Louisville Builder October 2012

ConneCting MeMbers to ConsuMers | new LegaL and insuranCe issues | beat 2011 MeMbership drive

the oFFiCiaL pubLiCation oF the hoMe buiLders assoCiation oF LouisviLLe, inC.

voLuMe 25, no.10 oCtober 2012

Reach Your Customers with HBAL in 2013

See member news and search for members at the new HBAL.com

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vol. 25, no.10 october 2012

contents

THE OFFICIAL PUBLICATION OF THE HOME BUILDERS ASSOCIATION OF LOUISVILLE, INC.

association news 13 Connecting Members to Customers 14 Tour Re-Cap 18

New Legal and Insurance Issues May Have Important Consequences for the Home Building Industry

22 Beat 2011 Surge Membership Drive departments Perspective Letter.................................5 Spike List.........................................23

feature

Opportunities to Reach Your Customers in 2013 With a successful line-up of consumer shows completed for 2012, HBAL is looking forward to connecting members with customers in 2013 as it re-introduces its signature events, each thoughtfully planned to offer forward-thinking, unique experiences for attendees and participants alike.

page 6

Member Recruitment.......................26 Member News..................................27 New Members..................................28 Milestone Members.........................28 Honor Roll.......................................29 Members Pending............................29 Corporate Sponsors..........................29 Calendar of Events...........................30 ConneCting MeMbers to ConsuMers | new LegaL and insuranCe issues | beat 2011 MeMbership drive

the oFFiCiaL pubLiCation oF the hoMe buiLders assoCiation oF LouisviLLe, inC.

voLuMe 25, no.10 oCtober 2012

Reach Your Customers with HBAL in 2013

events

SMC Awards of Excellence

You must apply by November 21 to be eligable for the January Awards Luncheon.

page 16

products

Gas Fireplaces & Custom Gates Products every member should know about.

page 25

See member news and search for members at the new HBAL.com

Cover: All signs are pointing to the HBAL to connect its members to customers in 2013

october 2012 3

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perspectiveletter Home Builders Association of Louisville, Inc.

1000 North Hurstbourne Parkway Louisville, KY 40223-4012 (502) 429-6000 FAX (502) 429-6036 Email: newhomes@hbal.com Web Site: www.hbal.com 2012 OFFICERS Rob Eberenz, Jr. President Bob Thieneman, Jr. Vice President Perry Lyons Treasurer Pat Durham Secretary Stan Logan, Jr. Associate Vice President Charles J. Kavanaugh Executive Vice President BUILDER DIRECTORS Brandon Bailey Greg Burrus Terry Chynoweth Michael Isaac Don Karem P. R. Lancaster David Lurding Jeremy McGraw George Miller Jason Orthober Chris Osborne Rocco Pigneri Mark Simpson Dave Smith ASSOCIATE DIRECTORS Deborah Bilitski Joe Dumstorf Dave French Dale Hellmann Andrew Holden John Hollenbach Stephanie Horne John Lannert David Mikels David Mindel Teresa Morgan Jeff Ratanapool Joe Simms

HONORARY Builder DIRECTOR

Clifford Thieneman, Sr.

HONORARY associate DIRECTORs Frank Arnold, Sr. Richard Bean PUBLISHER Charles J. Kavanaugh EDITOR Tara Brinkmoeller Advertising Melissa Mattingly Kimberly Greenwell 502.429.6000 GRAPHIC DESIGN Scott Dudgeon Writers Stacy Smith Rogers HBAL Issues Nancy Miller Product Features HBAL Staff PRINTING United Graphics

Exercise Your Right to Vote Next month, on Tuesday, November 6th I urge each and every one of our members, as well as the employees, friends and family of members to exercise your right to vote. This is an extremely important election, not only because it’s a Presidential election year, but because of an important Congressional race within our jurisdiction.

As you may know, the 4th Congressional District was redrawn and now includes portions of eastern Jefferson County, as well as all of Oldham and Shelby Counties. After the sudden retirement of Geoff Davis in August, there is even greater reason for our members to pay attention to this race on the ballot.

The candidates in this race are Thomas Massie, a Republican from Lewis County, Kentucky and William “Bill” Adkins, Democrat from Williamstown, Kentucky. David Lewis is also an Independent candidate running for the 4th District. This race will be listed on the ballot twice and will require the voter to cast their selection in two places. The first vote will be for the “Special election” to vote the candidate into the current 112th Congress to complete the remainder of the session vacated by Congressman Davis. The second vote will be for the current general election which would elect the candidate into Congress beginning in January 2013. The National Association of Home Builders BUILD PAC has supported Thomas Massie in this race.

for the candidate you think is best for the job.

There have been many candidates supported by the Housing Political Action Committee (HIPAC) of HBAL for this year’s general election. These candidates have been supported by HIPAC because they have exhibited supporting behaviors and voting records or have expressed that they will vote favorably on issues important to the Home Builders Association of Louisville. Consider voting for these candidates on November 6th:

“HBAL has good working relationships with nearly all of the elected state officials and will continue to work with those who are elected to enact pro-business, industry-friendly legislation at the state.”

Bob M. DeWeese – State Representative District 48

The State legislature races are also very important.

HBAL has good working relationships with nearly all of the elected state officials and will continue to work with those who are elected to enact pro-business, industry-friendly legislation at the state. It is important to research the candidates running for state legislature to understand their values and opinions on issues that would affect the building industry so that you can make an educated decision and vote

Louisville Metro Council Tom Owen – District 8 Bob Heuglin – District 14 Kelly Downard – District 16 Stuart Benson – District 20 Robin Engel – District 22 State Legislature Steve Riggs – State Representative District 31 Ron Crimm – State Representative District 33 Darryl T. Owens – State Representative District 43 Larry Clark – State Representative District 46 Linda Belcher – State Representative District 49 Sincerely,

Charles J. Kavanaugh Executive Vice President Home Builders Association of Louisville

october 2012 5

6 louisville builder • hbal.com

Opportunities to Reach Your Customers in 2013 A Preview of HBAL Events and Opportunities That Help Members Connect with Customers

By Stacy Smith Rogers

With a successful line-up of consumer shows completed for 2012, HBAL is looking forward to connecting members with customers in 2013 as it re-introduces its signature events, each thoughtfully planned to offer forward-thinking, unique experiences for attendees and participants alike. HBAL encourages members to incorporate association events (both external and internal) into their marketing plans and take advantage of the research and strategic planning behind them. In addition to events, there are opportunities to get involved with committees and councils that allow members to connect and stay informed, while also building valuable relationships with fellow members.

Successful Year of Targeted Events Gives HBAL Momentum in Planning for 2013 Planning for next year’s events is in full swing, and the association is continually keeping its members’ best interests in mind. HBAL Vice President of Events & Operations Gail Schell oversees the execution of events for the association. Her goal is to build upon the long-standing reputation and tradition of the events while also making them unique and different each year. “When we set out to plan an event, the main question we ask is, ‘How can we help our members grow?’ We are always looking at ways we can help them increase their bottom line.

We want to make sure that we attract the kind of audiences that can help our members’ businesses succeed,” she said.

One example that offers a fresh take on a traditional event is the upcoming Home, Garden & Remodeling Show presented by Window World and sponsored by LG&E, which is debuting a couple of new features and returning some recent popular ones as well. A key strategy in planning the upcoming Show is focusing on niche events within the overall event. An outdoor pavilion area will be a significant addition to the Show in 2013. Schell explained, “It’s going to be called the Belgard Hardscapes Outdoor Living Pavilion. Not only will all the gardens be in this area, but Belgard will bring their 53-foot tractor

trailer display. We will have products and services located in this area that are related to the improvements on the outside of your home. We feel as though this is definitely going to be something we highlight in our marketing, and it will become a destination place for consumers interested in outdoor living,” she said.

“When we set out to plan an event, the main question we ask is, ‘How can we help our members grow?’ We are always looking at ways we can help them increase their bottom line.”

