciates when life is simpler, give Lauren a call at Carpet Specialists. It’s free. 2101 STANLEY GAULT PARKWAY • LOUISVILLE, KY 40223 502.245.0221 • WWW.cARPETSPEcIALISTSONLINE.cOm
4 louisville builder • bialouisville.com
perspectiveletter Building Industry Association of Greater Louisville
1000 North Hurstbourne Parkway Louisville, KY 40223-4012 (502) 429-6000 FAX (502) 429-6036 Email: newhomes@bialouisville.com Web Site: www.bialouisville.com 2015 OFFICERS Pat Durham President
Don Karem Vice President
The Tour of New Homes to Connect Members to Buyers by Chuck kavanaugh
Jeremy Esposito Treasurer Mark Simpson Secretary
Stan Logan, Jr. Associate Vice President
Charles J. Kavanaugh Executive Vice President
BUILDER DIRECTORS Brandon Bailey Jack Band Pat Durham David Elder, Jr. David Ernst Jeremy Esposito Mike Isaac Don Karem Stacye Love George Miller Chris Osborne Rocco Pigneri Dick Pike Mark Simpson Daniel Smith Leo Thieneman, Jr. Scott Welch Donald Wirtzberger ASSOCIATE DIRECTORS Carlos Benavidez, Jr. Brian Combs Matt Drexler Bob Duggins Joe Dumstorf Kevin Gray David Hobbs Stan Logan, Jr. Teresa Morgan Peter Nesmith Kevin Passanisi Nick Pregliasco Joe Simms John Thomas HONORARY Builder DIRECTOR Clifford Thieneman, Sr. HONORARY associate DIRECTORs Frank Arnold, Sr. Richard Bean PUBLISHER Charles J. Kavanaugh EDITORS Tara Brinkmoeller Kieler Henry
Advertising Melissa Mattingly Kimberly Greenwell 502.429.6000
GRAPHIC DESIGN Scott Dudgeon
Writers Stacy Smith Rogers BIA Issues Nancy Miller Product Features BIA Staff PRINTING Clark and Riggs
As you know, one of the cornerstones of our Association is that we connect members to customers. Beginning in the fall of last year we heard from a group of members that they felt the Louisville market was in need of a new home tour to be able to connect builder and Realtor members with potential buyers of new construction. The Building Industry Association is excited to host the Tour of New Homes this month, April 25 and April 26. The Tour of News Homes is a scattered site tour of new construction within new home communities. The homes that will be on the tour may be furnished models or homes that are substantially complete but still offer the opportunity for the buyer to decide on colors, cabinets, and other finishes that personalize a home. The registrations for adding neighborhoods and homes on the Tour is still active at the time of writing this letter, but we believe that we have the potential of showcasing as many as 40 new home communities and up to 100 newly built homes.
“We strongly encourage our Realtor members to take advantage of the Tour and bring your clients to visit the homes and neighborhoods that will be on display.” The Tour of New Homes is free to attend. We strongly encourage our Realtor members to take advantage of the Tour and bring your clients to visit the homes and neighborhoods that will be on display April 25 and 26. The homes will be open from 12:00 Noon until 6:00 PM each day. One of the most exciting features of this home tour is that the digital app that we are using to promote the event. All of the homes that will be part of the Tour will be found on Parade Craze, which is a free app that can be downloaded from your Apple or Android App Store on your phone or tablet. The Parade Craze app will list every house on the Tour of New Homes, including a photo, contact information for the builders, social media connections to the builder, a description of the home, and will provide you a map with driving directions to the home. Best of all, the homes will stay on the Parade
April 25 & 26 • Noon to 6pm Craze app for 12 months, so you can refer back to the listing to see the homes that participated in the twoday event, as well as connect with the builders all year long! You can also find information about the homes on the Tour by visiting the event website, www.LouisvilleTourofNewHomes.com . If you would prefer to not download the app, we will also provide a PDF of all of the homes by development that you can download and print to take with you on the Tour.
“All of the homes that will be part of the Tour will be found on Parade Craze, which is a free app that can be downloaded from your Apple or Android App Store on your phone or tablet.” One of the most exciting features of this home tour is that the digital app that we are using to promote the event. All of the homes that will be part of the Tour will be found on Parade Craze. Make plans now to visit the neighborhoods and homes on the Tour of New Homes this month, April 25 and 26. Download the app, Parade Craze, now to begin to see which homes will be on display. Help us to connect our developer, builder, and Realtor members to potential customers – tell your clients, friends and family about the Tour of New Homes today! Sincerely,
Charles J. Kavanaugh Executive Vice President Building Industry Association of Greater Louisville april 2015 5
Trends in Home Building
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Big Features
Lighter Exteriors
New plumbing designs, appliances and kitchen and bath fixtures were big.
We’re also seeing lighter colors on exteriors. BIA Louisville What do you think of this?
BIA Louisville What do you think of this?
from BIA
Kitchen Design There’s a lot of emphasis on kitchen design; not only the layout, but also the functionality. BIA Louisville What do you think of this?
from BIA
Outdoor Living Another thing we’re seeing is homeowners wanting to transition between indoor and outdoor living. BIA Louisville What do you think of this?
from BIA
Second Floor Entertainment Areas When the children are little, it’s a playroom; and when they get older, it’s a video room BIA Louisville What do you think of this?
6 louisville builder • bialouisville.com
by Stacy Smith Rogers
New Homes Month Turns the Spotlight on Trends in Home Building April has been designated as “New Homes Month,” and as BIA home builders gear up for the spring building season, they’re paying attention to the latest trends in home design. Customers are doing more research, armed with the latest pins on Pinterest and “ideabooks” on Houzz and other examples from online home decorating and design websites. This new generation of homebuyers is a creative bunch, and builders are finding themselves doing more listening than ever. In February, many BIA builders attended the International Builders Show, where they listened to and learned about what’s on the horizon in new home trends.
“The show was tremendous, and the exhibits demonstrated the emphasis that people are placing in kitchens and baths.” - Perry Lyons
Perry Lyons, P.L. Lyons, said new plumbing designs, appliances and kitchen and bath fixtures were big features within the vendor exhibits at IBS. “The show was tremendous, and the exhibits demonstrated the emphasis that people are placing in kitchens and baths,” he commented. Lyons said he also attended seminars on social media marketing and building green, as well as meetings about building codes. “It’s always good to learn a few things about what other people are doing in other areas of the country.” Billy Doelker, Key Homes, said hearing different perspectives from industry experts gave him some valuable takeaways from IBS, not only about trends, but business practices as well. “We take a lot of what we learned and implement it into what we provide for customers, which includes continued improvements in our management and operational features of our company. Our ultimate goal is to provide a better
customer experience,” he elaborated. Doelker noted that homebuyers have dramatically changed their mindsets in the last five years and that they really want to see a higher level of functioning of their homes, as well as their homebuying experience.
