Monday, June 25, 2012
THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY
Suppliers Ply Offshore Markets BY HERMINE MARIAUX NEW YORK — Is the grass greener on the other side for h o m e f u r ni s h i n g s suppliers? It would seem that way judging from conversations with suppliers at the recent High Point Markets and here in New York showrooms. Astonishing as it might seem, global sales now make up roughly half — and in some cases more than half — of
total sales generated by many domestic furniture manufacturers. For home textiles … not so much, and percentages vary by product category, by licensed brand and by initiative and understanding of international markets. On the furni t u r e s i d e o f the business, many have found fertile ground for their products in overseas markets such as The SEE GLOBAL PAGE 31
Round Two: 2nd Half Trade Shows Gear Up for Business NEW YORK — Pivoting off a roster of winter/spring shows that generally saw improved turnout, show organizers for several summer/fall trade events are reporting expanded exhibitor participation. There is one new show this season. The long-running Magic apparel trade fair in Las Vegas is adding a home textiles sourcing segment in conjuction China Foreign Trade Guanzghou Exhibition General Corp (CFTE), one of China’s chief exhibition organizations. As always, the summer and fall shows are replete with educational seminars, special events, and in some cases, awards programs. SEE PREVIEW PAGE 10
Inside This Issue Patriarch Partners Taps Granger to Head Croscill/Glenoit/Excell ................................................................page 2 Wheels of Retail ...................................................................................page 4 Plano-Gram ...........................................................................................page 4 Windows Show Growth ......................................................................page 6 Design Today: Kardashian Kollection .................................................page 24
|
hometextilestoday.com
| Vol. 33, No. 14 | $8.00
The Brief From Bed Bath & Beyond BY JENNIFER MARKS M ORRISTOWN , N.J. — Bed Bath & Beyond’s executives are notoriously tight-lipped when it comes to their public pronouncements, but once a year following the company’s annual shareholders meetings, they speak off script with the press for a few moments. Asked whether any of JCPenney’s business has redounded to Bed Bath as the former pursues its turnaround, ceo Steve Temares said: “The answer is: We don’t know.” Both retailers overlap in numerous markets, he noted, adding, “Other mall anchors would probably feel the impact before we do.” On the subject of product prices, Temares asserted Bed Bath & Beyond did not raise retails as much as many others during the period of soaring cotton prices and he doesn’t anticipate doing so in the future. “We don’t believe there’s a lot of elasticity there,” he said.
Bed Bath & Beyond continues to “evolve” its sourcing and private label posture to differentiate itself, he said. Asked whether this is in response to the so-called “showroom effect” in which consumers visit a store to handle merchandise then order online with another retailer, Temares said: “Not a reaction as much as a recognition that these opportunities exist to bring more value to the customer.” HTT
Bardwil Cooks Up New Kitchen Textiles Program BY CECILE B. CORRAL N E W YO R K — Under its new leadership, barely four months at the helm, Bardwil Industries is gearing up for the expansion of its newer business segments — kitchen textiles and bath coordinates — driven by a newly refined strategy. Company president Alan Kennedy, a 38-year industry veteran who joined Bardwil in early March, told HTT, “We have had SEE BARDWIL PAGE 2
From left to right: Mike Scotto, vp of sales and merchandising; Susan D’Arcy, svp, design; and Alan Kennedy, company president.
AMERICASMART
6-A-7 July 11 - 18, 2012 ALWAYS FRESH NEW COLORS AND DESIGNS. THE SURYA EXPERIENCE. WWW.SURYA.COM
htt120602_001_030_031.indd 1
To become a SURYA dealer please call
1.877.275.7847
or email us at info@surya.com
6/22/2012 3:20:59 PM
2
Home Textiles Today
June 25, 2012
News
Patriarch Partners Taps Granger to Head Croscill/Glenoit/Excell industry well prepares him to get this October. Previously, Granger was the drive the future of Croscill, Glenoit and Excell,” said svp of sales, licensing Lynn Tilton, Patriand product/retail develarch Partners’ foundopment at Ralph Lauren er and ceo. “His expeHome, where he spent rience and established nearly a decade. He earrelationships in this lier had been with Caltight-knit industry, we vin Klein Home when believe, will foster acit was licensed to the JOE GRANGER celerated expansion former Home InnovaPatriarch Partners and increased markettions, and prior to that share for these great was with the former Pillowtex. brands.” Patriarch Partners LLC is an “Joe’s track record for achieving growth and inspiring inno- investment firm and holding vation in the home furnishings company that manages 75 com-
NEW YORK — Patriarch Partners has appointed longtime industry executive Joe Granger as president and ceo of its Croscill/Glenoit/Excell subsidiary. Granger most recently was president of Springs Global US Inc., which he joined in early 2009. There he developed the Diane von Furstenberg home collection as well as the Pantone bedding and bath line. In addition to overseeing Springs’ Wamsutta and Springmaid brands, he structured the launch of Nate Berkus branded home furnishings set to hit Tar-
Global Home Show Returns in September said Joe Carena, show manager. Returning exhibitors include Al Karam Towel Industries of Pakistan; Bombay Dyeing & Manufacturing of India; Chortex USA of the U.S; Comfort Products of the U.S.; Faze 3 of India; Lady Sandra of Canada; and United Weavers of the U.S. One new firm joining the event is Ahmad Manufacturing Corp. of Pakistan. While the show is open to all market week attendees, buyers are encouraged to set up specific appointments with exhibitors, Carena said. Exhibitors are also sponsors of HTT’s Big Market Kick-off Party on Sunday, Sept. 9. HTT
NEW YORK — The Global Home Show, sponsored by Home Textiles Today and held in conjunction with the New York Home Fashions Market Week, is returning for its sixth edition this September. The show, held at both the 295 Fifth Avenue Textiles Building and 7West showroom building, includes international and American exhibitors featuring a variety of home textiles products. Dates are Sept. 9-13. “The continuing strong demand for exhibition space in New York for the home fashions market encourages us to help both international and U.S. based firms that do not have permanent New York showrooms,”
Tracking Textiles WINDOWS UP Sales of Window Treatments in Dollars +22.5%
+4.9%
To
ta Jun l wind e-M ay ‘ ow tre 11 V a Jun S Ju tment e-M nes ay ‘ Ma 12 V y ‘1 0 S Ju neHa Ma rd y W Jun ‘11 e-M indow ay ‘ 11 V Jun S Ju e-M neay ‘ Ma 12 V y ‘1 0 S Ju neSof Ma tW y ‘1 Jun 1 e-M indow ay ‘ 11 V Jun S Ju e-M neay ‘ Ma 12 V y ‘1 0 S Ju neHa Ma rdw y ‘1 Jun a 1 e-M re ay ‘ 11 V Jun S Ju e-M neay ‘ Ma 12 V y ‘1 S Ju 0 neMa y ‘1 1
+12.3%
-24.4%
-33.7%
-10.0%
-25.1% -0.9%
The window treatment market is at a turnaround point with dollar sales of both hard and soft windows up, coming primarily from double-digit increases in average selling prices. This would seem to indicate this may be a year of refreshment rather than just replacement. Price and appearance continue to be the prime purchase motivators, though both decreased versus lesser factors like coordination, recommendations and eco-friendliness. Source: The NPD Group, Inc. / Consumer Tracking Service
htt120602_002 2
Bardwil BARDWIL FROM PAGE 1
the opportunity through attrition to bring in an extremely talented and experienced team of people to help us grow our table, kitchen and bath businesses. We have a foundation in place now, and we are in the right position to take this company to the next level.” Susan D’Arcy, who formerly ran her own design consulting firm and prior to that worked at Jay Franco and Northwest Co., was named svp of design in mid April; and Mike Scotto, whose career includes stints at WestPoint Home, Town & Country Living and Franco Mfg., was named vp of sales and merchandising April 1. Bardwil’s new team recently held a meeting to explore new avenues for growth, and in that meeting outlined a plan to build up its kitchen programs into untapped areas. “We’ve learned that having a good brand on kitchen textiles is a major impetus for retailers,” he said. Bardwil is currently developing new kitchen products for its current licensed brand table linens programs — namely Tommy Bahama and Lenox — as well as new collections for other brands and private label programs at mid to high tier retail channels. For about three years, Bardwil has been Tommy Bahama’s licensee for table linens and kitchen textiles — but only now is the company delving into the latter category with a product lineup. While some customers have previewed the collection, the official launch is set for September during the New York Home Fashions Market.
panies - among them Ex-Cell, Glenoit and Croscill, the latter of which it acquired in November 2008 - and has annual revenues of more than $8 billion. “I have long admired Lynn Tilton’s and Patriarch’s mission of saving iconic American brands and building great value for their respective constituencies,” Granger said. “I am thrilled to lead this exciting company’s new efforts to further build and enhance the brand value of Croscill, Glenoit and Excell for its retail customers and consumers.” HTT
“We think it is a very exciting brand for kitchen textiles,” Kennedy said. Using lightly accented solid colored looks with iconic elements from the Tommy Bahama lifestyle, this new collection comprises an apron, pot holder, oven mitt, and three styles of kitchen towels — a berber-like solid, a fiber reactive print, and a printed towel on flat-woven plaid. In total, there are six color stories, each featuring a different Tommy Bahama theme, such as pineapples. “The design influence comes from [new and] sophisticated Tommy Bahama apparel,” D’Arcy said. “We liked the idea that there was a lot of plaids and tone-ontone color looks with pops of contrast, and we’ve brought that to our kitchen towel line. ” Bardwil is also bringing kitchen textiles to its longtime Lenoxbranded line. The company has offered some kitchen offerings in the past for the program, but this new effort represents the first time Bardwil creates a fuller program. Designed for the ladies in the kitchen, especially young brides, the Lenox collection centers on aprons, with six styles created for the initial offering, all based on existing Lenox patterns: Floral Fusion; French Pearl, Midnight Garden, Butterfly Meadow Blue, which comes in two versions; and Chirp. “We went for very romantic looks here,” D’Arcy said. “And we went to town on the aprons with many cute details” Rounding out the offering are kitchen towels in up to three different constructions, oven mitts, pot holders and shaped trivets.
ADVERTISEMENT
ELITE SPONSORS For more information on these Home Textiles Today advertisers, scan their QR tags below using a free QR scanner available at synqware.com.
Intertextile
Lenzing
Manhattan Properties
Protect-A-Bed
Softline Home Fashions
Surya Rugs
QR tags provided by Synqware, a leading technology company supplying connectivity tools to the businesses. Synqware. com.
