shaking up flooring | hoW Can You plaY a rolE in louisVillE’s fuTurE? | promoTing Your businEss
ThE offiCial publiCaTion of ThE homE builDErs assoCiaTion of louisVillE, inC.
VolumE 26, no.06 JunE 2013
What’s hot at Homearama this year?
18 Homes at 2 Sites!
July 13-28, 2013 E
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See member news and search for members at the new HBAL.com HBAL.COM
HUB 6468 05/13
HUB 6468 05/13
HUB 6468 05/13
LouisviLLe, KY 4025 CoLLins Lane 502-637-1401
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CLarKsviLLe, in 5301 HWY 31 nortH 812-283-7000
vol. 26, no.06 june 2013
contents
THE OFFICIAL PUBLICATION OF THE HOME BUILDERS ASSOCIATION OF LOUISVILLE, INC.
association news 10 Promoting Your Business – Tips on Networking and How to Attract More Customers Through HBAL’s Networking Opportunities 12 June 1 Marks Industry Changes in Southern Yellow Pine Design Values 14 How Can You Play a Role in Louisville’s Future? 16 Lesser known benefits of membership at HBAL 24 Artistry and Technology are Shaking Up Flooring
feature
What’s Hot at Homearama This Year?
departments
It’s not just the summer weather that’s going to be hot in Rock Springs and Locust Creek this July. The two Homearama sites are sizzling with some of the hottest trends in home design as builders and interior designers put the finishing touches on a total of 18 homes. And, as always, Homearama draws those folks who just want to see what’s cool (or hot) in home design.
Perspective Letter.................................5
page 6
Member Meetings............................24
Spike Club........................................26 Member News..................................27 New Members..................................28 Milestone Members.........................28 Honor Roll.......................................29
Members Pending............................29 Corporate Sponsors..........................29
Calendar of Events...........................30 shaking up flooring | hoW Can You plaY a rolE in louisVillE’s fuTurE? | promoTing Your businEss
ThE offiCial publiCaTion of ThE homE builDErs assoCiaTion of louisVillE, inC.
VolumE 26, no.06 JunE 2013
What’s hot at Homearama this year?
18 Homes at 2 Sites!
events
June General Membership Meeting featuring Craig Richard
Mark your calendars for the June General Membership meeting on June 17th at The Olmsted.
products
Fireplaces & Hardwood Flooring
Products every member should know about.
page 23
July 13-28, 2013 W
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THE
HBAL.COM
Cover: What are going to be the big trends at this years Homearama July 13-28 in Locust Creek & Rock Springs?
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june 2013 3
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perspectiveletter Home Builders Association of Louisville, Inc.
Become Engaged in Vision Louisville
1000 North Hurstbourne Parkway Louisville, KY 40223-4012 (502) 429-6000 FAX (502) 429-6036 Email: newhomes@hbal.com Web Site: www.hbal.com 2013 OFFICERS Bob Thieneman, Jr. President
by Chuck kavanaugh
Perry Lyons Vice President Pat Durham Treasurer Don Karem Secretary Tom Raver Associate Vice President Charles J. Kavanaugh Executive Vice President BUILDER DIRECTORS Brandon Bailey Brandon Buttorff Terry Chynoweth Mike Effinger Dave Ernst Jeremy Esposito Michael Isaac David Lurding George Miller Jason Orthober Chris Osborne Rocco Pigneri Mark Simpson Leo Thieneman, Jr. ASSOCIATE DIRECTORS Deborah Bilitski Davis Boland Mira Farmer Dave French Greg Gentry Larry Hobson Andrew Holden John Hollenbach Paul Miele David Mindel Derek Smothers Ron Wibbels Bryan Wiegandt
HONORARY Builder DIRECTOR
Clifford Thieneman, Sr.
HONORARY associate DIRECTORs Frank Arnold, Sr. Richard Bean PUBLISHER Charles J. Kavanaugh
As members of the residential and commercial building industry we work each day to shape our community. The built environment helps to define a community and works toward creating a sense of place for those who inhabit the area. You, the members of the Home Builders Association of Louisville work each day shaping our city and the lives of its citizens. Beginning last year, Mayor Fischer launched Vision Louisville which is “a community process to guide the future look, feel, and flow of Louisville in the next 25 years.” Phase one began in the summer of 2012 and was facilitated by the Space Group, a design and architecture firm out of Oslo, Norway. It consisted of small group and individual meetings with community leaders and research about community development. Many HBAL members and staff were engaged in Phase one. Phase two was recently announced and will be an exploration of seven areas of focus that were identified during phase one. The seven areas that will be explored are Economy, Energy, Connectivity, Creativity, Health, Living and Identity. In addition to Tara Brinkmoeller and myself there are many members who are involved in phase two, many in leadership positions, including David Hardy, John Miranda, John Hollenbach and Cliff Ashburner. This phase also offers many opportunities for community engagement in which I strongly encourage each member to participate. Please take the time to read the article in this issue of Louisville Builder magazine about Vision Louisville phase two and engage yourself, as well as your staff and coworkers. There are several ways to connect to this important community initiative; choose which is best for you!
EDITOR Tara Brinkmoeller
Advertising Melissa Mattingly Kimberly Greenwell 502.429.6000
VisionLouisville.com
GRAPHIC DESIGN Scott Dudgeon Writers Stacy Smith Rogers HBAL Issues Nancy Miller Product Features HBAL Staff PRINTING United Graphics
Facebook.com/vision Louisville
@visionlville EngageLouisville.com Vision Louisville is defined as a project “…[that]
will create a strategic framework of major goals and specific projects that will shape the built environment throughout the entire community.” It is extremely important that our members be involved and publicly engaged in this process so that we each can continue to positively affect the future of our community.
It is extremely important that our members be involved and publicly engaged in this process so that we each can continue to positively affect the future of our community. If you have any questions about the Vision Louisville process, how Association volunteer leaders and staff are involved, or about ways you can become involved, please feel free to contact me at 429-6000. Please also watch for blog posts in “Member News” on hbal.com for updates about the Vision Louisville process. Sincerely,
Charles J. Kavanaugh Executive Vice President Home Builders Association of Louisville
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june 2013 5
Presented by:
July 13-28 • Homearama.com
Official Sponsors:
What’s Hot at Homearama This Year? By Stacy Smith Rogers, Grace Communications, LLC
It’s not just the summer weather that’s going to be hot in Rock Springs and Locust Creek this July. The two Homearama sites are sizzling with some of the hottest trends in home design as builders and interior designers put the finishing touches on a total of 18 homes. With builders reporting an increase in leads and local real estate agents selling more homes, this year’s event is expected to draw interested crowds of potential new home buyers, many of whom have been waiting for the economy to improve before they decided to seriously consider building. Homearama 2013 is sure to ignite an appreciation for the talents of the home building industry in Greater Louisville. And, as always, Homearama draws those folks who just want to see what’s cool (or hot) in home design. Here’s what you can expect to experience at Homearama 2013 ... Bringing the Outdoors In - a Prominent Theme
Mother Nature continues to play a prominent role in the interior 6 louisville builder • hbal.com
spaces of Homearama homes this year as builders and designers bring the outdoors in. Here area few elements that are planned for homes ... • Plenty of windows and natural materials will be showcased throughout the homes. A solarium-style breakfast nook in one of the homes demonstrates the influence of outdoor spaces within the floor plan, and a brick-tiled floor in another adds unique style. Rustic exposed beams are also popular. • Hearth rooms have replaced traditional dining rooms, emphasizing casual living spaces and the long-standing appeal of fireplaces. Stone and wood accents continue the nature-based theme throughout many houses, while see-through fireplaces literally connect the outdoors with interior spaces. • Large porches invite homeowners to get their lemonade pitchers filled in anticipation of lazy summer afternoons visiting with friends and family in outdoor, covered spaces. Screened porches (some with
What’s Hot at Homearama this Year remote-controls) and ceiling fans add comfort and style. • Extending the living space outdoors allows for effortless traffic flow for entertaining or casual, everyday living. Large French doors make those transitions elegant, and exterior “extras” such as waterfalls, outdoor kitchens and family room-style back porches make heading out side a natural choice in these Homearama homes. • Homeowners will enjoy more than just outdoor grilling. Cook centers and outdoor kitchens take the culinary experience out of the traditional kitchen space, so the family chef can mingle with guests relaxing in outdoor living areas. • In one home, the great room chandelier features perched doves to bring the beauty of the outdoors inside. • Floor-to-ceiling kitchen cabinets in another home feature windows incorporated into the cabinetry to add natural light. As always, organization is emphasized heavily in Homearama homes. It’s easy to imagine having things in their place with mud rooms designed with benches and cubbies and and master closets to die for. Sensible organization and convenience are underlying themes in each of the homes. Whether it’s a washer/dryer in the master suite, flexible spaces that can double for a mother-in-law suite or study, or pantries that can stock everything a picky chef needs, Homearama presents the ideal in organized living. There are plenty of surprises as well. A safe room under the porch, a hidden playroom behind a bookcase and a lower level office with hidden room access add a little mystery to Homearama. This year’s event will no doubt attract the attention of current and potential homeowners who value quality design and interesting ideas.
