April 2016 • FREE
Farmers Markets Both Sides Now
Downtown Albany Restaurant Week – April 18-24 Have you ever wanted to try a Downtown Not all Restaurant Week restaurants are open restaurant and weren’t sure if you could afford it or Monday through Sunday, and not all are open for even if you would like what was being served? Have breakfast, lunch and dinner, so be sure to check out you ever wished for a week of not cooking or doing their website to confirm hours of business. You can dishes? Your wishes have also check our website been answered. (www.albanydowntown. Come to Downtown com). Albany the week of The Albany April 18-24th for our Downtown Association • Brick & Mortar 1st Annual Downtown met with member Albany Restaurant week. restaurants starting in • Cellar Cat Ten outstanding, locally February. They compared • First Burger owned restaurants are menu items and worked • The Growler Garage participating. Each of the to make sure that the 10 restaurants will have public would have a wide • Ivy Garden Tea Room three $10.00 specials. variety of menu options • Loafers Station Depending on the to choose from. We are • Novak’s Hungarian Restaurant restaurant, they could be very pleased to bring breakfast, lunch, dinner, • Sweet Red Coffee & Wine Bistro you this exciting week in appetizer, or dessert April. • Sybaris specials. A few have drink We would like to also • Vault 244 Bistro & Lounge specials, or even Princess encourage you when Tea. you come down to dine, Each restaurant will make an evening of it. have special signage, so as you stroll through Attend a play, catch a movie, or shop at one of our Historic Downtown Albany, you will be able to spot locally owned stores. the participating restaurants. They all offer gracious Grab some friends or family members and make service, a variety of choices on the Restaurant Week a point to visit Downtown Albany for Restaurant menu, and well prepared food that will make for a Week. wonderful dining experience. Reservations are highly recommended.
The participating restaurants are:
Flowers will be blooming at Farmer’s Markets in Albany and Corvallis starting April 16.
by Karen Rogers Farmers Markets are with us again! It may take a bit of time for produce to show up, so let’s all shop for garden starts! I have a rather unique view of the market, having worked both sides, as a vendor and as a customer. There is a tremendous amount of work involved in setting up a stall. From Dad’s farm, The Antique Apple Orchard in Sweet Home, the apples have to be picked, sorted, packed and put on the truck. We sorted the apples so that they came off the truck in alphabetical order and only had to be handled once- a full bushel weighs 60 plus pounds and we had twenty-seven to unload! That’s about 1500 pounds of fruit!! The pop-up tent went on top and five gallons of water for hand washing was put on. Also a couple of chairs, the table for samples,the change bags, aprons and tool kits, and my emergency bag containing bandages and other necessities. We never used it, but I did bandage a lot of kids’ skinned knees. We hit Portland at 5:30 A.M., met the market manager, and found our place. Set up took about an hour and already the earliest foodies were on the prowl. We could not sell until the starting bell rang at 8 A.M., but they were gauging crops and making lists. The market closed a 2 P.M. Pack down took about an hour, and sometimes, we could not move the truck for another hour due to congestion in the park blocks. We usually got back to Albany between four and five P.M. It took another half hour for Dad to get back to the orchard. That was a full day! Our Portland Farmer’s Market days are now over and each fall Dad now takes his apples to the Market in Corvallis. I think that from now on, I’ll take the easier option and just shop the local markets! They’re located in Albany, Corvallis, Lebanon, Sweet Home and Brownsville. Check the Good Times in the High Points paper or go on line to: www. locallygrown.org. Remember, each has something different to offer, and on a weekly basis. Enjoy!
Page 2 • April 2016
Going
Buys
Times
Eats
JobApril 2016 Sport Fun Events for Health
Spring has finally sprung! Here is a list of a wide variety of educational and interesting events for the whole family. Each month, you will find a list of specially selected educational and entertaining events for you to enjoy. Keep this list handy so you can check it throughout the month.
call: 503-507-8200. • STAYTON RED HAT STRUTERS will meet for their monthly luncheon at noon on April 6 at the Lum-Yuen Restaurant, 3910 Portland Road N.E. In Salem. For more details and reservations, contact: 503-769-2859 or 503-7432029. • OREGON PAINT HORSE CLUB HORSE SHOW, April 8, 9 and 10 at the Linn County Fair and Expo Center in Albany. For details: 541-981-2107. • CAMPFEST 2016, a display of everything to do with camping is set for April 8 through 10 at Heritage Mall, 14th and Clay streets in Albany. Find out more online at: www. heritagemall.com. • OREGON SCOTTISH HERITAGE FESTIVAL will take place at the Linn County Fair and Expo Center in Albany on April 9 from 9AM until 5PM. For ticket and other information, go online to: www.oregonscottishsociety. com. • I CELEBRATE KIDS BENIFIT GALA is scheduled beginning at 5PM on April 9 at the Linn County Fair and Expo Center in Albany. Call: 541-979-2773 to get the complete details on this event. • CHINTIMINI KENNEL CLUB AKC DOG SHOW is coming to the Linn County Fair and Expo Center in Albany April 9 and 10. Get additional information by calling: 541926-4314. • ALBANY WOMEN’S CONNECTION MONTHLY BRUNCH will take place at 10AM on Wednesday, April 13, at the Phoenix Inn Suites Hotel, across from Home Depot. Featured speaker will be Cherilyn Bertgess from the new Bottle Drop Recycling Center in Albany. There will also be a musical program. All women are welcome. For cost, details, and reservations, call: 541-928-2286. • HERITAGE MALL KID’S CLUB for children under 12. The next meeting will be at 11AM on April 16. Kids attending will learn about saving money. Information is available at: www.heritagemall.com. • OREGON WOMEN FOR AGRICULTURE DINNER AND AUCTION will take place starting at 4PM on April
• FARMER’S MARKETS - Albany: Every Saturday 9AM until 1PM at the corner of Fourth Avenue and Ellsworth Street starting on April 16. - Corvallis: Every Saturday and Wednesday at the corner of First and Jackson Streets beginning April 16. - Markets in Lebanon and Brownsville will get underway in May, with Sweet Home’s market starting in June. • THE CORVALLIS NEW HORIZONS BAND meets every Thursday during the month. They often play at local events and functions. If you ever played a musical instrument, no matter what skill level, they want to hear from you. Call: 541-207-5231 or 541-745-7951 for details. • “I’M NO FOOL HIKE” beginning at the Silver Falls State Park South Falls Lodge at 6PM on April 1. The lodge is located at 20024 Silver Falls Highway S.E. In Sublimity. For details call: 503-873-8681. • ALBANY CIVIC THEATER presents “Shrek” with performances April 1, 2, 8, 9, 10, 14, 15, 16, 17, 21, 22 and 23. The theater is located at 111 W. First Avenue in downtown Albany. Ticket and other information is available at: www.albanycivic.org. • CHRISTIAN CHAMBER OF COMMERCE meets at 11:30AM for a luncheon on the first Tuesday of each month. The next luncheon will be held on April 5 at Elmer’s Restaurant on Santiam Highway in Albany. The meeting will feature an inspirational speaker and offer a great networking opportunity for Christian business leaders. Go online: www.cccnw.org, or call: 541-791-2901 for more information. • BLACKBERRY JUNCTION, popular craft and antique show, is scheduled April 5 through 10 at the Linn County Fair and Expo Center in Albany. For more information,