– Gail Schell

Another new feature builds upon the success of last year’s emphasis on local food and gardening. The Buy Local Garden Market will feature a stage area surrounded by locally owned companies. According to Schell, it will highlight everything from landscaping and creating the perfect container garden to cooking seminars on how to use locally grown food. Additionally, with the return of the popular “frisbee dogs,” the Home Show will feature the Logan Lavelle Hunt DiscConnected K-9s Stage, among other pet-related activities, products and organizations, including the Kentucky Humane Society as well as local companies that offer a variety of products for pets.

Obviously, the focus of these areas extends beyond home building and remodeling, however research suggests that homeowners are focused on the overall lifestyle that surrounds their homes. For many, pets and gardening complement the homeowner experience. Having specifically targeted areas also draws in new customers for event participants. The attendee who originally came to learn more about farm-to-table topics could very well be in the market to build a home on a lot big enough to grow a garden in the near future. According to Schell, having targeted events within a larger event helps members reach potential audiences who are active and engaged. october 2012 7

Reach Your Target Audience in 2013

Mark Your Calendar for Upcoming HBAL Events Internal: General Membership Meetings Held quarterly, HBAL’s general membership meetings are structured to allow for time to network and connect members with internal customers who have the shared vision of supporting the local industry.

November 19, 2012 Table Top Night Nearly 400 people participate in Table Top Night, each of whom is a consumer of goods. Table Top Night is often viewed as THE networking event offered through HBAL. February 7th, 2013 Signature Consumer Events: Home Product Expo January 12-13, 2013 Paroquet Springs Conference Centre Home, Garden & Remodeling Show March 1-3, 2013 Kentucky Expo Center - South Wing B &C Homearama July 13-28, 2013 Locust Creek & Rock Springs Tour of Remodeled Homes August 10-11, 2013 Reserve Your Booth Space for Upcoming Events There’s still time to reserve space in the upcoming Home Product Expo and Home, Garden & Remodeling Show. Contact Gail Schell or Jessica Embry at 429-6000 or gail@hbal.com or jessica@hbal.com.

8 louisville builder • hbal.com

What Do Members Say About the Value of HBAL Events?

The housing downturn has demonstrated why these events are so important to the overall industry. Without them, it would be challenging to connect with potential customers, many who have been cautious to act until the economy gains more stability. Despite the struggling market in recent years, HBAL’s events have reinforced the fact that the home building industry is a vital aspect of the local economy and its members are steadfast in their commitments, trustworthy in their relationships with clients and determined in their work ethic.

HBAL President Rob Eberenz, Jr. elaborated on the value that HBAL events offer to members. “I think in the past we had a mission of connecting members to members, but with the slowdown in our industry we have had to focus on connecting members to the entire community. These events are essential to that goal because HBAL has been an integral part of our community,” he said.

“Homearama has been a community event for approximately 45 years,” Eberenz added. “That’s pretty remarkable that there has never been a lapse in its history. The Tour of Remodeled Homes, which I participated in this year, has been a favorite show for a lot of people -not so much as for the entertainment aspect that maybe Homearama has, but for people who are serious about remodeling.” Eberenz also commented on the HBAL brand. “The association has become synonymous with integrity, professionalism and trust. People in our industry want to be a part of this association for that fact alone.”

“We, as exhibitors should understand the community considers the HBAL brand to be one of honesty and integrity.”

- Stan Logan

Stan Logan, Jr., Logan Lavelle Hunt, echoed Eberenz’s sentiments.

“We, as exhibitors should understand the community considers the HBAL brand to be one of honesty and integrity. In my opinion, members don’t take advantage of the brand enough. I would like to see more logos used especially on vehicles.”

Bob Marrett, CMB Development, described why the events were important to the industry. “These major events are tremendous marketing opportunities for the local housing industry. They are name brands respected and accepted throughout the Kentuckiana area. As a result of these HBAL productions, the topics of building and remodeling are communicated to over a million people. Due to this exposure, all of our members, builders and associates, have many, many prospective customers much better informed about the latest trends in housing. These events also keep the topic of new homes and remodeling interesting and top-of-mind during most of the year. Because of the long-standing tradition of these major events, they are critical to the future of our industry.”

“HBAL is constantly working to help our members. Whether it is producing major shows or defending our industry from onerous regulations, HBAL is always there to promote and safeguard this industry.

As a result of this history of promotion and protection, the agencies and governments in this region know they must work with this association when changes are proposed that impact housing,” Marrett added.

What Do HBAL Events Do for the Community?

Logan highlighted the ways HBAL events serve the community. “I think the community is so used to the timing of the events they relate them to each season. I see families making their annual trips to

Reach Your Target Audience in 2013

HBAL events. We forget that the community counts on us to have these events. They bring families together.” Schell emphasized that the role that HBAL external events plays extends to providing a peace of mind for consumers who appreciate quality annual events they can count on each year.

Marrett elaborated, “These major events do an excellent job of keeping the community informed about the latest in housing trends. As an example this year during the Tour of Remodeled Homes, we noticed a wide variety of visitors to some of the homes located in the Highlands and other close-in locations. These visitors were not looking for new homes per se. Rather, they wanted to know about the latest and greatest new products which they could visualize adding to their existing homes in various locations in established neighborhoods. The Remodelers Tour, the Home Product Expo and the Home and Garden Show, as well as Homearama, all do a great job of informing all types of people about the many products and features of our suppliers, builders and remodelers,” Marrett added.

pact on the community and through the events HBAL holds, there’s greater awareness of the role that members have in helping others.

“These major events do an excellent job of keeping the community informed about the latest in housing trends. “

Events as Market Indicators The public often views association events as measuring sticks for how the local home building industry is doing, so its events are important not only to members, but to the public as well. When they see industry experts at an event demonstrating knowledge of innovative new products that are designed to improve their home and save them money, they pay attention. When they attend Homearama and realize that the majority of new homes are already sold, they feel a little more confident in the market, and perhaps think a little harder about building their dream home sooner rather than later. When they see the talents of area remodelers and how they’ve improved houses, they start considering how they can improve their own. For others who never make it out to an event but turn on their TV or read their newspaper, they see home building experts being interviewed about the events and reporting on what’s really going on in the local home building industry. Hosting public events garners attention from media and people who are engaged. There is no doubt that HBAL events play an important role in the measure of consumer confidence and the future of home building in the area.

HBAL also uses its events to directly benefit the community through its Building Industry Charitable Foundation (BICF). A good example are the playhouses built in partnership with Kosair Charities and YouthBuild Louisville. The houses were on display in both sites during Homearama this year, where thousands of passersby recognized the good will and charitable efforts of HBAL and the participating partners. In previous years, the Home, Garden & Remodeling Show has displayed similar efforts to give back to the community.

Through BICF, the association continues to make an important im-

Internal Events Help Members Reach Customers In addition to its external public events, HBAL offers members plenty of opportunities to add value to their membership by hosting internal events that ensure members are connecting with other members, many of whom turn to each other for products and services. The current “Do Business with a Member” campaign highlights the importance of supporting members within HBAL. Unlike many other associations, there are a variety of professions within HBAL that serve as customers to one another. Whether that’s through direct purchases of goods or services or through referrals to other clients, HBAL mem-

– Bob Marrett

october 2012 9

Reach Your Target Audience in 2013 bers benefit by simply getting to know each other and sharing the common goal of strengthening the local industry.

“HBAL gives members a variety of ways to connect to potential customers. This includes member-tomember events because member companies are now realizing that even fellow members and their employees are potential customers.”

– Gail Schell

Attending internal events can bring tangible results for members whose businesses are supported by word-of-mouth advertising and referral-based leads. By simply being visible at an HBAL event, members serve as walking advertisements for their company. For members who play active roles at the events through sponsorships, their visibility increases and has an even greater chance of enhancing their bottom line. “HBAL gives members a variety of ways to connect to potential customers. This includes member-to-member events because member companies are now realizing that even fellow members and their employees are potential customers,” Schell said.

Serving on Committees Educates Members and Enhances Role Within the Community Serving on committees at HBAL also contributes to gaining valuable experience about issues affecting the industry. In addition, it positions members in roles that are valued and respected by other members and those outside the association who regard HBAL as an important resource for the local home building industry. As the second largest home builders association in the country, HBAL is highly respected on a national level. Members who serve on its committees can enhance their resumes and increase their industry knowledge simply by serving on a committee.

