Home Textiles Today July 9th Issue

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Monday, July 9, 2012

THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY

Rug Market Mood Upbeat

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hometextilestoday.com

| Vol. 33, No. 15 | $8.00

Face to Face: Target vs. Walmart – Area Rugs BY CECILE B. CORRAL

MIAMI — Neat. In a word, that would describe the area rug departments and presentations at two units here of discount chain rivals Walmart and Target. In every price point, for every style-Here’s another word: Boring. Surya is unsurpassed in delivering complete rug To be fair, maybe and accessory solutions in the highest quality and “safe” is more apropos. in the latest trends. But that is to be largely expected, as the limited space dedicated to the category Nourison offers a different at both by nature must be concise, offer broad view on the season’s rugs with its new Invista collection. appeal, and convey value. SEE FACE PAGE 10

BY CECILE B. CORRAL ATLANTA — The planets just might be aligning this month in a way they haven’t in a long time for the area rug suppliers who participate in the bi-annual Atlanta International Area Rug Market. Even though the July show is typically slower in traffic and mood than its January counterpart, the upcoming rug market – July 12 to 15 – could get a shot of adrenaline thanks to both internal and external factors surrounding the business and the economy. For one thing, suppliers are by now well adapted to a slower economy and know how to develop products that are suited to shoppers’ demands for value at the right price. In addition, retailers’ stricter inventory positions over recent years could force them to shop the market to refill emptying shelves and infuse their assortments with fresh goods for what many hope will be a strong fall season. HTT spoke to some of the key suppliers in the area rug industry about their expectations for the July rug market, and here is what they had to say: To become a Surya

dealer, please call

SEE ATLANTA PAGE 22

Order and neatness characterize rug assortments at both retailers, although Target, at top, focuses on fashion while Walmart, at bottom, emphasizes basics.

1.877.275.7847

Home Textiles Sourcing Expo Expands

or email us at info@surya.com

BY JENNIFER MARKS

surya.com

N EW YORK — The third annual edition of Messe Frankurt USA’s Home Textiles Sourcing Expo will offer a bit more of everything. Exhibitor participation is up 10% for the show, which runs VISIT OUR SHOWROOM TO SEE HOW in tandem with Texworld USA and the International Apparel Sourcing Show at the Javits Center here from July 24-26. There will be more than 145 exhibitors in the home sourcing section ATLANTA showing a variety of fabrics and finished products. AMERICASMART Pre-registrations among attendees are up, too, according to Whitney West, Messe’s marketing manager for the New York

SURYA IS SIZZLING

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6-A-7

JULY 11-18, 2012

Inside This Issue Home Source International to Open U.S. Plant ..............page 2 Brave New World ...............page 4 Grand Opening 1962 ..........page 4 First Monday: By Land, Sea and Air .........................page 4 Atlanta Rug Market Preview Gallery ..................page 12 Atlanta Rug Line Intros ......page 20 June Divides Haves From Have-nots ..................page 26

SEE SOURCING PAGE 28

pinterest.com/suryasocial

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Monday, July 9, 2012

THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY

Rug Market Mood Upbeat

|

hometextilestoday.com

| Vol. 33, No. 15 | $8.00

Face to Face: Target vs. Walmart – Area Rugs BY CECILE B. CORRAL MIAMI — Neat. In a word, that would describe the area rug departments and presentations at two units here of discount chain rivals Walmart and Target. Here’s another word: Boring. To be fair, maybe “safe” is more apropos. But that is to be largely expected, as the limited space dedicated to the category at both by nature must be concise, offer broad appeal, and convey value.

Nourison offers a different view on the season’s rugs with its new Invista collection.

SEE FACE PAGE 10

BY CECILE B. CORRAL ATLANTA — The planets just might be aligning this month in a way they haven’t in a long time for the area rug suppliers who participate in the bi-annual Atlanta International Area Rug Market. Even though the July show is typically slower in traffic and mood than its January counterpart, the upcoming rug market – July 12 to 15 – could get a shot of adrenaline thanks to both internal and external factors surrounding the business and the economy. For one thing, suppliers are by now well adapted to a slower economy and know how to develop products that are suited to shoppers’ demands for value at the right price. In addition, retailers’ stricter inventory positions over recent years could force them to shop the market to refill emptying shelves and infuse their assortments with fresh goods for what many hope will be a strong fall season. HTT spoke to some of the key suppliers in the area rug industry about their expectations for the July rug market, and here is what they had to say: SEE ATLANTA PAGE 22

Order and neatness characterize rug assortments at both retailers, although Target, at top, focuses on fashion while Walmart, at bottom, emphasizes basics.

Home Textiles Sourcing Expo Expands

Inside This Issue

BY JENNIFER MARKS

Home Source International to Open U.S. Plant ..............page 2

N EW YORK — The third annual edition of Messe Frankurt USA’s Home Textiles Sourcing Expo will offer a bit more of everything. Exhibitor participation is up 10% for the show, which runs in tandem with Texworld USA and the International Apparel Sourcing Show at the Javits Center here from July 24-26. There will be more than 145 exhibitors in the home sourcing section showing a variety of fabrics and finished products. Pre-registrations among attendees are up, too, according to Whitney West, Messe’s marketing manager for the New York

Brave New World ...............page 4 Grand Opening 1962 ..........page 4 First Monday: By Land, Sea and Air .........................page 4 Atlanta Rug Market Preview Gallery ..................page 12 Atlanta Rug Line Intros ......page 20 June Divides Haves From Have-nots ..................page 26

SEE SOURCING PAGE 28

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Home Textiles Today

July 9, 2012

News ADVERTISEMENT

ELITE SPONSORS

Morgan Home Home Source International to Launches Pure Pink Open U.S. Plant ATLANTA — Home Source International will build a plant in Marianna, Fla., for cut-and-sew home textiles operations and to manufacture furniture and lighting for its recent acquisition, Shiner International. The 300,000-square-foot facility will support Home Source’s retail and hospitality accounts with shorter lead times, quicker turnaround, smaller minimums and more flexible supply chain logistics and replenishment, according to Keith Sorgeloos, Home Source president and ceo. “We are proud to once again bring ‘Crafted with Pride in the USA’ back to these industries, as well as the people who once earned their living manufacturing home textiles and furnishings,” said Sorgeloos. “Home Source looks forward to many years of success in building a business and community the

old-fashioned way . . . supporting ‘Made in USA’ and American jobs.” The plant is expected to open this summer. The company worked with the State of Florida, the Jackson County Development Council, the City of Marianna and Enterprise Florida to develop the project. “After recently visiting more than 15 rural counties statewide, I know how important these jobs are to Jackson County,” said Governor Rick Scott. “Home Source International’s choice of Florida’s Great Northwest demonstrates that all of our communities are competitive, regardless of their size and population. It also shows that Florida possesses the talent, resources and business climate to encourage companies to expand and create jobs in our state.” HTT

HFPA Announces 2014 Market Dates YoPros Plan Fall 2012 Panel N EW YORK — The Home Fashion Products Association has announced the dates for the 2014 New York Home Fashions Market Weeks, the showroom-based home textiles market focusing primarily on volume retailers. The spring market week will take place March 24-27 and the fall market will take place Sept. 15-18. The second market of the 2012 season will be held Sept. 10-13. Market week dates for 2013 are March 18-21 and Sept. 23-26. In addition, the HFPA’s Young Professionals organization – known as the YoPros – will hold a panel discussion featuring industry leaders this September. The event will take place just prior to HTT’s Market Kick-Off Party on Sept. 9 at 230 Fifth Avenue, 20th Floor. The panel discussion will run from 4 to 5 p.m. HTT’s party, which also takes place on the 20th floor, begins at 5:30 p.m. HTT

For the Record A story in the June 25 issue titled “Suppliers Ply Off-Shore Markets” incorrectly stated that Revman International licenses a home textiles brand from Coach. HTT

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ABERDEEN , N.J. — Multi-category home textiles supplier Morgan Home has created the Pure Pink brand to support The Breast Cancer Research Foundation. “We are hoping the retail community will help us grow the brand and increase awareness to all forms of cancer,” said Noah Gindi, executive vp of the family-owned company. Morgan Home will donate up to $10,000 generated from product sales. The collection includes sheet sets, comforters, quilts, throws, bath towels and kitchen textiles. Morgan Home is offering a solids palette as well as prints. Pure Pink packaging will include hangtags, bellybands, header cards and vinyl bags showcasing the logo and carry details about donations. Although the line officially debuts at the New York Home Fashions Market in September, “we are already in motion to get product placed,” said Gindi. The company has a history of supporting chartable causes that goes back to the founding generation, said Gindi. After the death of his father from lymphoma, the family decided it was time to “go in big” for charity. “We decided one of the best charities for home was The Breast Cancer Research Foundation,” he said. HTT

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Family Dollar Turns Attention to Consumables BY CECILE B. CORRAL M AT T H E W S , N.C . — Family Dollar is focusing on faster-selling consumables offerings at some expense to discretionary goods in the immediate term, but hopes a new planogram rolling out in late summer will lift sales in the unsteady home department. “Delivering stronger shareholder returns begins with increasing sales per square foot, and this quarter, we began to implement a number of initiatives to broaden our consumable assortment and satisfy more of our customers’ shopping trips,” explained Michael Bloom, president and coo, during the chain’s third quarter earnings call late last month. However, he added, most of these initiatives began late in the quarter, as planned, “and had little impact on our third quarter sales results.” In the quarter, sales of home and apparel “continue to be volatile,” he said, citing that both cate-

gories “continue to be pressured” by the lingering macro-economic woes affecting the retailer’s largely lower-income core customers. Home product sales in the quarter declined by 1.8% to $270,015 from $275,048 as of late May 2011. In contrast, consumables were up 12.2% to $1.6 million from $1.4 million. As a result, the 7,267-unit discount chain has opted to “delay our annual home plan-o-gram reset to enable us to focus on our consumables expansion,” Bloom said. “In August with the new planogram, we expect trends in home to improve.” The new planogram is set to come out in July and be completed chain-wide by August, and “we are excited about the changes we are making [in the plan-o-gram] within our home segment,” he continued. Family Dollar’s net income in the third quarter, which ended May 26, increased 12.1% to $124.5 million. Net income per share rose 16.5% to $1.06. HTT

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Home Textiles Today

July 9, 2012

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OPINIONTodaY A Brave New World