Earth
• •
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Bye
16 at the Linn County Fair and Expo Center in Albany. Call to get details at: 541-740-5073. LEBANON GARDEN CLUB will meet at noon on April 18 at the First Christian Church, 170 E. Grant St. in Lebanon. Call: 541-401-2336 for details. ALBANY RESTAURANT WEEK is coming April 18 through 24 throughout historic downtown Albany. Call the Albany Downtown Association for more details: 541-9282469. WILLAMETTE VALLEY SPRING HOME AND GARDEN SHOW will be held April 22 through 24 at the Linn County Fair and Expo Center in Albany. Get ticket and other information online at: www.wvpevents.com. PROCESSION OF THE SPECIES will parade through downtown Albany beginning at 10AM on April 23. The procession will form in front of the Linn County Courthouse in downtown Albany. More information is available at: www.albanyprocession.wordpress.com. CHINESE ACROBATS DISPLAY will take place at 11AM on April 23 at Heritage Mall, 14th and Clay Streets in Albany. Go online: www.heritagemall.com for more details. SOLVE EARTH DAY CLEANUP will take place from 9AM until 1PM on April 23 at Silver Falls State Park in the Silver Falls Day Use Area, 20024 Silver Falls Highway, Sublimity. Call for information: 503-873-8681. POINTS FOR PROFIT MONTHLY DINNER will be held on the last Tuesday, April 26. Dinner will be served at 5:30PM. The location of the monthly dinner is the Eagles Lodge, on Broadalbin St. Between First and Water Avenues, in downtown Albany. Check out details at: www. pointsforprofit.org, or call: 541-791-2901
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Publishers....................................................................................... InSpirit Marketing, Inc. Advertising Sales Team............................................................................Cindie Derrikson Wenona Given Joesph Holt Staff Writers.................................................................................................. Lauralee Beck Rick Rogers Karen Rogers Graphic Designers..................................................................................... Bobbi Dickerson J’Aime Salisbury Contact us at...................................................................................................541-791-2901 InSpirit Marketing Inc. is located in historic downtown Albany inside of Two Rivers Market. The opinions, beliefs and viewpoints expressed by the various authors and columnists of High Points may not necessarily reflect the opinions, beliefs and viewpoints of High Points or InSpirit Marketing, Inc.
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Coconut Custard
April 2016 • Page 3
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By Karen Rogers
I developed this rather elegant dessert from a frozen dinner! I don’t remember the brand, but Rick really liked the coconut pudding portion. First you need to toast your coconut, heat the oven to 350 degrees and place 2/3 C coconut in a small pan and set it in. Now, be careful!!! This can burn in a nanosecond if you turn your back and it really smells awful. Stir it every four minutes- set a timer to be sure. When it’s a nice light tan, remove and cool on a rack. Let it get stone cold and grind it in a processor. If it’s even slightly warm, it will stick and clump. Nasty. This will make 6-8 ramekins, depending on their size. Place the ramekins in a larger baking dish, heat the oven to 350 degrees and set a pot of water on to boil. Place 1 tbsp coconut in each ramekin. Now measure 7/8 C (¾ C plus 2 tbsp) each of heavy cream and milk into a sauce pan and scald it- heat just until small bubbles form at the edges. Set aside. In medium bowl beat 3 egg yolks with 1 egg, ¼ to ½ C sugar or Splenda and a pinch of salt. Add 1 tsp vanilla or
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Karen’s Coconut Custard makes for a great anytime treat.
¼ tsp vanilla and ¼ tsp coconut flavor. Slowly add the cream mix and beat well. Carefully fill each ramekin ¾ full. When all are filled, carefully add boiling water to the baking pan, about ¾ of an inch deep. I put the pan on the oven rack, then add the water. Bake for 20-30 minutes until just set. Remove from the bath and cool on racks. Rick much prefers this warm, but any left can be wrapped and refrigerated. Zap them for about 30 seconds in the microwave. I know that all that cream and eggs will migrate directly to the hips, BUT, you don’t eat them every day and a little splurge won’t hurt. Too much.
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Page 4 • April 2016
Home
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Travel
Ok, who stole my hour? I want it back! Move your clocks ahead, now move them back. We must stop this madness, I tell you! Think of all the years we have been denied our “Hour.” An hour is a precious block of time not to be squandered. Some examples are: A walk on the beach, morning coffee with friends, a workout at the gym, a nice meal out with your lady, two episodes of Seinfeld, or hitting the snooze button 6 times, to name a few. Once the initial shock of time denied has happened, we struggle to adapt and alter our body clocks for days after! I look at the time and it
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says 7AM is that right? Or is it 8 AM? Am I late? No I reason, everyone is in this empty vortex with me! I find the simplest of tasks Rick for those first few Pyburn days to be over Pyburn whelming! Putting and Sons Construction on my socks, I ponder is this the And right sock or the left Remodeling sock? Buttering my 541.926.9616 bread, do I have the right side up? You know, maybe the problem is Standard time just sounds boring. If McDonalds had a burger called: “Standard” would we order it? We need a name to compete with Daylight. Something that has a ring to it! How about “Deluxe” time? Who would want to change that?
Impression Works
Occasionally in a home sale, there are situations that can be very frustrating for a buyer or a seller; situations that should be avoidable. One potentially frustrating occurrence often arises in relation to “fixtures” in a home – items that are considered part of the house and therefore part of the sale. When a seller removes something that the buyer expected to get with the house, it can create significant tension and lead to resentment, and maybe even legal proceedings. Any good Realtor should be well aware of the problems that can arise over the definition of fixtures in a home, and should prepare appropriately in the sales process. By getting clear from the start on what fixtures are versus personal property, the Realtor can help everyone enjoy a smoother transaction. Many consumers have no idea
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what is considered a fixture and what is considered personal property. In fact, many real estate agents are to blame for blurring the lines between these two things by “excluding” Jess things in a listing Hubert, agreement that Cadwell don’t need to be Realty excluded! Group For example, unless a washer and dryer is “built in” it does not need to be excluded as it is considered “personal property” and not part of the home. Refrigerators are also considered personal property unless they are builtin to the cabinetry like a “Sub-Zero.” This creates confusion on the part of the consumer when fixtures and personal property are treated in the same fashion. Jess Hubert can be reached by calling Cadwell Realty Group at 541905-6008. Cadwell Realty is located in North Albany between Tom’s Garden Center and River’s Edge Veterinary Clinic.
