Cummins Marktheidenfeld by HOK Experience Design

C O M P L E M E N TA R Y C O M P O N E N T S

M E S S AG I N G C O N C E P T S A N D E X H I B I T S O L U T I O N S F O R A S T O R Y T E L L I N G E X P E R I E N C E

M A R K T H E I D E N F E L D | B AVA R I A | G E R M A N Y

Team CUMMINS

HOK

SIMON GUEST

GER ALD CALLO

ALEX WHITE

HAL K ANTNER

M O L LY Y E D I N A K

AL AN NG MELISSA SCHMITZ

Contents 04

S U R V E Y A N D S T R AT EGY

U N I F Y I N G G R A P H I C D I S P L AY C O N C E P T S

2 8

T H EM AT IC D ES IG N CO N C EP T S

Q UA L I FI ED FA B R IC ATO RS

Survey and Strategy

cummins emission solutions | mark theidenfeld, germany

Message Masterplanning | Geographic Positioning ( P l e a s e

E s t i m a t e

o f

S t o r y l i n e

p e r

G e o g r a p h y )

What is the Geography of the Storyline? Can We Estimate the Perspective of the Story Relative to the Available Options: Is It a Columbus Voice Speaking with a Global Point of View? Or a Global Perspective Spoken with a Columbus Accent? Or a Mix?

columbus

indiana

germany

europe

world wide

P OV

columbus

% of Story Suggested topics

Special Place

Midwest Ingenuity

Technology Leadership

Global Reach

Design Culture

Midwest Ethics

Emissions Patents

Multi-Domestic Complience

Community Leader

Employment Statewide

Economic Benefits

Culturally Cognizant

cummins emission solutions | mark theidenfeld, germany

Message Masterplanning | Aligning Media Expectations with Funding ( W h e r e

o n

t h i s

S p e c t r u m

D o

W e

W a n t

t o

L a n d ? )

The Desire for Technology Driven Storytelling Has Higher Entry Costs and Continual Support Costs. increasing costs

increasing complexit y

i n c r e a s i n g c u r at i o n

i n c r e a s i n g c o n t e n t c r e at i o n

Ar tifact & Exhibitr y Lighting

V i d e o A s s e t s , AV H a r d w a r e & C o n t r o l s with Exhibitr y Surround

M e d i a A s s e t s , AV H a r d w a r e & C o n t r o l s , w i t h I n te r a c t i v e Programming-in an Exhibtr y Surround

M e d i a A s s e t s , AV H a r d w a r e & C o n t r o l s , w i t h I n te r a c t i v e P r o g r a m m i n g , i n a n E x h i b t r y Surround Presenting Ar tifacts

Continuing investment at this end: Updates to content, maintenance of hardware, tech support for software. Artifact Pixels Diesel Oxidation Catalyst

EGR

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Pressure Sensing

AdBlue Mixing

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Bits

Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas

elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue.

Lorem ipsum dolor sit amet, adipiscing elit.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam

sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas volutpat felis in turpis cursus accumsan. Morbi bibendum lectus non iaculis fringilla. Duis posuere mattis felis, non elementum lacus blandit vel. Nam molestie nulla non nibh suscipit, vel congue ligula accumsan. Fusce lacinia lectus odio, eleifend viverra nisl mollis vitae. Donec pulvinar erat at egestas elementum. Sed sagittis libero id ante sollicitudin euismod. Curabitur feugiat lectus ac sapien porta volutpat. Aliquam erat volutpat. Ut eu auctor ipsum, eleifend tempor eros. Fusce non odio viverra, porta risus vel, tempus metus. Nunc turpis orci, aliquet aliquam ligula et, sodales hendrerit mi.

Power & Data

% of Story

Bits

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Traditional Exhibit: Atoms of products, explained by passive print interpretations.

Pixels adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas volutpat felis in turpis cursus accumsan. Morbi bibendum lectus non iaculis fringilla. Duis posuere mattis felis, non elementum lacus blandit vel. Nam molestie nulla non nibh suscipit, vel congue

Artifact

NOx Sensing

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consectetur adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas volutpat felis in turpis cursus accumsan. Morbi bibendum lectus non iaculis fringilla. Duis posuere mattis felis, non elementum lacus blandit vel. Nam molestie nulla non nibh suscipit, vel congue ligula accumsan. Fusce lacinia lectus odio, eleifend viverra nisl mollis vitae. Donec pulvinar erat at egestas elementum. Sed sagittis libero id ante sollicitudin euismod. Curabitur feugiat lectus ac sapien porta volutpat. Aliquam erat volutpat. Ut eu auctor ipsum, eleifend tempor eros. Fusce non odio viverra, porta risus vel, tempus metus. Nunc turpis orci, aliquet aliquam ligula et, sodales hendrerit mi.

Diesel Particulate Filter

Power & Data

On-Screen Media: Pixels of video broadcast at you, and/or bits of data activated via touch screen.

% of Story

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elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue.

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elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas volutpat felis in turpis cursus accumsan. Morbi bibendum lectus non iaculis fringilla. Duis posuere mattis felis, non elementum lacus blandit vel. Nam molestie nulla non nibh suscipit, vel congue ligula accumsan. Fusce lacinia lectus odio, eleifend viverra nisl mollis vitae. Donec pulvinar erat at egestas elementum. Sed sagittis libero id ante sollicitudin euismod. Curabitur feugiat lectus ac sapien porta volutpat. Aliquam erat volutpat. Ut eu auctor ipsum, eleifend tempor eros. Fusce non odio viverra, porta risus vel, tempus metus. Nunc turpis orci, aliquet aliquam ligula et, sodales hendrerit mi.

Lorem ipsum dolor sit

amet, consectetur adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue.

Power & Data Multi-Media: Print introduces topic, part represents topic, screen presents video that you navigated to interactively.

% of Story

cummins emission solutions | mark theidenfeld, germany

Artifact Strategy | Scale and Quantity of Artifacts ( P l e a s e

E s t i m a t e

a n d

Q u a n t i t y

o f

A r t i f a c t

U s a g e )

Can We Learn the Expectation for the Artifacts Exhibited? Are they All Existing and in Show Condition? Or will Historical Items Need to be Harvested and Restored?

huge scale

of Displays

large scale

of Displays

Quantity of Displays

m o d e r at e s c a l e

Quantity of Displays

of Displays

Quantity of Displays

minute scale

of Displays

Quantity of Displays

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adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas

Lorem ipsum dolor sit amet,

Lorem ipsum dolor sit amet, consectetur

adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas volutpat felis in turpis cursus accumsan. Morbi bibendum lectus non iaculis fringilla. Duis posuere mattis felis, non elementum lacus blandit vel. Nam molestie nulla non nibh suscipit, vel congue

AV Screen

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Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas Lorem ipsum dolor sit amet,

Lorem ipsum dolor sit amet, consectetur

adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas volutpat felis in turpis cursus accumsan. non odio viverra, porta risus vel.

Engine on stands or display structure Full vehicles

Q: Will cars fit thru existing openings?

Q: What is load limit for the lobby floor?

XL Will most easily appear reduced on-screen, in-print.

Large Artifacts will limit the quantity of full size displays.

Artifacts and parts frozen in acrylic with jewel lighting beneath

Artifacts and parts strung on familiar cable

Q: Is power available from below the floor? Moderate Sized artifacts extend the quantity of displays.

XS Sized artifacts will most easily appear enlarged in-print, on-screen.

cummins emission solutions | mark theidenfeld, germany

Time Zones for Stories ( W h a t

I s

t h e

T i m e z o n e

f o r

S t o r y :

P a s t ,

P r e s e n t ,

F u t u r e )

How Much Pre-Cummins History Is Desired? Or Cummins History?

acquired enterprise

point of acquisition

Acquisition’s Origins

Acquisition’s Past

% of Story

( P l e a s e

E s t i m a t e

t h e

Cummins Past

% of Story

Granularity of Story D e p t h

a n d

B r e a d t h

cummins branding

% of Story

o f

t h e

Cummins Today

% of Story

Cummins Tomorrow

% of Story

Cummins Far Horizon

% of Story

S t o r y l i n e )

How Much of this Lobby’s Storyline is Beyond Emission Solutions?

resident business

Emissions Components Business

% of Story

colleagues

Overall Components Business

% of Story

Overall Engines Business

% of Story

Overall Cummins Enterprise

% of Story

pa r t n e r s

clients

Cummins Alliances and Partners

Cummins Clients

% of Story

cummins emission solutions | mark theidenfeld, germany

Message Masterplanning | Message Profile Worksheet ( P l e a s e

Title

I m a g i n e

H o w

W e

W o u l d

H a r v e s t

t h i s

I n f o r m a t i o n )

What is Optimal Media for Message? (more than one media may apply)

(Plan Designation)

(Create Shorthand for Title Message) Topic

Passive Long Life

Passive Rotating

Digital Broadcast

Digital Interactive

Color Coding:

Mobile Device

Art Program

(Shorthand Summary)

(We would like to summarize the message and intent here)

Occurrence in Building Once

Content Creation: Indicate Percentage of Content that will be Authored Internally by Cummins Check box if necessary in message

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Photography 0%

10%

Repeatedly

Scale of Message Where It Occurs

Copywriting 0%

Occasionally

XXL

Funding Available Outside This Project 20%

30%

40%

50%

60%

70%

80%

90%

100%

YES

Further Explanation

Illustrating, Charting, Graphing 0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Will Cummins Export This Message to Other Facilities Highly Unlikely

Highly Likely

Multimedia Data 0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Video and Movies 0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

Identify Point of Contact for Message(s) Name

Preferred Phone

Name

Preferred Phone

cummins emission solutions | mark theidenfeld, germany

Script and Flow Diagram for Visitor Experience S e q u e n c e

o f

M e s s a g i n g

o n

G r o u n d

F l o o r

❶ “Hello! Welcome to Cummins at Marktheidenfeld, Let’s get you a badge... and we have some safety and security protocols to advise you of...” Emission Solutions

❷ “Care for a coffee? Our ‘Cafe with a capital C’ awaits your pleasure...Please enjoy a seat in the cafe or in the lobby until your host arrives...” 2a: “Check out the emissions artifacts...” 2b: “Check out the engines artifacts...”