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EGIONA L MERCH A N DISING has been around for a long time. So has regionalized pricing. The Internet has spawned personalized product offers — and now, apparently, personalized pricing. The Economist is out with a story — “How Deep Are Your Pockets?” — about software that allows online retailers to adjust pricing based on an individual’s willingness to spend. Shoppers who tend to jump fairly readily from a product page to the checkout page receive few special offers, while those who have a history of heavily researching prices are more quickly presented with discounts. “Allocating discounts with price-customisation (sic) software typically brings in two to four times as EDITOR-IN-CHIEF much money as offering the same discounts at random, claims Ravi Vijayaraghaven of [24]7, a Bangalore-based firm that developed and operates such software,” according to the magazine. You will be shocked, I’m sure, to learn that few companies employing this software were willing to speak with The Economist about it. In fact, only the travel site Orbitz would cop to employing such a program — but insisted it doesn’t alter prices based on the searcher’s profile. Instead, Orbitz has learned that Mac users are more likely to book better hotels, so the site tees up pricier options first. Vijayaraghaven told The Economist that while operators at [24]7’s call centers are on the phone with a client’s shopper, they can scan that shopper’s Twitter account to determine whether they’ve Tweeted about making a purchase — “and whether a discount is needed to clinch the sale.” This is all very heady stuff. It’s also bordering on creepy. And it potentially raises some fairness issues. Now, we all know when we book a fl ight or buy a car, somebody is going to wind up getting a better deal than we did — and, by the same token, somebody is going to end up paying more than we did. Consumers aren’t particularly crazy about the set-up, but that’s the way the commercial air and auto industries have worked for years. Will they be as accepting of the scenario when it comes to buying a dress, a book or a blanket? The Economist points to a cautionary tale: Amazon. In 2000, the internet giant experimented with DVD pricing to determine which browsers were more likely to be used by consumers who were less price-driven. “The resulting backlash prompted it to refund those who paid more, and Amazon now declines to discuss its pricing system.” Brave new world, indeed. HTT

Jennifer Marks

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Grand Opening 1962

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OCTOR EMMET T BROW N, the Delorean-driving time traveler in the Back to the Future series, upon learning that a particular date in time is playing a crucial role in history, tells young Marty McFly: “It could mean that, that point in time inherently contains some sort of cosmic significance. Almost as Warren if it were the junction point for the entire Shoulberg space-time continuum. PUBLISHER/ On the other hand, it EDITORIAL DIRECTOR could just be an amazing coincidence.” Fifty years ago last week a fellow named Sam opened the first store in what would eventually become the largest, most important and most impactful retailer in the history of the business. That was, of course, Walmart, and whatever difficulties the company is having these days with flat domestic business and international ethics issues, there’s no denying that Walmart made the entire world a different place. But here’s the most fascinating thing about what happened in 1962: Walmart was one of only four major retailers to debut that year, an unprecedented and frankly cosmically near-impossible confluence that even old Doc Brown would have trouble comprehending. Walmart’s rollout in 1962 was joined by the first stores for Kmart, Target and Meijer’s Super Center. Together those four stores totally changed the dynamics of the retail world in ways that are still being played out five decades later. And while those of us in the industry know these four operations well, let’s take a minute to really recognize what

they’ve done. Walmart is the most influential retailer in the world. It has forever changed the supply chain management process in worldwide commerce and it has conditioned the American consumer to expect to pay less for something than they did last time. I don’t think you can underestimate how critical that change in thinking has been to American culture. Kmart, despite its current sad shape, was the largest retailer in the country for much of the latter part of the last century and while it’s hard to believe looking at its stores now, it was once a leader in fashion in both apparel and home. The Martha Stewart program of the 1990s was unquestionably the largest and most important private label program ever in home furnishings. Target invented a new model that simply didn’t exist before, combining the physical layout and buying power of a discounter with the fashion merchandising savvy of a department store. No one has done it better or more consistently anyplace else. And Meijer’s, the smallest and certainly most low-key of these four operations, was truly the first American retailer to combine general merchandise and food under one roof, taking a page from the hypermarkets of Europe and creating the template that is now the foundation of the Walmart empire. The early 1960s were a time of great change in America: John F. Kennedy, the suburbanization of the population, the Beatles, the Beetle, the first stirrings of social change in women’s rights, civil rights and human rights and Vietnam, among other things. But you have to add the revolution that was going on in retailing to that list of changes. The year 1962 was when we started going back to the future. HTT

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News

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Robin Zingone Inks Licensing Deals in Europe, Mexico CHESTER, CONN. — Designer Robin Zingone and Luk In-

Duckwall-Alco Changes Name to Alco Stores

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Conran Shop Closing in NY in Europe, Habitat. Founded and led by the legendary Terrence Conran — now Sir Terrence — it was in the forefront of the modern design field and it remains so with Conran Shop stores in Europe and Japan. However, the American operation eventually faltered, and after a sale to a group of former Bloomingdale’s executives led by Marvin Traub, it shut down in the 1990s. But Conran returned to American shores in 2000 with the opening of a new store in the shadows of New York City’s Queensboro Bridge, where it remained until moving to the ABC location. Its ABC space was severely truncated and its assortment curtailed so as to not conflict with the merchandise upstairs at ABC. As a private

company, Conran never commented on its American business, but on random visits to the store, it was rarely crowded and its space was awkwardly configured. ABC Home could not be reached for its plans for the space, which the store had occupied with a variety of merchandising classifications before giving it over to Conran. As for the Conran brand, it won’t disappear from the American marketplace entirely. In May, JCPenney announced that Conran would be among its new stable of home brands. Last week, Terrence Conran announced the JCP line will include furniture, upholstery, lighting, textiles and accessories. It is set to launch next spring in 300 stores and online. HTT

Ellery to Show King Charles in Atlanta NEW YORK — Home fashions sup-

plier Ellery Homestyles will feature its King Charles Matelassé bedding collection at the Atlanta International Gift and Home Furnishings Market July 11-18. Ellery debuted the King Charles collection last year. The designs inspired by the Historic Charleston Collection and reproduced from a 19th century example featuring a tufted design throughout and four motifs that adorn the bottom edge of the coverlet and bedspread: the sun, a topiary, a pheasant and a The engineered design is produced in Portugal of 100% cotton and stone-washed for a super-soft hand. pineapple. HTT

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Bed Bath & Beyond Intros Orla Kiely ed Bath & Beyond has unveiled a bedding collection by UK designer Orla Kiely, “the Queen of Prints.” Kiely operates two stores in London and one U.S. store in New York’s SoHo neighborhood. She also sells apparel, accessories and a limited collection of home furnishings (jacquard bath towels, coffee mugs, lamp shades, and wall paper) directly to consumers through her U.S. website. The Bed Bath & Beyond collection includes two mini comforter sets priced, two coordinating print sheet sets and a quilted coverlet.

HTT

America … again. The Conran Shop, which moved into the basement level of ABC Home two years ago, is closing up shop this month. It has not officially announced the news, but store personnel confirmed the store will close on July 15. It is conducting a huge clearance which it bills as a “Summer Sale.” The online shopping blog, Racked, reported the news several days ago. For Conran, once a groundbreaking retailer in contemporary home furnishings, this marks a quiet retreat from the American market, its second since it originally opened in the early 1980s. At the time, it operated under the Conran’s name after it could not get the rights to its business name

Retail Briefs B

ternacional have signed a licensing agreement with Creaciones Euromoda SL to produce home textiles under several of Zingone’s brands. They include robinzingone, Cocomimilulu, Girlygirl robinzingone, and loveMi robinzingone. Product categories include duvet coverts, sheet sets, bed spreads, sleeping bags and pillows. The brands will be sold in mass market stores in France, Italy, Spain, Andorra and Portugal. In addition, Zingone and More Licensing have signed with Shiveis SA de CV to produce infant products under the Cocomimilulu brand for the mass market in Mexico. Products include training cups, baby bottles, rattles, teethers, wipes, brush and comb sets, bibs, pacifiers and tablewear.

NEW YORK — Conran’s is leaving

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July 9, 2012

uckwall-Alco, which specializes in small-town markets, is changing the company name to Alco Stores Inc. Last year, the company phased out the last of its stores carrying the Duckwall five-and-dime nameplate. The company, which operates 216 locations in 23 states, also plans to initiate regional merchandising as well as regional pricing. The retailer also plans to expand its ecommerce assortment, which currently runs to 10,000 skus.

Dollar General To Ramp Up Store-specific Merchandising

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fter testing the concept last year, Dollar General is planning to roll out a merchandising program that will allow it to expand or pare back certain merchandise categories based on the geographic and demographic of its individual stores. In last year’s test, DG dropped some 5,000 independent merchandise sets into approximately 280 stores, evp/divisional president/cmo Todd Vasos said during the company’s annual Analyst Day presentation in late June. When the rollout is complete — a three-year process — DG expects to deploy 45,000 to 50,000 individual sets across its store base, he said. “There’s no complexity,” he said. “These are planograms that already exist. It’s about making sure the right planogram goes into the right store.”

Crate & Barrel launching in-store 3D Room Designer

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rate & Barrel recently launched a 3D Room Designer tool to be available at all U.S. home store locations. The retailer will release a version for its consumer website in the fall and an iPad app version in early 2013. Developed in partnership with NedSense, the tool converts a customer-supplied digital photo of a room into a 3D model. Customers can then furnish or decorate the room using 3D models of Crate & Barrel merchandise, paired with the space’s current furnishings. To use the 3D Room Designer, customers must bring or email their room photos to the store and must give the dimensions of the room. Guided by store associates, customers will be able to place Crate & Barrel product in the room, adjust fabric and color options, and change the room layout. Store associates can then export photos of the designed rooms and email them to the customer.

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Home Textiles Today

July 9, 2012

driven by

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FIRST MONDAY: NEW DATE

PATTERN

AUGUST 18 - 22, 2012

NY INTERNATIONAL GIFT FAIR ®

JAVITS CENTER - PIERS 92 + 94

design

News

By Land, Sea and Air Table Top & Home’s luxury textiles suit jet-set lifestyles

nyigf.com

Bedding displays are redressed each month to offer new ideas and trend themes.

Fat Snake by Zoeppritz Since 1828, NYIGF At Home featuring Home Textiles exhibitor.

BY CECILE B. CORRAL SEATTLE — Be they ranch-style family homes, high-

ARTISAN r e s o u r c e™ August 19 – 21, 2012 Pier 92, NYC Co-located with the New York International Gift Fair (NYIGF®)

Photo: Nadia Torres

Debuting at NYIGF® in August 2012, Artisan Resource is a new semiannual production-sourcing venue for overseas artisan enterprises to showcase their products and production capabilities at export terms from the country of origin. Artisan Resource connects US-based importers with international producers and exporters. Artisan Resource exhibitors have experience in meeting export demands and are selected by their commitment to design innovation, cultural preservation, social enterprise and sustainability.

www.artisanresourceny.com

For more information on the NYIGF, including full market dates, visit nyigf.com.