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Secret Gardner Just the tiniest bit of sunshine coaxes out green buds and the spring color of Daffodils, Iris, Crocus and the like, as they take in nourishment and make life new again. The birds take notice and flit about with what, at least to this human observer, passes for bliss. Spring also brings on the need to reckon with a new set of garden activities. You may or may not remember that we talked about Sweet Peas last year. Well, now is the time to plant them. We may yet have a mild frost and that’s what they require for best production. This is also a great time to plant seeds indoors for colorful summer bloomers such as Lavender, so that you can have hardy starts to put out next month. Lavender is a favorite of mine. It is an aromatic tonic and stimulant, but is also used as a calmative, which is the reason why you see it in so many of the natural products that claim to soothe and relax. There are several varieties that have a strong, fragrant aroma and are used in perfumes, while others have the same strong aroma but are used to make oil of Spike which has no medicinal properties, but is of great value in the
preparation of artistical varnishes prized by porcelain painters. It is also used extensively in French wine making, and will often be the source of the “fruity back note” identified by wine experts. Ask your nursery for the varieties most suited to the Mid Valley. Lavender grows best in dry soil like that of Southern Europe, but here in the valley it works well in areas that don’t get watered often. It does not like to be in where there is standing water, because the roots will rot and kill the plant. Lavender grows to about two feet tall and should be set at least a foot apart to prevent disease. The blossoms can be harvested for use as odor catchers and will provide a clean smelling fragrance wherever they’re used. I once had a plant that grew to about three feet tall and four feet wide and bloomed all summer. It provided me with much enjoyment, and was the centerpiece of my garden for several years. To this day, I wish I could figure out why that particular plant was so robust, because I haven’t been able to replicate it since. Plant Lavender indoors now in growing mediums for late spring transplanting. Lavender provides high color in any garden and is a big favorite of the bees.
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April 2016 • Page 5
Adrenal Glands
Business
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Bye
You often hear people talk about adrenal glands or our lymphatic system. But what do the adrenal glands do? How do they work? The adrenal glands are a pair of triangularshaped organs that rest on top of the kidneys. Adrenaline, cortisol, DHEA, and norepinephrine are the body’s four major stress hormones. The highest levels of these hormones are released in the morning and the lowest at night. Adrenal fatigue is a term that’s used to describe fatigue and other symptoms that are caused by a poorly working adrenal glands in people who are under mental, emotional, or physical stress. Your adrenal glands make hormones. One of these is cortisol, which helps your body deal with stress. According to the adrenal fatigue theory, if your life is too stressful, your adrenal glands may not pump out enough hormones, leading to a wide variety of symptoms: trouble getting out of bed, chronic tiredness even after you wake up in
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the morning, trouble thinking clearly or finishing your task, dizziness, or headaches, to name a few. If you or someone you know may be dealing with adrenal fatigue, there are natural Brittney approaches. Haywood, First, make sure Owner Health your diet is clean! and Herbs That means cut out processed, high sugar or highly refined foods. Stay away from any stimulants like caffeine, smoking, and alcohol; they can really mess with your hormones. Try to eat lots of dark leafy greens, fresh fruits, vegetables, raw nuts, seeds, essential fatty acids like hemp seeds or flax oil, sprouts, garlic, onions, and shitake mushrooms. Almonds, pecans, asparagus, spinach, turnip greens, and bananas are essential adrenal foods as they are great vegan sources of vitamin B and potassium. Herbs are also powerful tools that yield healing and release toxins from your body allowing the adrenals to work properly. Come down to Health & Herbs and see us today to talk more herbs!
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Page 6 • April 2016
Five Tips for Balancing Work and Home Finds
Turning 65? Eligible for Medicare? Idea
How to Prepare for Initial Enrollment
Most people understand how difficult it can be to balance their work and home lives once they get married and have children. Somehow, it seems that work life or home life is always encroaching on the other and causing problems at work, at home, and many times both. However, the following five tips are great options to help with balancing work and home.
The first step is to recognize that you have a Medicare Initial Enrollment period, and this is your first chance to sign up for Medicare. Your Initial Enrollment Period (IEP) lasts a total of 7 months. It includes 3 months before the month you turn 65, or before the month you get your 25th disability check. It includes your 65th birthday month or the month you get your 25th disability check, and it includes the 3 months after your 65th birthday month or after the month you get your 25th disability check. It’s important to take action during your IEP. You don’t have to sign up for Medicare during this time, but you do need to make some decisions. Keep your Initial Enrollment Period on your radar – if you miss it, you may have to pay more for Medicare. You can start your research well before your IEP starts and be ready to take action. The earlier you sign up, the more likely it is that your coverage will begin on the day you are eligible. Please note if your birthday is on the first day of the month, then your IEP begins and ends one month earlier than others born in the same month and year. Your dates will be the same as someone born the month before you. Here are 2 examples: • Birthday: May 1st • Medicare starts April 1st • Birthday: May 14th • Medicare starts May 1st
Make a Schedule The best thing to do when trying to balance work and home is to make a schedule. Know how much time you have and schedule your work time and your home time. Then, you will know when you need to schedule work and home events. This will make your life significantly easier, and you will know which activities fit into which time frame. Just make sure you stick to your schedule. Share Responsibilities Many times, work and home responsibilities can become overwhelming because one spouse is handling more of the responsibilities than the other. Learn to share responsibilities at home and each spouse can be responsible for their work. Also, older children should have some home responsibilities as well to help parents balance work and home. Leave Work at Work Balancing home and work can be difficult because it is so easy to take work home. If you really want to balance work and home, then you will always leave work at work and keep home a sacred place for family and home activities. Dedicate Weekends to Home Activities A great way to keep home and work separate is to always focus on home activities during weekends, or at least on days off from work if you happen to work on weekends. When certain days are home days and other days are work days, then it makes balancing work and home considerably easier. Plan The best way to balance work and home is to always make a plan. There are tons of tips that will help you, but there is nothing like making a plan and then following the plan to really balance work and home. It might be difficult, but if you have it planned out and follow the plan, you will be surprised how easy you can find a balance.
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If you missed enrollment into Medicare during your Initial Enrollment Period, then the next General Enrollment Period is January 1 through March 31. This period gives you another chance to sign up for Donna R. Medicare Part A, Part B, Green or both if you didn’t enroll Northwest during your IEP. You may have to pay a penalty for financial late enrollment in some Services situations for Part B. Your 541-757-7701 effective date for Medicare will generally be July 1st. Medicare Open Enrollment – you can add, switch, or drop Medicare coverage every year from October 15th through December 7th. This is called Medicare Open Enrollment. You can change from Original Medicare to a Medicare Advantage plan, or you can change from a Medicare Advantage plan back to Original Medicare. You can switch from one Medicare Advantage plan to a different Medicare Advantage plan. You can switch from a Medicare Advantage to a Medicare Supplement plan. You can switch from a Medicare Supplement plan to a Medicare advantage. These are just a few examples of your choices and I didn’t name them all. If in doubt, you can call me, Donna Green, 541-757-7701 or Medicare, 1-800-633-4227, or Social Security Administration, 1-800-772-1213. Next month, I’ll continue with preparation before Medicare.