❻ “With these goggles and lab coats we can walk the shop floor, if you’d like...” 6a: “This may be of particular interest to you...” 6b: “For you, let’s make a side trip to see...” 6c: “As we turn and look back please note...” 6d: “We can stop over here to see the...” 8: ”Now lets focus on our meeting.” ❼ “How about lunch? Let’s Auftanken” 7a: We are honored to display our artifacts and recognitions for community involvement...” ❽ “Our meeting room is ready here on the ground floor...’ 8a: We are meeting today upstairs, right this way...”

❺ Through these doors you can see our systems house and if we gather at this station just inside... 5a: “We can get an overview of our manufacturing...” 8: ”Now lets focus on our meeting.”

❸ Come in! Swipe here...Thank you for joining us.. Our meeting room is right here (8), would you like to store your luggage and drop off your bags? Have you had a quick tour of our facility? 3a: “This is our Geography Story” 3b: “This is our History Story” 3c: “This is our Innovation Story” 3d: “This is our Ecology Story” 8: ”Now lets focus on our meeting.” ❹ “Through these doors you can see our R+D efforts underway here in Marktheidenfeld” “From here you can specifically see ... “And through these windows... 4a/4b: “Well, we dont usually tour further, but today for you, let’s go inside the lab...” 8: ”Now lets focus on our meeting.”

8a 7a

7 D3 D3 F

3a 3b 3c 3d

D3 D3 F

cummins emission solutions | mark theidenfeld, germany

Message Distribution G r o u n d

F l o o r

Legend Vision Screens

Mobile of recycled materials with eco-airyness hangs down 2 stories into lobby, canteen, attriums, and open stairwell

All Cummins emissions components

SCR Doser components

Topical HR background: “Powerful futures” mural

Lights in coffee bar wrapped with eco art

Wall Covering (with Graphic Art content)

Cummins logo and AV Welcome screen

Interpretive Display

Philanthropic and community involvement display

Artifact Display

Auftanken/Auflauden canteen announcer

Wall wrapped with faux piston rings both sides

(Graphic Film on Glass)

Eco nature focused murals

Facility map art

Internal messaging to associates: goals; metrics Off the tour to a specific interest Note our tech investments

Big ticket items identified from ceiling with color coded lights Info stations that educate Tool stop Tour stop Touch point

Tour stop for the Big Picture

(on Pedestal) 1

Plastic Laminate (Graphic Table Tops)

Ceiling hung digital banners announce departments and their successes

Restroom entry graphics

D3 D3 F

Internal and external sides and messages

Eco Art (Overhead Mobile)

4 column wraps with ‘Stroke 4’ (exhaust) as “You are Here at Emissions” message

Assets behind this door described

Tool stop Tour stop Touch point

Internal messaging to associates: goals, metrics

Global, History, Innovation, Ecology, and Partnering storylines

2 conference rooms named Marktheidenfeld and Columbus with a mural of that city in that room

Wordplay, metaphors, and colloquialisms will need to work in German — as well as English. Asking for help...

At the turn: a look back story stop with eco art overhead

cummins emission solutions | mark theidenfeld, germany

Desired Assistance Specific to Messaging G r o u n d

F l o o r

SCR Doser Story

Enterprise Identity at Reception

Power for wall mounted light boxes and/or wall mounted AV screens Data for wall mounted AV screens Blocking in wall at display height to insure secure mountings of exhibits

Power for internally luminated sign pylon and AV message screen Data for AV message screen

F F

Add one accent lighting fixture or switch out for one existing fixture

Power for light boxes and/or wall mounted AV screens Data for AV screens

All Cummins Story Direction adjustable display lighting overhead Power for wall mounted light boxes and/or wall mounted AV screens Data for wall mounted AV screens Blocking in wall at display height to insure secure mountings of exhibits

All Cummins Emission Story Power for wall mounted light boxes and/or wall mounted AV screens Data for wall mounted AV screens Blocking in wall at display height to insure secure mountings of exhibits

Cafe with a Capital â&#x20AC;&#x153;Câ&#x20AC;?

Community Involvement Story

D3 D3 F

cummins emission solutions | mark theidenfeld, germany

Message Distribution F i r s t

F l o o r

Mobile of recycled materials with eco-airyness hangs down 2 stories into lobby

Legend Vision Screens (Graphic Film on Glass)

Wall Covering (with Graphic Art content)

Interpretive Display

Artifact Display (on Pedestal)

Plastic Laminate

Historical artifacts on elliptical pedestals accent space

Vision screens that visually code room capacity and intended use

Elliptical pedestals with latest products Murals that wrap, define boxes

A sprinkle of artful accents: table top engine art in tune with interior palette

Wall murals can be pattern without words. Patent diagram art or testing charts. Color palette matches interiors or and Cummins secondary colors

(Graphic Table Tops)

Eco Art (Overhead Mobile)

Facility explained via isometric map in lift

cummins emission solutions | mark theidenfeld, germany

Message Distribution G r o u n d

3f 3e 3d

F l o o r

L o b b y

Superset Story

Strokes of Unexpected Word Play

18 9

Locker Room Murals

8a 3b

Facility as a Tool Displays

Human Resources Mural

1 3a

Reception Messaging

1 2a

3g 18

3c 3d 3e 3f

Father Timeline + Time Marches On

+1 The Power of Cummins POWERFUL HUMAN RESOURCES consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Legend

18 Vision Screens

Artifact Display

(Graphic Film on Glass)

(on Pedestal)

Wall Covering

Plastic Laminate

(with Graphic Art content)

(Graphic Table Tops)

Interpretive Display

Eco Art (Overhead Mobile)

Artifact Displays

Storytelling Lobby

Cafe with a Capital C

Subset Message: Newest Cummins

cummins emission solutions | mark theidenfeld, germany

Message Distribution G r o u n d

F l o o r

R+D/Innovation Displays

Overhead Eco Art

C a f e t e r i a

L a b s

Employee Internal Messaging

Conference Room Racetrack Name Art

Graphic Wallcovering in Conference Room

7b 12

Restroom Identity

3 Identity Options for Servery

7b 7a 17

6e 5 6a

6c 7a

4a 4b 5

Tour Stop/AGFA Moment

6d 6e

Legend Vision Screens

Artifact Display

(Graphic Film on Glass)

(on Pedestal)

Wall Covering

Plastic Laminate

(with Graphic Art content)

(Graphic Table Tops)

Interpretive Display

Eco Art (Overhead Mobile)

Lab/R+D Corridor Displays

6a 6b 6c 6f

Tour Stops within Labs/R+D

Cafeteria Mural

Community Involvement Display

Artifact Displays

cummins emission solutions | mark theidenfeld, germany

Message Distribution F i r s t

F l o o r

13 18

Artifact Displays

Graphic Wallcovering in Conference Room

17 17

Overhead Eco Art

18 14

Legend Vision Screens

Artifact Display

(Graphic Film on Glass)

(on Pedestal)

Wall Covering

Plastic Laminate

(with Graphic Art content)

(Graphic Table Tops)

Interpretive Display

Eco Art (Overhead Mobile)

Artful Tabletops

Film Art on Balcony

Vision Screens

Unifying Graphic Display Concepts

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays C o n c e p t s

Core Cummins Brand Colors The foundational brand colors is based on Cumminsâ&#x20AC;&#x2122; corporate branding standards. Colors include red, white, black, and greys. (Emerald green omitted in this diagram as one of the ancillary colors can be substituted to reflect this addition)

Marktheidenfeld (Ancillary) Colors Colors palette chosen to supplement the core brand colors and used as accent colors for Marktheidenfeld location only. Building level colors are incorporated as part of the palette. Building Level Colors Proposed one assigned color per level for three total. Sky blue, tree green, and field green. These colors will assist in overall wayfinding but will also be found in graphic layouts and displays.

*Approximate colors of German national flag

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays C o n c e p t s

Power Band

Proprietary Graphics The Power Band is a graphic element inspired by photographic representation of motion blurring and suggests the dyanmism, speed and power of Cumminsâ&#x20AC;&#x2122; products. The individual bands are gradated with a color and the length of the Power Banding is flexible to adjust. Some bands have semi-transparent opacities which create interesting textures and complexities when overlaid on top of photography.

Overlapping of bands

Individual bands may be separated by a thin line space. This interpretation is suitable for usage as vision screen, large installations, and other installations that may required isolation of elements for successful fabrication. Elements can be colorized to match surroundingthematic displays.