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rise condominiums, personal yachts, or private jets and airplanes, Table Top & Home Fine Living has become an interiors style source that can customoutfit any luxury living space. Owner Keva Dodd and her team, headed by general manager John Tusher, serve a growing roster of upscale clients — especially since the retailer expanded its high-end linens offering over the past eight years. Dodd explained to HTT that the store, which opened 25 years ago under different owners, was originally called Table Top Shop, reflecting its merchandise mix — table wear and table linens. Just under a decade ago, Dodd took ownership, added linens to the assortment and rechristened the store. “We expanded its focus, adding bedding and bath linens, to better serve the needs of the greater Seattle area,” she said. Dodd, whose professional background spans 25 years working in textiles design, manufacturing and sales of fine linens, noticed that the greater Seattle region was lacking a fine linen specialty store. “I looked round to see if anyone wanted to work with me on the wholesale side of the business, and then decided to just do it myself. So I bought the store with my then-partner,” she said. Table Top & Home’s first attempt at fine linens focused the assortment on traditional styles of bedding, bath and table linens primarily from Europe. But Dodd quickly realized it was not the best path

for the business. “The West Coast is new to the love of textiles and the love of European goods,” Dodd observed. “If you look at Southeasterners, they are very rich in the understanding of fine linens and fine decorative home furnishings. I wanted to bring that same sensibility to the Seattle area, knowing there is an international clientele in this area who would understand.” With this new awareness, Dodd quickly changed her linens approach. “We specialize in fine quality linens and put focus on heirloom-to-be quality-products at a broad range of prices,” she said. “We started out a little bit more on the traditional side but very quickly learned we needed to address a more updated aesthetic, something more suitable to larger scale homes, more condominiums, a little more elegant modern lifestyle but not quite contemporary.” In the almost 4,000-square-foot store, which is evenly divided diagonally into two sections, one side is devoted to bedding, bath and other home textiles and the other is assigned to tabletop and table linens. The linens side features five display beds, and on the table side are five dining tables — all of which are redressed at least monthly to offer shoppers fresh options and décor ideas within their vignettes. And at the heart of the business and the merchandise mix are custom and tailored options for Table Top & Home’s consumers. “We provide our clients with special concierge needs,” Tusher said. “Our staff is prepared to serve

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> hometextilestoday.com

The stores keeps thousands of table linens in stock for mixing and matching.

them with their all of their special needs.” Enter private yacht and plane owners, the likes of whom “we do a lot of business with,” Tusher noted. “People who are looking to deck out their toys come to us. They are a very important niche business because they require special sizes and styles, and we know what needs to be considered.”

Piped in Dodd, “Our valued vendors help us meet those needs. We have a high assortment of vendors who have been in business longer than we have and who are well-equipped to serve these high-end customers. We are a high resource for people who need very specific things.” As a result, Table Top & Home works on many custom projects. “We work with a lot of

interior designs, we have a lot of business-to-business relationships, and it is because we are able to solve a lot of problems for them,” said Dodd. Table Top & Home’s linens account for 50% of both the mix and sales. In bedding, the assortment includes “some really great vendors,” including Matouk and SDH — “both of which have

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Home Textiles Today

July 9, 2012

a great combination of stock as well as custom abilities and very high-quality, good-value products made with superior workmanship,” Dodd noted. The bath assortment includes towels from Habidecor Abyss, Matouk, and Anali. Table Top & Home also provides a deeper offering of textiles than many specialty retailers, including bath coordinates, util-

ity bedding, decorative pillows, throws, and area rugs. The t able linens line offers “a huge assortment of basics in any shape or size imaginable and in many, many colors,” she continued. “We layer fashion on top of basics with European vendors, like Le Jacquard and Garnier Thiebaut” with fine tabletop pieces. It is in this department where shoppers find the store’s centerpiece — “a beautiful linens room that displays literally thousands of table linen choices,” Dodd said. Tablecloths, runners, placemats, napkins, and chargers surround the room on shelving units that are somewhat hidden behind hundreds of rungs of hanging napkins — all of them displayed in a color spectrum. “It’s a pretty dramatic room, and we believe there is no one perhaps in the country with a room like it,” she added. In the middle of the room is a large, bare table where shoppers can lay out their options and try out color combinations. “It’s like a play room for design inspiration,” said Tusher. HTT

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Home Textiles Today

News

July 9, 2012

Angela Adams Creates New Bedding Collection P ORTL AND , M AINE — Natureinspired design house Angela Adams is launching a new luxury bedding line that takes modern designs and interprets them in soft colors. As the company said, “crisp embroidered sheets, stitched design coverlet and luxuriously soft duvet sets” summarize the offering. More specifically, the two sheet sets are both constructed of 100% cotton percale with a 300 thread count. The pillowcases and top sheet are embroidered with two different classic Angela Adams designs. There are three duvet sets, all constructed of 100% cotton

Angela Adams Flurries Sky duvet set.

sateen with a 400 thread count. And the two coverlet and sham designs are made of 100% cotton sateen, 400 thread count, with a 95% cotton and 5% poly fill.

All components are machine washable, and are available in full, queen and king sizes. Price points range from $90 through $320. HTT

The Pillow Bar to Offer New High-end Sleep Pillow Designs, Sizes at Summer Markets D A L L A S — The Pillow Bar,

maker of custom sleep pillows, is getting is launching several new designs and products at the summer markets here and in Atlanta and New York. Founded by owner Merrimac Dillon and headquartered here, The Pillow Bar is making several new additions to its upscale line of custom-made sleep pillows “to meet market demand.” Each pillow includes a custom-embroidered, 300-TC cotton sateen protector and a French lavender sachet. And each pillow is handmade here in Dillon’s proprietary machine “to fit the con-

sumers unique sleep style.” Additionally, the Pillow Bar now offers 10 sizes of sleep pillows: standard, queen, king, Dr. Mary side sleeper, European square, boudoir/travel pillow, the Jetsetter, Jetsetter Mini, the Pillow Petite, and the dog bed. On the company’s website - www.thepillowbar.com - customers can see the production process for making these highend products as well as place orders. But The Pillow Bar is also expanding its local reach, having established now alliances with 45 retailers across the U.S.

and in Canada which offer the products on site. Retailers can either license the patent-pending Pillow Bar unit for custom in-store pillow making or they can offer the Pillow Bar handmade products pre-made and stocked. “The pillow designs make the product a necessity for support of the neck and spine, but the materials used in the production of the pillow make it the ultimate personal luxury item,” said Dillon, who added Pillow Bar pillows were designed with consultations from a neurosurgeon and a chiropractor. HTT

California Market Plans Seminars, Events LOS ANGELES —The CMC Gift

& Home Market at the California Market Center here will feature a number of industry-specific programs later this month. Rose Jannuzzi, owner of Jannuzzi Clothing, will discuss “Visual Merchandising For Profit” at on July 24 at 11:00 a.m. in Suite C1271. Directives West, the West Coast merchandising office of

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The Doneger Group, will present key buying ideas in “hot” categories for the holidays July 26 at 11:00 a.m. in Suite C1271. WGSN will highlight three macro trends for interior design and home for 2013 on July 27 in CMC Design Center Showroom Rosenberg Group in Suite C998 at noon. The final seminar of July Market will cover Online Plat-

forms for Curation, Trend Forecasting, and Social Media, and will take place July 29 in Suite C1271 at 11:00 a.m. In addition, there will be a wine and cheese reception open to all attendees on July 27 from 4:00-7:00 p.m. on floors 9C and 12C. The CMC Gift & Home Market takes place from July 24- 31. HTT

> hometextilestoday.com

Schumacher Adds Natural-fiber Sheer Collection N E W YO R K — F. Schumacher & Co.’s Schumacher brand is expanding its offering of sheer soft window treatments with a new collection dubbed Radiance. The library collection of sheers ranges in choices from traditional lace to modern weaves. Made only of natural fibers, constructions include cotton, linen, and wool. Schumacher said patterns are defined “by exquisite embroidery, fine eyelet, and delicately clipped madras gauze” and the also-natural palette is “soothing and neutral” -- shades of oyster, ivory, parchment, and taupe - “giving the collection a look of Charleston Wool Madras quiet luxury.” Three signature options include: • Dhari Cutwork, an all-cotton offering made in India; • Charleston Wool Madras, a Scotland-made cotton-and-wool blend woven clipped jacquard madras sheer featuring a graceful Italianate design derived from decorative ironwork; • Coral Madras, a 100% cotton madras sheer made in Scotland and featuring a delicate coral vine design that is created with clipped threads against a fine net ground. HTT

Hen House Linens to add Fall Patterns, Introduces Napkin Rings S E V E R N A PA R K , M D . — Hen

House Linens, a line of casual table linens and home accessories, will add four new fallinspired patterns to its collection that will be available at the end of the summer. The company has also introduced 100% cotton napkin rings. Founded in 2007 by North Carolina native Jenny Davis, the company offers everything from napkins, placemats, tablecloths to potholders, pillows and aprons. With a focus on durability and mix and match style, styles are made to be used every day and are machine washable. Items are available online through the company’s website and at select retailers. New pattern offerings for fall 2012 include gracious chocolate, bold stripe chocolate, latticework ocean and linked-up ivy, bring-

Some of Hen House’s spring patterns.

ing its pattern stable up to 31. The company’s new napkin rings are made of 100% cotton and available in select prints from the company’s roster. Available in sets of four for $24, the ring is a single piece , and the size of the opening can be adjusted by tightening or loosening the knot. HTT

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Face to Face FACE TO FACE FROM PAGE 1

T h a t ’s n o t t o s a y e a c h Walmart and Target doesn’t do a decent job of offering an adequate mix for their target customers. It’s hard for rugs to compete with $6 summer-bright Tees, end-caps of discounted juice packs and cookies, and 99-cent flip-flops, especially when soft floor coverings at both stores are tucked far away in the middle of the home furnishings department somewhere between other slow-moving categories like lamps, mirrors, wall hangings and picture frames. Still, area rugs have a place at Walmart and Target, especially in the more basic design tilts for everyday use and the more trend-driven novelty looks for the younger set. And both retailers seem to drive attention to area rugs by including plenty of auxiliary pieces — accents and runners — to meet prices and

increase point-of-purchase opportunities within the category. Here’s a look at what HTT found at a recently-opened Walmart unit in the heavily-Hispanic and working class neighborhood of Westchester and a Target located in the city’s ethnically diverse suburb of northern Kendall.