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offShellac $5 OFF Service 6th from 4-8pm Ladies December Special or $10 OFF Solar Appetizers, Drinks Night & Mini-Services Gift OFF $ with Complimentary available with Lindieavailable ut consultations O Complimentary Consultations Lindie t Any a e r Certificates G $ OFF 1235 Pacific Blvd SE •1stAlbany Stockings of $100 or more Clinical & MediSpa (541) 791-2800 317Services Street • (541) 791-2800 Stuffer Service • Stem Cell Treatments • Oxygen Skin Treatments Clinical & MediSpa Services • Stem Cell Treatments • IPL/Light Therapy • Scar Reversal Treatment • Peels • Age Spot Removal
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Office Hours: M,T, Th 9a - 6p W, Fr 9a - 5p Alt Sat 9a - 12p
April 2016
Shop Locally
Serve
Locally
Sustain
Locally
Points for Profit meeting is April 26, 2016 from 6-8pm at the Eagles in Albany. Backyard Barbecue will be catering. The theme is April Showers Bring May Flowers. If you would like to reserve a dinner please RSVP by 5pm on April 25, 2016 to info@pointsforprofit.org or call (541) 7912901. For more information visit pointsforprofit.org.
Rick & Karen Rogers receive Lifetime Altruism Award from the Points for Profit Advisory Board
Volunteers of the year
Lebanon Drama takes home Third place and $2000
St. Edward Youth earn $5000 First Place Award for 2015
Photos by Matteson Photography
And the Winners Are… There is never a more fun time of year than when you get to give awards to businesses, volunteers and non-profit organizations. Points for Profit gives back a portion of the business sponsor’s investment to up to 30 local non-profit organizations the following year. Each non-profit group works hard to be number one by attending monthly business meetings and on-location events, and spending dollars with business sponsors. This year, they are proud to recognize St. Edward’s Youth from Lebanon as the first place non-profit and winner of $5,000. St. They are followed by Linn Benton Women for Agriculture at second place and $3000, and Lebanon Drama Club took third position and $2000. The rest of the group all receive cash awards paid from the monthly sponsorship revenues. Twenty six non-profit organizations received awards at the March 1st banquet and auction held at Linn County Fair and Expo Center. The night was filled with challenge as it was held the day the “lights went out” most of the day due to four power poles being taken out. The great workers at the power company were able to restore power by 4:55pm and the doors opened at 5pm! “God wanted to see what we could do under pressure” said Lauralee Beck of InSpirit Marketing and Points for Profit, “we had the people ready to turn on their headlights and recreate Field of Dreams if that’s what it took!” “This group of individuals, organizations and businesses really have a heart for community and that is why I am a part
of the advisory board,” said Wenona Given with Tupperware. “We are all about making a difference and paying attention to what is needed in the community in which we live, work and worship.” Each year, Points for Profit members vote for the outstanding business and volunteers from the year prior. The categories for businesses voted on are Large Business, Medium Business, Small Business and Home-based Business. Due to excellence in customer service and supporting our community, Bi-Mart was voted Large Business of the Year for the tenth year running. Elmer’s Restaurant was awarded Medium Business of the Year for the second consecutive year! For the first time ever, there was a tie in both the Small Business and Home-based Business categories. Congratulations go out to Willamette Valley Christian Supply of Corvallis (second win), and Bolts to Blocks in downtown Albany who took home their first win in their category. Home-based Business of the Year is Wenona Given with Tupperware and Janice Jackola with Legal Shield. Congratulations to everyone! You can find the list of participating businesses and non-profit organizations by visiting www.pointsforprofit.org. Just shop the businesses and give your receipt or copy of to your favorite non-profit. For more information, call 541-791-2901. Points for Profit…Shop locally, serve locally, and sustain locally.
Page 2 • Points for Profit – April 2016
Participating Non-Profit Organizations • 1st Hand Second’s – Unique Boutique (Mercy House Internation, Inc.) • Adult and Teen Challenge • American Legion Auxiliary Unit 10 • American Legion Auxiliary Unit 184 • Cascade School, Lebanon • Child Evangelism Fellowship • Christian Chamber of Commerce of the NW • Greater Albany Council PTA • Lebanon Pregnancy Alternative Center • Lebanon Soup Kitchen • LHS Drama Club • Lifeline Baby Boutique • Marine Corps League • Marriage Works Family Matters • Micah House • Mid-Valley Gleaners • Mighty Oaks Children’s Therapy Center • Oregon Women for Agriculture • Riverside Baptist Youth • Safe Haven Humane Society • Scroggins Mill • St. Edward’s Youth • Sunshine Kids, The
Welcome Jano’s Trophies Points for Profit is excited to welcome Jano’s Trophies as a new business sponsor. If you attended the Awards Banquet, you got to see the beautiful awards that David assisted us with. Join us in helping them celebrate their 40th year in business. Owners David and Terri Climer celebrate the beginning of Jano’s 5th decade at a new location at 1129 SE Santiam Road in the Carriage House Plaza. Jano’s Trophies was started in 1976 by David’s father Jay Climer. The business has grown and changed much over the years. The biggest changes have come with computer technology. They now have three different types of computerized engraving systems in house. With these systems they are able to engrave on a wide range of materials such as wood, glass, metals, leather and plastics. Items such as water bottles, watches, jewelry, and so much more can be personalized. Jano’s Trophies also has the ability to do sublimation, incorporating full color images onto many different gift and award items. Did you see the
Volunteer of the Year water bottles? David has been around Jano’s Trophies since the start and began using the engraving equipment for fun at the age of eight. He has worked at the business off and on throughout his youth and came to work full time in 1993, buying the business outright in 2001. After 15 years of running the business by himself, he is now very happy to be working with his partner and wife Terri as the office manager. Together, they are looking forward to the future. Jano’s Trophies is the Albany area’s premier supplier for award recognition, engraving and personalized gifts. Whether you are looking for corporate awards, sports trophies, name badges and signs, or just want to recognize someone special, they can help you find the right item to meet your need. Their hours are 9:30 to 4:30 Monday through Friday. Contact them online at www. janostrophies.com or by phone at 541-926-0301.
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April 2016 – Points for Profit • Page 3
Please Support Our Partners 541-926-0669
541-967-9499
Great Dining 541-967-9488
Albany Visitors
Antiques
(541) 928-0911
Red Rhinstone 325 W. First Ave., Downtown Albany 503-936-2132
www.albanyvisitors.org
Bookstore
www.pizzahut.com
541-757-2800
Automotive Sales Automotive Service
(541) 812-1311 (541) 207-3602
(541) 258-5798
BBQ
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Just Not In The Backyard Anymore!
