WAYFINDING
ORD
D E S I G N S T R AT E G Y
CDA ONLINE PERSONA
CHICAGO DESIGN SYSTEM
P R E C E D E N T S T U D I E S - M O N O C H R O M AT I C D A R K B A C K G R O U N D
P R E C E D E N T S T U D I E S - M O N O C H R O M AT I C W H I T E B A C K G R O U N D
C D A E X I S T I N G WAY F I N D I N G A P P R O A C H
C O M P L E X WAY F I N D I N G N O M E N C L AT U R E
TERMINAL 1
TERMINAL 2
(domestic; international departures only) Frontier Choice One American Airlines (domestic; international departures only) T E Air RM I NShuttle A L Cape 3 Air Iberia (departures JetBlue Airways American only) Japan Airlines (JAL) (departures only)
Air Canada Alaska Delta Delta Shuttle JetBlue Airways
Spirit Airlines Virgin America
F27 F23
F28
F26 F22
F20
F21
F24 F25
F16
F14
F17 F15
E9
E11
E13
E17
G19A G13 G14 G14A G17
E16
E7
F12 F10
E12 E8 E6 E4
F6
E3
F5 F4
F3
E5
F7
Admirals Club & Platimun Service Center
K16 K18
ROOM
H1
Customer Assistance
H3
K20
Transfer to T5
K19 K15
E2
R
Admirals Club
H11B H11A
E10 F9
Rotunda
Transfer to T5
E14
F11
F1
E15
Customer Assistance
K13
L6A L6B
E1 L10C
L10B
L2A/C
L10A
L11A L11B
Admirals Club
L11
Airport Transit System (ATS)
L23
L24
L22
L21
L20
Transfer to T5
Main Parking Garage Lot A
PASSENGER SERVICES
GROUND TRANSPORTATION
Airport Information
Exit
Shop
Automated External Defibrillator Unit (AED)
Family Companion Toilet
Stairs
Automated Teller Machine (ATM)
Foreign Currency Exchange
Telephones
Baggage Claim Butch O’Hare Plane Exhibit (Terminal 2, Main Hall) Chapel
(Terminal 2, Mezzanine)
Charging Station Children’s Museum
Airport Transit System (ATS) on Bessie Coleman Dr. (773)686-2958
Parking
Family Companion Toilet
Telephones
Bus/Shuttle Center
Parking Elevator Center
Automated External Defibrillator Unit (AED) Automated Teller Machine (ATM)
Foreign Currency Exchange
Rental Car & Hotel Info Kiosk
Baggage Claim
Mail Drop Box Location
Toilets
Hotel Courtesy Shuttles Regional Buses Off-Site Rent-a-Car Off-Site Parking Shuttles
Rideshare Pick-Up
Butch O’Hare Plane Exhibit (Terminal 2, Main Hall)
Mother’s Room
Transfer to Terminal 5
CTA (Trains to City)
Chapel
O’Hare Urban Garden
Travelers Aid (773)894-2427
Cell Phone Lot adjacent to domestic terminals
Children’s Museum
Relax
TSA Pre-Check
at Multi-Modal Facility
Auto Pound
CTA (Trains to City)
O’Hare Urban Garden
Travelers Aid (773)894-2427
Cell Phone Lot adjacent to domestic terminals
TSA Pre-Check
Kiss ‘n Fly
Available in Terminals 1, 2 & 3
at Multi-Modal Facility
UIC Medical Center
Metra O’Hare Station
(773) 894-5100
Airport Transit System (ATS)
Stairs
Toilets
Seaway Bank & Trust
GROUND TRANSPORTATION
Exit
Ticket Counter
Relax
PASSENGER SERVICES Airport Information
(Terminal 2, walkway between Gates E5 & F9)
(Terminal 3, Rotunda Mezz)
PACE Bus
Main Parking Garage Lot A
at Lot E south doors (847)364-7223
Hotel Courtesy Shuttles Regional Buses Off-Site Rent-a-Car Off-Site Parking Shuttles
Mail Drop Box Locations in Terminals 1, 3 & 5 Mother’s Room
Main Parking Garage Lot A