Walmart in Westchester: At Walmart, area and accent rugs occupy more than half of a full 34-foot long aisle — one side is all rugs and the facing side carries a mix of rugs, clocks and mirrors. On the side of the aisle stocked only half way with rugs, the assortment includes about eight feet of door mats presented on six shelves. All of the product is labeled Mainstays, which is Walmart’s lower-priced, inhouse home brand. Constructions include coir, rubber, recycled polyester, recycled rubber,

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and flocked polyester — made either in the United States or in China. The next four feet features basic promotional and noveltytype rugs and constructions, like those often highlighted during the back-to-school season. The top half of the shelving accommodates rolled rugs — larger accent sizes and runners; underneath are four shelves of folder smaller size styles. Priced affordably at $12.96 to $19.96, the assortment in this small section includes several pieces that are labeled “Made in the USA of remnants of undetermined fiber content or origin” as well as others that are made of wither olefin, polyester or polyester blends. Shaw Living has several synthetic pieces included in this mix, such as neon-colored and novelty patterned shags and plush flokati styles. Turning to the facing side of the aisle, where rugs run the full length, the first three feet of shelving is home to basic and

Sharing space with window treatments, Target’s rug selection is dominated by natural fiber constructions.

soft fashion looks, mostly under the Mainstays brand. Some are USA-made olefin goods, including one sku from Mohawk Home. Other pieces are also olefin but made in Egypt. The next 18-foot section offers six solids and six fashion rugs. The former, made in Egypt of 100% polyester, retail for $19.97 for a 5-by-7; the latter span in construction — from olefin to nylon — as well as in brand: from Mainstays to Walmart’s mid-tier Home Trends to its better Canopy label through its licensed collection with Better Homes and Gardens. As with everything else for sale at Walmart, price is key in the store’s rug department — even if it means the product is faulty in some way. One offering in the fashion rugs section carrying the Canopy brand — a 48by-64 shag made in the United States of an olefin and PET poly blend — was labeled with a tag that read, “Failed U.S. Department of Commerce Standard FF2-70. Should not be used near sources of ignition. Made in USA. M7.” Its price: $46.96. The tickets for smaller versions were $24.96 for a 30-by-46 and $12.96 for a 20-by-34. At the end of this aisle were six shelves stocked with 12 accent rug styles, ranging from solid textured looks to printed patterns and many varieties in between. In sum, Walmart’s customer is served a hearty helping of basic to light-fashion looks and utility accents — no doubt the result of the retailer’s commitment to low prices.

Target in North Kendall Situated one block over from Miami’s well-trafficked Dadeland Mall — home to Macy’s, Nordstrom, Saks Fifth Avenue,

JCPenney and a long list of better specialty stores — is the welltrafficked Target store serving this vast Miami suburb. This Target serves a higher income bracket of shoppers for the most part, which might or might not explain the larger concentration of fashion and natural fiber-made products in the assortment priced a notch higher than their counterparts at the Walmart store HTT visited. Also compared to the local Walmart, this Target store has a larger offering of area rugs — occupying a full aisle plus one side of the next-door aisle in the home furnishings department. A Mohawk Home-labeled endcap is positioned at the beginning of the aisle, and it is stocked with only the company’s goods. Available are six olefin styles of 5-by-7 rugs that are rolled, packaged and standing within their assigned slots, and six matching runners are folded below on shelves. Inside the main rugs aisle, fashion is the focus as are natural fibers — wool, mostly, as well as some jute and cotton and blends. The assortment largely falls under Target’s private label “Home” brand and the products are mostly made in India and sourced directly by the retailer. On one side, the first four feet feature both rolled 4-by-6 and 5-by-7 hooked wool pieces on racks as well as smaller versions stocked neatly in underneath shelving. Prices range from $179.99 through $29.99 for the area to accent sizes. Runners, which are displayed adjacently — and in similarly rolled packaging — and come in five styles that match the area rug patterns. The average price point is $89.99 for a 25-by-84. Another four feet later, there

Target BRAND A

NUMBER OF COLLECTIONS

FIBER CONTENT AND MATERIALS

AVAILABLE CONSTRUCTIONS

AVERAGE AVAILABLE SIZE RANGE

AVERAGE PRICE POINT RANGE

COUNTRIES OF ORIGIN

Mohawk b nine fashion, six shags

olefin

shag, machine-made

5-by-7, accents, and runners

$129.99 to $12.99

USA

one fashion

polypropylene

machine-made

5-by-7

$99.0

Egypt

28 fashion, 14 novelty shags

wool, wool blends, wool/jute,

hooked, tufted, braided, shag

5-by-8, 4-by-6, accents, and runners

two promotional basics

cotton blends, nylon, polyester

Oriental Weaversc Target Home $179.99 to $19.99

India, USA

a. Companies are listed alphabetically. b.The Target Home brand is the discount chain’s current private label brand across multiple soft and hard decorative home categories, including rugs. This brand includes better, mid-priced goods versus Target’s more promotionally priced Room Essentials-branded offerings.

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is another assortment of more hooked wool styles in area and accent sizes. Here, the highest and lowest price points are $199.99 and $24.99, respectively. Braided and tufted wool styles are found four feet down, and the last four feet of this side of the aisle carries the largest-sized rugs — 7-by-10s, which come is shag, synthetic, polypropylene and other fibers and constructions — many of them made by Mohawk Home. Mohawk Home wares make up the first four feet of the facing side of the aisle, with six styles of olefin, U.S.A.manufactured shag style. Available in regular, chunky, and eyelash construction looks, the rugs are priced to retail for $99.99 to $109.99 for 5-by-7 sizes. Accents are tagged at $29.99 and $34.99. The rest of this side of the aisle

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Home Textiles Today

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gives further focus to natural fiber and blended constructions sourced directly by Target. There are four feet of runners in about six styles, then four feet of chenille-like area rug sizes and some matching accent rugs, and then finally four more feet for 60-by-80 varieties available in seven styles — some of them olefin. Synthetic rugs at more promotional price points get their stage in one aisle over, where bright novelty shags made in the United States of nylon are displayed alongside some basic solid-colored polyester shags and some Mohawk Home-branded non-skid rug pads. But here, accent rugs dominate, occupying about half of this side of the aisle with about 20 skus in a broad range of styles, from $10 looks made of “all undetermined textile byproduct� to $34.99 printed pattern decorative looks At Walmart, rugs are largely basic in nature and prices are predictably sharp. for the kitchen. HTT

Walmart BRAND A

NUMBER OF COLLECTIONS

Better Homes & Gardens

two Canopy

AVAILABLE CONSTRUCTIONS

AVERAGE AVAILABLE SIZE RANGE

PRICE POINT RANGE

COUNTRIES OF ORIGIN

b

olefin

6-by-9, 5-by-8, accents, and runners

$89.96 to $49.96

USA

three fashion, one shag

olefin, PET recycled polyprpylene

6-by-9, 5-by-8, 4-by-6, and runners

$89.96 to to $12.96

USA

two fashion

nylon

5-by-8

$79.96 to 69.96

USA

six solid basics, four fashion

polypropylene, olefin

5-by-8, 5-by-7, 4-by-6, accents, and runners

one fashion

olefin

5-by-8

c

Hometrends Mainstays $69.96 to $9.96

Egypt, USA

Orian Rugs $90.0

USA

a. Companies are listed alphabetically. b. Better Homes & Gardens is a licensed brand at Walmart Stores. Several suppliers produce the area rugs for the brand, including Mohawk Home. c. Canopy is one of Walmart’s own private home product brands. This line hits a higher price bracket, and its assortment in other soft home caetgories sometimes includes organic cotton-made goods. d. Hometrends, another one of Walmart’s private home brands, encompasses rugs as well as faux plants, small furniture, tableware and other decorative caetgories. e. Mainstays is the private brand Walmart uses on its lower-cost home merchanidise lines in beddings, rugs, and ready-to-assemble furniture.

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7/5/2012 5:55:26 PM


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Home Textiles Today

July 9, 2012

Rugs

> hometextilestoday.com

Summer 2012 Rug Preview 2 1

3 4

5 1. The Rug Market America’s latest additions to its Resort collection of weatherresistant, UV-coated polyester rugs for the outdoors and indoors include contemporary over-sized patterns like Suzani, seen here, as well as others like Moroccan Tile and Kiwi Fruit. 2. Surya Inc.’s Lybra collection is a new addition to the company’s Artistic Weavers division. Made to look modern yet timeless, it features a chevron pattern originally found on ancient pottery at the palace of Knosis in Crete. 3. Company C takes Indian- and English-inspired paisley looks of yore and reinterprets them in modern-day hues on its new High Country collection. A series of intricate swirls, teardrops and richly colored paisleys are depicted in bold, over-scaled designs that are less traditional and more artistic than earlier similar styles — as seen here in the Devonshire pattern. 4. Kas Rugs’ new Optic collection comprises shag styles that are hand-tufted of multi-textured polyester and are manufactured in India. There are six designs in total, including this one called Jewel-tone Spiral, and three area rug sizes. 5. Safavieh’s new Beach House outdoor rug collection offers a range of patterns, from Oushak to Peshawar to Sumack motifs, that are enhanced with a polypropylene, four-color antiqued-look construction from Turkey.

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Home Textiles Today

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Rugs

> hometextilestoday.com

Summer 2012 Rug Preview 1

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3

4

1. Jellybean is introducing a series of new seasonal fall/winter designs by Challis and Roos. Made in a 21-by33 size, these rugs are machine washable and made from 35% recycled materials in a polypropylene and acrylic blend. Their construction is hand hooked for indoor or outdoor use and they are made in China. Seen here is the Autumn Colors arboreal pattern. 2. Couristan has arranged a fresh bouquet of colorful and over-sized contemporary floral patterns with its new Botaniqué collection. Hand-crafted of New Zealand blended wool in a cut and loop pile, each rug is finished with a special tip-sheared technique that is done by hand. Colors include coral, cranberry, teal, khaki, and sage. 3. cmi uses bright seasonal colors and subtle style details to give flair to its new Outdoor Tweed rectangle rug collection. It comes in 14 different color variations, including this bright blue and green combination, and features a contoured shape that works for outside as well as indoor living spaces. These rugs — which range in size from accent through 12-by-15 — are made in the United States of 100% polypropylene for easy care and cleaning and are stain and fade resistant. 4. Kaleen’s new Habitat collection feels right at home with its assortment of patterns and colors — like Salty Leaves seen here — that are made to reflect a more active lifestyle that invites the expansion of indoor living space to the outdoors. UV treated against fading and water protected, these hand-made rugs are made in China of 100% multiple-ply polypropylene and feature a non-skid backing.

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Home Textiles Today

Rugs

July 9, 2012

> hometextilestoday.com

Summer 2012 Rug Preview 1

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3

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5

1. Shaw Living’s latest addition to its shag program is the new Mirabella collection, which employs current trends in both color and yarn development. An ombre space-dyeing technique allows for each color to shift and blend, creating many shades within each rug. They are all machine woven in the United States with Shaw’s own recyclable EverTouch soft nylon and come in seven sizes ranging from accent to area. 2. Rizzy Home is beckoning the Highlands with this new India-made hand-tufted collection of 100% wool rugs that come in accent through room-size dimensions as well as rounds and runners.