HTT
6/22/2012 3:22:23 PM
Untitled-63 1
6/18/12 8:54:27 AM
4
Home Textiles Today
June 25, 2012
> hometextilestoday.com
OPINIONTodaY
I
Wheels of Retail
T ’S IRONIC W HEN YOU T HINK about it. Just as national chain retailers are embracing the model of limited-edition collections to gin up consumer interest and drive traffic, leading flash sale sites have been pushing some of their curated merchandise offerings beyond the typical three-day window to create more sustainable return business. This November, Kohl’s will become the latest big box to embrace the one-hit model pioneered by H&M when it launches a misses apparel line by designer Narciso Rodriguez. Thereafter, it promises a rolling series of such collections under the name DesigNation. Macys’ popped up with a short-run shop of Brazilian merchandise two months ago. No word if similar ventures are planned in the future, but I wouldn’t be surprised. EDITOR-IN-CHIEF Then there’s Target, which has been at the limited edition game for a while now, most spectacularly with the Liberty of London program in 2010 and last fall’s Missoni collection. The results were sufficiently impressive that Target enshrined the practice this spring by establishing The Shops at Target, which will be reprised again this fall with a new set of brands. Meanwhile, the new kids on the block are pursuing various strategies to make themselves something more than flash sites without becoming mere brick-less ecommerce retailers. In announcing $30 million in new funding last week, ideeli said it will use the money to transform the business “beyond the flash sales model into the next generation of ecommerce.” In April, the Foundary launched Specialty Shops, whose sales last from two weeks to 45 days, and One Kings Lane’s recently introduced Vintage & Market Finds segment offers five-day sales. Now, aping the other guy has a long-standing history in the retail business. Discount stores become grocers. Supermarkets expand their general merchandise. Pharmacies become convenience stores. General merchandise stores add pharmacies. The next twist is on its way from two department stores: the recently ascendant Macy’s and the currently derided JCPenney. Macy’s $400 million makeover of its flagship Herald Square store in New York seeks to recreate the grand shopping emporiums of yesterday with a contemporary twist. Food — in the form of 22 restaurants and food stations — is a big part of driving traffic and turning the place from a store into an entertainment destintation. JCPenney next year is set to unveil a prototype — which should take some time to permeate across the country — that promises a “town square” offering as-yet unspecified services that will almost certainly involve food and likely some spa-style hotspots. In retail, the wheel is ever turning. And there’s nothing ironic about that. HTT
Jennifer Marks
htt120602_004_005 4
S
Plano-Gram
O T H E SI T UAT ION in beautiful downtown Plano, Texas continues to get ever more interesting, the recent departure of Mike Francis being only the latest chapter in the soap opera that J.C. Penney has very quickly become. Penney patron Ron Johnson, in only subtlely throwing his former president under the number 42 Plano crossWarren town bus, told the press Penney’s marketing Shoulberg that efforts were not resoPUBLISHER/ nating with its customEDITORIAL DIRECTOR ers and that he wanted to be more hands-on, thereby making Francis the head of the Department of Redundancy Department. OK, fair enough. The guy at the top of the food chain gets to call the shots and also gets to take the heat when those shots miss. I’m not sure Ron Jon quite did a mea culpa, but that’s really beside the point. Here are the points: 1. Give this guy some time. He is trying to change decades of bad habits on the part of both the company’s employees and its customers. This is going to take some time … lots of time. Setting up Francis as the fallguy four months into the process is really not fair, certainly not to Francis but really not to Johnson either. Having lead investor Bill Ackman say the worst is over and the company would start putting up some positive results soon didn’t help. It also clearly proves the next point. 2. Bill Ackman is calling the shots at this thing. Ron Jon is the front man and it’s his baby to make work, but Ackman — a short-term private equity-mindset kind of
guy if there ever was one — is the one who got Mike Ullman to bring Johnson in, and he’s the one looking to make a fast buck on Penney. He’s already decided one quarter into the repositioning that things are on the rebound. That’s just absurd. Retail history shows that this big a transformation takes years and there’s still no guarantee it will ultimately work. The Mike Francis departure is proof that Johnson does not have years. 3. The power of the coupon is without question overwhelming. Going from a zillion coupons to none is a pretty drastic step, the boys in Plano have quickly learned. It’s a lesson that Macy’s learned when it tried to scale back — not even eliminate — coupons during the early Terry years. It’s a lesson that Bed Bath & Beyond has gotten an A-plus on as the very cornerstone of its marketing and merchandising program. Don’t be at all surprised to see some Penney coupons again before the end of the year. They may not call it a coupon, but a coupon by any other name is… 4. Penney vendors are getting creamed. There are enough anecdotal reports of individual sku comps being off by 40% or more to know that the store’s suppliers are taking some pretty massive hits during this period. You have to wonder if we’re going to see a round of vendor bankruptcies or at least severe trauma while Penney sorts out its game plan. 5. Market share is in play perhaps as never before. With Penney trying to get grounded, Kohl’s stumbling around a bit and Sears and Kmart rapidly becoming irrelevant, there’s a giant swath in the middle of the market up for grabs. Macy’s, Target and Bed Bath have no doubt already taken note. Like any good soap opera, the twists in this story will be downright fascinating to watch. HTT
6/22/2012 1:03:41 PM
News
> hometextilestoday.com
Coyuchi Supplies Product to Adrian Grenier’s SHFT Studio
5
Home Textiles Today
June 25, 2012
Retail Briefs JCP Prez Exits, Tsuris Ensues
A
fter last week’s announcement that JCPenney president Michael Francis was leaving the company after less than nine months on the job, Wall Street brayed, its stock took a hit and ceo Ron Johnson said he will oversee marketing himself for the time being. Johnson told Women’s Wear Daily the company will not seek a successor to Francis in the immediate term. He also offered an explanation for Francis’ departure. “My job as ceo is to really take responsibility for everything. I felt compelled to dive in and help with the new strategy. Michael and I both concluded we didn’t need two hands on the same steering wheel. The marketing I largely left to him. The fact that it hasn’t resonated [meant] I had to get involved,” he told WWD. The decision to part ways was mutual, he said.
Burlington Coat Factory Pares Back Loss
B
BY ALEX LEMONDE-GRAY L OS A NGELES — Coyuchi, an 100% organic cotton bedding source, will supply products to SHFT Studio, a penthouse demonstrating sustainable and ecoconscious design co-founded by star of HBO’s “Entourage” Adrian Grenier. Coyuchi will provide all-natural, organic bedding and bath products including duvet covers, throw pillows, blankets, towels and more to outfit SHFT Studio. “We are so thrilled to have captured the attention of SHFT, whose mission falls right in line with Coyuchi’s goal to bring nature home,” said Matt Levinthal, vice president of marketing, Coyuchi. “Together we hope to introduce a more natural approach living while showcasing the ultimate in comfort, quality and beauty for the home.” Founded by Grenier and film producer Peter Glatzer, SHFT is a cultural media platform, offering original video series, curated shopping and other re-
Coyuchi will provide all-natural and organic bedding and bath products to outfit the SHFT Studio, founded by Adrian Grenier, left, and Peter Glatzer.
sources to promote environmentally conscious living. Grenier and Glatzer founded SHFT after creating the TV show “Alter Eco” for Discovery Channel’s Planet Green. Billed as “an urban eco-oasis in the heart of Hollywood,” SHFT Studio is housed at The Residences at W Hollywood. Everything used in decorating the space will be for sale on SHFT.com. SHFT will also produce web video content showcasing the space’s sustainability and conservation focused features. SHFT plans to host private events and screenings, conduct meetings, produce lifestyle and video content, and display curated products in the new Studio. SHFT receives support from its founding partners Virgin America, Stonyfield Farm, Marvell semiconductor, AOL Huffington Post, The Residences at W Hollywood and Ford Motor Company. HTT
7 W Ramps Up Tenant Roster Ahead Summer Gift & Home Textiles Week NEW YORK — Industry showroom
hub 7 W New York has added 14 new home textiles and gift supplier tenants to its building, which is located off Fifth Avenue on 34th Street. The newcomers join the more than 500 current suites and lines, 7 W noted. “We are very pleased with our leasing activity this year and
htt120602_004_005 5
are excited about the number of new showrooms who have come on board, and of course the wide range of product offered by our new partners”, said Chris Collins, vp and general manager. Among those who are new to the building since January edition of the Gift & Home Textiles Week, home textiles suppliers include: • Sa m Salem & Son, 500
• G ul Ahmed Textile, 515 • Louisville B edding, 600 • K alaty Rugs, 807 • Al- Karam USA, 839 • Nisha t Mills USA, 933 Home textiles suppliers expanding their showrooms at 7 W include Apache Mills in suite 422 and S.L. Home Fashions at 735. The market takes place Aug. 17-23. HTT
urlington Coat Factory dramatically narrowed its first quarter loss to $3.9 million compared to a net loss of $21.0 million in the year-ago quarter. Sales rose 5.7% to $53.3 million, with comps edging up 0.6%. Tom Kingsbury, ceo, said inventory turn was 14% faster during the quarter ended April 28 and the retailer reduced the amount of aged inventory by 15%.
Costco Buys Out Remaining Stake in Mexican JV
C
ostco Wholesale Club is acquiring the remaining 50% stake in Costco de Mexico from its joint venture partner, Controladora Comercial Mexicana, for approximately $766.79 million. The Mexico Citybased subsidiary operates 32 units.
Crate & Barrel Launches Registry App
C
rate & Barrel launched a wedding and gift registry app for the iPhone and iPod. Customers can use the app to create and edit a registry, scan bar codes while in-store to add products to the registry, search products using voice command, access a registry assistant for ideas, view purchases in real time and locate stores. The app is available at http://www.crateandbarrel. com/Mobile/App.
Kohl’s Takes on Limited-Edition Programs
H
&M started it. Target ran with it. And now Kohl’s is getting into the limited-edition designer collection business with a short-run program of misses apparel from designer Narciso Rodriguez, which debuts in November. Kohl’s said it will launch multiple DesigNation collections throughout the year, each influenced by a designer’s travel inspirations. Will any of those future programs include home? “We have not finalized plans,” a Kohl’s spokeswoman told HTT.
6/21/2012 3:53:45 PM
6
Home Textiles Today
June 25, 2012
News
> hometextilestoday.com
Windows Show Growth BY JILL ROWEN NEW YORK — Sales of soft window treatments are showing signs of growth, but as with all home textiles categories, the overall story is much more complex. While some makers are reporting stellar increases with new programs and new customers, others are only cautiously optimistic given the slow recovery for the economy and increased costs. But across the board, there are two truths that everyone can agree on: the impact of JCPenney’s future plans will be felt deeply in the window category and the ecommerce sector of the business is still growing by leaps and bounds. “Business is picking up and we saw an uptick during tax refund season,” said Sandy MacNeil, svp, sales and merchandising, Beacon Looms. Acknowledging the slowly rebounding economy, MacNeil nonetheless noted that consumers are becoming used to a “new normal” and beginning to slowly spend. In particular, MacNeil said its kids’ business — the industry’s “cheap
and cute” category — was good. “People still spend on their kids,” she said. For Beacon and others, new looks in sheers including textures, embellishments and
embroideries are trending, as are linen and faux linen “dry looks.” “Anything with bling and shine. A lot of linen and dry looks and ikat prints is what we are seeing,” said Jason Carr, principal, Softline Home Fashions. A c c o r di n g t o T h e N P D Group’s Consumer Tracking Service, all drapery lengths saw dollar sales increases in the past 12 months, though ceiling to floor options saw the most significant increases compared to last year.
Solution-based offerings such as black-out curt ains, energy efficient constructions and all-weather offerings are still strong contenders. “We’re having a good year, and are ahead of last year,” noted Carl Goldstein, vice chairman, S. Lichtenberg. “Our blackout business is especially good.” “Business is very good. Spring was great. There’s tentativeness for the next few months, but we’re happy and going full ahead,” noted Barry Goodman, vp, Commonwealth Home Fashions. Winners for the company include its thermal sheers and its outdoor business which is “exceptionally strong.” The tent ativeness comes from the rising price of everything. “The price of cotton —
“Business is picking up and we saw an uptick during tax refund season.” —SANDY MACNEIL, Beacon Looms
which didn’t impact our business as much as others — has come down, but freight, electricity, water, packaging, labor
Source for all tables and charts: Home Textiles Today market research
WINDOW TREATMENTS Distribution channels 2011 total retail sales: $2,695 million up 5.1% from $2,565 million in 2010 2011
Mid-price chains Discount department stores Home textiles specialty chains Direct-to-consumer Home improvement centers Off-price chains Variety/closeout Department stores Single-unit specialty stores Other Total *Other includes warehouse clubs and military exchanges. Figures have been rounded. 2010 figures have been revised.
htt120602_006 6
$1,211 $890 $305 $127 $47 $28 $26 $21 $20 $20 $2,695
2010
$1,156 $847 $290 $118 $45 $26 $25 $20 $19 $19 $2,565
% CHANGE
4.8% 5.0% 5.3% 7.1% 5.1% 6.1% 6.2% 3.7% 3.7% 5.1% 5.1%
WINDOW TREATMENTS
10.5% of the Home Textiles Universe
$25.72B $25.05B 2011 Home Textiles 2010 Home Textiles Universe Universe
is up,” said Goodman. Carr seconds the concerns. “We’re very cautious about our inventory; and we’re cautious about our Chinese partners,” he noted. “The recovery we were hoping for is coming much more slowly.” At retail, there is also understandable turmoil in the category. Michael Francis, JCPenney’s president of only nine months left abruptly last week and the retailer’s still unfolding marketing and merchandising plans are not boosting sales as yet. Suppliers noted that a revolving door of buyers and executives made it difficult to know how it would all work out. “No matter what happens with Penney, the result will be felt by the entire industry,” noted Christine Bolton, president, Corona & Robertson, a division of Natco Fabrics. “It’s unlikely that a 100 million dollar business will shift completely. A large part of that will just be gone.” On the plus side, Bolton reported that Natco’s home center business was good and the company overall was “on a steady roll.” One retail sector that is not in turmoil is e-commerce. In
Up
2.7%
“The price of cotton — which didn’t impact our business as much as others — has come down, but freight, electricity, water, packaging, labor is up.” —BARRY GOODMAN, Commonwealth Home Fashions
HTT’s results, e-commerce was up by 7%, the highest gain of any sector. “ T h e g r ow t h i n e - c o m merce is staggering,” according to Budd Goldberg, ceo, Ellery Homestyles. While the industry overall is up in the single digits, the e-commerce portion is in the double digits in some cases, he noted. According to Interactive Media in Retail Group (IRMA), total internet sales in the United States will grow at an annual rate of 10% to 15% in the next few years. HTT HTT’s new Database series replaces the long-running Facts series of category sales reports.