Cool and Peaceful Like Hannah and Harp, Lynn is also using a cool palette in another home. “You will see the beautiful grays that have been slowly moving into our market for the last couple of years, mixed with golds, allowing the lighting and metal finishes in the home to fluctuate between gold and silver.” Soft and Refreshing “In another home, you will see a very soft neutral in the main living space, but then a beautiful pop of color is delivered in the kitchen, which is a soft warm red, almost a rose color. In the dining room there’s a glorious ceiling dome in a striking teal green, with strong contrasting walls in a deep stone gray.” Bold and Energizing “In Locust Creek, the home we’re designing is more contemporary in style and hosts an array of bold and fun colors. A fabulous orange dining room greets you as you enter the home, but the amazing citroen master bedroom is a statement worth viewing. This home’s palette is energizing and makes you feel happy.” Lynn explained that color trends in home interiors tend to follow the fashion world. “Whatever colors we see in our clothing, we will eventually see in our homes roughly six to nine months after they hit the runways. In some areas like Louisville it takes more time for new colors to catch on. We are a conservative market, so the general public takes a lot of time to make the transition. However, we are seeing a much more transitional swing in this market and a more receptive clients to the new trends.” Behind the Scenes Energy Efficiency
While it might be cool to feature the hottest new designs, it’s not cool to have a home that doesn’t work efficiently in the July heat. No worries. Homearama features some of the latest technologies in energy efficiency. Potential new homeowners will learn the value of many of those: including hybrid heating and cooling; blown cellulose NuWool
What’s Hot in Colors?
Homearama designers are hard at work putting the finishing touches on interior spaces of the 18 homes to be on display. Lauren Harp, Lady of the House Interior Design, and Karista Hannah, Set the Stage Interior Designers & Decorators, are working together on interior design in Rock Springs. They shared some insight on what’s hot in color selection this year: • Neutrals – grays, tans and taupes
• Emerald green is the new “hit” color for this year
• A combination of colors for kitchen cabinets (white/gray) • Monochromatic color schemes
• Pops of colors in pillows and accessories Lisa Lynn Designs is designing four homes in this year’s Homearama. Owner Lisa Lynn said that attendees will see a variety of palettes that are popular right now. Warm and Inviting “In one of our more traditional homes (in Rock Springs) you will see Louisville’s favorite red with a new twist; the reds are more orange in tone and we are seeing a strong flux of blue coming back with those reds.”
Preview Party Get a Sneak Peek of Homearama 2013 at the Preview Party in Locust Creek & Rock Springs July 12 ... The Homearama Preview Parties will be held 6:00-8:30 p.m. at each location. They’re open to HBAL members and special guests. Tickets are $50 and include admission to both locations. They are available at the HBAL office by calling 429-6000 or emailing Jessica Embry at jessica@ hbal.com. Tickets must be purchased prior to the party because PREVIEW PARTY TICKETS CANNOT BE PURCHASED AT THE EVENT. Preview Party Sponsor:
june 2013 7
What’s Hot at Homearama this Year insulation; low E glass; air infiltration packages with foam and caulk; exterior walls and intrusions that are caulked and sealed; and exterior home wrap, among others.
Homearama Builders:
What Else Makes Homearama Fun This Year? Social Media Heats Up
HBAL is planning a Facebook contest for people within a 50-mile radius of Louisville who can enter to win a two-hour consultation with a Homearama designer. The lucky homeowner will also receive up to $2,500 to spend for the winning client. In addition, a “buy one get one free” promotion will be offered to the general public. To help spread the word, check out Homearama.com or visit the facebook page at facebook.com/HomearamaLouisville. Realtor Day at Homearama
(Win a $100 Gas Card or iPad-Mini!) Wednesday, July 17 3-5 p.m. Active Realtors will be allowed into Homearama free of charge during the hours of 3-5 p.m., Wednesday, July 17. A simple business card admits one Realtor and a guest (maybe a potential buyer) into the site. This is a great way to see the homes before Homearama is open to the public on that day. In addition, there will be a drawing for a $100 gas card or an iPad-Mini at both sites. (The drawing will be held at 5:30 p.m. in the concession area.)
Richard Miles, Landmark Homes – 231-0441 Lots 339, 340, 341 Jason Orthober, Orthober Custom Homes - 329-0827 Lot 342 Chris Osborne, Deville Homes, Inc. – 244-2224 Lot 345 Jim French, Jim French Builders – 290-5075 Lot 347 Rob Eberenz, Jr., Rob Eberenz, Jr. Builder, LLC – 254-5084 Lot 346 Don Karem, Karem Built Homes, Inc. – 261-0009 Lot 351
Playhouse Project Warms the Hearts of Deserving Families
For the third year straight, HBAL’s Building Industry Charitable Foundation (BICF) is partnering with YouthBuild Louisville and Kosair Charities to provide two custom playhouses to deserving families. Aside from the heart-warming aspect this project always instills, these playhouses evoke some “wow factors” of their own. With builtin plumbing and electricity and creatively designed spaces, these tiny fantasy homes provide a place where creativity is fostered and skills are developed. Homearama-goers of all ages will no doubt peek inside the playhouses for a momentary retreat into childhood dreams, a great segue to the real dream homes that are featured right around the corner.
Thank You to our Sponsors: Official Sponsors:
Presented by:
Rick Buttorff/Brandon Buttorff, The Buttorff Company – 243-0909 Lot 201 Clifford Thieneman /Pete Thieneman Clifford Thieneman Co., LLC - 366-1065 Lot 202 Daryl Hardy, Hardy Builders, LLC – 228-7702 Lot 203 Chris Osborne, Deville Homes, Inc. - 244-2224 Lot 206 Jim Ernst/Dave Ernst/Mark Ernst - 817-0091 Prestige Builders, Inc. Lots 205 & 207 Joe Kroll, MasterCraft Homes, LLC - 419-4325 Lot 209
Preview Party Sponsor:
Official Auto Sponsor:
Developers:
Playhouses Sponsor:
Leo Thieneman Sr./Leo Thieneman Jr. Leo Thieneman & Sons, LLC - 292-0340 Lot 210 Scott Yates, Paragon Homes, Inc. - 594-0531 Lot 211 Pat Seitz, Thieneman Seitz Construction, Inc. - 241-9179 Lot 212
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Promoting Your Business
Tips on Networking and How to Attract More Customers Through HBAL’s Networking Opportunities By Stacy Smith Rogers, Grace Communications, LLC
Each summer, HBAL offers plenty of opportunities to network and take advantage of promoting member services and businesses. But, as most successful business owners know, it takes a little effort to make the most of those opportunities. HBAL Director of Member Services Nicole Bouchard explains, “Effective networking is vital. It’s rare that business simply falls into our laps. Those business partnerships are created when we make an effort to target potential customers, establish communication and cultivate long-term relationships.” Bouchard encourages members to look at each event as an opportunity to build those relationships. “As a member of HBAL, you want to try and take full advantage of all the business-building opportunities through your membership. By getting actively involved in the association, you can develop a substantial network of business contacts. But to get to that point, you first have to master the basics of networking, the first step toward connecting with other people.”
Bouchard offers a checklist of tips for successful networking: Before the meeting • Develop a memorable introduction for yourself. It should be brief (five to seven seconds), yet intriguing. For example: “Hello, my name is Joe Member, and I help people landscape the homes of their dreams.” • Put your business cards in only one pocket of your jacket, and leave the other pocket free to put business cards from new contacts. “This way, you will look prepared when you pull your card out easily from one pocket, instead of fishing through a pile of cards,” she explained. 10 louisville builder • hbal.com
• Check your appearance (and your breath)! You only get about ten seconds to make a first impression. During the Meeting • Smile – be friendly and show enthusiasm. People are drawn to pleasant people. • Ask questions and most importantly, listen to the answers. “A general membership meeting is a great place to exchange information. Find out what interests other attendees. You don’t have to know much about the topic - the important thing is to simply establish a good dialogue.” • DO NOT SELL! “This point cannot be emphasized enough,” Bouchard explained, “Networking is a mutually beneficial exchange of giving and getting information. This is a great opportunity to find out about a person’s interests in a relaxed atmosphere. But, it’s not the time to close a deal at a monthly meeting or any other social event.”
The Associates Committee Formerly referred to as the Associates Advisory Committee, the Associates Committee has evolved into a diverse blend of associate members who are working on year-round projects to keep members engaged. To learn more about being involved, contact Nicole Bouchard at nicole@hbal.com or 429-6000.
