Welcome
to Amsterdam’s finest
shopping destination
De Bijenkorf promises a truly memorable shopping experience. Home to exclusive brands such as Louis Vuitton, Prada, Gucci, Loewe and Tiffany&Co., the department store offers an unrivalled assortment of fashion, jewellery, leather goods and more. Non-EU customers can get an instant tax refund on all purchases, powered by Global Blue. De Bijenkorf is open seven days a week, including evenings.
Dam 1, city centre deBijenkorf.nl/international
Enjoy a unique shopping experience with more than 100 stores, cafés and restaurants. Relax and take the daily Shopping Shuttle that departs every day at 10.00 in front of the Park Plaza Victoria Amsterdam. We are happy to welcome you.
250 FASHION BRANDS | 30-70% SAVINGS | OPEN 7 DAYS A WEEK DENHAM, CALVIN KLEIN, FOSSIL, GANT, G-STAR, GUESS, LACOSTE, NIKE, OILILY, REPLAY, SCOTCH & SODA, SUITSUPPLY, SUPERTRASH, UNDER ARMOUR, VAN BOMMEL, VILLEROY & BOCH AND MANY MORE
BATAVIASTAD.COM
INDEX
Contents
Get your free copy of Hello Amsterdam City Guide
JULY - AUGUST 2017 #18
30. Focus
180 Amsterdammers 180 Nationalities, 180 Stories
34. Focus
Cycling in Amsterdam How to pedal like a local
38. Best of AMS
Waterfront Dining Discover the most culinary terraces
12. Spotlight
Welcome to Amsterdam
62. Talking Food
Let Hello Amsterdam guide you
Stefan van Sprang & Robbert Veuger
14. City Update
Hot Dates & Hot Spots
Happenings around around town
Aan de Poel, a phenomenal signature
16. City Update
66. Best of AMS
Open Air Cinemas
Michelin Starred Restaurants
Take movie night outside while it's hot
24. City Update
The hunger games
The Best Rooftop Bars
The Rooftop season has arrived
26. People in the Street
Amsterdammers
44. Discover Amsterdam
Do as the locals do
Canal Cruising
50. What’s On
On the water in Amsterdam
Jean Dubuffet
The French painter and sculptor
52. What’s On
Lionel Wendle
48. What’s On
Andy Warhol & Other pop art artist
A unique, individualistic photographer
54. What's On
Journey in time
A unique time-travel experience
56. Local Heroes
Benno Leeser Gassan Diamonds
58. Local Heroes
Cyntha van Heeswijck
ARTZUID International Sculpture Route
60. Local Heroes
E THE GUIDES TO
L AC THE BESTRPINK • SHOP EAT • D XPLORE & E 1/136 PAGES 11
70. Shopping District
Museum Quarter Rich in art, design, fashion & food
100. Shopping Mall
Gelderlandplein Luxurious shopping & fine dining
Wiard Veldhuisen
Barong Barong Jewellery
9
INDEX
USE #HE LLOA T AMSTOERSHARE YOURMS DAM PH OTOS
Contents JULY - AUGUST 2017 #18
62. Aan de Poel
90. Wining & Dining
Amsterdam Zuid
Most distinguished neighbourhood
96. Frozen Time
96. Spotlight
Frozen Time
A tribute to Amsterdam by Lars van den Brink
108. Must Haves
Watches We Want Selected by Gassan
Staff
112. The Guide
Where are you eating tonight?
Great eats in Amsterdam
publisher & editor-in-chief Martijn Meyer martijn@helloamsterdam.nl
Art Galleries
Your guide to the finest art exhibitions 66. Michelin Starred Restaurants
128. The Guide
sales director Wouter van der Heijden wouter@helloamsterdam.nl account managers Inez Stertefeld Ashwan Koendan
122. The Guide
Shopping & Style
From adorable boutiques to specialty shops
134. The Guide Lisa Schotman Walli Sadat
Excursions & Tours
Our list of things to do in AMS
designer & photographer Niels Stavorinus contributors Floris Müller Karin Engelbrecht Benedicte Gruys Ron Vermeulen Jolene den Boer Paola Westbeek
Maria Kamphuis Clarissa van Deventer Pascal Bier Ronald Speijer Lars van den Brink (cover)
122. Art Galleries
printer Moderna Printing Subscribe to Hello Amsterdam Get 6 issues for €18,- at helloams.nl/subscribe Hello Amsterdam B.V. Vijzelstraat 68 1017 HL Amsterdam +31 20 331 66 26 info@helloamsterdam.nl
112. Restaurants & Bars
#18
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helloamsterdam.nl 10
134. Excursions & Tours
MAP OF AMSTERDAM South
THIS IS HOW YOU MAKE THE DAMRAK GIN & TONIC:
POL ISH YO UR BIG GES T WIN E GLA SS & FILL IT WIT H ICE
ADD 1 PA RT DAMRA K GIN & 3 PA RTS TONIC
#thebestdamgin GAR NIS H WIT H 2 SLIC ES OF ORA NGE , GIVE IT A STIR & ENJ OY !
Geen 18, geen alcohol. Geniet, maar drink met mate. 11
SPOTLIGHT
ME FROZEN HTEI FASCINATING
DE BOUT T READ ALLGRAAPHY OF LARS VAIBNUTE R O T T L O PH . A BEAUTIFU BRINK AMSTERDAM TO 96 PAGE
Hello Amsterdam presents a full cultural agenda showcasing the very best festivals, exhibitions and events, and listings of the best museums, restaurants, shops, galleries and neighbourhoods. Read it and you won't miss a thing! PHOTO LARS VAN DEN BRINK
12
SPOTLIGHT
Amsterdam is bustling, vibrant and full of life. The city consists of several neighbourhoods, each with its own particular character and ambiance. Hello Amsterdam helps you find the best neighbourhoods, shopping districts, markets, museums, attractions, canal cruises, tours, restaurants, nightlife and entertainment. Visit the website helloams.nl for more information and to buy tickets for your favourite attractions. We wish you a lovely stay in this amazing city!
Welcome to Amsterdam
13
CIT Y UPDATE
Discover Amsterdam
Hello Amsterdam City Guide is a free gift for hotel guests. The pocket guide presents insider’s checklist of all you need to know about Amsterdam. From museums to attractions, restaurants, bars, shops, markets and vibrant neighbourhoods. Ask the concierge in your hotel for a free copy
UNTIL 3 SEPTEMBER
Martin Scorsese
EYE celebrates the work of Martin Scorsese, one of the greatest filmmakers of the past halfcentury. The first major exhibition to focus on Martin Scorsese's work, life and passion is on show. You can virtually see all of Scorsese's films plus a good number of his personal favorites. Clips, photographs and memorabilia from films like 'Taxi Driver', 'Raging Bull', 'Goodfellas' and 'The Wolf of Wall Street' have been curated from Martin Scorsese and Robert De Niro’s private collections, to tell the fascinating stories behind the films. EYE Film, IJpromenade 1, eyefilm.nl
Neighbourhood Farm
The Buurtboerderij, situated in the beautiful green area of the Westerpark, is an energetic place with lots of activities. Besides offering a feast for your taste buds, they organise daily pilates and yoga classes, performances of upcoming bands, mindfulness workshops and parties. The farm is very suitable for kids parties. The whole outdoor area around it is to use, so the kids can let off some steam, run and play. The Buurtboerderij has been voted one of the coolest places in Amsterdam by newspaper Het Parool. Spaarndammerdijk 319, buurtboerderij.nl
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Rent a boat
Amsterdam’s picturesque canals are one of the city’s most popular attractions. One of the best ways to see the city is from the water. Take a canal cruise or rent a boat and explore the waters at your own pace. It’s quite simple to rent a boat in Amsterdam. There are numerous locations that rent boats, and plenty of options to choose from. Boatsters is a sharing service for boats, just like AirBNB is for houses. The website www.boatsters.com puts you in contact with boat owners and for a fair price you can rent their boats. boatsters.com
CIT Y UPDATE
UNTIL 24 SEPTEMBER
Bampo ‘From China with love’
The Chinese bag brand, Bampo, is making its debut on the European market with an exhibition at the Museum of Bags and Purses. Bampo has been translating traditional Chinese culture and crafts into modern designs for 20 years. Bampo’s mission is to contribute to preserving Chinese culture and passing it on to future generations. The items that will soon be on display at the Museum of Bags and Purses represent an important aspect of Chinese culture and philosophy. Herengracht 573, tassenmuseum.nl
Banksy & Salvador Dali
The Moco Museum (Modern Contemporary) aims to reach out to a wide, international audience in Amsterdam by featuring works created by the ‘rock stars’ of the art world, such as Banksy and Dali. Explore the works of two icons featuring masterpieces such as Beanfield by Banksy and Les Trois Grâsses by Dalí. The exhibition contains around 50 original works by street art-legend Banksy. For the first time in history there is a Banksy exhibition in a museum. Honthorststraat 20, mocomuseum.com
4-5-6 AUGUST
Amsterdam Cooks
You can never have enough food festivals, as their crazy success in Amsterdam has proven. Delicious snacks, food trucks, tasting sessions, good wine, a beer garden and cooking workshops are all in place. But Amsterdam Kookt typically also offers a music programme, photo shoots, karaoke and vintage fashion stalls. NDSM Wharf, amsterdamkookt.nl
11 TILL 20 AUGUST
Canal Festival
The magnificent Grachtenfestival (Canal Festival), held on and around Amsterdam’s canals, is one of the cultural highlights of the Amsterdam summer. The historic canal belt of Amsterdam, a UNESCO World Heritage site since 2010, hosts the ten-day festival of classical music at numerous beautiful locations. One of the highlights during the Grachtenfestival is the Prinsengracht Concert, taking place on the pontoon by the Pulitzer Hotel and drawing in huge crowds each year.
11 TILL 27 AUGUST
De Parade Theatre Festival
The Parade travelling theatre festival returns every summer to tour the Netherlands with a rich array of artistic surprises in tow. At De Parade there really is something for everyone. The festival offers visitors a variety of short and full-length performances, as well as performances in open-air and secret locations. There’s always something new and surprising to look out for! Martin Luther Kingpark, deparade.nl
Various locations. grachtenfestival.nl
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CIT Y UPDATE
Open Air Cinema Summer in the city can be a confusing time for movie lovers. It’s traditionally the time when Hollywood releases the summer blockbusters but it can be a shame to lock yourself up indoors to watch a film when the weather is lovely and scenic Amsterdam is sparkling in the evening sun. The solution: open-air cinema. This summer a selection of Amsterdam institutions take the world of celluloid outdoors, mixing up film classics with new releases and presenting them against a backdrop of some of Amsterdam’s top scenic sights.books, textiles, and even stamps and coins.
Pluk de Nacht – Until 26 August Westerdoksdijk, plukdenacht.nl
Amsterdam’s open-air film festival Pluk de Nacht returns with its annual round of free outdoor cinema at the great location of the Stenen Hoofd on the banks of the IJ River.
Ketelhuis – Until 30 August Pazzanistraat 4, ketelhuis.nl
Het Ketelhuis is a small cinema located at the Westergasfabriek. This summer the cinema screens free movies outdoors on the park-side of the building.
World Cinema– 18 till 27 August Various locations, worldcinemaamsterdam.nl
World Cinema Amsterdam brings open-air screenings to Marie Heinekenplein, Vondelpark Open Air Theater and the Royal Tropical Institute. For nearly two weeks, fans of international cinema are truly in for a treat.
“Amsterdam in the summer can’t be beat, especially on a perfect day in one of the many gorgeous parks and squares. And come nighttime, many of those spaces turn into venues for movie screenings. Even better, the screenings are usually free. Pack a picnic dinner, kick off your shoes and get in the communal mood."
16
West Beach Film Festival – 7 till 17 August hotelbuiten.nl
The Nieuw-West District of Amsterdam gets in on the outdoor cinema action with the West Beach Film Festival in 2016. Head to Hotel Buiten where you'll find the screenings. On 11 consecutive nights, a selection of top films are screened outdoors next to the Sloterplasbad swimming pool. For free! Grab a drink and a snack and settle in for some movie magic, whether it be a silverscreen classic or a blockbusting new release.
On The Roof Movie Festival – 5 till 8 September De Boelelaan 1105
Climb to the top of the VU University Amsterdam for this high-flying film festival. On the Roof mixes cinematic favourites with some outstanding views of the city.
Rooftop Movie Nights– July and August Rooftopmovienights.com
The great rooftop bar Floor 17 in the Ramada Apollo hotel hosts Rooftop Movie Nights. Come watch a film under the stars with a cocktail in your hand.
Films with a View– Until 29 August Tt. Neveritaweg 59, pllek.nl
During the summer Pllek City Beach hosts a series of ‘Films with a view’. Every Tuesday night a movie starts just after sunset. Watch a free movie on the beach and enjoy Amsterdam by night.
MAP OF AMSTERDAM South
f e at u r i n g c o l l e c t i o n s b y P auw Vince
Aspesi
D r i e s va n N o t e n
Sofie d’Hoore Harris Wharf
Brunello Cucinelli
Common Projects Odeeh
JBr and
Marni
Golden Goose Deluxe Br and and many other s
_ L e i d s e s t r . 1 6 , Va n B a e r l e s t r . 4 8 / 7 2 , B e e t h o v e n s t r . 6 8 / 8 2 , G e l d e r l a n d p l . 8 v i s i t u s at P a u w . c o m f o r m o r e s t o r e l o c at i o n s a n d o n l i n e s h o p
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CIT Y UPDATE
26 JULY - 6 AUGUST
Gay Pride
To celebrate the freedom of anyone's sexual preference, Amsterdam celebrates Gay Pride. During these days there are a lot of festivities in a variety of places in Amsterdam. The Canal Parade is especially worth seeing. Everyone on the boats is dressed up in his/her own unique way! This parade starts at the beginning of the Prinsengracht and ends at the Amstel river.
Stand Up Paddling 'SUP (Stand Up Paddling) is a big hit on the canals of Amsterdam. Instead of lying on a surfboard and paddling with your arms, you stand on the board and paddle with an oar. It works your stomach, butt, legs, arms and shoulders, providing a complete workout. If you’re feeling daring, try it out. MM Sup offers tours, lessons and paddle boards. mm-sup.com/en
The Canal Artist
What is his name? Nobody knows. Almost every resident of Amsterdam knows him though. The canal artist who sails his small boats along the canals, playing old Dutch folk songs on his trumpet and barrel organ. Every day, thousands of boats sail along the Amsterdam canals: from rickety old pleasure craft to more than 100 professional tour boats, but every skipper makes way for this floating minstrel. The photo is taken by Ecuadorian photographer Cris Toala Olivares for the book ‘The Canals of Amsterdam’. Available via Mendo (Berenstraat 11 - mendo.nl)
The World According to Joan Blaeu
One of the absolute highlights of The National Maritime Museum is Joan Blaeu’s map of the world, dating from 1648. Its size is impressive – over 2 by 3 metres – and at the time it displayed the most up-to-date knowledge of the world. This version of the map, with Blaeu’s writing and a new depiction of China, is absolutely unique. The exhibition displays the most surprising details of the map and its political context, as well as giving more information about the Amsterdam-based firm Blaeu. The National Maritime Museum Kattenburgerplein 1, hetscheepvaartmuseum.nl
Get Your Tickets at Hello Ticket
helloticket.nl
18
Amsterdam Beach
© AÄRON SIKKINK
Ask your hotel for tickets or check helloticket.nl to book activities, such as tours and excursions, and to buy tickets to museums and canal cruises. Combine a museum with a canal cruise and get a great discount. With an online ticket from Hello Ticket you can skip the line at attractions and museums. Helloticket.nl is available on your mobile phone. Purchase your ticket online. When you enter an attraction just show your smartphone ticket at the entrance and get in. No printing, no waiting. Save time, skip the line.
About 20 minutes by train from Amsterdam Central Station you reach the Dutch coast with its famous, wide beaches. Sun-worshippers gather here, enjoying the sun as well as the vibrant beach clubs and restaurants directly overlooking the sea as well as the wild nature of the adjoining dunes. Zandvoort blends natural beauty with history, shopping and top-notch hospitality. Bloemendaal is all about trendy beach parties and extreme water sports. Beaches: Zandvoort & Bloemendaal
CIT Y UPDATE
Free City Map
The Hello Amsterdam City Map is all about the city’s highlights, including the best neighbourhoods, shopping districts, markets, parks, museums and attractions. The detailed street index shows all the sights you don’t want to miss, as well as public transportation and a event calendar. Ask the concierge in your hotel for the free city map. Enjoy Amsterdam! Find the Hello Amsterdam Free City Map on page 35 of this issue or ask your concierge for a copy.
UNTIL 17 SEPTEMBER
Artzuid
Artzuid is a popular international sculpture route that brings the streets of the Amsterdam South District to life with original artworks by famous artists. During the fourmonth event, amazing contemporary sculptures from all over the world will be installed in the district’s beautiful Berlage-designed avenues and Gelderlandplein shopping mall. artzuid.nl
The Royal Concertgebouw A Great Night Out!
With more than 700 concerts a year, the Concertgebouw offers a varied program featuring the world’s best musicians, orchestras and conductors. We offer classical as well as jazz and pop music. The hall is home to the worlds best orchestra; the Royal Concertgebouw Orchestra.
er This Summights presents N mmer sical to Robeco Sluconcerts, from clalms scores. wonderfufrom flamenco to fi all your jazz and usicians bring you es, as Top m te classical piec ! favouri s some surprises well a
Summer Night Concerts Juli - Aug: 8 – 10 PM Evening concerts 8.15 – 22.15 PM Sunday morning concerts 11 AM – 12 PM Sunday afternoon brunch 12 – 1 PM Afternoon concerts 2 or 2.15 PM Guided Tours four times a week. For tickets visit the website or the box office. Concertgebouwplein +31 (0) 20-6718345, concertgebouw.nl
16 SEPTEMBER
Museum Quarter Festival
This new festival on Museum Square aims to bring together the best of the Museum Quarter with a varied offering spanning the arts, culture, music and fashion, with refreshments from local restaurants and shops. The programming includes a performance by the Gijs Idema Trio, winner of the Conservatorium Hotel’s annual Expression of Art Award, various guided tours and a scavenger hunt for kids. Entry is free, but some activities require a €5 passe-partout ticket. Museum Square museumquarter.com/festival
Summer Restaurant This summer pop-up café and restaurant – a very temporary establishment – sits on a small island northeast of Amsterdam’s city centre. Vuurtoreneiland’s Zomerrestaurant is once again open to diners and lunches for a limited period in 2017. Located inside a specially constructed greenhouse, the restaurant presents a locally-produced menu on the shores of one of Amsterdam’s most rugged, exotic and little-seen locales. Packages include boat travel to the island. vuurtoreneiland.nl
19
CIT Y UPDATE
UNTIL 6 AUGUST
Kwaku Festival
Amsterdam’s Booming Bee Population
Bee populations may be in trouble elsewhere but in Amsterdam there are now 61 different bee species, up from 51 in 2000. The most common bee in the city is the common furrow bee while the hairy-footed flower bee, now lives in abundance in the city’s Vondelpark. Thanks to bee friendly projects, no longer use of pesticides and wild flowers have been sown in many places, the bees found their way back to Amsterdam.
The Kwaku Festival is a traditional multicultural gathering focused on bringing people and cultures together for a vibrant combination of food, drink, dance, music and sport. Its origins lie in celebrating the abolition of slavery in Suriname and the Dutch Antilles on 1 July 1863, and its name is derived from a statue erected to commemorate the momentous event. Bijlmerpark kwakufestival.nl
Play Padel Club
Padel tennis is the fastest-growing racket sport worldwide. Padel tennis is adapted from tennis but it has a smaller court, no doubles lanes, and a lower net. Padel tennis is played with a solid padel as opposed to a strung racquet, and a depressurized tennis ball is used along with an underhand serve. The glass walls of the court can be used to play the ball. Since this summer the Olympic Stadium has had its own padel tennis court. It’s open 7 days a week with prices from 10 euro (before 5 pm) to 20 euro an hour, including a padel and balls . Olympiaplein 31, playpadel.club
Westergasfabriek
The area of Westergasfabriek in the west of Amsterdam, a complex of 19th century buildings was once a gas plant, and is now one of the city’s thriving creative hotspots. The park is home to numerous restaurants, bars, alleries, theatres, terraces, a jazz club, a dance club, a coffee bar, an ice cream shop and a cinema. The renovated industrial buildings and spacious park regularly host events ranging from music festivals, house parties, art exhibitions and culinary happenings. Next to Westergasfabriek is the large Westerpark with outdoor swimming facilities for children. Polonceaukade 27, westergasfabriek.nl
THIS SUMMER
Forrest Theatre
Tolhuistuin
The Tolhuistuin offers an eclectic programming and free spirit, making it a cultural venue that brings together mainstream and avant-garde in a wide variety of disciplines. The idyllic garden offers a summer-only cultural refuge for all types of art, music and theatre. The restyled venue offers a large café/restaurant, three theatre and concert halls, a sun terrace on the River IJ, exhibition spaces, a hip-hop school and a children’s art hall. To get to the Tolhuistuin, take the Buitsloterweg ferry from behind Amsterdam Central Station. From the other side of the River IJ, it’s just a short walk away. IJpromenade 2, tolhuistuin.nl
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Nestled in the Amsterdamse Bos (Amsterdam Forest), this open-air venue has delighted theatre and music fans every summer. Located to the north-west of the forest, the Amsterdamse Bostheater hosts largescale, quirky theatre productions and music performances from artists like Hooverphonic, Milow, Typhoon, The Common Linnets and Memphis Maniacs. De Duizendmeterweg 7 bostheater.nl
CIT Y UPDATE
The Flag of Amsterdam
As you wander through Amsterdam, you can spot the city’s ‘XXX’ symbol on flag everywhere. So what’s the story behind what flags expert Roman Mars has described in his TED Talk as the most ‘badass‘ city flag in the world? The colors and design of the flag depict three Saint Andrew’s Crosses and is based on the escutcheon in the coat of arms of Amsterdam, or rather the shield in it. The city’s symbol dates back to 1505. The three crosses are supposed to protect the city from the disasters that had struck it in the past: fire, flood and the black plague. "As cool as the flag looks, it wasn’t just the work of a crazy graphic designer trying to impress his friends. In reality, it’s all borrowed from the city’s coat of arms"
Best Ice Cream Shops
Nothing’s better on a warm day than a delicious frozen treat. Amsterdam has a number of excellent ice cream shops turning out Italian-style gelato or thicker, richer ice cream in a variety of innovative flavours. Hello Amsterdam selected the best ice cream shops in town. 1. Monte Pelmo, 2e Anjeliersdwarsstraat 17 The charming streets of the Jordaan are the perfect place to stroll while lazily licking an ice cream cone. And Monte Pelmo is the perfect place in the Jordaan to get amazing gelato! 2. Pisa, Scheldeplein 10, 1e van der Helststraat 62 Pisa IJs might also have the largest selection of flavors in Amsterdam. Try the passionfruit or lemon sorbet on an especially hot day. Divine! 3. Van der Linde, Nieuwendijk 183 People go crazy for this simple ice cream that only comes in one flavor. This shop on the Nieuwendijk shopping street serves creamy, soft vanilla ice cream. 4. Jordino Haarlemmerdijk 25 A shop full of chocolates serving yummy gelato too? Yes, our dreams have come true! This is the place to stop by for the best gelato in the Jordaan. 5. Het IJsboefje, Beukenplein 5 An ice cream shop has popped up in Oost at the Beukenplein, and everyone is flocking there to taste their fresh flavors.
Mister Popsicles
De Baarsjes-based Ijsmanschap’s awesome artisan gelato on a stick is now available in De Pijp at Mister Popsicle. Here, you’ll find all your favourite flavours (raspberry, tiramisu, chocolate and hazelnut) and some new ones too (Vietnamese iced coffee, yoghurt chia strawberry, lemon cheesecake). Made using only natural ingredients, with no artificial flavours or additives, colourants or preservatives, these luscious lollies are a treat for the whole family. Tip: customise with coatings and dips, such as caramel, white chocolate & raspberry and caramelized nuts. Van der Helststraat 53, misterpopsicles.nl
Source: Awesomeamsterdam.com
UNTIL 30 SEPTEMBER
The Prints of Andy Warhol & Other Pop Art Artists Andy Warhol is central to the exhibition 'The Prints of Andy Warhol and other PopArtists' organised in the Beurs van Berlage in Amsterdam in July, August and September 2017. They consist ofe the extensive private collection of mostly screenprints by Andy Warhol, Roy Lichtenstein, Keith Haring and other PopArt artists, media entrepreneur Lex Harding has built up over the decades. PopArt derived from Popular Art, an art movement that emerged in the sixties in America. PopArt's themes are borrowed from comic strips, advertising, television, newspapers and magazines. Since celebrities like Mao, Marilyn Monroe, Mick Jagger, Queen Beatrix and everyday objects, such as soup cans and Coke bottles were used as patterns, PopArt came to stand close to daily life. Beurs van Berlage, Damrak 243, andywarhol.amsterdam
22
CIT Y UPDATE
The Butcher Social Club
The Butcher Social Club brings together urbanites with its 24-hour playground including a chic lounge, burger bar and old-school game hall. On Thursdays and Fridays, chill with tunes from resident DJs. On Saturdays, DJs kick off ‘Live at the Social Club’ at 4.00 PM; from 7.00 PM till midnight there are live soul, funk and jazz performances; and the after-party continues into the late hours with a DJ. Don’t miss out on the beer pong tournaments held every last Friday of the month. Check out the event guide: the-butcher.com/socialclub/events Overhoeksplein 7
The Food Stories
Not only does de Bijenkorf have a passion for retail, they are also passionate about food and drink – especially the kind that comes with a story. The department store proudly boasts its own line of quality products made with organic ingredients. The Food Stories line includes golden acacia honey; a refreshing honey beer made with rapeseed honey and fine malt and hops; sunny jams bursting with ripe fruits from the Mariënwaerdt estate; and buttery cookies that melt in the mouth. De BIjenkorf, Dam 1 (city centre) debijenkorf.nl/international
THIS SUMMER
Artis Summer Nights
On Saturday evenings throughout the summer, party animals in Amsterdam's Artis Royal Zoo gather expectantly in their enclosures as the ZOOmeravonden (Summer Evenings) let visitors learn what the animals get up to after hours. The zoo stays open until sunset and zookeepers are on hand to share the secrets of its inhabitants. If the choir of lion roars and bird chirps isn’t enough, adding to the entertainment are well-known Dutch musicians taking to the bandstand to serenade the audience. Dinner is served with picnics and barbecued delicacies available to eat on the lawn. Plantage Kerklaan 38-40, artis.nl
THIS SPRING
Vondelpark Open Air Theatre
Every Summer the Vondelpark Open Air Theatre presents a programme packed with festivals, dance, cabaret, children's theatre, stand-up comedy and all genres of music. You'll find a lot going on every Friday, Saturday and Sunday, and the entrance is free. Nearby, and still within Vondelpark are a couple of cafes and restaurants such as the Blauwe Theehuis, Vondelpark 3 and Groot Melkhuis, each with their own wonderful aspect to watch the passersby. The park also is a popular destination for tourists on rental bikes and picnickers in the summer. openluchttheater.nl
23
CIT Y UPDATE
7
Best Rooftop Bars in Amsterdam
As much as we love the charm of Amsterdam's ‘brown’ cafés, sometimes dark wood and smoke-stained walls don't quite cut it. As temperatures rise, we welcome you to the best rooftop bars in Amsterdam for a cocktail, jaw-dropping views and maybe even a swim. There’s no better way to discover a city than from the sky.
SkyLounge Oosterdok 4, +31 20 530 0857, skylounge.com
Take in the panoramic views over the city and waterway 't IJ at SkyLounge, an award-winning hotel bar on the 11th floor of the Hilton DoubleTree near Central Station. Enjoy the cosmopolitan atmosphere and be surprised by the creative menu: from International to Dutch treats, there is something for everyone to enjoy. In the evening, DJs shift the mood and SkyLounge transforms into an energetic nightclub, a great introduction to Amsterdam nightlife.