Bowling
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541-928-4227
That Crazy Wrap Thing
Mary Ann Honeyman 541-409-2594
541-220-7837
mhoneyman.myitworks.com
Chiropractor
Christian Retail
Tip
Did you know you can save copies of your receipts at any of the P4P business to help your non-profit? Coffeehouse
Willamette Valley Christian Supply
Connecting you to all your ministry resource needs
2216 9th Avenue SE Albany 541-967-8060 timberlinnchiropractic.com
Dance School
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800 Harrison St, Lebanon, OR 97355
2200 14th Ave •Albany www.kandrsmiles.com
(541) 258-2572
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Right next to Rice’s Pharmacy in the King’s Plaza in Corvallis
(541)754-9295
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541-451-5609
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(541) 926-1811 541-926-4314
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805 Ellsworth St. SW Albany 541.926.5541 aasum-dufour.com
Gym
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www.premierefloorcovering.com
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(541) 758-2020 29789 Hwy 34 SW Albany Herbs
Did you know your P4P non-profit can work with us for a “drive” at any meeting?
Gifts
A Pill Box Pharmacy
Glass (Home & Auto)
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(541) 926-4446
www.groceryoutlet.com
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Home Medical Supplies
www.smith-glass.com Home Accessories/Décor
Locally Family Owned and Operated!
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671 Main Street Lebanon, OR 97355 (541) 451-2111
1-800-345-4152 1-541-791-8400
healthinfo@healthherbs.com 425 Ellsworth St. S.W. Albany
Tara Kiser 503-930-0355 www.signaturehomestyles.biz/tara
Points for Profit: Shop locally, serve locally and sustain locally!
541-981-3131 Milissa Lee Crew22_gal@yahoo.com Www.milissajegglie.scentsy.us
Albany: 541-981-2385 Lebanon: 503-689-1597 Salem: 503-689-1597 www.athomemedical.com
en anything could happen
Page 4 •toPoints for Profit . Call today schedule an– April 2016 et prepared for your future.
Please Support Our Partners
Insurance/ otect whatInsurance you’ve achieved Financial Planning
ecting what you’ve already achieved is crucial to your cial security. Your COUNTRY Financial representative ns to what you need to protect your auto and home and s you build a tangible plan for tomorrow. Call me to get ed today.
Michelle Morford
317 1st Ave West, Ste. 302 Albany, OR 97321
Financial Planning and
Health/Life/Medicare Insurance
541-928-1914 541-760-9392 cell http://www.countryfinancial .com/michelle.morford
Marketing
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Tupperware Independant Consultant Wenona Given 541-760-2718 wenona.given@gmail.com
Media
Media
Policies issued by COUNTRY Mutual Insurance Company® and COUNTRY Casualty Insurance Company®, Bloomington, IL.
-00321AC
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Janice Jackola
Independent Associate
541-905-7223
Lock/Key/Safe
Malls
Commercial, Residential and Automotive
541-928-6933 or 541-757-8110
www.aabowmanlock.com
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250 Broadablin SW Suite 230 Albany, OR 97321
541.967.8238
www.hertiagemall.com
Office Supply-Retail
www.staples.com
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Payroll
Party Venue
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223 2nd Ave SW Albany, OR 97321 541-704-0919 Photography
Points for Profit: Shop locally, serve locally and sustain locally! Printing
Personal Trainer
Pharmacy
Pam Walker
(541) 220-0070 info@complete-businesssolutions.biz www.complete-businesssolutions.biz
Your Local Pest Experts
541-570-3481
Pam Fit on Facebook
www.bimart.com
Real Estate
Remodeling
Propane Service/Supplies Quilt & Fabric Arts
Pyburn & Sons Mark Matteson 541-619-9957 Retail
541-926-9616
1105 Santiam Rd. SE • Albany 541-928-2675 Fax 541-928-0352 Email: info@moreinkalbany.com www.moreinkalbany.com Hours 8-6 Monday - Friday
www.coenergy.net 541-738-6733
133 SW Broadalbin Downtown Albany (541) 704-0386
Salon/Spa
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Sign Company
www.pyburnandsons.com info@pyburnandsons.com 541-791-7946
valleyoregonhomes.com
Speciality
Nerium
www.bimart.com
1235 Pacific Blvd SE Albany (541) 791-2800
Theater
Tire Center
(541) 928-9775
Travel
Trophies/Awards
Kevin Ryan 971-275-7592
321 SW 2nd Ave. Albany (541) 926-7499 albanypix.com
Website/Internet Support
Tip
Don’t forget out monthly meetings are the last Tuesday of every month!
Tip
Beth Eddings 541-981-9213 Karen Keller 541-401-5731
Indepentant Consultants
Call today for a free estimate. We’ll Take Good Care of You!
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Six Million dollars was spent in the mid-valley Points for Profit program at our businesses! Great Job! Veterinarian
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nwapparelandgraphics.com
Water
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Santiam Place LLC Wedding & Event Rental Hall 139 Main St. • Lebanon
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April 2016 • Page 7
Do I Really Want to Read a Graphic Novel? The term graphic novel is relatively new, as far as books go. Many adults my age (45) or over have never read one. The common conception is that graphic novels are, in fact, just longer comic books. Visually, this is true, but one big difference is the level of story-telling. In a true graphic novel, the story is as important as the art. Perhaps the best-known graphic novel is Maus by Art Spiegelman, which won the coveted Pulitzer Prize for 1992. This book, a grim World War II biographical tale, has a clear descendant in the popular and highlyacclaimed Persepolis, a graphic memoir of a girl growing up in Iran. Both of these books are powerful tales, and are often taught at college level. As good as the storytelling is in these books, I find the artwork too far removed from the classic “comic book” style for my taste. Frankly, I’d rather read a traditional book if the artwork isn’t going to inspire me. The earliest graphic novels were pure image. Of the best, Lynd Ward, a renowned book illustrator, wrote Gods’ Man (1929), which is the first “wordless novel” to be published in America. This book, and Ward’s follow-ups remain stunning works of engraved art, but much of the storytelling has to be done in the reader’s mind. In the 1970s, the concept of a graphic novel was developing out of comics, and
Will Eisner was the first to really produce works similar to what we see today. Although Eisner is adored by aficionados, it wasn’t until 1986 that the graphic novel made Scott its real debut in pop Givens, culture. Browsers Frank Miller, a Bookstores, young comic artist and fellow came up with the idea reviewer, to rework the entire mythos of Batman. His daughter, graphic novel, Batman: Amanda The Dark Knight Givens Returns (1986), was an immense success, both artistically and commercially. Miller’s portrayal of Batman shows complexity of both character and plot, combined with artwork for adults, not simplistic “cartoons” for kids. In the same year, Alan Moore and Dave Gibbons produced Watchmen, another dark look at superheroes, and more of a “novel” than Miller’s Batman. Both of these graphic novels take the traditional comic book to the next level. In the future, we can look for computeror web-enhanced novels. It might take decades before anything worthy comes along, but it will definitely happen. Does this mean writing is a dying art form? No. There would be no inspiration to transcend comics if it weren’t for well-crafted prose. Just as older plays and poetry inspired ballet or symphonic music, so modern prose has influenced visual media. So, enjoy your graphic novels like you would a ballet! Although there have been many offshoots of writing, there has never been a replacement.
