Europe's communication transformation event - Brochure Teaser

AFTER 11 YEARS IN BRUSSELS...

WELCOME TO BERLIN JUNE 13 — 14 RADIALSYSTEM BERLIN

EUROPEʼS COMMUNICATION TRANSFORMATION EVENT

Welcome to ECS 2018!

The European Communication Summit is where crossindustry leaders and communication experts meet, network and share their insights. This year’s summit will take it a step further, and challenge you to change your perspective, with a broader array of voices, a more diverse speaker line up and more interactive sessions than ever before – and a brand new location. Along with its regular showcase of the latest trends in communications, the 2018 European Communications Summit will focus on the future of trust and technology.

See you in Berlin!

What’s new?

765 Km move from Brussels to Berlin

360°

exploration of communications

20+ new topics across security / fake news / social media /

customer experience / data analytics / future tech / VR/AR / smart cities / climate / CSR and diversity

Inge Wallage / Managing Director European Association of Communication Directors

Whatʼs still here?

2

days

500+

senior communications executives

50+ speakers

30+ topics

across media / external comms / internal comms / corporate comms / crisis comms / digital comms / employee experience and brand comms

2

3

Generation Z and the Future for Brands Listening to Colour Neil Harbisson

The World’s First Cyborg Artist Communication doesn’t just mean a memo or press junket. It is necessary for all aspects of human interaction.

But not all humans are alike, and thus neither are life’s communications. No one knows this better than Neil Harbisson, the world‘s first human cyborg.

Neil Harbisson is a Catalan-raised, British-born contemporary artist and cyborg activist who had an antenna implanted in his skull. The antenna allows him to perceive visible and invisible colours such as infrareds and ultraviolets via sound waves.

Chloe Combi

Author, Generation Z Over the past few decades, communication has changed immensly and at an increasingly rapid rate. Generations are getting smaller, and are now defined by their behaviour rather than their birth years. So anticipating what comes next becomes an increasingly big challenge. Very few Baby Boomers are fluent in Snapchat. Luckily we have an interpreter....

Chloe Combi is a writer, consultant, speaker and expert on youth issues. She advises both side of the government in the UK and has advised the London Mayor on youth policy. She writes for the UK Times, Guardian, Independent, TES and Daily Mail, and her first book, Generation Z, Their Voices, Their Lives was published by Random House and is being turned into a series with a major broadcaster.

Communicating Authenticity and Building Trust in a Changing World Frank Shaw CCO, Microsoft Trust is hard to earn and easy to lose. But in today‘s seesawing media landscape, it is arguably the most important asset a company has. These days, Microsoft’s trust is being steered by Chief Communications Officer, Frank Shaw.

Shaw is responsible for defining and managing Microsoft’s communications strategies worldwide, company-wide storytelling, including planning and execution.

Frank is an avid technologist and digital conversationalist and in 2016 he was recognized by Business Insider as #1 on a listing of the 50 best PR people in Tech, and was awarded a SABRE Award for Outstanding Individual Achievement.

Trust.

Evolve.

Create.

Effect.

communication-summit.eu

COMMUNICATION  DIRECTOR