Promoting Your Business • Hand out your business card wisely. “Use your business card as a means to follow-up a personal exchange and as a way for that person to remember you. If it’s not suitable to the conversation, keep your card in your pocket,” Bouchard recommends. • Moderate your eating and drinking. After the Meeting • Follow up! The follow-up contact you make after the meeting is just as important as your initial encounter. Bouchard emphasized the importance of following up, “If you told someone at the meeting about a new product they would enjoy, immediately follow up with a handwritten note. If you see a magazine article on that product a particular builder member was talking about, send it to him/her with a personalized message. Small courtesies like that are remembered for a long time.” • Volunteer. “Volunteering for the association is one of the best ways to show your trustworthiness and commitment as a partner in the industry. That could mean sponsoring an event or joining a committee or council. By volunteering, you can be proactive in your networking strategies without being aggressive,” she explained. Bouchard suggested the Associates Committee as a great way to get involved. Networking Tips HBAL Account Executives Melissa Mattingly and Kimberly Greenwell suggest that members always have an “elevator speech” ready. “When a fellow member asks you, ‘What do you do for a living?’ you don’t want to stumble over your words or be long-winded,” Greenwell emphasized. She suggests preparing a few simple facts ahead of time and rehearsing how you would describe your business if you only had 20-30 seconds. “If you are a somewhat shy person or not always Johnnie-On-the-Spot with the right words to say, an elevator speech will boost your confidence and make you more comfortable communicating with others. An elevator speech also allows you to tailor your message to your audience,” she added Like Bouchard, Greenwell and Mattingly advise against trying to make a sale at a networking event. “A networking event puts individuals of a common interest together to help one another reach their professional or personal goals. It’s a great place to start building a relationship with a potential client you have been wanting to do business with or strengthen existing relationships. If you are meeting a member for the first time, do NOT try to sell them on the spot,” Greenwell said. “This is an immediate turn off and is counter productive to your networking efforts. Shake their hand, make small talk and get their business card. Follow up with a hand-written note and call them to set up a meeting,” she added. Greenwell suggests some tips for making “small talk.” She referenced the “FORD” questions as a guideline. FORD stands for: Family Occupation Recreation Dreams “FORD questions allow you to learn more about the person you are talking to and makes the person that you are speaking with feel like you care about them and have a genuine interest in their life.”
Effective Follow Up Can be Key to Selling Your Product/Service Greenwell said the most common mistake people make after networking is not following up with new connections. “If you attend a lot of events it can be hard to connect with everyone you meet, but taking the time to follow up is very beneficial to your business. Sending a quick email or a hand-written note will go a long way.” She also advises to include a mention of something that reminds them of your previous conversation. “A best practice is to include a ‘memory trigger.’ Mention where you met them and something you talked about.” She also suggests recording important facts to make follow up easier. “When you meet someone at an event, record where you met them and something you talked about on their business card. Following this practice will allow you to have memory trigger for yourself and the person you are sending the card or email to.” How Do You Qualify a Customer in a Networking Event? Mattingly advises members to qualify customers by considering some important questions. She said the first place to start is by asking yourself, “Who is my customer?” The next question is to ask yourself, “Who else is my customer?” While it may seem evident that a builder might be your customer, it’s important to remember who else can be your customer as well, especially when it comes to referrals. “If someone is in the flooring business, they may look to HBAL to target builders and remodelers. However they should also target Realtors and other businesses who are in people’s homes such as window and roofing specialists to build up their referral base.” Mattingly recommends establishing a relationship with people who might serve as referrals and giving them business cards to have on hand in the event they are asked if they know anyone who provides your service or product. She also suggests joining a committee to get know fellow HBAL members better and to build a foundation with potential customers and referral candidates. Want to learn more about networking or qualifying a customer? Contact Kimberly Greenwell or Melissa Mattingly at kimberly@hbal. com or melissa@hbal.com or call 429-6000.
Mark Your Calendar for these Summer Events June 12 -- New Member Orientation, HBAL Office
This is a great way for new members to introduce themselves to other HBAL members. It’s also a good refresher course for members who want to know more about the opportunities in the association. June 17 -- General Membership Meeting, The Olmsted
The summer general membership meeting is an ideal opportunity to network with approximately 200+ people. July 12 -- Homearama Preview Party, Rock Springs and Locust Creek
Held the night before the opening of Homearama, this is a fantastic way to support the builders, vendors and designers who are part of the event and network with hundreds of people interested in the building industry. To learn more about events and happenings, visit hbal.com. june 2013 11
June 1 Marks Industry Changes in Southern Yellow Pine Design Values Code Changes Still on the Decision Table By Stacy Smith Rogers, Grace Communications, LLC
June 1, 2013 marked changes in industry standards on the grading system of Yellow Pine lumber. The American Lumber Standard Committee (ALSC) Board of Review has approved changes to design values for all grades of visually-graded Southern Pine lumber, and local suppliers are advising clients to be aware of the industry changes and potential code changes. The changes are especially important if builders purchase lumber in bulk and store it. (New design values apply only to new construction. The integrity of existing structures designed and built using design values meeting applicable building codes at the time of permitting does not change)
“Since every plan is different, we have to evaluate each one on its own merits regarding spans and the new design values. - Paul Miele
Paul Miele, K-I Lumber, said his company sent a letter to let them know of the industry changes. “Since every plan is different, we have to evaluate each one on its own merits regarding spans and the new design values. For example, in some cases we might have to recommend the floor joists be spaced 12-inch O.C. versus the traditional 16-inch O.C. to compensate for the reduced design values. In some cases engineered wood products, such a I-Joists and LVL’s or roof and floor trusses, might be the better alternative.” 12 louisville builder • hbal.com
The American Wood Council (AWC) is working with the International Code Council to incorporate the new design values into span tables in the 2015 International Building Code and 2015 International Residential Code. According to HBAL Codes Chair Perry Lyons, there are still some questions among all code officials as to how they will implement the new Southern Yellow Pine changes. “The code officials are trying to see nationally and state, what to do.” Lyons said he will pass along any potential code to the HBAL community as they are made available.
“Until the code changes in Kentucky, we will continue business as usual. The local code officials will go with the current span charts that are in the current code.” - Davis Boland
Davis Boland, Boland Maloney Lumber, also commented, “Until the code changes in Kentucky, we will continue business as usual. The local code officials will go with the current span charts that are in the current code.” For more information on changes, visit spib.org or southernpine.com.
We know things are looking up! And that’s why it’s important to move now (while rates are low).
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A special offer for members only. Visit LowesForPros.com/NAHB and register to save 2% on your Lowe’s Accounts Receivable purchases made now through 12/7/2013.** Plus, get free delivery on purchases of $500 or more now through 12/7/2013.† To register, and find out more information about these offers, visit LowesForPros.com/NAHB or call 877-435-2440. *Ask for 5% off your single-receipt in-store purchase of any in-stock or Special Order merchandise charged to your Lowe’s Business Rewards Card from American Express or Lowe’s® Business Account or Lowe’s® Accounts Receivable. Offer is not automatic. Ask Lowe’s store associate to apply discount at checkout. Look for the discount or discounted price on your receipt. If applicable, 5% discount will be applied after all other discounts. Not valid on sales via Lowes. com, previous sales, purchase of services, gift cards, Dacor®, ICON® or Fisher & Paykel® appliances or Weber products. Offer cannot be used in conjunction with any coupon, Lowe’s military discounts, Lowe’s employee discounts, Lowe’s low price guarantee, or Lowe’s Volume Discount Program (QSP). Offer is subject to credit approval. Excludes Lowe’s® Consumer Credit Card, Lowe’s® Project CardSM Accounts, Lowe’s® VISA® Accounts and all Lowe’s® Canada Credit products. We reserve the right to discontinue or alter these terms at any time. **Offer valid now through 12/7/2013. Cannot be combined with any other statement discount. To be eligible for the 2% discount, you must register your NAHB membership by 12/7/2013 and make a purchase with your Lowe’s Accounts Receivable by 12/7/2013. Allow one to two complete billing cycles for your registration to be processed and for your discount to appear on your billing statement. Offer and discount provided by Lowe’s, and not GE Capital Retail Bank. Excludes Lowe’s Business Account Card, Lowe’s Consumer Credit Card, Lowe’s Project Card, Lowe’s Visa Accounts, Lowe’s Business Rewards from American Express Card and all Lowe’s Canada Credit projects. Offer not valid on purchases made prior to registering NAHB membership at LowesForPros.com. Call 877-435-2440 for questions about this program. All purchases subject to credit approval. †Standard delivery rules apply. ©2013 Lowe’s Companies, Inc. All rights reserved. Lowe’s and the gable design are registered trademarks of LF, LLC.
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How Can You Play a Role in Louisville’s Future? Vision Louisville Invites Input and Participants By Stacy Smith Rogers, Grace Communications, LLC
Twenty-five years ago, most people still used pay phones. That’s hard to imagine today, as we see middle school aged kids with smart phones in their back pockets. A lot has changed in the last quarter of a century, and, chances are, a lot is going to change by the time the year 2038 rolls around. As we imagine how different the world might be 25 years from now, there are many things to consider, including how our current actions can make a difference in the future. Although there’s no crystal ball to predict how things will be, there is a group of dedicated individuals who are working together to do their best in ensuring the Louisville community is thriving and abundant with resources in the future.