“Our staff members understand the membership base and can suggest ways that members can become involved at the committee or council levels or help navigate through their audience share and reach their targeted customers in other ways.”

– Tara Brinkmoeller

HBAL’s staff is available to meet with members to make sure they are getting the most value out of their membership. In addition to experienced ad representatives who can help customize targeted ad placements, HBAL also employs individuals who have a true understanding of the industry and can guide members in deciding which committees they should serve on and advocacy efforts they can join in that will help the industry as well as their business. HBAL Director of Public Affairs & Communications Tara Brinkmoeller explained, “Our staff members understand the membership base and can suggest ways that members can become involved at the committee or council levels or help navigate through their audience share and reach their targeted customers in other ways.”

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Reach Your Target Audience in 2013 HBAL Committees Activation and Retention Committee The Activation Committee works on increasing involvement in association activities by builder and associate members.

Chairman: Rob Eberenz, Robert L. Eberenz Jr. Builders, LLC Vice Chairman: David Lurding, Lurding Homes, Inc Staff Liaison: Nicole Bouchard Advertising & PR Committee The Advertising and Public Relations Committee is an integral part of the HBAL when it comes to the promotion of our members. This committee looks at the membership as a whole and all the counties it encompasses when promoting the HBAL to consumers.

The committee encourages members to use the HBAL logo on all business related items, and promotes the association’s members to the local media and appropriate statewide and national outlets.

Chairman: Stan Logan, Jr., Logan Lavelle Hunt Insurance and Wealth Management Staff Liaison: Tara Brinkmoeller Associates Advisory Committee The Associates Advisory Committee, comprised solely of associate members sponsors the annual HBAL Golf Outing and the Associate’s Table Top Night. It also oversees the Premier Associate Program and is responsible for approving “premier” applications and announcing the appointees to the membership.

Chairman: Stan Logan, Jr., Logan Lavelle Hunt Insurance and Wealth Management Vice Chairman: Davis Boland, Boland Maloney Lumber Staff Liaison: Gail Schell Codes and Standards Committee The Codes and Standards Committee meets with local building officials to discuss building, plumbing, electrical, fire, HVAC, code changes and revisions. Many potential problems from misinterpretation are alleviated before they occur by the hard work of this committee.

Chairman: Perry Lyons, P.L. Lyons, Inc. Vice Chairman: Jeremy McGraw, Provident Homes Staff Liaison: Chuck Kavanaugh/Margie Brangers Education Committee Through the work of the Education Committee the HBAL Education Department was created. By providing educational seminars and courses conducted by leading professionals in various housingrelated industries, members are kept up to date on new technology, improved construction methods and changing demographics.

Chairman: Paul Miele, K-I Lumber and Building Materials Staff Liaison: Margie Brangers Land Development Committee The Land Development Committee, which meets regularly with government and utility leaders to discuss, evaluate and determine issues that could affect the housing industry’s ability to provide the best product at the lowest cost.

Chairman: Rocky Pusateri, Elite Built Homes Staff Liaison: Chuck Kavanaugh/Robin Durham Membership Committee The Membership Committee recruits new members for the Association.

Chairman: Bob Thieneman, Jr., RJ Thieneman Company Vice Chairman: P. R. Lancaster, Lancaster Built Homes, Inc. Staff Liaison: Nicole Bouchard

HBAL Councils Commercial Council The Commercial Council is an advocacy group that creates change with a mission to speak with one voice on behalf of the commercial development community, addressing the complex issues affecting the development of commercial and industrial properties throughout Metro Louisville. The Council meets quarterly.

Co- Chairman: Stephen C. Gault, Stephen C. Gault Company Co- Chairman: Bill Weyland, CITY Properties Group Staff Liaisons: Nicole Bouchard, Tara Brinkmoeller Remodelers Council The Remodelors Council of the HBAL was formed in 1976. It produces an annual Tour of Remodeled Homes and a prestigious awards program. Members are also eligible to participate in state and national award programs.

Chairman: Mike Isaac Staff Liaison: Margie Brangers Sales & Marketing Council Builders, agents and lenders can learn more about selling in today’s market through the HBAL’s Sales and Marketing Council (SMC).

The SMC’s primary goal is to increase the professionalism of new home sales and marketing. Each year, it presents a Developers Fair where developers present information on location, lot sizes, prices, and amenities for new and existing developments in the area. They also have an annual awards banquet that recognizes top sales agents and builder members of HBAL. Chairman: Pat Durham, Pat Durham Builder, Inc. Staff Liaison: Gail Schell County Councils Created to increase advocacy efforts and communication with industry representatives in outlying areas, the county councils are comprised of a diverse mix of professionals in the following counties: Bullitt Chairman: George Miller, Suburban Construction & Management, Inc. Staff Liaison: Jessica Embry Oldham Chairman: Jeremy Esposito, Esposito Construction, Inc. Staff Liaison: Nicole Bouchard Shelby Chairman: Dave Mikels, Grabers Insealators of Louisville, LLC Staff Liaison: Nicole Bouchard Spencer Chairman: Derek Smothers, Sonne Steel, Inc. Staff Liaison: Jessica Embry

october 2012 11

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Connecting Members to Customers

By Chuck Kavanaugh, Executive Vice President of the Home Builders Association of Louisville

Membership at the Home Builders Association of Louisville brings with it key benefits that add to your bottom line.

You association….

• Connects Members to Customers

• Connects Members to Affordable Insurance (AGC-SIF Worker’s Compensation; General Liability Insurance and Health Care Insurance)

• Connects Members to Education Training and internal networking • Maintains the highest level of advocacy possible for residential and commercial builders, remodelers and developers at the local, state, and federal government.

While these are all important components of our Organization, I want to focus here on “Connecting Members to Customers.” It is through this concept that HBAL takes the old “networking” theme to modern day standards. Not only can we connect our members within our 1,800+ business membership, but we offer direct access thru public events, sponsorships and advertising to tens of thousands of public consumers. A survey conducted during Homearama 2012 found that over 250 Associate members showcased their products in the homes and/or advertised in the Plans Book. Through only one public event, 250 members were directly connected to customers. Expand that to include the Tour of Remodeled Homes, Home Product Expo and Home, Garden and Remodeling Show, as well as the Greater Louisville Relocation Guide and multiple other magazines published and the HBAL is connecting

members to customers in a multitude of ways.

The Home Builders Association of Louisville has worked hard during the downturn to identify the ways in which the Association can generate dollars for our members’ bottom lines. To do this we must connect you to potential customers and consumers. We believe that both the general public and nearly all Association members are your potential customers. In believing this, we see each event and many meetings programmed by the association as ways in which we are connecting you to your customers. For example, the annual Table Top held each February draws a total attendance of nearly 400 members. Besides the builders and remodelers who attend all others are consumers of the home products and services showcased at Table Top and are potential customers.

Very few, if any other association businesses in Louisville and I dare say across the country operate a business plan based on connecting members to customers as well as we do. Your membership is valuable because it provides you access to quality produced public and member events; representation at all levels of government lobbying for probusiness and building industry legislation and deregulation; continuing education and professional development necessary to remain compliant and cutting edge; and marketing outlets at competitive rates reaching extremely qualified and targeted audiences.

“Connecting Members to Customers” is not just a saying, it is what we strive to do at HBAL on behalf of our membership. After all, our members are in business to make a profit and that is one of your Association’s key components on behalf of our members!

For more information about the benefits of membership, visit hbal.com/become-a-member/benefits-of-membership.

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Tour of Remodeled Homes offered great ideas, qualified customers sponsored by:

14 louisville builder • hbal.com

The 27th annual Tour of Remodeled Homes presented by Bonnycastle Appliance and TV and Pella Windows was held on August 11 and 12th with 16 homes on tour throughout the city. Projects ranged in size and complexity as they do every year, offering something for every consumer to see who may be looking to have remodeling work performed.