Outdoor Living ... Cabinet Design ... Pocket Offices ... Transitional Spaces ... Large Eat-In Kitchens .... Second Level Entertainment Areas ... Lighter Exteriors Homearama 2015 Builders Share Trends in Homebuilding This year’s Homearama will be held in Spring Farm Lake, off of Wolf Pen Branch Road in Prospect, July 11-26. Builders are incorporating the latest trends into these home showcases. Richard Miles, Landmark Homes – “We continue to focus on outdoor living in our custom floor plans, with customers requesting a move from the typical wood decks to a space that tends to flow with the main level of their home. The craftsman look continues to be our best-selling plan, so we are still incorporating that style into our base plans. We are seeing kids’ bedroom sizes growing, with desk areas and more themes in the design.” Perry Lyons, Architectural Builders, a P.L. Lyons Company – “There’s a lot of emphasis on kitchen design, not only the layout, but also the functionality. Customers are spending a lot more time and money on designing a kitchen to fit their individual needs. They are focusing on kitchen cabinets and breaking away from traditional design. Clients who want two ovens are tucking one under the counter. They’re really customizing. I just added two corner cabinets because one of my clients saw it on Pinterest. Pinterest is a great tool, but sometimes it can be a negative when someone expects to pay $259 in materials like april 2015
7
Trends in Home Building the person who pinned the photo, when in real life it costs $2,000 to do the job when you’re building new due to meeting codes and such.”
It seems that families have grown bigger in the past 10 years, so that’s resulting in a lot of requests for second floor entertainment areas close to the kids’ bedrooms. - Dave Ernst Dave Ernst, Prestige Builders – “Instead of dining rooms, my clients are requesting homework stations, pocket offices and studies. Large, eat-in kitchens that can accommodate 10-12 people where it’s more of a family gathering area are really popular, as are free-floating islands where three or four people can eat casual meals. It seems that families have grown bigger in the past 10 years, so that’s resulting in a lot of requests for second floor entertainment areas close to the kids’ bedrooms. When the children are little, it’s a playroom; and when they get older, it’s a video room or what I call ‘teen flop zone.’ Whole-house audio with speakers everywhere and WiFi and Bluetooth technology is a big request. Another thing we’re seeing are homeowners wanting to transition between indoor and outdoor living. People want their great rooms and kitchens to connect to large screened areas so they can open everything up. We’re also seeing lighter colors on exteriors.”
8 louisville builder • bialouisville.com
BIA Day at the Downs
A Fabulous Occasion to Connect with Members It’s a safe bet that BIA’s annual Day at the Downs will be another smashing success. Begin celebrating Derby Week early by joining your BIA Louisville friends and colleagues for some thoroughly enjoyable networking. Each year this event offers a tremendous mix of member in attendance – from builders to suppliers, remodelers to real estate agents. This is a rare opportunity to see such a high caliber group in one place. BIA Day at the Downs is Wednesday, April 29. We have reserved Skye Terrace 5, which offers both indoor and outdoor areas to enjoy
the races. Tickets include a full buffet, program and gate ticket. Doors open at 11:00 am, and post time is approximately 1:00 pm. We sold a limited number of tables this year; all of the tables are already sold out. The reserved tables will have the company name on a placard in the center. Please do not hold whole tables on the day of the event unless you have one reserved. This promises to be an outstanding event, and we look forward to seeing you there! Thank you to these sponsors:
Screens of Kentucky, LLC
Sealing structures since 1995.
april 2015 9
The National Economy and What It Means for Real Estate
Jeanette Rice Shares Her 2015 Real Estate Economic Forecast By Stacy Smith Rogers
In partnership with the Kentucky chapter of Certified Commercial Investment Members (CCIM), Integra Realty Resources and the Louisville Apartment Association, BIA hosted the 2015 Real Estate Economic Forecast February 5 at The Olmsted. Industry experts shared research and estimated projections on a wide span of factors affecting the local building industry and Greater Louisville economy in general, with a primary emphasis on the local real estate market. Keynote speaker Jeanette Rice, Americas Head of Investment Research at CBRE, offered her insight on the national economy and explained how it’s expected to impact the building industry in 2015. Rice has more than 30 years of experience as a senior-level economist, market analyst and investment strategist. During an interview after the event, she offered a general snapshot of the national economy. “Nationally, the U.S. economy is in pretty good shape. It’s been a tough climb out the recession, but overall, jobs are being created at a good pace. We’re expecting that 2015 will be even more productive. Most of the major elements of the U.S. economy are doing well. Housing has been slower to come back, and it likely will be slow in 2015, but it’s showing better momentum,” she said. What Factors Currently Affect Louisville’s Potential for Economic Growth? Location, location, location From an economic standpoint, Rice explained that Louisville is considered part of the Midwest. While she said that, historically, the Mid10 louisville builder • bialouisville.com
west hasn’t grown as fast as other areas, it’s a good time for this part of the country. Logistics and proximity are big positives for the region right now. Rice said Columbus, Indianapolis, Nashville, Memphis and Louisville are all poised for growth. While those are all competing markets for Louisville, she sees all of those areas growing and, on the whole, that’s positive for this region, especially with UPS located in Louisville’s backyard. “The whole logistics network is important for industrial real estate and distribution,” Rice highlighted. Automobiles are a driving force.
“Automobile production is almost back to its prior peak when 18 million cars were produced a year.” - Jeanette Rice
It’s no secret that the auto industry is rebounding. With Kentucky’s connection to the auto industry, that’s good news for Louisvillians. “Automobile production is almost back to its prior peak when 18 million cars were produced a year. In December of 2014, we reached almost 17 million and expectations for this year are that it’s going to be higher,” she explained. Tourism, High Tech, Downtown Revitalization Should Spur Activity Rice also noted that tourism is expected to grow this year, and the Louisville economy should benefit from that. (With a great deal of
buzz about bourbon in Kentucky and a burgeoning bourbon culture in Louisville, there’s even more trendy reasons to visit the area.) Rice said that high tech is growing everywhere and while it’s harder for smaller cities to compete, the area should see some growth in that area as well. The revitalization occurring in the downtown area is reason enough to draw some younger people to Louisville, which, Rice said, can spur more activity in the high tech arena. “Louisville is very attractive for families, so that’s something to consider when appealing to a younger audience,” she added.
Special thanks to these 2015 Sponsors:
“Generally, we’re not seeing young people buy homes. They just don’t see the benefits like previous generations have.”
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- Jeanette Rice
Market is Improving, But Millennials are Still Slow to Buy “Generally, we’re not seeing young people buy homes. They just don’t see the benefits like previous generations have. They may be inhibited by high student debt and many of them want to keep their mobility,” she said. Rice explained that the Millennials are delaying everything. In other generations, most people were married by the age of 34 and already in their first house, raising children. Witnessing the recent housShow ing downturn might be contributor, but Rice said they are just moving slower than previous generations and that’s a contributing factor to the stalling of homeownership rates. It’s a plus, however, for the multifamily market, which has experienced growth recent years. The incredible GE & Trend:inYour Louisville Connection
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april 2015 11
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2015 Table Top Night
A wonderful time to network.
Registered Builder & Remodeler Vince Kimbel
12 louisville builder • bialouisville.com
Great drinks at the bar.
Big Cash Prize Winners:
Ken Wolf- $1,000
Don Karem- $750
Leo Thieneman Jr- $500
Fun & games!
Roger Hack- $500 Perry Lyons- $250
David Rateau- $250 Dick Pike- $250
Steve Hartung- $250
Tom Thieneman- $250 Winner of free table for next year: Adex Designs The nights big winners!