“We simply cannot afford to be blind to future opportunities that will make Louisville the best home for families, entrepreneurs and corporate residents,” - Maria Gerwing Hampton Vision Louisville -- Looking Toward the Future Vision Louisville is described as a community process to guide the future look, feel and flow of Louisville in the next 25 years. Led by the Office of the Mayor and Louisville Metro Department of Economic Growth and Innovation, Vision Louisville is supported by a public-private partnership and utilizes a diverse team of international, national and local consultants experienced in urban planning, sustainability, communication and community outreach. Through this effort, a strategic framework of major goals and specific projects will be developed that are anticipated to shape the built environment throughout the entire community. 14 louisville builder • hbal.com
While committee members have been specifically selected to serve on Vision Louisville, the input by public participants is welcomed and needed. Vision Louisville is an inclusive, collaborative initiative that invites people to get involved. Phase 2 of the effort is currently underway and planning for public meetings, on-line forums and focus groups are in the works. Vision Louisville is being led by Community Chairs Matthew Barzun and Maria Gerwing Hampton. According to Hampton, Vision Louisville has the potential to successfully position Louisville as a competitive marketplace for the future, while fostering economic growth as well as a superb quality of life. Hampton said that Vision Louisville is currently reaching out to all interested citizens via neighborhood meetings, roundtable discussions, as well as internet outreach to reach a diverse audience. “We simply cannot afford to be blind to future opportunities that will make Louisville the best home for families, entrepreneurs and corporate residents,” she explained. How Does Vision Louisville Work? There are seven focus teams currently associated with Vision Louisville: • Connectivity Team – Improve overall connectivity through parks, transit and bike/pedestrian networks • Creativity Team – Support the creative core of Louisville, including arts, culture, education and entrepreneurship • Economy Team – Capitalize on existing strengths in Louisville and in the region, emphasizing job creation and growth • Energy Team – Make Louisville a more sustainable city by controlling
Vision Louisville current consumption trends and guiding a shift in resource usage • Health Team – Incorporate healthy lifestyles into the future growth agenda • Identity Team – Establish, organize and capitalize on the shared identity of Louisville • Living Team – Improve Louisville’s quality of place, focusing on housing, neighborhoods and districts Chuck Kavanaugh, Executive Vice President of HBAL serves as a vice-chair on the Living Team. This group is charged with visioning the next 25 years from a housing perspective. What types of housing - for sale, rental, group homes, etc. will there be in Louisville and where might they be located. This group will also be looking at how best Louisville can compete for residents in the next 25 years based on its offerings of living options. Besides Kavanaugh, David Hardy of CBRE Louisville a Commercial Council Member is also a co-chair of the Living Team. HBAL Vice President of Public Affairs and Communications Tara Brinkmoeller serves on the Energy Team. She said the charge of that group is to identify ways to make Louisville a more sustainable city by exploring methods to control current consumption trends and to help guide a shift in what resources are used to power the city. “I think this committee is really going to work hard to think outside the box and not be confined by today’s technological limitations. We have such a unique
opportunity to step out in energy resource innovation arena in the country to position Louisville in a very competitive and positive way.” Cliff Ashburner, Wyatt Tarrant & Combs, is chair of the Energy Committee. He’s the immediate past chair of the Kentucky USGBC (U.S. Green Building Council) and a LEED accredited professional. He said his goals for this committee include developing sound green building principles that can help lead the green building community now and in the future. “In additional to catalytic projects we hope to develop, we want to create local green building principles so that 20 years from now, when new technologies are available, people will turn to these principles we’ve agreed upon and abide by them.” How Can You Get Involved in Vision Louisville? All of the teams are seeking input from various organizations and individuals. Committee members from various teams will be going “on tour” in a sense, speaking at various meetings held throughout the area to build community awareness about Vision Louisville and to get feedback from citizens. This summer you are invited to join a committee, attend a meeting, engage in an online forum or simply communicate your idea. For more information, visit or contact Vision Louisville at visionlouisville.com or facebook.com/VisionLouisville. You may also request more information by email at kendal.baker@ louisvilleky.gov or by phone at 574-4140.
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Lesser Known Benefits of Membership at HBAL 3 Memberships in One When you join the Home Builders Association of Louisville you also become a member of the state organization, Home Builders Association of Kentucky and the national federation, National Association of Home Builders. Home Builders Association of Louisville: Our main goal at HBAL is to connect members to customers. We are nearly 2000 members strong and remain the second largest Association of our kind in the country by business member. There are a variety of ways which we connect members to their customers, whether it be another business or a consumer. Events such as Homearama and the Home, Garden & Remodeling Show are produced by HBAL and offer consumer connections. Internal events such as Table Top Night and General Membership Meetings offer opportunities to meet other members and find potential customers and partners. HBAL also offers members access to discounted health insurance and workers compensation insurance. Home Builders Association of Kentucky: The biggest member impact that the state association offers is related to advocacy. Executive Director of HBAK Bob Weiss and Governmental Affairs Director Laurent Rawlings represent the building industry as lobbyist in Frankfort and also work closely with Governmental Affairs staff at NAHB. Another key focus area of HBAK is workforce development. Each year HBAK staff work with other trade-oriented associations across the state to program the K4C Construction Career Days where high school trade students come from across the commonwealth travel to the Shelby County Fairgrounds to participate in hands-on activities and learn about careers in building and construction. To learn more about HBAK visit www.HBAK.com National Association of Home Builders: The National Association works diligently to represent and provide service to various constituents. They work daily representing the housing industry to legislators, regulators, and the national media. They also provide support to local and state Associations by providing educational opportunities, housing economic data in easy-to-distribute forms for members, advocacy issues talking points and a lot of positive industry news that can be shared by local associations. Members can also take advantage of the incredible expertise in areas such as legal, economics, land development, regulations and code changes. To learn more about NAHB visit www.NAHB.org If your Company is a member but you want to be more involved you can join as an Affiliate Member! Affiliates play an important role in the Home Builders Association! These members are employees of member companies and join so that 16 louisville builder • hbal.com
they can become further engaged within the industry. As an Affiliate member you may serve on a committee and participate in events. Most of the Affiliate members we presently have are Realtors and sales staff, but anyone whose company is already involved may join. The cost is minimal - only $75 and the benefits are as follows: HBAL Affiliate Membership Benefits • NAHB Membership – receive an NAHB pin number to access nahb.org • NAHB Member Advantage Program Benefits
• Receive the Louisville Builder Monthly Magazine
• Two FREE Home Garden & Remodeling Show tickets • Two FREE Homearama tickets • Website listing
• Copy of the HBAL directory
• Listing in the HBAL directory In Sales? Consider Joining the Sales and Marketing Council! For only $20 more than an Affiliate membership you can also join the Sales & Marketing Council (SMC)! You receive all the perks of being an Affiliate member but you also are a part of the Council for only $95. As a member of the Sales & Marketing Council, you will join with other professionals in the home building industry who are involved in residential sales and marketing: sales people, marketing directors, real estate firms, financial institution executives, title company employees, sales managers, advertising executives, interior designers, architects, engineers – anyone whose common interest lies in the marketing and merchandising of new home products in the Louisville area. Our yearly schedule of programs and social events promote activities for the members and their guests. This allows interaction with other professionals in the industry, which contributes to your professional growth. Recruit this Month to earn TRIPLE Spike Credits! Membership recruitment is rewarded through the Spike Club. In June any person who recruits a new Associate member will receive THREE credits per new member! This is a great way for new Spikes to increase your level- you only need 6 credits to become a Spike and only 25 spike credits to reach Life Spike!
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Artistry and Technology are Shaking Up Flooring By Nancy Miller
Visuals and performance aren’t mutually exclusive in the newest flooring. There are some eye-popping products that are eliciting some jaw-dropping reactions. Six Louisville specialists---Greg Turner, Carpet Specialists; Tim Henson, America’s Floor Source; Chris Brumley, River City Flooring; Natalie Goodin, Flooring Gallery; Donna Mudd, Sam Kinnaird’s Flooring and Granite; and Mark Meeks, Meeks Hardwood Flooring---each have their own perspective on the latest and greatest flooring. So, if you want to catch the trends and even glimpse what’s coming, sit back and read on. Carpeting and Area Rugs Brumley: LCLs (loop cut loops) have kind of a commercial look but are being put in living rooms and family rooms because they don’t show traffic patterns and are stain resistant. They have two levels of loop. The sheer one is leveled off to give the cut. The pattern is actually the loop part. They’re interesting because they’re available in geometric patterns like squares, diamonds and dots. Goodin: Patterned pieces are still attracting significant interest. I like them because they give a room another layer. Most are tone on tone, so there’s no color change and the carpet won’t compete with other things in a space. Softness is the big buzz in carpet. But there’s also a lot of talk about more structured friezes; they’re not as wiry as they once were. Henson: Carpet is the largest segment of flooring. When the economy 18 louisville builder • hbal.com
was beginning to slow down, the selection went from 36 to 24 or from 48 to 36 colors in a line. But now colors are ramping back up. Colors themselves are cyclical. A cycle typically lasts four to six years, evolving into new colors or going back to those that were seen 15 or 20 years ago. Darker colors and jewel tones are coming back, and sages and goldish tones are making a resurgence. And gray, almost extinct at one point, is very big now. California Berber, not a shag but close to the old shags, remains strong. It’s very pretty, but you have to be careful how it’s vacuumed. The last thing you want to do is invest a lot of money and not have it perform the way it should. Mudd: The words today are soft, soft, soft. Manufacturing costs of the new soft carpets are higher and have to be passed along, so the consumer has to decide if the feel is worth the cost. There’s considerable attention being given to the heather look. They are quiet two tones, not two splotches of color. They almost look like a
Shaking Up Flooring solid, but are more forgiving in terms of showing soil. Maintenance of carpets has become a major issue. Some mills aren’t standing behind their warranties if the right vacuum cleaner isn’t used. The Carpet Rug Institute (www.carpet-rug.org) has approved nine vacuum cleaners that range from $50 to over $200 that work on a wide variety of carpets.