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3. Karastan is introducing more rugs to its Bellingham collection, including new wool styles — this one titled Britton, an overall traditional pattern with accents of gold, salmon and leaf green on a cream background. It is woven domestically of premium fully-worsted New Zealand wool on Wilton (Van de Wiele) looms. 4. Ebisons Harounian’s Kismet collection spans 100% cotton Dhurries from India. Designed with summer fun in mind, from sunrooms to beach settings, these rugs come in 4-by-6 to 6-by-9 sizes. 5. Fab Habitat is showing its Lhasa orange-and-violet rug, a new addition to the ecofriendly company’s non-skid soft floor covering offerings. Made in line with fair trade principles, Fab Rugs are made of recycled plastic straws tightly woven together.

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Home Textiles Today

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Rugs

> hometextilestoday.com

Summer 2012 Rug Preview 1

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5

1. Kalaty Rugs’ Artisan Collection, seen here in the sapphire colorway, is a lively assemblage of traditional motifs and patterns with narrow borders for a more transitional appeal. Each piece is hand knotted of 100% hand-spun wool. 2. Jaipur Rugs is expanding its Coastal Living collection with new hand-hooked 100% polypropylene styles for indoor and outdoor use. New looks take their styling cues from the ruggedly chic aesthetic of a casual seaside lifestyle — such as this piece called Wave Hello. 3. Capel Inc. gives a regal air to its line with the addition of the new Eminence collection, which is handknotted in India and made of wool. Available colors include charcoal, red, ivory, and chocolate, the latter seen here. 4. Momeni’s new Suzani collection is inspired by the tribal Central Asian embroidered textile style by the same name. These rugs are made of 100% wool in a hooked construction. 5. Oriental Weavers USA takes an exotic trip to Bali with this new grouping of neutral-colored rugs – in shades of ivory, cocoa, cool grays, and blues – accented with pops of bright gold. Made in Egypt, these rugs are machine-woven in polypropylene and are made in a textural loop construction for added surface interest.

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Home Textiles Today

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Atlanta Rug Introductions CAPEL INC. Troy, NC (800) 334-3711 For its designer collection with HGTV celebrity Genevieve Gorder, Capel is introducing the new NY Dot rug, based on an “amazing pattern in the New York subway, rectangles stacked together to form a circle,” she explained. Because of the linear way a dhurrie is woven, the rug’s flat-woven wool construction “made sense.” There are six available colorways. Capel’s Regatta, a collection of domestic braided polypropylene-and-nylon rugs, is redolent of old naval styles with contrasting yet complementing colors — reds, blues, yellows, and greens — interpreted into five designs: Sunshine, Sea Foam, Moonlight, Maritime, and Nautical. The new Eminence collection pays homage to the queen and her court with its regal design direction. Traditional themes in elegant colors make up the hand-knotted grouping of wool rugs from India. Capel is all smiles with its new Felicity shag. Rendered in subtle ivory, these hand-tufted polyester pieces from India lay the groundwork for sophisticated settings. For another shag alternative, the Skyline Shag delivers high style in three color-coordinated striped looks. Hand tufted in India, the rugs are made is 100% polyester. Expanding on the response to its woven Hampton collection, Capel is taking the styles outdoors with the new Grassy Island grouping woven in the United States of 100% polypropylene. cmi Pawtucket, R.I. (800) 343-9339 Playrooms, bedrooms, dens and other comfortable living space smake the right setting for cmi’s new Chenille Blend Rectangle rugs. Designed to be “bold and fun,” the pieces are made of a soft chenille-and-nylon blended with space-dyed yarns for a gentle touch and texture on its accent through room size offerings. For a more rugged atmosphere, the new Chenille Tweed Rectangle collection uses contemporary colors and simple design to make a subtle fashion statement. There are 14 color combinations available for the 100% polypropylene, USA-made rugs. COURISTAN Fort Lee, N.J. (800) 223-6186 Couristan is showing four new handmade area rug collections — Sagano, Botaniqué, Textura and Anji – as well as several new design additions to many of its existing collections. The Sagano collection spans hand-knotted rugs made of 100% hand-spun bamboo pile, some accented with wool highlights. The pieces are constructed in an Indo-Nepalese weave

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to offer artisan-crafted appeal to the collection. Patterns range from transitional to contemporary, including Ikat, watercolor looks, and flowing florals. Botaniqué is a collection about comfort with its selection of over-sized contemporary floral patterns in a range of fresh colors. Hand-crafted of New Zealand blended wool, the cut-andloop pile rugs are finished with a special tipsheared technique that is done by hand. The Textura collection is inspired by classic runway fashion designs, showing textures in a variety of intricate facets. Rugs are handloomed and enhanced with hand-carved details on a cut-and-loop pile construction of 70% blended wool and 30% viscose. Anji is hand-loomed with 100% hand-spun bamboo in soothing patterns and colors — Sea Mist, Camel and Slate, each one featuring a subtle, iridescent sheen for a special finishing touch. EBSIONS HAROUNIAN New York (800) 966-6666 Ebisons will be showing a complete cross section of its program and one-of-a-kind series of goods from India, China, Pakistan, Turkey, Afghanistan, Nepal and Tibet. Among them are: Kismet, a 100% cotton dhurrie from India; Vintage Oushak, a realistic adaptation of 18th and 19th century antique oushaks made of 100% vegetable-dyed New Zealand wool; Golden Cocoon, a grouping of 100% silk hand-knotted Persian design rugs in 260- and 300-line made by hand in China; Kabul, made of vegetable-dyed hand spun overtwisted yarn, by hand, in China; and Abstract, contemporary designs with vibrant colors made of 100% faux silk by hand in China. JAIPUR RUGS Norcross, Ga. (404) 351-2360 The Maroc collection comprises flat-woven, wool rugs made in India. Myriad styles and palettes bedeck these reversible dhurries. Expanding on its Coastal Living licensed collection, Jaipur is adding new 100% polypropylene styles for use both inside and outdoors. JELLYBEAN RUGS Atlanta (770) 452-1155 The new Jellybean accent rugs by Challis and Roos — Spooky Goodies, Fall Pumpkin, and Autumn Colors — are made for the fall season. Like all of the company’s products, these rugs measure 21-by-33, are machine washable hand-hooked, and are made from 35% recycled materials. KALEEN Dalton (706) 279-1122 Salty Leaves is one of the designs that make up the new Habitat collection, a durable yet ele-

gant grouping designed to accomodate a more active lifestyle that invites the indoor lifestyles to outdoor living spaces. UV treated against excessive fading, the rugs are hand-made of 100% multiple-ply polypropylene yarn and feature a skid-resistant backing.

one comprised of Egyptian machine-made rugs made in a one-million-point polypropylene construction. Traditional motifs are updated here via modern color palettes that provide the consumer with a combination of Old World styling and modern sophistication.

KARASTAN Dalton, Ga. (800) 234-1120 This upscale rug house is introducing the Bellingham collection of USA-made wool rugs, all woven on Wilton (Van de Wiele) looms. It comprises more than 20 designs to appeal to broad décor tastes, from patchworks and vintage frets to panels and sarouks, all in muted vintage tones. One example is Britton Jade, an overall traditional pattern with accents of gold, salmon and leaf green on a jade background. It is also available in a cream colorway. Devan Mocha is another pattern in Bellingham. Offering a more contemporary tilt, this damask design in mocha is highlighted with distressed tones of blue and brown.

THE RUG MARKET AMERICA Culver City, Calif. (800) 422-4354 Included in the introductions are designs from the Resort collection, constructed of UV-coated polyester, and The Ecconox collection, featuring recycled polyester yarns. The latest additions to Resort include a long list of designs and colorations made to last on the durable construction for a long life in the outdoors and easy clean for indoor applications.

KAS RUGS Somerset, NJ (800) 967-4254 Kas is bringing more than 100 new introductions to the market as part of the company’s 30th anniversary celebration. Among the new product highlights is the Geneva collection of machine woven, dropstitched and space dyed products from Egypt. These rugs are loomed on eight-color heat-set polypropylene and are available in six sizes, including a runner and a 7-foot-6-inch round. Also taking center stage is the new Optic shag collection, hand-tufted of multi-textured polyester in India. It comes in six new designs and three sizes. NOURISON Saddle Brook, N.J. (201) 368-6900 In view at Nourison this market is the Vista collection of durable rugs made in a heavy looppile construction in 100% polyetser. Floral, paisley and ikat motifs in striking colors make up the design direction, and select patterns have been hand-carved for extra texture and dimension. ORIENTAL WEAVERS USA INC. Dalton, Ga. (800) 832-8020 OW takes a trip to Bali with this eponymous new collection in neutral ivory and cocoa with cool grays and blues and pops of bright gold. Made in Egypt, the rugs are machine-woven of easy-care polypropylene and their textural loop construction is meant to add surface interest. The color palette was picked to match with current fabrics, from outdoor furniture to indoor throw pillows. Cambridge is another new collection, this

SHAW LIVING Dalton, Ga. (800) 441-7429 In celebration of artisans throughout American history, Shaw is presenting 25 new additions to its licensed Bob Timberlake collection. The intricate weavings of handmade blankets, quilting patterns used by pioneer women, feathers, foliage and the simplicity of the Arts & Crafts movement were all influences in this collection. Each rug was designed to represent a period in time or is a tribute to the timeless beauty of nature. Lustrous colors range from a strong earthen base with its spice, red, gold and chocolate brown to rich organic tones including indigo and green, with calming neutral colors to round out the palette. Machine woven in the United States with Shaw’s own EverTouchbranded recyclable nylon, each rug is available in accent through room sizes. Shaw is also expanding its shag offering with the new Mirabella collection, which features current trends in both color and yarn development. An ombre space dyeing technique allows for each color to shift and blend creating many shades within each rug. The pieces are machine woven in the United States with EverTouch nylon. SURYA INC. Calhoun, Ga. (706) 625.4823 The company’s Artistic Weavers division is building its line with the new Lybra collection. It features a timeless chevron originally found on ancient pottery from Crete at the palace of Knosis. With its geometric zig-zag pattern, the design’s variety of width simulates movement across the rug. But calm is maintained via the muted palette. The construction is 100% wool, loop-and-loop. Also new from Artistic Weavers is the Mantra collection. Rendered in accents of turquoise, tangerine, sunflower and green on warm neutral palette of grays and browns, each rug is hand tufted and washed for heft, luster and reduced shedding.