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays C o n c e p t s

Composite Sample Images The color tinting method can be applied to a wide range of photography: Portraits, nature, product shots, etc.

Original photo

Color Overlay

Power Band Graphic Overlay

Photographic Treatment Nature and Portraits The Power Band can be graphically introduced in instances with photography. The bands are strategically composed on the photograph and the bands act as a visual link when a large groups of photos are used side-by-side.

If the original color palette of the photo was preferred, the color tinting can be localized to the Power Band only.

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays C o n c e p t s

Base Layer: Original photo

Close cropping of art creates stand-alone artistic abstractions

Overlay Layer: Power Band Overlay

Mural Art

Layering Process The art are still recognizable as scene from nature but processed with the overlay of the graphic power band. Other nature scenery can be processed the same way to maintain a consistent look and feel throughout.

Composite Art

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays U n i f i n g

T h r e e

F l o o r s

The mobileâ&#x20AC;&#x2122;s individual pierces are as if cut from wall graphic leaving a white void where they once reside

Wayfinding: Color and textures progresses to code each floor level

Sky Blue

Tree Green

Nature x Technology themed muralistic wall unifies three floors vertically

Stairs

Graphic wrap around wall into conference room area on level 1 and 2

Field Green

Stairs

Each floor picks up on color tint of its level in paint or vision screens

The base nature photo can be of local scenery or a composite of local sceneries as long as the color scheme is consistent 1

Graphic Wall Diagram

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays C o n c e p t s

Abstract Art Program Cropped-in portions of the mother mural are printed on fabric and individually wrapped around wall mounted frames. Nature art is constrasted with artfully cropped photography of engines or other CES products. Monochromatic macro photography of engine parts

Nature Series

Engineering Series

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays C o n c e p t s

Abstract Art Program This art program consists of a large background monochromatic mural paired with a full-color foreground framed image of the same scene. The concept is that the

Existing wall

background mural is an enlarged portion of a section of the scene and appears to be textural at a distance. The textureâ&#x20AC;&#x2122;s orgin is revealed with the image of the complete scene in full-color is mounted on top. CES brand messages can be incorporated as

Background mural. Wall covering or graphic infused art glass

part of art. The nature aspect of the mural can be replaced with geographic scenery from CES locations worldwide. Proposed location: Level 3

Full-color foreground art. Printed on canvas and tastefully framed.

Wall Mural Art

Murals can be orchestrated among a series of walls

Murals can accomodate walls of different dimensions

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays C o n c e p t s

Geometry Extraction of Power Band For Three Dimensional Uses

The original pattern is simplified and reduced to a high contrast template for three dimensional arrangement. Some stripes are omitted and others merged to enhance the overall presentation.

Original Pattern

Extracted Template

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays C o n c e p t s

First Level Extraction Extracted geometry from graphic pattern from previous page

Extracted pattern applied dimensionally on wall as texture

Dimensional pattern used as subtle texture on body of display

cummins emission solutions | mark theidenfeld, germany

Unifying Graphic Displays C o n c e p t s

Geometry can wrap around walls

Upper horizontal planes for down lighting

Second Level Extraction Geometric pattern is further simplified and thickness rescaled Artifacts

Horizontal planes on geometric pattern are identified Schematic of Wall Mounted Display Surfaces Horizontal planes from geometric pattern are extruded three dimensionally on wall to function as integrated display surfaces

Thematic Design Concepts

cummins emission solutions | mark theidenfeld, germany

Reception Messaging

Dimensional logo mounted on translucent brand color panel with optional backlighting.

R e c e p t i o n

Film art installed on glass: â&#x20AC;&#x153;Power bandâ&#x20AC;? creates a visual screen on glass walls; it can be tuned to vary from opaque to open sightlines Ground Floor Plan

Digital screen

Accented edge with white glow

Dimensional Power Band elements optional

Reception NTS

Reception desk

The dot to the reception desks exclamation mark an identity pylon visually anchors reception function

Freestanding Reception NTS

cummins emission solutions | mark theidenfeld, germany

Influence of Reception Desk R e c e p t i o n

Artifact pedestals take cues from negative spaces from the curvature of reception desk

Implied curvature referenced from architecture cues

Proposed shape of reception desk Customized, curvilinear pedestals are to be located in the lobby/reception area only (in gray) Pedestals can be reduced in size if necessary following shape contour 1

New logo pylon added to end desk; displays logo at both sides in backlit push-thru acrylic

Plan View Diagram Scale: NTS

On-board welcome AV screen mounted in pylon is controlled from reception desk

Ground Floor Plan

cummins emission solutions | mark theidenfeld, germany

Influence of Reception Desk

Reception desk (form only; details and materials omitted)

R e c e p t i o n

Individual pedestals from the negative spaces

Ground Floor Plan

Dimensional shape extrusions

Artifact pedestals vary in height and scale but all are elliptical and share same finish as reception desk in the lobby

Heavier artifacts on shorter pedestals and taller pedestals for smaller, lighter artifacts

Detail Scale: NTS

cummins emission solutions | mark theidenfeld, germany

Film on Glass Pattern B a l c o n y

First Floor balcony

First Floor Plan

Elevation Scale: 1/16” = 1’-0”

Digital output on film; Subtle power bands used as graphic art patterning

Art Detail Scale: NTS

cummins emission solutions | mark theidenfeld, germany

Subset Message: Newest Acquisition L o b b y

Confirm reception seating location. 2a

Temporary display which can become permanent.

Painted/metal band

Coffee bar/presecurity seating

Marketing description with diagrams explaining the process and componentry

Digital output on hard substrate

Recirculation

Supply Unit

Ground Floor Plan

Screen/AV

® Tank AdBlue

Dosing Unit

DOC

DPF

SCR

SLIP

SUPPLY UNIT ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Emission Solutions: SRC Doser

RECIRCULATION ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ADBLUE ® TANK ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

[Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

DOSING UNIT ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

DOC

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

DPF

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

SCR

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

SLIP

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Artifact pedestals; Confirm location of reception seating

Elevation Scale: 1/4” = 1’-0”

cummins emission solutions | mark theidenfeld, germany

Father Timeline L o b b y

How two patriarchs research intersected. Father of diesel engines and the timely influence upon Cummins a continent away. Profile of milestones by each man and an acent at the influences and cross pollination points.

Quotes by Diesel/Cummins; cut vinyl

Ground Floor Plan

“Add pithy quote here: Praesent vitae adipiscing lacus, eget consectetur Praesent vitae adipiscing lacus, eget consectetur tellus.” -Clessie Cummins

“Add pithy quote here: Praesent vitae adipiscing lacus, eget consectetur Praesent vitae adipiscing lacus, eget consectetur tellus.” -Rudolf Diesel

Diesel + Cummins Insert Content here: Aliquam quam ante, fringilla placerat dapibus nec, porttitor vitae mauris. Nam non Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit. Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit. Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit.

Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit. Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit. Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit. Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit. Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit.

Rudolf Diesel [Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Confirm reception seating; Artifact display

Elevation - Option 1 Scale: 1/4” = 1’-0”

1875

Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit.

massa turpis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Nullam orci risus, lobortis id rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut placerat

Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit.

purus bibendum eu. Praesent vitae

Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit.

adipiscing lacus, eget consectetur tellus. Etiam consequat tellus non

Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit.

neque euismod gravida. Nulla vel

USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today. USA: JANESVILLE, WISCONSIN The hub of our North American logistics, Janesville sees product packaging, materials handling and light system assembly. USA: MINERAL POINT, WISCONSIN Our main manufacturing site in the United States, the Mineral Point plant sees many of our DPF and SCR system solutions for on- and off-highway applications come through each year.

1900s

USA: STOUGHTON, WISCONSIN The center of our research and developing, and product testing and validation, 57 and counting aftertreatment technology patents are a result of the hard work and dedication of our employees here.

Insert Content here: Aliquam quam ante, fringilla placerat dapibus nec, porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam non tortor porttitor erat

Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit.

Clessie Cummins [Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui ofﬁcia deserunt mollit anim id est laborum.

cummins emission solutions | mark theidenfeld, germany

Father Timeline L o b b y

Clessie Cummins

Rudolf Diesel

Artifact

Time Marches

Year 1925 [Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui ofﬁcia deserunt mollit anim id est laborum.

Precedent image of Nanolumens LEDs function as a unified, single digital display. Minimal bevel and unconventional dimensions available.

Interactive Digital Timeline. Information per year is displayed on the touch screen. The Nanolumens strips on wall will sync up with the graphics, videos, and photography to enhance the reader’s experience. Audio optional.

Quotes by Mr. Diesel and Mr. Cummins etched into the dimensional power band

1890 Add event here: Praesent vitae

Wall comprises of a mixture of digitized Nanolumens strips and non-digitized strips.

“Add pithy quote here: Praesent vitae adipiscing lacus, eget consectetur Praesent vitae adipiscing lacus.”

1875 Add event here: Praesent vitae

1925

Clessie Cummins

Rudolf Diesel

Artifact

Time Marches

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut

“Add pithy quote here: Praesent vitae adipiscing Praesent vitae adipiscing lacus.” enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi

ut aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui ofﬁcia deserunt mollit anim id est laborum.