“Everyone’s looking at crisp colors, such as navies, lemon yellow and white---that might be seen in coastal areas. But, in general, grey is the new beige, and it is everywhere.” - Donna Mudd
Sales of area rugs are picking up. They’re less traditional and more transitional. Two patterns that have come forward in a big way are the Ikat and a sort of Moroccan tile. And I haven’t seen as many bold colors and stripes as I have seen lately. Everyone’s looking at crisp colors, such as navies, lemon yellow and white---that might be seen in coastal areas. But, in general, grey is the new beige, and it is everywhere. Turner: Transitional is the name of the game today. Organic looks and natural, airy environmental designs that don’t have real tight patterns are popular in both commercial and residential spaces. You can actually see the tree branches in some carpets. Friezes are still out there but they aren’t as popular as they were a couple of years ago. Carpet tiles are being used quite a bit in commercial design but are increasingly showing up in residential, especially on HGTV. As an aside, carpet tile manufacturers are setting up dumpsters on job sites to recycle the tiles. They basically grind up the pieces to use as backing for new products. The latest in broadloom is all about soft. It seems like every manufacturer is touting softness while at the same time retaining quality and durability. Beige has always been a color with which you can never go wrong, but people who want a fresh, new color seem to be leaning toward gray tones, especially smoky gray. Patterned carpets are frequently used for stairs and open spaces where they can bring in color and designs. Bedrooms are returning to the old Saxony visual to allow for pattern and design to be introduced through bedding and window treatments. Area rugs are often selected to bring in texture and color. The new tendency is to have the pattern flowing all the way across the rug, instead of the rug having a border.
really new introduction of something since the recession started. Flooring fashion was put on hold because about 50% of the industry’s business was off. Some customers have difficulty imagining what a certain hardwood will look like in a specific space or with an individual wall color. We have added a room planner to our website. A person can pick a room, scroll to find a similar layout, and then click on their desired species or color ranges. Then they can select wall colors. Everybody’s loving it. The distribution of hardwood has changed. Probably 60% of hardwood floors are made in China. We’re now able to buy direct from Chinese mills. We’re looking at a wholesale part of our business that will sell first quality goods directly to builders and remodelers. There are fewer handscraped, very distressed, floors being seen. Newer products have a smoother surface, but still have some texture. We haven’t refinished a handscraped floor because we’re not sure they can be refinished. If you sand them, you’re going to have a flat floor. People will ask, “Where’s my floor?”, and we may have to answer, “It’s gone.” I think we’re going to be tearing out handscraped over the next few years. Goodin: Hardwood is going to be very difficult to purchase in the next several months because raw lumber costs are going up due to the economy having forced many sawmills to go out of business. Plants are now at maximum capacity. It’s hard to find really nice, smooth pieces of handscraped, but I think manufacturers will be offering more of them. With the humidity and temperatures in the Ohio Valley, it’s better to use an engineered floor for wider widths because of the expansion and contraction of the wood. Henson: Expectations need to be set with people for some of the newer hardwood products. They have to understand what’s a good and a practical application for them. We help them take into consideration their lifestyle and to focus on whether or not they have children or
Cork Turner: Cork has been on the design scene for awhile, but customers often question whether it will be practical for their house. I remind them that it is a very durable floor. After all, it has been in the Library of Congress for 100 years and in the Mayo Clinic since the ‘50s. Both applications speak highly of its durability. Most corks have a weather born polyurethane finish that contributes to its longevity. There are so many different shades, colors and patterns that it’s amazing. Cork planks that give the appearance of hardwood are intriguing a lot of designers. Hardwood Brumley: I was recently at the Surfaces flooring show in Las Vegas. The newest thing is 7” wide planks. I was excited because it’s the first june 2013 19
Shaking Up Flooring pets, and how often they entertain. The trend is toward dark colors such as java. But buyers need to be aware that the darker colors aren’t a good choice if they have a 100 pound dog with sharp claws. For awhile, South America had opened up the floodgates to allow hardwood to be exported. But now there are restrictions against trees being cut down in the rain forest. So the U.S. flooring market is more widely showing domestic products such as hickory, walnut, chestnut and teak instead of Brazilian cherry, acacia and rosewood. We’ve always had those domestic products but they were rare compared to oak and maple and were double and triple the price. They’re still not as low priced as oak and maple, but they’re getting closer.
Turner: We recently got a sample of olivewood that’s coming from trees that could be 2,000 years old. It’s interesting that olive trees are trimmed only every 150 years. Most of them are from Italy and are all registered with the Italian government which has to approve their harvesting. Olivewood, even in its natural state, is very colorful and is beautifully grained. The direction is leaning toward products that have character grade woods; they’re not looking like a dining room table on a floor. Exotic woods have waned in popularity. Seven years or so ago, we were selling a great deal of Brazilian cherry and Brazilian walnut, but not so much recently. Black and white is a kind of retro. Black and white wood floors, including those with a checkerboard design, are grabbing some attention. They might be overkill if put in too many areas of a house, but they’re really eye catching when used in a foyer, or maybe a kitchen.
“It’s interesting that olive trees are trimmed only every 150 years. Most of them are from Italy and are all registered with the Italian government which has to approve their harvesting. Olivewood, even in its natural state, is very colorful and is beautifully grained.” - David Turner
Mudd: The price of ¾” hardwood has gone through the roof. The alternative is engineered wood that’s actually more stable. Louisville has been stuck on ¾” wood, but that is changing because of economics and the environment. Also, wider width woods---5”, 7” and 8”---are a major trend. Handscraped is still out there, but it’s more of a quiet, undulating, scrape. Also new is the interest in heart pine, a very hard pine. It’s expensive, but anything new and exciting is expensive. Meeks: Most people are still price conscious and find exotics too pricey. They’re continuing to choose white and red oak. Sanded and finished can be in a house forever. I worry about some of the prefinished floors that can’t be sanded and refinished. Handscraped products are eight to 10 years old. Eventually they’ll need something done to them, so I’m also concerned whether they can be refinished. Luxury Vinyl Tile (LVT) Brumley: LVT is an exciting segment of the market. The cool thing about it is that it doesn’t need a thick subfloor. It can be put over existing vinyl. It’s great for remodels. Also, the grout lines don’t get dirty because we use an acrylic grout that doesn’t absorb moisture like conventional grout. Goodin: LVT isn’t traditional sheet vinyl so it has much better visuals and can go in more places than you would normally put sheet vinyl. In customers’ minds they may think in terms of 1980s vinyl, but when they see it, they can’t believe how good it looks. Traditional vinyl is usually put in kitchens, baths and laundry rooms, but homeowners are putting LVT, either plank or tile, in the entire lower level. Advanced digital photography is what’s making LVT so spectacular looking, and the lack of the hollow sounds that comes with laminate is a big plus. And it can be grouted in to look like ceramic or natural stone. It’s ideal for any room that gets moisture, including those areas 20 louisville builder • hbal.com
Shaking Up Flooring where people come in from a pool or hot tub. Another great point is that sometimes it’s not necessary to remove what’s already on the floor. And LVT doesn’t cause height issues with a dishwasher or refrigerator. So it kind of gives flexibility. It’s warmer underfoot and not as hard on the back. Henson: LVT has, for the most part, eclipsed the laminate market. LVT’s durability and maintenance are so much better than laminate. Anytime water comes in contact with laminate, it can seep into the seams and make the core swell up and expand. LVT doesn’t have those issues. Some LVTs are full spread glue down, but the majority are either a click or edged with adhesive on the sides, not the bottom, so they’re floating. Another positive feature is that they can be applied over a lot of other surfaces without doing demo work. Some of the really great LVT looks like hardwood, complete with nail holes and saw marks. It seems like a new collection comes out every day. Stone Henson: For a genuine appearance, you can’t beat stone. And it lasts forever. The Romans constructed floors, walls, even entire buildings out of stone, and many are still standing. But it’s a high maintenance product. When water is applied to it, the color really pops out. Once the floor dries, that same color isn’t there. But an enhancer can be applied that will maintain the vivid color all the time. The most common stone floors are travertine, marble, granite slate and quartz. Obvious rooms in which to use stone are the kitchen and bath, but it’s also ideal
for mudrooms and laundry rooms, anywhere there’s water. And beautiful stone is used for dramatic impact in the living areas. Tile Henson: There are some exiting things happening with tile, particularly with wood plank-like designs. Goodin: The tile category is definitely growing again. There are some amazing visuals because of high definition ink jet technology that provides depth without the actual ridges. Not only do they look great, but there’s no worrying about dirt. A few final words… Henson: Rubber has been used in exercise rooms and home gyms for some time, but more people have begun taking note of it because of the wide array of choices, including new bright colors and multi fleck designs. There are a few ways to apply rubber to the floor. One is to glue a 3 foot wide roll to the subfloor, or purchase a 2 x 2 tile that interlocks and goes together as a puzzle. The weight of the floor holds it in place. Rubber isn’t a good idea for a kitchen because of its porosity. Also, it can stain, although there are sealers to help prevent that. Turner: There’s no one type of flooring that’s right for every customer. It’s not the day I install a floor that I want someone to love it, but five years down the road.