6/20/2012 3:33:01 PM
,I \RX¶UH LQ home textiles New York is the market. And the market in New York is the TEXTILE BUILDING For 90 years, 295 Fifth Avenue has been the leading showcase for the home textiles industry, with the best location, the best value per square foot, services that cater to your distinctive needs, high-profile traffic, high-tech security, a wi-fi buyers lounge and the personal service of a staff of 15. Give your business the best market, in the market. Call Lou Lombardi, President & CEO, Manhattan Properties, Inc. 212-685-0530 ƒ ceo295@aol.com ƒ on-site management
The Textile Building at 295 Fifth We are the market
8
Home Textiles Today
June 25, 2012
News
> hometextilestoday.com
Pindler & Pindler Adds Linen Fabrics From the Richard Frinier Collection For Sunbrella MOORPARK, CALIF. — Pindler & Pindler, an international fabrics and trim resource for the interior design trade, has added an exclusive line of Europeaninspired fabrics from the Richard Frinier Collection for Sun-
htt120602_008_027 8
brella. Maison et Jardin features Frinier’s interpretation of classic linen constructions and coordinating stripes and jacquards, resulting in elegant home décor that offers legendary Sunbrella
performance. “ We h a v e s e e n a h u g e demand in the marketplace for upper-end Sunbrella performance fabrics that can be used both indoors and out,” said Curt Pindler, president of
Pindler & Pindler. “Using subtle nuances of yarn shades and weave effects, Richard has created the look of natural linen that is very popular among the design trade; the timing of this collection is perfect.”
Frinier created the Maison et Jardin Collection to erase the boundaries between indoor and outdoor upholstery. Authentically designed linen constructions in two weights are complemented by a duo of sunwashed stripes and four vintage jacquard patterns. Each fabric is subtly distressed to create the luxurious appearance of gently aged surface textures with a naturally soft hand. “We have re-interpreted heirloom linen weaves and authentically styled jacquards for today’s professional interior designers and their clients,” said Frinier, an internationally recognized fabric, furniture and accessories designer. “These fabrics can be used to transform transitional and soft-modern living spaces to evoke the romantic essence of the countryside of Provençe or to create more sophisticated, contemporary living spaces with neutral and tonal textures.” The Maison et Jardin Collection includes Classique, which is a lighter weight construction reminiscent of traditional linen textiles historically used for fine clothing and table linens. Vintage is a heavier weight construction epitomizing rich and textural characteristics sought after in antique linens. La Mer and La Plage are two stripe patterns with vintage textural surfaces inspired by Frinier’s travels to Mediterranean seaside and coastal villages. The four correlating jacquard patterns are Fontainebleau (floral motif), Fleur-de-Lis (classically styled lily or iris), Volute (scrollshaped forms) and Orleans (garden gate pattern.) “Success in today’s marketplace requires collaboration among companies and individuals with common goals and aesthetics,” said Greg Rosendale, interior fabrics manager for Glen Raven Custom Fabrics, the makers of Sunbrella. “Pindler & Pindler, Richard Frinier and Sunbrella have long histories of bringing beautiful and durable fabrics to the marketplace; this latest addition by Pindler & Pindler furthers our partnerships for the benefit of professional interior designers.” HTT
6/20/2012 5:16:22 PM
Fabrics that inspire the imagination. Bring this ad to life.
Sunbrella® is a registered trademark of Glen Raven, Inc.
Whether it’s the freedom to create or the freedom to live in the moment, Sunbrella® fabric is perfect for everything – from sheers, to furniture, to awnings and more. Discover beautiful, worry-free fabric at sunbrella.com/snow.
Untitled-62 1
6/15/12 4:08:39 PM
10
Home Textiles Today
June 25, 2012
News
> hometextilestoday.com
2nd Half Trade Shows Gear Up for Business PREVIEW FROM PAGE 1 July 11-18
Atlanta International Gift and Home Furnishings Market n
er
Americasmart, Atlanta (404) 220-3000 www.americasmart.com New home textiles exhibitors include Ann Gish, Belle Fiore, and French Laundry Home. The show will offer a variety of seminars and activities each day. On July 12, there will be a complimentary ice cream party at 2 p.m. in Building 1, on Floor 3 that offers participants a chance to win a Kindle Fire. Trend forecaster StyleSight will present the interior forecast for fall and winter 2013 on July 13 from 1 p.m. to 2 p.m. in Building 1, Floor 14, Seminar Room. The annual industry Icon Awards will take place July 14 at the Atlanta Marriott Marquis. The cocktail party will begin at 7 p.m., followed by the ceremony and awards presentation at 7:30 p.m. The program, co-sponsored by HTT parent company Sandow Media, will honor home and gift retailers, manufacturers, sales agents and service providers from across the industry. Comedian Jeff Foxworthy and Grammy-winning singer/songwriter Darryl Hall will be the featured entertainers. July 12-15
Atlanta International Area Rug Market Americasmart, Atlanta (404) 220-3000 www.americasmart.com New exhibitors include Bungalow Flooring, Home Accents Alliance, Innovations International, Tayse Rug, The Rug Collection and Zollanvari. Exhibitors with expanded or relocated showrooms include: Anadol, Azra Imports, Banilivy Rug Corporation, Jaipur Rugs, Kaleen Rugs and Liberty Oriental Rugs. During the show, the Oriental Rug As-
htt120602_010_023 10
2nd Half Trade Show Preview sociation will hold a number of seminars as well as sessions devoted to helping members pass the CRA exam. In addition, association education chairman Phil Menendian will lead a tour through the rug market July at 3 p.m., starting from Building 1, Floor 4, Room 4-B-1. July 24-26
Home Textiles Sourcing Show Jacob K. Javits Center, New York (678) 732-2418 www.hometextilessourcing.com Running in tandem with TexWorldUSA, largest sourcing event in North America for apparel fabric buyers, the Home Textiles Sourcing Show will feature nearly 100 international exhibitors offering a variety of products, including bath, bed linens, floor coverings, kitchen, outdoor, pillows, tabletop, upholstery, wall coverings and window coverings. A series of Lenzing-sponsored seminars will take place each day. Among the topics are new sourcing opportunities in Southeast Asia, textiles innovations, trend forecasts, eco-certifications, designing for international markets, and more. The show will also debut its alliance with Global Color Research, an international trend studio for color and design. Global Color Research curated the trends on display in January at Heimtextil in Germany, which like Home Textiles Sourcing Expo is organized by Messe Frankfurt. The studio also contributed to Heimtextil’s official trend book, Montage. Heimtexil trends and Montage images are providing direction for the trend area at the upcoming Home Textiles Sourcing Expo. July 30-August 3
Las Vegas Market World Market Center, Las Vegas
(702) 599-9621 www.lasvegasmarket.com Las Vegas Market will hold its grand opening celebration July 30 at 6:00 p.m. in the Grand Plaza featuring performances by Absinthe Las Vegas, an acro-cabaret variety show from Caesars Palace. The event will also include themed food stations. The 2nd annual Gift for Life Reception, gift and home industries’ national charity funding the fight against HIV/AIDS will take place July 31 at 6:00 p.m. in the SkyView Terrace. Tickets are required. Several educational seminars will be held each day at the show. The 2013 Sherwin-Williams Colormix forecast is scheduled for July 31 from 11 a.m. to noon in Buildng C, C176. Also July 31, a panel of design specialists will present Design Trends and the Role of Technology from 1:00-2:00 p.m. in Building C, C344. On Aug. 2, How to Pin Down Customers with the Power of Pinterest will cover the use of one of the fastest-growing social media sites. The session takes place from 10:00-11:00 a.m. in Building C, C344. August 17-23
New York Home Textiles Market At 7 W. 34th St. as part of 7W New York Gift & Home Textiles Market Week: August 17-23 At 230 Fifth Ave. as part of NY Gift Show & Home Textiles Market Week At the Javits Convention Center as part of At Home featuring Home Textiles: August 19-22 Running in tandem with the New York International Gift Fair and New York Gift Week, the market feature a range of better home fashion products, including bed and bath fashions, table linens, kitchen textiles, towels, decorative accessories, area rugs, window treatments and decorative fabrics. As part of At Home featuring Home Textiles, five key home design trends will
be showcased in a new Open House at the Javits Center. These key themes also will be explored in a related seminar Aug. 19 from 8:30-9:30 a.m. at the Javits Center. HTT publisher/editorial director Warren Shoulberg will moderate a panel discussion featuring Susan Feldman, co-founder of One Kings Lane, and Laurie Pressman, Pantone vp for fashion, Home + Interiors. Tickets cost $20 advance/$25 onsite, and registration is available online at www.nyigf.com/programs. The At Home section will host a variety of events. There will be an At Home welcome celebration Aug. 18 from 5:006:00 p.m. at Pier 94. At the event, ASID’s NY Metro Chapter will bestow its “Best of the Best NYIGF Summer 2012 Awards” to At Home exhibitors in seven categories: Imaginative Product Presentation; Innovative Product Design; Social Responsibility / Ecological Sensitivity; Lighting; Accessories; Textiles; and Wall Art. August 18-22
New York International Gift Fair Jacob K. Javits Convention Center, Passenger Ship Terminal Piers, New York (800) 272-7469 www.nyigf.com The NYIGF has rearranged its summer schedule, staggering the dates of its various show components. Those most pertinent to home textiles include: Aug. 18 – 21: At Home, Pier 94; Aug. 18 – 21: Handmade Designer Maker and Handmade Global Design, Javits Convention Center; Aug. 19 – 22: At Home featuring Home Textiles, Javits Convention Center; Aug. 19 – 21: Artisan Resource, Pier 92 The ART (Accessories Resource Team) will facilitate “Retailer Roundtables” on Aug. 18. The open forum discussions will address social media, in-store events, store operations, retail competition, open to SEE PREVIEW PAGE 23
6/21/2012 4:09:35 PM
INSIDE
August 28-30, 2012 Shanghai New International Expo Center Shanghai, China www.intertextilehome.com
A Special Advertising Section
shanghai 2012.indd 1
6/19/12 10:15 AM
2
Inside Intertextile Shanghai Home Textiles
Intertextile Shanghai To Draw From Entire Textiles World The fair is shifting from one solely focused on export to an event for both the international and the Chinese domestic markets This year, Intertextile Shanghai Home Textiles will be more international in flavor than ever. The 2012 edition of the fair, to be held August 2830 at the Shanghai New International Expo Centre, will feature newcomers from Australia, Belgium, France, India, Portugal and Thailand taking part in China’s leading home textiles trade event. In addition, pavilions from Greece, Italy, Korea, Pakistan, Taiwan and Turkey plus an EU zone will feature leading international bedding and upholstery brands in halls W1 and W2. The show’s organizer, Messe Frankfurt (HK) Ltd., credits China’s increasing demand for quality imported home textiles with boosting international participation.
in the international area, which now measures 23,000 square meters (about 250,000 square feet) of exhibition space. For the first time, Fedustria vzw, a federation of Belgian textile, woodworking and furniture manufacturers who regularly show at Heimtextil, will debut a pavilion that will showcase upholstery and decorative fabrics from six companies including Annabel Textiles, Boelaert & Moens, Symphony Mills, Tavelmo / Movelta / Waesland, Ter Molst International and TissatDeslee Interior Fabrics. “The global market is becoming bigger and it’s no longer possible to reach the whole world by exhibiting in one single trade show,” said Mark Vervaeke, division man-
“The global market is becoming bigger and it’s no longer possible to reach the whole world by exhibiting in one single trade show.” —Mark Vervaeke, Fedustria vzw
“As China is now the world’s second largest consumer goods market, many international suppliers are hoping to expand their business in this thriving sector, which is why the show’s positioning has evolved from an export oriented trade fair to both an import and export trading platform,” said Wendy Wen, director of trade fairs for Messe Frankfurt. In response to international interest, the fair has grown from 11 to 12 halls, with a 33 percent increase
ager for Fedustria vzw. For the same reason, Portugal-based manufacturer Toque Dourable will join the fair to promote their fashionable quilts, duvet covers, throws, curtains, pillowcase, tablecloths and pure wool bedding. “We hope to find wholesalers for our products in China, which is a new market for us, and this fair is a chance to connect with potential clients from this region,” said Joana Ribierio, a spokesperson for the company.