Canvas Wibautstraat 150, +31 20 261 2110, volkshotel.nl/canvas
In its previous life, Canvas at the Volkshotel was a lunchroom for the employees of Dutch newspaper De Volkskrant. In recent years, however, the establishment has been converted into an outstanding place, off the beaten path, where Amsterdammers meet, drink and party. The views from the rooftop terrace are striking. Enjoy storytelling and live music while bobbing around in one of the rooftop hot tubs or in a sauna overlooking the city from the 8th floor.
Floor 17 Staalmeesterslaan 410, +31 20 207 0100, floor17.nl
Crowning the 18-storey Ramada Apollo Amsterdam hotel, at 85 metres, Floor 17 is the highest rooftop terrace in the city. While a bit out of the centre, it offers the most breathtaking view of the capital. Floor 17 is above all a great place to discover “new style Dutch Cuisine” and a relaxed hotspot where you can hang out after a warm day in the city.
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A’DAM Toren Overhoeksplein 1, +31 20 237 6310, adamtoren.nl
The old Shell Tower has recently been transformed into the most creative hub of Amsterdam. The 22-storey skyscraper is now a 24-hour hotspot that notably hosts a luxury boutique hotel, a revolving restaurant and a panoramic bar. As the evening progresses, the buzz grows and a glamorous crowd hangs out in the highest 360-degree club in Amsterdam.
Bureau Johan Huizingalaan 763, +31 20 723 8492, caferestaurantbureau.nl
Atop the 5th floor of B.Amsterdam – one of the largest start-up incubators in the world – Bureau’s rooftop park is known as one of the most popular rooftop bars in the city. A garden also provides fresh vegetables for the exciting restaurant. The green place offers the ideal location for a meet-up or a quick coffee, healthy lunch or extensive dinner in the sun.
Twenty Third Bar Ferdinand Bolstraat 333, +31 20 678 1111, okura.nl/culinair/twenty-third-bar/
This small, romantic and contemporary five-star champagne and cocktail bar on the 23rd floor of Hotel Okura boasts some truly magnificent views over Amsterdam. Delicacies on the menu of Twenty Three, such as caviar and oysters, are prepared by the chefs of adjoining Michelin-starred Ciel Bleu Restaurant. Sip on fruit-filled, Instagram-worthy cocktails, have a taste of the signature tapas 'Open Macaroon' with goose liver and mango, and strike a pose with the city as a fairy-tale background.
W Lounge Spuistraat 175, +31 20 811 2500, wamsterdam.nl/Wlounge
It may lack the height of some of the other rooftop bars, but this sky lounge on top of the W hotel is definitely one of the coolest. Guests are blown away by its incredible 360-degree views over Dam Square, the Royal Palace and Amsterdam’s inner city. It is understandably popular with cocktail connoisseurs who want to admire the sunset while sipping a tasty drink in the pool. The bar also hosts DJ performances and remains a popular afterwork hangout among Amsterdammers.
MAP OF AMSTERDAM South
TICKET INCLUDES 1 WELCOME COCKTAIL OR LARGE HEINEKEN AND 2 FLAVORED SHOTS OR BEERS IN A GLASS MADE OF ICE
RESERVATION REQUIRED Amstel 194 -196 • 1017 AG Amsterdam • The Netherlands Phone: +31 (0)20 320 5700 • E-mail: info@x tracold.com www.xtracold.com
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PEOPLE IN THE STREET
Do As The Locals Do
EDITOR CLARISSA VAN DEVENTER PH OTO G R APH ER N I E L S S TAVO R I N US
CHAWA WIJENBERGH (21) Student
What is your favourite waterside terrace? The HardRock café (Max Eeuweplein 57-61) where you can just sit and watch the bikes go by. What park or city beach is the best in summer? I love Oosterpark, you can still have a barbeque there. I go there often with friends from school. Are you going to any festivals this summer? Oh, I never really plan ahead. I just wait to find out where my friends are going and then I book last minute. What is the best place for afterwork sundowners? Blijburg aan zee (Pampuslaan 501) for that beachfeeling in the city.
SUZANNE HAARHUIS (24) Employee at Van Gogh Museum
ROBIN SLUIJZER (40) Interior Designer
What is your favourite waterside terrace? I like De Jaren (Nieuwe Doelenstraat 20) and De Ysbreeker (Weesperzijde 23). It’s next to the Amstel and I really love their interior design. What park or city beach is the best in summer? The Beatrixpark. It’s clean and has all kinds of nice spots to discover. Are you going to any festivals this summer? I always go to Bacchus Wine Festival (9-11th of June and 16-18th of June). The neighbour boy that I grew up with organizes it. I would also like to Magneet Festival, but I heard that is not happening this year unfortunately. What is the best place for afterwork sundowners? Festina Lente (Looiersgracht 40b) is a good spot and I like café Brandon (Keizersgracht 157) as well.
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What is your favourite waterside terrace? I like Waterkant (Marnixstraat 246). It’s not that far away and it has a great atmosphere. Food is also good there. What park or city beach is the best in summer? Sloterplas is amazing. They’ve really changed it a lot. You can hang out there, go for a swim or walk. Are you going to any festivals this summer? I like Rollende Keukens, the food festival, but it’s a bit too busy for me. I don’t really go to a lot of festivals. What is the best place for afterwork sundowners? I like café Tripel (Lijnbaansgracht 161HS), it has good vibes and great beers.
PEOPLE OF THE STREET
SABRINA MARINUS (22) Employee at Michael Kors
RIVKA WISMEIER (34) Visual Artist & Illustrator
What is your favourite waterside terrace? Soundgarden (Marnixstraat 164-166) is a great hidden gem. It’s so strange, when all the other terraces, especially the ones close to the water are full, here you can always find a spot. What park or city beach is the best in summer? Roest Jacob Bontiusplaats 1) gets you thinking you are in the Berlin of Amsterdam. You can go swimming and sit in the sand or have a look at some of their great art expositions. Are you going to any festivals this summer? Yes, I’m going to Landjuweel (2-6 August) at Ruigoord. It’s a crazy place, with a lot of hippies. Everyone should go there at least once in their lifetime. What is the best place for afterwork sundowners? I like De Eland (Prinsengracht 296). It’s a real Dutch brown, oldfashioned café with a view of de Prinsengracht.
What is your favourite waterside terrace? Pllek (Tt. Neveritaweg 59) on the North side is a lovely spot. What park or city beach is the best in summer? I grew up in this area close to the Vondelpark. The park reminds me of Saturdays when we would go and hang out there with the family. Are you going to any festivals this summer? I am definitely going to Latin Village (20th of August) What is the best place for afterwork sundowners? I always go to De Kroon (Rembrandtplein 17-I). I also found this great place, BarSue (Insulindeweg 1) on the east side of town. It has Asian streetfood and beautiful interior design.
JASPER SWAAK (18) Just finished high school IVO VAN DER PAS (29) Recruiter
What is your favourite waterside terrace? De Ysbreeker (Weesperzijde 23) is very relaxed and not too big. What park or city beach is the best in summer? I like the Oosterpark, because it’s close to my house. I am really a convenience kind of guy. I like things to be close and around my house. Are you going to any festivals this summer? Definitely! I am going to Georgie’s Wundergarten (8-9 July) What is the best place for afterwork sundowners? We go to Dickys Grand Café (Gustav Mahlerlaan 110). That’s close to where I work so it’s a good place to start your evening after work.
What is your favourite waterside terrace? Waterkant (Marnixstraat 246) is a great spot with a huge terrace on the waterside.What park or city beach is the best in summer? Vondelpark is just great. Nice for a good chill with your friends. Are you going to any festivals this summer? I’m going to festival Ohm, Awakenings and de Rotterdamse Rave. None of them are in Amsterdam, but sometimes you need to get out of the city. What is the best place for afterwork sundowners? I like to visit Candela (Korte Leidsedwarsstraat 87), it’s the place where I kissed for the first time.
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PEOPLE IN THE STREET
JORN DAMHUIS (29) Real Estate Broker
What is your favourite waterside terrace? Bar Marathonweg (Marathonweg 1) is a great place for dinner and a look at the water. And right next to it is café Kiebert (Marathonweg 2). What park or city beach is the best in summer? I like all of the NDSM-wharf. It’s a really raw, industrial and cool area. Are you going to any festivals this summer? I will be going to the Amsterdamse Bos Theater (De Duizendmeterweg 7) to see Typhoon, one of Holland’s best rappers. Also the Vondelpark holds open air concerts throughout summer. We’re on our way there now. What is the best place for afterwork sundowners? With friends on a boat drinking a beer.
ESTHER DE KLUIJVER (33) Teacher
What is your favourite waterside terrace? Maybe it doesn’t count as a waterside terrace, but you can have a view of the water. It is the Openbare Bibliotheek Amsterdam Centraal (Oosterdokskade 143). You can dream away with or without a book there and look at the city. What park or city beach is the best in summer? I love Oosterpark. It has great vibes and is not too busy yet. They’ve done a great job restyling the park. Are you going to any festivals this summer? I like to go for dinner with friends more than I go to festivals. What is the best place for afterwork sundowners? Conservatorium Hotel (Van Baerlestraat 27) is amazing, it has great interior design. Also Mr. Porter at Hotel W (Spuistraat 175) is gorgeous. The rooftop swimming pool and great cocktails make it a must see.
PASCALE DE GROOT (29) AND TIM GYTENBEEK (31) Child care worker and laywer
What is your favourite waterside terrace? Waterkant (Marnixstraat 246) is the best! What park or city beach is the best in summer? The Vondelpark, I (Tim) work close to it and I go to Vondeltuin (Vondelpark 7) a lot. Are you going to any festivals this summer? Het Zand in Almere (19th of August) and Lief Festival (2nd of September) in Utrecht. What is the best place for afterwork sundowners? Blauw (Amstelveenseweg 158-160) is nice for a drink to start your weekend.
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JOAKIM LANGE (28) Software engineer
What is your favourite waterside terrace? Hanneke’s Boom (Dijksgracht 4) is great! Always a good atmosphere, with a water terrace on multiple sides. Also, it’s close to where I work. What park or city beach is the best in summer? Vondelpark of course! It’s basically my backyard. You can go for a drink or a run. Are you going to any festivals this summer? Absolutely. I’m going to Nomads (24th of June) and Dekmantel (2-6 of August) What is the best place for afterwork sundowners? Vondelpark 3 (Vondelpark 3) is a nice location with a good view of the park.
MAP OF AMSTERDAM South
J E W E L R Y & WAT C H E S . V I S I T G A S S A N . C O M G AS S A N D i am ond s | G AS S A N D am S quare | G AS S AN B outi que | G AS S AN S c h iph ol 29 29
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ED ITO R RUS S E LL S H O RTO PH OTO N I E L S S TAVO R I N US
“In becoming the melting pot of Europe in the 1500s and 1600s, Amsterdam set the template for modern urban life” 30
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AMSTERDAMMERS How Amsterdam became home to 180 nationalities With over 180 nationalities, Amsterdam is scoring high marks on diversity. Is that something to be proud of? Russell Shorto, historian, former Amsterdammer and author of two highly acclaimed books about Amsterdam discusses the benefits of openness to a city like Amsterdam.
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elting pot: Why openness pays off I never stopped to take note of the range of nationalities I was in regular contact with during the six years I lived in Amsterdam, but writing a column about diversity in the city offers a good excuse to reflect on the subject. French, Irish, Iranian, Moroccan, American, Canadian, South African, Australian, Israeli, Afghani and Belgian - that would be a quick accounting. Oh, and Dutch. Of course, anyone living in any city might easily conjure a similarly varied list. That's the nature of the world we live in. One thing that sets Amsterdam's diversity apart is its antiquity. Maybe it's stretching things to say that Amsterdam invented diversity, but it is certainly the case that Amsterdam's growth - its rise to Golden Age greatness - had precisely to do with its diversity. And it's not a stretch to say this: in becoming the melting pot of Europe in the 1500s and 1600s, the city set the template for modern urban life. ‘Diversity’, of course, is a modern buzzword. To me it is corporatespeak. It signals that the speaker is about to go down the dull road of attempting to appease some perceived community of the aggrieved. The word has the hollow thud of insincerity in it. The reality behind it, however, is the opposite of dull and insincere. The real world, the world of glass-and-metal skyscrapers and thronged sidewalks, is a place where ethnicities and languages and cuisines are stewing together and emitting new products and ways of being with digital light-speed. The real world is far ahead of ‘diversity.
“Amsterdam is a city with freedom at its heart. This openness has been part of the city’s DNA since the 17th century, and nowhere is it reflected more clearly today than in the kaleidoscopic diversity of the city's population.”
Amsterdam's Golden Age of diversity
Amsterdam, with its unique role in European history, set the foundation for our real world. Amsterdam circa 1584 was the goal for refugees. Spain had attacked the provinces of what is now Belgium; the city of Antwerp - which was the New York of the day, the hub of finance and cross-cultural business - fell to the armies of the Inquisition. People panicked. Bankers and textile manufacturers, cartographers and spice dealers, Jews and Christians: they fled - northward. Amsterdam had been rising too, over the previous century, not on the refined trade that Antwerp specialised in, things like silk and cinnamon, but on bulky, earthy products: timber, salt, herring. In a humbler, rougher way, it too was growing. Many of the Antwerpers had links to it, so it became their destination. That mass migration proved to be the first step to Amsterdam's discovery of the secret of (dare I say it) diversity. You have to remember that throughout Europe (indeed, around the world) for most of history intolerance was official policy. It was universally held that in order for a society to be strong and stable, its people had to be unified. A mix of languages and faiths spelled disorder, which meant, in time, chaos, and eventual takeover. Nations worshipped the gospel of purity.
'Diversity' vs 'openness'
In the midst of an intolerant world, Amsterdam, as it took in hordes from all over Europe and as far away as Africa and the Middle East, discovered that there was gold to be mined in the reverse concept. Tolerance of differences - not just on the part of the government but in the eyes of ordinary citizens, neighbours, people on the street - meant connections to far-flung lands, business deals, access to new ideas. And the new ideas often meant new business, even new industries. And, in time, the reputation for tolerance had a multiplying effect. Amsterdam's printers - rough tradesmen with their ink-stained hands - capitalised on the city's reputation as an entrepot for new ideas by announcing their availability to print texts on a wide variety of topics, virtually free of censorship.
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“Tolerance of differences - not just on the part of the government but in the eyes of ordinary citizens, neighbours, people on the street meant connections to far-flung lands, business deals, access to new ideas”
From the past to the future
Soon the city became the world capital of publishing. Political and scientific tracts - both of which were banned in many other places for impugning ruling regimes and/or the Church - churned from the city's presses. Galileo and Descartes had their works published by Dutch printers. And those works contained not only new ideas, but the seeds of new industries. You're an enterprising businessman and you read about the wondrous possibilities of the telescope, or the microscope. What do you do? You open a factory that produces lenses, eyepieces, metal tubes, focusing knobs. The city's surgeons hold public anatomy lessons by dissecting the corpses of executed murderers; there is a flurry of interest in the subject. The presses get to work producing exquisite full-color texts showing the intricacies of the human body. A skipper from Norway or Iceland pulls into the IJ, Amsterdam's harbor, in a vessel sporting an innovative hull design. The city's shipyards get to work. That is how Amsterdam became the centerpiece of the Golden Age, and, in time, the model that other cities strove to copy. ‘Diversity’ - in the sense of a target number of different nationalities - is not necessarily the point. Openness is the point. We know this today - at least, some of us do. We know that innovations in wind power, water management, elevator design, driverless cars, biodegradable packaging or sustainable farming come from dropping defenses, from being a truly open society.
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With 180 nationalities, Amsterdam today reflects its past. You see the most obvious modern-day form of the city's storied openness in places like the Dappermarkt, in Amsterdam East, which is sometimes called the best open-air market in the Netherlands. There is a babble of languages. Buyers, sellers and products come from Suriname, Indonesia, China, Thailand, Poland. Of course, such balkanization (if I can use the term) may signal the opposite: a tendency on the part of ethnic communities to remain apart, a tendency not to mix and share ideas. And in Europe lately the fear of the other - the fear of terrorism, or of newcomers taking jobs, or the fear of the local culture drowning in a sea of foreignness - has been strong. Nativism is on the rise. There are reasons for concern. And yet, the engine of history is not going to move into reverse. The genie is out of the bottle; the world of our children will be unimaginably different from the one we grew up in. It could be darker and more frightening. Or it could be brighter, more filled with possibilities, more open and also more secure. To get there requires bravery. Amsterdam today - the city I know and have lived in and written about - knows its history, knows what has worked so well. Even such a thing as the Zwarte Piet debate is enormously healthy. It reflects a more fully engaged mixing of cultures and backgrounds. Old stereotypes are being seen as just that: old and stereotypes. New traditions can be invented. Amsterdam's past is its future.
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180AMSTERDAMMERS.NL
Exhibitions New & Classic Films Shop WatersideTerrace
Love film? Immerse yourself in the world of cinema at the only museum in Amsterdam that’s open day and night
EYE Filmmuseum Amsterdam www.eyefilm.nl
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EDITOR FLORIS MÜLLER
Cycling
in Amsterdam HOW TO PEDAL LIKE A LOCAL
Bicycles are as essential to Amsterdam as flowers, cheese and beer. Amsterdammers love their bikes, as do many tourists. Biking is not only a healthy way to get through town, it turns out it’s also one of the fastest options of hopping from one museum to another – from bar to restaurant and further. Our tips, tricks and know-how for bike lovers in Amsterdam.
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few years ago; government officials tried to find out how many bikes were in town. After a careful investigation (it took municipality workers over a year to come up with an estimate) they decided that there were no less than 1 million – almost 1.2 per inhabitant. The number, however, has since then been heavily debated. Some experts, including the metropolitan police, say – taking into account the number of stolen and dumped bikes – it’s more likely that there are up to 2 million bikes in town. Amsterdammers use their bike for nearly everything: to travel to work, pick their children up from school, for shopping, when going out or visiting friends, as well as for a healthy way to relax.
Racks, seats, crates and clogs
While riding through town, you’ll discover that ‘regular’ bikes are quite the exception in Amsterdam. Locals tend to adjust their bike quite a lot. Young parents often install a special seat for their children in front of their handle bars or on the back. Also popular with families is the so-called bakfiets, a bike with a large wooden box at the front (with or without a rain cover), made for transporting groceries and/or kids. In recent years many bikes have also been equipped with plastic or wooden crates at the front. Beer brewer Heineken launched a distinctive green version a few years ago. Though it’s tempting – do not toss your empty glass or beer bottle in them. Also popular (especially among tourists) is the bike in the shape of a giant yellow clog. It obviously looks hilarious driving around with such a massive souvenir, but do keep in mind the bikes can turn out to be quite difficult to control. If you’re not sure, go for a simple bike; most rental agencies have numerous so-called oma fietsen (grandma bikes), sporty city models and mountain bikes.
“Cycling is a fun, efficient and easy way of getting around Amsterdam - just like the locals do! Even if you only pedal around for a few hours, riding a bike is an essential Amsterdam experience.” Hippy bikes
In the sixties, hippies in Amsterdam (so-called Provos) launched a plan to make bikes freely available to all; for the so-called White Bike Plan the idealists placed a few hundred bicycles without locks throughout the city. Despite the massive attention in the media and popularity among especially young people, the campaign hopelessly failed. Nearly half of the
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bicycles were stolen and painted over in the first months. Many others were seized by the police, as it is actually forbidden in Amsterdam to leave your bike unlocked.
Bike wars
Thanks to its extensive infrastructure, hundreds of kilometres of biking lanes, investments in parking spaces and the city government’s policies that support cyclists, Amsterdam is one of the best cycling cities in the world. Or, at least – we’ve always thought it was. According to the Danes, Copenhagen has it all (and just a little bit more than our capital). Last year, researchers from the northern European country last year compared 122 cities and tested them on no less than 13 points. The reliability of the investigation, however, is doubtful. It turns out that the research team consisted mostly of city marketers from Copenhagen. The report itself subsequently is called ‘The Copenhagen Index’. No doubt Amsterdam will soon publish its own findings, reclaiming its status as the number one bicycle city.
Bike tours
1. Discover the city centre
Cycling alongside the canals is of course faster than walking through the impressive city centre which dates back to the seventeenth-century. However, it can be quite a difficult trip. Traffic in the inner city is usually very busy and the bridges can be hard to climb. Start at Amsterdam’s Central Station and ride onto Herengracht (the right side of the canal). Find your way to Prinsengracht through Blauwburgwal (on the right) and Herenstraat. After about 10 minutes you’ll pass the old courthouse on the right, and a little bit further Leidseplein, Spiegelgracht (with the impressive entrance to the Rijksmuseum on the right) and later Vijzelgracht and the attractive shopping street Utrechtsestraat. Arriving at the Amstel river turn left. Pass busy Muntplein (do pay attention to the often heavy traffic) to end up at Dam Square and finally Central Station. To discover more of the old city, cross the Amstel river via the Skinny Bridge (Magere Brug) and return to Nieuwmarkt via Weesperzijde (to the left) and Waterlooplein.
2. Enjoy posh Oud Zuid
The Old South area of Amsterdam is by far one of Amsterdam's most attractive neighbourhoods. Discover the richest part of town starting at Museumplein. Cycle down Willemsparkweg and adjoining Koninginnenweg in the southern direction. On your way you’ll pass posh shopping street P.C Hooftstraat on the right (parallel to your route) and chic Cornelis
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© PIM HENDRIKSEN | VELORETTI BICYCLES
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AL BIKE REENRETNTAL SHOPS
© PIM HENDRIKSEN | VELORETTI BICYCLES
OFFERS D BIK YOU'LL FINT THE CITY. MACBIKETEON HOW U THROUGHMOULTILINGUAL LEAHFLAMSTERDAM. E E R F A E SAFELY THROUG E, FOLLOW ANY TO CYCL ENTING YOUR BIK OR MIGHT GIVE AFTER R CTIONS THE VEND TO ALWAYS INSTRU U AND TAKE CARE UR BIKE. YO ERLY LOCK YO PROP
Schuytstraat a little bit further on your left. Turn right onto Amstelveenseweg (a busy road at the first major intersection). Enter Vondelpark through its back entrance and follow the main roads through the green to the entrance of the park. Watch out for other cyclists, runners and walkers. Especially in summer it can be very busy in the park. Turn right and again right when arriving at Stadhouderskade to return to Museumplein.
3. Into nature
Escape the busy inner city and enjoy the tranquillity of Amsterdam’s parks and woods. Het Amsterdamse Bos (The Amsterdam Forest) is not far from the centre, located south of the city. Drive past Museum Square towards the Olympic Stadium and continue to Amstelveen (and under the ring road). You’ll find the entrance to the huge artificial forest (constructed in the early 1900s) on the right side of Amstelveenseweg. Admire the immense pond or take one of the many small pathways in Het Amsterdamse Bos. Most routes take between 30 to 45 minutes to complete. During your tour, you’ll pass numerous jaw-dropping spots with a view of Het Nieuwe Meer (the New Lake). Biking in other parks in Amsterdam can be as entertaining. Vondelpark and Westerpark are busier though and significantly smaller than Het Amsterdamse Bos.
Enjoy cycling, stay safe A bike ride is the ideal way to discover Amsterdam; it’s healthy and relatively safe and above all the best way to get through busy traffic from one hotspot to another. Do watch out though; with a large number of cars, trams, trucks and other bikes sharing the road, cycling can prove to be quite a challenge for inexperienced cyclists. In recent years the number of accidents involving cyclists has increased by fifty percent, according to city newspaper Het Parool. In many cases, inattentive tourists were involved. The city of Amsterdam released a hilarious set of videos on YouTube and other social media to inform bike riders and others considering coming to Amsterdam in advance about the safety rules regarding cycling. The videos featuring comedian and presenter Maxim Hartman became an instant hit. Soon after the campaign was launched though, it turned out most viewers were Amsterdammers laughing about Hartman’s ridiculous Dutch-English accent. Here are a few tips for cyclists in Amsterdam that allow you to stay safe and enjoy your tour through the city at the same time:
1. Prepare before you hit the road
Make sure you know the traffic rules in the Netherlands. And don’t forget to map out your cycling route before going out on the road; newcomers are easily lost in downtown Amsterdam.
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2. Stick to quality rentals
Prices for rental bicycles can vary quite a bit, as can the quality of what is offered. Only rent bicycles equipped with front and rear lights and reflectors in the wheels. If your lights break halfway through your tour, buy a cheap new set at one of the many department stores in the capital for a few euros. Are you considering carrying bags or your child on your bicycle? Then ask your bike rental for a bakfiets or a bicycle seat for your little one. This will keep your hands free while cycling.
3. Always keep an eye on other cyclists
For most newcomers in Amsterdam, cycling is fun. Amsterdammers, however, use their bikes to get from one place to another and might not share your feeling. To prevent irritation, adjust your speed to other cyclists on the road. Always look around you and let other bikes and mopeds pass if they want to. Don’t weave around, wave your arms, scream or ring your bell like it is a musical instrument (use it only in case of emergency or to warn others around you of a dangerous situation).
4. Always follow instructions
Though the city has many hundreds of kilometres of bike lanes, it might not always be clear which route to follow, especially in the centre. Follow the instructions of police officers and traffic managers (wearing bright yellow shirts) as well as road workers and look out for signs and roadmaps. If you don’t you might get a fine.
5. Avoid alcohol and do not use drugs before riding your bike
A fresh ride on your bike may seem like a good way to sober up. But keep in mind that drinking and cycling is forbidden in Amsterdam. If you’re caught, there’s a good chance you’ll be fined (and your rental bike will be seized by the police). Amsterdammers who have more experience in combining alcohol and cycling are a little bit better at bypassing the rules than tourists. Drug use before cycling can also influence your ability to cycle and is therefore also not allowed.
Bike thieves Remember where you park your bike. Every day, almost 26 bicycles are stolen in the capital – a total of nearly 10,000 a year! On average, bikes in the centre of Amsterdam involuntary change owner every 3 years. That explains why you don’t see a lot of local residents on fashionable new bikes, but rather on older, rusty models (they are less likely to be snatched).
UNIT 17
GSUS INDUSTRIES
EMPORIO ARMANI
MAGNA PLAZA SHOPPINGCENTER
THE BEST STORES THE BEST BRANDS The historical Head Post Office, right in the middle BAGHOUSE
of Amsterdam, is now the home of Magna Plaza shoppingcenter. More than 25 exclusive stores
AROMA PLAZA
with a lot of exclusive brands.
CAVALLARO NAPOLI
LACOSTE
Open 7 days a week Behind the Royal palace
SWAROVSKI
CHEESE & MORE
www.magnaplaza.nl magna plaza amsterdam
THE BEAUTY OF SHOPPING
GRAND CAFÉ OVIDIUS
MEN AT WORK
MCS WE THE PEOPLE
BEST OF AMS
When the sun shines, locals and tourists alike flock to Amsterdam’s sunny terraces. 38
BEST OF AMS
Nothing beats dining on a waterfront terrace. The perfect spot to cool off on a hot summer’s day, to watch boats pass by or to tantalize your taste buds while enjoying some tranquillity. Glistening water has this meditative quality that instantly puts us all in a good mood.