The Tour seemed to attract many qualified attendees this year, according to the reports from this years’ participants. “Crowds this year were steady throughout the show and were made up of qualified customers ready to set appointments,” Margie Brangers, Registered Builder Committee Director said. Remodeling continues to be a desirable option for many Louisville residents, which is one reason that this Tour continues to have strong participation, both in the number of projects

on showcase and the amount of attendance.

There were some incredibly unique projects on the Tour this year. Projects very contemporary in design as well as ones rooted in historical renovation. No matter the style or preference of attendees this year’s showcase provided a diversity of projects to offer ideas for everyone. Many of this year’s projects included energy efficiency improvements in addition to the remodeling goals of the project.

These additions help to educate consumers on ways to make their existing home more efficient, as well as provide an added benefit to the attendee.

Awareness of this Tour seems to grow as well. The Tour of Remodeled Homes now has its own web page which can be found at www.

HBAL.com in the “signature events” tab.

Here the public could easily find out infor-

mation and see photographs of the projects on display. The webpage received great traffic leading up to and during the show weekend.

The Tour of Remodeled Homes Show Guide was also viewed extensively online. In addition of the nearly 30,000 copies that were direct mailed to residents and distributed during the show, the “live” version of the book online was seen by over 1,200 people before the Tour began. Social media enhanced the consumer engagement with the show this year, and will continue to be a source for remodeling trends and information for consumers throughout the year.

The Tour of Remodeled Homes was an exciting, well-attended show again this year. Thank you to our sponsors Bonnycastle Appliance and TV and Pella Windows and to all of our Registered Remodelor/Builder participants for your hard work to make the event a success.

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See photos from all the projects on our facebook page: https://www.facebook.com/TourofRemodeledHomes FACEBOOK

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The SMC Awards of Excellence Entry Applications Available for ALL HBAL Members

For the recognition your company deserves!

The Sales & Marketing Council Awards of Excellence is currently taking submissions for the 2012 Awards of Excellence. This Awards program is open to all members of the Home Builders Association and we encourage your participation. (There is no need to be a member of the SMC to participate.)

What better way to gain additional recognition for your company?

Act now – the deadline to enter is Wednesday, November 21, 2012.

The Awards of Excellence are professionally judged and presented at a special Awards luncheon in January (date TBA). Each category winner will receive a plaque for their achievements (something for your office!), recognition in an upcoming Louisville Builder Magazine, and on the HBAL facebook page.

There is a category for ALL HBAL Members* – request the information from the HBAL Office and enter NOW! We make it easy and will provide a binder with the necessary materials – you just fill-in the blanks. There is a $35 for each entry.

Realtors: • Personal Achievement Awards (must be an SMC member to submit for this category) * Breakdowns on most categories outside the community, home and personal achievement awards are as follows: 1. Builder 2. Realtors/Developers 3.

Affiliated Building Services (i.e. Insurance, Mortgage Companies, Attorneys, etc.) 4. Other Associates (subcontractors and suppliers) The SMC Awards of Excellence Luncheon will take place in January – watch your e-mail and the Louisville Builder for more information on this great event.

CALL NOW! Contact Gail Schell or Jessica Embry at 502-4296000 or e-mail Gail@hbal.com or Jessica@hbal.com for the entry forms to be e-mailed to you.

Categories Include: Builder/Developer: • Best Single Family Development Under 300 Homes

• Best Single Family Development Over 300 Homes • Best Patio, Condominium, Garden or Townhome Community • Best New Home Design Feature • Best Model Home • Builder Home Design

• Builder Design – Condominium, Patio Homes, Garden Homes, and Town Homes ALL Members: • Best Print Advertising • Corporate/Sales Print Collateral of the Year • Broadcast Media Advertising of the Year • Best Web Site

• Best New Concept in Marketing • Logo Design of the Year • Best Integrated Internet Marketing Campaign – includes the use of multiple internet marketing options – websites, banners, surveys, social media, etc.

• Best Marketing Campaign

16 louisville builder • hbal.com

Buddy Kittle with SMC Chariman Pat Durham proudly holding hir award from the 2011 SMC Awards of Execllence

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THIS IS AN ADVERTISEMENT october 2012 17

New Legal and Insurance Issues May Have Important Consequences for the Home Building Industry

By Nancy Miller

Stephen Smith, of Goldberg Simpson, says that dispute resolution is always an issue, but adds that the main problem is that arbitration is confidential. An arbitrator may issue a complex decision but it doesn’t get reported. “There are fewer and fewer cases resolved in construction and commercial disputes. One of the growing concerns is that the increase in arbitration and mediation deprives us of case law to guide our actions. Also, the market is down, leading to a reduced number of projects which produce lawsuits,” he notes.

Ally Cat, a case involving whether an arbitration decision could be upheld or enforced in Kentucky, has implications for the home building industry. The Supreme Court ruled the arbitration itself must be conducted in Kentucky and that the clause must state that the case must be heard in Kentucky and enforced in Kentucky. Because most standard arbitration clauses do not require that the arbitration be conducted in Kentucky, Smith recommends that clients review contracts and add a sentence that states that.

John Talbott, of Bardenwerper Talbott & Roberts, draws attention to the Kentucky Supreme Court’s ruling late last year that “faulty workmanship” claims aren’t covered under a Commercial General Liability policy, joining the majority of states in this decision. The court ruled that faulty workmanship, whether intentional or not, does not constitute an “accident” or “occurrence” as defined in these types of policies. Inherent in the plain meaning of the word “accident” is what the Court termed “fortuity”. Essentially, the Court concluded this type of risk could and should be covered by performance bonds, not placing an insurance carrier under a CGL policy in place of a guarantor of the work being performed. The one exception to this ruling, however, seems to be that damages which flow from another contractor’s faulty 18 louisville builder • hbal.com

workmanship would be covered by the other contractor. For instance, if a site work company’s defective work created damages to the work performed by another company for the foundation, in a suit against the site work company, the CGL policy would not be liable for the damages. However, the CGL policy of the company (assuming it is another contractor) which laid the foundation, or walls which now have to be removed because of the faulty work of the other subcontractor would be covered by the insurance policy.

“There are fewer and fewer cases resolved in construction and commercial disputes. One of the growing concerns is that the increase in arbitration and mediation deprives us of case law to guide our actions. Also, the market is down, leading to a reduced number of projects which produce lawsuits,” - Stephen Smith

Smith encourages clients to meet with their agents to gain a better understanding of what their CGL policies cover. He says that clients may believe they’re covered for events that, ultimately, they will discover they have no coverage. He suggests that clients and their agents discuss actual potential damages and hypothetical examples.

About other legislative news, Timothy Martin, of Frost Brown Todd, points to the S.A.F.E. (Secure and Fair Enforcement for Mortgage Licensing) Act that was amended this year to add an exemption for up to four mortgage loans made in any one calendar year for seller

New Legal & Insurance Issues financing that’s being provided. However, it’s only in the situation that involves a natural person. Martin comments that HBAL members who operate their businesses as a natural person would probably qualify, but those who operate as a corporation or a Limited Liability Company would not qualify.

Additional legislation pertains to the “economic loss rule”. Talbott says that “the Supreme Court of Kentucky ruled in no uncertain terms that the ‘economic loss rule’ applies fully to negligent misrepresentation claims as it has already applied it to other tort related claims, barring such claims. The Court explained “the economic loss rule would bar recovery of economic damages pursuant to a negligent misrepresentation theory because…the economic loss rule applies to negligence claims.” It further stated a “tort claim is for recovery of damages to persons or other property, not damages to the product itself or other forms of economic loss…When only economic losses are involved, the law and logic favor contractual remedies...” Talbott emphasizes that this ruling is important because it closes the door completely for a complaint against a builder for negligence claims (tort claims) when there is only damage to the “product” or building, such as in a case of faulty workmanship. (If there was an injury to a person, such as someone falling through a set of stairs, or where there is damage to items other than the building, then tort claims still could be brought. The law in Kentucky is now clear that “economic loss” damages are not recoverable in negligence claims. While this is not limited to “insurance questions”, it is applicable in many claims in which insurance coverage may arguably be applicable.