Newcomers from Australia, Belgium, France, India, Portugal and Thailand will be showing this year.
“Last year, our agent in China joined this fair and received a positive response from the Chinese customers,“ said Antoinette Casol, president of Antoinette et Freddy. “This time we decided to join on behalf of our company to establish direct business connections with home furnishing printers and designers from China.” For Thai Filament Textiles Co. Ltd, developing new and innovative products is necessary to maintain a competitive edge in the massive China market. “We will feature our new collection of linen and silk-look curtains and upholstery fabrics to attract new customers at the show,” said Sunil Kher, a representative of the company. Also new to the show is WLS Australia, the sole distributor for Australian bedding brand Kelly & Windsor in China. They will display highquality wool quilts, alpaca quilts, blankets, pillows and baby bedding suitable for the mass consumer market in China.
Booth at the 2011 Intertextile Shanghai Home Textiles trade fair
This year’s Intertextile Shanghai has expanded at the New International Expo Center to almost 250,000square feet of exhibition space.
Inside Intertextile Shanghai Home Textiles is a special advertising section for Home Textiles Today profiling the upcoming Intertextile Shanghai Home Textiles fair in August in China. This section was prepared by the Home Textiles Today marketing department.
shanghai 2012.indd 2
6/19/12 10:15 AM
Inside Intertextile Shanghai Home Textiles
3
Shanghai Fair Continues to Focus on International Textiles Market Show organizers Messe Frankfurt point to expanded presence of exhibitors and pavilions from European and Asian companies Intertextile Shanghai Home Textiles fair has become the go-to event for the worldwide textiles market, trailing only its sister fair, Heimtextil, in Frankfurt on the global scene. Wendy Wen, director of trade fairs for Messe Frankfurt (HK) Ltd., organizers of the event, gives an overview of the 2012 event. 1. Intertextile Shanghai Home Textiles continues to be positioned as the leading home textiles trade fair in Asia. What makes this fair the best place for American and European companies to shop for and source home textiles products from the Asian region? With over 25 years of experience in organizing trade fairs in Asia, Messe Frankfurt has developed strong networks and expertise in providing professional trade platforms across the textile industry supply chain, our strongest trade fair portfolio. This year, in its 18th edition, Intertextile Shanghai Home Textiles will attract over 1,100 suppli-
hensive sourcing platform. 2. What’s new and different about this year’s fair?
Wendy Wen: “China is keen to keep up its competitiveness in export business by improving its product quality and actively cooperating with industry players worldwide”
ers who will showcase an entire selection of home textile products. This season we have a strong exhibiting focus within the Asia Pacific textile industry. Exhibitors from China are showcasing home textile related products from the entire supply chain including bedding, upholstery fabrics, curtains, towels, sun protection systems, wall coverings and interior accessories in a range of prices. In addition, suppliers from Taiwan will feature deco-
rative and functional fabrics. Korea producers are highlighting synthetic upholstery fabrics with fancy design. Meanwhile Pakistan manufacturers are presenting cotton bedding and towel products. And suppliers from India are displaying quality cotton bedding and upholstery fabrics. Besides Asian made products, the fair will also present a full range of topquality home textile products from Europe and other regions, providing a compre-
Italy is one of a number of European countries participating in Intertextile Shanghai
shanghai 2012.indd 3
Developing the fair in line with the international market is important for attracting both exhibitors and visitors. As China is now the world’s second largest consumer goods market, many international suppliers are hoping to expand their business in this thriving sector, which is why the show’s positioning has evolved from an export oriented trade fair to both an import and export trading platform.
the direction of Nelly Rodi, will interpret 2013 home textiles trends in four themes: “Primal Future”, “Decorum Play”, “Expressive Nature”, “Sensual Well-Being” (see pages 6 and 7). 3. Any changes in the makeup of the Chinese companies at the fair? Are there new resources being added, perhaps from places in the interior of China that many overseas buyers aren’t familiar with? To further improve the whole home living experience at the
“The show’s positioning has evolved from an export oriented trade fair to both an import and export trading platform.” —Wendy Wen, Messe Frankfurt (HK)
Exhibitors and product displays will also be arranged within the whole home concept framework, where visitors can find a range of textile products for an entire home living concept in one convenient location. These include bedding & towels, curtain, upholstery, interior decoration and sun-protection system and wall covering. Our Trend Forum has also changed from a purely home textiles display to home living trends by adapting up-andcoming home textile products, set against a backdrop of different moods, colors and themes. The new “Intertextile home trend committee”, chaired by five industry experts from France, under
fair, this year, we have an expanded section of wall covering and accessories suppliers from China in addition to the regular upholstery, sunprotection system, bedding and towel zones. This offers a complete home living supply chain to complement buyers’ sourcing needs. Exhibitors taking part in this expanded section include Zambaiti (Baoding) Wallcovering, an Italian based wall covering producer renowned for elegant design; Uniwal, a specialist in non-woven, gold foil and fabric-backed wallpapers; and Yava Aristocratic Family, a leading interior decoration products supplier from Chongqing. Continued on page 4
6/19/12 10:15 AM
4
Inside Intertextile Shanghai Home Textiles
Continued from page 3
Another new feature is the Zhouquan pavilion. Zhouquan is a town in Zhejiang province located at the Eastern part of China. This region is well known for producing silk quilts. More than 20 top manufacturers from this area will form into a pavilion in the domestic hall, promoting their expertise to the international market. Among them are Tongxiang Tiannuo Home Textiles, Huanasi and Yinsang. They will showcase silk quilts in satin strip, jacquard and various prints and patterns. 4. There is a sense in the U.S. that Chinese companies are less interested in exporting to the American market than they used to be. Do you believe that’s true and can you talk about the overall export strategy of the Chinese home textiles industry, particularly as it pertains to the U.S. and Europe. The decrease in China’s export to the U.S. can be attributed to the U.S.’s declining demand rather than China’s lack of interest in the American market. According to the statistics from China Home Textiles Association, US total imports of home textile products in 2011 dropped, most significantly in cotton products, which led to a 5.78% low growth rate of exports from China to the US. In fact, China is keen to keep up its competitiveness in export business by improving its product quality and actively cooperating with industry players worldwide instead of focusing on single market. For the first quarter of 2012, the country’s total exports show a positive 8.89% growth, meanwhile exports to the US also increased by 10.72%. 5. The Chinese Renminbi (RMB) continues to appreciate in value versus the American dollar. How does this impact the fair and the international marketplace. The increasing value of RMB has led international buyers to look for more sourcing
shanghai 2012.indd 4
The Trend Forum is a key element of Intertextile Shanghai this year, focusing on design directions for the entire home.
options in Asia -- instead of China only -- including India, Pakistan, Korea and Taiwan where they also have the skills and technologies in producing mass to high quality home textiles. This trend is also reflected at Intertextile Shanghai Home Textiles as we have had a continuous increase in exhibitors from these regions. The impact of the rising RMB value has also created new business opportunities for American and international brands and retailers. According to some of the international exhibitors and buyers we talked to at the 2011 show, more and more international home textile companies and retailers have local agents, have set up representative offices or retail shops in first-tier cities across China and are expanding to second-tier cities such as Chengdu and Chongqing. 6. How are you feeling about the business conditions in 2012 and 2013 for the worldwide home textiles market? We understand that 2012 and 2013 will continue to be challenging for home textile industry players as Europe and the U.S. are still struggling to economically recover,
Symphony Mills is showing new fabrics as part of a first-time Belgium pavilion representing six companies.
which is directly affecting world markets thereby slowing China’s economy too. Fortunately, the luxury market in China doesn’t seem to be affected, which will be a good opportunity for the industry, most notably for highend products and brands. It’s no wonder that our international halls are expanding as their products, craftsmanship and heritage are in great demand in China, making this platform the most prominent choice for premium international suppliers wishing to expand business in this marketplace.
The international presence at the fair promises to be larger and more extensive than ever.
6/19/12 10:15 AM
Inside Intertextile Shanghai Home Textiles
5
Planning Your Trip Everything you need to know to make your travel arrangements to attend Intertextile Shanghai Home Textiles When President Richard Nixon made his historic trip to China in 1972, the preparations and arrangements needed to make the visit happen were enormous and wide-ranging. Today, 40 years later, American business people traveling to trade fairs and to see suppliers in China have it a whole lot easier. But it’s not just a matter of booking a flight online and showing up at the fair. Those planning on attending Intertextile Shanghai Home Textiles this August need to get their plans in order in advance to make their trips happen. Here are some of the things show visitors need to do: 1. Passport and visa Of course you need a valid passport to go to China, one that doesn’t expire within six months of your visit. You’ll
also need a visa, arranged through the Chinese consulates in the U.S. Their website, www.china-embassy. org/eng/hzqz, gives all the details on what you’ll need, including a letter of invitation from a Chinese business. 2. Travel Many airlines, including American carriers like United and Delta, as well as Asian companies such as China Southern and China Eastern, fly from several U.S. cities to Shanghai, often non-stop. Flights generally fly overnight with travelers losing a day on the outbound leg of the trip, making up for it on the return. Shanghai’s international airport is on the outskirts of the city and generally requires a cab ride in to your hotel. Have the name of your destination written out in Chinese, most cab drivers do not speak or read English. Western-style hotels are plentiful
throughout Shanghai, both near the fairgrounds and closer to downtown. English is almost universally spoken in these hotels catering to American and European business people. The Official Travel Agent for the fair can help in all arrangements: Mega Expo & Meeting Solutions Co., Ltd. Shanghai Ms Jenny Zheng / Ms May Wu Tel: (86) 21 5445 3125 (Ext.805/ (86) 21 5445 3126 Fax: (86) 21 5481 6032 jenny.zhang@megaexpo.cn /may.wu@megaexpo.cn 3. Fair registration Once you’ve got your travel plans set, the next step is to register for the fair itself. That’s easy to do online through the show organizer, Messe Frankfurt:
1) Go to http://portal. messefrankfurt.com.hk/ services/vor/ 2) Complete the form 3) Print out your badge in the confirmation email. Show your badge at the fair’s entrance for fast admission 4. Show appointments 1) Select the suppliers you wish to meet in the online exhibitor list. 2) Go to www.intertextilehome.com, 3) Select Intertextile Shanghai Home Textiles – Autumn Edition and click “Exhibitor List”. 5. Free time Don’t forget about building in a little time for visiting the city of Shanghai. Whether it’s your first time or your fiftieth, the city is a vibrant, exciting place closer in spirit and temperament to New York or
Hong Kong than any other mainland Chinese city. While the fair is on the new side of the city, Pudong, many of the restaurants, stores and attractions you’ll want to see are on the other side of the river, in the older Puxi part of town. It’s a great city to walk and just take in the sights. Even though it’s perhaps the most Westernized city in China don’t be surprised if the locals still want to strike up a conversation with you or take your picture. There’s more to your trip than just sheets and towels. More Show Details Contact: Messe Frankfurt (HK) Ltd. Ms. Candace Lau Tel: (852) 2239 9982 Fax: (852) 2598 8771 Candace.Lau@hongkong. messefrankfurt.com
Home Textiles and Product Manufacturing Bases in China
Gaoyang Decorative fabrics Beijing Qingdao Bedding and towelling Nantong Decorative fabrics
CHINA
Shanghai Hangzhou, *Haining, Jiande, Pujiang, *Shaoxing, *Tongxiang and *Yuhang Decorative fabrics *Zhouquan Bedding and quilted cover Guaugzhou Guangdong province Furniture and upholstery fabrics Furniture
* Regional pavilions at Intertextile Shanghai Home Textiles - Autumn Edition 2012
shanghai 2012.indd 5
6/19/12 10:15 AM
6
Inside Intertextile Shanghai Home Textiles
Live From Shanghai: The 2013 Home Trends The new trend forum will highlight four distinct design directions, as created by an international panel of specialists
Primal Future
Kuan’s Living
Nichibei These new neutral tones are inspired by natural shades and materials including chalk, ivory, string, linen, pebble, tobacco and smoked granite, with elegant touches of coppery gold and intense Tuareg blue. Interiors fuse primitive materials with modern technology.