Waterfront
Dining
And fortunately water is ubiquitous in Amsterdam. The city is a spider’s web of small and large canals. Actually, it even has more canals than Venice and – since we’re boasting already – even more bridges than Paris. But aside from the picturesque canals, there is also the beautifully broad Amstel river cutting through the city centre as well as the impressive IJ, the waterway between the very hip Northside ‘Amsterdam-Noord’ and the rest of the city. Not to mention the ‘Nieuwe Meer’, a small lake in the Southwest which is the place to go for water sports like windsurfing and yachting. The islands of the city’s Eastside offer contemporary architecture and new style canals. Neighbourhood kids jump in every time the temperature exceeds 20 degrees. Amsterdammers really love the water, being on it in a boat is one of their favourite pastimes. And not only on King’s Day or during Gay Pride, practically year round you can see boats of all shapes and sizes, some barely floating. Relaxing on the waterside to soak up some sunshine is another hobby of the inhabitants of this liquid-loving city. Due to Amsterdam’s northern location, the sun sets very late (10 o’clock) in summer so even after work there is still plenty of time to catch some rays. Especially on the outer watery edges of the city, as these outskirts are home to the most expansive terraces, and there are no buildings to block the sun. Simply start exploring. Check out quirky spots with a bohemian feel along the IJ, or take the ferry up to the North for an instant vacation vibe. Follow the winding Amstel River to the South, to the village Ouderkerk aan de Amstel, for a casually chic bite on one of the water terraces fringed by reeds. Head to the city centre for a romantic candlelight dinner surrounded by seventeenth-century bridges – and the occasional stand-up paddler. Amsterdam offers so many waterfront restaurants that there is one for every day of the year. We selected the best: from a swanky marina terrace to a relaxed ‘beer garden style’ hangout. Take your pick.
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BEST OF AMS
De Ceuvel
Hanger
Riva
Meneer Nieges Waterkant
De Belhamel
&samhoud places Oosterdokskade 5
A beautifully designed place where you can enjoy warmth, openness and personal service. Discover a globally inspired combination of ingredients while overlooking the oldest part of the city of Amsterdam. Chef Moshik dreams up dishes that feature memories rather than cooking techniques. Memories of his journeys around the world where he met people and got to know other cultures and their traditional dishes. These memories are the inspiration for his menus.
samhoudplaces.com
Noorderlicht NDSM-Plein 102
Noorderlicht is a cultural restaurant and café located in the green surroundings on the banks of the Ij river, with the industrial setting of the NDSM wharf in the background. Stunning.
Riva Amstelboulevard 1
Imagine yourself having a fancy lunch accompanied by the best wines, while on a sunny, floating terrace in the Amstel river. Sounds great right?
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&samhoud places Waterkant Marnixstraat 246
Het Bosch Jollenpad 10
De Belhamel Brouwersgracht 60
Edel Amsterdam Postjesweg 1
Waterkant is a colourful, swinging, sunny and happy place at the waterside behind the parking garage on Marnixstraat. Enjoy the summer vibes at this crowded and trendy hotspot.
For a romantic meal head for De Belhamel (literally: The Instigator). De Belhamel is situated at the tranquil edge of the Jordaan quarter and offers a magnificent view of both the Herengracht and Brouwersgracht. In the summertime the outdoor terrace overlooking the water is a lovely place to enjoy fine dining and lunch. Expect classic French dishes with a twist. The interior of this cute canal house exudes an early 20th century Parisian ambiance with many art nouveau details.
belhamel.nl
Cafe De Jaren Nieuwe Doelenstraat 20
Café de Jaren owes its popularity to the quality of the food and drink it serves, and above all, to its canal-side terrace. It has a variety of tucked-away places to sit and a light and spacious atmosphere.
Hipster hotspot, seafood bar and gin-tonic cathedral Mossel & Gin on the Westergasfabriekarea surprises with a cool, sunny, charming, ‘hip and happening’ terrace.
Edel is a charming venue in Amsterdam West, with an even more charming terrace on the waterfront. The café and restaurant offers lunch, dinner and drinks in a relaxed, vintage and hip setting.
Meneer Nieges Westerdoksdijk 40
This waterside hotspot boasts a large terrace and a beautiful restaurant with views across the IJ. A quirky waterfront restaurant serving wonderful food and drinks all day long. The terrace is decked out with kitsch country garden furnishings and fire pits to huddle around when the temperatures dip, while indoors you'll find a stylish restaurant with DJs playing late into the night.
meneernieges.nl
BEST OF AMS
Edel Amsterdam
Stork
Cafe De Jaren JANSZ.
Het Bosch Hanneke’s Boom
De Ysbreeker Weesperzijde 2
Beautiful, sunny and crowded terrace located next to the Amstel river. De Ysbreeker offers breakfast, lunch, dinner and drinks from early in the morning till late at night.
Hanneke’s Boom Dijksgracht 4
Hannekes Boom has an awesome water view. Stop by this rustic hideaway for drinks, dinner, live music, dancing or boating. Hannekes Boom is a cozy cafe with a funky ambiance. On sunny days the huge terrace is packed with all kinds of people soaking up the sun and enjoying a few beers at one of their large picnic tables while watching the boats go by. If you are lucky enough to have your own boat, pull up to Hannekes for a drink before returning to cruising Amsterdam’s waterways.
hannekesboom.nl
JANSZ. Reestraat 8
After some serious shopping, you can work up a good appetite. Indulge your lunch cravings at Jansz. in the Reestraat. This effortless yet upscale all-day dining restaurant respects the simplicity of quality ingredients. Savor the salmon on brioche sandwich, the beautiful Jansz. vegetable salad or choose the irresistible truffle orecchiette pasta. Sip on your glass of wine while enjoying the people watching with views over the eclectic Reestraat. Did you know that Jansz. even has a courtyard garden? janszamsterdam.com
De Ceuvel Korte Papaverweg 2
Ceuvel Café is all about delicious and honest food and drinks, theatre, live music and film in a unique outside area in of the most sustainable and unique urban developments in Europe.
Hangar Aambeeldstraat 36
In a perfectly styled setting with a corrugated iron ceiling in shades of green, Hangar offers not only relaxing views of the IJ lake from a huge waterfront terrace, it also serves great coffee, lunches and well-executed brasserie-style dishes for dinner.
Stork Gedempt Hamerkanaal 201
At Café-restaurant Stork it is all about daily fresh caught and prepared products. The menu offers a wide range of fish and seafood. From a classical fruits de mer to whole served fishes as sole and brill to typical dutch dishes as mussels and North sea crab. With a terrace at the river and a view at the passing boats this is the best place in town for a seafood dish.
restaurantstork.nl
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BEST OF AMS
Zouthaven
StrandZuid
De Goudfazant Loetje Cedars
The Harbour Club
EYE Bar
Loetje Stationsplein 10 & Werfkade 14
Zouthaven Piet Heinkade 1
Cedars Heemstedestraat 80
The Harbour Club Cruquiusweg 67
De Luwte Leliegracht 26
EYE Bar IJpromenade 1
De Goudfazant Aambeeldstraat 10
StrandZuid Europaplein 22
Steak Restaurant Loetje is well known in and around Amsterdam because of its large, fried mediumrare steaks, which are served with gravy and salad. Loetje owes its success to its simple menu (with one meat and one fish dish), high quality and efficient service. The location near Amsterdam Centraal, and the modern and spacious complex of Loetje on the north side of ‘t IJ are worth visiting.
Drop by the Harbour Club for some international allure, a top-notch styled interior and one of the finest fruits de mer platters in town. This cosmopolitan restaurant is located on Amsterdam’s Eastside, overlooking the water and the shore of Borneo island.
Next door to the fairly new Hangar restaurant, you’ll find old-time favourite Hotel de Goudfazant. In an amazing industrial setting, they serve one of the best set menus Amsterdam has to offer. Simple, fairly-priced and always surprising.
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Watch huge cruise ships float by at the sundrenched terrace of Zouthaven, while enjoying a glass of wine and some freshly shucked oysters. This modern restaurant with an impressive terrace and crisp, white interior is situated close to Central Station, on the ground floor of the Muziekgebouw.
Located on the picturesque Leliegracht, De Luwte has been a favourite amongst locals for many years. Snag a table on the waterfront terrace or inside this cozy place and catch up over Frenchinspired dishes such as steak tartare, lacquered duck breast and grilled scallops.
South of the city centre, StrandZuid is a chic inland beach complex surrounding a lake. There’s a stylish restaurant, large beer deck and a sandy party beach with plenty of unbathing spots connected by a series of boardwalks.
At Cedars everything revolves around sharing food with friends and loved ones. Not only does the traditional Lebanese cuisine taste great, it is also a feast for the eyes. The menu features various small dishes that can be combined to create a delicious meal. With its friendly waiters, amazing food, relaxed atmosphere and waterside terraces, Cedars is a piece of Beirut in Amsterdam. cedars.nl The EYE Bar & Restaurant has a wonderful terrace on the IJ. The cafe gets a lot of afternoon sun and has a great view across the water to Amsterdam. Open daily for lunch and dinner or just grab a coffee before touring the museum or a glass of wine before catching a film.
Nel Amstelveld Amstelveld 12
Nel Amstelveld is a popular café and restaurant with a beautiful terrace. Sit in a sunny spot or under the charming trees, enjoy lunch, dinner or drinks and play some pétangue (jeu de boules).
10 Styles 6 Sizes 50 Colors 100% extra fine merino wool Meet Joe Merino. Joe is a rocking new Dutch knitwear concept. Exclusively selling mens’ luxury Merino wool sweaters, Joe believes in quality and simplicity. Joe’s fine woolen sweaters are praised for their wearing comfort and extreme softness. The collection consists of a select number of carefully designed models, in a staggering range of colors. All in 100% extra fine Merino wool. For the man who chooses convenience, without making concessions to style. Once you get to know Joe’s quality, you will never have to look for another sweater again. Just go Joe. At the Concept Store in the centre of Amsterdam’s antique district or on-line. Customers outside EU: 100% VAT refund.
Kerkstraat 167-171
Amsterdam
020-3415777
DISCOVER AMSTERDAM
Cruising the Canals Alongside tulips and windmills, the global image of Amsterdam is one of a city entwined with water. Since its development in the 17th century, Amsterdam’s Canal Ring has grown to be one of the world’s most unique urban landscapes. in 2010 Amsterdam's canal ring was recognised as a UNESCO world heritage site. There’s no better way to get a grip on the architectural marvels of Amsterdam than by taking a canal tour; you’ll get to see many of the city’s best-loved sights, including the majestic 17thcentury townhouses around the Canal Ring. Known collectively as Grachtengordel, Amsterdam's three main canals encircle the city and include dozens of additional smaller canals. Herengracht, Keizersgracht and Prinsengracht each serve the city's residents, while the 15th-
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century Singel canal protected medieval Amsterdam as a moat. Besides providing a stunning backdrop to the city’s historical centre, floating down Amsterdam’s canals is one of the most memorable ways to discover the city's sights and attractions. Whether you’re a first-time or frequent visitor, everything in Amsterdam seems a bit more magical when viewed from a boat. Most canal cruises take around an hour, in which you'll explore Amsterdam's UNESCO protected canal ring and discover plenty of interesting facts about the city along the way. As well as the excellent one-hour options, other types of canal cruises available include practical hopon-hop-off services, romantic candle-lit tours, child-friendly adventures and intimate guided boat tours for smaller groups.
FRIENDSHIP AMSTERDAM
The Ultimate Amsterdam Experience
FRIENDSHIP AMSTERDAM
Open boat Holland America Line
Enjoy Amsterdam like a local, with your friends and drinks and sail along the city’s stunning canals. Friendship Amsterdam offers the most unique and trendy boats for a city trip on the water. Experience the canals in the sun or in the evening hours, in open or roof-topped boats while enjoying drinks and bites. Book a luxury canal cruise or hop on from the Krasnapolsky jetty on the Oudezijdsvoorburgwal 230,
er Special oAMffboat trip
est D Go on theybAmsterdam G&T'sk and enjo ds. The first Damra with frien& Tonic will cost Gin € 6,50 you
powered by Damrak Gin Some boats have seen it all. This beauty is the last remaining lifeboat from the legendary cruise ship MS Maasdam – one of the first ships that made the transatlantic trip from Rotterdam to New York over 135 years ago. The boat has been fully renovated and equipped with a 100% emission-free electric motor. During the boat tour excellent catering is provided, besides serving a perfect Gin & Tonic, Friendship offers an extensive range of other drinks. They have composed different catering arrangements for any time of day, in cooperation with a selection of leading restaurants in Amsterdam.
OUDEZIJDSVOORBURGWAL 230 FRIENDSHIPAMSTERDAM.COM
ASK YOUR HOTEL FOR TICKETS OR CHECK HELLOTICKET.NL
DISCOVER AMSTERDAM
EXPLORE AMSTERDAM'S UNESCO PROTECTED CANAL RING AND DISCOVER PLENTY OF INTERESTING FACTS ABOUT THE CITY
Semi-Open Boat Cruise City SightSeeing
LOVERS CANAL CRUISES
1hr Canal Cruise
#1
N ATTRACTIO
LOVERS CANAL CRUISES
Semi-Open Boat Cruise
This one-hour cruise takes you through the unique UNESCO World Heritage canal district. Admire the elegant merchants’ houses that have lined the canals since the Golden Age, the majestic façades and gables, beautiful churches, the iconic ‘Magere Brug’ (Skinny Bridge) and many more highlights. The special audio system in 19 languages ensures that you get to know Amsterdam in your own language!
The brand new type of cruise boat offers you the comfort of a large canal cruise boat. When the weather is fine, the partially open roof will allow you to enjoy an open boat experience. In the event that the weather is not so favorable however, the boat can be comfortably closed, still ensuring a spectacular view. The boats run on solar energy and are completely silent. The cruise offers an audio commentary in 19 languages.
• CENTRAL STATION WEST • DAILY: 09.00AM - 10.00PM • ANNE FRANK HOUSE • DAILY: 11.15AM - 7.30PM SATURDAYS + AUGUST 10.30 AM - 9.00PM • LEIDSEKADE DAILY: 10.00AM - 7.00PM SATURDAYS 1 + AUGUST 10.00AM - 10.00PM TICKETS: ADULT €16 • CHILD €10 • HELLOTICKET.NL/05
CENTRAL STATION EAST • DAILY: 11.00 AM - 9.00 PM TICKETS: ADULT €16 • CHILD €10 • HELLOTICKET.NL/07
CITY SIGHTSEEING
City Sightseeing Amsterdam City Sightseeing Amsterdam welcomes you on board of their distinctive red buses and boats. This unique bus and boat service is the perfect way to discover Amsterdam at your own pace. Enjoy great panoramic views while following the carefully designed routes that take you past all the major landmarks that Amsterdam has to offer. You will also get to see interesting sights, such as the Royal Palace, the Westerkerk, the Skinny Bridge, Amsterdam’s tallest windmill and the major museums and attractions. You can get on and off as often as you like during the 24 or 48 hour period.
TICKET VALID FOR 24 OR 48 HOURS • HELLOTICKET.NL/11 BUS 09.15 AM - 6.00 PM (EVERY ±15/20 MIN) GREEN BOAT LINE 10.05 AM - 6.00 PM (EVERY ±20/25 MIN) BLUE BOAT LINE 10.15 AM - 5.15 PM (EVERY ±20/25 MIN)
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ASK YOUR HOTEL FOR TICKETS OR CHECK HELLOTICKET.NL
DISCOVER AMSTERDAM
Blue Boat
Aemstelland
Aemstelland
Blue Boat Lovers Canal Cruises LOVERS CANAL CRUISES
LOVERS CANAL CRUISES
LOVERS CANAL CRUISES
Lovers welcomes you on board of their luxurious Dinner Cruise and treats you to an unforgettable evening. Enjoy outstanding culinary delights while cruising through the enchantingly lit canals of Amsterdam. The exclusive 4-course dinner is prepared by the award winning chef Frans Kelders and is accompanied by excellent wines (included, other drinks also available). Please inform the staff of your choice of menu and if applicable, of your dietary requirements.
Combine an interesting cruise through Amsterdam with a delicious dinner. We offer you the choice between the Amsterdam Burger Cruise and the Amsterdam Pizza Cruise. On both cruises your meal of choice will be served straight from the award winning chef’s kitchen. Both meals will be complimented with a homemade brownie. A live guide will provide interesting commentary about the beautiful city and its highlights.
Treat yourself to a unique evening! Experience the magic of Amsterdam as you cruise along enchantingly lit canals. Glide gently past the most famous landmark buildings and sights in all their night-time glory. The guide will provide an interesting commentary in English and Spanish. Sit back and indulge in a lovely experience. The Candlelight Cruise offers local cheese specialties and charcuteries. Great wines and other drinks are also included.
PRINS HENDRIKKADE 25-27 • DAILY: 8.00 PM TICKETS: ADULT €89 • CHILD €50 • HELLOTICKET.NL/08
PRINS HENDRIKKADE 25-27 • DAILY: 6.30 PM LIVE GUIDE ENGLISCH & SPANISH TICKETS: ADULT €39 • CHILD €25 • HELLOTICKET.NL/09
PRINS HENDRIKKADE 25-27 • DAILY: 9.00 PM TICKETS: ADULT €39 • CHILD €25 • HELLOTICKET.NL/10
Dinner Cruise
KINBOAT
Burger or Pizza Cruise
REDERIJ AEMSTELLAND
CandleLight Cruise
BLUE BOAT
Small Boat Cruise
Dinner Cruise on Saloon Boat
Luxurious Canal Cruises
DEPARTURE NEAR THE ANNE FRANK HOUSE OR LEIDSEPLEIN DAILY: 10.40 - 17.00 H. • CHECK-IN: 30 MIN. BEFORE TICKETS: €19.95 • HELLOTICKET.NL/06
BINNENKANT 1 • AEMSTELLAND.NL
STADHOUDERSKADE 30 • BLUEBOAT.NL
Amsterdam is world famous for its historic 17thcentury architecture and its iconic canals. Boat cruises are one of the most popular Amsterdam attractions, though most of these trips tend to stick to the larger waterways because the boats cannot navigate through the narrower ones. The Small Boat Cruise is a unique opportunity to travel through these smaller canals and discover sights that are normally overlooked. Discover the best points of interest and enjoy an exclusive trip through the Red Light District.
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A cruise along the canals becomes a must when visiting Amsterdam. What better way to enjoy breathtaking views on board of a private classic saloon boat. Aemstelland offers this unique service. Their most elegant boat Elisabeth is 100% electrical powered to fully experience the city from the water. Their specialty is a dinner cruise where several dishes are served from different restaurants. The boats have a fully stocked bar and you can book already 1 hour. Captains are multi lingual. Boarding in the city center is included. Welcome on board!
Looking for the perfect cruise experience on the Amsterdam canals? Experience a different side of the Netherlands' capital with Blue Boat, the concept cruises with the luxurious party boat fleet! Blue Boat offers a unique experience on their City Canal Cruises, Evening Cruises & Blue Boat Dinner Cruise, so visitors can enjoy everything Amsterdam has to offer. All boats are equipped with an extensive Personal Audio System that lets you select your choice of commentary (21 languages available), switch as many times as you like and of course, keep the headphones.
MAP OF AMSTERDAM South
VOLENDAM, MARKEN & WINDMILLS A visit to The Netherlands would not be complete without having seen the lovely Dutch countryside. During this number 1 excursion in Holland we will show you the most interesting sights in the lovely Dutch countryside. Our comfortable bus will take you to all the region’s prime attractions where all admissions are included. Highlights of the excursion: • Visit to an authentic Dutch windmill and demonstrations by a miller • Cheese tasting at a cheese factory in Volendam. • Boat trip on the IJsselmeer. • Demonstration by a clog maker.
www.tours-tickets.com
WHAT’S ON
EDITOR JOLENE DEN BOER
2 July – 30 September
ANDY WARHOL
AND OTHER POPARTISTS
Private collector shares his PopArt collection with a large audience Fans of PopArt can add Amsterdam to their list of places to go this summer. During July, August and September the monumental building Beurs van Berlage will be the home of a large collection of works by Andy Warhol, Roy Lichtenstein, and Keith Haring. It is a special occasion as all the works are from a private collection, and are thus rarely seen by a large audience.
P
opArt starts Many people have heard of the term PopArt. But what is it exactly, and why did it become so famous? PopArt is an art movement that emerged at the beginning of the 1960s. It is a combination of the words popular and art. The term pop was first coined in 1958 in an article by an English critic. However, the interest in popular culture and the attempts to turn it into art had already begun in the early 1950s. It all started with a bunch of London artists calling themselves the Independent Group, of which the most famous member was Richard Hamilton (1922–2011). During get-togethers, these artists would discuss the evergrowing mass culture of films, advertising and communication, product design, and new technologies. It was a culture that had started in the United States but was now rapidly spreading to and throughout Western Europe. The Independent Group was especially interested in advertising, graphic design and product design. They wanted to create art that would have a similar popular attraction for the public.
This is tomorrow There are earlier examples of PopArt, but the movement really kicked off with Richard Hamilton's work Just what is it that makes today's homes so different, so appealing? (1956). It was a collage, made up of different print advertising from American magazines. In it, a bodybuilder and a pin-up girl play house, with a can of ham serving as an artwork. The American way of life is celebrated as art. The work was made for an exhibition called This is
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Tomorrow held at the Whitechapel Art Gallery in London. True to its name, the exhibition set the stage for a new tomorrow in the arts. While the generation after the Independent Group also worked with themes from pop culture, albeit in a more graphical and abstract manner, artists in the United States went a step further to shock the art world. All sorts of smaller art forms appeared, with names like neodada, funk, beat, and performance. They were different from each other, but they all used products from mass culture in one way or another.
Warhol and Lichtenstein New York was a special case in point. There, a lively and lucrative industry around PopArt started to take shape. The art movement became very successful, mostly under the growing influence of art dealers like Italianborn Leo Castelli. Works were bought by both museums as well as private collectors, who paid good money for it. The use of mass culture objects in art was ironically somewhat turning into a product of mass culture itself. In the beginning of the 1960s, the public got its first glimpse of the works that would become the equivalent of what we now know as PopArt. Andy Warhol started producing his prints of Marilyn Monroe. Roy Lichtenstein made his first cartoon drawings. Claes Oldenburg produced enormous vinyl hamburgers and ice cream cones. These are the names and works we associate with PopArt, and you can admire an exemplary selection of these at the Beurs van Berlage this summer.
The private collection of Lex Harding The idea to organize this large exhibition of PopArtists came from Lex Harding (1945), a Dutch media entrepreneur. In 1967 He became well known as a DJ when he started working for Radio Veronica, a radio station broadcasting from the Dutch North Sea. After Radio Veronica stopped airing in 1974, Harding went on to become a radio presenter and co-founded the Dutch Top 40. He became a successful entrepreneur with the founding of musical broadcast stations like Sky Radio, Radio 538 and The Music Factory. Harding has grown up with PopArt. Regarding art in the 1960s, he explains: “I was 20 years old and aware of the PopArt evolution.” Harding feels that PopArt is still as strong as it was back in those days. “Take the iconic banana on the cover of the first album of The Velvet Underground from 1967. The album is hardly known these days, but after almost 50 years the image of the banana has not lost its strength.”
The exhibition The PopArt Collection of Harding is exhibited during July, August and September 2017. It is an extensive collection of prints by Andy Warhol, Roy Lichtenstein, Keith Haring and other PopArt representatives. As a special musical element, almost all album covers that Warhol made from 1960 to 1987 are presented. But you can also admire posters, signed books and other works on paper. A large part of this unique exhibition consists of screen prints, of which there are more than 100 from Warhol alone.
ASK YOUR HOTEL FOR TICKETS OR CHECK HELLOTICKET.NL
WHAT’S ON
MUSEUMS & EXHIBITIONS
TROPENMUSEUM LINNAEUSSTRAAT 2
Amsterdam’s Tropenmuseum (Museum of the Tropics) is a museum about people, housed in an impressive listed building overlooking Amsterdam’s Oosterpark. The extensive permanent display and regularly changing exhibitions feature objects that all have a story to tell about humankind.
1982. She is also the photographer responsible for a photo of Keith Haring taken while he was painting a large artwork at the central market halls in Amsterdam in 1986. Lastly, next to a large number of screen prints of Roy Lichtenstein, an original exhibition poster of his solo expo in 1967 at the Stedelijk Museum in Amsterdam is also displayed.
Harding has obviously been an avid collector. As a result, the exhibition shows a good number of the most well-known PopArt screen prints of the last century. Harding: “I do not always aim for complete series, but usually only the most beautiful ones: of Mao, Marilyn, Muhammad Ali, Campbell’s Soup and Mick Jagger. Of the latter, there are 10 different prints of which I have 9. I hope to acquire the tenth before the exhibition or to borrow it from someone. That would be the cherry on top.”
Links with the Netherlands While assembling the exhibition, Harding was trying to establish a connection between the international heroes of PopArt and the Netherlands. He met with gallery owner George Mulder, who was a close friend of Andy Warhol. Mulder was the publisher of the famous Warhol series Reigning Queens in 1985. One of the women featured is the former Dutch Queen Beatrix, whose image is obviously well known to every Dutch person. During the exhibition, a total of twenty-two queens are shown, ten of them being Beatrix. Harding even found a booklet that Warhol sent to Queen Beatrix in 1985 and it has a special message in it: “To your Majesty Queen Beatrix, love, Andy Warhol, June 87, N.Y.” Another tie to the Netherlands is presented with a photo portrait of Warhol by Dutch photographer Patricia Steur, dating back to
Right now on display: Feel the rhythm and discover the roots! From jazz to salsa, from hip hop to rock-n-roll: music transcends borders and is universal. It does something to you. It moves you and gets you moving. Just like music itself is constantly on the move. The Rhythm & Roots exhibition takes you on a musical journey.
– TROPENMUSEUM.NL
Extra features To complete your Andy Warhol experience, Harding has thought of a delightful extra feature. Warhol had a famous art studio in New York called The Factory. Everyone who mattered in the art world in New York knew about it. For this exhibition, The Factory has been partly recreated. Once inside, visitors can see how a silk screen is produced. A series of pictures taken by Warhol’s personal photographer Nat Finkelstein in The Factory in the 1960s is also on display in this part of the expo.
“Almost all album covers that Warhol made in the period from 1960 to 1987 are presented." There are many reasons to visit this excellent show at the Beurs van Berlage this summer. Visitors are treated to great examples of PopArt and will see a collection that is normally hidden from the public. Harding: “At home, only a few people can enjoy it. Art shouldn’t be kept behind closed doors, but must be seen, preferably by as many people as possible.”
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B EU R S VA N B E R L AG E Damrak 243 beursvanberlage.com
JEWISH CULTURAL QUARTER
NIEUWE AMSTELSTRAAT 1 Discover the wealth of Jewish culture and history in the heart of Amsterdam. Stunning synagogues, striking buildings and impressive memorials grace the streets of Amsterdam’s old Jewish quarter. In the heart of the neighbourhood, an area of less than one square kilometre, is the Jewish Cultural Quarter, which includes the stately Portuguese Synagogue, the Jewish Historical Museum with the engaging JHM Children’s Museum, the moving National Holocaust Memorial and the National Holocaust Museum. Here you can find out all about Jewish culture, history and traditions – all with just one ticket. – JCK.NL
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WHAT’S ON
MUSEUMS & EXHIBITIONS
EDITOR JOLENE DEN BOER
TWO TIMES JEAN DUBUFFET
1 July - 24 September
Stedelijk Museum and Rijksmuseum join forces for summer
Art Brut Jean Dubuffet started collecting and exhibiting art created by the mentally ill as well as tribal, folk, and outsider art in the mid-1930s. He gave it a new name, Art Brut, or raw art. This art form was specifically set against the culturally refined or academic arts. Dubuffet believed that the institution of art had become corrupted and that only psychiatric patients, children, and self-taught painters could understand its true depths. The term stuck and has been associated with Dubuffet ever since. Inspirational artist But Dubuffet was also an artist himself, specifically a painter, draughtsman, and graphic artist. In the 1950s, he experimented with unusual art materials such as glass, tarmac or oil mixed with gravel. This working with crude materials was one of the key features
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of an art movement called informel, of which Dubuffet reluctantly became one of the founding fathers. Dubuffet’s complex, nonconformist and mystifying imagery was of great importance for many artists in the twentieth century. You can see echoes of art brut and outsider art in the oeuvre of CoBrA members like Karel Appel and Corneille. They were also the ones who discovered his work in 1947 in Paris.