Elevation - Option 2 Scale: 1/4” = 1’-0”

-Clessie Cummins

-Rudolf Diesel

Ground Floor Plan

cummins emission solutions | mark theidenfeld, germany

Father Timeline + Time Marches On L o b b y

Timeline to be more CES or Cummins specific?

Digital output on hard substrate

Ground Floor Plan

Screen/AV

“Add pithy quote here: Praesent vitae adipiscing lacus, eget consectetur Praesent vitae adipiscing lacus, eget consectetur tellus.” -Clessie Cummins, YYYY

Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit.

Your Today

Rudolf Diesel

Insert Topic Proin sit amet volutpat justo. Sed iaculis, purus quis tincidunt commodo, arcu odio dapibus urna, interdum semper elit ligula vel elit.

ante, fringilla placerat dapibus nec, porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Praesent vitae adipiscing

lacus, eget consectetur tellus. Etiam consequat tellus non neque euismod

BRAZIL: SAO PAOLO A regional support center for South American markets, the Brazil site is home to sales teams, application and service engineers dedicated to providing customer care and

gravida. Nulla vel elit id justo facilisis tempus elementum a dui. Proin

DIESEL + CUMMINS

1900s

Clessie Cummins

Insert Content here: Aliquam quam

USA: JANESVILLE, WISCONSIN The hub of our North American logistics, Janesville sees product packaging, materials handling and light system assembly. USA: MINERAL POINT, WISCONSIN Our main manufacturing site in the United States, the Mineral Point plant sees many of our DPF and SCR system solutions for on- and off-highway applications come through each year.

AV Insert Content here: Aliquam quam ante, fringilla placerat dapibus nec,

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui ofﬁcia deserunt mollit anim id est laborum.

Confirm reception seating; Add AV/artifact display case

Elevation - Option 3 Scale: 1/4” = 1’-0”

non tortor porttitor erat pulvinar sagittis. Nullam orci risus, lobortis id rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut

placerat purus bibendum eu. Praesent vitae adipiscing lacus, eget

consectetur tellus. Etiam consequat

tellus non neque euismod gravida.

Nulla vel elit id justo facilisis tempus

elementum a dui. Proin dapibus

interdum dapibus.

1960s

USA: JANESVILLE, WISCONSIN The hub of our North American logistics, Janesville sees product packaging, materials handling and light system assembly.

1990s USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today.

ante, fringilla placerat dapibus nec,

USA: JANESVILLE, WISCONSIN The hub of our North American logistics, Janesville sees product packaging, materials handling and light system assembly.

porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Nullam orci risus, lobortis id rutrum dapibus, fermentum id tellus.

vitae adipiscing lacus, eget

elementum a dui. Proin dapibus interdum dapibus.

id rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut placerat purus bibendum eu. Praesent vitae Etiam consequat tellus non neque euismod

USA: MINERAL POINT, WISCONSIN Our main manufacturing site in the United States, the Mineral Point plant sees many of our DPF and SCR system solutions for on- and off-highway applications come through each year. USA: STOUGHTON, WISCONSIN The center of our research and developing, and product testing and validation, 57 and counting aftertreatment technology patents are a result of the hard work and dedication of our employees here.

fringilla placerat dapibus nec, porttitor vitae mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Nullam orci risus, lobortis

adipiscing lacus, eget consectetur tellus.

USA: JANESVILLE, WISCONSIN The hub of our North American logistics, Janesville sees product packaging, materials handling and light system assembly.

Tomorrow’s Insert Content here: Aliquam quam ante, mauris. Nam non massa turpis. Morbi eu

Phasellus volutpat lectus ipsum, ut placerat purus bibendum eu. Praesent

Nulla vel elit id justo facilisis tempus

Is Creating

2010s

Insert Content here: Aliquam quam

consectetur tellus. Etiam consequat

Insert Content here: Aliquam quam porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam

non tortor porttitor erat pulvinar rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut

1930s

tellus non neque euismod gravida.

ante, fringilla placerat dapibus nec,

porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam sagittis. Nullam orci risus, lobortis id

Time Marches On

dapibus interdum dapibus.

gravida. Nulla vel elit id justo facilisis USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today. USA: JANESVILLE, WISCONSIN The hub of our North American logistics, Janesville sees product packaging, materials handling and light system assembly. USA: MINERAL POINT, WISCONSIN Our main manufacturing site in the United States, the Mineral Point plant sees many of our DPF and SCR system solutions for on- and off-highway applications come through each year. USA: STOUGHTON, WISCONSIN The center of our research and developing, and product testing and validation, 57 and counting aftertreatment technology patents are a result of the hard work and dedication of our employees here.

Emission Solutions

Legacy...

cummins emission solutions | mark theidenfeld, germany

Cafe with a Capital C L o b b y

Large circular canopy marks the space of the cafe and shape is reflected on floor. Structure can be used as a diffuser for ceiling lights

Six or twelve cylinder lights hanging in a group as cafe sign with ratio or temperature, horse power, founding year, etc.

Overhead curved display; panoramas of local Marktheidenfeld scenery or abstracted digital art 2

Ground Floor Plan

Three dimensional or printed rings on the inside of wall. Rings can continue on the opposite side of cafe into canteen

Rings can be used to mark table counter or shelves on cafe side of wall Industrial design and materials of seating to mimic engine components Piston like center piece table

Elevation Scale: NTS

cummins emission solutions | mark theidenfeld, germany

Storytelling Lobby L o b b y / R e c e p t i o n

Recirculation

Supply Unit

® Tank AdBlue

Dosing Unit

DOC

No smoking within these premises.

No photography beyond this point.

No littering.

No pets.

Your Safety [Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Our Facility

Our Security

Insert Content here: Aliquam quam ante, fringilla placerat dapibus nec, porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis.

INSERT DESTINATION 1

INSERT DESTINATION 1 INSERT DESTINATION 2

INSERT DESTINATION 3 INSERT DESTINATION 4

INSERT DESTINATION 1

INSERT DESTINATION 2

INSERT DESTINATION 3

INSERT DESTINATION 4

INSERT DESTINATION 5

INSERT DESTINATION 6

INSERT DESTINATION 1

Morbi eu mattis metus. Nam non tortor porttitor erat

SLIP

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Emission Solutions: SRC Doser

RECIRCULATION ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ADBLUE® TANK ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

DOSING UNIT ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim Nullam orci risus, lobortis id rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut placerat purus bibendum eu.

SCR

SUPPLY UNIT

pulvinar sagittis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis.

INSERT DESTINATION 2

DPF

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

Insert Content here: Aliquam quam ante, fringilla placerat

DOC

DPF

SCR

SLIP

dapibus nec, porttitor vitae mauris. Nam non massa Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim RESTROOM

RAMP

MEN’S RESTROOM

PHONE

WOMEN’S RESTROOM

CAFETERIA

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

INFORMATION

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

LOCKERS

WATER FOUNTAIN

culpa qui officia deserunt mollit anim id est laborum.

SHOWERS

INSERT LEGEND ITEM 6

CAFE

turpis. Morbi eu mattis metus. Nam non tortor porttitor ADD DESCRIPTION HERE.

erat pulvinar sagittis.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Morbi eu mattis metus. Nam non tortor porttitor erat

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

pulvinar sagittis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas volutpat felis in turpis cursus accumsan. non odio viverra, porta risus vel. Maecenas volutpat felis in turpis cursus accumsan. non odio viverra, porta risus vel.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

On the walls preceding the turnstiles offer the waiting visitor learning opportunities. These can be self directed or serve as cue cards for guided tour

ADD DESCRIPTION HERE.

Elevation Scale: 1/16” = 1’-0”

Description panel

Social Media Area [Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Art Detail Scale: NTS

Social media postings (Twitter, Facebook, Flickr); Internal news, video, imagery. Or Blue Pony authored content

Ground Floor Plan

Monitors/AV

cummins emission solutions | mark theidenfeld, germany

Protocols for Visiting Us Today L o b b y / R e c e p t i o n

Recirculation

Supply Unit

® Tank AdBlue

Dosing Unit

DOC

No smoking within these premises.

No photography beyond this point.

No littering.

No pets.

Your Safety

INSERT DESTINATION 1 INSERT DESTINATION 2 INSERT DESTINATION 3 INSERT DESTINATION 4

INSERT DESTINATION 1

Our Security

INSERT DESTINATION 1

INSERT DESTINATION 2

INSERT DESTINATION 3

INSERT DESTINATION 4

INSERT DESTINATION 5

INSERT DESTINATION 6

SLIP

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Emission Solutions: SRC Doser

Insert Content here: Aliquam quam ante, fringilla placerat dapibus nec, porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Morbi eu mattis metus. Nam non tortor porttitor erat

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

RECIRCULATION ADD DESCRIPTION HERE.

ADBLUE® TANK ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

DOSING UNIT ADD DESCRIPTION HERE.

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

purus bibendum eu.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

Nullam orci risus, lobortis id rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut placerat

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

pulvinar sagittis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis.

SCR

SUPPLY UNIT

Our Facility

DPF

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

Insert Content here: Aliquam quam ante, fringilla placerat

DOC

DPF

SCR

SLIP

dapibus nec, porttitor vitae mauris. Nam non massa

RESTROOM

RAMP

MEN’S RESTROOM

PHONE

WOMEN’S RESTROOM

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

turpis. Morbi eu mattis metus. Nam non tortor porttitor

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

erat pulvinar sagittis.