7/5/2012 2:28:56 PM


September 9-13 ,2012 Spring NY Home Fashions Market Week Major Showroom Buildings Throughout Market

For exhibition space, please contact: Joe Carena, Show Manager, jvcarena@gmail.com (203) 329-9553 Warren Shoulberg, Publisher, Home Textiles Today wshoulberg@hometextilestoday.com (646) 805-0226

Exhibitor Space Now Open! Reserve Your Space Today! HTT_GHS12 fall tab.indd 1

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News

> hometextilestoday.com

Rug Market Mood Upbeat ATLANTA FROM PAGE 1

Capel Rugs Allen Robertson, vp of sales

-

“The big deal is that we have the same number of appointments as last year, and that is god because it’s not down, for sure. “And we really do plan to write some business this time, more than we did last year. “My expectation is to increase business. We have had five or six different markets recently [around the country] and at each one we’ve seen sales increase and improve. Each market has been bigger than the prior one. “Some of our customers coming to see us in Atlanta have already told us they are coming to buy goods. So while inventories are still tight, we see business picking up and we see customers coming to both replenish lines as well as find something new.”

cmi Roy Evans, vp of sales “We expect this market to be slow, as summer markets usually are. The focus will be on the Internet accounts and catalog retailers that visit us each summer – approximately 15 to 20 top-producing customers. We will be working with them on designing and creating rugs that accentuate their fall and winter themes. Our brick-and-mortar accounts do not heavily attend this market.”

Couristan Larry Mahurter, vp, marketing “The 70 area rugs we introduced during the [January 2012] winter market will be in stock for this fall, so that makes for a good opportunity for us to sell those this market. “In addition, we will also be showing 12 new collections, and none of it is seasonspecific, which means we will have a ton a merchandise to offer our customers. “In my 20 years of working at Couristan, this is probably our largest product development effort across the board, from broadloom to area rugs. And it’s a good sign that the business coming back. We

are using more organic fibers and more color. Business is healthy. The housing market is improving. “In terms of traffic, we will be seeing all of our big accounts, the big chain stores, and we expect the traffic to be status quo.”

receive the order by late summer or September, which would be great. “We have some fresh looks that are not specific to a season – just sellable items for all year round.”

Kaleen Joe Barkley, evp

“While all economic reports have not turned positive in our industry yet, Nourison has continued introducing many new and exciting qualities, concepts and price points reflecting the continued demand of conALEX PEYKARI sumers who are in the Nourison market searching for perceived values.”

“We at Kaleen are bullish regarding the Atlanta summer market. Our appointment schedule is currently fairly close to our winter market schedule, which is usual. “Typically, summer market runs 20% to 25% below winter appointments. We expect a strong summer market after a few down summer markets.”

Mohawk Home/Karastan Brandon Culpepper, vp, specialty sales “We expect good retailer attendance, with meetings. This market is very much appointment driven. There’s really not a lot of walk-in traffic. “But we do have a lot of appointments and we expect it to be a very good show – which goes hand in glove with the work we do with our sales efforts out in the field. “There have been some personnel changes at Karastan recently, and [as a result] we will be presenting several new initiatives to our customers at this market. “We have broadened our price-point spectrum and also broadened our color, design and style, and will continue to do that as we go. Karastan is a brand that covers lots of price points, from medium to high in machine-mades, and that will continue.”

Momeni Inc. Reza Momeni, principal “I think this will be a good market. Historically, summer markets are slow, but we have seen some momentum in the business, and some dealers are ready this market to bring in new product to their stores. And the timing is right because they can order now for fall delivery as the season kicks in. They can order now and

Nourison Alex Peykar, principal

Oriental Weavers USA Aaron Gray “Based on business over the past couple of years, we’re still focusing on the mid- to lower-end products at sharp prices. People are still being conservative in their buying decisions, and the $299 and below price points for 5-by-8s has been our sweet-spot and still continues to be. “So far we have a good list of appointments for market. I think as far as walk-in traffic, we expect some — not as much as there used to be. We are focusing on the customers who come to market to meet with us. “Our products for market include new indoor/outdoor offerings. They have really been strong for us.”

Rizzy Home Mark Ferullo, vp “We have a pretty good book of appointments – some of the old reliables but also some new accounts for us are coming in to see Rizzy. We are excited about the retailers coming in to see us. “We are showing several new products that have all been earmarked for fall shipment, which is good. “Business as a whole is on the upswing. We’ve had a lot of positive responses, and we are optimistic. “Rizzy is 54% ahead for the year as

of May – we are experiencing steady growth.”

Safavieh Arash Yaraghi, president “We are expecting more and more institutional buyers to come to Atlanta than in the past when this market focused on brick and mortar stores. Now we see large chains and catalogs with strong internet components, and flash sale retailers becoming increasingly important in area rugs. They are very much in tune with their customers ARASH YARAGHI and monitor what sells Safavieh online in real time. They look for fashion, quality and value, of course. But they also look for rugs that make a visual impact on their websites and compel the consumer to buy.”

Shaw Living Kim Barta, brand manager “With winter market traffic being up, we are cautiously optimistic about summer market traffic being up as well.”

Surya Inc. Paul Sullivan, svp, sales, national accounts, Artistic Weavers division “I think this market will be a very interesting in that we are coming off a little bit of uncertainty in the economy. I think with retailers’ inventories sill being managed very tightly, we will have them coming in for freshness and newness but also competitive price points. “Any time the marPAUL SULLIVAN ket gets to looking at Surya price points and fast turn-arounds, that is when a mass market brand like Artistic Weavers can step to the forefront. We will stock the goods, fill in at very a very quick rate, and offer very competitive pricing.”

CHECK US OUT ON THE WEB HOME TEXTILES TODAY IS ON FACEBOOK. JOIN THE CONVERSATION AT FACEBOOK.COM/HTTMAG

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7/5/2012 2:20:34 PM


IT’S BACK! THE BIG HTT MARKET KICK-OFF PARTY IS BACK AT THE 230 FIFTH AVENUE ROOFTOP Sunday, September 9, 2012 5:30pm – 7:30pm

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24

Home Textiles Today

July 9, 2012

> hometextilestoday.com

PEOPLETodaY Mohawk Taps Culpepper for Sales C A L H O U N , G A . — Mohawk

Home is extending its sales scope and broadening its channels of distribution via the recent appointment of Brandon Culpepper to the newly created position of vp of specialty sales. Over his career in the business, Culpepper has held several sales leadership roles at other area rug suppliers, including domestic manufacturer Orian Rugs. At Mohawk Home, Culpepper is charged with growing busi-

ness relationships in the middle market as well as the company’s high-end Karastan brand. “Brandon brings outstanding sales knowledge and energy to our sales plans which compliment the team of professionals at Mohawk Home,” said Bill Kilbride, president. “As today’s economy changes traditional approaches to market opportunities, we will continue to adapt our strategies to create new ways to maximize those opportunities.” HTT

Lands’ End Names New svp of Design D O D G E V I L L E , W I S . — Lands’ End has hired Sara Dennis as senior vp of design, overseeing all aspects of product design, print, pattern and trend. She joins the company effective July 9 and will report to Chris Kolbe, brand president. Dennis most recently consulted for Belstaff and prior to that was vp/general marketing

manager for NY Brand Studio. She has also held senior level positions with Vera Wang, Liz Claiborne, Calvin Klein and Polo Ralph Lauren. “I am confident that Sara’s proven success in leading global design teams will deliver innovative product that inspires our customers and positively promotes the brand,” said Kolbe. HTT

Umbra Co-Founder Receives Honorary Degree B UFFALO , NY — Les Mandelbaum, co-founder and president of Umbra, was presented with a 2012 Governor’s Honorary Bachelor Degree in Applied Science from Toronto’s Humber College. He was recognized for his success in the field of design, innovation and business. This is the highest award bestowed by Humber College. “I am so grateful to receive this honor from an institution that has trained so many tal-

htt120701_024 24

ented designers who have given Umbra and the world such outstanding products. We need educators like those here at Humber who listen and adapt to our changing world,” Mandelbaum told the graduates. Umbra’s design team is involved on many levels with the school’s industrial design program, including judging design competition and events, as well as offering outstanding Humber students design internships. HTT

New IMC Structure Merges Las Vegas, High Point Marketing Groups sistency and stronger leverage in the marketplace.” Karen Olson, located in High Point, will serve as the new vp of marketing for Home Furnishings. Olson will be responsible for creating marketing strat-

a best-in-class, in-house marketing agency for all IMC brands. tional Market Centers announced Reporting to Eckman, Andrew a new marketing structure that will be responsible for activating merges High Point and Las Vegas the marketing plans across IMC’s marketing resources into an inteentire platform-in High Point and grated corporate entity. Las Vegas, and for both Home “The purpose of Furnishings and Gift/ the realignment is to Home Décor. create a strong, innovaSarah Mount has tive, and collaborative been named director marketing team that of content and interaccan optimize opportutive media and reports nities and efficiencies to Andrew. In this role across High Point and Mount will be responKAREN OLSON DANA ANDREW sible for leading the Las Vegas. The new SCOTT ECKMAN IMC IMC IMC marketing structure development and disprovides direct sertribution of content vices oriented to our customers egies that drive value for IMC across all channels and all four and our leasing teams,” said Scott through occupancy and buyer markets. Additionally, four new Eckman, IMC’s chief marketing attendance, as well as supporting positions have been announced officer/chief strategy officer. “As IMC’s home furnishings tenants. in the global marketing & comwe move forward, we will estab- She reports to Eckman. munications group including lish three core groups within the Carolyn Martin, formerly a database marketing manager, IMC marketing division: the stra- brand manager at World Mar- social media/public relations tegic planning group which will ket Center Las Vegas, has been manager, project manager and be aligned to support IMC’s pri- promoted to marketing direc- graphic/web designer. mary channels, home furnishings tor for home furnishings, reportJohn Emerick will join the and gift & home décor, the mar- ing to Olson. The company will marketing team as IMC’s direcketing communications group appoint a vp of marketing for gift tor of advertising, a new posiwhich executes marketing strat- and home, a newly created posi- tion. Emerick, also reporting to egies and tactics and manages tion, which will also report to Eckman, will be responsible for IMC’s multimedia channels, Eckman. sales, production of publications and a publication and sponsorDana Andrew, based in Las and sponsorships. He comes to ship team. We believe strongly Vegas, becomes the vp of the IMC with more than 20 years of that our customers will be bet- newly formed Global Marketing B2B senior level leadership expeter served by our new structure & Communications team, which rience in marketing, advertising which drives partnership, con- will be responsible for acting as and publishing. HTT H I G H P O I N T , N .C . A N D L A S VEGAS — Officials with Interna-

Ellery Plans Bentonville Office, Taps Scott Whitlow N EW YORK — Mutli-category home textiles supplier Ellery Homestyles is preparing to open an office in Bentonville, Ark., to support its Walmart business and has hired Scott Whitlow to lead the effort. Whitlow’s new title is vp

sales - Walmart. He spent the past nine years managing The Northwest Company’s Bentonville office and prior to that was a Walmart buyer for nearly a decade. At Ellery, he will work as part of the Walmart team along

with Michael Doherty, vp sales. Ellery plans to make additional hires for the Bentonville office. “Having a local presence in Bentonville to better support this important retail partner is part of our growth strategy,” said Budd Goldman, ceo of Ellery. HTT

7/5/2012 4:36:12 PM


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26

Home Textiles Today

> hometextilestoday.com

July 9, 2012

BUSINESS TodaY June Divides Haves From Have-nots BY CECILE B. CORRAL N EW YORK — If ever a month

marked a clear divide in comp results between key retailers, it was June. Over the five-week period that ended June 30, the 10 major retailers tracked monthly by HTT were evenly split — five of them saw comp gains, and five suffered declines — some of them steep. Maintaining their winning streak were the off-price chains — TJX Cos. and Ross Stores, who tied for first place with

creased substantially at every division, which speaks to the tremendous appeal of our values, brands and fashions for consumers,” she said. TJX also raised its second quarter EPS guidance to 52 to 53 cents — which would represent double-digit growth on top of double-digit growth in last year’s second quarter. For the full fiscal year, TJX boosted its EPS guidance to $2.31 to $2.39. “We are very well-positioned to buy into the opportunities we are seeing in the marketplace

10.0%

2012 year-over-year

7.0% 5.5% 4.0% 2.5% 1.0%

Johnson Redbook Index

-2.0% -3.5% -5.0%

JUN

JUL AUG SEPT OCT NOV DEC JAN FEB MAR APR MAY JUN

Source: Johnson Redbook Retail Sales Average, a unit of Instinet, a Reuters company.