Faith
Life
Transition into a Bi-Vocational Role Buys Going
Pastor Josh from Northwest Hills Community Church recently preached on the orchestration of God. I was very blessed to be in attendance on March 6th. The sermon summed up in many ways the transition my family has been in the past several years. God’s hand has been moving my family strategically for His purpose while we have questioned, struggled, prayed, and even doubted our direction. Owning the bookstore has been very challenging in several ways. I will simply sum up some of those reasons. The first has to do with the industry. With online sales, fewer books purchased, big box stores, and all our technology, the business has suffered. The second reason is due to the time commitment and our family. Owning a business with three employees can be very demanding and at times unforgiving. The third reason has to do with our business finances. We have struggled each month to make budget. We are often praying with desperation for God’s provision. Yet, with all the challenges, the ministry of the bookstore has been deeply fruitful. God often supplies divine appointments on any given day that can lead to prayer, encouragement, tears, and praise. We are so grateful that we can partner with God in His mission for our community. We truly believe we exist to provide churches, families, and individuals with resources and tools that will strengthen their faith. Because of the financial reality, Krista and I began to pray for God’s provision. God answered, but not in the way we anticipated. I have served in several churches as a youth and family pastor. When Scott Dyer approached me with their need for a senior pastor at Prince of Peace in Adair Village, I simply shrugged him off. I was a new business owner and really could not take on such a huge role. As the first year at Willamette Valley Christian Supply passed by, Scott approached me again. We sat and talked about the possibility as he prepared to retire from his 11 years at the church. The size of the congregation is small and really could not support a full-time pastor. Scott thought a bi-vocational pastor would be ideal.
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Over the years, I would fill in the pulpit while Scott was elk hunting. I grew to know the congregation over time. I began to pray about the opportunity and yet felt very apprehensive. Keven I also started talking Ferguson, with my mentors Willamette and accountability partners. All had Valley the same concern I Christian had, which was the Supply time commitment and balance with my family, business, and ministry. Once again, I shoved the thought away from my mind. God knew my love for the Word and preaching. NW Hills has been very gracious to allow me a number of opportunities to preach. Scott approached me again at the 2015 Prayer Summit. We really hashed out the process of considering the possibility of taking on a part-time position at Prince of Peace. This time I was more open, and began to gain a vision for the community in Adair. Krista and I sought out the counsel of many and really weighed the pros and cons. We committed the opportunity to God and started stepping out in faith. The doors only go wider, and we launched into an organic conversation with the church. It wasn’t until September of 2015 that we officially began a candidating process. I then sought out wisdom and counsel from the Elders at NW Hills and was released with blessing and caution for our new pastoral ministry. I was officially called in November 2015 by Prince of Peace. God is teaching Krista and me about boundaries, time management, and the value of family in a bi-vocational ministry. We truly value time around the table eating dinner together throughout the week. We decided to close the store on Sundays, and I preach three out of the four Sundays in a month. God is very gracious to allow us such an amazing role in our community. We are truly blessed and could use your prayer support as we move forward. Pastor Josh indicated the value of God’s providence. We often see His providence through the lens of big picture events, national concerns, or untouchable circumstances. I believe God orchestrates our lives strategically for His Kingdom purposes. It is truly a joy to be a part of His mission.
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Antiques Unique Handmade Crafts Vendor Spaces Available Open Tuesday through Saturday 10AM-6PM. Lay-a-way and financing avaiLabLe
325 W. First Ave. Downtown Albany 503-936-2132
Page 8 • April 2016
There’s an App for That! Tremendous progress has been made by the pharmaceutical industry in recent decades. Disease states that once drastically reduced quality of life and longevity may now be controlled with medication. It’s a marvelous benefit; provided the medications are taken as prescribed. Compliance is a term used in the medical community to describe the proper taking of one’s prescriptions. Perfect compliance means that a patient took their medications at the scheduled times, the correct number of times per day, in the appropriate way; every single day of the year. Easier said than done! One in six hospital admissions of seniors is related to a drug compliance failure; drug doses were either skipped, taken inappropriately, or double doses were taken. People with multiple health issues often find themselves struggling to manage a multitude of drug regimens. It is no surprise that errors occur, but what can be done to optimize compliance? Med-minders (plastic boxes that have been divided into compartments representing time and/or days), were an early attempt to aid compliance. One places all doses to be taken in the morning, in the AM compartment for each day of the week, and so on. This system works relatively well for people that have simple drug regimens and can remember to take their medications. Some negatives: this system will not alert you to take medication, it cannot distinguish
between drugs that should be taken before or after food, drugs are no longer labeled (if the doctor changed your prescription, would you know which “little white pill” to remove Pamela from the med-minder?), Becker, RpH nor can it prevent an accidental double Rice’s if one becomes Pharmacy dose confused about the day & Gifts or time of day. Technology to A “Pill Box the rescue! There are Pharmacy” many free applications (apps) that can be loaded onto your current cellular phone. This is a list of apps with good reviews: Pillminder, Medisafe, Mango, Mypillbox, and Dosecast. All of these apps will operate even if your phone is not connected to the internet. The apps listed will signal when it is time to take a medication, remind you how to take the dose (i.e. with food), show the drug image, and let you mark the dose as taken. All medications are kept in their original containers. The app will continue to signal periodically (sort of like a snooze button) until you mark the dose as taken. Many of the apps allow you to store other information such as: blood glucose readings, blood pressure readings, weight, mood, etc. You can then send all collected compliance information with the various readings to your doctor if requested. The app will also tell you when to reorder your prescription (and have your prescription number handy!) If the new technology is overwhelming; have someone help you set up your medication app. Using one of these apps is easy, and will be a great benefit to your health—you can do it!