“The insurance industry is so focused on dealing with storm related issues that it has kind of pushed everything else to the side.”

- Robert Becker As used in this rule, “economic loss” does not mean what is commonly understood in other types of actions. In fact, the name is a misnomer since personal injury losses and damages to products not involved in the contract at issue can also be monetized and certainly understood as economic loss. In fact, the same term, only with a very different meaning, is often used in personal injury actions. However, as used in the economic loss rule, “economic loss” is more precisely defined as “commercial loss” involving disappointed economic expectations from a contractual dispute. “Economic loss” as defined in this rule is barred in negligence actions. It is generally understood to mean damages from the “cost of repair” of the product or loss of the “benefit of the bargain” where value of what was represented differs from the value of what was received.

Consequently, in a case where there are only damages claimed which relate to the house, building, or property itself which was the subject of the construction contract, negligence claims could not be brought. Only contract claims could be made, such as claims for loss in value due to the alleged defects. Commercial losses are barred by the economic loss rule in negligence claims.

In Martin’s view, the “Stormchaser” law, House Bill 421, has considerable significance. It specifically pertains to entering into contracts which most likely would be a remodeling contract for the replacement of roof systems where the property owners expects to receive proceeds from property and casualty insurance in order to pay for the services being provided. Typical examples would be a hail storm or tornado. In those situations, under the new legislation the remodeler has to include very specific provisions that are set forth in the act, such as those which give

the homeowner the right to terminate the contract within five business days after receiving written notification from their insurer that all or part of the claim is not a covered loss under the policy.

Although new legislation could affect HBAL members, other pertinent issues have surfaced. “Because of the market we’re in, no one is paying anybody. We’re constantly advising clients, especially those higher up in the food chain, to be far more diligent to make sure the subs down below are getting paid. Payment by the owner to a general contractor is not a valid defense to a properly filed mechanics lien. As the economy deteriorated, payments to subs and suppliers became stretched out, and as stretched out there was more breakage,” remarks Smith.

“A lot of HBAL members want to be able to use the Greater Louisville Association of Realtors contract when they enter into the sale of a home they have built, but they also want to use the arbitration and mediation through HBAL. I have drafted an addendum that’s being considered for our members that would enable them to use the Greater Louisville Association of Realtors contract rather than the HBAL standard Purchase and Sale agreement,” reports Martin.

An issue about which Smith offers caution relates to roofing and drywall crews. Kentucky OSHA has changed the way it looks at subs or employees, defining them as employees in order to get stronger enforcement through the roofing and drywall contractors. Smith believes that Kentucky OSHA is using the definition of employees to gain increased leverage over those industries.

Wildfires, drought, tornadoes and hail storms are natural disasters that always have serious consequences for the insurance industry. Louisville residents and businesses may have escaped tornadoes so far this year, but many were seriously affected, and some ravaged, by hail in April and a major windstorm in May. “The insurance industry is so focused on dealing with storm related issues that it has kind of pushed everything else to the side. Dealing with those problems will be the primary focus for the next twelve months. Insurance companies have to get the losses under control and hope they can get premiums to offset losses in the future,” says Robert Becker, Senior Vice President of Van Zandt, Emrich & Cary. He predicts increases in premiums for homes and businesses, as well as for builders’ risk coverage. He further anticipates continued changes in deductibles, as they are already occurring.

“ObamaCare is going to be very unsettling for insurance markets. Members of HBAL who qualify for its health insurance program will have a real advantage.”

- Steve Church Health care reform poses numerous questions and is causing great angst for individuals as well as companies. Steve Church, of Logan Lavelle Hunt, says, “ObamaCare is going to be very unsettling for insurance markets. Members of HBAL who qualify for its health insurance program will have a real advantage. We’re going to be able to stabilize the market a little because we have a health insurance trust that allows us to treat the group program as one large employer rather than many small employers. It gives us the buying power which we’ve had all along, and it gets us out of the “one size fits all” rating model that ObamaCare brings to the table. We’re going to be able to take into account healthy lifestyles and will have access to rates that are lower than the community rate. Those members who don’t meet the criteria won’t be any worse off than they would have been had we not had the program. Regardless of what direction health care reform october 2012 19

New Legal & Insurance Issues takes, we believe that in the long term getting into a program such as that of the HBAL will be a hedge for the next health care act.

According to Stan Logan, also of Logan Lavelle Hunt, a timely Workers’ Compensation issue has surfaced. Businesses are assigned an experience modification based on how their individual experience relates to others in similar classifications. Businesses with lower than average loss experience would get a credit, and businesses with higher than average loss experience would pay a debit on their premiums for workers’ comp. The formula for experience modification calculations is calculated every year and assigned to each company. Internal rating formulas are being changed, which will probably penalize businesses with adverse loss experience more.

“What we will see this do is really reward companies that have worked hard to improve and maintain their loss profile. Those risks that really have better-than-average experience benefit from being better than average.”

- Bill Carney

He points to businessinsurance.com’s discussion of how modified ex-mods penalize poor risks. “Employers with poor loss histories will pay even more for their workers’ comp coverage starting next year as most states change the way premiums are calculated.” The article quotes Pamela F. Ferrandino, casualty practice leader, placement for Willis North America, who says, “What we will see this do is really reward companies that have worked hard to improve and maintain their loss profile. Those risks that really have better-than-average experience benefit from being better than average.” Bill Carney, vice president and chief underwriting officer at Accident Fund Holdings, explained, “But employers with bad experience are going to see a higher apportionment of debits added to their pricing, while those with a good loss history will see more credits. So it really underscores the need for employers to invest in loss control, invest in safety, invest in their people and have a very strong return-to-work program. That is regardless of employer premium size. If you are a large employer and already have a high-debit mod, you are probably going to have a higher debit mod after these changes. There are other implications as well. Large construction project owners, for example, often choose contractors based in part on the builder’s ex-mod. NCCI’s (National Council on Compensation Insurance) ex-mod change calls for increasing the experience rating split point from its current $5,000 to $10,000 in 2013. It will increase to $13,500 in 2014 and to $15,000 in 2015. In future years, it will be indexed for claim-expense inflation.” The biggest impact will be on pricing, particularly for employers experiencing high-frequency, low-severity workers comp claims in the states where NCCI helps determine rates,” said Richard Pankhurst, a director in the insurance advisory practice of PricewaterhouseCoopers. Peter Burton, NCCI’s senior division executive for state relations, agrees, saying, “It is a plan that is heavily leveraged on frequency of loss vs. severity of loss because those are the types of injuries that get controlled by employers through their safety program.” The split-point change is needed because the average claim cost has increased threefold since the last update, rendering the current experience rating plan less sensitive to reflecting an individual employer’s risk experience, says NCCI. Also, Logan refers to the importance of NCCI’s explanation of the changes pertaining to primary-excess split point for 2013, as presented by CFR Risk Management and Insurance. “In the experience rating process, each loss is divided into a primary and excess portion.

20 louisville builder • hbal.com

Currently, the first $5,000 of every loss is allocated as a primary loss, with everything over and above considered an excess loss. For example, a $3,000 loss has no excess value. On the other hand, a loss of $15,000 would have $5,000 in primary losses as well as s$10,000 in excess losses. Primary losses are used as an indicator of frequency, and are counted in full as part of the mod calculation. Conversely, excess losses receive partial weight in the mod calculation. This means that primary losses affect the mod more than excesses losses do. The rationale behind assessing primary and excess loss amounts is that “severity follows frequency”, or in other words, an organization that displays a continual pattern of loss has an increased chance of severe loss in the future. Thus, a company with a large number of primary losses will have a higher mod than a company with the same amount of losses split between primary and excess.

“Whether your mod increases or decreases will depend on whether you have an above or below average number of losses under the split point. If most of your losses are under $5,000, you are likely to see a decrease in your mod. If many of your losses exceed $5,000, you should prepare for an increase in your mod. Analysts expect the split point change to result in a wider range of mods across each industry. Debit mods (those over 1.0) will tend to gain points; credit mods (those under 1.0) will more than likely see a decrease in points. Furthermore, many employers will see their minimum mod decrease. It’s important to remember that NCCI’s goal is to have the industry-wide average modification factor 1.00. Along with the split point change, NCCI will adjust other factors affecting the formula so that the average mod across all employers does not change.”