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

CAFETERIA

INFORMATION

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

LOCKERS

WATER FOUNTAIN

culpa qui officia deserunt mollit anim id est laborum.

SHOWERS

INSERT LEGEND ITEM 6

CAFE

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Explain any Visitor Sacrifice: Waivers...why? Explain any Security Measures: No Cameras... why? Explain any Safety Measures: Esp lanes...why?

ADD DESCRIPTION HERE.

Elevation Scale: 1/16” = 1’-0”

Security reasons

You are here

No smoking within these premises.

Safety protocols

No photography beyond this point.

No littering.

Our Facility

No pets.

Our Security

INSERT DESTINATION 1

INSERT DESTINATION 2

INSERT DESTINATION 3

INSERT DESTINATION 4

INSERT DESTINATION 1

INSERT DESTINATION 2

INSERT DESTINATION 5

INSERT DESTINATION 6

INSERT DESTINATION 1

Nullam orci risus, lobortis id rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut placerat purus bibendum eu.

Insert Content here: Aliquam quam ante, fringilla placerat dapibus nec, porttitor vitae mauris. Nam non massa

Marktheidenfeld

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

turpis. Morbi eu mattis metus. Nam non tortor porttitor

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

erat pulvinar sagittis.

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

RESTROOM

RAMP

MEN’S RESTROOM

PHONE

WOMEN’S RESTROOM

CAFETERIA

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

CAFE

INFORMATION

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

LOCKERS

WATER FOUNTAIN

culpa qui officia deserunt mollit anim id est laborum.

SHOWERS

INSERT LEGEND ITEM 6

adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas

aliquip ex ea commodo consequat. Duis aute irure dolor in

Take along maps

Art Detail Scale: 1/2” = 1’-0”

Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis.

Ground Floor Plan

cummins emission solutions | mark theidenfeld, germany

Protocols for Visiting Us Today L o b b y / R e c e p t i o n

Recirculation

Supply Unit

® Tank AdBlue

Dosing Unit

DOC

No smoking within these premises.

No photography beyond this point.

No littering.

No pets.

Our Facility

Our Security

INSERT DESTINATION 1 INSERT DESTINATION 2 INSERT DESTINATION 3 INSERT DESTINATION 4

INSERT DESTINATION 1

INSERT DESTINATION 2

INSERT DESTINATION 3

INSERT DESTINATION 4

INSERT DESTINATION 5

INSERT DESTINATION 6

ADD DESCRIPTION HERE.

RECIRCULATION ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ADBLUE® TANK ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

DOSING UNIT ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

purus bibendum eu.

SLIP

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut Nullam orci risus, lobortis id rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut placerat

SCR

SUPPLY UNIT

Emission Solutions: SRC Doser

Blue Pony Interactive Area

pulvinar sagittis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis.

DPF

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

Insert Content here: Aliquam quam ante, fringilla placerat

DOC

DPF

SCR

SLIP

dapibus nec, porttitor vitae mauris. Nam non massa

RESTROOM

RAMP

MEN’S RESTROOM

PHONE

WOMEN’S RESTROOM

CAFETERIA

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

turpis. Morbi eu mattis metus. Nam non tortor porttitor

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

erat pulvinar sagittis.

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

INFORMATION

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

LOCKERS

WATER FOUNTAIN

culpa qui officia deserunt mollit anim id est laborum.

SHOWERS

INSERT LEGEND ITEM 6

CAFE

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis.

ADD DESCRIPTION HERE.

Elevation Scale: 1/16” = 1’-0”

Area for Blue Pony interactive content

Blue Pony Interactive Area [Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Speakers/soundbar

Art Detail Scale: 1/2” = 1’-0”

Montitors/AV

Ground Floor Plan

cummins emission solutions | mark theidenfeld, germany

Strokes of Unexpected Wordplay A t r i u m

B a c k

W a l l

Wrap the four columns with low relief, modeled piston heads with piston metaphors. They are arranged in a sequence that ends with exhaust stroke amist the display wall behind.

Double sided with one side for German and the other for English

POWER

English

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt exo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

German

Pithy copy

LEISTUNG

Ground Floor Plan

Art Detail

LED glow

Scale: 1/2” = 1’-0”

Column width approximately 12”

EXHAUST Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium dolntium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt exo enim ipsam voluptatem quia volut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

POWER Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt exo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

Pithy copy. Double sided with one side for German and the other for English LED glow

EXHAUST Contoured with green LED strip “Exhaust the possibilities in R+D of emissions solutions...”

Elevation Scale: NTS

POWER Contoured with red LED strip “The power of Cummins people and enterprising culture...”

COMPRESS Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi aluptatem sequi nesciunt.

INTAKE

Optional: Glow of LED can be programmed turn on and off to mimic movement

COMPRESS Contoured with orange LED strip “Compress time and cost in our product lines...” “Compress emissions...”

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt exo enimit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

Text to align to eye level across columms

INTAKE Contoured with blue LED strip “Intake new product lines, new ideas, new thinking...”

cummins emission solutions | mark theidenfeld, germany

Superset Story: We Speak Mutualism A t r i u m

B a c k

W a l l

Topics covered: Global reach, + local presence; Engine and emission components; innovation re:environment, but aso innovative facility

Global Reach Insert Content here: Aliquam quam ante, fringilla placerat dapibus nec, porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Nullam orci risus, lobortis id rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut placerat purus bibendum eu.

Research & Development

Innovation Environment

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

Engine Components [Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 3 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

fringilla placerat dapibus nec, porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today. USA: JANESVILLE, WISCONSIN The hub of our North American logistics, Janesville sees product packaging, materials handling and light system assembly. USA: MINERAL POINT, WISCONSIN Our main manufacturing site in the United States, the Mineral Point plant sees many of our DPF and SCR system solutions for on- and off-highway applications come through each year. USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 3 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Partnering Suppliers

Partnering Joint Ventures

Partnering Clients

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Partnering Communities

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

Insert Content here: Aliquam quam ante,

COMPONENT 1

Emission Components

COMPONENT 2

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

COMPONENT 1

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

aliquip ex ea commodo consequat. Duis aute irure dolor in

COMPONENT 2 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

The ideal display wall supports an ability to lift up and drop updated content into horizontal rail

COMPONENT 8 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 4 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

metus. Nam non tortor porttitor erat pulvinar sagittis. Praesent vitae adipiscing lacus, eget

COMPONENT 5

consectetur tellus.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 7 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 6 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Elevation Scale: 1/16” = 1’-0”

Ground Floor Plan

Create reveals that emulates existing

Artifact displays

Optional AV/screens

Insert Content here: Aliquam quam ante, fringilla placerat dapibus nec, porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam non tortor porttitor erat pulvinar sagittis. Nullam orci risus, lobortis id rutrum dapibus, fermentum id tellus. Phasellus volutpat lectus ipsum, ut placerat purus bibendum eu.

To R+D/Lab/ Manufacturing

Artwork Detail Scale: 1/4” = 1’-0”

Partnering Communities

Partnering Suppliers

Partnering Joint Ventures

Partnering Clients [Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

Conference rooms

cummins emission solutions | mark theidenfeld, germany

Superset Story: Worldly Matters A t r i u m

B a c k

W a l l

Research & Development

Innovation Environment

Engine Components

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 1 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

fringilla placerat dapibus nec, porttitor vitae

USA: MINERAL POINT, WISCONSIN Our main manufacturing site in the United States, the Mineral Point plant sees many of our DPF and SCR system solutions for on- and off-highway applications come through each year. USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today.

Partnering Communities

Partnering Suppliers

Partnering Joint Ventures

Partnering Clients

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

mauris. Nam non massa

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

aliquip ex ea commodo consequat. Duis aute irure dolor in

COMPONENT 2

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

turpis. Morbi eu mattis USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today. USA: JANESVILLE, WISCONSIN The hub of our North American logistics, Janesville sees product packaging, materials handling and light system assembly.

COMPONENT 3

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

Insert Content here: Aliquam quam ante,

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

COMPONENT 3

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 1

Emission Components

COMPONENT 2

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

COMPONENT 8 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 4 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

metus. Nam non tortor porttitor erat pulvinar sagittis. Praesent vitae adipiscing lacus, eget

COMPONENT 5

consectetur tellus.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 7 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 6 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Elevation Scale: 1/16” = 1’-0” Big global picture is up high; With “here” (Marktheidenfeld/Germany) highlighted

Digital output on wallcovering

First Floor Plan

Other CES locations highlighted

Emission Components

COMPONENT 2 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 1

COMPONENT 3 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 1 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 3 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

COMPONENT 2 ADD DESCRIPTION HERE.

Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

Partnering Communities

Partnering Suppliers

Partnering Joint Ventures [Insert text here] Consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

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eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

COMPONENT 8 ADD DESCRIPTION HERE.

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COMPONENT 4 ADD DESCRIPTION HERE.

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COMPONENT 5 ADD DESCRIPTION HERE.

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COMPONENT 7 ADD DESCRIPTION HERE.

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COMPONENT 6 ADD DESCRIPTION HERE.

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To R+D/Labs/ Manufacturing

Artwork Detail Scale: 1/4” = 1’-0”

Conference rooms

cummins emission solutions | mark theidenfeld, germany

Superset Story: CES/CMI Summary Statements A t r i u m

B a c k

W a l l

Research & Development

Innovation Environment

Engine Components

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pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

COMPONENT 3 ADD DESCRIPTION HERE.