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Sport
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Bye
Raising Healthy Earth Drug-Free Kids Shopp When referring to drug-free, I’m not speaking of street drugs, but rather, over-the-counter and prescription medications. We live in a chemical world, and we teach our children to do the same. Consider this; as a baby, your teeth hurt, or you had fever or colic, and the people who love you the most gave you a drug to ease your suffering. In grade school, you fell and the people who love you gave you a drug to end your pain. And then there are the colds, flu’s, etc. And again, the people who love you gave you a vaccine or drug to protect you. Scary isn’t it? Unfortunately the public has been indoctrinated that this is the way it should be - that medications make it “all okay” - that drugs are good for you. There’s something wrong with the concept! Recently, however, there has been a new paradigm shift in peoples thinking emerging. Most people now are no longer happy taking drugs and are beginning to question their doctor. The buzzword that is heard now is WELLNESS and VITALISM. Most drugs do not correct a problem but simply change your body chemistry
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and cover-up your symptoms. Have you noticed that drug companies are advertising prescription drugs in popular magazines and suggesting that you ask your doctor to prescribe Dr. Nicholas them to you? R. Brown, Drugs are a billion Timberlinn dollar industry that Chiropractic is losing profits because you are no longer satisfied with this approach to your health and the health of your children. This is a good thing! Doctors of Chiropractic have been teaching patients that only a well functioning body heals. In order to have a well functioning body, the nervous system that controls it also has to function normally. Chiropractors deal with interference to this normal function. We call this interference a Vertebral Subluxation. It can have serious health consequences. It is for this reason I feel it is imperative for children to be checked for vertebral subluxations. If you would like additional information on how to raise a health drug-free child, please contact Dr. Nicholas Brown at (541)-967-8060. You are also welcome to attend one of our free presentations on the matter!
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April 2016 • Page 9
Poisonous Springtime Plants By Dr. Eric Glaze, Albany Animal Hospital Springtime is upon us, so I thought I’d list a few poisonous plants that can be toxic to our pets when ingested. Lilies are the most famous of the poisonous plants. The true lilies are extremely poisonous, particularly to cats. These include the Tiger, Day, Asiatic, Easter and Japanese Show lilies. Ingestion of just a few petals or leaves can cause sudden failure of a cat’s kidneys. Other lilies like the Peace, Peruvian, and Calla lilies are not nearly as toxic and may cause drooling from irritation of the oxalates contained within the plant. Tulips and Hyacinth can also be very irritating due to their high concentration of alkaloids. Dogs may dig up the bulbs and sometimes ingest them. The irritation can be severe and result in profuse salivation, vomiting, and diarrhea. Treatment is generally supportive and most dogs recover just fine. The bulbs of Daffodils are slightly more poisonous and can result in severe vomiting and abdominal discomfort. Symptoms of Daffodil ingestion can sometimes include cardiac arrhythmias and respiratory depression. These dogs should be seen by a veterinarian immediately. Crocus plants are also poisonous.
Crocus that bloom in the Spring are much less toxic than the Autumn blooming variety. Ingestion of Spring Crocus results in signs similar to tulip ingestion and are treated symptomatically. Ingestion of Autumn Crocus is much more serious and can result in gastrointestinal bleeding as well as liver and kidney damage. Rounding out the list of springtime toxic plants is the Lily of the Valley. This plant contains toxins known as cardiac glycosides. The symptoms of ingestion include vomiting and diarrhea as well as a drop in heart rate, severe arrhythmias and possibly seizures. Pets with any known exposure should be evaluated by a veterinarian. I should note that we see very few cases of poisonous plant ingestion as most of these plants taste terrible. It’s just good for pet owners to be aware of, especially with regards to cats and lilies.
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Diaper Drive
Imagine having a young child and only having two diapers a day to get you through till the next pay day. Or having to buy that super expensive pack of 20 diapers to get you through. Diaper need is a silent crisis in the United States. Not having enough diapers can lead to increase rashes, dermatitis, and other health problems. A child crying due to a wet diaper that cannot be changed adds stress on parents struggling to make ends meet. 1 in 3 mothers in the US struggle to afford diapers, often cutting back on other necessities like utilities, food, and childcare to afford diapers. Parents’ inability to provide adequate diaper changes has been linked to parental stress and maternal
Travel Cheer
Value Drop off locations
• Albany Downtown Association • Antique Mall • Boda Furniture • Community Services Consortium • Fusion Faith Center-Venetian • G2FunZone • Immanuel Lutheran Church • Level 3 Salon and Spa
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depression. In households experiencing high levels of stress and depression, children are at a greater risk of social, economic and behavioral problems. April is National Child Abuse Prevention month. Please join with the Albany Downtown Association, Downtown Merchants, and the Family Tree Relief Nursery to assist in this crisis. They are asking for your help in collecting diapers to save lives. During the month of April, 13 Downtown merchants and two Churches will have bins for you to drop off your diaper donations. For questions, please contact Albany Downtown Association (541) 9282469.
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• Methodist Church (West Albany) • Mother Goose Resale • Oregon Furniture and Beds • Rainshed • US Bank • Washington Federal Savings and Loan • 1st Hand Seconds
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www.ksho.net
Page 10 • April 2016
Feeling Nervous?
If you feel nervous or fearful about seeing a dentist, you are not alone! Studies have shown an estimated 15% of the population avoids dental care because of intense anxiety. For many, fear might have started with a bad experience during childhood or was passed on from parents who were fearful. For young patients, it is very important to work with your dentist to start their lives free of dental anxiety. We recommend a few tips for nervous patients: • Let your dentist know if you’ve had a bad experience. Even if significant time has passed, a traumatic event and subsequent negative feelings are important facts your dentist should know so they can tailor your visit. Explain your concerns when making your appointment, so the entire staff is aware of your anxiety and can prepare for your care. You may benefit by having a mild sedative before your visit. • Arrive early to acclimate yourself to the dental office. If you come in feeling rushed, you may have difficulty relaxing. A few minutes of lead time will allow you to take deep breaths and relax which will help lessen stress. • Listen to music during your visit. Most offices have headphones available to create a more relaxing
Ultimate oral health is vital to living a long, healthy life. Let your dentist assist you in getting past your anxieties to ensure your teeth and gums are in the best possible condition.
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wers o l f ay M ir ng b AASUM-
805 Ellsworth St SW Albany OR 97321 541.926.5541
Skin Tightening & Contouring
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Two of today’s most popular treatments address tightened skin and contouring. Yes, there is hope! In fact, a number of options are available. As an introduction, we would like to share a couple of thoughts on lifting and tightening of the skin. Multiple devices are available and believed to result in a micro inflammatory process that promotes new collagen. By manipulating skin cooling, radio frequency can also be used for heating and reduction of fat. Currently, the most common uses of RF-based devices are to noninvasively manage and treat skin tightening of lax skin (including sagging jowls, abdomen, thighs, and arms), as well as wrinkle reduction, cellulite improvement, and body contouring. Consumer demand for noninvasive methods for skin tightening, wrinkle reduction, body contouring, and cellulite reduction is continuously growing. As less time for recovery means less time lost from work, clients are seeking noninvasive cost-effective procedures requiring minimal down time to diminish skin laxity and smooth irregular body contours. Sagging jowls are the manifestation of loss in elasticity with the resulting skin drooping, and many patients request noninvasive methods to contract or tighten the skin. These noninvasive methods include lasers,
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environment for patients. • If the lights are too bright, wear your sunglasses. Many dentists offer cool shades and you’d be surprised the difference sunglasses can make during your appointment. • There have been major improvements in the delivery of dental care. We have more profound anesthetics, enhanced materials, and new technology to help make dentistry easy and comfortable. • Reward yourself after your visit. Of course, the best reward is a beautiful, healthy smile, but you may want to treat yourself to something special!