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october 2012 21

Beat 2011 Surge National Membership Drive

On November 1, 2012, HBAL will host a “Beat 2011 Surge” Membership Drive as part of a National Membership Drive, during which current members will compete on teams of five to recruit new members.

The first leg of the drive will begin at 10:00 a.m., as 10 teams scramble to call and recruit as many contacts as possible before the session ends at noon. Participants will have the chance to take a break and enjoy a catered lunch, before the second session starts at 1:00 p.m. and ends at 3:00 p.m.

Team members, drafted by team “captains,” are motivated by the promise of rewards for high recruitment numbers. Each member of the team that brings in the most new members will take home a $200 Visa Gift card awarded by HBAL. Second place participants will receive a $100 Visa and third place is awarded $50.

from around the country will be recognized at IBS, in addition to receiving two extra tickets for this year’s Spike Party in Las Vegas.

While calls will be made before hand and the day of the drive, recruiters have until the November 13 deadline to collect all applications, with the accompanying $330 membership fee, and present them to HBAL. Every applicant will earn the HBAL an additional entry into a $500 drawing offered by the Home Builders Association of Kentucky. Each individual recruit also gives the recruiting member a greater chance at winning a $500 Member Sponsor drawing also from HBAK. The HBAL hopes to attain no less than 200 new members on the day of the Membership Drive, a goal of four recruits per participant. Members who have not been asked to join a team may also participate in the drive to help reach the collective goal. Any member who brings in a recruit this year is eligible for the end of the year recruiter prizes.

Membership has been a focus of HBAL through the year, but we feel confident that with this final surge in our efforts we will be able to successfully beat our 2011 membership number, helping to make our local eligible for state and national rebates which would be invested directly back to member services, and help to strengthen our Federation.

The 10 teams captains are: Greg Burrus, Burrus Architecture & Construction LLC Jeremy Esposito, Esposito Construction, Inc. Bob Thieneman Jr., RJ Thieneman Pat Durham, Pat Durham Builder, Inc. Dave Ernst, Prestige Builders, Inc. Tom Sims, CBRE / Louisville Brandon Bailey, Bailey Remodeling & Construction Jason Orthober, Orthober Custom Homes Don Karem, Karem Built Homes, Inc. Brandon Buttorff, The Buttorff Company.

New Member Prizes Include: • Drawing for $100 Visa Gift Card • Drawing for 2 Southwest Tickets • Drawing for a Table at our Table Top Event in February

The NAHB is also offering prizes and rewards for the participating members of our local chapter. On the day of the drive, the member recruiter will earn double Spike Credits for each new member. Those participants who bring in at least 11 members will receive quadruple Spike Credit for every member recruited over 10. The top 50 Spikes 22 louisville builder • hbal.com

Recruiter Prizes Include: Team Prizes: 1st: $200 Visa Gift Card Each 2nd: $100 Visa Gift Card Each 3rd: $50 Visa Gift Card Each Individual Prizes - November Drive: Top Builder/Remodeler: 22” TV Top Associate/Affiliate: 22” TV

spikelist

All-Time Big Spike 1500d John Miranda, Pinnacle Properties of Louisville ...........1829

Grand Spike 1000d Ellery Esposito, Ellery Esposito Construction, Inc. .......1114 Richard S. Buttorff, The Buttorff Company ...................1012 Joe Pusateri, Elite Homes, Inc. ......................................1003

Statesman 500d Stanley G. Logan, Jr.,

Logan Lavelle Hunt Insurance, Inc. ........................977 Robert Welch, Welch Builders, Inc. .................................855 Keith Eberenz, Keith Eberenz, Builder ...........................809 James R. Skaggs, Omikron Construction Co. ..................794 Robert L. Eberenz, Jr.,

Robert L. Eberenz Jr., Builder, LLC........................774 Michael L. Montgomery, MONTCO Builders, Inc. .......765 Robert A. Peterson, Jr., Robert A. Peterson, Jr., Co. Inc. .. 752 Bill Reisert, Reisert Insurance Agency ............................673 E. Allen Schuler, ASB, Inc. ..............................................623 Glen E. Stuckel, Glen E. Stuckel Builder, Inc. ................559 Robert H. Marrett, CMB Development Co. ...................556 Winston Church, Winston & Company Benefits-retired.526

400d Fred R. Dallenbach, Dallenbach Builders, Inc. ................452 Dale Hellmann, Prudential Heating and Air...................451 Richard Eberenz, Richard Eberenz, Builder ....................446 A. Thomas Sturgeon, Sturgeon & Associates Inc. ............441 Rusty Wessel, Wessel Insurance Agency, Inc. ..................419 Clete Reinhart, Reinhart Construction Co. .....................410 Stan Humphrey, Stan Humphrey Construction...............402 Michael S. Griffin, Stonelake Homes, Inc. ......................400

Super Spike 250d Richard Bean, B B & T, retired.........................................367 Carl Baker, Sterling Development Corp. .........................350 Richard Miles, Dogwood Homes of Kentucky.................326 Donald K. Petty, Jr., Petty Company, Inc. ........................303 Pat Thieneman-Seitz, Thieneman-Seitz Builder ..............274 Michael “Rocky” Pusateri, Elite Homes...........................257 Clifford Thieneman, Clifford Thieneman Co. Inc. ...........256 J. Robert Westerman, J. Robert Westerman Builder ........253

Trophy - 200 Bob Thieneman Jr., Bob Thieneman Jr., Builder ..............234 William (Bill) Wilkinson, Wilkinson Builders, Inc..........232 Steve Church, Logan Lavelle Hunt Insurance.................223 Roger Bright, Bright Properties ......................................220 Roger Plamp, Plamp-Keen Agency, Inc. .........................219 Leo Thieneman, Leo Thieneman Co., Inc. .......................218 Greg Esposito, Greg Esposito Contractor. ......................214 Tom Raver, Fireplace Distributors....................................212 Teresa Morgan, ERA Kepple Keene Realtors..................205

Royal Spike - 150 Steve Deneen, Steve Deneen, Builder .............................194 Dave Smith, Blacksmith Homes .....................................182 Lafe McGary, LA Construction ......................................184 Billy Doelker, Key Homes................................................179 John F. Pohlman, John F. Pohlman Builder, Inc. ..............167 Robert L. Eberenz, Sr., Robert L. Eberenz, Inc. ..............154

Red Spike - 100d Jesse Francis, Francis & Company....................................134

Sherrie Kruse, First Capital Bank.....................................134 Jack Band, Jack Band Builder, Inc. ...................................128 Jerry Blacketer, The Blacketer Co......................................123 Jeremy Esposito, Ellery Esposito Construction................118 Charline Neal, Primerica Financial Services....................114 Scott Yates, Paragon Homes ............................................108 David Lurding, Lurding Homes......................................107 Bruce Rademaker, Thoroughbred Associates, Inc. ...........105 John Rueff, Brecher Co.....................................................102 Robert D. Ford, R. Ford Construction Co., Inc. ..............100

75d Sidney J. Anderson, S.J. Anderson Builder, Inc. .................99 Mike Isaac, Isaac Contracting & Design ...........................98 Pat Durham, Pat Durham Bldr, Inc. ..................................95 Joey Rippy, Rippy Construction ........................................91 Shawn Corrigan, Corrigan Electric....................................90 Terrance O’Rourke, O’Rourke & Associates .....................90 Amos Martin, Amos Martin Builder ................................83 Ron Wolford, Ron Wolford Builder, Inc. ...........................81 J.D. Nichols, NTS Corporation .........................................80 Allen Blacketer, The Blacketer Co. ....................................80 W. Bryant Brown, Brown & Carpenter Co., Inc. ..............79 Carol Daugherty Epley, Daugherty Insurance Agency ......76