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COMPONENT 1 ADD DESCRIPTION HERE.

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eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

COMPONENT 3 ADD DESCRIPTION HERE.

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pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Partnering Suppliers

Partnering Joint Ventures

Partnering Clients

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

COMPONENT 2

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Partnering Communities

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eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

Insert Content here: Aliquam quam ante,

ADD DESCRIPTION HERE.

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eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

ADD DESCRIPTION HERE.

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COMPONENT 1

Emission Components

COMPONENT 2

ADD DESCRIPTION HERE.

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reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

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eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

COMPONENT 8 ADD DESCRIPTION HERE.

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COMPONENT 4 ADD DESCRIPTION HERE.

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metus. Nam non tortor porttitor erat pulvinar sagittis. Praesent vitae adipiscing lacus, eget

COMPONENT 5

consectetur tellus.

ADD DESCRIPTION HERE.

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COMPONENT 7 ADD DESCRIPTION HERE.

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COMPONENT 6 ADD DESCRIPTION HERE.

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Elevation Scale: 1/16” = 1’-0” CMI specific; Diagram of engine with components of enterprise highlighted and explained using components of engine as visual metaphor

Artifacts displayed on dimensional patterned “power bands”

CES specific diagram explained

Emission Components

COMPONENT 2 ADD DESCRIPTION HERE.

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COMPONENT 3 ADD DESCRIPTION HERE.

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COMPONENT 1 ADD DESCRIPTION HERE.

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eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

Partnering Communities

COMPONENT 1 ADD DESCRIPTION HERE.

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COMPONENT 3 ADD DESCRIPTION HERE.

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Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula.

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

COMPONENT 2 COMPONENT 8

ADD DESCRIPTION HERE.

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COMPONENT 4 ADD DESCRIPTION HERE.

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COMPONENT 5 ADD DESCRIPTION HERE.

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COMPONENT 7 ADD DESCRIPTION HERE.

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COMPONENT 6

To R+D/Lab Manufacturing

Artwork Detail Scale: 1/4” = 1’-0”

ADD DESCRIPTION HERE.

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Large artifact option

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Ground Floor Plan

cummins emission solutions | mark theidenfeld, germany

Superset Story: Innovation/R&D A t r i u m

B a c k

W a l l

Research & Development

Innovation Environment

Engine Components

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pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

COMPONENT 3 ADD DESCRIPTION HERE.

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COMPONENT 1 ADD DESCRIPTION HERE.

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Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

Partnering Suppliers

Partnering Joint Ventures

Partnering Clients

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ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in

COMPONENT 2 ADD DESCRIPTION HERE.

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reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

COMPONENT 8

fringilla placerat dapibus nec, porttitor vitae

ADD DESCRIPTION HERE.

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mauris. Nam non massa

USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS

Partnering Communities

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ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

turpis. Morbi eu mattis

HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today.

ADD DESCRIPTION HERE.

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aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

COMPONENT 4 ADD DESCRIPTION HERE.

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metus. Nam non tortor

COMPONENT 3

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ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

Insert Content here: Aliquam quam ante,

ADD DESCRIPTION HERE.

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Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do

eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

ADD DESCRIPTION HERE.

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COMPONENT 1

Emission Components

COMPONENT 2

porttitor erat pulvinar sagittis. Praesent vitae adipiscing lacus, eget

COMPONENT 5

consectetur tellus.

ADD DESCRIPTION HERE.

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COMPONENT 7 ADD DESCRIPTION HERE.

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COMPONENT 6 ADD DESCRIPTION HERE.

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Elevation Scale: 1/16” = 1’-0”

Ground Floor Plan

As we enter near the R+D entrance topics becomes “Innovation” and displays become more ad hoc and agile

AV wall

Research & Development

Innovation Environment

Engine Components

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eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim

ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut

aliquip ex ea commodo consequat. Duis aute irure dolor in

reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla

pariatur. Excepteur sint occaecat cupidatat non proident, sunt in

culpa qui officia deserunt mollit anim id est laborum.

Insert Content here: Aliquam quam ante, fringilla placerat dapibus nec, porttitor vitae mauris. Nam non massa turpis. Morbi eu mattis metus. Nam non tortor USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today. USA: JANESVILLE, WISCONSIN The hub of our North American logistics, Janesville sees product packaging, materials handling and light system assembly. USA: MINERAL POINT, WISCONSIN Our main manufacturing site in the United States, the Mineral Point plant sees many of our DPF and SCR system solutions for on- and off-highway applications come through each year. USA: COLUMBUS, INDIANA – CUMMINS EMISSION SOLUTIONS HEADQUARTERS Headquartered in Columbus, Indiana, we’re in the midst of innovation and the hub of Cummins culture. Clessie Cummins founded our company here a century ago, and we’re lucky to be grounded here today.

To R+D/Labs/ Manufacturing

Artwork Detail Scale: 1/4” = 1’-0”

porttitor erat pulvinar sagittis. Praesent vitae adipiscing lacus, eget consectetur tellus.

culpa qui officia deserunt mollit anim id est laborum.

cummins emission solutions | mark theidenfeld, germany

Tour Stop and AGFA Moment M a n u f a c t u r i n g

A r e a

Inside the manufacturing environment create a station that summarizes the experience for those that go no further

Ground Floor Plan

Add digital signage now or in future funding; tint background art with visitor’s brand color if possible

Mobil whiteboard with ad hoc meeting tour notes

DESTINATIONS INSERT INSERT INSERT INSERT INSERT INSERT

Welcome

VOLVO AB

DESTINATION DESTINATION DESTINATION DESTINATION DESTINATION DESTINATION

1 2 3 4 5 6

Marktheidenfeld

DESTINATIONS INSERT INSERT INSERT INSERT INSERT INSERT

Mr. Brown and Mr. Schmidt’s team

DESTINATION DESTINATION DESTINATION DESTINATION DESTINATION DESTINATION

1 2 3 4 5 6

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Add digital signage now or in future funding

DESTINATIONS INSERT DESTINATION 1 INSERT DESTINATION 2 INSERT DESTINATION 3

Tour momentos handed out here Artifact on display

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Industrial design in keeping with utility of spatial context

Elevation Scale: NTS

Product pedestal(s) grounded for visit at station

cummins emission solutions | mark theidenfeld, germany

Tour Stop and AGFA Moments M a n u f a c t u r i n g

A r e a

Upper portion of graphic is the stationâ&#x20AC;&#x2122;s designation. Background pattern animated subtly

Information of the products or components being manufactured

Station

Station Tool Stop Manufacturing Station

Station

2 B

Manufacturing Process

Ground Floor Plan (proposed locations along tour route)

LED screen in portrait orientation. Optional: Static print mounted on freestanding strucuture

Station

Tool Stop

Manufacturing Process

Flanking sound bar if multimedia

Description of Section

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Marktheidenfeld

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Increase locations as necessary

Tour momentos handed out here Industrial design in keeping with utility of spatial context

Elevation Scale: NTS

cummins emission solutions | mark theidenfeld, germany

Tour Stop Identification M a n u f a c t u r i n g

A r e a

Manufacturing Floor Identification System Visually Coded, Graphic Identifiers

A system of color-coded banners and other visual devices in various orientations â&#x20AC;&#x201D; horizontal, vertical, and extended â&#x20AC;&#x201D; allow for a highly flexible identification and navigation treatment of the tour space. This flexible signage system provides recognizable focal points while unifying all tour locations under a consistent look and feel.

Injection System Finishing Line Ceiling hung horizontal banner

Injection System Finishing Line

Vertical banner

Graphic design complimentary with look and feel of Tour Stops

Injection System Finishing Line Representation of component

Use other Marktheidenfeld colors to complete color-coding system

Elevation Scale: NTS

Identification system includes color-coded signage extension for additional narrative or technical information.

Description of Section Adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas. adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas

cummins emission solutions | mark theidenfeld, germany

Internal Employee Messaging V a r i o u s

L o c a t i o n s

Area to display Cummins public messaging for employees internally.

Ground Floor Plan

Structure similar to community display in cafeteria

AV optional

CUMMINS COMPANY PICNIC

AV of international service event

LOCATION 15-2-16 14:00 — 16:00 Dpiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas

FAMILY Cummins Mexico

Poster size space for upcoming events

Columbus

Elevation Scale: NTS

CES Company Values and Mission

As part of the Cummins Inc. family, we take pride in the mission and values that drive the company culture.

OUR MISSION

FUN

Our Values and Mission adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas

FOOD

AV of previous local event

At Cummins Emission Solutions, we take pride in the fact that our products embody the Cummins vision that everything we do leads to a cleaner, healthier and safer environment. But it’s not just our products that make a difference, it’s our people. Every day, our employees live the Cummins values to create an atmosphere of collaboration and innovation, transporting us to the forefront of emissions technology leadership and ensuring a commitment to our customers in every market we serve.

