HERBAGE MAGAZINE December 2021 ISSUE 38

Page 39

24-Carat Trajectory

By Contracted Writer

Jessi Lane is a Patient Advocate, Writer, and Oklahoma cannabis industry Consultant. She is a native Tulsan and Mom to three boys- two with ASD and SPD- one of whom is an OMMA licensed pediatric cardholder and she his licensed Caregiver. Jessi Lane is a Certified Cannacian III and Trichome Institute Certified Cannabis Consultant.

They say the Snozzberries taste like Snozzberries. Now, I don’t know what a Snozzberrry tastes like, but I do know the Golden Trends Reserve unique 100% glass one gram Snozzberry cartridge is sure to be Golden Trend’s best seller, offering a delectable, quenching flavor profile you can only expect from Russ Harrison, who is truly the finest salt of the earth. Meet Golden Trends, a state of the art Oklahoma-owned processor and producer of finely engineered cannabis products offering a full spectrum of cannabinoids and terpenes. Their one-gram cartridges and Sugar Free, Gluten Free, Vegan gummies provide Oklahoma patients with the synergistic effects of a full spectrum product while offering the reassurance of a predictable, lab created profile. “We are very outcome driven,” says C.W. “Russ” Harrison, Founder & CEO of Golden Trends. “When (the extract) leaves we know exactly what we’ve got.” This is due to Golden Trend’s implementation of a multitest process, lab testing their extracts in-house prior to sending out for compliance testing. Using their High Performance Liquid Chromatography (HPLC) system -the same equipment used by OMMA accredited labs- as well as a qPCR instrument, gives them the ability to perform rapid detection of microbial contamination. “Everything’s independently tested,” notes Russ, “You need to be monitoring the process, not the outcome.” Access to onsite testing that aligns with state approved labs helps Golden Trends develop new and innovative delivery systems more quickly. Golden Trends stays above the curve by utilizing on-site quality control biochemist, Jason Davenport. He tells us, “I’m responsible for performing cannabinoid profiling on all incoming plant material, distillates, and final products, as well as material from various points in our process stream.” And according to Russ, “A good chemist is conservative.” Their products are CO2 extracted in a revolutionary 3-system laboratory and manufacturing facility. These trailblazing brand characteristics can be attributed to to the life’s work of Mr. Harrison, who has delivered food-grade products to national consumer brands since 1986. “These sound, food-grade principles are ingrained into our training and processes.” Russ Harrison may have grown up on a farm but he didn’t aspire to be a farmer. Young Russ couldn’t foresee the high-CBG plant based medicine his future self would attempt and succeed in soil growing one day. Instead Russ found his fortune in salts and in plaster- “a serial plaster entrepreneur,” his wife, Celina, refers gently.

Charles “Russ” Harrison Founder & CEO GOLDEN TRENDS Predictable Is Priceless

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