Main Parking Garage Lot A
(Lower Level Arrivals) (upper level between T1 & T2 and T2 & T3)
Taxi, Livery Pick-Up Zones, Rental Car Shuttle Valet Parking
Elevator Centers 2 & 5
(Terminal 2, Mezzanine) (Terminal 2, Main Hall)
(Terminal 3, Rotunda Mezz) (Terminal 3, Rotunda Mezz)
Ticket Counter
at gates G17, K20 & L24
UIC Medical Center
Auto Pound
PACE Bus
at Lot E south doors (847)364-7223
on Bessie Coleman Dr. (773)686-2958
Parking
Bus/Shuttle Center
Parking Elevator Center
Kiss ‘n Fly
Rental Car & Hotel Info Kiosk
(Lower Level Arrivals)
Rideshare Pick-Up (upper level between T3 & T2)
Taxi, Livery Pick-Up Zones, Rental Car Shuttle Valet Parking
Elevator Centers 2 & 5
TERMINAL 5
C O M P L E X WAY F I N D I N G N O M E N C L AT U R E
Terminal 1 >
> B, C > 23 Terminal Color
Terminal 3 >
Concourse IDs (Alpha)
Terminal 2 >
Gate Lounge IDs (Numeric)
Terminal Color
> G. H, K, L > 15 Terminal Color
Concourse IDs (Alpha)
> E, F > 10
Gate Lounge IDs (Numeric)
Terminal 5 >
Concourse IDs (Alpha)
Gate Lounge IDs (Numeric)
> M > 23 Terminal Color
Concourse ID (Alpha)
Gate Lounge IDs (Numeric)
Typical Pedestrian
E X I S T I N G WAY F I N D I N G
Tunnel & Terminal 3 Parking A Section B
Terminal
Bus/Shuttle Center
Trains to City
Parking A Section C,D
Parking C
ATM
Hilton
Parking D-F
Airport Transit
Terminal
Terminal
Typical Terminals 2 & 3
Baggage Claim Ground Transport Daily, Hourly, Valet
Typical Terminal 1
Terminal Concourses E F Terminal Concourses G H K L
Ticketing/Check-In Terminals Airport Transit
Typical Terminal 5
12:00
International Arrivals U.S. Customs Ground Transport
Gates B1-B7 Terminal Concourses Baggage Claim Ground Transport
Transit to:
Restrooms 12:00
Terminals Trains to City Parking A-B-C E-F
*Cat Lyon Signage Standards Existing Wayfinding
Typical Pedestrian
E X I S T I N G WAY F I N D I N G
Tunnel & Terminal 3
Parking A Section B
Terminal
Bus/Shuttle Center
Trains to City
Parking A Section C,D
Parking C
ATM
Hilton
Parking D-F
Airport Transit
Terminal
Terminal
Typical Terminals 2 & 3
Baggage Claim Ground Transport Daily, Hourly, Valet
Typical Terminal 1
Terminal Concourses E F Terminal Concourses G H K L
Ticketing/Check-In Terminals Airport Transit
Typical Terminal 5
12:00
International Arrivals U.S. Customs Ground Transport
Gates B1-B7 Terminal Concourses Baggage Claim Ground Transport
Transit to:
Restrooms 12:00
Terminals Trains to City Parking A-B-C E-F
Existing Wayfinding with white or graphite background
FONT DIRECTION
counter space
ORD Signage Font
x-height
counter space
ORD Signage Condensed Font
x-height
Proposed for ORD
UNIVERSAL DIRECTION
Reversed
Monochrome Pictogram in Square Container
Reversed Monochrome Pictogram in Radiused Container
Sans Container (Pictogram)
Circular Container with or without Field (Arrows)
Proposed for ORD
Radiused Container with Color Field
Typical Pedestrian
E X I S T I N G WAY F I N D I N G
Tunnel & Terminal 3
Parking A Section B
Terminal
Bus/Shuttle Center
Trains to City
Parking A Section C,D
Parking C
ATM
Hilton