7.0% comp gains. Ross Stores’ Michael Balmuth, vice chairman and ceo, said sales were better than expected. “Our ongoing ability to deliver terrific name brand bargains to today’s value-focused shoppers drove broad-based merchandise and geographic sales gains during the month,” he added. Ross is now forecasting second-quarter earnings per share of 77 to 78 cents, up from its previous projection of 72 to 75 cents. TJX ceo Carol Meyrowitz, said all business in the United States, Canada and Europe performed well in June. “Customer traffic during the month in-

htt120701_026_027 26

2012 SALES

The Bon-Ton Stores Inc Costco Wholesale Corp. (b) Duckwall-ALCO Stores Inc. Fred’s Inc. Kohl’s Corp. Macy’s Inc. Ross Stores Inc. Stein Mart Inc. Target Corp. The TJX Companies Inc.

$238.3 $9,180.0 $46.8 $182.6 $1,708.0 $2,412.0 $886.0 $104.7 $6,419.0 $2,300.0

2011 SALES

$240.8 $8,690.0 $48.1 $179.4 $1,754.0 $2,392.0 $793.0 $104.5 $6,256.0 $2,100.0

TOTAL % CHG.

(1.0) 6.0 (2.9) 2.0 (2.6) 0.8 12.0 0.2 2.6 9.0

SAME-STORE % CHG.

(0.8) 3.0 (5.9) (4.0) (4.2) 1.2 7.0 (0.5) 2.1 7.0

22 WEEKS 2012 SALES

2011 SALES

$1,062.2 $40,270.0 $202.4 $835.1 $7,288.0 $10,569.9 $3,989.0 $509.9 $27,994.0 $10,000.0

$1,071.8 $36,370.0 $197.7 $807.4 $7,287.0 $10,217.0 $3,529.0 $506.6 $26,635.0 $9,100.0

TOTAL % CHG.

-0.8 10.7 2.4 3.0 0.0 3.4 13.0 0.7 5.1 10.0

SAME-STORE % CHG.

(0.7) NA (0.2) (0.8) (1.7) 3.6 8.0 0.2 4.4 8.0

a. Reporting periods vary among retailers. b. Costco’s June comp results are for the U.S. division and do not include the minimal impact of deflation in gasoline prices or the negative impact from foreign currencies. Including those impacts, comps for the month were up 3.0% in the U.S. division, 2.0% in the international division, and 3.0% for the total company.

June Same-Store Sales

-0.5%

Five weeks ended June 30, 2012 (dollar amounts in millions) a

The Bon-Ton Stores Inc. Costco Wholesale Corp. Duckwall-ALCO Stores Inc. Fred’s Inc. Kohl’s Corp. Macy’s Inc. Ross Stores Inc. Stein Mart Inc. Target Corp. The TJX Companies Inc.

0.2%

8.5%

JUNE SALES FOR KEY RETAILERS

WINNERS AND LOSERS Same-store sales % change

WINNERS Ross Stores TJX Cos. Costco Wholesale Club Target Corp. Macy’s Inc.

7.0% 7.0% 3.0% 2.1% 1.2%

LOSER Duckwall-Alco Kohl’s Corp. Fred’s Inc. The Bon-Ton Stores Stein Mart Inc.

-5.9% -4.9% -4.0% -0.8% -0.5%

and offer consumers exciting brands and fashions at great values,” said Meyrowitz. The next biggest comp in-

crease was a far notch down — 2.1% — from Target Corp, which called the results near the low end of its expected range. “We believe these results, combined with our outlook for July, keep us on-track to deliver second-quarter sales and adjusted EPS in line with the guidance we provided at the time of our first-quarter earnings release,” said Gregg Steinhafel, chairman, president and ceo. Macy’s 1.2% comp increase landed below expect ations. Terry Lundgren, chairman, president and ceo, explained “in part, this was a function of a macroeconomic environment that is stagnant at best, and lower spending by tourists in cities such as New York.” Additionally, he went on, “the unprecedented renovation at Macy’s Herald Square in New York City … is well under

way but created more shortterm business disruption than anticipated in the June sales period.” June bright spots for Macy’s included strong Father’s Day sales and Macy’s nationwide promotion of Brazil-inspired fashion. Among the key retailers with the sharpest comp declines in June were Duckwall-Alco (-5.9%), Kohl’s Corp. (-4.2%), and Fred’s Inc. (-4.0%). “Although we had expected June to be a challenging month due to the fiscal calendar shift, sales were disappointing” for Duckwall-Alco, said Rich Wilson, president and ceo. “Unlike the prior year, customer shopping patterns shifted out of the June fiscal period due to the timing of the first few days of July and the Fourth of July shopping weekend. In addition,

severe thunderstorms over the weekend negatively impacted holiday sales. Finally, there appears to be ongoing concern in consumer confidence regarding macro-economic conditions. While we work continuously to provide great products at great values, same-store sales were most negatively impacted in non-essential categories.” At Kohl’s, although June sales were “again lower than expectations,” said chairman, president and ceo Kevin Mansell, the 1,134-unit chain remains “encouraged by improved sales in the latter weeks of the month as we continued to build inventory levels.” As a result of its quarter-todate performance, Kohl’s now expects second-quarter earnings per share at the low end of its previous guidance of 96 cents to $1.02. HTT

7/5/2012 4:22:03 PM


> hometextilestoday.com

Business

Home Textiles Today

July 9, 2012

27

PrimaLoft and Prudential Capital Group Complete Acquisition

Same-store sales

June Comps Miss Redbook Target N EW YORK — Same-store sales rose 2.2% year-overJohnson Redbook Index year in June, failing to hit Fifth week of June, year-over-year % change the 2.9% increase projected WEEK EN DED 6/02 6/09 6/16 6/23 6/30 MONTH TARGET by Johnson Redbook Retail Department stores* 2.4 1.0 1.9 1.3 1.0 1.5 2.2 Sales Index. Discounters 3.5 2.4 2.7 2.2 2.1 2.6 3.3 Month-over-month, comps Redbook Index 3.1 2.0 2.4 1.9 1.7 2.2 2.9 were up 0.2%. Redbook had *Including chain stores and traditional department stores expected a 0.9% increase.In Source: Johnson Redbook Index the final week of June, enddelaying shopping as well as calendar comparied June 30, comps were up 1.7% following a 1.9% gain the prior week. Red- sons (July 4 is on Wednesday compared to Monbook analyst Catlin Levin called the results “dis- day last year).”Redbook’s preliminary target for appointing, though not particularly surprising, July is year-over-year same-store sales growth of sub-performing month.” She added: “The soft- 2.6%. Levin noted that July sales volume tend to er week partly due to the fourth of July holiday relatively slow and clearance-driven. HTT

A LBANY, N.Y. — The management buyout of PrimaLoft from Albany International Corp. with support from Prudential Capital Group has been completed. Terms were not disclosed. The transaction was led by Michael Joyce, former president of Albany International Corp.’s Applied Technology Group, and the PrimaLoft senior management team. “Today is an exciting day for the PrimaLoft brand,” said Joyce, now president and ceo of PrimaLoft Inc. “Over the last 20 years, PrimaLoft has grown to become the world leader in performance insulations and yarns. We’ve had an incredibly rich

history with Albany International Corp, and now we look to the future and focus our efforts on unlimited opportunities to reinvest in the brand to drive innovation, grow brand awareness, elevate our partnerships and exceed the expectations of our world renowned customers.” Prudential Capital Partners principal Paul Meiring said the firm will work with PrimaLoft on long-term growth for the brand. The global PrimaLoft team will remain in place and offices will remain headquartered in Albany, New York; with European office locations in Ballo, Italy and Munich, Germany. HTT

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HOME TEXTILES TODAY CLASSIFIEDS

Designer A leading designer, manufacturer, importer, and marketer of soft home furnishings. Customers are top-tier, retailers including department, specialty, & mass merchant stores. Co based in Los Angeles CA. area Background to include creative design in home product and/or upholstery textile industry related background, familiar with specialty & national retailers market presentation board design, strong technical, trend and color design background, portfolio required. Manage technical & aesthetic print, strong cad capability. Two levels of positions available from 7 to 15 yrs exp. Inter skill level Word, PP, InDesign, Ilus, Photoshop. travel as required including international. cindytcg@sbcglobal.net

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Product Development Director A leading designer, manufacturer, importer, and marketer of soft home decor products. Clients include retailers of home furnishings, leading department, specialty, & discount stores. Company based in Los Angeles area, CA. 10 to 15 years experience. Home textiles and/or home furnishings product. Experience with China/India. Thorough understanding of PD / Sourcing process. Able to manage and make decisions for a high volume product development applying high quality standards. Interface with sales and design and our china office. Please send resumes to: cindytcg@sbcglobal.net

Leading Home Textile supplier, located in New York seeks Fashion Bedding designer. Must have minimum of 5 years experience and be proficient in embroidery and jacquard design. Must have full understanding of Illustrator and Photoshop. Both domestic and international travel is required. Send resumes Attn: BB159 to classifieds@sandowmedia.com

LINES OFFERED SALES REPS WANTED FOR MAJOR MANUFACTURER OF QUALITY TOWELS WITH WELL ESTABLISHED DISTRIBUTION CENTER IN THE USA. SALES FOR MAJOR ACCOUNTS AND SPECIALTY STORES IN ALL USA REGIONS.