“ How can you capture thoughts that shoot off in all directions, in a painting? And how can you represent a world that is beyond objective reality in a work of art? These were the questions that constantly preoccupied Jean Dubuffet.” Stedelijk Museum The first works of Dubuffet were acquired by the Stedelijk Museum in the 1950s when many critics still could not appreciate the brutish materiality of his work. In the 1960s, the Stedelijk went on to purchase a number of pieces directly from Dubuffet himself. The artist later gifted a number of pieces to the museum in 1965, to ensure it had a representative collection of his work. That body of Dubuffet’s works is now proudly being presented in
this exhibition, The Deep End. It mostly consists of his paintings and lithographs.
PLEIN 29, THE HAGUE The Mauritshuis is home to the Best of Dutch painting from the Golden Age. The compact, yet world-renowned collection, is situated in the heart of The Hague, right next to the government centre. Masterpieces such as Vermeer's Girl with a Pearl Earring, The Anatomy Lesson of Dr. Nicolaes Tulp by Rembrandt, The Goldfinch by Fabritius and The Bull by Potter are on permanent display in the intimate rooms of this seventeenth-century monument.
Rijksmuseum Gardens During the later stages of his life, Dubuffet started creating large sculptures. They are often characterized by bright whites, reds, and blues, making them very recognizable as pieces by the French master. Twelve of them are being presented in the Rijksmuseum Gardens this summer. They all revolve around the relationship of man with culture and nature, the main theme in Dubuffet’s work. Sculptures with human figures are strongly represented in this expo, with both single and grouped figures.
– MAURITSHUIS.NL
The sculptures have been brought to Amsterdam from places like Paris, New York, Lisbon, and London. Some of them are truly monumental, reaching a height of up to five meters. Many of these artworks have never before been exhibited in the Netherlands. You can even sit on one of them, which is situated in the Atrium of the Rijksmuseum. It’s a rare occasion, so make sure not to miss it.
DUTCH RESISTANCE MUSEUM
S
STEDELIJK MUSEUM Museumplein 10 stedelijk.nl
© MERIJN SOETERS
T
This summer two of the great museums at Museumplein are working together to create a show in two different locations. The subject is the work of French postwar artist Jean Dubuffet (1901–1985). While the Stedelijk will exhibit its full collection of Dubuffet works, the Rijksmuseum will fill its museum gardens with his sculptures.
MAURITSHUIS
PLANTAGE KERKLAAN 61 From May 1940 to May 1945, the Netherlands was occupied by Nazi Germany. How did the Dutch respond to the increasing oppression of the occupying power? And what did it mean for their everyday lives? You’ll see, hear and read fascinating stories about the exceptional and sometimes heroic deeds as well as Dutch daily life during that period. Free audio guide in seven languages! For temporary exhibitions, guided tours and educational programs, please visit the website. – DUTCHRESISTANCEMUSEUM.ORG
REDISCOVERING THE PHOTOGRAPHY OF ANNEMIE AND HELMUTH WOLFF Now on display at the National Holocaust Museum Plantage Middenlaan 27, Amsterdam near Artis Royal Zoo
Ruth Burghardt, Amsterdam 12 May 1943. Photo: Annemie Wolff © Monica Kaltenschnee
ALMOST LOST IN HISTORY
WHAT’S ON
Until 3 September
THE SENSUOUS IMAGERY OF LIONEL WENDT Ceylon through the eyes of a tropical modernist
Amsterdam might not be the first place that comes to mind when you think of an exhibition of the work of a modernist Ceylonese photographer. Nevertheless, Huis Marseille has put together just that. From 10 June to 3 September, a large-scale retrospective of Lionel Wendt (1900-1944) is on display. Who was this talented photographer, and what is his link to the Netherlands?
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WHAT’S ON
MUSEUMS & EXHIBITIONS
THE PORTRAIT GALLERY OF THE GOLDEN AGE
beautiful contemporary images of Ceylon around the 1930s and 1940s. Wendt captured landscapes, everyday activities and traditional rituals in a modernistic way. The warm climate of the island almost pours out of these pictures, bringing back to life a world that no longer exists today.
A
life in the arts Lionel Wendt was born in 1900 in Colombo, Ceylon (present-day Sri Lanka). A child of Western ancestry, Wendt studied law in Great Britain. But he was drawn to the arts, and thus also got musical training to become a concert pianist. When he returned to Ceylon in 1924, he soon decided to choose a life in the arts. His favorite means of expression became the photo camera. A decade later he had become a successful photographer and a prominent avant-gardist. In his own darkroom, he made refined prints with subtle shades of gray and black, making his photos seem soft and painterly. This effect can mostly be seen in his sensuous photos of men, of which the exhibit in Huis Marseille mainly consists.
Homosexuality Wendt's work is mostly known for the many semi-nude native Ceylonese men he photographed. These photos have an atmosphere of homoeroticism around them. This is especially interesting since homosexuality was not accepted in Ceylon in that period of time. Wendt brought male models to his studio or he would have them pose in the tropical landscape. The traditional minimal amount of clothing leaves little to the imagination. Wendt asked his models to take academic poses, which probably enabled him to express his homosexuality under the guise of art. Ceylon landscapes Even though these nudes are the most striking photos of his oeuvre, his work also includes some
Wendt was also inspired by the photography of Paul Strand and Edward Weston, who had a more modern and so-called straight approach toward the medium. The surrealistic photos of Man Ray were also an important factor in Wendt's work, encouraging him to experiment with new techniques like photomontage and double printing.
HERMITAGE AMSTERDAM, AMSTEL 51 Thirty colossal, 17th century group portraits are brought together in the Hermitage Amsterdam. These ‘brothers and sisters’ of the famous Night Watch by Rembrandt are unique all over the world and are rarely exposed due to their size. They show us regents, civic guards and merchants of all ranks, social classes and religions. Renowned artists as Govert Flinck and Nicolaes Pickenoy painted these portraits. They tell the story of the collective citizenship and tolerance of the 17th century, which became so typical of the Netherlands. Rembrandt’s ‘The Anatomy Lesson of Dr Deijman’ is one of the most impressive works you will find in the Portrait Gallery of the Golden Age. – HERMITAGE.NL
“Huis Marseille is Amsterdam's 1st photography museum. It is housed in two 17th century canal houses and has a library, museum store and its own collection." Rediscovered After Wendt's sudden death in 1944, his work was forgotten. His assistant burned the negatives, and for decades the prints were left to decay in a humid attic. Some of the works found their way to galleries or collectors, but Wendt's legacy mostly led a dormant life. It wasn't until the 1990s that a Dutch art collector and gallery owner, Ton Peek, discovered some of Wendt's works in a bookstore in Colombo. He was blown away, and started to acquire many works of Wendt. Today, several experimental prints belong to the collections of museums like Tate Modern in London and the Rijksmuseum in Amsterdam. Because of the rediscovery and new appreciation of Wendt's oeuvre, his work has become quite popular. It will be presented at Documenta 14 in Athens as well as this large retrospective at Huis Marseille. You can admire more than 140 prints from museums as well as private collectors.
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HUIS MARSEILLE Keizersgracht 401 huismarseille.nl
THE NATIONAL MARITIME MUSEUM
Con commy na Ad. Ullamcommy KATTENBURGERPLEIN 1 Rat nummodolor conulputat dip ex tin During the ullam 17th century , Amsterdam dionsenim ip Lortin ud wiscin 19 was one of the most powerful cities on the globe thanks to its harbour- the largest in the world. This resulted in the Dutch Republic’s most properous period known as the Golden Age. In order to understand Amsterdam, or the culture of the Netherlands for that matter, it is essential to understand it seafaring past. There is no better place to do this at The National Maritime Museum, where you experience 500 years of the country’s maritime history come to life. One of the highlights is Joan Blaeu’s map of the world, dating from 1648. Its size is impressive and at the time it displayed the most up-todate knowledge of the world. – HETSCHEEPVAARTMUSEUM.NL
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WHAT’S ON
MUSEUMS & EXHIBITIONS
NEMO SCIENCE MUSEUM
14 July 2017 - 27 August 2017
JOURNEY IN TIME
Time-travelling at De Nieuwe Kerk
The official church of Amsterdam De Nieuwe Kerk holds a special position in the Dutch capital. As the neighboring building to the Royal Palace, it has been the place where official, royal and state ceremonies are held, including the royal wedding of Prince of Orange WillemAlexander and Máxima Zorreguieta in 2002. This is also where the coronation of Willem-Alexander took place in 2013, as well as the coronations of his ancestors before him. Since 1814 the royals of the House of Orange have all stood in this church, swearing allegiance to the Dutch people. Martin Luther The exhibition Journey in Time, History & Royalty takes you back even further to the year 1517, exactly 500 years ago. It was an important year for the church because at that time the teachings of a German professor of theology were spreading throughout Northern Europe. This professor, who was also a monk, was called Martin Luther. He was responsible for one of the biggest events in Christian history in Europe. Luther disagreed with the position the Catholic Church took on indulgences, and he started a revolt against it. He proposed other ways of dealing with the issue than what was condoned and practiced by the Church at that time. He put together his famous Ninety-five Theses, which he is said to have nailed on the doors of a church in Wittenberg, Germany. This act made him one of the key figures of the Protestant Reformation, the schism within the Western Catholic Church. Protestant church The Reformation had a massive impact all across Western Europe, including in the area that
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would become the Netherlands. Many Northern Dutchmen turned to the Protestant faith, and Amsterdam was no exception. As a result, some churches in the capital started to change. Many buildings that had been previously used for Catholic masses were now turning Protestant. This is exactly what happened at De Nieuwe Kerk. The events surrounding Luther’s actions are illustrated and explained in the exhibition at the church this summer. But it is not only a historical expo. De Nieuwe Kerk has also made a connection to the present day, by asking artist Joseph Semah (Bagdad, 1948) to create an installation. This artwork suggests a contemporary answer to Luther’s Theses and what they mean today.
Multimedia and musical experiences Journey in Time. History & Royalty lets you go back in time via various types of media. You can experience Dutch history through six video walls, light projections, and a Wifi photo shoot. There is an audio-guide available and even some celestial tunes from the Netherlands’ largest pipe organ.
EYE FILM
IJPROMENADE 1 Eye Film Museum is more than just a cinema; it’s a great venue celebrating the rich history of movies and filmmaking. The futuristic museum, located in an architectural masterpiece on the northern banks of ‘t IJ, is the best place to go to see exciting exhibitions and of course to enjoy a great movie. – EYEFILM.NL
© ARJAN BRONKHORST
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n the upcoming months you can travel back in time at De Nieuwe Kerk (New Church) on Dam Square. The exhibition Journey in Time, History & Royalty transports you to the Amsterdam of five centuries ago. The city was doing well, but at the same time was in turmoil. Experience the main events in the history of this beautiful gothic structure, right on the spot where they took place.
OOSTERDOK 2 Amsterdam’s science museum housed in a huge, green boat-like building in the harbour east of Central Station. A great visit for parents with children; let your young ones playfully experience science and technology all day long. Let them smell, hear, feel and see how science works.
At selected times every day, you can hear live music and concerts at De Nieuwe Kerk, just as there was back in the seventeenth century. Every day at noon, except on Tuesdays, visitors can witness these performances. If you happen to visit on a Tuesday, the church offers you a special concert. Visit the website for the entire musical program. These experiences will tell you the impressive tale of one of the key events in Dutch history. Together, they let you discover secrets from the Middle Ages, get a sense of the Beeldenstorm (the iconoclasm that took place during the Reformation), bear witness to royal ceremonies and meet some of the important Dutch historical figures and naval heroes that are buried here.
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NIEUWE KERK Dam Square nieuwekerk.nl.
MUSEUM OUR LORD IN THE ATTIC
OUDEZIJDS VOORBURGWAL 38 Tucked away in the heart of Amsterdam’s inner city lies a small marvel: Our Lord in the Attic Museum: a uniquely preserved seventeenth-century house from the Dutch Golden Age. Explore the narrow corridors and climb the stairs to historically furnished living rooms, kitchens and bedsteads, leading literally to the highpoint of the museum: an entire church in the attic. – OPSOLDER.NL
Face to face with the Girl
Partners
WHAT’S ON
The Hague 55
LOCAL HEROES
Local Heroes The attraction of a modern city is not only determined by its rich history, splendid cultural venues and abundant culinary offerings, but also by the people who live and work there. Gain interesting insight into Amsterdam through the personal stories of some of the most fascinating Amsterdammers; renowned figures in their own city for their contribution to art, culture and business.
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LOCAL HEROES
EDITOR FLORIS MÜLLER
PHOTOGRAPHER PASCAL BIER
Benno Leeser DIRECTOR OF GASSAN DIAMONDS
“Gassan is a top tourist attraction with over 400.000 visitors per year”
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enno Leeser is the thirdgeneration director at family business Gassan Diamonds, a multi-million-euro company and one of the most important players in the world-wide diamond industry with a solid base in Amsterdam. Leeser’s head office, the former Boas diamond cutting factory, a few minutes from Waterlooplein, serves as a flagship of the company. The important tourist attraction welcomes many thousands of visitors every day for a tour through the city’s past as a diamond centre. They learn how the precious stones are cut and – of course – get a glimpse of the splendid collection of valuable diamonds, beautiful jewelry and many luxury brand watches sold by Gassan Diamonds. Upon arrival at the diamond factory on Amsterdam’s Nieuwe Uilenburgerstraat, on an early morning in June, a big bus pulls into the company’s massive parking lot. On board are almost sixty Chinese tourists, who are excited to see part of Gassan’s famous collection with their own eyes. “It’s the seventh bus we’ve welcomed today”, a friendly receptionist behind the armed glass window at the entrance tells me. “We are still expecting over 20 more groups before the day ends: not only Asian tourists, but people from Russia, the US, South America, Germany, Great Britain and France too”, she reads out the scheduled tours from the company’s agenda. “It’s going to be ‘gezellig druk’ [ed. nicely busy]”. “For people to appreciate your valuable products, you need to educate them on the history of diamonds and the extensive process of cutting and polishing the stones first”, a tour guide, making her way to the entrance, continues. With over four hundred thousand visitors per year, Gassan Diamonds has in recent years become one of the most popular tourist sites in town. However, the company attracts many locals too: people looking for a suitable wedding ring, a present for an anniversary or that one special brand watch. Cultural heritage Ever since the ‘golden’ seventeenth century, Amsterdam has been the centre of the diamond trade. Many thousands of cutters and polishers
as well as traders operated from nearby Waterlooplein. Amsterdam was even home to the world’s first Diamond Exchange – a marketplace established to stabilize prices for rough stones and secure the import diamonds for the flourishing industry. In the beginning of the twentieth century, however, most of our diamond culture was lost. Massive protests of employees in the sector (diamond cutters were the first in the country to organize in a trade union) brought the industry to a halt in the fifties. Years earlier, many of the people in the business were killed by the occupying Germans in the Second World War.
“Our Gassan 121 cut sparkles more than the traditional brilliant cut” Samuel Gassan, Leeser’s grandfather, was one of the very few to survive. Years after establishing his trading company in 1945, the entrepreneur acquired what is now the flagship of Gassan Diamonds – the former Boas diamond cutting factory. In the sixties the company started welcoming tourists for a tour through the extraordinary office. Since then, business for the owning family has been booming. Gassan Diamonds now owns shops in the heart of the city (Gassan Dam Square), on high-end shopping street PC Hooftstraat in Amsterdam-Zuid (Gassan Boutique and Jaeger LeCoultre Boutique) at Schiphol Airport (Gassan Schiphol and Gassan Plaza) and at the busy Changi Airport in Singapore (Gassan Singapore T1-West and Gassan T1-Central). Gassan Diamonds employs several hundreds of people worldwide, including diamond cutters, guides, traders and sellers. Industry Leader “I feel a great responsibility, not only towards the industry, but to my employees and family as well”, Benno Leeser says sitting behind a massive wooden desk on the third floor of the corporate head office. “One day”, he points to a picture on the wall of his daughter with her newborn baby girl, “one day she will have to take over, you know.”
The secret of his success, Leeser says, has always been a strict focus on service and the quality of his offerings (determined by the socalled 4 Cs: Cut, Clarity, Carat and Color). One of the absolute highlights in Leeser’s career is the development of a new diamond shape about 10 years ago: the beautiful Gassan 121 cut, a polished stone with 121 sides (a ‘regular’ brilliant has just 57 so-called facets). “The number of sides, and the exact angles at which they’re cut determine the extent to which a diamond reflects light and sparkles”, Leeser says. “Cutting a diamond in our signature cut is a very precise matter, which can take my employees several days”, he says. Spokesman “The diamond sector is quite conservative”, says the Gassan Diamonds director, “new cuts are not always welcomed with great enthusiasm”. The launch of his ‘new stone’, however, was praised throughout the industry – even by the company’s biggest competitors. “Everyone can see that our Gassan 121 cut sparkles more than the traditional brilliant cut”, he smiles. “Isn’t it great that we’ve managed to develop something new and good in an industry that has been around for so long?” In recent years, the industry leader, along with others in the trade, has also worked hard to reclaim Amsterdam’s fame as a ‘City of Diamonds’, with the aim of increasing the continuous flow of tourists travelling to Amsterdam. Leeser: “The market is quite volatile; a financial crisis or unrest on the world stage can really rock our business”. In the country, as well as abroad, he’s now regarded as a spokesman for the diamond industry. The entrepreneur is quoted in tourist guides, magazines and newspapers all across the world regarding the city’s cultural heritage.
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GASSAN Rokin 1-5 / Nieuwe Uilenburgerstraat 173-175 PC Hooftstraat 84 / gassan.com
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LOCAL HEROES
EDITOR FLORIS MÜLLER
PHOTOGRAPHER PASCAL BIER
Cintha van Heeswijck-Veeger INITIATOR OF THE WORLD'S BIGGEST OPEN AIR SCULPTURE ROUTE
“Dutch sculptors are underexposed despite their high quality of work”
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intha van Heeswijck-Veeger is the driving force behind one of the world’s largest outdoor art exhibitions: ARTZUID – a stroll that takes one past dozens of modern sculptures in posh Amsterdam Zuid. The fifth edition of the art event – held this year until the 17th of September – is all about abstract art from Dutch artists. Van Heeswijck-Veeger expects to welcome at least 400,000 art lovers and tourists. It looks like a relic from Greek or Roman times – ancient remains of a temple excavated in the neighbourhood. The meterhigh column with a graceful arc behind it, however, is brand new. It’s been placed along Apollolaan, a green boulevard intersecting so-called Oud Zuid, a few weeks ago. It’s the work of young Dutch abstract artist David Jablonoswki. Twenty or so meters further down the road, another fascinating object captures everyone’s attention. And a little further, on the corner, another one. For the last couple of weeks, the posh Amsterdam district, which is enclosed by Museumplein, Vondelpark, Amstelveenseweg in the south and Hobbemakade in the east, has been the stage for ARTZUID: a biennial open-air exhibition of modern sculptures. Initiator and founder of the exhibition Cintha van Heeswijk-Veeger and her team, together with curator of the project Rudi Fuchs (a well-known Dutch art expert), have selected sixty impressive works and placed them in the neighbourhood. On show are mainly sculptures of Dutch abstract artists – icons from the period just after the war as well as emerging contemporary talent: André Volten, Joost Baljeu, Ruud Kuijer, Theo Niermeijer, Esther Tielemans and many others. “My goal is to highlight the specific Dutch style. Dutch sculptors are underexposed despite years of consistently high-quality work”, Van Heeswijck-Veeger says.
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Appreciation “Dutch abstract painting and architecture from the early twentieth century [known as De Stijl – the Dutch answer to Cubism in France, Bauhaus in Germany and Swiss Constructivism] are well known. Sculptures within the style, who came up almost 40 yearts later, however, have never gotten the attention they deserve”, explains Van Heeswijck-Veeger. “The first major exhibition of its kind in the Netherlands was held in 1946, years after major shows abroad.” Dutch art dealers have far too little budget and space to show the impressive, often monumental objects, she says. With her exhibition, Van Heeswijck-Veeger wants to create a stage for the artists of this particular style, as well as a growing number of young sculptors inspired by their predecessors.
his extensive creative network, we quickly succeeded in attracting many highly-rated artists”, she says. Since then the number of volunteers has reached nearly 100 – not only inhabitants of the area, but companies “with a heart for art” as well. Politics Van Heeswijk-Veeger uses the nearly two years between every event to attract sponsors for her beloved exhibition. “The crisis years were not easy”, she sighs, “but things are getting better now. I’ve discovered sources of funding once again in recent meet-ups with entrepreneurs from the nearby Zuidas business centre.”
“I want to get people out of their homes and on to the streets”
Bustle Van Heeswijk-Veeger initiated ARTZUID almost 10 years ago, mostly to draw attention to the neighbourhood. Unlike many of the other parts of town that are built around the centre of Amsterdam, Oud Zuid is relatively quiet. “A little too quiet, if you ask me”, Van Heeswijck-Veeger adds. “It’s my goal to get people out of their homes and on to the streets and to draw others into this part of town”, the director of the art organization states with enthusiasm. The placement of large art objects along the broad roads in the neighbourhood is a start, she says. “Art connects and creates social interaction.” In recent years many thousands of people have participated. In 2015, ARTZUID welcomed almost 400,000 visitors in Oud Zuid during the four months of the event. ARTZUID organizers stress that it is “not an initiative of the municipality or welfare group” but a project developed by residents themselves. Soon after launching her organization in 2008, a number of prominent people from Oud Zuid joined Van HeeswijckVeeger’s initiative. Among them was Dutch comedian Michiel Romeyn. “With the help of
With only three people on the payroll, ARTZUID relies on its energetic director. “I’m highly motivated”, Heeswijk-Veeger says, “and I am able to find creative solutions to problems that arise.” After earning her law degree in Amsterdam, the ARTZUID founder started working for a political party at the Binnenhof (the Dutch administrative centre in The Hague). Ten years ago, however, Van Heeswijck-Veeger chose to return to the capital. “In politics, people plan. They’re rarely able to make a visible change. I prefer to see the result of my work in concrete terms – the improvement of the atmosphere and the liveability of the area.”
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ARTZUID Apollolaan, Minervalaan, Zuidas & Gelderlandplein artzuid.nl
LOCAL HEROES
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LOCAL HEROES
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LOCAL HEROES
EDITOR FLORIS MÜLLER
PHOTOGRAPHER PASCAL BIER
Wiard Velthuisen OWNER OF BARONG BARONG JEWELRY
“In Indonesia people use jewelry to show who they are”
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iard Veldhuisen is the founder and owner of Barong Barong – an Amsterdam bracelet brand with Indonesian roots. In the seven years since its establishment, Barong Barong has succeeded in expanding its sales network to over 250 stores all over the world.
My father has always been a collector of Asiatica.” In Indonesia, as well as in many other Asian countries, people use jewelry to show who they are, Veldhuisen says. “It’s an extension of one’s personality. Much more so than the rings, bracelets and colliers of European brands.”
It’s been said that there’s a story behind every shop window, an inspiring tale of a motivated entrepreneur. This is certainly true for Barong Barong – a charming little jewelry boutique on Nieuwezijds Voorburgwal in the centre of Amsterdam, right around the corner from Spui Square. Barong Barong, with its floral façade and creative interior – with showcases rising all the way up to the ceiling, filled with shiny accessories – might well look like a one-of-akind shop, but in reality it’s the flagship store of a rapidly expanding jewelry brand.
Tattoos
Bracelets and earrings of the label are sold in stores throughout the country as well as in the United States, France, Spain and Germany. “I maintain this small location to invite traders and meet up with clients”, explains Barong Barong founder and owner Wiard Veldhuisen. “The store tells the story of the brand, of how I want my jewelry to be sold.” Indonesia The offerings of Barong Barong surely stand out among other brands. The bracelets and earrings look colorful and warm. They’re a joyful mix of rose gold, yellow gold or silver and leather made of crocodile, python, sting ray or water snake skin. Barong Barong (named after a mythical dragon on Bali) has its roots in Indonesia, like the owner of the brand. “My mother comes from Indonesia. My parents met in the sixties in Bali, when my father was sent to the Asian island as a diplomat for the Dutch Ministry of Foreign Affairs”, Veldhuisen tells us. “I’ve been brought up with a knowledge and love of Asian art and jewelry. After settling in the Netherlands, my mother became the curator of Indonesian art for the Rotterdam Museum.
Veldhuisen is not what you’d expect from a jewelry brand owner. The Amsterdammer in his forties has a hipster beard and a tight coupe. He welcomes customers in his store, wearing not a suit but comfortable clothes and brand new sneakers. His arms are colored with impressive tattoos. “I don’t think a rigid outfit will help me build a connection with people walking into my boutique”, he says with a smile.
“Tens of shop keepers called me before I even opened for business” Veldhuisen previously worked as a salesman in fashion and jewelry. “I didn’t really like what I was selling and was wondering if could make a difference”, the entrepreneur admits. As a test, he had his family in Indonesia send him samples of bracelets from Indonesia to hand out to friends. “They became an instant hit”, Veldhuisen recalls. Weeks later, one his designed unique pieces of jewelry found its way to the jury of Holland’s Next Top Model – “it was presented as a gift to one of the candidates dropping out of the competition. My bracelet was on prime time television.”
Minutes after the television program ended, Veldhuisen’s phone started ringing. “I had shopkeepers from home and abroad calling me to ask for the bracelet. Can you imagine? I wasn’t even in business yet. Barong Barong really started out of popular demand.” In 2010 the brand was officially launched. Veldhuisen acquired his store on Nieuwezijds Voorburgwal three years later. Design Though the company now has over 250 sales partners throughout the world, Barong Barong still consists of no more than three people, including Veldhuisen himself and his wife Banafshe, who works as a sales agent for the brand. Nowadays the entrepreneur presents over 60 new bracelets twice a year. A series for women, and starting this year also jewelry for men. Designs for new items are drawn up by Veldhuisen himself in his small boutique in Amsterdam. “I’m inspired by everyday life: the busy inner city and customers entering my shop”, he smiles. “Not knowing who I am, they can be quite outspoken. They’re usually right. Customers ultimately decide how the product and style develops, you know.” “I know it probably sounds quite snobbish, knowing that the company is growing very fast”, the entrepreneur continues, “yet I’m not in this for the money. My business is not built to realize maximal margins and high profits. I just want to develop a beautiful product and make customers fans of my brand”, Veldhuisen says.
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BARONG BARONG Nieuwezijds Voorburgwal 383 barongbarong.com
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TALKING FOOD
Aan de Poel** The success story of Stefan van Sprang & Robbert Veuger
Chef Stefan van Sprang, a charming two Michelin-star-chef, was raised between the pots and pans. His father was a cook and vinologist, his grandpa was a pastry chef and his mother cooked like a chef at home. With this background, his career choice wasn’t a hard one. After finishing high school, he went to a college that specialized in hospitality. He did internships at Maison van de Boer and eventually ended up in the kitchen of Cas Spijkers. EDITOR RON VERMEULEN
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PHOTOGRAPHER ESTHER QUELLE
TALKING FOOD
AAN DE POEL
DE KERSENTUIN
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as Spijkers was the Chef Patron of the internationally acclaimed, two-Michelin-star restaurant De Swaen in Oisterwijk. This is where Van Sprang learnt the tricks of his trade. After a year and a half, it was time to leave the Dutch countryside. Cas Spijkers arranged a job for him in Amsterdam. At ‘t Jagerhuis, Van Sprang started to work under Ron Blaauw. It was a challenging time for him, as the restaurant had a completely different vibe than what he was used to. The restaurant was busy from lunch till dinner and 80-hours workweeks were no exception. Van Sprang was trained here as a rotisseur and was responsible for meat and fish. Van Sprang followed Ron Blaauw when he decided to open his own restaurant in Oudekerk.