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membermeetings Sales & Marketing Council
Shelby County Council
Chris DeMuth (Century Mortage-Sponsor), Joe Riggle (Century Mortage-Sponsor), Amy Wagner (Reflections of You, by Amy-Speaker), Bob Sokoler (Re/Max Properties East-Speaker), Katherine Teets (PriceWeber-Speaker), Mike Hall (K-I Lumber & Building Materials), Sponsors not pictured: Kim Foster (Royal Kitchen & Bath), David Truner (Carpet Specialist).
Bob Marrett (Past President), Bob Thieneman, Jr. (HBAL President), Gary Tapp (Electric City), John Miranda (Past President), Tom Doyle (Shelbyville Water-Speaker), David Turner (Carpet Specialist-Sponsor), Denise Duncan (Carpet Specialist), Chad Turner (Carpet Specialist), Derek Smothers (Chairman of Shelby County Council)
The Sales and Marketing Council met at the U of L Shelby Campus on April 18 for networking and roundtable discussions. Sponsors for the meeting included Carpet Specialists represented by David Turner, Century Mortgage represented by Chris DeMuth, Royal Kitchen & Bath Design represented by Kim Foster and Pella Windows.
The Shelby County Council gathered at Claudia Sanders on April 9 to hear speaker Tom Doyle, Manager of the Shelbyville Municipal Water and Sewer Commission. Carpet Specialists sponsored the meeting, represented by David Turner. We gave away two gift certificates for Claudia Sanders at the meeting, and the winners were Kevin Pollard from Architectural Window-Door/Finish Design Woodworking and Bob Duggins, Registered Builder.
Roundtable discussions were facilitated by the following individuals: • Amy Wagner from Reflections of You, by Amy – Home Staging Tips • Katherine Teets from PriceWeber – Social media common mistakes, marketing through Facebook, using broadcast email • Bob Sokoler from RE/MAX Properties East – Common mistakes when buying and selling real estate • Mike Hall from K-I Lumber & Building Materials – New home technology and building materials Our next meeting will be June 6th and is a tour of the Homearama Locust Creek site.
Torrey Smith of Torrey Smith Realty Co., LLC gave an update on Shelby County real estate and distributed sales statistics for the past 24 months. The Shelbyville Municipal Water and Sewer Commission is a sevenperson board that oversees the distribution of water in Shelby County. The Chairman, Mayor Tom Hardesty, and the commission work with City Council and Judge Rothenburger to operate the 6-million-gallonsa-day plant. Their objective is to work well with developers, to do things right the first time and to give cost savings to the county residents. The commission is largely funded by state grants, and former senator Gary Tapp was able to secure several solid grants when he was in office. They are currently seeking to receive more available grant funds to complete current projects. The commission attempts to think long-term when they are planning, and the water infrastructure is already in place for the future. The plant has a 2.9-million-gallon capacity and is only using 1.7 million gallons which means there’s room for them to grow. Five years ago, the commission was experiencing an average of 350 new customers each year. In 2012, they had 50-60 new customers. There is hope to connect with Louisville through Shelbyville and onto Frankfort. Our next meeting will be held on June 4th.
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Oldham County Council
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Jim Urban (Oldham Planning & Zoning), Cindy Hack (Re/Max), Paul Miele (K-I Lumber), Chad Turner (Carpet Specialist), Billy Doelker (Key Homes), Denise Duncan (Carpet Specialist), Russ Lohan (Market Graphics), Jeremy Esposito (Esposito Construction-Chairman), Jarrod Orr (River City Bank), Kris Phillips (Bluegrass Lightning), Ben Tribbles (Sonne Steel), Tim Johnson (Chris’s Custom Cabinets)
The Oldham County Council met at the John W. Black Community Center in Buckner on April 25th for a panel of speakers and a time of Q&A. The meeting was sponsored by Carpet Specialists represented by Chad Turner, Chris’s Custom Cabinets represented by Tim Johnson, Sonne Steel represented by Ben Tribble and Bluegrass Lighting represented by Kris Phillips.
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The Q&A panel included the following: Billy Doelker, builder and developer with Key Homes; Paul Miele, K-I Lumber; Russ Lohan, Market Graphics; Jarrod Orr, River City Bank; Cindy Hack, RE/MAX Properties East; Jim Urban, Oldham County Planning and Zoning
Door prizes: Carpet Specialists gave away a sheepskin rug to Kevin Passanisi of P.C. Home Center. Chris’s Custom Cabinets gave away an Applebee’s gift card to John Journey of Kintec and two Starbucks gift cards, one each to Tim Baker of Farm Credit Mid-America and Carol Block of Citizens Union Bank. Our next meeting will be June 27th.
Louisvill
e
“ We’re
NOT
photo courtesy of Louisville Metro Government
Here are some comments the panel had: Russ –There are a shortage of spec homes. Billy – Builders have readapted to what the consumer wants smaller, more functional space, more amenities, and energy efficiency - location is and will always be important. Paul – Confidence and availability are key. Cindy – Interest rates are still low, people that are on the fence don’t want to miss out. Appraisals have been a problem; comps are hard to find. Jarrod – For the short term there is no change for interest rates, consumer confidence, credit standards are still the same but they try to be creative and accommodating. Jim – Permits have been up.