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april 2015 13
Legislation and Innovation Impact Plumbing By Nancy Miller
The BIA keeps members informed about advances, changes and opportunities that impact residential and commercial building in numerous ways. Each year Louisville Builder explores plumbing-related issues and, with the guidance of industry professionals, discusses how the issues affect a broad spectrum of our members. According to Tim House of the Kentucky Association of Master Contractors, it appears that fee increases for both plumbing and HVAC will be going through without objection from the Legislative Review Commission. The plumbing fee increase will be for only commercial permitting along with medical gas. Fees for HVAC will be increased for both residential and commercial construction. House says his association opposed these fees. The basis of the objections was not that either division nor the Department of Housing were bad stewards of money, but since 2008, more than eleven million dollars was transferred out of the Department of Housing to the General Fund. Additional money was also transferred prior to 2008. Since 2008, over 6 million dollars was from Plumbing, HVAC and Electrical. The statutes label these fees as restricted to only be used within those agencies. He says if that were the case, a fee increase would not be needed, and he believes the possibility of future transfers is highly likely unless something changes. House Bill 199 has been introduced to define excess for plumbing, HVAC and electrical. Any money exceeding the defined amount would require the Department to lower license fees to match the amount over what would be considered excess. This is an attempt to keep the funds within a reasonable range to allow the divisions to operate without fear of having their revenue swept into the general fund. CPVC and PVC “There’s definitely a trend away from copper systems. People who were holding out for copper seem to be fewer and farther between. The old school is accepting CPVC and/or PEX,” says Mark Senninger of Senninger Plumbing. In 2014, a proposal to the Kentucky State Plumbing Code Committee was introduced that would remove any restrictions on PVC in buildings over 45 feet. This was tabled in order for a technical committee to review and submit their findings to the code committee for further consideration. 14 louisville builder • bialouisville.com
“The code committee has been criticized for not voting this change into place over the amount of money it would save. Money should not be the driving force of decisions made from any code body. When the code committee members have a proposal that could affect the safety aspect, they look at the worst case scenario, and although it might be done in other states or areas in the country, their concern is for people of the Commonwealth,” says House. “The technical committee will meet once again within the next month and should have their findings to the code committee for consideration. The code committee could find room to adjust the restrictions, but I think it would be unlikely for them to remove the restriction altogether. Once the committee
Plumbing on heaters below 55 gallons. She refers to State Water Heaters’ advice for uses in which available space is a concern. It may be necessary to install a water heater with a smaller storage capacity or a unit with similar storage capacity that may be larger in physical size than the existing water heater. State notes that size changes may not be a problem for water heaters located in a garage or full basement, but recommends that special attention be given to installations in closets and alcoves as well as in apartments and condos where space is limited, or anywhere access is gained by using a narrow doorway. Tim House believes business contractors will have a difficult time pricing for replacement heaters without first inspecting the water heater’s original location. He says the new regulations will also change how warranties work. A water heater installed today and replaced in two to three years probably will probably result in only a portion of credit toward a unit.
“With the increase in cost, plus the design changes and some product eliminations, instantaneous water heaters could become more attractive.” - Tim House.
State Water Heaters emphasizes that the new regulations apply only to the manufacture of water heaters. Products manufactured prior to this date may be sold for an indefinite period of time. “A lot of newer homes are installing tankless water heaters, but it can be difficult to justify the expense on a retrofit. However, sometimes people want to reduce their carbon footprint and are willing to pay the extra cost,” says David Leanhart of Leanhart Plumbing. Outdoor Kitchens has voted, any change would still need to be presented to the legislative Review Commission for final approval. With that being said, if a change occurs, it will most likely take nine months before it comes into play.”
Mark Senninger says major changes involving water heaters will have a significant impact on builders. “Standard tank-type electric and gas water heaters will have to meet new efficiency guidelines. The 60 and 80 gallon electric water heaters are being phased out, with most manufacturers going with a hybrid water heater. Even though those types of water heaters have a tank, they are based on a heat pump-style heating system. Tankless water heaters are still out there but they’re limited on their applications. The standard 40 and 50 gallon gas water heaters already met the energy standards and don’t have major design changes, but the 75 gallon units are changing,” says Senninger. Upcoming revisions, effective April 16, to the National Appliance Energy Conservation Act (NAECA) will greatly influence the design of new water heaters, agrees Mischell Hutto, of Ferguson Bath, Kitchen & Lighting Gallery. She says existing water heaters may be installed after the effective date. In addition, heaters above 55 gallons may need to change to hybrid or condensing models, which tend to be more expensive and have requirements for airflow, temperature and space. Gas heaters with more than 70,000 BTU input are exempt. Heaters above 20 gallons and below 55 gallons will need to be modified. She expects size changes to be at least two inches taller and wider
The growing popularity of outdoor living areas means the addition of exterior gas fireplaces and fire pits, pizza ovens and other kitchen products, all requiring gas lines to be run by plumbers. “Outdoor kitchens can present some challenges, such as a lift station for sinks to get to the sewers in front of the house,” says Leanhart. New Bathroom Designs and Amenities Built-in tubs are being phased out. Showers are becoming bigger and better. Even toilets are making a splashy design statement. Many people are removing built-in tubs and substituting them with a free-standing or pedestal tub. Ann Wilson of Marvin Maeser Plumbing has an increasing number of requests for a true fameless bypass shower door in which there’s a frame for the top, bottom and sides, but no frame for the two glass panels that have a wheel above and below, enabling the shower door to slide from one side to the other. “Instead of tubs for the master suite, we’re installing a lot of walk-in showers that have multiple functions. When we build out a valve system, we take into account what features a customer wants to use together versus what things are independent of each other. You can have a thermostatic valve and individual volume controls for each piece, or you can have a three port diverter that opens up the valves into each piece, running them only one at a time,” says Jennifer Nelson of Willis Klein. Marvin Maeser Plumbing is installing a plethora of extra long niches on the back wall of showers. Requiring reframing, they are typically installed between two frames, so the width is limited. The niches can april 2015 15
Plumbing adds Leanhart. Kmiec points to the Purefresh toilet seats by Kohler as one of the most innovative new bathroom products. It has a replaceable carbon filter that neutralizes odors for up to six months, an integrated freshener, a programmable dual LED nightlight that offers guide and task lighting, and a lid that closes slowly without slamming. She also likes Kohler’s and Gerber’s seamless, skirted trapway toilets that have a clean line from front to back.
“The novelty of having a whirlpool is wearing off. Generally, it gets used very seldom, which is a problem,” - David Leanhart.