Area for bulletin/white/ magnetic board; Internal messaging

Do not let what you cannot do interfere with what you can do. -John Wooden

- Motivating people to act like owners working together - Exceeding customer expectations by always being the first to market with the best products - Partnering with our customers to make sure that they succeed - Demanding that everything we do leads to a cleaner, healthier, safer environment - Creating wealth for all stakeholders

OUR VALUES

- Integrity. Strive to do what is right and do what we say we will do - Innovation. Apply the creative ingenuity necessary to make us better, faster, first - Delivering Superior Results. Exceeds expectations, consistently - Corporate Responsibility. Serve and improve the communities in which we live - Diversity. Embrace the diverse perspectives of all people and honor with both dignity and respect - Global Involvement. Seek a world view and act without boundaries

White board; Employees can write message or notes

cummins emission solutions | mark theidenfeld, germany

Community Involvement Display C a f e t e r i a

Located in canteen, this double-sided display recruits engagement and chronicles rewards 7

Ground Floor Plan

The shown millwork cabinets could as easily be floor to ceiling wall construction with internal illumination uplighting mementos and backlighting text

Inset spaces

One square (digital screen) reserved for social media updates, i.e. Cummins event tweets or postings

AV of previous event

Cummins Community Events adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas

NAME OF EVENT

LOCATION 15-2-16 14:00 â&#x20AC;&#x201D; 16:00 Dpiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas adipiscing elit. Aliquam sodales justo vel feugiat rutrum. Aenean sed nisl augue. Proin sit amet sollicitudin ligula. Maecenas

Poster size space for upcoming events

Inset cabinet spaces for small momentos

Text describes event paired with momento

Isometric Entry face

Elevation Scale: NTS

Exit face

cummins emission solutions | mark theidenfeld, germany

Creative People and Powerful Culture W a s h r o o m s

a n d / o r

L o c k e r

R o o m s

Washroom Door Graphic for a Powerful Culture Graphic art output under laminate that is applied to existing doors into washrooms. The depiction of human figures in silhouetted forms with visual hints of contextual elements such as clothing but recognizable facial features are omitted to keep art generic. Alternate versions can show up at locker rooms. 11

Cummins brand palette

Ground Floor Plan

Graphic designators correspond with German language (mann and frauen) Scheduled signs remain

Subtle reveal of Cummins logo on clothing

Art Detail - Washroom Doors

Art Detail - Locker Room Doors

Scale: 1/2” = 1’-0”

Elevation Scale: 1/8” = 1’-0”

cummins emission solutions | mark theidenfeld, germany

Visualize Global H u m a n

R e s o u r c e s

Time zones shapes with each vignette featuring a Cummins Germany team member across different disciplines. Use professionally portraits of actual team members from the Germany location if possible.

Photographs of team members performing tasks; alternate direct and indirect eye contact

The time difference is always +1 which is Germany but also represents addition of team members

Ground Floor Plan

Unifying subtle “power bands” pattern

Elevation Scale: 3/8” = 1’-0”

Sum up message

cummins emission solutions | mark theidenfeld, germany

Visualize Global H u m a n

R e s o u r c e

Optional Graphic Treatment 2 NTS

The Power of Cummins POWERFUL HUMAN RESOURCES consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui ofďŹ cia deserunt mollit anim id est laborum.

Optional Graphic Treatment 3 NTS

cummins emission solutions | mark theidenfeld, germany

Visualize Global L o c k e r

R o o m s

-11

Text Copy

-9

Text Copy

-8

Text Copy

-7

Text Copy

-8

-7

Text Copy

-6

Text Copy

-5

-4

Text Copy

-3

Text Copy

-2

-1

Text Copy

Scale: NTS

Men’s Locker

-10

-9

Text Copy

+10

Text Copy

+12 -12

+11

Text Copy

Elevation

9 -11

-10

-6

Text Copy

-5

Text Copy

Each door is adjacent to +1 which is home

-4

Text Copy

-3

Text Copy

-2

Text Copy

-1

Text Copy

Ground Floor Plan

Art follows curve of elevation Women’s Locker

Text Copy

Ecological Themed Time Zones Scale: NTS

Text Copy

+10

Text Copy

+11

Text Copy

+12 -12

Text Copy

cummins emission solutions | mark theidenfeld, germany

Visualize Global L o c k e r

R o o m s / H u m a n

R e s o u r c e s / C a f e t e r i a

Dimensional block and numerals; edge and surface painted to correspond with graphic tint color

The contour of panels mimics the shape of Time Zones; photographic insert behind low iron glass or clear acrylic. Optional to add backlighting LED sheet behind duratrans graphic for light box effect

Dimensional letters; edge and surface painted

Layering of raised and recessed panels creating embossing and debossing effect

Schematic of Time Zone Display Scale: NTS

cummins emission solutions | mark theidenfeld, germany

“Power Bands” Diffuse Sight Lines M u l t i p l e

L o c a t i o n s

Digital output; Film on glass

Linear pattern derived from motion bluring to CONF. RM 15

SILVERSTONE

convey speed and power. Scale of pattern, transparency, and possibly colors code room use. Full color, digitally printed translucent vinyl; first and second surface application

First Floor Plan

Elevation - Option 1 Scale: 1/4” = 1’-0”

RM NAME

Second Floor Plan

Motion stripes sharing German and Cummins brand colors; clear glass in between stripes to allow some visibility into room

Elevation - Option 2 Scale: 1/4” = 1’-0”

cummins emission solutions | mark theidenfeld, germany

Meeting Room Names Reinforced with Racing References M u l t i p l e

L o c a t i o n s

LE MANS Le Mans, Maine, France

Surface: Tarmac Length: 13.629 km (8.469 mi) Turns: 38 Lap Record: 3:19.074

SNAM EL

Time zone of race track; Reminder of Cummin’s global reach

Race track imagery matches room name

If wall space is occupied. White board, etc. Add panel to right

Panel with artwork

Ground Floor Plan

Option 1 - Inside Conference Room Scale: 1/4” = 1’-0” Digital output on hard substrate; frameless image

Room names integrated into vision screen; First surface glass

Artwork based on room name

First Floor Plan

Length: 5.891 km (3.660 mi) Turns: 18 Lap Record: 1:33.401

SILVERSTONE

Artwork height matches vision screen height

Option 2 - Inside Conference Room

Outside Conference Room

Scale: 1/4” = 1’-0” Second Floor Plan

cummins emission solutions | mark theidenfeld, germany

Map Art Allows Us to See Facility as a Tool V a r i o u s

L o c a t i o n s

And here is the visitors manual. Understand facility to understand processes and people. Sprinkled across each levels; Multiple formats available.

Ground Floor Plan

Posted throughout space

Posted on intranet where more dynamic info can be posted with rollovers and links

Installed on mobile phone app option for download

Placed in the elevators so each lift ride is a learning moment

INSERT DESTINATION 1 INSERT DESTINATION 2 INSERT DESTINATION 3

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2 1 G

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INSERT DESTINATION 1 INSERT DESTINATION 2 INSERT DESTINATION 3 INSERT DESTINATION 4 INSERT DESTINATION 5 INSERT DESTINATION 6

INSERT DESTINATION 1 INSERT DESTINATION 2 INSERT DESTINATION 3

Elevation Scale: NTS

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cummins emission solutions | mark theidenfeld, germany

Artful Tabletops Echo Engine F i r s t

a n d

S e c o n d

Art Detail

F l o o r s

Shape Orgin — Rods

Shape Orgin — Fans

Shape Orgin — Piston

First Floor Plan

Scale: 1/2” = 1’-0”

Tables sprinkled around the cafeteria

Laminate sheet with digital print atop existing tables

Confirm size and detailing

Second Floor Plan

Elevation Scale: 1/4” = 1’-0”

cummins emission solutions | mark theidenfeld, germany

Artifact Display Concepts V a r i o u s

L o c a t i o n s

Option 1 Minimalist Display developed for the CES Lobby is reused as the core structural component without wooden veneer. The metallic skin of the display body is painted in one of Cumminsâ&#x20AC;&#x2122; brand color with automotive glossy finish

Perspective Drawing

Neutral White Display Family NTS Chrome legs are eliminated and the body of the display extended to compliment the interior design for Marktheidenfeld

Durable automotive powder coated finish

Optional: Add rubber wheels for mobility Wood veneer Perspective Drawing

Original Design for CES Columbus

Cummins Red Display Family

NTS

cummins emission solutions | mark theidenfeld, germany

Artifact Display Concepts V a r i o u s

L o c a t i o n s

Option 3 Horizontal Power Band The concept of this option is the representation of the Power Band in three dimensional geometry. Power Band to appear subtly on two or all fours sides of the body.

Printed logo

Automotive finish

Elevation

Isometric View

NTS

cummins emission solutions | mark theidenfeld, germany

Wall Display Concepts V a r i o u s

L o c a t i o n s

The Power Band pattern is made functional by using its layout as the organization framework for wall displays. This method helps maintain consistent heights and datum lines throughout space for visual continuity. Horizontal bands are selectively extruded for shelf platforms or space for digital screen(s) can be allocated by altering the locations of the bands.

Existing wall; all elements are additions to the existing wall

The illustration is using the SCR Doser display in the reception lobby as an example.