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Jerry Blacketer, The Blacketer Co......................................126
Logan Lavelle Hunt Insurance, Inc. ......................1026
Scott Yates, Paragon Homes ............................................115
Joe Pusateri, Elite Homes, Inc. ......................................1012
John Rueff, Brecher Co.....................................................108
Mike Hall, K-I Lumber & Building Materials .................34 Ben Tyler, Ben Tyler Building & Remodeling ...................33 Renotta Henson, Victory Home Builder ...........................30
Stanley G. Logan, Jr.,
Charline Neal, Primerica Financial Services....................126
David Bright, Bright Built Homes.....................................30
Richard S. Buttorff, The Buttorff Company ...................1025
Pat Durham, Pat Durham Bldr, Inc. ................................109
Ben Peerce Swindler, Ben Peerce Swindler, Builder ..........29
Bruce Rademaker, Thoroughbred Associates, Inc. ...........107
Statesman 500d
Robert Welch, Welch Builders, Inc. .................................864 Robert L. Eberenz, Jr.,
Robert L. Eberenz Jr., Builder, LLC........................864
Keith Eberenz, Keith Eberenz, Builder ...........................816 James R. Skaggs, Omikron Construction Co. ..................802
Michael L. Montgomery,
MONTCO Builders, Inc. -Honorary......................765
Robert A. Peterson, Jr., Robert A. Peterson, Jr., Co. Inc. .. 765 Bill Reisert, Sr. , Reisert Insurance Agency ......................679 E. Allen Schuler, ASB, Inc. ..............................................632 Robert H. Marrett, CMB Development Co. ...................591 Glen E. Stuckel, Glen E. Stuckel Builder, Inc. ................567
400d
Dale Hellmann, Prudential Heating and Air...................497 Fred R. Dallenbach, Dallenbach Builders, Inc. ................458 A. Thomas Sturgeon, Sturgeon & Associates Inc. ............455 Richard Eberenz, Richard Eberenz, Builder -Honorary...446 Rusty Wessel, Wessel Insurance Agency, Inc. ..................423
Clete Reinhart, Reinhart Construction Co. .....................414 Stan Humphrey, Stan Humphrey Construction...............412
Super Spike 250d
Mike Isaac, Isaac Contracting & Design .........................101 Sidney J. Anderson, S.J. Anderson Builder, Inc. ...............101
Robert D. Ford, R. Ford Construction Co., Inc...............100
75d
Shawn Corrigan, Corrigan Electric....................................93 Terrance O’Rourke, O’Rourke & Associates .....................92
Amos Martin, Amos Martin Builder ................................83 Ron Wolford, Ron Wolford Builder, Inc. ...........................81
W. Bryant Brown, Brown & Carpenter Co., Inc. ..............81 J.D. Nichols, NTS Corporation .........................................81
Perry D. Lyons, Perry D. Lyons Builder.............................80 Carol Daugherty Epley, Daugherty Insurance Agency ......76 Joe Dumstorf, Trend Companies of Kentucky....................75 Jeff Thompson, Jeda Homes................................................75
Green Spike - 50d
Michael O’Dea, Constructive, LLC...................................74 John Thomas, River City Wholesale...................................72 Ron Hartman, Ernst Concrete. .........................................66 Mark Aschbacher, Lincoln Insurance.................................66 Vic Koestel, General Shale.................................................63 John Lannert, Mass Mutual Financial................................59 James Pope, Nicklies Development....................................56 Christopher J. Knopf, Pinnacle Properties of Louisville ....56
Richard Bean, B B & T, retired.........................................367
Ron Colyer, Colyer Construction.......................................55
Richard Miles, Dogwood Homes of Kentucky.................343
Frank Arnold, Prudential Heating & Air Conditioning ...55
Pat Thieneman-Seitz, Thieneman-Seitz Builder ..............278
Rocco Pigneri, Ball Homes.................................................54
Carl Baker, Sterling Development Corp. .........................355
Don Karem, Karem Built Homes, Inc................................55
Bob Thieneman Jr., Bob Thieneman Jr., Builder ..............327
David Mikels, Graber’s Insealators.....................................54
Michael “Rocky” Pusateri, Elite Homes...........................271
Brendan Kavanaugh, Great Northern Building Products...52
Tom Raver, Fireplace Distributors....................................262 Clifford Thieneman, Clifford Thieneman Co. Inc. ...........260 William (Bill) Wilkinson, Wilkinson Builders, Inc..........255 J. Robert Westerman,
J. Robert Westerman Builder -Honorary.................253
Trophy - 200
Steve Church, Logan Lavelle Hunt Insurance.................229
Leo Thieneman, Sr., Leo Thieneman Co., Inc. .................226
Roger Plamp, Plamp-Keen Agency, Inc. .........................222 Roger Bright, AMCOT, LLC..........................................220 Greg Esposito, Greg Esposito Contractor. ......................215 Teresa Morgan, Semonin Realtors...................................214
Billy Doelker, Key Homes................................................210
Royal Spike - 150
Dave Smith, Blacksmith Homes .....................................185 John F. Pohlman, John F. Pohlman Builder, Inc. ..............167 Robert L. Eberenz, Sr., Robert L. Eberenz, Inc...............154 Jesse Francis, Francis & Company....................................153 Jeremy Esposito, Ellery Esposito Construction................153
26 louisville builder • hbal.com
P.R. Lancaster, Lancaster Built Homes..............................29
Vince Kimbel, Kimbel Construction..................................28 Roger Hack, MRC Construction.......................................27 Dan Anthony, Boral Brick..................................................27 Davis Boland, Boland Maloney Lumber.............................27
Carolyn Miller, Sure Linc Services.....................................27 Larry Link, Bonnycastle Appliance & TV.........................26 Terry Hagerman, Terry Hagerman Builder........................25 Ron Fonk, Woodfield Homes.............................................25 James French, J & L Construction.....................................25 Douglas Amlung, Amlung Construction Company............25
Spike - 6d
Dan Smith, Stonelake Homes ...........................................24 Mike Judah, Judah Real Estate ..........................................24
Todd Hemmer, Lee Brick & Block ...................................23
Delbert Mulhall, Delbert Mulhall & Sons, Inc. ................22 Leo Thieneman, Jr., Leo Thieneman & Sons, LLC............20
Kari Vogedes, Logan Lavelle Hunt Insurance....................19 Lindsay Raidt, Chenoweth Construction...........................19
Peter Cooper, Ansac, Inc.....................................................17
Brad Lehmann, Lehmann Homes.....................................17 Joe Simms, Re/Max Associates..........................................16 Lisa Lynn Knight- Lisa Lynn Designs...............................16 Joe Kroll, Joe Kroll Builder.................................................16 Terry Chynoweth, T & T Chynoweth, Inc.........................15 Dennis Montana, Lawn Care Co., Inc. ..............................15 Ryan Miranda, Churchill McGee.......................................15 Andrew Holden, Commonwealth Bank & Trust...............15 Chris Fuelling, Fuelling Built Homes.................................14 Barry Buffat, Barry Buffat Builder......................................14 Brandon Bailey, Bailey Remodeling...................................13 Kerrin Hester Jr., Hester Construction ..............................13 Clay Jones, The Jones Group..............................................13
Life Spike - 25d
Leah Alexander, Century Mortgage Company..................13
Ken Block, Hyland, Block & Hyland, Inc. ........................49
Scott Church, Logan Lavelle Hunt Insurance....................11
Chris Cundiff, Logan Lavelle Hunt Insurance...................48
Howard Ferriell, H. D. Ferriell, Inc....................................10
Chris Osborne, DeVille Homes.........................................44
Jason Orthober, Orthober Custom Homes........................10
Greg Schrenger, Schrenger Construction ..........................42
Donald Wirtzberger, Sierra Design & Construction............9
Derek Smothers, Quality One Steel Design Inc................40
Mike Danzinger, SB Home Renovations.............................9
Mike Effinger, Effinger Construction.................................37
Floyd Chelf, Chelf Insurance Agency..................................8
David Rateau, Rateau Construction ..................................37
Brad DeVries, Semonin Realtors..........................................7
Jim Travis, Jim D. Travis, Builder ......................................49
Bob Duggins, Robert Duggins Builder, Inc........................12
David Monsour, Monsour Builders....................................49
David Weis, Meridian Construction...................................11
Deepa Kamat, Granite America.........................................44
James Robertson, Bond Electric.........................................10
Ken Thieneman, Ken Thieneman Builder...........................43
Steve Purdy, Prudential Heating & Air..............................10
Dave French, EON-US......................................................41
Jarrod Vowels, Dominion Homes.........................................9
Penny Love, Design Innovations, Inc.................................40
R.L. Lanham, R.L. Home Services......................................8
Phillip Wayne Leigh, Phillip Leigh, Inc.............................37
David Richardson, David Richardson Builder......................8
Chris Palmer, Swan Financial.............................................36 Phil Fackler-Fackler Homes...............................................36 David Ernst, Prestige Builders............................................36 Woody Hamilton, Semonin Realtors ................................35 Jason Black, Stonecroft Homes...........................................35
Paul Miele, K-I Lumber & Building Materials..................35
John Hollenbach, Hollenbach-Oakley.................................7 Tom Sims, CBRE/Louisville................................................7 Mickey Corcoran, Mickey Corcoran Builder.......................7 James Duke Greene, Cimarron Construction, Co................7 Deborah Bilitski, Wyatt, Tarrant & Combs..........................6
membernews
associatescommittee
corner June General Membership Meeting Craig Richard, President and CEO of Greater Louisville Inc., the metro chamber of commerce will speak to the building and development industry for the first time since he started in his position earlier this year. Richard will speak about his vision for GLI and Louisville, as well as his perspective about the role of the commercial and residential development and construction industry as it relates to economic development in the city. The June General Membership meeting will also be a terrific opportunity for you to meet new and existing members. There will be plenty of time before and after the meeting to network with fellow members with whom you could do business. This time of year is the height of the building season and is a great time to talk with fellow members about ways you can do business together. Remember, each member is a potential customer, no matter if you’re a service provider, product representative, or builder – and it is always good business to do business with a member! Sign up for the June General Membership Meeting on June 17, 2013 at The Olmsted today by going online at HBAL.com and registering yourself using the calendar functionality of the website, or call the office at 429-6000. Tickets to the event are $20 per person. Sponsorships are also available, contact Melissa Mattingly or Kimberly Greenwell for details.
Educate Yourself about the Floyds Fork TMDL For nearly two years several HBAL member volunteers and staff members have been engaged with the Floyds Fork Total Maximum Daily Load (TMDL). This is an EPA mandated watershed study which will ultimately produce a daily nutrient limit for Nitrogen and Phosphorus that can be attributed to the stream from both point and non-point sources. Associate member Pat Dominik of Sabak, Wilson & Lingo, Inc. has been hard at work on behalf of the Association and its members to ensure that the development community has a voice throughout this process. Pat has given numerous hours and has been able to influence the process so that Louisville will have a greater chance at continuing to have economic development opportunity in this region. Please take time to visit the KY Division of Water website and educate yourself about the TMDL process and related studies of this watershed. Your participation is extremely important as we move into the implementation phase, which will begin this summer and fall so that we can ensure that building and development can occur in this area of our community in the future. Visit http://water.ky.gov/watershed/Pages/FloydsFork.aspx for details.
Table Sponsors include: Envoy Mortgage, K-I Lumber & Building Materials
LLC
To submit your news, email Tara Brinkmoeller at Tara@hbal.com.