The changes in toilet heights has surprised Senninger. “The standard height for toilets used to be 14 ¾ inches, and 16 ¾ inches for handicapped-accessible toilets. Now manufacturers have introduced comfort height and smart height, and those are becoming very popular.”
feature the same tile as the wall, but often bring in an accent tile, such as a mosaic, for added interest. Steam and body jet showers are becoming somewhat standard extras, especially in custom homes, says Senninger. Leanhart notes that larger showers with oversized rainheads, “like a monsoon,” personal hand sprays, and steam and sauna functions may involve more extensive plumbing, including multiple valves for multiple functions. Leigh Rae Kmiec of Plumbers Supply reports that the big excitement from Kohler is the new Choreograph shower system that includes wall panels and accent panels in a variety of colors, patterns and textures, all in a joint system that simplifies installation. The walls may be trimmed on site for custom cuts and can even be installed over tile. The joints leave a minimal seam that conceals the silicone, contributing to easy cleaning and maintenance. Accessories include a shower locker, shower barre, floating shelves, nooks and seating. Free-standing tubs, as well as free-standing faucets from Kohler, Delta and Moen were on prominent display when Kmiec attended the recent National Kitchen and Bath Association Show. She and her team were so impressed with tubs my MTI that they put in their Louisville showroom a free-standing tub and one with an extra-wide ledge and radiant heat. “When a whirlpool is used only periodically, jet tubing can hold pockets of water that can grow bacteria. You can literally see mold and bacteria coming out when the tub is turned on. That means the jets need to be frequently activated to flush clean water through them,” 16 louisville builder • bialouisville.com
Practical, Healthy, Money-Saving Advice “Architects sometimes put plumbing on outside walls, something that should never occur because lines can freeze. Homeowners may think it’s a good idea to leave a faucet running at night, but that can lead to problems with the drain freezing if it’s located on an outside wall. In newer homes, the insulation is usually better, but in older homes, that can be very bad advice,” says Leanhart. For the past few months the Louisville Water Company has pushed an initiative to tag the water shut-off valve. “We realized last year that we were inundated with calls from customers whose internal plumbing had burst. Most of them had no idea where the shut-off valve was located or how to turn it off or on. In January, we started a campaign called “Tag It” to educate homeowners and builders that it’s important to tag the shut-off valve with something that won’t get wet, and to test it annually,” says Kelley Dearing Smith of the Louisville Water Company. “Knowing how to shut off the valve is important not only during bad weather, but also when people are going to be away from home for a month, or when they’re remodeling.” She says the Louisville Water Company’s “Tag It”, which is on its website, has been successful and urges home builders to similarly educate their own clients. She suggests that during a walk-through, builders and remodelers show the placement of the shut-off valve and explain how to exercise it. Her company has a cross connection program, in partnership with the Kentucky Plumbing Division and the Health Department, targeted to commercial customers.
“A commercial property owner is required to have a back flow preventer, perhaps several of them,” - Dearing Smith.
“The back flow preventer prevents something from contaminating the drinking water supply. The Louisville Water Company is charged with inspected businesses, but the commercial owners bear the responsibility of getting the back flow preventer tested every year. We stepped this up a few years ago, but it’s always good to remind people,” she says.
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april 2015 17
The Playhouse ‘Reveal’ Uncovers the Joy of Doing for Others By Stacy Smith Rogers
As “builders of dreams,” BIA members have worked together over the last four years to bring a little joy into the lives of families with special needs children in Greater Louisville. BICF’s recent “Playhouse Reveal,” held in partnership with Kosair Charities and YouthBuild Louisville, on February 26 uncovered a contagious joy among everyone involved. A Church for Noah and a Train Station for Gabriel BIA President Pat Durham, Pat Durham Builder, oversaw construction 18 louisville builder • bialouisville.com
of a unique train station/church playhouse designed by Mark Simpson, Simpson Builders, for two brothers, Noah and Gabriel. Their mother, Dawn Renner, described the boys’ excitement as they saw their playhouse for the first time. “When Noah first approached the area of the reveal, he was able to see the top of the church. He was so excited, he started yelling, ‘Noah’s church, Noah’s church!’ and tried to run in before it was time. When he was able to go in, he immediately found a vintage missal that had been published in 1956. He picked it up and started reading it and
Playhouse Reveal stayed in his church for the next three hours.” (Renner said that Noah asked for the missal as soon as he woke up the next morning.) “Gabriel was so excited. He was nervous before the reveal and wanted to have a friend join him. However, when he got there, he forgot to be nervous and he and his friend immediately climbed up into the loft and discovered the train track (which was suspended from the ceiling all around the room),” Renner explained. She said that everyone enjoyed stamping and taking “tickets” to Gabriel’s train station. “They were giggling and laughing the whole time,” she added. Renner’s daughter, Angelina, was excited for her brothers and eagerly shared in their joy. “She was such a trooper and realized this was something her brothers needed.” Renner credited Durham and Simpson for not only the role they played in the playhouse project, but the example they are setting for her boys. “As they grow older, I want them to have male role models who are a positive influence. That’s so important. It was really neat for me to watch how excited Mark and Pat were as they witnessed the boys’ excitement.” This is Durham’s second playhouse project. “You can never over-estimate the impact of what you are doing and how it impacts the families as well as the YouthBuild students. One of the most amazing things to me that has occurred both times we have built a playhouse is the overwhelming involvement received by our industry’s Associate Members. Outside of some expenses associated with transporting the playhouses from YouthBuild to the fairgrounds, and then from there to the family’s property, our playhouse was 100 percent donated time and materials! That is a pretty powerful statement made by those who make up our industry. I am humbled to be involved,” he added.
One of the YouthBuild Louisville students, Cameran Sitgraves, spoke to the crowd about her involvement with YouthBuild and building the playhouses. She broke down in tears as she explained her involvement with the playhouse project. As a young mother of two children, her perspective of the experience in helping build the playhouses was endearing. Noah, witnessing her crying after her talk, decided to give her a hug. (That prompted her – along with a few bystanders – to shed even more tears.) A Dugout for Vance Four-year-old Vance Lovett scored big at the playhouse reveal with a personalized playhouse built to resemble a dugout. Billy Doelker, Key Homes, oversaw construction of the baseball-themed playhouse that offers Vance a chance to experience independence and play in an environment that’s safe and fun. Doelker said the experience was rewarding. “The first minute we met, Vance wanted to be in my arms. It was really special. And, to see the look on his family’s faces when they saw the playhouse was very rewarding. Vance kept saying, ‘New playhouse! New playhouse!’ and he knew it was for him,” Doelker explained. Because of his physical challenges, Vance cannot see. Despite being unable to physically view his playhouse, it was obvious that Vance still knew that this was an amazing space. Designed specifically to help him develop sensory skills, his “dugout” offered him a variety of textures to explore, including a ball pit that his mother, Emily, said he loved. Doelker had made a couple of school visits to witness Vance at play and worked
april 2015 19
Playhouse Reveal with teachers to determine the best ways to incorporate the right stimuli into the playhouse. “I really appreciate Billy going that extra step, especially in designing the sensory wall. That’s one of my favorite parts of it,” Lovett said. Vance’s older siblings (Max, Makenzie and Adyson) were overwhelmed as well. “They kept saying, ‘I didn’t know it was going to be like this!’ We were all overwhelmed and are so grateful and thankful that all of these people came together to make this for Vance,” Lovett said. How Has the Playhouse Project Impacted Young Lives? For years, BICF has helped create miniature “dream homes” for deserving families. The unique variety of styles has included replica lake houses, castles and cottages. When the Childers family received the first official BICF playhouse built in partnership with Kosair Charities and YouthBuild Louisville in 2011, they were overwhelmed with gratitude. Their five-year-old daughter, Addie, had experienced a brain injury during delivery that resulted in injuries that were later identified with cerebral palsy. Her beautiful smile melted a lot of hearts during that first reveal during Homearama at Norton Commons, one of which was that of Rob Eberenz, Jr., who oversaw the project. “It was a very heartwarming experience when she saw it for the first time. Addie’s father explained it best. He talked about how they often had to say ‘no’ to Addie for various reasons because of her disability. With the playhouse, however, they were able to say ‘yes’ more often. That really
meant a lot to me,” Eberenz said. Addie’s 8 x 12 foot playhouse featured pink shutters, gray shingles and a dormer and was designed in Addie’s favorite colors of pink, green, yellow and blue, More importantly, the playhouse (like each one since) was designed to assist Addie in her development, making therapeutic activities more fun.