Expressive Nature Creative Portico
Exotic shades inspired by flora and fauna, such as bougainvillea, canary yellow, mango and cactus are tempered by neutral ecru and kraft beige. This interior showcases natural motifs and materials. Unichina
shanghai 2012.indd 6
6/19/12 10:15 AM
Inside Intertextile Shanghai Home Textiles
The 2013 home trends being presented at Intertextile Shanghai Home Textiles are the work of a new international committee that has its collective finger on the pulse of what’s hot. Under the direction of Nelly Rodi, the leading Paris-based trend forecasting agency, the new committee features cutting edge trend specialists from France including: Yves Mirande, design consultant and journalist; Mathieu Lehanneur,
7
industrial designer; Jean Boggio, jewelry and home furnishings designer and Anne Marie Gaultier Dreyfus, retail specialist and marketing director for Paris department stores Galleries Lafayette and BHV. Nelly Rodi will host a video and visual presentation on the 2013 trends with details on methodology, marketing and sociological factors, as well as a discussion on color and design.
Decorum Play Here precious jewel colors including pearl, emerald, garnet, purple and ruby blend with shimmering dark tones. This interior is an artistic mood marrying illuminations, embroideries and ceramics.
Nichibei Trading Co.
Hong Kong Best Home presenting Italian brand Brignoli-Zante
Well-Being Sensual
Hong Kong Best Home featuring Japanese brand Wakaya Senkou
Featuring sophisticated soft colors such as powder pink, ivory, silver gray and taupe awakened by luminous pastels, these interiors are sensory cocoons with sensual materials. Kageyama
shanghai 2012.indd 7
6/19/12 10:15 AM
8
Inside Intertextile Shanghai Home Textiles
Shanghai Blue Ocean Focus on High-End Bedding
Kageyama’s Japanese Designs Set it Apart in China
Shanghai Blue Ocean Textile Co. is a maker of high-end linen bedding for the Chinese market. Its focus at the fair will be yarn-dyed jacquard and printed down-proof fabric from its own brand, Blue Ocean and the China/Italy/Japan brands it represents. www.bot-china.com The company is an agent for Italian brands Brignoli-Zante and Martinelli, as well as Japanese brand Wakaya Senkou.
Kageyama & Co. makes printed and dyed fabrics for quilts and comforters and tarJapan www.feather-proof.jp
The company sees Intertextile Shanghai Home Textiles as integral to popularizing its products and attracting more customers. ■
Nishat Counts on Scale To Give it Advantage In the Marketplace Competition from neighboring Asian countries is stiff for Nishat Chunian Limited, a bedding company from Pakistan. But lower labor costs and economies of scale give the company an edge, according to Taha Baig, marketing manager. “The past couple of years have been very challenging for the textile sector in Pakistan,” due to rising labor costs and the cost of raw materials, he said. But being a vertically integrated company has its advantages, according to Baig. Pakistan www.nishat.net
Kageyama showcases the best of Japanese print and dyed fabrics.
gets the market in China. To maintain its competitiveness against European and Asian
companies, it is dedicated to maintaining a large inventory and developing new designs in modern and classic styles. The company credits the exquisite nature of Japanese printed and dyed fabric for its popularity on the international market. ■
Nichibei New Roller Shade Has Single Operation Cord Nichibei Trading Co. makes window blinds and shades and its major introduction at the fair will be a roller shade
cerned about child safety.
Its target markets are North and South America, Europe including former eastern Japan bloc and Asia including www.nichibeitrading.com/eng/ China -- as well as its own home turf of Japan. with a single straight operation cord for consumers con- George Niimura, head gener-
al manager, was brutally honest about challenges from European and Asian companies. “There’s no way to compete price-wise. However we have many designs and functions that are not always available from the competition from Europe or Asia.” ■
“Vertical integration has helped us offset most of the impact of rising raw material costs.” While Nishat Chunian is looking to become a global presence, “a significant chunk,” as Baig described it, of its exports go to the U.S. market. American buyers, he said, appreciate the company’s exclusive products for different markets featuring a variety of finishes, fibers and blends. In addition to fabric processing, Nishat Chunian also specializes in unique sewing techniques. As for Intertextile Shanghai Home Textiles, the fair represents an opportunity to tap into the huge Chinese market as well as connect with buyers and suppliers from all over the world, Baig said. “China has emerged as one of the leading economies of the world and it has always been a global player in textile,” he said. ■
Creative Portico Is First-Time Exhibitor shanghai 2012.indd 8
Nichibei is debuting a single-operation cord roller shade as a way to differentiate its product line.
Creative Portico, a bedding supplier, is a first time exhibitor and its main products are India www.porticoindia.com cotton printed bed linens, including duvet covers, quilts,
and bedspreads. The company said it is hoping for the right clients who will see it as alternative to Chinese suppliers.
our customer service makes our products attractive to international buyers,” said Dinesh Nair, vice-president of exports.
“Our designs and quality, along with our innovative packaging coupled with
Target markets for the company include Europe, Southeast and Middle East Asia, and Latin America. ■
6/19/12 10:15 AM
Inside Intertextile Shanghai Home Textiles
9
Gul Ahmed Counts On Pakistani Advantages Gul Ahmed exports to Asia, Europe, South America and North America. Despite challenging economic conditions, “the U.S. continues to have Pakistan www.gulahmed.com an appetite for creative and innovative products,” a company spokesperson said. There are a number of incen-
tives for international buyers to source from Pakistan, with cost-competitiveness chief among them, the company said. Pakistan’s cost advantage grows as labor costs in China and India continue to rise. As for participation in Intertextile Shanghai Home Textiles, “we really hope that the show will open doors to the Chinese market for us.” ■
Kuan’s Living is showing new high-end bedding additions to its luxury offerings.
Kuan’s Living Focuses On Luxury Market Kuan’s Living bills itself as the luxury indicator of home textile industry, specializing in design and quality. The vertical company markets, designs and manufactures upscale linens and custom high-end bedding, as well as bath and kitchen textiles and curtains. Italy/Tawain www.kuansliving.com The 20-plus-year-old company has a design and manufacturing center in Italy and has about 30 retail locations around the world, with several in China, including the company flagship in Shanghai. These stores also sell premium goods from European home textile brands such as Pratesi and Yves Delorme. ■
shanghai 2012.indd 9
6/19/12 10:15 AM
10
Inside Intertextile Shanghai Home Textiles
Indus Home Emphasizing Towels With Special Features Indus Home Limited will be coming to market to promote its fade-resistant and benzo-
bial for better health. In addition, the company will show modal and organic towels.
Pakistan www.indus-westpoint.com
Farhan Ahmed, head of marketing and product development, said the company sells globally. In the U.S., it sees great demand for its towels from big box stores, discounters and department
yl peroxide-safe towels. The company says these towels also have stretch for extra comfort, and are anti-micro-
stores. Ahmed says low production costs enable the company to stay competitive against other Asian manufacturers. Although labor costs are increasing, he noted, raw material costs are stable, and so business in general is stable, he said. ■
Symphony Mills Has New Velvet Collection Symphony Mills has built its reputation on its imitation leather and nubuck looks,
expand in the U.S., South American and Asian markets. “We believe that this show
will bring us new contacts from all over the world,” said Nevejans. ■
and these as well as natural fibers will be the company’s focus at the fair. In addition, the company will introduce a velvet collection in a broad color range.
Australia www.weilishi.com Intertextile Shanghai Home Textiles, the company will be exhibiting its Australianmade Alpaca and wool quilts. “China is a key target for WLS for both high-end Alpaca and wool bedding. We have
While it would be a newcomer to the U.S. market, Ronald Baetens, sales director of Boelaert & Moens,
To maintain its competitiveness against Asian and Chinese suppliers, Symphony Mills offers stock programs, said Serge Nevejans, director. “Our customers can order when they actually need the fabric,” he said.
shanghai 2012.indd 10
WLS is the exclusive Chinese distributor for Kelly & Windsor Australia quilts, pillows and under-blankets. At
already established a significant presence in our first year of collaboration with Kelly & Windsor Australia,” said company representative Martin Li. Goals for the show include making contacts with visiting retailers and buying groups to distribute the company’s bedding collections in China. They are targeting the highend retail and buyer groups, especially in the north of China. ■
Boelaert & Moens Has Secret Intro
Belgium symphony-velvets.be
The company is looking to
WLS Australia Showing Kelly & Windsor Line
Belgium www.bmfabrics.com
Symphony Mills promotes its stock programs as a competitive advantage.
reports that the company is primed to do business there. It is coming to the fair with a new introduction that is be-
ing kept under wraps until its debut. The company offers strong inventory support and the ability to handle small orders, Baetens said. At Intertextile Shanghai Home Textiles, Boelaert & Moens representatives are seeking contact with new customers in new countries. ■
6/19/12 10:15 AM
Inside Intertextile Shanghai Home Textiles
Advansa Showing Suprelle and Climarelle Advansa’s dedication to innovation, technology and branding has contributed to its stature as one of the largest polyester manufacturers in the world. Its newest target markets are the U.S. and Asia, where the company Germany sees rising demand for quality bedwww.advansa.com ding fabrics.
11
Unichina Introducing New Jacs and Prints Unichina, an import wholesaler for decorative fab-
style curtains will introduce jacquards, new patterns and prints at the fair.
Spain www.unichinadistribution.com It will also be promoting Sati, one of Spain’s largest texrics for interior design tile companies, with over 40 and contract, outdoor, years of experience in makupholstery and European-
ing products such as curtains and upholstery. The company’s target markets are China and Europe and it specializes in fast delivery for large capacity orders. ■
At Intertextile Shanghai Home Textiles, Advansa is showing Suprelle fibers and Climarelle Cool for bedding, a patented fabric that is cool to the touch. The company is interested in making new Asian contacts at the fair to start new partnerships and develop business here. ■
Ter Molst To Preview New Mood Collection Ter Molst, a Belgian manufacturer of upholstery and decorative fabrics, is coming to Intertextile Shanghai Home Textiles with its latest Proposte & Belgium Evteks collection and will prewww.termolst.be view its new Mood collection. The company is one of six companies participating in a pavilion organized by a federation of Belgian manufacturers that will showcase upholstery and decorative fabrics.
UniChina will have a new range of jacquard, pattern and print introductions at the fair.