Top and bottom edge align with established datum lines for consistency Backlit title bar

Large digital screen for multimedia or interactive presentations; LED enclosure can be made detachable from main panel for maintanence

Graphic panel; embedded printed graphics and mounted on wall

Lightbox or digital screen (Christie MicroTiles or equivalent) Dimensional bar

Artifacts Integrated shelf space

Existing wall

Perspective â&#x20AC;&#x201D; Core Brand Color Option Scale: NTS

cummins emission solutions | mark theidenfeld, germany

Wall Display Concepts V a r i o u s

L o c a t i o n s

Dimensional bars in Marktheidenfeld colors selectively mounted on graphic panel

Digital screen for multimedia presentation

Light Gray Option

Color Option

Scale: NTS

cummins emission solutions | mark theidenfeld, germany

Wall Display Concept B a c k

W a l l

SUPERSET STORY WALL Cummins Engine Made Large 3

This iteration of the Superset Story Wall is an integrated, scalable display of multiple types of medium to form a major focal point for visitors entering the atrium from the lobby. This display utilizies the wall as the primary mounting structure for the majority of the display branding elements. Digital screens, lightboxes, graphic panels,and product displays are organized to form an impressive presentation from a distance (+9m) yet informative from an intimate viewing distance (>1m). The Superset wall can serve as the initiation area for the walking tour.

The design of the structure mimics the industrial design of Cummins engines and CES products.

Elevation Scale: 1/4” = 1’-0”

Ground Floor Plan

cummins emission solutions | mark theidenfeld, germany

Wall Display Concept B a c k

W a l l

Pushed through dimensional logo; internally illuminated Fabricated geometry cladded on wall

Focused halogen lamps highlighting products below

Existing wall section open for projection graphics or animation.Treat with light absorbing paint or substrate. Show subtle projected footage of moving pistons or customized messages

Digital or lightbox central display area; acts as a backdrop for foreground products Existing wall

Touch sensitive digital devices (Ipads). Loaded with extensive catalog of engine products and CES products

Integrated shelf space for products

Freestanding display; see IOB lobby display

cummins emission solutions | mark theidenfeld, germany

Wall Display Concept B a c k

W a l l

POWER BAND FRAMEWORK The basic layout of the Superset wall is extrapolated from the Power Band to bring consistency with the rest of the graphics. Locate display approximately below the dotted line. The composition can scale up vertically as necessary to cover the entire wall surface

SCHEMATIC OF DISPLAY MEDIUMS Each display type is color-coded as indicated by their location on wall.

Updatable world map composed of LED strips with Cummins locations marked in red LED lights

Freestanding display below map; modified version of IOB lobby display

Section for R+D and Innovation Interactive Digital Media

Products on Display

Section for CES and Engine Components Non-Interactive Digital Media

Projection Surface

Section for Partnership and Global Reach Static Lightbox

Fabricated Structure

Existing Wall

cummins emission solutions | mark theidenfeld, germany

Wall Display Concept B a c k

W a l l

SuperSet Wall â&#x20AC;&#x201D; Conceptual Visualization

cummins emission solutions | mark theidenfeld, germany

Engine Cutaway Concept A t r i u m

Iconic Engine Cutaway Projection Mapping

This concept utilizes projection technology in place of traditional engine cutaways. The cutaway portion of the engine is represented by digitally projected animation on a flat surface on a three dimensional engine. Animated visualizations of processes of specific systems (such as the SCR doser) can be projected on the cutaway model and appear as part of an actual, functioning engine. This method allows CES to demostrate the most up-to-date technologies and system configurations with minimal fabrication costs. The engine model is protected by an outer enclosure with internal lighting components to dramatically light the engine model. A ceiling mounted projector can be operated by the freestanding control panel positioned in front of the model. Proposed Location

Outer enclosure creates a structural cage to house the oversized engine replica

Realistic, dimensional replica engine functions as the structure to recieve the projected images

The projection surface is inset within the outer enclosure which acts as a visor to dim down ambient light level

Replicate materials and finishes to mimic the appearance of an engine

Frontâ&#x20AC;&#x201D;Engine Side

Projection surface; treated with projection paint

Translucent tinted acrylic end panel

Side View

Freestanding control panel

Backâ&#x20AC;&#x201D;Projection Surface

cummins emission solutions | mark theidenfeld, germany

Engine Cutaway Concept A t r i u m

High resolution projector mounted above

Cutaway graphics projected and mapped onto dimensional engine replica

Dimensional replica engine functions as the structure to recieve the projection

The mapping surface is canted to face the projector at an optimal angle for viewing Dimensional logo mounted on side

Precedent Image: Projection mapping on flat surfaces can appear to be realistic and three dimensional to viewers

Touch screen control panel. Located at a distance optimal for viewing projections

Final distance TBD

Container structure

Project cutaway graphics or animations on a flat surface instead of an actual cutaway engine. Animations of CES processes can help visitors visualize the different stages and components.

cummins emission solutions | mark theidenfeld, germany

Engine Cutaway Concept A t r i u m

Engine Side Conceptual Visualization Robust industrial design enclosure with straight, robust lines. Dramatically lit with internally placed red LEDs to produce a powerful, glowing look.

cummins emission solutions | mark theidenfeld, germany

Engine Cutaway Concept A t r i u m

Projection Surface Conceptual Visualization Large projection surface for group viewing opportunities.

cummins emission solutions | mark theidenfeld, germany

Overhead Eco Art Mobile Concepts V a r i o u s

L o c a t i o n s

Lightweight circular acrylic discs, representing chemical molecules, are suspended by aviation wires

Visual closure. Individual groups of discs need not to connect physically

The open configuration of the disc allows the mobile to appear light and airy without overwhelming sight line or obstruct lighting above

Discs create three dimensional, undulating topography collectively. Curves follow graceful lines of aerodynamic molecules

Option 1 - Mobile Concept Drawing

Elevation

NTS

Three dimensional topography

cummins emission solutions | mark theidenfeld, germany

Overhead Eco Art Mobile Concepts V a r i o u s

L o c a t i o n s

Each rectangular bars are suspended individually. Allow some degree of freedom of rotation for each bar to interact with the HVAC airflow of the space

As an option, the suspended circular discs of the mobile can be replaced with rectanglar bars to mimic the graphic depictions of primordial gravitational wave map and isotach wind map shown above. This option is symbolic of ionic exchange and other meteorological patterns found in nature that relates to the chemical reactions that take place during the emission process.

Option 3 - Mobile Concept Drawing NTS

cummins emission solutions | mark theidenfeld, germany

Overhead Eco Art Mobile Concepts V a r i o u s

L o c a t i o n s

Continuous Stream Distribution

Mobile provides subtle visual cue to the circulation of floor plan

Molecule Clusters Distribution

The color of the discs are tinted a subtle blue/grey pearlescent tones at the main entrance of lobby. Significant area covered by mobile for visual impact. Mobile to cover portion of reception desk

The flowing, curvalinear forms compliments architecture elements

Color gradually shift to more neutral tones

The transformation (color or size) to take place in this approximate area

The height of molecules to adjust proportionally to available ceiling height

The color of the discs becomes less blue and neutral translucent towards the manufacturing floor

Material options: Other lightweight, reflective materials can be substituted. Consider using recycled or reusing existing materials.

Proposed Mobile Distribution - Option 1

Proposed Mobile Distribution - Option 2

NTS

Cluster of molecules are strategically located for multi-level visibility

Qualified Fabricators

cummins emission solutions | mark theidenfeld, germany

Fabricators R e f e r e n c e

Recommended Fabricators in Germany

Referred by Industry Peers from the Society of Environmental Graphic Design (SEGD)

BEN HUR GmbH Hansaring 77 50670 Köln Germany

Maas & Roos AG Lohbachstraße 16 91161 Hilpoltstein Germany

Standservice for Nth Degree Norbert Hültenschmidt Kölner Str. 69 D - 41363 Jüchen Germany

Westiform AG Freiburgstrasse 596 3172 Niederwangen Schweiz

phone +49 221 - 91 23 800 fax +49 221 - 91 23 807 email: holding@benhur.de www.benhur.de/en/

phone +49 (0) 9174 974-0 fax +49 (0) 9174 974-300 email: info@maasroos.com www.maasroos.com

phone +49-2165-872700 fax +49-2165-8799904 email: norbert@nthdegree.com www.nthdegree.com

phone +41 31 980 22 23 fax +41 31 980 22 00 www.westiform.com

cummins emission solutions | mark theidenfeld, germany

Learned Mutualism O u r

A p p r o a c h

t o

B u s i n e s s

I s

a n

A p p r e c i a t i o n

f o r

M u t u a l

S u c c e s s

Each client’s project has provided us with the opportunity to express and expand our professional capabilities. Clients challenge us. They want us to meet their expectations for a given project. This is fundamental in business today. They also provide the circumstances that allow us to challenge ourselves. Our clients provide us with the opportunity to craft – create – discover, in prolific, inventive ways. This is an exception in business today. Each project educates us. And that education makes us more capable. This is essential in business today. We bring this level of appreciation to every client relationship.

H O K V I S U A L C O M M U N I C AT I O N S STORYTELLING EXPERIENCE

Services include

HOK Visual Communications can strategically plan and design the appropriate vehicle to convey your message, package your information, position your image, or promote your product. Our client experience is broad in scope and international in reach. We offer deep, knowledgeable expertise in communicating about all aspects of the built environment. We seek functional, aesthetic, and economic solutions that are flexible and durable and we fully understand the business implications of good design.

IDENTITY PLANNING

+1 713 407 7700 | hok.com | viscomm@hok.com

PLACEMAKING STRATEGIES

BRANDED ENVIRONMENTS MEDIA DESIGN WAYFINDING SYSTEMS