“It’s been a great source of independence for her. But, I think the biggest thing it has offered her is an icebreaker with other kids and a good way for her to make friends.” – Dustin Childers Her father, Dustin Childers, reflected on the impact the playhouse has made in Addie’s life these last four years, “Sometimes, she’ll say, ‘I just want to go to my playhouse.’ It’s been a great source of independence for her. But, I think the biggest thing it has offered her is an icebreaker with other kids and a good way for her to make friends. It’s helped break down some walls and allowed her to better interact with other children.” Now, nine years old, Addie shares her playhouse with seven-year-old brother Austin and one-and-a-half-year-old sister Hannah. Her grandfather, Rick Sansbury, provided landscaping for the playhouse and has since added a koi pond and patio area. Childers said the playhouse has played a valuable role with Addie and their family as a whole and it looks just as good as the day it was delivered.
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april 2015 21
Manageable Marketing Break it down
Network
in ThreeMonth Plans of Action
Chunks Build upon Momentum
Social Media
By Stacy Smith Rogers
Developing a marketing/public relations plan is important for any business, no matter what your budget. It can seem overwhelming to tackle an entire year of planning in just a few sittings. However, if you segment out plans/ themes and marketing efforts in three-month increments, it can make it more manageable. (If you’re of an accounting mindset, go ahead and call them “quarters,” if that’s more comfortable.) Focus forward by working backward Look ahead a year from now and determine where you want your business to be. Look at the calendar and work backward, breaking up the time into chunks. Take a break (perhaps that’s a day or a week) between planning each of the chunks. Don’t get overwhelmed, but make sure you develop a plan that will achieve your overall goal. The following are some steps to you get started.
to tackle all of them – call it “Marketing Monday” and get the week started off right. Here’s an example: April – June Goal: To increase awareness of XYZ Business within a 30-mile radius, emphasizing hometown roots, customer service experience and a one-of-a-kind product.
1. Break it down visually Depending on when you view your “start” to the year, separate your chunks visually, either on your white board in your office or however best you can “see” the breakdowns. Once you divide those time frames into three-month chunks, eventually whittle them down into weekly marketing initiatives, but come up with an overall goal for each chunk and pattern your efforts to achieve that goal.
May 4-8 1. Schedule monthly networking lunch with new BIA Louisville contact you met at Day at the Downs. (Try out that new locally-owned restaurant ahead of time and see what’s good on the menu. Meet the owner if you can and introduce new contact to him/her when you meet.)
2. Set plans of action Set attainable goals for each chunk, then produce action steps on how to achieve them. Five action steps for each week is a good number to start with. Achieving or working toward one marketing goal every day is attainable. However, you might want to deem one day a week
2. Update blog/social media posts with a post-Derby message. Craft it to reflect your hometown connection. That could be posting (appropriate) pictures from your Derby party or sharing a recipe for an appetizer you prepared or sampled.
22 louisville builder • bialouisville.com
managable marketing 3. Review ad plan for the next chunk. (Now is a good time to plan for piggybacking onto Homearama marketing if it’s applicable to your business.) 4. If your goal is to emphasize customer service for this chunk, feature one employee each month (or each week if you are a larger company) on your website, and in your social media. Create a simple video that highlights that employee or conveys the personal attention customers receive by working with him/her. 5. Plan something creative to honor the upcoming Mother’s Day holiday. It might be fun to try another video or feature photos of employees’ moms on social media (with permission, of course). Feature an old photo of someone’s great grandmother who did something connected to hometown roots -- maybe she had her own take on a hot brown recipe or made an impact by serving on the city council, etc... Find something that people can connect with and demonstrate your respect for “Mom.” 3. Build upon momentum, but keep organized and on track! It’s easy for marketing plans to get a little dusty in the midst of simply trying to service clients. It’s important, however, to review them periodically. Once you’ve got April through June underway, it’s important to look ahead to July and review what’s on target so you don’t miss valuable advertising opportunities that require pre-planning. Don’t forget to work backward and make sure you’re positioning yourself for success on down the road. 4. Remember your audiences and make sure you reach them during each chunk Breaking up your marketing efforts into chunks doesn’t mean constantly switching gears. It’s a seasonal approach to reaching your designated audiences. If your audience changes slightly throughout the year, this is a good way to review how you’re hitting each segment. If your audience remains the same, trust your time-tested marketing opportunities, but partner them with seasonally unique outreach efforts. 5. Get mileage out of your marketing through social media posts If your ad budget doesn’t allow for as much exposure as your competitor or another company you strive to model, look at ways you can support your ad placements through public relations efforts. Social media posts and blogs are a great way to affordably support those investments and market your brand. Incorporate your participation in ads or events into your social media plans for each “chunk.” Some ideas include: 1. Get mileage out of those placements or sponsorships through social media. Post “Look for us at Homearama near the front entrance!” and share an article that’s been published about the event in The Courier-Journal. Or, post something along the lines of “Did you see our ad in the Tour of Remodeled Homes book? If so, bring it in and receive a discount on a new order!” Even if they didn’t see the ad, knowing you were associated with such a respected event lends credibility to your company.
2. If a recent Louisville Builder article features a quote from you in an informational article on energy efficiency (or another expert topic), share it and invite your audience to learn more. Being quoted as an expert is like free advertising! (You can see all BIA publications online at bialouisville.com/publications.) 3. If you’ve placed an ad in a publication or media outlet, invite others to engage in it in some way. Something along the lines of “Take the 50 Challenge with me! The Greater Louisville Relocation Guide list 50 must-do experiences in Greater Louisville. Here’s a photo (or video) of XYZ employees doing #22, riding our bikes on the Louisville Loop! With a little organization and identifying what is manageable, you can keep marketing and PR within reach and develop a plan of action that’s not intimidating to administer. BIA’s expert marketers, Melissa Mattingly and Kimberly Greenwell, can help members plan advertising efforts that reach their audiences. Take advantage of this member benefit and schedule a yearly (or quarterly) meeting with them to ensure you’re reaching your target audience with advertising and sponsorship opportunities offered through BIA.
BIA’s Expert Marketers:
Melissa Mattingly Senior Account Executive 502-429-6000 x116
melissa@bialouisville.com
Kimberly Greenwell Account Executive
502-429-6000 x120
kimberly@bialouisville.com
april 2015 23
Associates Committee Chairman Tom Raver presenting award to Pat Durham
Pat Durham Honored with BEAM Award at Local and State Levels By Stacy Smith Rogers
BIA recently presented BIA President Pat Durham, Pat Durham Builder, with the BEAM (Builders Engaging Associate Members) Award, which recognizes a builder’s commitment to doing business with Associate Members. The BEAM Award is patterned off the national award created by NAHB to recognize builder members who exemplify the motto “it’s good business to do business with a member.” Durham was also presented with the same honor at the state level and was one of eight finalists for the national BEAM Award.