Green Spike - 50d Jeff Thompson, Jeda Homes................................................74 Perry D. Lyons, Perry D. Lyons Builder.............................74 John Thomas, River City Wholesale...................................72 Michael O’Dea, Constructive, LLC...................................70 Mike Jones, Canfield Development....................................68 Ron Hartman, Ernst Concrete. .........................................66 Mark Aschbacher, Lincoln Insurance.................................66 Joe Dumstorf, Trend Companies of Kentucky....................65 Vic Koestel, General Shale.................................................63 Christopher J. Knopf, Pinnacle Properties of Louisville ....56 Ron Colyer, Colyer Construction.......................................55 Frank Arnold, Prudential Heating & Air Conditioning ...55 James Pope, Nicklies Development....................................55

Life Spike - 25d Jim Travis, Jim D. Travis, Builder ......................................49 Ken Block, Hyland, Block & Hyland, Inc. ........................49 David Mikels, Graber’s Insealators.....................................49 David Monsour, Monsour Builders....................................48 Ken Thieneman, Ken Thieneman Builder...........................43 Deepa Kamat, Granite America.........................................43 Chris Cundiff, Logan Lavelle Hunt Insurance...................43 John Lannert, Mass Mutual Financial................................42 Chris Osborne, DeVille Homes.........................................42 Greg Schrenger, Schrenger Construction ..........................41 Penny Love, Design Innovations, Inc.................................40 Rocco Pigneri, Ball Homes.................................................40 David Rateau, Rateau Construction ..................................37 Dave French, EON-US......................................................37 Chris Palmer, Swan Financial.............................................36 Phillip Wayne Leigh, Phillip Leigh, Inc.............................36 Mike Effinger, Effinger Construction.................................36 Woody Hamilton, Semonin Realtors ................................35 Jason Black, Stonecroft Homes...........................................35 Mike Hall, K-I Lumber & Building Materials .................34 Frank Taylor, L&T Properties............................................33 Phil Fackler-Fackler Homes...............................................33 Mike Sanders, Mike Sanders Builders................................32 Ben Tyler, Ben Tyler Building & Remodeling ...................32

Renotta Henson, Victory Home Builder ...........................30

David Bright, Bright Built Homes.....................................30 Ben Peerce Swindler, Ben Peerce Swindler, Builder ..........29 Derek Smothers, Sonne Steel.............................................29 David Ernst, Prestige Builders............................................29 Don Karem, Karem Built Homes, Inc................................28 Vince Kimbel, Kimbel Construction..................................27 P.R. Lancaster, Lancaster Built Homes..............................27

Roger Hack, MRC Construction.......................................27 Mark Church, Pinnacle Properties.....................................27 Carolyn Miller, Sure Linc Services.....................................26 Paul Miele, K-I Lumber & Building Materials..................26

Davis Boland, Boland Maloney Lumber.............................26

Dan Anthony, Boral Brick..................................................26 Terry Hagerman, Terry Hagerman Builder........................25 Ron Fonk, Woodfield Homes.............................................25 Douglas Amlung, Amlung Construction Company............25

Spike - 6d

James French, J & L Construction.....................................24 Todd Hemmer, Lee Brick & Block ...................................23

Larry Link, Bonnycastle Appliance & TV.........................23

Mike Judah, Judah Real Estate ..........................................23 Dan Smith, Stonelake Homes ...........................................22

Delbert Mulhall, Delbert Mulhall & Sons, Inc. ................22 Kari Vogedes, Logan Lavelle Hunt Insurance....................19 Lindsay Raidt, Chenoweth Construction...........................19 Dan Pellissier, Faulkner Real Estate...................................19 Peter Cooper, Ansac, Inc.....................................................17

Brad Lehmann, Lehmann Homes.....................................17 Joe Kroll, Joe Kroll Builder.................................................16 Andrew Holden, Commonwealth Bank & Trust...............15 Chris Fuelling, Fuelling Built Homes.................................14 Dennis Montana, Lawn Care Co., Inc. ..............................14 Barry Buffat, Barry Buffat Builder......................................14 Kerrin Hester Jr., Hester Construction ..............................13 Clay Jones, The Jones Group..............................................13 David Smith, BB&T..........................................................13 Terry Chynoweth, T & T Chynoweth, Inc.........................12 Gary McDonald, Gary McDonald, Inc..............................12 Scott Church, Logan Lavelle Hunt Insurance....................11 Lisa Lynn Knight- Lisa Lynn Designs...............................11 Mike Pfeifer, Pfeifer Construction.....................................11 Bob Duggins, Robert Duggins Builder, Inc........................11 David Weis, Meridian Construction...................................11 Stuart Fleischaker, Stonecroft Homes................................10

Howard Ferriell, H. D. Ferriell, Inc....................................10 James Robertson, Bond Electric.........................................10 Steve Purdy, Prudential Heating & Air..............................10 Scott McGraw, Hinton McGraw Builders Developers........9 Donald Wirtzberger, Sierra Design & Construction............9 Jarrod Vowels, Dominion Homes.........................................9 Mike Danzinger, SB Home Renovations.............................9 Buddy Kittle,South Central Bank........................................8 R.L. Lanham, R.L. Home Services......................................8 Floyd Chelf, Chelf Insurance Agency..................................8 David Richardson, David Richardson Builder......................8 Brad DeVries, Semonin Realtors..........................................7 John Hollenbach, Hollenbach-Oakley.................................7 James Duke Greene, Cimarron Construction, Co................7 Becca Sanders, BB&T..........................................................6 Deborah Bilitski, Wyatt, Tarrant & Combs..........................6 october 2012 23

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24 louisville builder • hbal.com

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october 2012 25

memberrecruitment Recruiter Drawing Winners

County Membership Drive Winners

Derek Smothers, Sonne Steel, (August) & John Miranda, Pinnacle Properties ( July) each won a $ 100 L & N Federal Credit Union VISA gift card for recruiting members.

Derek Smothers of Sonne Steel, Pat Durham of Pat Durham Builder, Inc. & David Mikels of Graber Insealators (not pictured) was the winning team for the 2012 HBAL County Membership Drive.

New Member Drawing Winners

Jeff Libs, Libs Paving won the new member drawing for July. He is shown here with HBAL Membership Manager Nicole Bouchard. He won a $ 100 L & N Federal Credit Union VISA gift card

Jeremy Longstreet of JDL Improvements won the new member drawing for August. He is shown here with HBAL Vice President and Membership Chairman, Bob Thieneman, Jr. He won a $ 100 L & N Federal Credit Union VISA gift card.

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LLC

membernews

Agency Leader Breakfast Series presented by Faulkner Real Estate The Commercial Council would like to thank Mayor Byron Chapman, Mayor of Middletown and president of Chapman Heating and Air, as well as Mike Kmetz, Director of Economic Development for the City of Jeffersontown for speaking at the September 6 event.

HBAK on Facebook Stay up to date on all the state home building news by liking the HBAK on facebook. www.facebook.com/HBAofKy

HBAL.com is equipped with Smart Search technology The new HBAL.com is equipped with Smart Search technology to help you easily find member companies, products and services.

As you begin to type into the search box fields, watch for the dropbox to appear with the grey words which are closely matched suggestions of keywords that are in our database and are used to describe products and companies.

By selecting one of these suggestions your search has a greater chance of accurately returning the desired results you want and need.

The new HBAL.com continues to undergo improvements after launch. As you have suggestions or questions, please direct them to Tara Brinkmoeller (tara@hbal.com) or Scott Dudgeon (scott@hbal.com).

September Membership Drive moved to November The September membership drive originally planned for September 25th has been moved to November 1st with a deadline for turning new applications and money in on November 13th, which will be the NAHB call in day. We will have 10 teams of 5 for the drive.

Because of this we have moved our General Membership Meeting from November 5th to November 19th at the Olmsted, 5:30-7:30.

This is our annual Spike appreciation night and the end of our yearlong membership contest.

To submit your news email Tara Brinkmoeller at Tara@hbal.com.