According to Carl Vanneste, sales manager, Ter Molst targets export markets in Europe, the Middle East and Southeast Asia. It is fully integrated, with its own yarn and dying plant. And as a result it can offer competitive prices. “We are also very flexible and can respond quickly to market needs. Our collection is international and is suitable for wholesale as well as manufacturers,” Vanneste said. ■
Richloom Shanghai Sees Fair As Way to Expand Customer Base For Richloom Shanghai Trading Ltd., Intertextile Shanghai Home Textiles “is a stage for us to meet more customers,” according to Jade Wang, human USA resources manager. She said her www.richloom.com company, the Asian division of U.S. company Richloom Fabrics Group, which launched in 2006, uses the fair to “develop more customers, get more orders and follow the market trends from the show.” The privately-held Richloom sells upholstery fabrics, outdoor fabrics, contract and hospitality fabrics, home decorative fabrics and finished bedding ensembles, window treatments and accessories to furniture manufacturers, retailers and the contract and hospitality trade. Richloom’s fabric constructions include prints, jacquards, tapestries, dobbies, yarn-dyes and piece-dyed fabrics. ■
shanghai 2012.indd 11
6/19/12 10:15 AM
Untitled-47 1
6/11/12 12:33:14 PM
News
> hometextilestoday.com
June 25, 2012
Home Textiles Today
23
2nd Half Trade Shows Gear Up for Business PREVIEW FROM PAGE 10 parel, which includes an array of daibuy budgeting, credit card policies ly seminars. Topics include how to sell and more. The sessions will run from one’s brand overseas, growing ecommerce traffic, using Google to boost 9:30-11:00 a.m. in the Pier 94 Café. The new Artisan Resource segment sales, how to open a retail store, sourcing challenges, of the show will and consumer offer a series of 2nd Half Trade Show Preview trends, among seminars for exmany others. hibitors and atAs part of the core Magic Show, the tendees. Attendee programming includes a daily “Importing 101” sem- Buzz Boutique will provide attendees inar, addressing importing basics, FOB with information about tools for digpricing, customs, warehousing and ital fashion marketing, from mobile distribution at Pier 92 at 9:00 a.m. on applications to social media to digiAug. 19, 20 and 21. An opening night tal advertising. Participating compareception will take place on the exhib- nies include Google, eBay Fashion, it floor at Pier 92 Aug. 19 from 5:00- Storesigns.com, Handshake, Volusion Ecommerce and Social Radius – each 6:00 p.m. New York Chapter of the Interna- of which will demo their products and tional Furnishings & Design Associa- present a workshop. tion (IFDA) will sponsor “Color Trends and Practical Applications” on Aug. August 28-30 20, from 9:00-10:30 a.m. Doty Horn of Color Voyant, a color marketing company, will preview color trends for 2013-14. Lisa White, creative director of WGSN, the online trend-analysis and research, will present seasonal Macro Trends which predict interior and fashion translations of these color directions. In a first-ever partnership with NYIGF, the Fashion Group International will host “Double Dossier: Fashion Designers on Home. Home Design Redefined” on Aug. 21 from 9:00-10:00 a.m. Designer Ralph Rucci of Chado Ralph Rucci and others will address lifestyle trends between the worlds of fashion apparel and home design. The Home Textiles Market Week “Best New Product Awards,” selected by a panel of trade and consumer editors, will be announced Aug. 21. August 20-23
Sourcing at Magic Home Las Vegas Convention Center, Las Vegas (310) 857-7653 http://www.magiconline.com For the first time, the country’s largest apparel trade and sourcing show is adding a home furnishings component. In addition to a broad array of Chinese manufacturers, the home section will feature exhibitors from the U.S., Bangladesh and India. Product categories will include fabrics, materials and components for home application (bed, bath and kitchen linens, towels, window treatments, rugs and accessories). The show runs concurrently with the Sourcing at Magic section for ap-
htt120602_010_023 23
Intertextil Shanghai Shanghai New International Expo Centre Pudong, Shanghai, China (852) 2238 9982 www.intertextilehome.com This year’s show will feature 1,162 exhibitors, up 10% from 2011. The number of international exhibitors is also growing, with country pavilions from Belgium, Greece, Italy, Korea, Pakistan, Taiwan and Turkey. Also new and exhibiting independently are French home textile design house Antoinette et Freddy, curtain and upholstery fabrics manufacturer Thai Filament Textiles Co Ltd and Australian bedding manufacturer WLS (Aust) Pty Ltd. International trend forecaster Nelly Rodi will host a video and visual presentation, further explaining the 2013 trends including seasonal trend stories as well as directions on colour, design and texture. The related Trend Forum curated by Rodi and a panel of designers will expand beyond home textiles to showcase an entire lifestyle experience. In addition, China Home Textiles Trends Research and Extension Atelier will unveil a Chinese inspired home textile and color trend forum located in domestic hall. September 10-16
Maison & Objet Parcs des Expositions, Paris-Nord Vilepinte, Paris (888) 522-5001 www.maison-objet.com In Hall 7, the “projets” exhibition for interior design will be designed by Philippe Boisselier. His work will cen-
ter around three themes: outdoor and bath wellbeing; craftsmanship and decoration; and technical and technological innovations. Maison will release future details of special events and exhibits later this summer. The fall edition of the show will just overlap with Paris Design Week – during which some 60 studios and emporia will welcome visitors with their most forward-looking presentations from Sept. 10-16. September 10-13
New York Home Fashions Market New York showrooms, New York (212) 297-2131 (Kellen Co.) www.homefashionproducts.com The showroom-based home textiles market, colloquially known as “market week,” will kick off with HTT”s semiannual market party on Sunday, Sept. 9. This season, the party returns to 230 Fifth Ave. in the 230 Fifth lounge and restaurant on the 20th floor. The party will kick off at an earlier time this fall. Doors open at 5:30 p.m. and the event runs to 7:30 p.m. Just before the party, the HFPA’s (Home Fashions Products Association) Young Professionals Group – known as the YoPros – will hold an industry panel and networking session at 230 Fifth Ave. from 4:00-5:15 p.m. Details and participants will be announced this summer. HFPA, which organizes the week, has announced dates for the 2013 market weeks. The spring market will take place March 18-21, 2013, and the fall market will be held Sept. 23-26, 2013. October 13-18
High Point Market International Home Furnishings Center, Other locations, High Point, N.C. (336) 869-1000 www.highpointmarket.org The High Point Market last week launched a Countdown Campaign on its home page featuring information, new content, tips and tools to market preparation. Each day through July 10, the site is offering articles and photos as well as previews of upcoming topics. The roster of educational and social events is expected to be posted soon on the market’s web site. Online registration for the show opens July 10.
6/21/2012 4:09:52 PM
24
Home Textiles Today
June 25, 2012
Design Today
> hometextilestoday.com
In-Store Review Program:
Kardashian Kollection Store:
Sears Shopped at Oakland, San Rafael and Santa Rose, Calif. stores and online, photographs taken at Jersey City, N.J. store
Reviewer:
Julian Tomchin Former senior vp for Bloomingdale’s, Macy’s West and Fieldcrest Cannon
Home Textiles Today continues this series critiquing branded private and captured label programs at retail, shopping both in store and online for a specific retail. Rankings are from one star (least) to five stars (most) with the overall score an average of the five individual evaluations. For this feature, the reviewer visited three individual stores and also went on the Sears website.
1 Design “It seems one is not meant to buy the Kardashian program at a Sears store. Should you go to one, you are immediately discouraged by the lack of merchandise. So, there is no way to discern what this collection is about from what is in the store. The website will tell you there are three ‘design’ stories and can be described as various attempts at glamour. I realize, of course, that the appeal and motivation here is ‘celebrity,’ and that design is a very minor afterthought. Having neither seen nor touched the sheets, comment is not possible.” Rating: No Stars
2 Visual Presentation “In downtown Oakland, there was a footprint with some quilts, some comforter sets, some decorative pillows and a lot of European shams. But no sheets. The feature bed was dressed in an un-named polyester satin serving as the sheet. After asking for help, a gentleman arrived with a scan gun. He personally knew no sheets had been delivered and that there was no way he could find out if they ever would be. His scan gun said they were discontinued. He didn’t seem at all surprised. In the Northgate Mall in San Rafael, there was nothing and in Santa Rose, it was basically the same as in downtown Oakland. Incomplete merchandise and sloppy presentation.” Rating: No Stars
3 Packaging “The comforter sets are solidly packaged in plastic with carry handles, but with the coverlets, there was no package. The product was naked and wrapped in wide ribbons, which in most cases had fallen off. The functional comforter set vinyl suitcase is totally negated by the non-functioning ribbons on the quilts. The decorative pillows had no packaging and had edges that were shredding, typifying the cheap and shoddy nature of the product in general.” Rating: No Stars
4 Relevance to Store Customer “It certainly isn’t that Sears is disinterested in selling bedroom ensembles in store, There are dozens of them, Cannon being featured, plus many other brand names. But the [Kardashian] program is totally foreign to the rest of the assortment. If there is another customer they are trying to reach, I don’t understand this method.” Rating: No Stars
5 Relative Value “How does the consumer judge value when there is no merchandise to see or feel? Prices seem comparable to what is available, but condition of the merchandise is such a turn-off, value becomes moot. And with nothing to touch or feel and high prices, I have to wonder what the return rate is. I cannot help but muse on what once was the world’s most trusted catalog store and wonder how much of that trust is still in place. Maybe this customer doesn’t care.” Rating: No Stars
Overall Rating: 0 Stars
htt120602_024 24
★★★★ 6/21/2012 3:02:01 PM
INTRODUCING AUGUST 20–23, 2012 LAS VEGAS CONVENTION CENTER Home Textiles • Décor • Home Accessories
UNITING FASHION AND HOME MAGIC is where the international community of apparel, accessories and footwear professionals trades information, previews trends, builds business and shops fashion unlike anywhere else in the industry. This August, MAGIC introduces SOURCING at MAGIC HOME, a compelling mix of international and domestic resources providing an unparalleled opportunity to connect with hundreds of sourcing exhibitors, executivesdesigners. SOURCING at MAGIC HOME represents the entire spectrum of home textiles, décor, gifts & handicrafts, housewares, wall & floor coverings and accessories.
From leading countries including: China, India, Bangladesh, Mexico, USA and more...
LAS VEGAS & MANDALAY BAY CONVENTION CENTERS
MAGICONLINE.COM
(877) 554 4834
Untitled-63 1
6/18/12 8:54:46 AM
26
Home Textiles Today
June 25, 2012
> hometextilestoday.com
PEOPLETodaY New Ecommerce Veep Hired at Martha Stewart Living Omnimedia NEW YORK — Michael Robinson
has joined MSLO as vp of ecommerce to expand the company’s web selling operation, including the branded Martha Stewart site being built in conjunction with JCPenney. Robinson was most recently head of ecommerce for Europe and the UK at Anthropologie, where he built and managed that brand’s website and catalog businesses. Prior to that, he was a retail consultant and held
managerial positions at Smith & Hawken and Banana Republic. He reports to Lisa Gersh, coo. “Michael brings a great background from several innovative, successful lifestyle retail brands, as well as an understanding of the markets we’re targeting and the best ways to attract those consumers to an e-commerce environment,” said Gersh. At one time, Omnimedia had a catalog and ecommerce operation
offering upscale Stewart-branded merchandise — a counterpoint to its $1.5 billion Everyday Living brand at Kmart. However, in 2003 it began to scale back the direct-toconsumer segment and ultimately exited the business. The company will re-enter ecommerce through a joint venture with JCPenney in 2013, which will also mark the debut of Martha Stewart shop-in-shops anchoring the retailer’s remodeled home department. HTT
Momeni Adds Custom Program Director C ARLSTADT, N.J. — Rug man-
of the area rug industry and ufacturer Momeni has hired has worked in management Douglas Tashjian to the newly positions with Tufenkian and created position of Megerian Carpets. He will custom program report to company presidirector. The move dent Reza Momeni, who also marks an expancommented: “Douglas sion to the Momeni is a well known talent in branded custom this industry. Being able to rug program that add him to our team will launched several bring our Momeni ConDOUGLAS years ago. cepts custom program to a TASHJIAN Ta s h j i a n i s a new level. Making beautiMomeni longtime veteran ful rugs has been his life’s
work.” The updated custom program will be introduced at the July Atlanta Area Rug market and will feature custom development from all over the world, including China, India, Nepal and North America. “Momeni Concepts is the natural extension of Momeni’s commitment to servicing this segment with excellent service, value and quality,” Momeni added. HTT
Maklakoff to Manage Glen Raven Casual Fabrics companies, Dickson and Somfy. In his new role, Maklakoff Custom Fabrics has named Alexis Maklakoff business man- leads a team that includes three ager for casual fabrics, over- regional sales managers for the casual market: Robseeing merchandising, ert Hernandez, Chris marketing and product Price and Rob Nelson. support for the outdoor He also retains responfurniture market. sibilities for multiMaklakoff’s career at national accounts. Glen Raven has included He reports to Suzie 10 years in Hong Kong Roberts, vp and busias international sales ALEXIS ness manager for decand marketing manager MAKLAKOFF orative fabrics. for the North Pacific Glen Raven “Alexis brings Rim. He moved to Glen Custom Fabrics extensive retail experiRaven’s U.S. corporate headquarters five years ago to ence to his new position, along become director of multi-national with an international backaccounts, working with retail ground that’s invaluable today,” buyers and coordinating pro- said Roberts, who remains grams with furniture manufactur- closely involved in casual fabrics ers. His career has also included marketing as well as residential positions with two French-based interiors and contract. HTT
CHARLOTTE, N.C. — Glen Raven
Balta’s ceo Moves On S INT-BAAFS -VIJVE , B ELGIUM —
Rug and flooring manufacturer Balt a Group said ceo Jules Noten will leave the company July 31 to pursue another opportunity. While the company searches for a successor, cfo Carl Verstraelen will also take on the chief executive’s duties. “I leave behind a strong team with a clear agenda and
a company with a positive culture. I have very much enjoyed my time at Balta and I wish my Balta colleagues the very best in the future,” said Noten. Balt a generated approximately $948 million in sales last year, according to the company. Its product categories include area rugs, carpet tiles, laminate and broadloom. HTT
1•866-456-0405 5l5.247.2984 (outside of US) Update it...Renew it...Change it...Pay for it...Check your Account Status... With the Home Textiles Today Subscription Phone HOT LINE Phone Lines Open 8am and 10pm CST M-F, 8:30am to 5:00pm Sat.