“Our BIA does so much for our industry, builders, remodelers and associates alike, and it’s important for me to support those who support us.” – Pat Durham
Launched in 2011, the award is designed to encourage builder members to use the goods and services offered by other member companies and to recognize a builder who exemplifies this commitment to teamwork. Durham commented on the value of doing business with other members, “Our BIA does so much for our industry, builders, remodelers and associates alike, and it’s important for me to support those who sup24 louisville builder • bialouisville.com
port us. I have had to make the difficult decision to not do business with those who are not members, regardless of their circumstances, because of my commitment to our membership. Even though we have all had tough times as of late, those who make the commitment to our association will receive the commitment back from me to support them. I know many other builders and remodelers feel the same way.” Tom Raver, Fireplace Distributors, presented Durham with the award. He commented on the well-deserved honor, “Pat is definitely is engaged with the whole association, even coming to our associate meetings. The last home he built was 100 percent produced by BIA members. That’s hard to achieve, but he is committed to making sure that every vendor he uses is a member of BIA.” The BEAM Award sheds light on the importance of members doing business with members. Billy Doelker, Key Homes, was last year’s recipient. “As a Registered Builder, I think it’s our duty to use as many other members as we can. But more importantly than it being our duty, is the idea that when we do business with members, we are connecting ourselves to others who are seeking the same level of professionalism as we are. And, I know that Pat agrees with me that it’s certainly an honor to be selected by those associates that you’re doing business with,” he said.
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spikelist
All-Time Big Spike 1500d John Miranda, Pinnacle Properties of Louisville ...........2616 Grand Spike 1000d Ellery Esposito, Esposito Construction, Inc. .................1230 Stanley G. Logan, Jr., Logan Lavelle Hunt Insurance, Inc. ...1149 Robert L. Eberenz Jr., Builder, LLC..............................1101 Richard S. Buttorff, The Buttorff Company ...................1058 Joe Pusateri, Elite Homes, Inc. ......................................1027 Statesman 500d Robert Welch, Welch Builders, Inc. .................................882 Keith Eberenz, Keith Eberenz, Builder ...........................832 James R. Skaggs, Omikron Construction Co. -Honorary.818 Robert A. Peterson, Jr., Robert A. Peterson, Jr., Co. Inc. .. 789 Michael L. Montgomery, MONTCO Builders, Inc. -Honorary................... 767 Bill Reisert, Sr. , Reisert Insurance Agency ......................699 Robert H. Marrett, CMB Development Co. ...................671 Dale Hellmann, Prudential Heating and Air...................624 Glen E. Stuckel, Glen E. Stuckel Builder, Inc. ................581 400d A. Thomas Sturgeon, Sturgeon & Associates Inc. ............488 Fred R. Dallenbach, Dallenbach Builders, Inc. ................469 Richard Eberenz, Richard Eberenz, Builder -Honorary.... 446 Rusty Wessel, Wessel Insurance Agency, Inc. ..................437 Clete Reinhart, Reinhart Construction Co. .....................431 Stan Humphrey, Stan Humphrey Construction...............430 Super Spike 250d Bob Thieneman Jr., Estate Homes....................................391 Richard Miles, Dogwood Homes of Kentucky.................390 Richard Bean, B B & T, retired.........................................367 Carl Baker, Sterling Development Corp. .........................367 Tom Raver, Fireplace Distributors....................................350 Don Petty-Honorary........................................................303 Michael “Rocky” Pusateri, Elite Homes...........................300 Jeremy Esposito, Esposito Construction...........................398 William (Bill) Wilkinson, Wilkinson Builders, Inc..........296 Pat Thieneman-Seitz, Thieneman-Seitz Builder ..............286 Billy Doelker, Key Homes................................................275 Clifford Thieneman, Clifford Thieneman Co. Inc. ...........270 J. Robert Westerman Builder -Honorary..........................253 Leo Thieneman, Sr., Leo Thieneman Co., Inc. .................250 Trophy - 200 Steve Church, Logan Lavelle Hunt Insurance.................240 Scott Jagoe, Jagoe Homes.................................................233 Roger Plamp, Plamp-Keen Agency, Inc. .........................228 Teresa Morgan, Semonin Realtors...................................228 Jesse Francis, Francis & Company....................................225 Roger Bright-honorary.....................................................220 Greg Esposito, Greg Esposito Contractor. ......................220 Royal Spike - 150 Lafe McGary....................................................................197 Roger Harbison, Cornell Harbison Excavating................194 Dave Smith, Blacksmith Homes .....................................192 David Lurding, Lurding Homes......................................184 John F. Pohlman Builder, Inc. -Honorary.........................167 Pat Durham, Pat Durham Bldr, Inc. ................................164 Robert L. Eberenz, Inc. -Honorary..................................154 Red Spike - 100d Jack Band, Jack Band Builder, Inc. ...................................146 Charline Neal, Primerica Financial Services.....................145 Sherrie Kruse, First Capital Bank.....................................144
26 louisville builder • bialouisville.com
John Thomas, Boland Maloney Lumber...........................139 Scott Yates, Paragon Homes ............................................137 Jerry Blacketer, The Blacketer Co......................................133 Mike Isaac, Isaac Contracting & Design .........................125 John Rueff, Brecher Co.....................................................117 Bruce Rademaker, Thoroughbred Associates, Inc. ...........112 Perry D. Lyons, Perry D. Lyons Builder...........................108 Don Karem, Karem Built Homes, Inc..............................108 Sidney J. Anderson, S.J. Anderson Builder, Inc. ...............103 John Lannert, Lincoln Insurance Agency.........................101 R. Ford Construction Co., Inc. -Honorary.......................100 75d Shawn Corrigan, Corrigan Electric....................................97 Terrance O’Rourke, O’Rourke & Associates .....................95 Ron Wolford, Ron Wolford Builder, Inc. ...........................87 Joe Dumstorf, Trend Companies of Kentucky....................84 Willard Bryant, Bryant Construction, LLC.......................84 J.D. Nichols, NTS Corporation .........................................83 Kevin Passanisi, PC Home Center.....................................83 Michael O’Dea, Michael O’Dea Builder............................79 Carol Daugherty Epley, Daugherty Insurance Agency ......76 Jeff Thompson, Jeda Homes................................................75 Leo Thieneman, Jr., Leo Thieneman & Sons, LLC............75 Green Spike - 50d Mike Jones, Signature Green Properties, LLC...................71 Mark Aschbacher, Lincoln Insurance.................................69 Brendan Kavanaugh, Great Northern Building Products...69 Ron Hartman, Ernst Concrete. .........................................67 Rocco Pigneri, Ball Homes.................................................65 Vic Koestel, General Shale.................................................63 David Mikels, Graber’s Insealators.....................................61 James Pope, Nicklies Development....................................58 Ken Thieneman, Ken Thieneman Builder...........................57 Christopher J. Knopf, Pinnacle Properties of Louisville ....56 Ron Colyer, Colyer Construction.......................................55 Frank Arnold, Prudential Heating & Air Conditioning ...55 Jim Travis, Jim D. Travis, Builder ......................................55 Chris Cundiff, Logan Lavelle Hunt Insurance...................52 Derek Smothers, Quality One Steel Design Inc................51 David Monsour, Monsour Builders....................................50 Life Spike - 25d Ken Block, Hyland, Block & Hyland, Inc. ........................49 Deepa Kamat, Granite America.........................................49 