“My cooking style is fresh, frivolous, light and playful. I really let you taste meat and fish, so no flavors that are overwhelmed by others.” This is where Van Sprang met Robbert Veuger, the sommelier. Despite their differences, the two eventually became friends. At Ron Blaauw the first Michelin star took a while. In 2005, six years after the opening, the restaurant was finally awarded a Michelin star. The second one came immediately after in 2006. This is when Van Sprang was approached by Ad Hesterman, a real-estate developer with a dream. He wanted to own a top-notch restaurant and hoped that Van Sprang would join him in this adventure. Van Sprang decided to check out the location that same night together with Veuger. When they arrived, it was nothing more than a burntdown Japanese restaurant by the edge of the water in Amstelveen. But it didn’t matter, it felt right. That night he asked Veuger if he wanted to join him in this adventure as a partner and, of course, as maître sommelier. In 2007 a new restaurant arose from the ashes. It had a beautiful view of a small lake and the Amsterdam forest. The name “Aan de Poel” (at the water) was a no-brainer. Shortly after the restaurant opened, with room for 80 and a beautiful terrace, it got noticed by the national press. Special Bite [a culinary website] lovingly renamed the restaurant “Cool aan de Poel” (Cool at the water) and stated that it had the best terrace in the province. After just one year, they received their first Michelin star; the second one came in 2012.
The restaurant differentiates itself from other two-star restaurants with its attitude. Van Sprang and Veuger are still the same down-to-earth guys they were when starting the restaurant. This makes for a less stiff experience. Besides that, their prices are very competitive for a two-star restaurant, making the experience accessible to a broader audience. In 2015 Van Sprang was asked to help restaurant De Kersentuin of the Bilderberg Garden Hotel in Amsterdam. They wanted to lift the experience of their restaurant. Van Sprang seemed to be the right man for the job, and he sent his sous chef (Wessel Ruijmgaart) to take the lead at De Kersentuin. The restaurant now serves star-quality food and is a hotspot in the city. This success did not go unnoticed. Van Sprang and Veuger published an Aan de Poel book, which tells the story of the restaurant by the seasons. It came in a luxurious box and included recipes. It was (another) a great idea and the limited edition culinary tale sold out instantly. In October this year Aan de Poel will celebrate its 10-year anniversary. In honor of this anniversary, they will publish a second book: Signature. With 2000 copies for sale, this will be a limited edition. In the book, they will give us a sneak peek behind the scenes of the restaurant and will take you on a trip down memory lane. How was your first meeting 16 years ago at restaurant Ron Blaauw? Robbert: “At first, it was difficult. We were not friends right away.” Stefan: “I was quite a difficult chef!” Robbert: “There was always a war between the kitchen and waiting staff. I still remember that a guest wanted to order a second bottle of a top-shelf wine. Because of that, I had to ask him if the next course could be pushed back a little. Oh man, that didn’t go over well. The next course had to be served now. You didn’t care about the wine.” Stefan: “Yes, it wasn’t easy, but I always respected you and eventually we grew closer. We had to perform at the top of our abilities. But after a hard day of work, at home I always thought, ‘Robbert is a real craftsman!’” Robbert: “At one point, Stefan also saw that the kitchen and waiting staff had to work together. He was standing there in the kitchen and could
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“When you have success or you like something, time moves really fast.”
not see what was happening in the restaurant. He needed us for that!” Stefan: “That’s why I decided that at ‘Aan de Poel’ (despite the fact that there is an open kitchen) I come and give the guests their menu. For me this is a chance to get to know them and their wishes.” Was it a tough time at Ron Blaauw? Robbert: “Yes, but also a lot of fun! Something very real was happening there. You can still see that now, when you look at the old team (Menno Post restaurant Bokkendoorns, Joris Bijdendijk restaurant Rijks, Andre Gerrits Amsterdammertje, Egon van Hoof Restaurant MOS) everyone now has a Michelin-star restaurant!” At Ron Blaauw you experienced what it means to get a first and second star. How was that? Stefan: “I remember sitting at one of the workbenches with Ron Blaauw. We didn’t have a star yet and I was on the verge of crying. Ron said that if we didn’t get the star that year, he would turn the place into a bistro. Luckily, we did get a star, otherwise I would have left.” Robbert: “Ron said if we got the second star he’d order a pallet of Champagne. We got the star a year after the first, but there was no pallet of Champagne. (laughs) No one expected the second star to come so soon.” Stefan: “It felt like we had won a gold medal at the Olympics; we were the culinary top of the country!”
And then the second star. Did you expect it this time? Both: “NO! (laughing)” Stefan: “We were both still in bed, absent at the time of the award ceremony.” Robbert: “My friend Francois Geurds (restaurant FG ** Rotterdam) woke me up and I thought that he had gotten a second star. We usually joke around on the phone, so when he said we were given a second star I did not believe him. But in the meantime my phone was blowing up with messages and 300 missed calls! That’s when I realized he wasn’t kidding! (laughs)” Stefan, you also manage De Kersentuin by Aan de Poel in Amsterdam. Is it hard to combine the two? Stefan: “No, but only because I have a good chef there (Wessel Ruijmgaart) who worked with me at the Poel for six years and knows what and how I want things to be done in the kitchen. I gave him the space to develop in that kitchen and he is doing a great job!”
Did you have plans for your own business before you got a chance at this location?
You’ve had an interesting mix of guests over the past years. What is your favorite story?
Stefan: “Not at all, we were just working hard and having fun.” Robbert: “No, I really liked my job. We were still innovating and I was really happy there.”
Robbert: “Our new book Signature is full of great stories! But all right, my favorite: I’m talking to a guest who is accompanied by a beautiful woman. She gets up and goes to the restroom, and when she returns I am still there, talking to him. She gives him something under the table and without thinking the man held it up to see what she had given him. It turned out to be her thong... That is the moment I wished for invisibility! (laughs)”
How did they respond when you both announced that you were leaving to start your own restaurant? Robbert: “Yeah that was a small war…” Stefan: “I didn’t experience it like that, but I found it a really hard thing to tell. I had never talked about owning my own restaurant, so Ron thought I would work for him until I turned 50.”
“10 years at Aan de Poel really did fly by!” At “Aan de Poel” you got your first star after one year.How was that? Stefan: “Yeah that’s when the trouble started! (laughs)” Robbert: “Yeah it felt too soon for me. We were already super busy; people had to get their own coats out of the wardrobe. That was so different from Ron. Everything was already in place when he got the star. Two weeks after the financial crisis started, all restaurants had a 25% loss but we had an increase of 25%!” Stefan: “One of the newspapers wrote: ‘Michelin star is a life buoy for Aan de Poel’.” Robbert: “And it truly was; we had no buffer so we probably wouldn’t have survived the crisis otherwise.”
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Your new book tells the story of 10 years Aan de Poel. Is there something you wish you’d done differently in the past 10 years? Robbert: “They were 10 good years!” Stefan: “The only thing I can say is that we are victims of our own success sometimes. We can’t stay away from the place!” Robbert: “Sometimes I decide to take the weekend off. But then I see that certain people have reserved a table and, oh well, there is always a reason to be at the restaurant.” Stefan: “It is what it is. I mean, it’s also how we earned those two stars!” Want to know more? The book Signature will be available in October.
A K
AAN DE POEL Handweg 1 Amstelveen, +31 20 345 1763 aandepoel.nl DE KERSENTUIN Dijsselhofplantsoen 7, +31 20 570 5666 dekersentuin.nl
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BEST OF AMS
The Hunger Games
Michelin-starred restaurants in Amsterdam Culinary guide Michelin can’t stop talking about Amsterdam. This year the French judges have awarded a total of 21 ‘stars’ to restaurants in the city, making Amsterdam one of the top-ranking culinary destinations in the world. It seemed to be raining stars on the culinary evening at DeLaMar theatre on December 12. It was on this extraordinary evening that the judges of Michelin released their scores for restaurants in the Netherlands for the 60th time. “The Netherlands is doing better than ever”, stated a journalist of local newspaper Het Parool, “106 restaurants have been awarded a so-called star”. Amsterdam is doing remarkably well in the ranking. Twenty-one stars have been handed out in the city – a historic record. Sixty years ago, Amsterdam had to make do with just two such awards. Of the five newcomers in the raking in 2017, three are located in the capital. “We’re being pushed to new levels by international visitors”, a rewarded chef chuckles, “but the Dutch themselves are discovering top culinary offerings as well.” Like every year, the chef has been waiting next to his phone along with his colleagues for a call from Michelin. His restaurant had been closed for the occasion. “Recognition of the quality of your work by the culinary judges can prove to be quite profitable. Many people are attracted by a so-called Michelin star”, he says. “It also works the other way around, though; losing one or more stars might very well be the end of your restaurant.” The fact that restaurants like his are doing so well in Michelin’s guide is not only because customers push him and his colleagues to great heights. They themselves are regarded as very innovative. “Amsterdam’s culinary top is all about quality and flavour”, another chef says. “We don’t present our guests with highly decorated dishes, but rather with simple servings that stand out because of the way they’re prepared. Furthermore, most of us only use sustainable and local ingredients.” Be sure to book your seats in a Michelin-starred restaurant in the city well ahead of time. Make your choice among the very best in the culinary field in Amsterdam now:
Amuse Curry by &Samhoud Places 66
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Ciel Blue** The renowned penthouse restaurant of Hotel Okura in Amsterdam’s De Pijp district keeps its two stars. The famous Asian establishment of Chef Onno Kokmeijer is not only praised by the French judges for its fantastic food (which is prepared according to ancient local Japanese traditions) – the judges also found the service and views from 80-meter-high Ciel Blue to be absolutely world class. Ferdinand Bolstraat 333, +31 20 678 74 50, cielbleu.nl
&Samhoud Places** Israeli chef Mochik Roth has had quite a career, having worked his way up from being a pizzeria manager in Amsterdam to a world-famous restaurateur. After opening his beautifully decorated establishment on modern Oosterdokseiland in 2012, he quickly rose to the top ranks of the Michelin Guide. The French judges have awarded Roth with two stars – as in 2016 – for his restaurant’s original dishes and excellent wine offering. Oosterdokskade 5, +31 20 260 20 94, samhoudplaces.com
Bord’Eau** Richard van Oostenbrugge is a local celebrity. The chef of Bord'eau, located on the first floor of Hotel de l’Europe at the start of the Amstel River in the city centre, was crowned Chef of the Year by the Gault Millau gourmet guide two years ago – the kitchen star scored a record 17.5 out of 20 points. Michelin also acknowledges Van Oostenbrugge’s high-quality work; he maintains his two ‘etoiles’ for the third year in a row. Nieuwe Doelenstraat 2-14,+31 20 531 17 77, bordeau.nl
Librije’s Zusje** “The little sister of Librije” – named after Holland’s best restaurant Librije in Zwolle, is not doing bad herself. The restaurant is awarded two stars by Michelin (one less than her big sister). Chef Sidney Schutte worked at Librije for several years in the kitchen and returned after having served in top restaurants in Hong Kong for several years. Librije’s Zusje is located in the beautiful Waldorf Astoria hotel on Herengracht. Herengracht 542-556, +31 20 718 46 43, librijeszusje.nl
Aan de Poel** A top restaurant (with two stars for over four years) directed by chefs Stefan van der Sprang and Robbert Veuger in a park just outside of Amstelveen, a suburb of Amsterdam. Wait for good weather, so you can sit on the splendid terrace and be surprised. This idyllic place with an enchanting view has been named the very best terrace in the Netherlands by Dutch journalists of gourmet guide SpecialBite. Handweg 1, Amstelveen, +31 20 345 17 63, aandepoel.nl
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Rijks*
Vermeer*
A world-class museum deserves an equally well-regarded restaurant. Chef Joris Bijdendijk – who previously cooked for renowned restaurant Bridges, part of The Grand Hotel – serves a variety of imaginative dishes that are closely related to the cultural heritage of the Rijksmuseum. From ‘forgotten’ Dutch recipes to Indian and Asian delicacies that have been part of the Dutch cuisine for centuries. A real treat.
A wonderful restaurant with a great view of the palatial Central Station. Vermeer, part of the Barbizon Hotel on Prins Hendrikkade, is led by Christopher Naylon and serves an excellent choice of seasonal dishes made with sustainable ingredients from Dutch soil (as well as a series of unique wine packages). Bon appetit! Prins Hendrikkade 59, +31 20 556 48 85 restaurantvermeer.nl
Museumstraat 1, +31 20 674 75 55 rijksrestaurant.nl
Vinkeles* Located on Keizersgracht in the former bakery of an ancient orphanage (currently top hotel The Dylan), Vinkeles offers a rich menu of exquisite dishes. Ask Chef Dennis Cooper for his famous signature dish, Anjou pigeon. The grandmaster was awarded one Michelin star a few years ago and is well on his way to getting a second. A great place with great food that stands out among the many restaurants in the centre. Keizersgracht 384, +31 20 530 20 10, vinkeles.com
Mos*
RON Gastrobar*
The darling of culinary journalists, connoisseurs and visitors to Amsterdam. This amazing restaurant, located in a new complex at 't IJ river, opened one and a half years ago. The establishment not only offers stunning views, but also an outstanding menu. Chef Egon van Hoof serves French cuisine with an international twist, and does it well enough to earn one star in the Michelin Guide.
Don’t be fooled by the name of chef Ron Blaauw’s establishment in Amsterdam’s Oud Zuid: Gastrobar is one of the best restaurants in town. Blaauw is a man on a mission: to make top culinary offerings available for everyone. Four years ago, he closed his highly regarded restaurant to start cooking simple and affordable dishes. With yearly recognition by Michelin, it seems he has reached his goal. Sofialaan 55, +31 20 496 19 43, rongastrobar.nl
IJdok 185, +31 20 638 08 66, mosamsterdam.nl
Bridges* The best seafood restaurant in the capital. Since it was established a few years back, Bridges has done a great job of revitalizing Amsterdam’s fish and seafood traditions. Andrès Delpeut, who has been the culinary master of the restaurant since the summer of 2015, is assisted by culinary consultant Ron Blaauw (who also appears in the Michelin rankings with its own top establishment). Oudezijds Voorburgwal 197, +31 20 555 35 60 bridgesrestaurant.nl
Yamazato*
Lastage*
A moment of Zen in Amsterdam. This traditional restaurant serves the finest and tastiest small dishes of Kaiseki cuisine. Chef Masanori Tomikawa offers a pleasant introduction to Japanese local culture and culinary delights. Yamazato was the first Kaiseki restaurant outside of Japan to be included in the top of the Michelin Guide. The establishment – like famous Ciel Blue – is located in Hotel Okura.
Located in one of the most beautiful neighbourhoods in the centre of Amsterdam, this restaurant of chef Rogier van Dam combines the best of French and Dutch cuisine. Van Dam is well known by the French culinary judges – before his appointment as chef at Lastage (and being awarded a Michelin star for six years in a row), the kitchen master served at top restaurant De Posthoorn in Monnickendam.
Ferdinand Bolstraat 333, +31 20 678 74 50 yamazato.nl
Geldersekade 29, +31 20 737 08 11 restaurantlastage.nl
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FLAGSHIP STORE_AMSTERDAM P.C. HOOFTSTRAAT 37
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WWW.STONEISLAND.COM
SHOPPING DISTRICT Museum Quarter
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f you want to explore the very best of Amsterdam’s cultural wealth, chances are you’ll be spending quite a lot of time in the enriching part of town known as the Museum Quarter. Located just south of the centre, bordered by the Stadhouderskade to the north, the Hobbemakade to the east, Vondelpark to the west and Van Baerlestraat to the south. Unsurprisingly, the quarter’s name comes from the presence of the city’s three major museums on Museumplein, all of which have recently been refurbished, adding a layer of lustre to the area. In addition to the aforementioned Rijksmuseum, there’s the Stedelijk Museum of modern art and the Van Gogh Museum. Also overlooking Museumplein is the Royal Concertgebouw, Amsterdam’s most important orchestral concert venue. The vast open space of Museumplein itself plays host to major events each year, from screenings of Dutch football matches to large concerts and events, plus a picturesque ice rink in the winter. While the IAmsterdam letters in front of the Rijksmueum have become the city’s most photographed attraction. The Museum Quarter is home to Amsterdam’s most famous shopping street: P.C. Hooftstraat, where you can find many of the world’s major fashion brands and boutiques. But serious shoppers should certainlyalso visit the adjacent Van Baerlestraat, Willemsparkweg and Hobbemastraat for stylish local brands, independent shops and boutiques. Amidst all the purchasing potential, there are plenty of delicacies to be found (in both daytime and evening), as well as some suitably swanky (and also down-to-earth) drinking establishments. One such example, the House of Bols Cocktail & Genever.
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The Museum Quarter is home to the three most important museums in the Netherlands: the Rijksmuseum, the Stedelijk Museum and the Van Gogh Museum. It also houses the majestic Concertgebouw and some superb cafés, restaurants and hotels. In the elegant P.C. Hooftstraat and Van Baerlestraat you will find many of the world’s most exclusive fashion, jewellery and other luxury brands.
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THE G THE RIJK SMUSEARDEN AROUND TRANQUIL PLA UM IS A SURPRISINGLY OF THE HUSTLECE RIGHT IN THE MIDDLE MUSEUMPL AND BUSTLE OF THE SIT AND RELAEIXN. A GREAT PLACE TO SUR ABUNDANCE OROUNDED BY AN F PL AND STATUES. ANTS
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RIJKSMUSEUM The Rijksmuseum is one of Amsterdam’s grandest and most popular museums. Its vast collection showcases iconic art and a wide variety of artefacts that reflect more than 800 years of Dutch and global history, including jaw dropping paintings by the likes of Rembrandt, Vermeer, Frans Hals and countless more Dutch greats. As well as being a national treasure in its own right, the Rijksmuseum's internationally revered collection features some of the most famous national treasures in the Netherlands, and perhaps most notably Rembrandt’s ‘The Night Watch’. 01 MUSEUMSTRAAT 1, RIJKSMUSEUM.NL
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VAN GOGH MUSEUM With over 1.9 million visitors in 2015, the Van Gogh Museum is the 2nd most visited museum in the Netherlands (Het Rijksmuseum welcomes over 2.4 million every year). And there’s a good reason for that. The museum has the largest Van Gogh collection in the world: 200 paintings, 400 drawings and 700 letters by Van Gogh and colleagues from the nineteenth and twentieth century. 03 MUSEUMPLEIN 6, VANGOGHMUSEUM.NL
© LUUK KRAMER
STEDELIJK MUSEUM The Stedelijk Museum in Amsterdam is a must see. It is the biggest museum of modern and contemporary art and design in the Netherlands. Come and see iconic works by Appel, Chagall, Dumas, De Kooning, Koons, Malevich, Matisse, Mondriaan, Picasso, Rietveld, Warhol and many others. The Stedelijk Museum is the place where everyone can discover and experience modern and contemporary visual art and design. The collection, exhibitions and educational programmes offer unique and compelling insights into today’s world, reflecting on broader social issues, as well as those that influence our individual lives. 02 MUSEUMPLEIN 10, STEDELIJK.NL
THE ROYAL CONCERTGEBOUW World famous because of its highly regarded acoustics, Queen Beatrix bestowed the royal title ‘Koninklijk’ upon the building on occasion of its 125th anniversary in April 2013.The Royal Concertgebouw is considered one of the finest concerts halls in the world. The grand classical building, a masterpiece of Dutch nineteenthcentury architecture, is home to the Royal Orchestra, which is the best of its kind – topping numerous rankings worldwide. 04 CONCERTGEBOUWPLEIN 10, CONCERTGEBOUW.NL
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HOUSE OF BOLS The House of Bols Cocktail & Genever Experience on Amsterdam’s Museumplein is an unforgettable adventure in the glamorous world of cocktails, liqueurs and genever. House of Bols offers visitors a truly unique cocktail experience. At the venue, which is close to Museumsplein, you can learn everything there is to know about making cocktails and bartending. You also learn the past and present story of distillery founder Lucas Bols. Visitors get to explore all of their senses with various exhibitions, including personal taste and smell challenges, drink samples and explosions of colour in the Hall of Taste. Admission also includes a cocktail of your choice. 05 PAULUS POTTERSTRAAT 14, HOUSEOFBOLS.COM
MOCO MUSEUM Moco Amsterdam is hosting a legendary exposition of the Pop Art-protagonist Andy Warhol and the anonymous Street Art-legend Banksy. During the exposition more than 80 works of both artist are on display. One of the main attractions is the 3 x 4 meter “Beanfield” from Banksy. Both their work challenges the mainstream culture and makes you question the known rules of society. Moco Museum is an initiative from Lionel and Kim Logchies. With more than eighteen years of experience and a broad art-network they are able to display various international art pieces from private collections. At the museum giftshop you can buy art-dvd’s, souvenirs, small art pieces and posters. Besides that, Moco Museum can also inform you about purchasing originals and prints at LionelGallery. (Nieuwe Spiegelstraat 64), a stone throw away in the Spiegelkwartier. 06 HONTHORSTSTRAAT 2 - MUSEUMPLEIN, MOCOMUSEUM.COM
ROYAL COSTER DIAMONDS Learn all about the cutting and polishing of diamonds from the artisans of this 175-year-old diamond factory – the oldest of its kind in the Netherlands. Located in four beautiful monumental buildings between the Van Gogh Museum and the Rijksmuseum on Museumplein. Royal Coster Diamonds has over 20 characteristic rooms in which to show you its impressive collection of both loose and set diamonds. That’s perfect! No. Brilliant! Coster’s extensive watch section includes famous brands like Piaget, Chopard, Longines, Montblanc and Tag Heuer. 07
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JAEGER LECOULTRE BOUTIQUE A time to celebrate: almost 4 years ago Swiss watch brand Jaeger-LeCoultre opened its first Boutique in Amsterdam in June 2014 in cooperation with Dutch diamond house Gassan. The spacious Boutique with a floor surface of more than 100 square meters is located on Pieter Cornelisz Hooftstraat 102. ‘Jaeger-LeCoultre is a fantastic brand that continues to innovate the craft of watchmaking every year without losing track of its DNA’, says Benno Leeser, CEO of Gassan. We couldn’t agree more.
Discover the luxury watches and Swiss fine watchmaking clocks from the Jaeger-LeCoultre watchmaking Manufacture. 09 P.C.HOOFTSTRAAT 102, JAEGER-LECOULTRE.COM
GASSAN BOUTIQUE The Gassan Boutique is a stylish store with international appeal and intimate setting displays a unique combination of collections. Besides the beautiful jewelry of Choices by DL, Gassan 121 and Gassan Fine Jewelry Gassan presents international collections from top brands such as Al Coro, Carrera y Carrera, Leo Pizzo, Ole Lynggaard Copenhagen, Schaffrath, Utopia, Audemars Piguet, Longines, Rado, Richard Mille and Vacheron Constantin. Their goldsmiths will make your jewelry shine like new while enjoy food and wine in the basement.
Gassan's expert staff looks forward to show you the ins and outs in the world of jewelry and watches. 08 P.C. HOOFTSTRAAT 84, GASSAN.COM
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R FOOTWEA DESIGNESRHOEBALOO IS AS BOUTIQULEAR FOR ITS SHOESGE POPU ITS CUTTING-ED AS FOR INTERIORS. SHOEBALOO For over forty years, SHOEBALOO has made a name for itself as the leading retailer of high-end designer footwear, bags and accessories. The multi-brand stores carry more than thirty luxury brands, such as Valentino, Gucci, Fendi, Isabel Marant, Balmain and Givenchy. SHOEBALOO is well known for their outstanding interior designs in all of their stores. Indulge yourself in the glamorous marble men’s and women’s stores on Koningsplein or the futuristic spaceship on PC Hooftstraat in Amsterdam. 10 P.C. HOOFTSTRAAT 80 & KONINGSPLEIN 5-7, SHOEBALOO.NL
PROFUOMO Lovers of Italian sophistication and flair, should make a beeline for the flagship store of Profuomo. This family owned business, has set the standard for menswear in Amsterdam since it was founded by a tailor in 1934. Specialised in gentlemen’s shirts and accessories, you’ll find only high quality clothing here, produced with the finest raw materials from the best Italian weavers, with attention to detail and special care at every stage of the design and production process. Look out for the “white wall”, with its 16 styles of ultimately wearable white shirts.
Profuomo dress shirts for men. Perfect fit. 11 P.C. HOOFTSTRAAT 30, PROFUOMO.COM
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STONE ISLAND This Italian menswear label was established in 1982 and it is head by Carlo Rivetti, who can trace his family roots in the clothing industry back to the 19th century. Innovation is a family trait - Rivetti’s uncle was the first to rubberise wool to increase its performance, and his father was one of the first Italians to produce non-tailored garments - and so it’s perhaps no surprise that Rivetti heads a company that is known for stylishly combining form and function.
Stone Island creates its innovative designs through meticulous research and experimentation with fibres, textiles, dyes and treatments and ideas drawn from military and work wear. The company even boasts its own colour laboratory, which has developed more than 60,000 dye recipes over the years. For many, the menswear brand redefined the common understanding of sportswear.
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Once a cult phenomenon, today Stone Island maintains its position as a contemporary point of reference for younger generations, including streetwear devotees, various 80s and 90s subcultures and hip kids and teens. Expect casual and utilitarian-inspired designs in high-performance textiles with a refined urban aesthetic, from polo shirts and jumpers to rain coats and cold weather staples, and look out for interesting collabs with brands such as Nike and Supreme. In the past, star pieces have included pixel-reflective nylon metal jackets, Tela polyester coats and ultra-light hooded down jackets. One of the latest offerings is the Ghost Piece, a hooded rain jacket featuring multi-layer fusion technology, a revolutionary lamination process that guarantees improved waterproofing and breathability, while looking sleek and monochromatic. 12 P.C. HOOFTSTRAAT 37, STONEISLAND.COM
SHOPPING DISTRICT Museum Quarter
DENHAM JEANS This 300 m2 flagship store was designed to provide a fresh platform for the rebellious Dutch fashion brand’s signature denim range, and house the clothing collections for men, women and children. Spread over three levels, with warm wooden floors and bright white walls, there’s also a coffee bar with Buscaglione coffee, a gallery showcasing photography and “denim stories” and a Japanese-inspired garden at the back of the store, where you can relax and sample sake on the weekends.
DENHAM the Jeanmaker was founded in Amsterdam in 2008 by Jason Denham, an English jeanmaker who's obsessed with creating premium quality denim. 14 HOBBEMASTRAAT 6-8, DENHAMTHEJEANMAKER.COM
MARINA RINALDI Part of the Italian Max Mara Fashion Group, this premium plus-size fashion label’s store on the prestigious P.C. Hooftstraat is known for its stylish ambiance and outstanding service. And, of course, for its luxurious clothing in gorgeous fabrics such as silks, wools and cashmeres, with superbly flattering cuts for the fuller figure. There are six co-ordinated collections to take you from the office to the outdoors, from the city to the resort and from regular week days to extra special celebrations.
“Style is an attitude, not a dress size. Marina Rinaldi is a fashion house dedicated to providing glamorous designs for the style-conscious woman with the fuller figure.” 13 P.C. HOOFTSTRAAT 115, MARINARINALDI.COM
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DAVIDOFF OF GENEVA
SINCE 1911
Davidoff promises you the so-called ‘time beautifully filled’, a culture of its own that revolves around taking the time to perceive the world with all of one’s senses in order to experience the fine nuances of pleasure. Visit Davidoff of Geneva Since 1911 Amsterdam to enjoy the craftsmanship behind and the dedication put into cigars. The store recently moved (from number 84 on Van Baerlestraat to the neighboring building number 80A) and offers great humidors, ashtrays, lighters, cutters and cigar cases as well as an extensive collection of shaving accessories. And of course, the best cigars in town! 15 VAN BAERLESTRAAT 80A, DAVIDOFF.COM
KORT SHOES SINCE 1903 Handmade shoes, they still exist! You will find them in the beautiful shop of Kort Shoes at the Van Baerlestraat 54. It's a mecca for men and women who are looking for beautiful, exclusive and comfortable shoes. Kort Shoes is a family company based in Amsterdam and Bussum.