htt120602_026 26
Please include your account # in any correspondence. Email: HTTcustserv@cdsfulfillment.com
6/20/2012 3:11:31 PM
News
> hometextilestoday.com
Home Textiles Today
June 25, 2012
27
Withit To Mark 15th Anniversary With Celebrity Gala G REENSBORO , N.C. — WithIt,
a nonprofit network based here, will host a 15th Anniversary Celebrity Gala celebrating the organization’s role in supporting the careers of women in the home and furnishings industries. Tickets are now available for the gala, which will be held from 7:30-11:30 p.m. Saturday, July 28 at Parisian Palace, a famed mansion in Las Vegas located at 6150 Palmyra Ave. The evening’s festivities will include regional food and wine pairings directed by celebrity chef and sommelier Chef Quattrocchi, a silent auction, on-camera interviews with HGTV’s Lori Dennis and entertainment by acclaimed opera singer Marco Antonio Verela and the Women in Music and Arts Foundation. In addition, WithIt and the Design Leadership Network will present the Las Vegas Woman’s Leadership Achievement Awards, a recognition program that honors Las Vegas industry professionals who make significant contributions to the furniture and design industries. The recipients are Dana Andrew, vp of marketing, International Market Centers; Beth Schwartz, editor, Luxury Las Vegas magazine; and Andrea Thomas, owner of Thomas Design Source and scholarship director for NEWH The Hospitality Industry Network. “Las Vegas is the perfect back-
drop for WithIt’s Anniversary Gala, and we purposefully timed our celebration as a kick-off event to the summer Las Vegas Market,” said WithIt regional vp and gala chairperson Kassie Smith, Kassie Smith Lifestyle Group. Gala tickets are $75 for
WithIt members and $100 for non-members and guests. Access to a VIP clubroom, which will offer blackjack, champagne tastings and hors d’oeuvres, is available for an additional $25 per person. A limited number of tickets will be sold. WithIt rec-
ommends reserving tickets prior to the event at www.withit.org. Gala sponsors include Crescent Fine Furniture, Ekornes, Furniture Today, HGTV Home, Las Vegas Design Center, Lexington Home Brands, Liz O’Brien, The Media Matters,
PROFITSystems, Rowe Furniture, Woolrich and Wright Global Graphic Solutions. Fo r m o r e i n f o r m a t i o n , including sponsorship inquiries, contact Sara Lyke at (336) 8802188 or Kassie Smith at (702) 378-2276. HTT
Jay Franco And Sons Wins Licensing Award
L AS VEGAS — Jay Franco and
Sons’ Star Wars home collection took top honors in the soft goods category for Best Film, Television, Celebrity, or Entertainment Licensee of the Year at the International Licensing Industry Merchandisers’ Association Expo here earlier this month. It was the only soft home company to receive an award among this year’s 17 winners. Angry Birds was voted the overall Best Licensed Program of the year during the event. HTT
htt120602_008_027 27
6/20/2012 5:16:58 PM
28
Home Textiles Today
> hometextilestoday.com
June 25, 2012
BUSINESS TodaY Consumer Spending Cooled In May WASHINGTON — Pure retail sales — excluding automobiles, gas stations and restaurants - rose 4.8% unadjusted year-overyear in May, marking the 23rd straight month of growth, according to the National Retail Federation. Adjusted from April, sales fell 0.3%. Earlier today, the U.S. Department of Commerce reported that retail sales when including automobiles, gas stations and restaurants rose 7.1% unadjusted year-over-year in May but fell 0.2% seasonally adjusted from April. “As the first industry to feel any backlash from consumers’ attitudes about the revival of the economy, retailers are far from discouraged by May’s sales report, it’s evident that consumers are simply taking a breath,” said NRF president and ceo Matthew Shay. “Going forward, retailers will make sure to keep a
steady eye on key economic indicators, being cautious with inventory and promotions as back to school - the second biggest time of the year - approaches.” Sales for furniture and home furnishing stores’ sales increased 0.4% seasonally-adjusted monthto-month and 11.4% unadjusted year-over-year, according to NRF. NRF chief economist Jack Kleinhenz likened the current economy to “an old machine with many fits, starts and even some sputtering.” “This economy thus far is working like an old machine with many fits, starts and even some sputtering,” NRF Chief Economist Jack Kleinhenz said. “Overall though, consumers are benefiting from the slow but steady decline in gasoline prices and we expect growth will resume, and should pick up through the fall.”
He added: “Overall though, consumers are benefiting from the slow but steady decline in gasoline prices and we expect growth will resume, and should pick up through the fall.” In other segment breakouts: • Clothing and clothing accessories stores' sales increased 0.9% seasonally-adjusted monthto-month and increased 7.3% unadjusted year-over-year. • Electronics and appliance stores' sales increased 0.8% seasonally-adjusted month-to-month and 1.2% unadjusted year-overyear. • Health and personal care stores' sales decreased 0.1% seasonally-adjusted month-to-month but increased 3.1% unadjusted year-over-year. • Sporting goods, hobby, book and music stores' sales decreased 0.1% seasonally-adjusted monthto-month but increased 9.1% unadjusted year-over-year. HTT
Pier 1 to Launch Ecommerce July 28 F ORT WORTH , TEXAS — Pier 1
will soft launch its ecommerce operation July 28 with a new web site on a new platform, the company announced today as it reported its 11th consecutive quarter of comp and profit gains. The ecommerce business
will initially the same merchandise assortment as the stores, then add categories of merchandise not carried in-store, president and ceo Alex Smith told analysts during its quarterly conference call June 14. From a marketing perspective, Pier 1 will begin to ramp
up its ecommerce messaging in the fall, he added. Net income for the quarter ended May 26 climbed 26% to $17.8 million, or 16 cents per share. Sale rose 7.9% to $361.1 million. Comps increased 7.2% on top of a 10.2% jump in the year-ago quarter. HTT
Same-store sales
Comps Regain Some Ground NEW YORK — Same-store sales rose 2.4% in the sales of seasonal items such as swimwear, fans, third week of June after a 2.0% increase the air conditioners and patio furniture picked up previous week, according to the Johnson Red- during the week. HTT book Retail Sales Index. “Business recovered in Johnson Redbook Index the third week of June, but First week of June, year-over-year % change not as much as hoped for,” WEEK ENDED 6/2 6/9 6/16 6/23 6/30 MONTH TARGET said Redbook analysts CatDepartment stores* 2.4 1.0 1.9 1.8 2.2 lin Levis. Discounters 3.5 2.4 2.7 2.9 3.3 Product categories reRedbook Index 3.1 2.0 2.4 2.5 2.9 lated to Father’s Day drove *Including chain stores and traditional department stores traffic, she said. In addition,
Homebuilders Slightly More Confident WASHINGTON — Builders of single-family homes are feeling a bit more confident about the future, according to the National Association of Home Builders/Wells Fargo Housing Market Index (HMI), released last week. Confidence grew one point in June to 29 on the Index - the highest level the index has posted since May 2007. “This month’s modest uptick in builder confidence comes on the heels of a four-point gain in May and is reflective of the continued, gradual improvement we are seeing in many individual housing markets as more buyers decide to take advantage of today’s low prices and interest rates,” said Barry Rutenberg, chairman of the National Association of Home Builders (NAHB) and a home builder from Gainesville, Fla. However, cautioned NAHB
chief economist David Crowe, builders “continue to report that overly tight lending conditions and inaccurate appraisals are major obstacles to completing sales at this time.” I n Ju n e , BARRY RUTENBERG the HMI comNAHB ponent measuring current sales conditions rose two points to 32, which is its highest level since April of 2007. Meanwhile, the components measuring sales expectations in the next six months and traffic of prospective buyers held unchanged at 34 and 23, respectively. By region, gains were strongest in the Midwest and West while optimism declined slightly in the Northeast and the South. HTT
Crown Crafts FY Profit Jumps GONZALES , L A . — Infant goods
manufacturer Crown Crafts closed out its fiscal year April 1 with a 16% boost to the bottom line. Net income rose $5 million, or 52 cents per share, even though sales declined 5% to $85.3 million. “Beginning in late 2010 and continuing through most of fiscal 2012, high raw material costs, including higher cotton prices, and double digit increases in labor costs in China
negatively impacted our results. Additionally, during our third and fourth quarters, we transitioned away from an unprofi table private label bedding program. While this negatively impacted our top-line, we believe this will be a positive impact to our future profitability,” said president and ceo Randall Chestnut. In the fourth quarter, net income jumped 19% to $1.9 million, or 19 cents per share. Sales fell 8.8% to $24.8 million. HTT
Hometextilestoday.com
Source: Johnson Redbook Index
htt120602_028 28
6/21/2012 4:18:56 PM
:PV TIPVME CF JO JU '63/*4) JT BO BOOVBM DPOTVNFS CVZJOH HVJEF UP GVSOJUVSF CFEEJOH BDDFTTPSJFT IPNF UFYUJMFT BOE PVUEPPS QSPEVDUT DSFBUFE CZ UIF FEJUPST PG 'VSOJUVSF 5PEBZ )PNF "DDFOUT 5PEBZ )PNF 5FYUJMFT 5PEBZ BOE $BTVBM -JWJOH 8F SF BOTXFSJOH MPUT PG DPOTVNFS T RVFTUJPOT PO DPOTUSVDUJPO RVBMJUZ TUZMJOH BOE QSJDJOH 0WFS QBHFT PG TUVOOJOH QSPEVDU QIPUPHSBQIZ BOE FWFSZUIJOH UIFZ OFFE UP NBLF BO FEVDBUFE CVZJOH EFDJTJPO 5IJT ZFBS '63/*4) XJMM BMTP JODMVEF BO POMJOF DPNQMFNFOU UISPVHI 5)& WJSUVBM QJOCPBSE i1JOUFSFTU w '63/*4) XJMM CF TPME PO OFXTTUBOET BDSPTT UIF 64 BOE $BOBEB y PWFS DPQJFT
8IBU DPOTVNFST BSF TBZJOH “I love the beautiful ads” “Fun to read” “Love the trends and buying tips” “Most organized magazine Iʼve ever read!” “Will use and keep as a reference”
*TTVF %BUF 4FQUFNCFS -BTU %BUF GPS 4QBDF 3FTFSWBUJPOT +VMZ
$BMM BOE CPPL ZPVS TQBDF UPEBZ 8BSSFO 4IPVMCFSH XTIPVMCFSH!IPNFUFYUJMFTUPEBZ DPN
Lolio Rugs_May 28th.indd 1
+Fõ 3FFWFT KSFFWFT IPNFUFYUJMFTUPEBZ DPN
.BSZ .D-PVHIMJO NNDMPVHIMJO!IPNFUFYUJMFTUPEBZ DPN
.BLF TVSF '63/*4) JT JO ZPVS GVUVSF
5/24/2012 9:32:44 AM
30
Home Textiles Today
June 25, 2012
News
Noursion Rugs are “Ready for Love” with Eva Longoria SADDLE B ROOK , N.J.— Nourison rugs will be making a cameo appearance on a new prime time TV show this fall. More specifically, two of Noursion’s Siam rug styles will be featured as part of the set of the new “Ready for Love” NBC dating show, starring actress Eva Longoria. The show centers on three eligible bachelors, each of whom gets help looking for new love from an experienced matchmaker. And the mandate is that everything has to feel “top notch/A-list/luxury.” Longoria is the show’s executive producer. “Ready for Love” starts production this month and will be shooting June through August. It is set to premiere in the fall. Nourison’s rugs will be mentioned in the show’s credits, noted marketing director Thomas Itty. HTT
Nourison’s Siam Rug will be featured on “Ready for Love.”
Kaleen Launches New Marketing Campaign With High-tech Initiatives D A LT O N , G A . — Looking to build its brand awareness in the industry, area rug house Kaleen has launched a three-pronged marketing campaign the company calls “Access Kaleen.” Joe Barkley, executive vice president, explained the campaign “consists of three levels of increased availability and exposure to the award winning products from Kaleen.” The first part of the effort, dubbed “Volume 1,” is a coffee table catalogue which highlights the company’s nine new collections as well as more than 100 design introductions for 2012.