Chris Osborne, DeVille Homes.........................................49 Davis Boland, Boland Maloney Lumber.............................48 Phil Fackler-Fackler Homes...............................................47 Paul Miele, K-I Lumber & Building Materials..................44 Dave French, LG&E..........................................................44 P.R. Lancaster, Lancaster Built Homes..............................44 David Ernst, Prestige Builders............................................44 David Rateau, Rateau Construction ..................................43 Greg Schrenger, Schrenger Construction ..........................43 Melanie Pearson, Logan Lavelle Hunt Insurance...............43 Penny Love, Design Innovations, Inc.................................40 Phillip Wayne Leigh, Phillip Leigh, Inc.............................39 Mike Effinger, Effinger Construction.................................39 Mike Hall, K-I Lumber & Building Materials .................36 Chris Palmer, DEEM.........................................................36 Mike Sanders, Mike Sanders Builders................................36 Woody Hamilton, Semonin Realtors ................................35 Jason Black, Stonecroft Homes...........................................35 Ben Tyler, Ben Tyler Building & Remodeling ...................35 John Sizemore, 2-10 Home Warranty................................34 Jerry Ostertag, Closet Factory............................................34 Frank Taylor, L&T Properties............................................33
Larry Link, Bonnycastle Appliance & TV.........................33 David Stemler, PC Home Stores........................................33 Renotta Henson, Victory Home Builder ...........................30 David Bright, Bright Built Homes.....................................30 Vince Kimbel, Kimbel Construction..................................30 Ben Peerce Swindler, Ben Peerce Swindler, Builder ..........29 Carolyn Miller, Sure Linc Services.....................................29 Brandon Bailey, Bailey Remodeling...................................29 Mike Judah, Judah Real Estate ..........................................29 Dan Smith, Stonelake Homes ...........................................28 James French, J & L Construction.....................................28 Roger Hack, MRC Construction.......................................27
Terry Hagerman, Terry Hagerman Builder........................26 Ron Fonk, Woodfield Homes.............................................26 Douglas Amlung, Amlung Construction Company............26 Delbert Mulhall, Delbert Mulhall & Sons, Inc. ................25 Ryan Miranda, Churchill McGee.......................................25 Kari Vogedes, Logan Lavelle Hunt Insurance....................25 Spike - 6d Todd Hemmer, Lee Brick & Block ...................................23 Joe Simms, Re/Max Associates..........................................23 Jason Orthober, Orthober Custom Homes........................23 Clifford (Pete)Thieneman, Clifford Thieneman Co, LLC..22 Lisa Lynn Knight- Lisa Lynn Designs...............................21 Lindsay Raidt, Chenoweth Construction...........................19 Peter Cooper, Ansac, Inc.....................................................17 Brad Lehmann, Lehmann Homes.....................................17 Dennis Montana, Lawn Care Co., Inc. ..............................17 Leah Alexander, Hawkeye Security....................................16 Andrew Holden, Commonwealth Bank & Trust...............15 Chris Fuelling, Fuelling Built Homes.................................14 Barry Buffat, Barry Buffat Builder......................................14 George Miller, Suburban Construction & Management....13 Kerrin Hester Jr., Hester Construction ..............................13 Bob Duggins, Kenutcky Concrete......................................13 Clay Jones, The Jones Group..............................................13 Steve Purdy, Prudential Heating & Air..............................13 Tim Henson, Amercia’s Floor Source................................12 Scott Church, Logan Lavelle Hunt Insurance....................11 David Weis, Meridian Construction...................................11 Howard Ferriell, H. D. Ferriell, Inc....................................11 Palmer Cole, Bently Construction......................................11 Jarrod Vowels, Dominion Homes.......................................10 James Robertson, Bond Electric.........................................10 Tom Sims, CBRE/Louisville..............................................10 Joe Kroll, Joe Kroll Builder.................................................10 Donald Wirtzberger, Sierra Design & Construction............9 Mike Danzinger, SB Home Renovations.............................9 Rick Merritt, Denton Floyd Development..........................9 R.L. Lanham, R.L. Home Services......................................8 Floyd Chelf, Chelf Insurance Agency..................................8 David Richardson, David Richardson Builder......................8 Kevin Rich, Rich Design Studios.........................................8 Mickey Corcoran, Mickey Corcoran Builder.......................8 JP Delaney, Logan Lavelle Hunt Insurance..........................8 David Westfall, Homework Residential Renovations, Inc....7 Brad DeVries, Semonin Realtors..........................................7 John Hollenbach, Hollenbach-Oakley.................................7 James Duke Greene, Cimarron Construction, Co................7 Greg Burrus, Burrus Architecture & Construction, LLC....7 Larry Hobson, Louisville Paving..........................................7 Chad Peyton, Peyton Contracting, LLC..............................6 Deborah Bilitski, Wyatt, Tarrant & Combs..........................6 Amy Wagner, Reflections of You By Amy, LLC..................6
membernews
associatescommittee
corner SMC Meeting Sponsored by: 84 Lumber and Carpet Specialists Why are some people far more successful than others? Our Sales & Marketing Council is preparing to take your business to the next level. Block off your calendars for April 16 at from 9-10am at Big Spring Country Club to learn from nationally-known industry sales expert, speaker, author and performance coach Douglas Smith. He will educate and entertain, giving an in-depth look at ten key strategies that will produce stunning results for your business. Slots are filling fast for this phenomenal opportunity: RSVP to Nicole Bouchard or Dawn Agnew to ensure you don’t miss out. Contact Nicole@bialouisville.com or Dawn@bialouisville.com for details. Bullitt County Council This year’s first Bullitt County Council Meeting will be held at the Shepherdsville Government Center, Shepherdsville, KY. This meeting will be on April 22nd from 11:00-1:00. We will need your RSVP for lunch and seat count ASAP. You may RSVP to Nicole Bouchard at Nicole@bialouisville.com.
ENTERPRISES
Associate Appreciation Luncheon May 13th
The Building Industry Association of Greater Louisville would like to invite you to the Associate Appreciation Luncheon (Builders Welcome) on May 13th. This event will be held in the parking lot of the BIA Office, 1000 North Hurstbourne Pkwy from 11:30am-1:00pm. This is a FREE lunch for BIA Members to show our appreciation of your dedication and support to our Association. We will be having the Taco Truck from Taco Luchador come out and provide us lunch. Also, a couple of our builders have offered to help serve you lunch as well. We would like to thank Jeremy Esposito, Billy Doelker, and Pat Durham and Dave Ernst for donating their time to show appreciation to the Associates. Please mark your calendars and plan to join us on May 13th, 11:30am – 1:00pm. Presenting Sponsor:
DWB Restoration II, Inc. Fire-Water-Wind-Storm 24hr Emergency Service
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april 2015 27
newmembers Associates Approved 02/15 Vessels Plumbing, Heating & Cooling Tonya Vessels Type of Business: Commercial & Residential Plumbing & HVAC Sponsor: Tom Raver Canfield Realty Group, LLC Sharon Kilpatrick Type of Business: Real estate, development Sponsor: Dan Smith Persimmon Ridge Development Lawren Just Type of Business: Land development and sales Sponsor: Billy Doelker Shepherd Insurance, LLC Joshua Tucker Type of Business: Insurance Agency Sponsor: Jerry Ostertag Donn McCombs Builder & Dan’s Decks, LLC Donn McCombs Type of Business: Build Decks Sponsor: Rob Eberenz, Jr.