“Our strength is the combination of quality and fashionable styles; contemporary for a special occasion or for good, fun stylish shoes for every day”, according to Bastiaan Kort. “For a good value for money and a high level of service and advice about new shoes, Kort Shoes is the place to visit!” 16 VAN BAERLESTRAAT 54, KORTSHOES.NL
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COBRA ART COMPANY Founded in 1983 as an art wholesaler, and now a leading light in the business-to-business art world, the Cobra Art Company works with established artists and photographers from around the world to create a changing collection of modern art, photography and sculpture. By combining special materials like liquid gloss, metal paint and resin, with an eye for colour and detail.
Cobra Art Company produces exceptional pieces in a wide range of styles – think vintage, urban art, abstract, pop art, artistic nudes and cityscapes, to name just a few. As a leader in the field of photography on plexiglass, the gallery gets to work with the best in the business. Unlike most artists, who insist on finding their own inspiration, Cobra Art Company
thinks in terms of the final décor - where a piece will end up hanging on the wall – and takes it from there. When you think about it, aren’t original artworks inspired by your home’s colour scheme, your fabric swatches and your taste, the ultimate finishing touch? It’s no wonder that Cobra Art Company has long been a darling of the world’s leading stylists, designers, architects and tastemakers. Their pieces can be found in some of the world’s best hotels and chicest homes, but also in high end boutiques and stylish offices around the globe. At the recently opened Van Baerlestraat brandstore, you’ll find the Masterpiece Collection: limited edition works of art by some of the world’s most exciting artists. 17 VAN BAERLESTRAAT 8, COBRAART.NL
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IITTALA STORE Founded in 1881 as a glass factory in the eponymous village in southern Finland, Iittala was one of the first companies in the world to make the transition from decorative dinner sets to functional objects infused with progressive Scandinavian design. The philosophy of its pioneering designers Kaj Franck and Alvar Aalto continues to inspire the brand today. Based on the belief that household items should not only be well crafted and aesthetically pleasing, but should also stand the test of time, Iittala continues to craft beautiful objects that never go out of style. Distinctive, multifunctional and easy to combine, you’ll never regret an Iittala purchase. Perhaps the famous puddleshaped Alvar Aalto vase is a perfect case in point. Originally designed in 1936, it looks as clean and contemporary today as ever (now available in a range of sizes and colours, from salmon pink to sand and from moss green to ultramarine blue).
At “the home of Scandinavian design”, Iittala’s Amsterdam flagship store, you’ll find the vase and many other heritage designs that’ve been around for over 80 years as well as Iittala’s latest collection, created in collaboration with famous Japanese designer Issey Miyake. Here, the well-informed staff will be only too happy to show you around, offer tips on how to create the ultimate table setting or help you find a special gift for a loved one. You can also find Iittala at gift shop &Klevering (klevering.nl) and luxury department store De Bijenkorf (Dam 1).
What started as a glass factory in Iittala, Finland, today celebrates generations of essential objects that are made to enrich people's everyday lives. Timeless yet modern Scandinavian tableware, cookware and home interior design. 18 VAN BAERLESTRAAT 76, IITTALA.COM
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CIGARAGUA Owner Sasja van Horssen passionately calls Nicaraguan cigars “the best in the world”, which is why he opened “the world’s first Nicaraguan cigar shop” in Amsterdam. Not quite as famous as their cousins from Cuba, Nicaraguan cigars are prized by aficionados for their full, rich flavour. Over 900 varieties of handmade cigars from Nicaragua are preserved at the perfect humidity of 72% in “the largest walk-in humidor in Europe”. The shop also boasts “one of the largest cigar lounges in the country”. 19 VAN BAERLESTRAAT 56H, FB.COM/CIGARAGUA/ABOUT
CLOSED Fans of understated apparel and effortless style have long loved this fashion brand, which was originally founded in Italy in 1978. Today the label is all about contemporary cool, with streamlined sportswear and denim that quickly become wardrobe essentials. From pearl buttons to super soft denim and ultra-fine knits, the details make all the difference. The latest collection features buttoned denim dresses and striped tees for her and slim stretch chinos and rinse-washed cotton oxford shirts with contrasting pockets for him.
De Joffers is the perfect place to experience the real Amsterdam while escaping the hustle and bustle of the crowded centre. 20 CORNELIS SCHUYTSTRAAT 13, NL.CLOSED.COM
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PAUW WOMEN Of the 28 self-owned stores in the Netherlands, Pauw has two multi brand stores on the van Baerlestraat in Amsterdam. Characterized accoring to the style of the city, only the finest labels in luxury fashion are being offered here. Next tot he independently designed private label Pauw Amsterdam other exclusive labels such as Dries van Noten, Marni, Aspesi, Loro Piana and Vince are available. Pauw is constantly evolving, keen to preserve the uniqueness and luxury of the collections and known for the personalized attention to its customers. 23 24 VAN BAERLESTRAAT 48 & 72, PAUW.COM
PAUW MEN Pauw has two menstores on the van Baerlestraat, the one at 66 is dedicated to denim and sportswear. Pauw Luxury Denim offers you exclusive brands like Common Projects, Orlebar Brown, Jacob Cohen, Aspesi and Woolrich. Please come in and find a sporty but stylish look that fits perfectly on any occasion. All denim is available in different washings and refined styles and can be combined with the fine selection of must-have leisure wear. In the other store you can find the best suits in town. They are handmade according to the highest standards and with the utmost care. The Pauw Luxury tailoring store is known for its selection of high-end brands like Caruso, Kiton, Attolini, Finamore and luxury sportswear like Loro Piana and Fedeli. You can always expect highly personalized service and great attention in all the Pauw stores when you are looking for an outfit to make an impeccably dressed appearance at your workplace or special occasion. 21 22 PAUW LUXURY DENIM, VAN BAERLESTRAAT 66 PAUW LUXURY TAILORING, VAN BAERLESTRAAT 88-90 PAUW.COM
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SHOPPING DISTRICT Museum Quarter
RESTAURANT STEDELIJK Restaurant Stedelijk is located in the sophisticated museum district. Inside as well as outside you’ll be embraced by the dynamic atmosphere. The extensive menu includes a large variety of meals for breakfast, lunch, dinner, many drinks & bites and Fish Market specialties. The kitchen comes with the seasons as much as possible and uses seasonal, sustainable and organic products wherever possible. The wine bar offers a large range of wines by the glass. Juices and smoothies are prepared à la minute. The terrace of Restaurant Stedelijk is a lovely place to view all the ins and outs of one of Amsterdam’s most beautiful quarters and enjoy the sun any time of the day. 25 MUSEUMPLEIN 10, +31 20 573 26 51, RESTAURANTSTEDELIJK.NL
COBRA CAFE This illustrious café, named after the avant-garde movement from the early 50s, has the best and most inspiring view of Museum Square. Enjoy a warm drink (A Cobra Café – with a dash of Frangelico?) on the winter terrace, close to the city’s temporary ice skating rink. Alternatively, you can stop in for breakfast or lunch before or after your tour through Amsterdam’s biggest cultural venues. Cobra Café (open from 9:30 am) serves a great variety of delicious sandwiches, pastries, salads and snacks as well as many typical Dutch treats.
Cobra Café is a great place for lunch, drinks and dinner. Take a seat on the sunny terrace and enjoy the beautiful surroundings of Amsterdam's most beautiful square 26 MUSEUMPLEIN, +31 20 470 0111, COBRACAFE.NL
SMALL TALK This landmark café off Museum Square has been serving Dutch and international classics to a culture-minded clientele for over 45 years. Stop by for a cup of coffee with apple pie between museum visits, grab a quick dinner before catching a concert at the Concertgebouw or linger longer over breakfast, lunch or dinner, 7 days a week. From pancakes to club sandwiches and steaks, there’s something for everyone here. Weather permitting, the terrace is a prime spot for people watching.
If you’re looking for a quick bite or a coffee before or after a visit to the Van Gogh Museum than this great little place is what you're looking for. 27 VAN BAERLESTRAAT 52, SMALLTALKAMSTERDAM.NL
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SHOPPING DISTRICT Museum Quarter
BRASSERIE DE JOFFERS Located in a stylish building with a Parisian atmosphere inside – mirrored walls and beautifully decorated high ceilings – Brasserie De Joffers is the perfect place to experience the real Amsterdam while escaping the hustle and bustle of the crowded centre. The menu offers a mix of authentic Dutch cuisine with a modern twist as well as international dishes. The lovely, heated terrace is perfect for enjoying a meal outside in spring and autumn or even on a nice winter’s day.
De Joffers is the perfect place to experience the real Amsterdam while escaping the hustle and bustle of the crowded centre. 29 WILLEMSPARKWEG 163, BRASSERIEDEJOFFERS.NL
© ERIK & PETRA HESMERG
VERHULST CAFÉ & RESTAURANT Stop by this cosy neighbourhood café for lunch, dinner or drinks after a spot of shopping on nearby Cornelis Schuytstraat. In an upper-crust area that’s not always known for its warmth, Verhulst Café & Restaurant is the kind of place that makes everyone feel welcome, with draft beers and typical Dutch bar snacks, such as bitterballen (small, round croquettes), ossenworst (raw beef sausage) and frikandellen (minced meat sausages). The terrace is a sun trap when it’s warm, and there’s outdoor heating in the cooler months too. 28 JOHANNES VERHULSTTRAAT 105, VERHULSTOUDZUID.NL
CAFÉ WILDSCHUT One of Amsterdam’s most beloved grand café’s, Wildschut is known for its fast and friendly service and large terrace on Roelof Hartplein, which some say is “the sunniest in town”. Recently refurbished, the café has retained that 1920s charm that has made it an evergreen since it first opened in the 1980s. Popular with well-heeled locals, culture vultures and the city’s professional class, it remains a perfect place to meet friends for late afternoon beers and bitterballen, but there are also extensive lunch and dinner offerings. 30 ROELOF HARTPLEIN 1-2, CAFEWILDSCHUT.NL
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19th-centuryD AItalian M Renaissance-style Vondelpark Pavilion SinT R A PAL A AT 9 STRAATJ E S Amsterdam’s most famous patch of greenery, O U D Kitchen & Bar Vondelpark 3 is perfectly positioned E HO OG as the park’s de facto living room. It’s a place ST B E R E N W O LV KALVE RSTRAAT RA where joggers, sun-worshippers and nature E N A OUDE S T R A AT S T GR M RUS R A A T S P I Elovers AC G E L S Tcome together over breakfast, lunch, L A N R HT D drinks or dinner. The large outside terrace is a must-visit if the weather permits, but the recently Art & Books Market renovated interior, with its white marble floors, RUN UI CE N TR E WIJDE SP S T R A AT H U I D E N S T R A A T H E Icognac S T E E G coloured leather couches and copper . accents, certainly has its charms too. E S T R S TA A L S T R .
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HO GER EN CK R. 24 BUR 3 12 PIE EN STEN ON U R O R . G E RHOOFTSTRAAT 37 C ISLAND – P.C. TR B 12. STONE 01. RIJKSMUSEUM – MUSEUMSTRAAT 1 23. PAUW ARD D E S WOMEN – VAN BAERLESTRAAT 48 A M T H . S TER AR– O24. J 13. MARINA RINALDI 115 PAUW WOMEN – VAN BAERLESTRAAT 72 02. STEDELIJK MUSEUM – MUSEUMPLEIN 10 M OP.C. HOOFTSTRAAT VAN DE NIE H A – HOBBEMASTRAAT 03. VAN GOGH MUSEUM – MUSEUMPLEIN 6 14. RDENHAM JEANS 6-8 25. RESTAURANT STEDELIJK – MUSEUMPLEIN 10 KA HO RM EIN F O I E R OF GENEVA 15. DAVIDOFF 26. COBRA CAFE – MUSEUMPLEIN 04. CONCERTGEBOUW – CONCERTGEBOUWPLEIN 10 TRA N I –E VAN BAERLESTRAAT 80A MAS V I N– VAN BAERLESTRAAT HO N LUT 05. HOUSE OF BOLS – PAULUS POTTERSTRAAT 16. KORT SHOES 54 27. SMALL TALK – VAN BAERLESTRAAT 52 F KEL A P O L L O L A A 14 . R E S K – VAN BAERLESTRAAT 8 S T S T . – JOHANNES VERHULSTTRAAT 105 06.L AMOCO MUSEUM – HONTHORSTSTRAAT 2 17. COBRA ART COMPANY 28.R OVERHULST AN AD A O T O A P O L L07. AAN E L L O L POTTERSTRAAT E L IS29. BRASSERIE TALM A P– O ROYAL COSTER DIAMONDS PAULUS 2 18. IITTALA STORE – VAN BAERLESTRAAT 76 DE JOFFERS – WILLEMSPARKWEG 163 TR CORN K SWILDSCHUT – ROELOF HARTPLEIN 1-2 08. GASSAN BOUTIQUE – P.C. HOOFTSTRAAT 84 19. CIGARAGUA – VAN BAERLESTRAAT 56H 30. CAFÉ C A 31. IVONDELPARK3 – VONDELPARK 3 09. JAEGER LECOULTRE BOUTIQUE –EP.C.HOOFTSTRAAT 102 20. CLOSED – CORNELIS SCHUYTSTRAAT 13 JN CKSTR. VA A N V A N I J 80 AT – P.C. JHOOFTSTRAAT 21. PAUW LUXURY DENIM – VAN BAERLESTRAAT 66N H I L L I G PA E T R ASHOEBALOO T I T I A A N S10. RTSSTR . 11. PROFUOMO – P.C. HOOFTSTRAAT 30 22. PAUW LUXURY TAILORING – VAN BAERLESTRAAT 88 EG W N . R T S N E R VE IO JOZEF I D 88 G E R R I T V A N D E SRAËLS S KADE EF I BE E T H OV E N S T R AAT S T A JOZ AM AMSTELK O
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Timeless design since 1881. What started as a glass factory in Iittala, Finland, today celebrates generations of essential objects that are made to enrich people’s everyday lives. We believe objects should be distinctive, combinable and multi-functional, with lasting design that inspires individual use and expression. We don’t just create beautiful objects. We believe in timeless design that will never be thrown away.
Discover our timeless design at the Iittala flagship store on Van Baerlestraat 76 (near Museumplein). Iittala products are also sold at De Bijenkorf and &Klevering. For more information visit iittala.com.
NEIGHBOURHOOD Amsterdam Zuid
WINING & DINING
Amsterdam
Zuid
Next to Vondelpark and below Museumplein lie some of Amsterdam’s most beautiful and wealthy neighbourhoods, where impressive manors line the leafy streets and high-end boutiques abound: the Oud-Zuid. Further down south, things get a bit more down to earth again, yet the waterside cafés and restaurants in, for example, the streets of the Schinkelbuurt, are no less picturesque. More to the west, is the trendy De Pijp area.
Check out Amsterdam Zuid and enjoy its fantastic bars and delightful restaurants.
HET AMSTERDAMSE PROEFLOKAAL
EXPERIENCE THE TASTE OF AMSTERDAM
This 1,800 m2 “tasting room” was born from a partnership between local businesses, educational institutions and the municipality of Amsterdam, with the aim of making visitors feel more welcome in the city. It’s meant to be a meeting point, where locals, foodies and tourists can experience all the flavours and foods Amsterdam has to offer. Spread across two floors, there’s much to discover, from traditional Dutch dishes to international delicacies that found their way to Amsterdam over the centuries. Start your day with coffee at the breakfast bar, before heading over to the testing tables, take a seat at the seafood bar or settle on one of the terraces on the recently renovated Stadionplein, weather permitting. Interested in local history? Then head to the second floor, where you can explore Amsterdam’s culinary history by watching a Food Experience film that is sure to stimulate all your senses. Beer lovers should certainly check
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out the World of Beer, while wine aficionados will love the World of Wines, where they will be presented with perfectly paired wines and appetisers. At Het Amsterdamse Proeflokaal it’s all about seeing, tasting and experiencing, which is why regular workshops and lectures are organised here, and you are welcome to take part anytime.
At Het Amsterdamse Proeflokaal it’s all about seeing and tasting. A meeting point, where locals, foodies and tourists can experience all the flavours and foods Amsterdam has to offer. STADIONPLEIN 300, T. +31 20 303 14 22 HETAMSTERDAMSEPROEFLOKAAL.NL
NEIGHBOURHOOD Amsterdam Zuid
STRAND ZUID This hideaway behind the RAI Convention Centre recently transformed into a slick bar and restaurant that brings the beach a whole lot closer to the city. With its Balinese beach beds and golden sand, it’s the ideal spot for mid-week beach breaks and bouts of impromptu beach volleyball. Looking to linger longer? There’s plenty of surf and turf options, and some vegan ones too. Or, simply grab an ice cold craft beer at the beach bar and watch the sun go down on the water-side terrace.
Strandzuid is the hot spot for drinks and delicious meals with friends and family throughout the summer. EUROPAPLEIN 22, T. +31 20 639 25 89 STRAND-ZUID.NL
SURYA Nepalese meets north Indian at Surya. This unfailingly excellent restaurant combines the best of the Indian subcontinent with superb service in a setting that is both atmospheric and evocative of India. With plenty of meat, fish and vegetarian dishes on offer, there is a rich cuisine of Indian flavours to explore here, with curries, biryanis and tandoori dishes, but you’ll also find a selection of Nepalese ghurkas and momos on the menu – all freshly prepared using only the finest ingredients and spices the chef can find.
Surya takes you on a culinary journey, which resonates the emotion and atmosphere of India, the land of infinite variety. CEINTUURBAAN 147, T. +31 20 676 79 85 SURYARESTAURANT.NL
TULSI INDIAN CUISINE In multiculti De Pijp, you’ll find this sophisticated Indian restaurant with its authentic starters, fragrant curries, tandoori grill dishes and a wide variety of vegetarian options, including a 3-course vegetarian menu for only €23.00! With over 20 years’ experience, the chefs here know how to balance those all-important hot, sour, salty and sweet flavours. Curries have long been known for their cooling effects on the system, and Tulsi’s large terrace, which can seat 80 guests, is an ideal escape on a hot summer day.
The busy, lively, sometimes chaotic and never boring Van Woustraat in Amsterdam is home to Tulsi, a great Indian restaurant with yummy dishes and vegetarians have a lot of choice. VAN WOUSTRAAT 212,T.+31 20 331 64 03 TULSI-RESTAURANT.NL
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NEIGHBOURHOOD Amsterdam Zuid
BARASTI Situated near bustling Albert Cuyp market, this cool little café draws in a mixed crowd of locals and shoppers with coffee and sandwiches from 10 am, and bar bites, such as pork belly buns, Javanese meat balls and hoisin yakitori, until late. The industrial-chic décor is bang on trend, the terrace is bathed in sunshine all day long, and the service is equally warm and welcoming. So we ask you, what’s not to like?
Lose yourself for hours in Amsterdam’s lively De Pijp, with its colourful mix of cuisines, terraces and convivial cafés. FERDINAND BOLSTRAAT 149, T. +31 20 846 34 76 BARASTIAMSTERDAM.NL
THE AVOCADO SHOW “Europe’s first avocado bar” was already a hype before its March opening, with well over 44,000 Instagram followers at the time of going to press (holy guacamole!), so one wonders if it can ever live up to expectations. The green onslaught of avocadoeverything – smoothies, toast options, burgers, breaded nuggets and dips, even ice cream – will be available from breakfast through dinner. Fab or fail? You decide.
It’s all avocado all the time at The Avocado Show, Europe’s first restaurant that focuses solely on the little green superfood. DANIEL STALPERTSTRAAT 61, T. +31 63 063 31 30 THEAVOCADOSHOW.COM
CANNIBALE ROYALE Amsterdammers are fond of 'their' Cannibale Royale, a brasserie with a focus on unfussy dishes. Prompted by its enormous popularity, the concept restaurant in recent years has opened two new branches. We prefer the restaurant on Handboogstraat – one of the oldest streets in the city centre near Spui. Cannibale Royale says its goal is to awaken the "prehistoric" in every visitor: an unabashed need for large cuts of meat. Cannibale serves great portions with even better names: La Sympathique (200 grams), La Modeste (300 grams), L'Exceptionnel (600 grams), ... and l'Absurd (a steak of no less than one kilogram!). For the latter dish a reservation of at least 24 hours is required. Cannibale Royale also serves two delicious types of hamburgers. HANDBOOGSTRAAT 17A, CANIBALEROYALE.NL +31 20 233 71 60
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NEIGHBOURHOOD Amsterdam Zuid
TAPZUID
BURGERS, BEERS & MORE
The local craft beer scene is alive and kicking at TapZuid, a Brooklyn style bar and restaurant that serves beers from all of Amsterdam’s 35 craft breweries. Since opening its doors in 2015 the bar quickly turned into a neighborhood hotspot, attracting both beer aficionados and trendy twenty-somethings. A New York Times favorite Whether you’re into craft brewing or looking for a non-touristy place to hang out and enjoy the excellent local cuisine, TapZuid will not disappoint. The generously sized homemade burgers and sunsoaked terrace make it a NYT favorite. MAASSTRAAT 70, T. +31 20 205 20 02 TAPZUID.AMSTERDAM
CAFE FLINCK Do you really want to experience life at the Albert Cuypmarkt – the biggest market of its kind in Europe? Take a seat on the sunny terrace of Café Flinck, right on the corner of Govert Flinckstraat, and enjoy. Listen to salesman selling their goods and see thousands of people pass by while you enjoy a perfect coffee, wine or beer. And maybe even lunch or dinner. We recommend the famous pork satay, fish and chips, or the ravioli with garden peas and asparagus.
Hungry after a day of sightseeing or in need of a cold beer and a nibble? Café Flinck, located in the heart of De Pijp area, serves a great lunch and dinner. 1E VAN DER HELSTSTRAAT 511, T. +31 20 846 21 01 CAFEFLINCK.NL
CAFE BERKHOUT Café Berkhout, located on the corner of Stadhouderskade and Ferdinand Bolstraat, opposite the old Heineken Brewery, is one of the most well-known typical ‘brown’ cafes in the city. A welcome hotspot at the ‘entrance’ of De Pijp. It welcomes both locals and tourists for lunch, dinner or drinks. Highlights on Berkhout’s menu are the homemade soup, the tasty Deluxe Burger (prepared with grilled vegetables and red onion compote) and the Angus Burger with cheddar, jalapeño and chilli mayonnaise.
Cafe Berkhout is a natural post-brewery chill-out spot. Come in and curl up on the battered leather couches and take in some serious De Pijp people watching. STADHOUDERSKADE 77, CAFEBERKHOUT.NL T.+31 20 420 96 18
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NEIGHBOURHOOD Amsterdam Zuid
CEDARS At the waterside of the Westlandgracht, not far from the Hoofddorpplein, is a modern glass building which houses the chic restaurant Cedars. At Cedars one can start with an aperitif in the so-called lounge room and afterwards enjoy authentic Lebanese cooking on either of the two terraces. This restaurant revolves around sharing food with friends, family and loved ones. The food is inspired by traditional Lebanese cuisine. And not only does it taste great, it is also a feast for the eyes. The menu features various small dishes that can be combined to create a tasty meal. Think of a table full of mezze (small dishes) but also of main dishes such as rack of lamb and marinated sea bass from the charcoal grill. With its friendly waiters, amazing food and relaxed atmosphere, the restaurant is a piece of Beirut in Amsterdam.
At Cedars they love to share. Everything in this amazing Lebanese restaurant revolves around sharing food with friends, family and loved ones. HEEMSTEDESTRAAT 80, +31 20 408 37 02, CEDARS.NL
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TIMELESS
partners
Sponsors
WILLEM PAUW
Man of the year 1676 money generosity prestige
PORTRAIT GALLERY OF THE GOLDEN AGE IN THE HERMITAGE AMSTERDAM
www.amsterdamportraits.com AM_A4.indd 2
29-03-17 12:21
DINNER CRUISE We welcome you on board with a drink and an amuse bouche. Your order is taken for the main course ( a choice between meat and fish) and the boat will set sail for a two and a half hour cruise through the world-renowned canals of Amsterdam. Glide by the beautifully lit buildings, quaint little canals, houseboats and bridges while you enjoy a delicious 4 course dinner.
at the National Maritime museum FREE AUDIO TOURS IN 11 LANGUAGES
Ask your concierge for reservations or book online!
BLUEBOAT.NL
SAIL THROUGH HISTORY
Departure: Stadhouderskade 501
Kattenburgerplein 1, Amsterdam
WWW.HETSCHEEPVAARTMUSEUM.NL
SPOTLIGHT
Frozen Time'
A beautiful tribute to Amsterdam by photographer Lars van den Brink Lars van den Brink (39) photographs the city like never before. He will climb on roofs, take pictures for hours at a time and then combine these into a true spectacle. He shows a different kind of reality: night and day in one picture.
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SPOTLIGHT
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hen time no longer matters, when a picture captures all hours, you can really see the city as time passes by. On the left you see tourists posing in front of the garden of the Rijksmuseum, while on the right the people of Amsterdam find their way through the city by night on their bikes. On the left you can see the sunlight while on the right the people are lit by streetlights, showing the difference between daylight and artificial light. The result is an Amsterdam as never seen before. These are the places you know, but they don’t feel as familiar. “That’s exactly how it was meant to be” says photographer Lars van den Brink. It’s surreal, a documentary in a photo really. “Removing the suggestion of time creates something special. It’s the reality, but different from what we know, it’s fluid time and at the same time frozen time.”
“Things happen on the street; a cleaner passes the street with a garbage bag or a group of people on a Segway. A lot of people are alone in the huge mass of people in the city. I love that kind of loneliness; people are more specific when they are alone. They lose some of their uniqueness when they are in groups.” Van den Brink is on his way to an appointment. He is going to shoot a portrait and is really looking forward to it. After standing on rooftops for hours at a time, looking and waiting for the right shots, it’s really nice to look someone in the eye again, to really look at and interact with your subject. It’s completely different from his 'Frozen Time' project. The pictures are sometimes compared to the ‘Where is Waldo?’ series and the comics of Sjef van Oekel because there is so much to see. A collection of little moments For most of the pictures, he went up onto the roof at the beginning of the afternoon and stayed there until late at night. He sat on the roof of the Rijksmuseum, but also on top of the Mövenpick Hotel by t’ IJ. “I sat there for seven to eight hours straight. Looking at what happened on the ground and the water. I photographed all of it, and used those images to build one big picture.” He has to do it all by hand, as there is no way of installing the camera and doing it manually. “Things happen on the street; a cleaner passes the street with a garbage bag or a group of people on a Segway. A lot of people are alone in the huge mass of people in the city. I love that kind of loneliness; people are more specific when they are
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SPOTLIGHT
“You really see something in my pictures; I want to show human emotion. I show my love for big cities. Here you can be completely anonymous surrounded by others.” alone. They lose some of their uniqueness when they are in groups.” “So, after taking all of these pictures, I start adding them together to create one consistent image. All these little moments together create one touching picture; you can’t do this while shooting the images automatically. You really see something in my pictures; I want to show human emotion. I show my love for big cities. Here you can be completely anonymous surrounded by others.” A victory dance on a rooftop That image of the city is surprisingly colorful – a city going from day to night. Or like the picture he took of 't IJ, changing from night to day. “I sat on the roof very early in the morning, waiting for it all to start. Exactly at the right time, an hour and a half earlier than expected, a cruise ship came in sight. It was getting light outside, but the light on the deck was still on. After taking that picture I had to do a little victory dance. The night speaks to Van den Brink. The romance of the city becomes visible when the daylight disappears; places seem to change character. Take, for example, the picture of Singel. In the foreground it is still day, but the city in the background is dark. “The Westertoren is so beautiful. It is dark but the tower is illuminated, which makes it more visible than it is during daylight.”