ENTERPRISES

Bobcat Equipment, Toro Dingo Equipment Cronkhite Trailers

502-245-1911 1-800-4BOBCAT bobcat-ent.com

RENTAL • SALES • SERVICE • PARTS

october 2012 27

newmembers Associates Approved 8/12 JDL Improvements, LLC Jeremy Longstreet Type of Business: Small Home Repairs Sponsor: Dave Mikels Rich Design Studios Kevin Rich Type of Business: Land Planning, Landscape Architecture, Environmental Design Sponsor: Bill Bardenwerper Swan Financial Corporation Chris Palmer Type of Business: Mortgage Lending Sponsor: Perry Lyons EThomasGroup.biz, Inc. Edward Thomas Type of Business: Computer Support Business Sponsor: Steve Church

BCS Construction, LLC Robert Brugh Type of Business: Carpentry Sponsor: Stan Logan O’Brien of Shelbyville Jim Reid Type of Business: Ford Car Dealer Sponsor: Derek Smothers Affiliates Approved 8/12 Barry Terrell PC Lumber & Hardware Sponsor: Rob Eberenz, Jr. Roger Allen 84 Lumber-Pioneer Village Sponsor: Richard Miles Danielle Dugan Keller Williams Sponsor: Derek Smothers

membermilestone

Congratulations to these Milestone Members: These members have reached a milestone mark in their membership with their renewal in August.

30 Years Mike Davis, Registered Builder 25 Years David Monsour, Registered Builder 20 Years Don Karem, Registered Builder Nutt Construction Company – Stuart Nutt Main Street Realty, Inc. – Kenneth L. Payne Nick Murphy Masonry, Inc. – Nick Murphy 15 Years Lawn Care Co., Inc. – Dennis W. Montana Land Design & Development Inc. – Jeff Sisler J & B General Contractor, Inc. – Bakhos El-Khoury R.L. Volz Landscaping & Nursery LLC – Rudy Volz 10 Years First Development Corp of Kentucky – Dyche D Gregory Weber Windows/D.L. Weber – Jeff Weber Carpet Specialists – David Turner Doug Smith Drywall – Doug Smith Phillip Osbourne Concrete, Inc. – Phillip Osbourne Borders & Borders, Attorney’s – Harry Borders 28 louisville builder • hbal.com

5 Years Bluegrass Painting – Nancy Davis Back Alley Ornamental Iron – Alex Langston Premier Lawn & Landscaping – Mike Alexander Studio Kremer Architects, Inc. – Herb J Shulhafer Roman Tile, Inc. – Mark Shader Romanoff Electric Louisville – Bill Hillebrand KHAOS Trucking – Debra Westrick 1 Year All In One – James Blair Dry Tech, LLC – Dan Maupin Heritage Cabinetry & Fine Woodworking Inc. – Ray Stratton Gilezan Realty – Stephanie Gilezan Gant Hill & Associates, LLC – Gant Hill Dwelling Furniture – Shan Pearson Matt D Enterprises, LLC – Matthew Doane First National Bank of Carrollton – Gregory Goff Savvy Home Supply – Jon Hobson ServPro of E Louisville/St. Matthews/Hurstbourne – Dean Hill South Central Bancshares of Kentucky Inc. – Buddy Kittle Dynamiq Corporation – Jonathan Robertson Veteran Power Wash LLC – Michael O’Connell Runner Turf – Jonathan Turf

honorroll

Builders:

Deville Homes

Blacketer Company

Dominion Homes

Clifford Thieneman Co., LLC

Quarry Bluff Estates

Associates: A&G Drywall, Inc Bachman Commercial Sales Bardenwerper, Talbott & Roberts BB&T Boland Maloney Lumber Bonnycastle Appliance & TV Boral Bricks Century Mortgage Chenoweth Appliances Corrigan Electric and Home Systems Cunningham Door & Window Ditsler Insurance, Inc.

The Door Store and Windows Fifth Third Bank Frost Brown Todd, LLC K-I Lumber & Building Materials L & N Federal Credit Union L.E. Hobbs Contruction Logan Lavelle Hunt Insurance Louis E. Hobbs Construction Co. Inc. McDonald Marble & Stone Inc. MetLife Home Loans Paragon Management Group PPG Porter Paints Paul Hughes Kitchen Design & Sales

As of September 1, 2012

Pro-Build Republic Bank R.J. Thieneman Realty Group Sam Kinnaird’s Flooring Screens of Kentucky Sonne Steel Surburban Steel The Trend Companies of Kentucky United Residential Lending Corp Wells Fargo Home Mortgage VanZandt, Emrich, & Cary

A special thanks to all Honor Roll Members!

For more information on how you can be listed on the HBAL Honor Roll, please call Melissa or Kimberly at 429-6000.

memberspending The following have applied for Registered Builder/Remodelor membership or Associate Builder/Remodeler membership. Members with pertinent information about applicant’s suitability to become a registered member of the Association, particularly credit information, are requested to contact the Registered Builder Committee, c/o the HBAL office at 1000 N. Hurstbourne Parkway, Louisville, KY 40223, by mail or you can fax information to Margie at the HBAL office at 429-6036.

Pending Associate Builder/Remodelers:

Dennis Adams Dennis Adams Builder, Inc. 13606 Quiet Glen Court Louisville, KY 40299 458-5317 Sponsors: Bob Thieneman, Jr.

Tom Sturgeon

corporatesponsors Special thanks to these 2012 HBAL corporate sponsors:

october 2012 29

calendarofevents

October

advertiserindex Back Alley Ornamental Iron......................... 26

1

2

HIPAC Night 5:30 p.m., Locust Creek Clubhouse

Bobcat Enterprises........................................ 27

Membership Committee 10:30 a.m., HBAL

Boland Maloney........................................... ibc

3

Land Development Meeting 10:00 a.m., HBAL

Bonnycastle Appliance & TV.........................obc

18

Codes and Standards 11:00 a.m., HBAL

BTM Engineering, Inc................................... 4

18

SMC Meeting 9:00 a.m.

Construction Despute Resolution................... 15

24

Registered Builder Committee 10:00 a.m., HBAL

24-25

HBAK Board Meeting, Lexington, Hilton Lexington Downtown

31

Executive Committee 1:00 p.m., HBAL

31

Board of Directors 3:00 p.m., HBAL

6

Shelby County Meeting 11:30 a.m., Claudia Sanders Dinner House

7

Land Development Meeting 10:00 a.m., HBAL

14

Registered Builder Committee 10:00 a.m., HBAL

K-I Lumber & Building Materials................ifc

15

Commercial Council Quarterly 8:30 a.m., HBAL

Koch Air....................................................... 12

15

Oldham County Council 11:30, John W. Black Community Center

Kroger.......................................................... 24

19

General Membership Meeting 5:30 p.m., The Olmsted

L&N Federal Credit Union............................ 4

22

Thanksgiving Day – HBAL Office Closed

Logan Lavelle Hunt....................................... 4

23

HBAL Office Closed

28

Executive Committee 1:00 p.m., HBAL

28

Board of Directors 3:00 p.m., HBAL

Paul Hughes Kitchens & Designs.................. 20

29

Agency Leaders Breakfast Series; speaker Greg Heitzman 8:30 a.m., Ormsby Three Community Room

PPG Porter Paints........................................ 15

30

HBAL Holiday Party 6:30 p.m., Hyatt Downtown

November

30 louisville builder • hbal.com

Ditsler Insurance.......................................... 21 Duggins Co., Inc........................................... 26 DWB Restoration II, Inc............................... 27 Executive Title Company.............................. 17 Fireplace Distributors, Inc............................. 25 Frost Brown Todd......................................... 21

Middleton Reutlinger................................... 17

g n 75 Ye i t a r b ars le e C Founded in 1937

Celebrating 75 years of providing the very best quality in building materials & services to the Louisville area.

4010 Collins Lane Louisville, KY 40245 (502) 426-6121 www.bolandmaloney.com october 2012 31

There’s no hassle at…

2460 Bardstown Road, Louisville, KY 40205

(502) 454-4891

www.bonnycastleappliance.com

Showroom Hours:

Monday - Friday 9am-7pm Saturday 9am-4pm Sunday - Closed