Flynn Construction Services, LLC Mark Johnson Type of Business: Site Contracting Sponsor: Rob Eberenz, Jr. The Brock McVey Company Kevin Webb Type of Business: Wholesale Distribution (Plumbing, HVAC, Lighting) Sponsor: Leo Thieneman, Jr. Mainsource Bank Mike Shearer Type of Business: Banking/Mortgage Sponsor: Mike Jones
Affiliates Approved 02/15 Paul McDonald
Bonnycastle Appliance & TV, Inc. Sponsor: Larry Link Jeremy Adams
Studio Kremer Architects, Inc. Sponsor: Scott Kremer Robert Heath
84 Lumber Company
Sponsor: Avery Murphy
Everest Construction and Remodeling, LLC David Herman Type of Business: Windows, siding, etc. Sponsor: Billy Doelker Servpro of East Louisville/St. Matthews Greg Scheer Type of Business: Water & Fire Restoration, Mold Mitigation Sponsor: Pat Durham
membermilestone Congratulations to these Milestone Members. These members have reached a milestone mark in their membership with their renewal in February 35 Years Berkshire Hathaway Home Services, Parks & Weisberg Realtors- Dave Parks 30 Years Chenoweth Appliances, Inc. – Wayne Lyons 25 Years 2-10 Home Buyers Warranty- John Sizemore Bramer Brothers Landscaping, Inc. - Denny Bramer Ken Thieneman- Registered Builder 20 Years Buehner Sheet Metal, Inc. – Chuck Buehner Caibe & Company, LLC- Maris Caibe Corrigan Electric Company, Inc. & Home Systems- Tom Corrigan Custom Concrete Forming, LLC- Barry Vittitow Steven B. Cline Garages- Steven Cline 15 Years Clearwater Fiberglass Pools- Joe Cecil Dan Brown Concrete Foundations, Inc. – Dan Brown GAF- John Voorhees In ‘n Out Services- Jessica (Evans) Alexander 28 louisville builder • bialouisville.com
Lonnie Judd Painting, Inc. - Lonnie Judd Kaufman Concrete Cutting Company, Inc. - Mike Kaufman Mark Simpson- Registered Builder Ray Real Estate Investment Company- Bobby Ray Tonini Construction, LLC- John Tonini 10 Years Bone Dry Waterproofing- James Clark Creations by Specialty Masonry- Mark Weird Houser Lawn & Landscaping- Christopher Houser JD Electric, LLC- Jason Dailey L & N Federal Credit Union- P.J. Moore Liberty Electric, LLC- Joe Downard Superior Flatwork, LLC- Eric McGuire 5 Years Bluegrass Ornamental Iron, Inc. - Dennis Vittitoe Dale’s Pools- Corey Alphin Frank Otte Landscape & Design Group- Sharry Waldeck Iron Crafters, LLC- Troy Finsel 1 Year Masonite Corporation- Jonathan Legg
honorroll
As of January 1, 2015
Builders: Blacketer Company
Clifford Thieneman Co., LLC Associates: 1st Choice Insulation A&G Drywall, Inc. Architectural Windows & Doors Bachman Commercial Sales Bardenwerper, Talbott & Roberts BB&T Bonnycastle Appliance & TV Boral Bricks Carpet Specialist Century Mortgage Company Corrigan Electric and Home Systems Cunningham Door & Window
Door Store and Windows Fifth Third Bank Fireplace Distributors, Inc. The Flooring Gallery Frost Brown Todd, LLC K-I Lumber & Building Materials L & N Federal Credit Union Logan Lavelle Hunt Insurance Louis E. Hobbs Construction Co. Inc. McDonald Marble & Stone Inc. PC Home Center PPG Porter Paints Pro-Build
Quarry Bluff Estates Republic Bank River City Bank RJ Thieneman Sam Kinnaird’s Flooring and Granite Screens of Kentucky Sonne Steel The Trend Companies of Kentucky Triton Stone Group Wells Fargo Home Mortgage Window World
A special thanks to all Honor Roll Members! For more information on how you can be listed on the BIA Honor Roll, please call Melissa or Kimberly at 429-6000.
memberspending The following have applied for Registered Builder/Remodeler membership or Associate Builder/Remodeler membership. Members with pertinent information about applicant’s suitability to become a registered member of the Association, particularly credit information, are requested to contact the Registered Builder Committee, c/o the BIA office at 1000 N. Hurstbourne Parkway, Louisville, KY 40223 by mail or you can fax information to Margie at the BIA office at 429-6036. Pending Registered Builder:
Pending Associate Builder/Remodelers:
Mike Thieneman Leo Thieneman & Sons LLC 5222 Spring Farm Road Prospect, KY 40059 292-0340
Christopher Eldridge Eldridge Company 121 Pennsylvania Avenue Louisville, KY 40206 640-0296
Sponsors: Leo Thieneman, Jr. Leo Thieneman, Sr.
Sponsors: Bob Thieneman David Ernst
Mark Green Covenant Construction 11519 Shelbyville Road Suite C Louisville, KY 40243 445-0703 Sponsors: Pete Thieneman Clifford Thieneman
corporatesponsors Special thanks to these 2015 BIA corporate sponsors:
april 2015 29
calendarofevents
April
advertiserindex Bobcat Enterprises........................................ 27
1
Land Development Committee 10:00 a.m., BIA
Boland Maloney........................................... ibc
14
New Member Orientation 9:00 a.m., BIA
Bonnycastle Appliance & TV......................... 17
14
Membership Committee 10:00 a.m., BIA
14
Retention Committee 11:00 a.m., BIA
15
Associates Committee 3:00 p.m., BIA
16
SMC Meeting 11:30 a.m. Big Spring Country Club (Guest Speaker: Doug Smith)
K-I Lumber & Building Materials................ifc
22
Bullitt County Council 11:00 am., Shepherdsville Government Center
Kentucky Concrete......................................... 17
25-26
Tour of New Homes 12-6 p.m., Scattered Site Tour
L&N Federal Credit Union.......................... 17
28
Executive Meeting 11:30 a.m., BIA
29
Day at the Downs
May
Duggins Co, Inc............................................ 27 Carpet Specialists............................................ 4 DWB Restoration II, Inc............................... 27 Fireplace Distributors................................... 17
Logan Lavelle Hunt..................................... 21 PC Home Center..........................................obc Performance Irrigation................................. 20 Porter Paints................................................ 21
1
Oaks Day BIA Office Closed
5
2015 Membership Drive Call Day for Membership Teams 11:00 a.m. - 12:30 p.m., BIA
6
Land Development Committee 10:00 a.m., BIA
12
Shelby County Council 11:30 a.m., Claudia Sanders Dinner House
Advertising/Sponsorship Opportunities and Deadlines:
13
Associate Appreciation Lunch 11:30 a.m., BIA
Presenting Sponsor for SMC: Call for deadlines
20
Registered Builder 10:00 a.m., BIA
Associates Lunch Sponsorships: Call for deadlines
20
Associates Committee 3:00 p.m., BIA
Presenting Sponsor for Homearama Deadline: April 24, 2015
21
Code Meeting 11:00 a.m., BIA
25
Memorial Day BIA Office Closed
27
Executive Committee 1:00 p.m., BIA
27
Board of Directors 3:00 p.m., BIA
Memorial Day to Labor Day BIA will close at 3:00 p.m. on Fridays. 30 louisville builder • bialouisville.com
River City Bank........................................... 25 Sims Lohman................................................. 8
Entertainment Sponsor for Homearama Deadline: April 24, 2015 May and September Membership Drive Deadline: April 24, 2015 Publications: May Louisville Builder March 5th Homearama May 22nd
april 2015 31
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