Parking D-F
Airport Transit
Terminal
Terminal
Typical Terminals 2 & 3
Baggage Claim Ground Transport Daily, Hourly, Valet
Typical Terminal 1
Ticketing/Check-In Terminals Airport Transit
Typical Terminal 5
12:00
International Arrivals U.S. Customs Ground Transport
Terminal Concourses E F Terminal Concourses G H K L
Gates B1-B7 Terminal Concourses Baggage Claim Ground Transport
Transit to:
Restrooms 12:00
Terminals Trains to City Parking A-B-C E-F
Existing Wayfinding with white or graphite background, dark gray text and pictograms, and Helvetica Neue Condensed font
R E I M A G I N E D E X I S T I N G WAY F I N D I N G S Y S T E M
Transit to:
12:00
International Arrivals U.S. Customs Ground Transport
Transit to:
12:00
International Arrivals U.S. Customs Ground Transport
Terminals Trains to City Parking A-B-C E-F
Terminals Trains to City Parking A-B-C E-F
Existing Wayfinding
Existing Wayfinding with white background, dark gray text and pictograms, and Helvetica Neue Condensed font
R E I M A G I N E D WAY F I N D I N G M E T H O D O L O G Y
L I G H T R E F L E C T I V E VA L U E C O N T R A S T
TEXT
Light Reflectance Value Formula B1 = light reflectance value (LRV); lighter area B2 = light reflectance value (LRV); darker area
Color Contrast Formula
{
B1 - B2 B1
{
x 100 = H (Contrast Value)
{
TEXT
B1 Text Color: White 92 B2 Background Color: CDA Blue 11±
92 - 11 92
{
x 100 =
88%
Contrast (LRV)
{
TEXT
B1 Text Color: White 92 B2 Background Color: Graphite 2
92 - 2 92
{
x 100 =
97%
Contrast (LRV)
{
B2 Text Color: Graphite 2 B1 Background Color: White 92
92 - 2 92
{
x 100 =
70 LRV < 88 LRV
70 LRV < 97 LRV
70 LRV < 97 LRV
LRV lower than 70 (industry standard): Contrast Insufficient For Display
LRV higher than 70: Contrast Sufficient For Display
LRV higher than 70: Contrast Sufficient For Display
97%
Contrast (LRV)
Proposed for ORD
D I S TA N C E L E G I B I L I T Y
Current Cap Height
EXISTING WAYFINDING
EXISTING WAYFINDING
(VARIABLE HEIGHTS)
cap height mm Reimagined Cap Height
4” 101.6 (min)
4 1/8” 104.7
International Arrivals U.S. Customs Ground Transport
12:00
4 ¼” 107.9
2” 51 (min)
2 1/8” 54.2
2 ¼” 57.4
5/8” 16 (min)
¾” 19.2
7/8” 22.4
1” 25.6
11/8” 28.8
AMENITIES & BUILDING SYSTEMS (FEC, AED, SPEAKER, STROBE, TRASH)
Above eye level range Legible from 30’-50’
12:35
Gates M1 - M18 Dining
70" A.F.F. Restroom
cap height mm
(VARIABLE HEIGHTS)
144" A.F.F.
5
Recommended Cap Height
Terminals Trains to City Parking A-B-C E-F
144" A.F.F. ART & ADVERTISING
cap height mm
Transit to:
1¼” 32
13/8” 35.2
1½” 38.4
Eye level range Legible from 10’-30’ 40" A.F.F.
Acceptable range (use only when necessary)
Primary Wayfinding / Art & Advertising / Airport Amenities Zone
R E I M A G I N E D WAY F I N D I N G S Y S T E M
DIGITAL ADVERTISEMENTS
19
M
20
M
21
M
Wayfinding zone
20
M
21
M
7” CAP HEIGHT
Departures
12:35
4” CAP HEIGHT 5
Gates M1 - M18
1 2 3
Concourses Bag Claim
Restroom Ground Transport
5
Gates M1 - M18 Dining
2” CAP HEIGHT Restroom
Airport Transit
5
Flight No.