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L A R S VA N D E N B R I N K larsvandenbrink.nl
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W W W. C H O I C E S B Y D L . C O M
SHOPPING MALL Gelderlandplein
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ou can easily spend an entire day at Gelderlandplein. Starting with a good breakfast at Le Pain Quotidien, you might find that perfect outfit you have been looking for at Mango or Rick Moorman House of Men, Pauw, Modehuis Blok, Sissy Boy, Esprit, IKKS, Costes, Rogge or many of the other fashion shops. And your new favourite shoes at Zwartjes van 1883 or Van den Assem. If you have kids, Petit Bateau and Cedille are the shops for you. We understand that shopping is not a child’s favourite activity, so while you take a break at Coffee Company, your children can play at Kiddieland on the centre court. When it is time for lunch, there are many international cuisine options for dining in or getting take-away meals at Gelderlandplein. From Italian restaurant Gusto di Casto with their delicious Italian breads, to the Japanese and Korean store Shilla that offers a wide range of lunch varieties, to a fish shop where you can find typical Dutch specialities.
“ Amsterdam’s biggest mall is smack in the middle of unassuming Amsterdam Zuidas, with a vast array of luxury shopping and dining options.” Strolling through the passageways you will notice the art by leading international artists displayed between the shops. The well-curated exhibition carries the shopping theme. When continuing shopping you might find that special gift for yourself or the ones you love at Siebel or Rituals. Go to La Valise for an extra suitcase or a new (leather) bag. Try delicious sweets at Leonidas and Huize van Wely. Get inspired by all the latest trends in living and interior design at Total4Living, Riviera Maison and Bröring and end your day at one of the restaurants or at the hotel bar with a cocktail – it’s all possible under one roof! Gelderlandplein is the cleanest shopping centre of Amsterdam and our security will make you feel safe during your stay. Gelderlandplein is only a short taxi ride away but also easily reachable by tram or bus from the city centre of Amsterdam. If you come by car the first 1,5 hours of parking are free.
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GELDERLANDPLEIN Van Leijenberghlaan 43 gelderlandplein.nl
SHOPPING MALL Gelderlandplein
Luxurious Shopping & Fine Dining
Gelderlandplein
Gelderlandplein is a luxurious indoor shopping centre with international appeal. With more than 90 shops, restaurants and a hotel, Gelderlandplein offers a great selection of international and Dutch brands.
ERE HOW TO GET TSIHLY ACCESSIBLE
IN IS EA GELDERLANLIDPCLETRANSPORT (TRAM 5, AND B U P 9, 461 BY 51 AND BUSEGSIS19FREE FOR M A TR S ES R P EX (PARKIN 463) OR BY 0CAMRINUTES). IN ADDITION, AE 9 THE FIRST TLE BUS TRAVELS FROM THTO FREE SHUTTRICT AND BUITENVELDERT ZUIDAS DISGELDERLANDPLEIN.
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SHOPPING MALL Gelderlandplein
COFFEECOMPANY Professionally trained barista's are eager to serve you your much-needed caffeine kick. Choose something sweet or savoury alongside, and rest your shopping-weary feet while the kids go off and play in the adjacent Kiddieland. Because Coffeecompany selects and roasts its own coffee beans, and has direct contact with its coffee farmers, you are guaranteed to get the highest quality cup of coffee at this premium Dutch coffee chain. And, of course, you can also grab a coffee on the go here. The Coffeecompany serves a very wide variety of beans from all over the world. All beans used for their coffees are also available for you to take home. GELDERLANDPLEIN 145, COFFEECOMPANY.NL
ECCO Making shoes that are both beautiful and comfortable has been ECCO’s mission since it was established back in 1963. Easier said than done, this requires so much more than simply sitting at the drawing table. In fact, each pair of ECCO shoes passes through the hands of some 220 people before it reaches the store. What’s more, ECCO makes leather at its own tanneries and produces shoes at its own factories. At the Gelderlandplein store, you’ll find men’s and women’s shoes and bags in all the latest styles. GELDERLANDPLEIN 207-209, ECCO.NL
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SHOPPING MALL Gelderlandplein
“The Gelderlandplein is the perfect place to find a new outfit or a nice gift, or to just stop of for a healthy salad or a traditional dim sum lunch.”
TOTAL4LIVING An interior design store with a difference, Total4Living takes a personal approach to home décor. Dutch design is very well represented in the collection but there are a few carefully selected Scandinavian and Italian brands as well, and an affordable own-brand Living collection. So, whether you’re looking for new curtains, (custom-made) furniture, flooring, lighting or a complete interior overhaul, the Total4Living team and in-house designers Britte and Kevin are ready to offer you all the advice you need over a fresh cup of coffee. WILLEM VAN WELDAMMELAAN 29, TOTAL4LIVING.NL
N-ICE CRYO The coolest boost for your body and mind is now available in Amsterdam. Feel happy and healthy with glowing skin and renewed energy in just 3 minutes, with N-Ice Cryo’s Whole Body Cryotherapy, which exposes your skin to a temperature of -110 degrees Celsius. Other treatments include N-Ice Sculpting, which uses lipolysis in combination with cold therapy to shape and slim the body and N-Ice and Firm, which improves skin tone and texture using high energy radial shockwaves. A.J. ERNSTSTRAAT 587, T. +31 20 337 44 83, N-ICECRYO.COM
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SHOPPING MALL Gelderlandplein
“Parents can drop off their little ones at the 'Kiddieland' children's play area while enjoying a cup of cappuccino or shop for great stuff.”
HUIZE VAN WELY Founded in 1922, Patisserie Huize van Wely has become renowned for its hand-crafted chocolates, pastries, cakes, biscuits and ice cream. With an assortment of over 500 products – all made without artificial flavourings, aromas or preservatives – there’s certainly something for every taste. The champagne cake, which was developed in cooperation with Moët & Chandon, is a best-seller: layers of white chocolate and Champagne ganache and almond biscuit pastry, covered in almond marzipan and a thin layer of pure chocolate. Need we say more? GELDERLANDPLEIN 173, HUIZEVANWELY.NL
KAAS & ZO In recent years there’s been an explosion of cheese shops focused on the tourist trade – some even cheekily call themselves “cheese musuems” – but Kaas & Zo is the real deal. Here you’ll find authentic Dutch cheese like boerenkaas (raw milk farmhouse cheese) and Soete Hollander, an artisan cheese with a piquant, slightly sweet flavour. There are always plenty of samples to try (we’re sure you won’t need much convincing), and your purchases can be sealed, ready to take home with you as the ultimate Dutch souvenir. VAN LEIJENBERGHLAAN 142, KAASENZO.NL
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OLIODIOLIVO Experience the “art of flavour” at Oliodiolivo’s tasting table, where you can sample the shop’s delicious range of imported products: olive oils from various regions across Italy, balsamic vinegars, pasta and truffle products. There are also ceramics, glassware, olive wood objects and cutlery on offer. Best of all, you can browse while sipping a steaming cup of espresso. And the staff are expert in making up the perfect gift basket. GELDERLANDPLEIN 139, OLIODIOLIVO.COM
SHOPPING MALL Gelderlandplein
PAUW WOMEN Of the 29 stores in the Netherlands, Pauw has two multi-brand stores at Gelderlandplein. One for ladies and a luxury and denim store for men. Both characterized by the style of the city (and people), both stores offer a large selection of luxury brands. The label Pauw Amsterdam for women has a unique signature: an elegant and luxurious look, complemented by clean and aesthetic influences. Each design has the ability to be perfectly combined with the carefully selected items of other designers in store, such as Dries van Noten, Aspesi, Marni and Vince. GELDERLANDPLEIN 8, PAUW.COM
ARTZUID PAUW MEN In the men's store you will find a composite range of our Luxury Tailoring and Luxury Denim collections. You can shop here for both formal and more casual styles, including brands like Brunello Cucinelli, Aspesi, Finamore, Caruso, Incotex, Cesare Attolini and Jacob Cohen. Pauw is known for its personal approach to its customers and is constantly developing to maintain the unique character and luxury of the collections. The Pauw team welcomes you to one of the shops at Gelderlandplein. GELDERLANDPLEIN 2, PAUW.COM
This Summer ARTZUID presents 65 abstract sculptures of post war artists. The theme 'Mondrian to Dutch Design – 100 Years of De Stijl' shows the influence of the Dutch art movement De Stijl (The Style). Follow the sculpture route from the Apollolaan, Minervalaan, Churchilllaan, Zuidas and the Gelderlandplein.
The international sculpture route ARTZUID brings the streets of Amsterdam Oud-Zuid to life with original artworks from world famous artists. ARTZUID.NL
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SHOPPING MALL Gelderlandplein
TAKUMI BURGERS & STEAKS Attention foodies, we think you’re about to discover your favourite new restaurant. Takumi is the brainchild of two chefs with backgrounds at various eastern and western eateries in Amsterdam. Their love of Pan-Asian flavours and Western comfort foods come together in creative combinations such as Dutch-farmed Wagyu dumplings in kimchi broth, bahn mi burgers, Asian-style Caesar salad, tempura fried onion rings and Green Tea Sour cocktails. Take an appetite, and expect to be surprised.
“Restaurants range from Italian to Japanese with many cafés to catch a break and indulge in a well-deserved snack when that pile of shopping bags becomes too heavy.”
VAN LEIJENBERGHLAAN 140, T.+316 402 28 139 TAKUMIGELDERLANDPLEIN.NL
TANUKI Inspired by traditional Japanese taverns and named for a folkloric raccoon figure with mystical powers, Izakaya Tanuki offers authentic Japanese cuisine in a modern, stylish interior with Japanese touches, such as tatami mats and graphic screens. In addition to delicious traditionally made sushi, Izakaya Tanuki offers a large variety of dishes from the Japanese kitchen, such as sashimi, yakitori, tempura, ramen and various rice dishes. Lovers of true Japanese food will not be disappointed. WILLEM VAN WELDAMMELAAN 41, T.+31 20 661 54 00 RESTAURANT-TANUKI.NL
SAIGON CAPHE Known for its deeply flavoured pho, that famous Vietnamese rice noodle soup with beef, this popular café serves hundreds of litres of pho daily to its loyal fanbase of pho-natics. But there’s more to try here, including healthy salad rolls and tasty street foods like grilled satay, spring rolls and rice pancakes. There are even Vietnameseinspired cocktails. With plenty of light options and a few heartier meals too, it’s the perfect mid-shopping spot. You can also find a Saigon Caphe at Leidseplein (Leidsestraat 95) and Central Station (De Ruyterkade 44a). WILLEM VAN WELDAMMELAAN 43 T.+31 20 661 53 95 SAIGONCAPHE.NL
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SHOPPING DISTRICT Gelderlandplein
Amsterdam Vintage Watches We are a family run business, established in 1987, in a historical building in the heart of Amsterdam. Over the years we have become a worldwide favourite among connoisseurs and collectors alike. The helpfull and knowledgable staff buys and sells only the very nest vintage watches from brands like Rolex, Patek Philippe, Omega, IWC, Jaeger-LeCoultre, Tudor, Cartier, Breitling, Heuer and many more. Jaege www.amsterdamvintagewatches.com Singel 414 +31 20 6380296
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WATCHES
Breitling
Jaeger-LeCoultre
Avenger Hurricane Military
Rendez-Vous Night & Day
Haves Must
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HE C T WA
Selected by Gassan
Gassan is probably the most famous Dutch watch and jewelry shop around. The stores offer you all the highlights of the Haute Horlogerie with luxury watches of high-class brands such as Rolex, Cartier, Chanel, Audemars Piguet, Longines, Breitling, Tudor, Breguet, Blancpain, Richard Mille, Omega, Vacheron Constantin and many more. Gassan is also home to the first Rolex Boutique in the Nederlands.
Longines
The Lindbergh Hour Angle Watch
Omega
Seamaster Planet Ocean ETNZ “Deep Black�
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WATCHES
Tudor
Heritage Black Bay S&G
IWC Schaffhausen
Da Vinci Perpetual Calendar Chronograph
Rolex
Yacht-Master II
Tag Heuer
Connected Modular 45
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GASSAN Rokin 1-5 / Nieuwe Uilenburgerstraat 173-175 / PC Hooftstraat 84 gassan.com
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s: DigiDaan
Foto’s: DigiDaan Foto’s: DigiDaan
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THE GUIDE
The Guide
HELLOS AM L .N
THE BEST PLACES TO EAT • DRINK • SHOP & EXPLORE 111
THE GUIDE Restaurants & Bars
TS N A R U A REST BARS OULD BE & HERE YOU SHHT NOW?
M RIG RING W WONDEG IN AMSTERDARIGHT PLACE. EATIN U'RE IN THE YO
DE BIERTUIN PRINSENGRACHT
PRINSENGRACHT 494 | +31 20 737 2941 | DEBIERTUIN.NL Beer specialist De Biertuin (“the beergarden”) recently took its winning formula - a beer bible brimming with local specialty brews and interesting craft options, generous portions of comfort food, a convivial vibe and cheerful service - to a new, central location near Leidseplein. It’s a larger, sexier version of the Eastside original, with a big range of beers. There are 21 brews on tap, including Punk IPA, Brooklyn Lager, Murphy’s Irish Red, and various seasonal drafts. De Biertuin also boasts “the Netherlands’ only ‘hopinator’, a device that adds fresh ingredients to the beer as it is tapped. Additionally, there are over 130 bottled brews, including interesting options from brewers such as Yeasty Boys, Gebrouwen door Vrouwen and Flying Dog, and collabs with local brewers such as Emelisse. Lunch options go way beyond the usual broodje, with three types of flammkuchen, traditional Caesar salad, one
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of the city’s best burgers and spare ribs with bbq sauce and piccalilli. Bar bites run the gamut from goat’s cheese croquettes to shrimp tempura with chili sauce and jalapeno poppers, while the dinner offering includes 12 classics, from De Biertuin’s renowned crisp-skinned rotisserie chicken to bratwurst with sauerkraut, classic Wiener schnitzel and more. Can’t decide? Order the “carnivore platter”, which offers a bit of everything. With hanging plants, exposed brick walls and industrial lamps, the interior is certainly hip, but not painfully so, and the atmosphere is very inclusive. Check out the Original Freddie Heineken’s Office.
MON. – THU. 11.00 AM – 01.00 AM | FRI. – SAT. 11.00 AM – 03.00 AM | SUN. 11.00 AM – 01.00 AM
THE GUIDE Restaurants & Bars
MO-JO JAPANESE KITCHEN
OOSTERDOKSKADE 133 | +31 20 740 0900 | MO-JO.EU An absolute hotspot for devoted sushi lovers: restaurant Mo-Jo Japanese Kitchen - a unique blend of Japanese cuisine and elegant design. For a fixed price, starting at €26.95, you may enjoy an unlimited number of home-made Japanese delicacies including sparklingly fresh sushi, light and crisp tempura, and numerous other classic and sizzling grill dishes. Or to order your favorites individually, opt for a la carte. The extensive sake & wine list includes a selection of beautiful yet moderately priced sakes and wines. During lunchtime, the menu serves bento boxes for €12.50 or the unlimited Japanese lunch for €21.50. Mo-Jo Japanese Kitchen is situated just a five minute walk from the Amsterdam Central Station and has floor-to-ceiling glass that offers unparalleled panoramic views of the Oosterdok and the old centre of Amsterdam.
OPEN DAILY 12.00 – 11.00 PM
‘T PAKHUIS – STEAKS & RIBS VOETBOOGSTRAAT 10-12 | EETCAFEHETPAKHUIS.NL
Since 1975, Eetcafé ‘t Pakhuis has been synonymous with that cosy and characteristic Amsterdam atmosphere where just about anyone will feel at home – from locals to tourists alike. Come here to enjoy a beer with one of the many delicious appetisers in their genuinely styled ‘brown café’, or to have lunch or dinner. The menu features many traditionally Dutch choices such as pancakes, bitterballen and uitsmijters (slices of bread topped with ham or bacon, cheese and fried eggs)!
MON. – SAT. 11.00 AM – 12.00 AM | SUN. 12.00 AM – 10.30 PM
GRAND CAFÉ RESTAURANT 1E KLAS
STATIONSPLEIN 15 (PLATFORM 2B) +31 20 625 01 31 – RESTAURANT1EKLAS.NL A hidden gem for the tourism and business sector. This surprising historic (1885) restaurant, dating from 1885 is located on platform 2B in Amsterdam’s Central Station. The famous, monumental restaurant is designated (top 10 The Guardian) as best Station Restaurant in Europe. 1e Klas is a warm meeting place for everyone. The authentic hospitality establishment is a meltingpot of national and international guests, (train) travellers and passers-by. 1e Klas is open 7 days a week from 08.30 am - 11.00 pm for breakfast, lunch and dinner. Special Hello Amsterdam offer: 2=1 menu €39,50
OPEN DAILY
8.30 AM – 11.00 PM
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THE GUIDE Restaurants & Bars
BRIDGES INSPIRED BY RON BLAAUW
OUDEZIJDS VOORBURGWAL 197 | +31 20 555 35 60 | BRIDGESRESTAURANT.NL Bridges is all about fish! Executive Chef Andrès Delpeut is always looking for creative ways to make classic, traditional dishes perfect with a unique twist. The beautiful Garden Terrace, Amsterdam’s best kept secrets, is an oasis of peace and tranquillity, situated in the heart of the city. The location lends itself perfectly for a relaxing drink, coffee, business lunch or intimate dinner. Guests can enjoy live music every Sunday afternoon in June, July and August during Summer Sunday. Bridges is the place where every ‘Amsterdammer’ feels at home: a restaurant with inviting service, hospitality and conviviality; a place to enjoy the spectacular pairings of seafood and wine. Bridges: a dining experience to delight all senses! © KAAN SENSOY
TUE. – FRI. 12.00 PM – 10.30 PM | SAT. – SUN. 1.00 PM – 10.30 PM | MON. CLOSED
CAU
DAMSTRAAT 5 | +31 20 623 96 32 | CAURESTAURANTS.COM The owners of CAU came up with their idea for a restaurant while visiting Buenos Aires, a city they describe as a collision of cosmopolitan sophistication and irresistibly chaotic energy. Set over 3 floors, and with CAU’s iconic sky and grass motifs design, CAU Amsterdam offers the best in South American cuisine: highly appreciated Argentinean beef, mouth-watering steaks, burgers and sandwiches. A melting pot of comfort food. Drop in at lunchtime for some sharing plates and a beer or come by for dinner to savor one of their specialty cuts and a bottle of Malbec. But don’t forget to leave room for a Corn Flake Ice Cream Sundae. Trust us on that one
OPEN DAILY 10.00 – 11.15 PM
CASTELL
LIJNBAANSGRACHT 252 | +31 20 622 8606 | CASTELLAMSTERDAM.NL A so-called bar-becue restaurant; a Brazilian establishment open for beer, a glass or maybe even a bottle of South American wine or one of the delicious dishes on the menu. Castell serves a variety of meat dishes including a juicy T-bone steak of 600 grams and a ‘Dutch fat ass steak’ (named after the Dutch cow breed). Fans of South American meat can choose the ‘Gaucho’ Sirloin Steak of 350 grams. This restaurant was recently named one of the 50 coolest restaurants in the world by British newspaper The Guardian. The eatery believes its high ranking is thanks to supermodel Erin Watson who paid the restaurant a visit last year.
OPEN DAILY 5.00 PM – 1.00 AM
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THE GUIDE Restaurants & Bars
BUBBLES & WINES
NES 37 | +31 20 422 33 18 | BUBBLESANDWINES.COM In one of the quaintest streets of Amsterdam, and only one-minute-walk distance from the famous Dam Square, you will find wine- and Champagne bar Bubbles & Wines. In a modern, intimate chocolate brown ambiance you can enjoy more than 55 wines by the glass (including several sparkling) and over 500 by the bottle. The specialties are the “wine flights”, three half glasses from one grape variety but from different wine regions. Make nice matches with the Gourmet Bites or just come in for a glass of Champagne, Pinot Grigio or Pinot Noir. The professional staff will help you out choosing your wine and matching Bites.
Recently L’Atelier du Champagne opened next door to Bubbles & Wines – a lovely Champagne shop were you can find over 200 different Champagnes from both big brands and small growers. MON. – SAT. 3.30 PM – 1.00 AM | SUN. 2.00 PM – 9.00 PM
LUCIUS SEAFOOD
SPUISTRAAT 247 | +31 20 624 18 31 | LUCIUS.NL For more than 40 years Lucius Seafood restaurant, in the heart of Amsterdam, has been a reliable address for the true gourmets who love seafood. A restaurant where quality, service and atmosphere are highly valued. Lucius seafood restaurant serves fresh oysters, lobster, Dover sole, a large variety of North sea fish, crustaceans, shellfish and culinary surprises in a traditional Amsterdam setting. The kitchen opens at 5pm for early dinners and stays open till midnight for your late night meal or your champagne and oyster start of the “night in town” supper. Lucius seafood restaurant is open seven days a week and is visited by locals and guests from all over the world and the menu is available in nine different languages.
OPEN DAILY 5.00 PM - 12.00 AM | RESERVATION NEEDED
SHAHJAHAN INDIAN RESTAURANT EERSTE ANJELIERS DWARSSTRAAT 18 +31 20 624 01 22 | SHAH-JAHAN.NL
Shahjahan Indian restaurant in the heart of Amsterdam is the heart and soul of many Amsterdammers, Indian and Dutch alike. Authentic and aromatic Indian food at Shahjahan touches the right chords making every visit an everlasting experience for the visitors. The chef and staff here vouches for unforgettable experience for first time as well as repeat customers. Eat it to believe it!
OPEN DAILY 5.00 – 11.00 PM
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THE GUIDE Restaurants & Bars
OESTERBAR
LEIDSEPLEIN 10 | +31 20 623 29 88 | OESTERBAR.NL Unsurprisingly, this Leidseplein landmark, which was established in 1938, is well known for its perfectly plump oysters (its name means “oyster bar”, after all), and there are eight options to choose from. However, the shrimp croquettes with mustard mayonnaise and deepfried parsley are enduringly popular too. The North Sea sole, served with oven baked potatoes and salad, is particularly good here, and certainly worth the splurge, but there are plenty of budget friendly options as well (the spaghetti vongole, for instance). We also recommend the Plateau Royale, an etagiere packed with king crab, North Sea crab, oysters, prawns, scallops, mussels, cockles, pallourdes and various types of shrimp. Fittingly, considering the restaurant’s proximity to the Stadsschouwburg and DeLaMar theatres, there’s also a 3-course theatre menu (until 18:30). The waiters are friendly, attentive and always
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happy to offer advice, the wine list is well-considered and the acoustics are excellent. Oesterbar’s décor is classic, with white table cloths, tiled tableaus of local landmarks and Dutch fishing ports, burgundy coloured banquettes, and an open kitchen. In a sea of new-fangled seafood concepts, this authentic mainstay continues to steer its own course. Just look out for the characteristic red and blue marquee between all the tourist traps. Tip: the restaurant is small, so do make a reservation. And, while you’re at it, ask for a table by the window (prime real estate for people watching on the adjacent square) or next to the large salt water aquarium with colourful tropical fish.
MON. – SUN. 5.30 PM – 11.00 PM
OPEN BOAT CRUISE This intimate boat takes you on a tour down the Amsterdam canals on an open boat and offers the chance to get up close to the city. Nothing will obstruct the beautiful view from the water as this boat is uncovered and enables you to enjoy the sunshine and take fabulous pictures. This boat will also be able to get you to those spots in the city that are inaccessible to the larger tour boats, making a tour on the Blue Sky Boat an even more unique experience.
Ask your concierge for reservations or book online!
Rokin 123 1012 KP Amsterdam. Between Dam square and Munt tower. info@milldiamonds.com www.milldiamonds.com +31 (0)20 627 26 25
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amstelstraat 8 | rembrandtplein amstelstraat 8 | rembrandtplein max euweplein 10 | leidse plein max euweplein 10 | leidse plein zuidplein zuidplein 12 | wtc | station zuid| station zuid 12 | wtc wagamama amsterdam de ruijterkade | central station | ijhal de ruijterkade 36B | central36B station | ijhal amstelstraat 8 | rembrandtplein max euweplein 10 | leidse plein zuidplein 12 | wtc | station zuid de ruijterkade 36B | central station | ijhal
wagamama.nl
wagamama.nl
wagamama.nl
BLUEBOAT.NL
Departure: Stadhouderskade 501
THE GUIDE Restaurants & Bars
KARPERSHOEK
MARTELAARSGRACHT 2 | .CAFEKARPERSHOEK.NL Café Karpershoek is the oldes pub in Amsterdam. In 1606, Karpershoek started as a guesthouse for the crew of the ships of the Dutch East Indian Company (VOC). Today it is a typical ‘talk café’. Visited by both tourists and regulars, Karpershoek is the place par excellence for a chat with real Amsterdam people. Enjoy the typical Amsterdam atmosphere and the pints of lovely, Heineken beer.
SUN-THU: 09.00 – 01.00 AM | FRI-SAT: 09.00 – 02.00 AM
HEFFER
OUDEBRUGSTEEG 7 | HEFFER.NL At the back of the Beurs van Berlage, in the heart of Amsterdam, you will find the former city tax house (1653). Standing here today is café-brasserie De Heffer, where several bars are located, including a traditional old Dutch bar and a tasting room. Several local and special beers are served and the cuisine is international. Due to its favorable location, De Heffer is also an ideal start or end for shopping or a walk through the historic city centre.
SUN-THU: 10.00 – 01.00 AM | FRI-SAT: 10.00 – 03.00 AM
VAN GOGH CAFÉ
PRINS HENDRIKKADE OPPOSITE #25 | VANGOGHCAFE.NL Amsterdam combines the typical Amsterdam atmosphere of a Dutch café with the status of a master like Van Gogh. Come along for a cup of coffee with pastry or try one of the more than 15 types of beer! We also serve (a light) lunch or snack. In addition you can easily combine your visit with a canal cruise of company Lovers, which is the number 1 attraction of Amsterdam!
DAILY: 09.00 AM – 10.00 PM
DINNER CRUISE
PRINS HENDRIKKADE 25 | LOVERS.NL It is our pleasure to welcome you on board of our luxurious Dinner Cruise. We will treat you to an unforgettable evening. Enjoy outstanding culinary delights while cruising through the enchantingly lit canals of Amsterdam. The exclusive 4-course dinner is prepared by our award winning chef Frans Kelders and is accompanied by excellent wines. All drinks are included.
PERIOD: 23 MAR – 29 OCT 2017 DEPARTURES: DAILY: 20.00 H DURATION: ± 2¼ HOURS PRICE: ADULTS € 89 / CHILDREN € 50 (4-13 YEARS)
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THE GUIDE Restaurants & Bars
SUGAR & SPICE
ZEEDIJK 75 | SUGARSPICEAMSTERDAM.COM Sugar and spice and all things nice, so the saying goes, and you’ll certainly find plenty of delicious things to eat at this delightful lunch spot, where the focus is on homemade vegan goodies made with organic ingredients. This is the place to take your pickiest friend for breakfast, lunch or a slice of (gluten free) cake. Or simply stop by for some of the best (iced) soy cappuccinos in the city or a frothy FrappuChai (organic chai, milk, vanilla, honey, cinnamon and ice).
TUE. – THU. 9.00 AM – 6.00 PM | FRI. – SUN. 10.00 AM – 6.00 PM | MONDAY CLOSED
BAR JACKSON DUBOIS
SPUI 10 | +31 6 46 36 00 44 | JACKSONDUBOIS.COM While he continues his constant journey and explorations, world traveller Jackson Dubois found his new home in Amsterdam. From Wednesday until Saturday, Bar Jackson serves up his memories at the Spui. When the hands of the clock are superposed, Caffe Esprit transfers into a stylish bar with remarkable street food and a great selection of drinks such as international beers, ciders and wines. The menu is filled with authentic tastes from across the world, including raw & vegan dishes. Same location; a completely different experience. This is Jackson Dubois' world.