Custom Mail Boxes • Street Signs Cluster Box Units • Condos • Multi-Units
DWB Restoration II, Inc. Fire-Water-Wind-Storm 24hr Emergency Service
DON DUGGINS | GREG DUGGINS 1116 Ulrich Avenue Louisville, KY 40219
502-966-5774 FAX 502-966-5462 email: sales@dugginsco.com www.dugginsco.com
Mailing Address: 3107 Pinoak Dr. LaGrange, KY 40031
(502) 241-6990 office (502) 241-6992 fax contact@dwbrestoration.com
june 2013 27
newmembers Associates Approved 4/13 Lumbermen’s Inc. Travis Johnston Type of Business: K & B Dealer w/solid surface tops, cabinets, sinks Sponsor: Dale Hellmann AG Exhibitions, Inc. Andrew Garrett Type of Business: Trade Show Equipment Rental Sponsor: Tom Raver Old National Bank Lori Key Type of Business: Mortgage Banking Sponsor: Pat Durham Servpro of NE & SW Jefferson Co. Kim Barrett Type of Business: Fire/Water Mitigation & Restoration Sponsor: Pat Durham MAC Construction & Excavating, Inc. Kenny Stacy Type of Business: General Construction, Excavating Sponsor: Ryan Miranda
Jarboe Painting & Remodeling Charles Jarboe Type of Business: Painting, Drywall, Carpentry Sponsor: Jason Black Home Team Inspections Brian O’Rear Type of Business: Home Inspections Sponsor: Teresa Morgan City Wide Maintenance of Louisville Doug Gardner Type of Business: Building Maintenance Services Sponsor: Ryan Miranda IconSolar Sherry Anderson Type of Business: Solar Panels Sponsor: Stan Logan Mr. HVAC Rifet Begovic Type of Business: HVAC Sponsor: John Miranda Nielson & Sherry, PSC Mandy Thomas Type of Business: Title, closings Sponsor: Diana Nemec
Quality One Steel Design, Inc. Derek Smothers Type of Business: Steel Fabrication-Residential Sponsor: Richard Miles
Joey Riley Construction Joey Riley Type of Business: Foundations Sponsor: Pat Durham
Okes Lawn & Landscape, Inc. Michael Okes Type of Business: Landscaping Sponsor: Brandon Buttorff
Affiliates Approved 4/13 Josh Price Envoy Mortgage Sponsor: Todd Johnson
Caron Melillo Elite Homes Sponsor: John Marshall Missy Casada Elite Homes Sponsor: John Marshall Michelle Ferrigno Logan Lavelle Hunt Insurance Sponsor: Stan Logan Dan Walton PC Home Stores Sponsor: Kevin Passanissi Clayton Farris Stock Yards Bank & Trust Co Sponsor: Diana Nemec Carol Block Citizens Union Bank Sponsor: Jan VanZant Charlene Goetz First Community Mortgage Sponsor: Sharon Kilpatrick
membermilestone
Congratulations to these Milestone Members. These members have reached a milestone mark in their membership with their renewal in April. 25 Years Bardenwerper, Talbot & Roberts, PLLC – Bill Bardenwerper
CertainTeed Corp – Joe Neagli Scott Ellis – Registered Builder
20 Years Pryor Tile, Inc. – Larry Pryor Woodson & Kratch Memorials, Inc. – Nell W. Futrell Phillip Patterson Painting, Inc. – Phillip L. Patterson Commonwealth Bank & Trust Co. – Andrew Holden Kaiser Flooring Company, Inc. – Gouland Kaiser
5 Years Re/Max Associates/Joe Simms Group – Joe Simms Joseph Morris – Associate Builder Remodeler K. Weaver Construction – Kevin Weaver River City Renovations – Ken Goodlett D & J Construction, LLC – Drew Hardesty Bill Bruenderman – Registered Remodelor Newton Contracting Company, Inc – David Newton Koch Air, LLC – Doug Thomas David Swigart – Registered Builder Classic Metal Roofing Systems – Joe Knife Terry Lloyd – Associate Builder Remodelor
15 Years Briney Plumbing Co., Inc.-Terry Briney 10 Years Charlie Wilson’s Appliance Co., Inc. – Dustin Wilson
28 louisville builder • hbal.com
honorroll
As of May 1, 2013
Builders: Blacketer Company
Deville Homes
Clifford Thieneman Co., LLC
Dominion Homes
Associates: 1st Choice Insulation A&G Drywall, Inc. Bachman Commercial Sales Bardenwerper, Talbott & Roberts BB&T Boland Maloney Lumber Bonnycastle Appliance & TV Boral Bricks Century Mortgage Company Cunningham Door & Window Ditsler Insurance, Inc. The Door Store and Windows
Envoy Mortgage Fifth Third Bank The Flooring Gallery Frost Brown Todd, LLC K-I Lumber & Building Materials L & N Federal Credit Union Logan Lavelle Hunt Insurance Louis E. Hobbs Construction Co. Inc. McDonald Marble & Stone Inc. PPG Porter Paints Paul Hughes Kitchen Design & Sales Pro-Build Quarry Bluff Estates
Republic Bank RJ Thieneman Royal Kitchen & Bath Designs Sam Kinnaird’s Flooring and Granite Screens of Kentucky Sonne Steel The Trend Companies of Kentucky Triton Stone Group United Residential Lending Corp Wells Fargo Home Mortgage Window World VanZandt, Emrich, & Cary
A special thanks to all Honor Roll Members! For more information on how you can be listed on the HBAL Honor Roll, please call Melissa or Kimberly at 429-6000.
memberspending The following have applied for Registered Builder/Remodelor membership or Associate Builder/Remodeler membership. Members with pertinent information about applicant’s suitability to become a registered member of the Association, particularly credit information, are requested to contact the Registered Builder Committee, c/o the HBAL office at 1000 N. Hurstbourne Parkway, Louisville, KY 40223 by mail or you can fax information to Margie at the HBAL office at 429-6036. Pending Registered Remodelors:
Vincent Abell Vincent Abell Contracting, Inc. 4902 Meadow Creek Court Crestwood, KY 40014 641-7756
David Foster Foster Brothers Construction 637 Rubel Avenue Louisville, KY 40204 639-2970
Sponsors: Mike Isaacs Brandon Bailey
Sponsors: Mike Isaac David Rateau
corporatesponsors Special thanks to these 2013 HBAL corporate sponsors:
june 2013 29
calendarofevents
June
advertiserindex Back Alley Ornamental Iron......................... 27
4
Membership Meeting 9:30 a.m., HBAL
Bobcat Enterprises........................................ 17
4
Shelby County Council Meeting 11:30 a.m., Claudia Sanders Dinner House
Boland Maloney Lumber.............................. ibc
4-8
NAHB Spring Board Meeting Washington DC
Bonnycastle Appliance & TV......................... 13
5
Land Development 10:00 a.m., HBAL
6
SMC Meeting - Homearama Tour 8:30 a.m., Locust Creek
11
HIPAC Meeting 11:00 a.m., HBAL
13
Commercial Council Meeting 8:30 a.m., HBAL
Duggins Co., Inc........................................... 27
17
General Membership Meeting 11:30 a.m. - 1:00 p.m., The Olmsted
DWB Restoration II, Inc............................... 27
19
Registered Builder Meeting 10:00 a.m., HBAL
Envoy Mortgage............................................. 4
26
Executive Committee Meeting 1:00 p.m., HBAL
Ethington Building Supply........................... 22
26
Board of Directors 3:00 p.m., HBAL
Fireplace Distributors, Inc............................. 25
27
Oldham County Council Meeting 11:30 a.m., John W. Black Community Center
July 3
Land Development Meeting 10:00 a.m., HBAL
4
Independence Day - HBAL Office Closed
12
Homearama Preview Party Night 6:00 p.m. - 8:30 p.m., Locust Creek & Rock Springs
13-28 Homearama Locust Creek & Rock Springs 31
Executive Committee 11:30 a.m., HBAL
BTM Engineering.......................................... 9 Carpet Specialist........................................... 21 Century Mortgage Company......................... 13 Dauenhauer Plumbing.................................. 25
Flooring Gallery........................................... 17 K-I Lumber & Building Materials................ifc Kentucky Concrete, Inc.................................... 9 L&N Federal Credit Union............................ 9 Landscape Lighting...................................... 22 Logan Lavelle Hunt....................................... 4 Louisville Realty Photography....................... 17 Meeks Hardwood Flooring............................ 25 R.J. Thieneman.............................................. 4
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HBAL.COM
Go to Events & Classes at the new HBAL.com to view a calendar of all HBAL events
30 louisville builder • hbal.com FACEBOOK
Sam Kinnaird’s Flooring & Granite............. 22
g n 7 i t 5 Ye a r b ars le e C Founded in 1937
Celebrating 75 years of providing the very best quality in building materials & services to the Louisville area. 4010 Collins Lane Louisville, KY 40245 (502) 426-6121 www.bolandmaloney.com june 2013 31
National Association of Home Builders
Put your membership to work now. Money-saving discounts that benefit your business, your employees, and your family
www.nahb.org/MA