DUFOUR FUNERAL HOME
How do you want to be remembered?
Cadwell Realty Group is a proud participant in Homes for Heroes and we believe Service Deserves its Rewards! With branches in Albany, Corvallis, Lebanon & Sunriver Albany Office 226 NW Hickory St Albany, OR 97321 541-791-7946 Corvallis Office 375 Harrison Blvd. Corvallis, OR 97330 541-791-7946 Lebanon Office 2475 2nd Street Lebanon, OR 97355 541-791-7946 Sunriver/Bend Office 56825 Venture Lane, Suite 108 Sunriver, OR 97707 541-306-4806 www.cadwellrealty group.com
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both nonablative fractional and focused ultrasound, and radio frequency. Use of RF is typically reserved for deeper skin heating without causing ablation of the epidermis and dermis. These can Lindie M. be used not only to Truex, River’s Edge induce contraction of skin but also, in Day Spa 541-791-2800 certain situations, for reduction of fat. Competitive technologies include vacuum massage, infrared laser technologies, highfrequency focused ultrasound, cavitation frequency ultrasound, RF energy, and various hybrid energy devices combining some or all of the above. Many devices use a combination of heat and cooling to noninvasively deliver RF energy to specific depths in tissue, which produces a predictable response, notably collagen remodeling, to achieve desired cosmetic results for wrinkle reduction, tissue tightening, and body contouring. These methods can play an important role in the treatment of sagging jowls and mild body contouring. It is a safe technology, which is continually being made safer. Please contact River’s Edge Skin Care Clinic & Spa today to schedule a free consult and learn more about what options may be a good fit for you. River’s Edge offers many introductory options for these programs, or they can discuss adding to your regular treatments.
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News Information DOWNTOWN ALBANY RESTAURANT WEEK Cents Home APRIL 18-24 TH
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Come to Downtown Albany the week of April 18-24th for our 1st Annual Downtown Albany Restaurant week.
Ten outstanding, locally owned restaurants are participating. Each of the 10 restaurants will have three $10.00 specials. Depending on the restaurant, they could be breakfast, lunch, dinner, appetizer or dessert specials. A few have drink specials. Or even Princess Tea. Gracious service, a variety of choices on the Restaurant Week menu and well prepared food make for a wonderful dining experience. Reservations are highly recommended. Check with individual restaurants for times of operation. The participating restaurants are: Brick & Mortar Cellar Cat First Burger The Growler Garage Ivy Garden Tea Room Loafers Station Novak’s Hungarian Restaurant Sweet Red Coffee & Wine Bistro Sybaris Vault 244 Bistro & Lounge
Albany Downtown Association is your source for downtown activities, events and more. Reach us at: 541-928-2469, albanydowntown.com, or stop by at 126 Ferry St. S.W.
Shoppin
Earth Cultivating Strong Work Ethic Just a little more than a year ago, I wrote an article on what employers want in a new employee so much that they often favor it above education and experience. 48% of respondents in a survey said the most difficult and desirable trait to find in potential hires is a strong work ethic. As another year passed, I saw more examples of employers struggling with this issue, so I felt that it was important to revisit the subject. Today’s jobseekers don’t show up with work ethic in their pockets alongside the keys to the car they worked two jobs to earn, grateful for any wage offered and happy to do any dirty job that needs doing. If that’s your expectation and you view modern applicants through that lens, you’ll continue to seek work ethic in vain. In an interview, an expert in the field, Eric Chester said, “Employers want positive, enthusiastic people (Positive Attitude) who show up on time (Reliability), are dressed and properly prepared (Professionalism), who go out of their way to add value/ do more than required (Initiative), play by the rules (Respect), are honest (Integrity) and give cheerful, friendly service (Gratitude). Those seven terms
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are the fundamental core values that every employer, at every level from part-time mail clerk to owner or CEO, says are nonnegotiable.” BY Cheryl If you experience Vaun, too much overturn Complete in your staff, Business experts in employee Solutions engagement 541.981.9566 and productive workplace culture will ask an employer one question, “What are you doing— not to motivate your employees—but what are you doing to demotivate them?” Motivate your employees, don’t demotivate them. Respect and appreciation for the contributions they make to your business through their efforts go a long way in building a positive and productive workplace. Time and time again, studies prove that happy employees are productive employees. In a workplace that embraces these principles, not only will employees with a strong work ethic flourish, but success for the business will as well.
Branding is more than a logo and image, or even a recognized name. It’s a person’s collective experience with a company’s product or service. A brand is a person’s overall perception of a company or product built over time. Here are four things you should keep in mind as you build your company’s brand: 1) Own the “Significant Thing”: Dole tried to be all things to all people. Spend your time focusing on a single clear message. MercedesBenz owns “Engineering “ in the car industry because it’s focused on that singular message for decades. 2) Consistency is the key: Consistent presentation will ensure that your customers recognize you. Be consistent in the use of logos, positioning statements or taglines, visual elements, tone, and ad copy. Coca-Cola it is one of the most recognized brands in the world because they haven’t changed in decades. Make sure your brochures, website, direct mail, and all the other advertising have the same feel and message. 3) Make your message relevant: know your audience, know what they care about and how to speak to
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Contact Complete Business Solutions today, your trusted resource for business services at (541) 981-9566 or at clientcare@complete-businesssolutions.com
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them. Make sure what you sell is what they need. Remember, the conversation should always be about your audience, not you. 4) Use a strong Lauralee offer to motivate: Beck you want your President audience to InSpirit remember you Marketing and you want its Inc. members to buy from you. You need to move them to action. A strong offer should give them a reason to buy. Make the offer clear and appropriate for your brand.
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Every time a customer comes in contact with your brand, they will have either a positive or a negative experience. Those experiences will add to their perception of your brand. Those experiences are recalled later when it’s time to make a purchasing decision. How do you want your brand to be remembered when the time comes for a prospect to buy? You need to start building that positive perception today and do whatever is necessary to maintain it. InSpirit Marketing Inc. is located in historic downtown Albany in Two Rivers Mall or you can call them at 541-791-2901.
Showcase of Businesses! Presents nts
The Tenth Annual Lebanon Chamber of Commerce
FREE to the Public! Don’t Miss Lebanon’s Biggest Event of the Year!
Biz2016 Expo
April 12th, 2016 10am - 6pm At The River Center 3000 S Santiam Hwy, Lebanon
Over $3,000 in Prizes - Drawings Every 1/2 hour
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Fri. 3pm – 6pm I Sat. 10am – 6pm Sun. 10am – 5pm
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Bring this ad for two free admissions to the LINN COUNTY HOME SHOW ·Daily Garden Demos ·Seminars ·Huge Spring Plant Sale Office: 503.364.1716 Fax: 503.364.1657 Info@wvpevents.com
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