Volume 2 entails the company’s updated and re-launched web site - www.kaleen.com - which is being revamped to become “brighter and more interactive than previous generations,” Barkley noted. Access Kaleen’s Volume 3 is the initiation of a high-tech mobile app, which is now available at no charge through the Apple App Store. “The app will make it even more efficient for retailers and consumers to access the library of beautiful Kaleen products any time and any place,” Barkley said. HTT
CLASSIFIEDS HELP WANTED Leading Home Textile supplier, located in New York seeks Fashion Bedding designer. Must have minimum of 5 years experience and be proficient in embroidery and jacquard design. Must have full understanding of Illustrator and Photoshop. Both domestic and international travel is required. Send resumes Attn: BB159 to classifieds@sandowmedia.com
Textile Designer Wanted For Raymond Waites Design 3 yrs design experience, AVA, PSD, and computer skills a must. Position also requires direct professional contact with licensee/account, and art execution. To schedule an interview, please submit resume to:
THIS
COULD BE YOUR AD
stacey@raymondwaites.com
HOME TEXTILES TODAY CLASSIFIEDS
THEY’RE LOOKING FOR YOU
Now offering custom borders! Ask how we can make your ad stand out from the rest! SPENCER WHITTLE: swhittle@sandowmedia.com ph 336.605.1027 fax 336.605.1143
KAREN HANCOCK:
w w w. h o m e t e x t i l e s t o d a y. c o m
khancock@sandowmedia.com ph 336.605.1047 fax 336.605.1143
Delivered via eMail - to your Inbox Only $169.97 for the Digital Edition Subscribe Today! 866-456-0405 U.S. 515-247-2984 outside
LINES OFFERED REPS WANTED One of the biggest home textiles manufacturers in India is looking for result oriented Sales Reps specifically targeting retailers like Macy’s and Lowes, BBB , JCP for ready-made Curtains and Dec pillows business Reply : Attn: BB169 to: classifieds@sandowmedia.com
SALES REPS WANTED FOR MAJOR MANUFACTURER OF QULAITY TOWELS WITH WELL ESTABLISHED DISTRIBUTION CENTER IN THE USA. SALES FOR MAJOR ACCOUNTS AND SPECIALTY STORES IN ALL USA REGIONS.
Send resume to: ATTN BB171, classifieds@sandowmedia.com
ADVERTISE
htt120602_001_030_031 30
6/21/2012 3:45:53 PM
News
June 25, 2012
Home Textiles Today
31
360 Park Avenue South, New York, N.Y. 10010 Tel: (646) 805-0227; Fax: (646) 365-2307 www.hometextilestoday.com www.facebook.com/httmag EDITOR-IN-CHIEF Jennifer Marks 10 Ocean Blvd #8B Atlantic Highlands, N.J. 07716 (732) 204-2012 | jnegley@hometextilestoday.com PUBLISHER/EDITORIAL DIRECTOR Warren Shoulberg (646) 805-0226 | wshoulberg@hometextilestoday.com SENIOR EDITOR Cecile B. Corral 428 Bianca Ave. Coral Gables, FL 33146 (305) 661-7493 | cbcorral@aol.com MANAGING EDITOR Julie Murphy (646) 805-0224 | jmurphy@hometextilestoday.com CONTRIBUTING GRAPHIC ARTIST Desiree Nunez (646) 805-0233 | dnunez@giftsanddec.com DIRECTOR OF MARKET RESEARCH Dana French (336) 605-1091 | dfrench@sandowmedia.com ASSOCIATE PUBLISHER, ACCOUNT MANAGER CHINA Jeff Reeves (336) 605-1009 | jreeves@hometextilestoday.com ACCOUNT MANAGER NORTHEAST/MIDWEST/ WEST COAST/CANADA Mary McLoughlin (646) 805-0227 | mmcloughlin@hometextilestoday.com CLASSIFIED AD SALES Spencer Whittle (336) 605-1027 swhittle@sandowmedia.com Karen Hancock (336) 605-1047 khancock@sandowmedia.com MANAGER, EUROPE Mirek Kraczkowski Tel: 48 22 401 70 01; Fax: 48 22 401 70 16 | kraczko@aol.com MANAGER, INDIA Kaushal Shah Cell: 91-9821715431; Tel: 91-22-6663 4597 / 24988658 Fax: 91-22-66634596 | Kaushal@kaushals.com ONLINE SALES MANAGER Penny Schneck (336) 605-1084 | pschneck@sandowmedia.com PRODUCTION MANAGER Rich Lamb Tel: (336) 605-1074; Fax: (336) 605-1143 | rlamb@ sandowmedia.com DIRECTOR, WEB OPERATIONS Chris Schultz | (336) 605-1076 | cschultz@sandowmedia.com MANAGER, CLIENT SERVICES, WEB ADVERTISING Dan Sage | (336) 605-1080 | dsage@sandowmedia.com E-MEDIA PROJECT MANAGER Missy Axe | (336) 605-1005 | maxe@sandowmedia.com DIRECTOR OF AUDIENCE MARKETING Allison Ternes (704) 573-9007 | aternes@sandowmedia.com PRESIDENT, FURNITURE TODAY GROUP Kevin Castellani (336) 605-1034 | kcastellani@sandowmedia.com FOUNDING EDITOR-IN-CHIEF Carole Sloan 1979-2011
SANDOW MEDIA PRESIDENT AND CEO Adam I. Sandow CFO/COO Christopher Fabian VP CREATIVE AND EDITORIAL Yolanda E. Yoh EVP, GROUP PUBLISHER James N. Dimonekas SUBSCRIPTIONS: U.S.A. (866) 456-0405 All other countries: (515) 247-2984 HTTcustserv@cdsfulfillment.com FAX SUBSCRIPTIONS: 1-866-310-7181 THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY® 360 Park Avenue South, New York, NY 10010 Telephone: (646) 805-0227 Fax: (646) 365-2307 USPS 497-490 HOME TEXTILES TODAY (USPS 497-490) (ISSN 0195-3184) is published 29 times a year except for the weeks of 1/16, 2/6, 2/20, 3/12, 3/26, 4/9, 4/23, 5/7, 5/21, 6/4, 6/18, 7/2, 7/16, 7/30, 8/13, 8/27, 9/17, 10/1, 10/15, 10/29, 11/12, 11/26, 12/10, 12/24 by Furniture/Today Media Group, 360 Park Avenue South, 17th fl., New York, NY, 10010 a subsidiary of Sandow Media LLC, 3731 NW 8th Ave, Boca Raton, FL 33431. Periodicals postage paid at New York, NY, and additional mailing offices. HOME TEXTILES TODAY copyright ©2012 by Sandow Media LLC. Annual subscription rates: U.S. and Canada $169.97; 1 year, other countries $325.99 for surface mail . All payments must be made in U.S. currency. Subscription inquiries: HOME TEXTILES TODAY, PO Box 5879, Harlan, IA 51593-1379. Phone: (866) 456-0405. HOME TEXTILES TODAY and THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY are registered trademarks of Sandow Media LLC, used under license. Sandow Media LLC does not assume and hereby disclaims liability to any person for any loss or damage caused by errors or omissions in the material contained herein, regardless of whether such errors result from negligence, accident or any other cause whatsoever. (Posted under Canadian International Publication Agreement No.40624074. Sandow Media/CDS (Mint Hill) POSTMASTER: Send address changes to HOME TEXTILES TODAY, P.O. Box 5879, Harlan, IA, 51593-1379 Email: HTTcustserv@cdsfulfillment.com. Return undeliverable Canadian addresses to: RCS International; APC; PO Box 503, RPO West Beaver Creek, Rich Hill, ON L4B 4R6
htt120602_001_030_031 31
Global Markets
companies press their advantage. many, France, Asia, New Zealand and Although P.Kaufman — which rep- Australia. In some of these territories, resents Ralph Lauren, Waverly and HomeSource maintains its own websupports a separate division for the site based on Sorgeloos’ belief that the GLOBAL FROM PAGE 1 Clarence House brand — exports to future belongs to the consumer. Middle East, Russia, Latin America Europe, Australia, New Zealand and To be as close to consumers as possiand, of course, Asia. Western Europe South Africa, the company finds sales ble, he subscribes to a new validity and seems to be stronger for home textile abroad wanting and diminishing. opportunity of U.S. based manufacturfirms, which have built solid busiRevman — whose roster of licens- ing and direct-to-consumer initiatives. nesses in France, Germany, Italy and es include Laura Ashley, Eddie Bauer, In his view, “if within the next 10 years Scandinavia for many years now. Even Vera Wang, Coach and Marrimek- you don’t have a direct-to-consumer if those markets are temporarily sub- ko, among others — currently exports business, you will not be in business.” dued by Europe’s financial woes, the only roughly 10% of its products to Speaking of furniture — this is groundwork has been laid and future other countries, held back in part by where the greatest export strides have business is expected to resume as Eu- the well-known differences in sizing been made.in the home furnishings roland finds its release. for bedding products but also word. Home textiles companies are ap- because some of its licenses According to Eric Schenk, proaching global markets in various limit Revman’s distribution to president of Century Furniways. Carey Kravet, president/ceo of North America. Laura Ashley ture, more than half of the Kravet Fabrics, has found Western Eu- is a case in point, which has company’s volume comes rope especially receptive for his com- its own brand representations from sales abroad — the Midpany’s upscale textiles. Owing to the di- in Europe as well as in Asia. dle East, Russia, Asia and versity of its collections, many of them This isn’t keeping the comWestern Europe. Century RICH ROMAN by well-known designers who have be- pany from doing business in was probably one of the earliRevman come brands in their own right, Kra- Western Europe and China, est to venture into foreign tervet services both traditional and mod- according to Rich Roman, ritories. ern customers. Predictably, traditional president/ceo. The offshore business Its ties with Japan go back some 20 dominates in countries such as France, is primarily with better goods sold plus years and are very much alive and Italy and more recently Russia, while in shop-in-shop en- profitable. colorful modern design is favored in vironments, such as Its global business has grown so Northern Europe, particularly Gerthe popular shopping brisk that Century has hired linguists many, Belgium, Scandinavia and mall Plaza 66 in Bei- to ease communications. Great Britain. jing or by piggybacking Schnadig president/ceo Jeff Young T h e r e c e n t a c qu i s i t i o n o f a brand, such as Mar- said the company sees particular Brunschwig & Fils allows the comrimekko, which sells in strength in Asia, where parent Marpany to have its own beachhead in Dubai via its recor not only manufacParis served by its own agents and KEITH SORGELOOS tail partner Crate tures the Schnadig collecHomeSource employees for direct contact with & Barrel. tions — including Lauren European customers. However, its Keith Sorgeand Caracole — but also business in Asia is growing as well loos, president/ceo retails them through Maralongside the trust relationships that of HomeSource, takes a different cor’s own 580 stores and develop over time and as language bar- approach to global sales. Having beyond. Marcor plans to riers are overcome. lived along the Pacific Rim for expand its retail network Mike Shelton, president/ceo of many years and traveled the world RON KAUFMAN to 1,000 doors within one Valdese Weavers has had less success early on, his understanding of the year. P. Kaufman abroad so far, except for stealth sales global opportunity for American This allows the comwhich come from the upholstered companies comes pany to keep all parts of furniture covered in Valdese fabintuitively. the global sales transaction under one rics sold by his customers to foreign While the percent- umbrella as manufacturing, warehouslands. By his own admission, the age of home textiles his ing, shipping and distribution all stem company has yet to make a desigcompany sells into inter- from one departure gate. Lauren, with nated effort to strengthen its international markets is still its international brand power, has garnational distribution, which is still small, he exports directly nered an annual percentage between in its infancy. MIKE SHELTON from the countries of or- 55% and 60% of global sales whereas P.Kaufman’s Ron Kaufman igin where his goods are Caracole, a highly eclectic collection Valdese Weavers also downplays international sales. made — India, China imbued with a sense of humor and While his company employs an and Pakistan – to cus- lightness, accounts for around 50% of export manager, he is disappointed by tomers in Asia, Singapore, the Carib- global sales. Aside from Asia, the coldistribution in Asia especially. Most of bean and Mexico. lections are sold heavily in the Middle Kaufman’s products are made in China Roughly 20% of his export busi- East and other emerging markets. where intellectual property theft runs ness, however, stems from the Shiner Similar results were reported by rampant and copies are sold to poten- brand of unique furniture pieces the Baker and Hickory Chair, i.e., global tial customers direct. He states that ex- company acquired, including the pat- reach especially benefits the high end. clusive arrangements are virtually im- ented “Rocking Bed” that is now part Quality products, it seems, are very possible to obtain or enforce in the of the HomeSource line. Distribution much more appreciated abroad than process of outsourcing and that local to date includes South America, Ger- they are sometimes at home. HTT
6/21/2012 10:07:16 AM
Lenzing AG, A-4860 Lenzing, Austria
it nd vis601 at a e m Co ooth # 2 Sourcing our be Textile 26, er Hom , July 24- avits Cent o J Exp e Jacob at th
The fiber brand for the botanic bed TENCEL速 is made from wood and is thus 100 % from Nature. TENCEL速 can be used in lots of different ways in beds, starting with mattresses and mattress overlays, to bed covers and bed linens, through to lingerie. Thus a completely botanic bed becomes a reality. Lenzing Fibers, Inc. 530 Seventh Avenue, Suite 808, New York, NY 10018-3508 Phone: 212 944-7898, E-Mail: n.nadash@lenzing.com
www.lenzing.com/tencel
HTT_June11th_Tencel_jacob_javits1 1
6/7/2012 9:45:24 AM