WED. – SAT. 6.00 PM – 1.00 AM
OLIJFJE
VALKENBURGERSTRAAT 223D, +31 20 330 44 44, RESTAURANTOLIJFJE.NL At Olijfje you and your taste buds will be pampered with a fine selection of homemade Spanish tapas, Mediterranean mezzes, grill specialties and more amidst pleasant surroundings. If you enjoy tender meats, fresh seafood and exquisite Spanish wines, Olijfje does not disappoint. Delight in starters such as hummus, tzatziki, flaky pastry rolls with Turkish feta, Greek dolmas and deep-fried king prawns while the chef expertly prepares your main on a charcoal grill. Olijfje prides itself on using mostly organic products.
OPEN DAILY 4PM–1AM | MONDAY CLOSED
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THE GUIDE Nightlife
© DENNIS VAN DEN ELZEN
NIGHTLIFE
“Holland Casino is the place to be for an exciting night out!”
TRY YOUR LUCK IN HOLLAND CASINO AMSTERDAM CENTRE MAX EUWEPLEIN 62 | WWW.HOLLANDCASINO.NL/HELLOAMSTERDAM
Holland Casino Amsterdam is situated in the centre of the Leidseplein and Museum district. Holland Casino offers the complete range of table games, such as: Black Jack, American Roulette, Money Wheel, Punto Banco and Poker. The latest slots and video games are always in session. When you visit the casino make sure to come by the Low Limit Area which is open every Friday and Saturday evening. At the Low Limit Area you can take your time to get familiar with the game at your own pace. The High Limit Area is an exclusive gaming room. In this private area everything is about the game. Holland Casino is a place where you can play for money in a responsible way and in a safe environment.
LA FIESTA: 25th of August If you feel like dancing more, La Fiesta will astonish you with a live festive music performance. La Fiesta is the ultimate colourful allround band which delivers a spectacular show, turning each party into a great success every time.
“ An evening out at the casino is always an exciting experience in an unique ambiance.” Free Admission & Free drink Visit the casino with a special Hello Amsterdam voucher for free admission and a free drink. Get your free ticket on www.hollandcasino.nl/helloamsterdam
LOBSTER: € 17,50 July 17 - August 31 For a complete evening out, you can reserve a table at Holland Casino’s restaurant: "The Brasserie" which has a perfect overview of the table games. The menu offers a choice of different starters, main courses and a wide range of desserts. From 10.00 PM - 02.00 AM whole lobster for only € 17,50. Special Events • 17 July till 31 August • 28 July • 25 August CASINO SUNSHINE WEEKS: July 17 – August 31 Try your luck this summer during the Casino Sunshine Weeks at Holland Casino . Play on the slot machines and win extra cash. Want to get filthy rich? Come by the Low Limit Area, which is open every Friday and Saturday. Play and win 30 seconds in the Money Shower. PRIDE NIGHT: 28th of July Celebrate Pride Night together on July 28 by singing and dancing to guilty pleasure songs.
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Casino Sunshine Weeks Pride Night Caribbean Night with La Fiesta live
Opening hours • Holland Casino Amsterdam is open daily from 12.00 PM - 03.00 AM. • The Brasserie is open daily from 05.00 PM - 02.00 AM. • The Low Limit Area is open on Friday & Saturday from 09.00 PM - 02.00 AM. • The High Limit Area is open daily from 08.00 PM - 03.00 AM. A valid passport or ID is required to enter the casino and our guests have to be at least 18 years old. The dresscode is stylish and well-groomed.
How does happiness influence our body and health? Find out the answers at BODY WORLDS: The Happiness Project. This both educational and interactive exhibition by Gunther von Hagens, featuring more than 200 anatomical specimens of real human bodies, shows us the complexity and vulnerability of the human body. Worldwide, the BODY WORLDS exhibitions on the human body have drawn more than 40 million visitors. Don’t miss it! TripAdvisor Traveler Rating
DAMRAK 66
AMSTERDAM
BODYWORLDS.NL
THE GUIDE Art & Culture
ART ES GAKLSLBYEERSTAIBLISHETDHAENBDEST
FIND WOROMING ARTISTS ATERDAM UP-AND-CALLERIES IN AMST ART G
KUNSTHUIS AMSTERDAM 05.08.2017 – 17.09.2017
With the summer exhibition "Art Now" Kunsthuis Amsterdam brings together an extensive highlight of a generation of Contemporary artists exploring and (re)shaping the face of contemporary art. The exhibition features a stunning selection of more than 60 works by young emerging talent such as Andrew Millar and Daniel Martin as well as the latest arrivals of work by renowned International stars like Damien Hirst, Rankin, David Yarrow and Jeff Koons. The exhibition will be on show until September 17, 2017 and is free to the public. Kunsthuis Amsterdam is specialized in contemporary art and represents a dynamic mix of artists from young local talent to highly established international names. Kunsthuis Amsterdam differs from the more traditional galleries by also offering a range of attractive buying programs and lending opportunities.
AMSTELVEENSEWEG 135 | KUNSTHUIZEN.NL 122
THE GUIDE Art & Culture
REFLEX MODERN ART GALLERY WETERINGSCHANS 79A | REFLEXAMSTERDAM.COM
This Summer you are welcome at Reflex Gallery on Weteringschans – located right in front of the entrance of the Rijksmuseum – for an an appealing exhibition of the work of young painter Iris Schomaker. “It’s a refreshing style within an older medium,” explains Reflex Gallery owner Alex Daniels. “With every line on her canvases, the artist shows her passion for her craft.” We spoke with Daniels about the growth of his art trade, the publication of his renowned art books and art editions and, of course, his up-and-coming new talent. “Quality and commerce go hand in hand.”
VILLA DEL ARTE GALLERY NIEUWE SPIEGELSTRAAT 38 | VILLADELARTE.COM
Villa del Arte Galleries, which also has branches in Barcelona and Palm Beach, is one of the best contemporary art galleries on Nieuwe Spiegelstraat. Are you a connoisseur of photography, painting or large-scale steel sculptures, then you should definitely visit this address. Villa del Arte represents, among others, photographers such as JeanFrançois Rauzier, the creator of ‘hyper-photography’, multimedia artist Frank E. Hollywood with his colorful pop art works and Françoise Nielly, known for her expressive portraits with fluorescent oil paints. In short, Villa del Arte is well worth a visit. You will find friendly, knowledgeable staff, and international shipping is no problem.
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THE GUIDE Art & Culture
GALLERY IRIS & SCHRIEK
BERENSTRAAT 41 | DUTCH-ACCENT.NL
NIEUWE SPIEGELSTRAAT 11A | IRIS-SCHRIEK .COM
Dutch Accent is both a gallery and a shop offering art, exclusive gifts and a good stop for a fond memory. Souvenirs that go beyond traditional Delftware mementoes and slogan t-shirts, Dutch Accent, located in the famous shopping district De 9 Straatjes, offers affordable paintings by qualified artists, of Dutch places and scenes in different styles, from abstracted landscapes to realism. There are also objects and glass art by Dutch artists as well as a host of other hand made products. Quality and beauty is their inspiration.
The graphic oevre of Marc Chagall, the Jewish- French artist Belarusian roots is extensive. Until his death in 1985 Chagall made a huge amount of lithographs, etchings and woodcuts. At Gallery Iris & Schriek you will find many of these works. Next to these works you will find the works of artists such as Miro, Matisse, Dali, Appel and Bram van Velde. To ease framing, each work is matted behind an acid free passe-partout. In addition to the works of art, the Gallery also offers various affiches and old toys. From movie posters to Rossignol toys and from pin-up calendars to Bing trains. Collectors can eat their heart out at Iris & Schriek.
NEW: Saskia Boelsums photography.
MR. BRAINWASH
WANROOIJ GALLERY | STADHOUDERSKADE 41 | WANROOIJGALLERY.NL Wanrooij Gallery is showing series of artwork by the famous street pop artist known as Mr. Brainwash. The French-born and Los Angeles-based street artist has created a limited edition print solely for the show titled, “Amsterdam is Beautiful.” Martijn Wanrooij shares his excitement surrounding the show: “Mr. Brainwash is one of the most influential street pop artists. His work is in high demand by celebrities, who oftentimes appear in his work. This is the first time Mr. Brainwash will be collaborating with a Dutch gallery and I am very proud of that!” Mr. Brainwash wants to share is positive view of life with the world and his outlook can be felt through his art. Mr. Brainwash is known for starring in the cult documentary, Exit Through The Gift Shop.
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MR. BRAINWASH, ‘EVERYDAY LIFE’, 2016. STENCIL AND MIXED MEDIA ON CANVAS, 162 X 122 CM. | MR. BRAINWASH, ‘EINSTEIN’, 2016. STENCIL AND MIXED MEDIA ON CANVAS, 214 X 182 CM. MR BRAINWASH IS A REGISTERED TRADEMARK OF AMUSEMENT ART, LLC © 2016. ALL RIGHTS RESERVED.
DUTCH ACCENT
THE GUIDE Art & Culture
So ART GALLERY
NIEUWE SPIEGELSTRAAT 46 | SOART.NL This modern Art gallery since 1979 specializes in fine paintings, drawings, prints and sculptures in a wide variety 20th century Modern Artists of Picasso, Miro, Dali, Chagall, Marini, Giacometti, Warhol, Haring, Lichtenstein, Basquiat, Zadkine, Matisse, Appel, Corneille, Heyboer, Kelly, Koons, Armando, Calder, Cremer and many others. Founder and owner Cornelis Claudius Spruyt Veas and his team advise both commercial as well as private collectors and others. Good to know : So ART exports purchases all over the world and outside Europe Taxfree. The store takes care of handlings, custom-made packaging and guarantees a safe delivery at your home.
So ART GALLERY
Specializes in FINE ART, master paintings, master drawings and master prints, they all come with a COA Certificate. You are more than welcome to come and have a look.
So YOU’RE INVITED.....
So ART is located in the ‘’Spiegelkwartier District. In this Neightbourhood you’ll find the best antique shops and galleries. The Spiegelkwartier area is just a stone’s throw away from the Museum Quarter, home of The Rijksmuseum, Van Gogh Museum and The Stedelijk Museum .
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THE GUIDE Art & Culture
ITALIAANDER GALLERIES PRINSENGRACHT 526 | +31 20 625 0942
Located on Prinsengracht, just around the corner from Spiegelkwartier, Galerie Italiaander features the most beautiful African and Asian art and antiques. Behind the richly vegetated facade of the canal house, you’ll discover a hidden world full of giant statues, ethnic jewels, masks and battle shields. A must for collectors, but certainly also worth a visit for those interested in African and Asian cultures. The friendly staff is very willing to tell all there is to know about the origins and backgrounds of all art pieces.
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Trendy gifts for everyone
Dam Square Souvenirs is the place for top-quality dutch souvenirs and gifts.
An unforgetable shopping experience at Dam Square situated Dam 17 and Dam 19 www.dutchsouvenirs.com
THE GUIDE Shops
NG I P P O H S STYLE ES & NT THE BEST PTLEARCDAM
S SE WE PREHOPPING IN AMBOUTIQUES TO S E FOR ADORABL OPS. — FROM SPECIALTY SH
HOLY CHEESE
OUDE DOELENSTRAAT 6-8 | HOLY-CHEESE.NL Dutch cheese is not only delicious, it’s also part of the Dutch heritage. And what better way to taste this national pride than on a piece of bread? Does this Dutch lunch classic sound boring to you? Then you’ve never stopped by Holy Cheese. Their cheese tasting with freshly baked bread is truly one of a kind. Besides that, the ambiance and architecture is absolutely amazing – a must see! Because of its central location (5 minutes from Damsquare) it is the perfect spot to relax and take a break from sightseeing. No time for lunch? Then just stop by to purchase one of their cheeses from their shop.
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THE GUIDE Shops
BETSY PALMER
ROKIN 15 | BETSYPALMER.COM In the heart of the city, just off Dam Square at the Rokin, you find a true women’s walhalla: Betsy Palmer Shoes & Accessories. Original in all aspects, Betsy Palmer hosts a wonderful collection of international brands like Chie Mihara, Unisa, Pantanetti and Megumi Ochi, as well as a colourful and inspiring collection under the Betsy Palmer brand. In the store you can also find the clothing line of the Amsterdam original brand Zenggi, where you can expect quality, comfort and style to go hand in hand. A refreshing selection of bags, socks, shawls, necklaces and more to complete your outfit can be discovered here too; Betsy Palmer has everything for your one-stopshopping experience.
G&G SPECIAL SIZES
PRINSENGRACHT 514 | GGSPECIALSIZES.COM Are you looking for plus-sized men’s clothing? G&G For Men is at your service. It is important for clothing to fit well, even if you have a size that is harder to find. The collections of G&G Special Sizes will convince you that being well dressed can easily be combined with being big or tall. You can choose big- and tall-sized men’s clothing from among brands such as Bugatti, Polo Ralph Lauren, Pierre Cardin, Gardeur, Camel and Paul & Shark.
OSKA DESIGNS MAKE YOU FEEL GOOD. WILLEMSPARKWEG 71 | PRINSENSTRAAT 18
G&G For Men: The specialist in big and tall men’s clothing. Tax free.
OSKA has two beautiful shops located in the heart of Amsterdam. Unique clothing, a unique brand and a unique individual style. With two beautiful collections – OSKA and ISCHIKO – the brand stands for quality, style and innovative design. Our focus point is how an individual’s personality comes across and how clothes can help emphasize this. Clear simple shapes, strong silhouettes, beautiful prints and materials will create an unique look. Different items can be mixed and matched in many ways. We invite you to visit one of our stores to create your own unmistakable OSKA look.
DRIES VAN NOTEN
NL.OSKA.COM
VETEMENTS HARDEMAN SARA LANZI
JOE MERINO
DIRK VAN SAENE
KERKSTRAAT 169 | JOEMERINO.COM Joe Merino is a store like you’ve never seen before. Its founders and designers offer you the perfect fit pullover. The store on Kerkstraat has one model in 50 different colours and six sizes. It’s perfect for a rainy day in Amsterdam or to take home. You can also select the pullover of your liking online; the store delivers worldwide. Apart from its signature pullover collection, Joe Merino produces luxury knitwear for men, sportswear, outdoor pullovers, socks, scarves and t-shirts. All items are Dutch and of the best quality.
VERONIQUE LEROY ANN DEMEULEMEESTER CALVIN KLEIN 205W39NYC PAUL HARNDEN SHOEMAKERS WALTER VAN BEIRENDONCK BERNHARD WI L LHELM JUNYA WATANABE CEDRIC CHARL IER BLACKYOTO NOIR Keizersgracht 359, 1016 EJ Amsterdam www.van-ravenstein.nl. E-mail: info@van-ravenstein.nl ✆ +31 (0)20 639 00 67 VR adv. Hello Amsterdam 210x280 - 04-2016.indd 1
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THE GUIDE Shops
L’ÉTOILE DE SAINT HONORÉ
OUDE SPIEGELSTRAAT 1, REESTRAAT 24, HEILIGEWEG 9 The luxury vintage stores L’Étoile de Saint Honoré sell a great collection of authentic and second-hand designer bags. Exclusive handbags, belts and wallets from Chanel, Gucci, Hermès, Prada and Celine that tell a unique story. L’Étoile de Saint Honoré is a tribute to the uniqueness of these bags. The boutiques are accessible to everyone around the world who shares a passion for luxury vintage bags, belts and wallets.
etoile-luxuryvintage.com
TOMS
RUNSTRAAT 13 | SHOPTOMS.NL The cobblestoned streets in Amsterdam’s old centre weren’t made for hard soles and high heels. Keep cool and comfortable this summer with TOMS signature slip-ons, in trendy and classic styles for the whole family. At the Runstraat Flagship Store you’ll find all the latest styles. Whichever you choose, you’ll be walking away in style. Don’t miss out on the opportunity to virtually journey to Peru to meet some of the children who receive TOMS shoes and the Giving Partners who make it possible! With every product you purchase, TOMS will help a person in need. One for One®
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THE GUIDE Shops
KINGS SQUARE
KONINGSPLEIN 13 | ONLINE WEBSTORE: KINGS-SQUARE.NL Dress like a king or a queen for that matter at this luxurious boutique offering fashion for men and women. You’re sure to find everything from that one perfect item to a complete wardrobe. Kings Square offers tailored blazers from Fay, Fedeli and Xacus shirts, jeans by Jacob Cohen and 7ForAllMankind and Hogan and Iceberg shoes. Other sumptuous brands in the boutique’s high-end collection are Parajumpers, Peuterey, Aspesi, CP Company, Kenzo, Plein Sport, Love Moschino, MSGM, Iceberg, Versace Jeans and Just Cavalli. In addition, Kings Square offers exclusive unisex perfumes by Avery Perfume Gallery. Come in and receive the personal attention you deserve from their style advisors in a well-appointed atmosphere.
OCCHIALI
KONINGSPLEIN 15 | OCCHIALI.NL Occhiali opticians is known for its wide range of glasses and sunglasses from world-renowned fashion brands and for its beautiful location in the city. They offer brands such as Dita, Céline, Chanel, Bvlgari and Matsuda. Occhiali is also one of the most important Cartier dealers. Occhiali is loved by tourists as well as locals. With its one-hour service you can wear your glasses home the same day you buy them!
AMSTERDAM WATCH COMPANY REESTRAAT 3 | AWCO.NL
Amsterdam Watch Company has been buying and selling rare and exclusive watches all over the world for the last ten years and is known for its passion for vintage. Some of the most sought-after vintage models from brands such as Rolex, Omega, Patek Philippe, IWC and Jaeger-LeCoultre can be found in their store, all serviced by expert watchmakers prior to being displayed and sold with a one year warranty. Additionally, AWco is authorized dealer of the Dutch watchmakers Christiaan van der Klaauw, Van der Gang and Roland Oostwegel and one of a handful dealers worldwide for the German D. Dornblüth & Sohn.
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THE GUIDE Shops
RELAXED AT HOME HUIDENSTRAAT 19
Relaxed at HOME is a laid-back shop with a great diversity of fashion brands and accessories. The spacious shop is located in an old coach house, dating from 1780. In addition to the latest, hip fashion brands, Relaxed at Home also sells interior design and art items. The bright shop is full of men’s and women’s fashion, not your respectable jackets and blouses but more trendy outfits and flamboyant things. They carry about thirty different brands. All together unique finds.
AMSTERDAM VINTAGE WATCHES
SINGEL 414 | AMSTERDAMVINTAGEWATCHES.COM Established in 1987 in a historical building in the heart of Amsterdam. It is a family run business and the new generation just took over the store. The whole concept of AVW underwent a complete renewal and re-opened its doors in December 2016. Over the years it has become a worldwide favourite among connoisseurs and collectors alike. The helpfull and knowledgable staff buys and sells only the very finest vintage watches from brands like Rolex, Patek Philippe, Omega, IWC, Jaeger-LeCoultre, Tudor, Cartier, Breitling, Heuer and Vacheron Constantin. Their pieces are 100% original and in good condition.
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BAKE MY DAY
AMSTELSTRAAT 45 & OUDE HOOGSTRAAT 31 At Bake My Day you can pick up freshly baked organic bread and a wide range of delicious coffee, fresh juices, cakes, cookies, and a full breakfast. Bake My Day is the place to go for your daily bread and so much more.Bake my Day has two locations in Amsterdam where you can pick up freshly baked organic bread. Tom G. on TripAdvisor; "A lovely casual yet quirky atmosphere and simply delicious fresh food. The coffee is also amazing!"
T. +31 20 331 3288 | BAKEMYDAYAMSTERDAM.NL
The Biggest Jewelry Collection In Town
Nieuwezijds Voorburgwal 383H
AMSTERDAM www.barongbarong.com
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THINGS TO DO
Excursions & Tours Tours & Tickets is a flexible tour operator where you can find cheap tickets for excursions, tours, museums and attractions in and around Amsterdam. Tours & Tickets, situated in the very heart of Amsterdam, with over 30 years of experience as an experienced and flexible incoming tour operator. They are specialized in offering excursions in The Netherlands and Belgium. And they offer various tickets for museums, attractions and all kinds of canal cruises. Plus an exclusive range of combi deals. Find the Tours & Tickets shops in the city centre of Amsterdam. – tours-tickets.com
The Best of Holland
This full-day combination tour shows you the best of Holland. You will be guided through the picturesque windmill village of Zaanse Schans and the authentic fishing villages of Volendam and Marken. A boat trip between the villages is an absolute highlight. In the afternoon you will visit Royal Delft Manufactory and enjoy some free time. In The Hague you will take an interesting city tour which concludes with a visit to the miniature town of Madurodam. Departures: Daily at 08.45 h Duration: ± 5.5 hours helloticket.nl/40
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Volendam, Marken & Windmills
Grand Holland Tour
A visit to The Netherlands would not be complete without having seen the lovely Dutch countryside. Relive the original Dutch lifestyle while a miller takes you behind the scenes of his still working windmill at Zaanse Schans . Visit the local cheese factory and clog maker. Last but not least, marvel at beautiful views of the IJselmeer during the boat trip between the idyllic villages of Marken and Volendam.
First stop at this ‘great impression tour of Holland’ will be Rotterdam; where modern architecture shapes the city’s skyline. Visit its famous indoor food market and enjoy amazing views at the top of the 185-meter Euromast tower. At your next stop, you will feel like you stepped back in time. Historical Delft has city rights since 1246. You will visit Royal Delft manufactory before heading to The Hague and the miniature town of Madurodam.
Departures: Daily at 08.45 / 12.00 / 14.45 h Duration: ± 5.5 or 7 hours helloticket.nl/28
Departures: Daily at 09.30 h Duration: ± 9.5 hours helloticket.nl/38
ASK YOUR HOTEL FOR TICKETS OR CHECK HELLOTICKET.NL
THINGS TO DO
Bruges Tour (Belgium)
Discover the enchanting city of Bruges with a fun Bruges Tour! This fairy-tale city is one of UNESCO’s most prominent world heritage sites. The Bruges Tour will take you on a guided tour of the charming old center, with its beautiful canals, age-old cobbled streets, and stunning medieval architecture. During the Bruges Tour, you will also have free time to explore on your own, go shopping and sample the excellent beers and famous chocolates. Departures: Summer season (Mar 23 - Oct30): Every Monday, Wednesday, Friday, Saturday & Sunday at 09.30 h. Every Wednesday & Saturday at 09.30 h. Duration: ± 12 h. – helloticket.nl/44
Delft & The Hague
Historical facts and highlights awaits you on this guided bus tour to Delft and The Hague. After a visit to the last remaining ceramic factory from the 17th century in Delft and free time in the old town centre, we will continue to The Hague, where you will get to see the beautiful Houses of Parliament, the working palace of the Dutch king and the Peace Palace. Last stop will be the miniature town of Madurodam. Departures: Daily at 14.45 h Duration: ± 5.5 hours helloticket.nl/37
Giethoorn Giethoorn was founded ca. 1230. The first inhabitants found a great man horns of wild goats there. They called their settlement "Geytenhorn", which still later became Giethoorn. The village is the result of peat cutting. Because of the digging of peat ponds en lakes arose and to transport the peat waterways and canals were dug. Many houses have, as it were, been built on little islands which can only be reached over the bridges that are characteristic of Giethoorn. Departures: Summer season (Mar. 23 - Oct. 30): Thursday and Saturday at 09.30 h. Duration: ± 7.5 h. – helloticket.nl/45
The Best of Holland
This full-day combination tour shows you the best of Holland. You will be guided through the picturesque windmill village of Zaanse Schans and the authentic fishing villages of Volendam and Marken. A boat trip between the villages is an absolute highlight. In the afternoon you will visit Royal Delft Manufactory and enjoy some free time. In The Hague you will take an interesting city tour which concludes with a visit to the miniature town of Madurodam. Departures: Daily at 08.45 h Duration: ± 5.5 hours helloticket.nl/40
Dutch Masters & Marvels The Dutch Masters & Marvels Tour is one of the most complete day trips available. This fun, fullday excursion will take you to the Rijksmuseum, the Van Gogh Museum, the Diamond Museum and on a guided cruise through the historic canal district. Dutch Masters & Marvels is a small-group, exclusive tour with a maximum capacity of just 25 persons, which means that you will enjoy the more personal attention. Departures: Summer season (Mar. 23 - Oct.30): Every Monday, Wednesday, Friday, Saturday and Sunday at 09.30 h. Every Sunday at 09:30 h. helloticket.nl/32
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ASK YOUR HOTEL FOR TICKETS OR CHECK HELLOTICKET.NL
THINGS TO DO
BATAVIASTAD
Cool things to do in Amsterdam
AMSTERDAM ARENA
There’s a never ending selection of things to do in Amsterdam and surrounding cities in any weather, with many of the most rewarding experiences to be found when you step out of the well-trodden tourist paths of the city centre. So whether you’re visiting for the weekend or a fortnight, here’s your essential checklist of
Batavia Stad Fashion Outlet
The Batavia Stad Shuttle Bus departs every day at 10 am from Amsterdam city centre at the pick-up point in front of Victoria Plaza and arrives in Batavia Stad within 50 minutes. This makes it even more attractive to have a nice day out shopping. Tickets are available on the bus. Bataviaplein 60 Lelystad, bataviastad.com
Amsterdam ArenA Stadium Tour
Amsterdam is synonymous with Ajax, the Dutch professional football team based here, so what better way to treat the football fans in your life, than with a visit to the Amsterdam ArenA, home of AFC Ajax? Book the ArenA stadium tour (held 8 times a day, excluding match days), to touch the “holy grass”, take a selfie in the Ajax dressing room or sit in the dugout like a Dutch football star. Tip: book online or ask your hotel concierge about discounted rates. ArenA Boulevard 1 Tour departure: main entrance E amsterdamarena.nl/stadiumtour
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POWERZONE
The Powerzone
Looking for a fun, all-day outing for the whole family? Then be sure to check out Powerzone! It’s the perfect location for laser tag, bowling and Glow in the Dark minigolf. Immerse yourself in a battle between good and evil in the laser tag arena, challenge your friends to a strike-off at the bowling alley and be amazed by the beautiful lightshow, or play a classic game of glow–in-the- dark miniature golf. With all of these activities, a fun-filled day is guaranteed! Hungry? You can relax and grab a bite at the BBQ restaurant where you can grill your food right at your table. You'll find the Powerzone 200 meters from Amsterdam Centraal Station. De Ruijterkade 153, powerzone.amsterdam
Amsterdam Castle Muiderslot
Just outside Amsterdam lies the imposing, medieval Muiderslot, part of the Defence Line of Amsterdam and included on the UNESCO World Heritage List. A guided tour through the Golden Age with the impressive Knight’s Hall is included in the ticket. A walk along the ramparts offers fantastic views of the water-rich environments. The beautiful gardens still retain the atmosphere of the Dutch Renaissance. Only 15 minutes from Amsterdam. Download the free app, your personal guide to the castle. Herengracht 1 - Muiden
CASTLE MUIDERSLOT
© MIKE BINK
Shopping at Batavia Stad Fashion Outlet is a fabulous experience and a wonderful day out. This charming, reconstructed seventeenth-century village is a shopping Valhalla for people who love to make a statement with their outfit as well as people who prefer quality basics. More than 250 international fashion & lifestyle brands like Hugo Boss, Michael Kors, Lacoste, Polo Ralph Lauren and Tommy Hilfiger at a price reduced by 30-70% are waiting to inspire you with the latest trends, musthave items and more.
Love our canal cruises 1hr Day & Evening Canal Cruises | Amsterdam Burger & Pizza Cruise | Candlelight Cruise | Dinner Cruise
Prins Hendrikkade 25-27, Amsterdam | www.lovers.nl
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