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UNITED LINENS CORP. Bedding, Bath & Window Fashions Commissioned Sales Reps wanted for all territories Email resumes to Jeffrey.Shaffer@unitedlinens.com or fax to #212-563-4815

7/5/2012 5:45:20 PM


28

Home Textiles Today

July 9, 2012

News

Surya Opens Tupelo Showroom, Third U.S. Warehouse CALHOUN, GA. — Surya, a manufacturer of area rugs and home accessories, has opened a new 5,000-square-foot showroom in Tupelo, Miss. and an additional 100,000-square-foot warehouse in Calhoun, Ga., at its U.S. headquarters. “Surya’s No.1 objective is make sure our retail and designer customers have access to our products to do their jobs successfully,” said Satya Tiwari, president of Surya. “The addition of these facilities makes it easier for Surya to meet this objective. One key reason customers continue to work with us is because we listen to their needs and invest in areas

that would simplify their lives.” The Tupelo showroom will present Surya’s offering of rugs and home accessories in the value segment — products retailed for $499 or less. Tupelo is Surya’s fifth showroom in the United States along with Atlanta, High Point, Las Vegas and New York. Surya now has more than 50,000 square feet in showroom space. The company will show at the upcoming Tupelo Furniture Market, to be held Aug. 16-19. The opening of its third warehouse in Calhoun increases Surya’s capacity to

500,000 square feet, allowing the company to stock more than $30 million in inventory for fast shipment, according to a release. The additional capacity enables Surya to further its strategy of increasing product availability and expanding its coordinating pillows, poufs, throws and wall art lines. The company currently offers more than 15,000 skus of products. Surya expanded its Quick Ship program in the spring, which guarantees shipment of 350 of its top-selling designs in 5-by-8 and 8-by-11 sizes within 72 hours. HTT

Orian Rugs to Promote Local Artists During Atlanta Market Party A NDERSON , S.C. — Orian Rugs will host an event promoting local artists on opening day of the Atlanta International Area Rug Market, which runs in conjunction with the Atlanta International Gift & Home Furnishings Market. Orian will host local artists in its

Americamart showroom, Building 1, Floor 6, space F-1, on Thursday, July 12, from 3-6 p.m. The rug company, based here, invites market attendees to meet the artists, enjoy cocktails and hear live music by local Atlanta band The Deadfields

while viewing Orian’s product offerings. The first 50 party guests will receive a complimentary bracelet inspired by Orian Rug’s Gallery Collection and crafted by South Carolina artist Nikki Caldwell. HTT

360 Park Avenue South, New York, N.Y. 10010 Tel: (646) 805-0227; Fax: (646) 365-2307 www.hometextilestoday.com www.facebook.com/httmag EDITOR-IN-CHIEF Jennifer Marks 10 Ocean Blvd #8B Atlantic Highlands, N.J. 07716 (732) 204-2012 | jnegley@hometextilestoday.com PUBLISHER/EDITORIAL DIRECTOR Warren Shoulberg (646) 805-0226 | wshoulberg@hometextilestoday.com SENIOR EDITOR Cecile B. Corral 428 Bianca Ave. Coral Gables, FL 33146 (305) 661-7493 | cbcorral@aol.com MANAGING EDITOR Julie Murphy (646) 805-0224 | jmurphy@hometextilestoday.com CONTRIBUTING GRAPHIC ARTIST Desiree Nunez (646) 805-0233 | dnunez@giftsanddec.com DIRECTOR OF MARKET RESEARCH Dana French (336) 605-1091 | dfrench@sandowmedia.com ASSOCIATE PUBLISHER, ACCOUNT MANAGER CHINA Jeff Reeves (336) 605-1009 | jreeves@hometextilestoday.com ACCOUNT MANAGER NORTHEAST/MIDWEST/ WEST COAST/CANADA Mary McLoughlin (646) 805-0227 | mmcloughlin@hometextilestoday.com CLASSIFIED AD SALES Spencer Whittle (336) 605-1027 swhittle@sandowmedia.com Karen Hancock (336) 605-1047 khancock@sandowmedia.com MANAGER, EUROPE Mirek Kraczkowski Tel: 48 22 401 70 01; Fax: 48 22 401 70 16 | kraczko@aol.com MANAGER, INDIA Kaushal Shah Cell: 91-9821715431; Tel: 91-22-6663 4597 / 24988658 Fax: 91-22-66634596 | Kaushal@kaushals.com ONLINE SALES MANAGER Penny Schneck (336) 605-1084 | pschneck@sandowmedia.com PRODUCTION MANAGER Rich Lamb Tel: (336) 605-1074; Fax: (336) 605-1143 | rlamb@ sandowmedia.com

Home Textiles Sourcing SOURCING FROM PAGE 1

shows. “Between the three shows we’re expecting over 6,000 people. The numbers for home and for apparel are up, and the numbers for TexWorld are even with last year,” she said. “So far, so good.” First-time exhibitors include home textiles manufacturers from Canada, Hong Kong, Peru, Portugal, Turkey and the United States. Returning exhibitors hail from China, Egypt, India, Korea, Pakistan and Spain. The bulk of this year’s exhibiters hail from China and India, with Chinese manufacturers representing the key textiles hubs of Zhejiang Shaoxing, Shandong Qingdao, Jiangsu Changsu, and Wujiang Shengze. “The Sino-U.S. textile trade has reached new levels. In partnership with Messe Frankfurt, we are presenting these three international supply chain network events (Home Textiles Sourcing Expo, Texworld USA and the International Apparel Sourcing Show) to promote further cooperation between Chinese and American textile products companies,” said Xu Yingxin, executive vice chairman of CCPIT TEX. Also for the first time, the home seg-

htt120701_001_010_011_022.indd 28

ment of the show will have a dedicated trend presentation in alliance with Global Color Research, an international trend studio for color and design. “We’re at the point where the show was demanding a stronger trend [statement],” said West. Global Color Research curated the trends on display in January at Heimtextil in Germany, which is also organized by Messe Frankfurt. The studio also contributed to Heimtextil’s office trend book, Montage. Heimtexil trends and Montage images are providing direction for this month’s trend display. The show will also include a seminar program developed in partnership with Lenzing. The full schedule is available at www.homestextilessourcing.com. No registration is required. Among the highlights:

July 24 2:30 p.m. Home Textiles Sourcing Expo Trends: Mark Woodman, trend consultant at Global Color Research, will address the latest in home textile trends.

July 25 11 a.m. Fantasies and Realities Impacting Color Choices for the Home in 2013: Laurie Pressman of Pantone will reveal the balanced trend palettes that will lead in 2013.

1 p.m. The Path to Happiness for Winter 2013/2014: Laurie Pressman of Pantone examines how color will play with material, texture and superimposition for Autumn/Winter 2013/2014. 4 p.m. How to Make Dollars and Sense of the American Retail Market: Warren Shoulberg, editorial director of Home Textiles Today, will present an overview of the U.S. retail marketplace, discussing the positioning and strategy for the largest stores in home textiles so that overseas suppliers can better understand their customers here.

July 26 12:30 p.m. World Palette: The International Collection: Mark Woodman of Global Color Research will unveil the Color Marketing Group World Palette and discuss the influences coming from Asia, Latin America, Europe and North America. Lenzing will also run a seminar track as part of the Texword USA show. Topics include bleaching, eco certifications, avoiding conflict minerals and starting a new business, among others. The full schedule is available at www.TexworldUSA.com.

DIRECTOR, WEB OPERATIONS Chris Schultz | (336) 605-1076 | cschultz@sandowmedia.com MANAGER, CLIENT SERVICES, WEB ADVERTISING Dan Sage | (336) 605-1080 | dsage@sandowmedia.com E-MEDIA PROJECT MANAGER Missy Axe | (336) 605-1005 | maxe@sandowmedia.com DIRECTOR OF AUDIENCE MARKETING Allison Ternes (704) 573-9007 | aternes@sandowmedia.com PRESIDENT, FURNITURE TODAY GROUP Kevin Castellani (336) 605-1034 | kcastellani@sandowmedia.com FOUNDING EDITOR-IN-CHIEF Carole Sloan 1979-2011

SANDOW MEDIA PRESIDENT AND CEO Adam I. Sandow CFO/COO Christopher Fabian VP CREATIVE AND EDITORIAL Yolanda E. Yoh EVP, GROUP PUBLISHER James N. Dimonekas SUBSCRIPTIONS: U.S.A. (866) 456-0405 All other countries: (515) 247-2984 HTTcustserv@cdsfulfillment.com FAX SUBSCRIPTIONS: 1-866-310-7181 THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY® 360 Park Avenue South, New York, NY 10010 Telephone: (646) 805-0227 Fax: (646) 365-2307 USPS 497-490 HOME TEXTILES TODAY (USPS 497-490) (ISSN 0195-3184) is published 29 times a year except for the weeks of 1/16, 2/6, 2/20, 3/12, 3/26, 4/9, 4/23, 5/7, 5/21, 6/4, 6/18, 7/2, 7/16, 7/30, 8/13, 8/27, 9/17, 10/1, 10/15, 10/29, 11/12, 11/26, 12/10, 12/24 by Furniture/Today Media Group, 360 Park Avenue South, 17th fl., New York, NY, 10010 a subsidiary of Sandow Media LLC, 3731 NW 8th Ave, Boca Raton, FL 33431. Periodicals postage paid at New York, NY, and additional mailing offices. HOME TEXTILES TODAY copyright ©2012 by Sandow Media LLC. Annual subscription rates: U.S. and Canada $169.97; 1 year, other countries $325.99 for surface mail . All payments must be made in U.S. currency. Subscription inquiries: HOME TEXTILES TODAY, PO Box 5879, Harlan, IA 51593-1379. Phone: (866) 456-0405. HOME TEXTILES TODAY and THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY are registered trademarks of Sandow Media LLC, used under license. Sandow Media LLC does not assume and hereby disclaims liability to any person for any loss or damage caused by errors or omissions in the material contained herein, regardless of whether such errors result from negligence, accident or any other cause whatsoever. (Posted under Canadian International Publication Agreement No.40624074. Sandow Media/CDS (Mint Hill) POSTMASTER: Send address changes to HOME TEXTILES TODAY, P.O. Box 5879, Harlan, IA, 51593-1379 Email: HTTcustserv@cdsfulfillment.com. Return undeliverable Canadian addresses to: RCS International; APC; PO Box 503, RPO West Beaver Creek, Rich Hill, ON L4B 4R6

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7/6/2012 1:08:04 PM


Lenzing AG, A-4860 Lenzing, Austria

it nd vis601 at a e m Co ooth # 2 Sourcing our be Textile 26, er Hom , July 24- avits Cent o J Exp e Jacob at th

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