Destination
Gate Board Time
Status
AB 1234
Destination A
12
On-time
3:15
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
Air column
Gates M20– M27
Wayfinding zone
Gate Identification Single Gate Scale: NTS
Gate Identification Multiple Gates
Wayfinding - Deplaning
Wayfinding - Enplaning
FIDs
Plan Scale: NTS
R E I M A G I N E D WAY F I N D I N G S Y S T E M
DIGITAL ADVERTISEMENTS
19
M
20
M
21
M
Wayfinding zone
20
M
21
M
7” CAP HEIGHT
Departures
12:35
4” CAP HEIGHT 5
Gates M1 - M18
1 2 3
Concourses Bag Claim
Restroom Ground Transport
5
Gates M1 - M18 Dining
2” CAP HEIGHT Restroom
Airport Transit
5
Flight No.
Destination
Gate Board Time
Status
AB 1234
Destination A
12
On-time
3:15
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
AB 1234
Destination A
12
3:15
On-time
Air column
Gates M20– M27
Wayfinding zone
Gate Identification Single Gate Scale: NTS
Gate Identification Multiple Gates
Wayfinding - Deplaning
Wayfinding - Enplaning
FIDs
Plan Scale: NTS
T H E R E I M A G I N E D PA S S E N G E R E X P E R I E N C E
WAY F I N D I N G L O C AT I O N P L A N
DN
new wayfinding - directional new wayfinding - gates new wayfinding - FIDs existing wayfinding
PA S S E N G E R E X P E R I E N C E
Exterior Headhouse - Drop Off Upper Level
PA S S E N G E R E X P E R I E N C E
Exterior Headhouse - Drop Off Upper Level
PA S S E N G E R E X P E R I E N C E
Headhouse - Ticketing Upper Level
PA S S E N G E R E X P E R I E N C E
Headhouse - Ticketing Upper Level
PA S S E N G E R E X P E R I E N C E
12:35
Security Check Point Security Check Point
5
Gates M1 - M27
5
Gates M1 - M27 Shops
Shops
Duty Free
Duty Free
Dining
Dining
Restrooms
Restrooms
Headhouse - SSCP Upper Level
PA S S E N G E R E X P E R I E N C E
12:35
Security Check Point Security Check Point
5
Gates M1 - M27
5
Gates M1 - M27 Shops
Shops
Duty Free
Duty Free
Dining
Dining
Restrooms
Restrooms
Headhouse - SSCP Upper Level
PA S S E N G E R E X P E R I E N C E
Headhouse - Arrivals + Departures Upper Level
PA S S E N G E R E X P E R I E N C E
Headhouse - Arrivals + Departures Upper Level
PA S S E N G E R E X P E R I E N C E
5
West Concourse - Arrivals + Departures Upper Level
PA S S E N G E R E X P E R I E N C E
5
West Concourse - Arrivals + Departures Upper Level
PA S S E N G E R E X P E R I E N C E
5 1
M
West Concourse - Arrivals + Departures Upper Level
PA S S E N G E R E X P E R I E N C E
5 1
M
West Concourse - Arrivals + Departures Upper Level
PA S S E N G E R E X P E R I E N C E
East Concourse - Departures Upper Level
PA S S E N G E R E X P E R I E N C E
East Concourse - Departures Upper Level
PA S S E N G E R E X P E R I E N C E
16
M
17
M
East Concourse - Departures Upper Level
PA S S E N G E R E X P E R I E N C E
16
M
17
M
East Concourse - Departures Upper Level
PA S S E N G E R E X P E R I E N C E
19
M
East Concourse Extension - Departures Upper Level
PA S S E N G E R E X P E R I E N C E
19
M
East Concourse Extension - Departures Upper Level
PA S S E N G E R E X P E R I E N C E
22
M
Air Canada
Flight 2932 Amsterdam, NE ON TIME
21
M
Boarding 00:00
East Concourse Extension - Departure Gate Upper Level
PA S S E N G E R E X P E R I E N C E
20
M
Air Canada
Flight 2932 Amsterdam, NE ON TIME
21
M
Boarding 00:00
East Concourse Extension - Departure Gate Upper Level
T 5 WAY F I N D I N G C O N T I N U I T Y
T 5 WAY F I N D I N G C O N T I N U I T Y
5
By removing trash receptacles, wall mounted and ceiling devices (aed, fec, security cameras, wireless signal components, etc.) we are able to utilize the air column in the same way as the east West Concourse - Arrivals + Departures expansion by housing all the necessities in one contained element. Upper Level