Q&A
THE HOT Lance Coury,
SEAT
Jr. Interviews Lance Coury, Sr.
EDITOR’S NOTE: Meet the Courys, Lance Sr. and Lance Jr. Well, something like that (Lance Jr. has a different middle name). We’ve been keeping tabs on what Lance Coury, Jr. has been doing over the past decade with Thrashin’ Supply Co., to working and riding with his dad, Lance Coury, Sr. who you might have seen on his YouTube series, 2LaneLife. Both Lance Sr. and Lance Jr. are industrious, positive influences on our little motorcycle community, and we wanted to dive a bit deeper into their cool and unique relationship. Enjoy. LANCE COURY, JR.: Okay, so I’m sitting here with my father, Lance Coury, Sr. in Canoga Park, California, right now at the 2LaneLife headquarters. So, pops. Dad. I was asked by Jordan over at Hot Bike to do a Q&A with somebody from the industry. I listed out a couple names and a couple influential people in the motorcycle industry that I would be happy to interview. And Jordan said, “hey, why don’t you interview your dad? That’d be cool.” LANCE COURY, SR.: I love that. JR: Jordan gave me a list of dumb questions we can go off, but we can
and hitting the road. And then my buddy Galen, who does 2LaneLife
delve into any realm we want. But to start it off… Describe yourself in
with me, we started going farther and farther and farther, and we came
three words.
back with these incredible stories. Then his family and my family said,
SR: Positive, energetic, adventurous.
“why aren’t you sharing these stories?” So, it kind of just started basically
JR: That’s pretty accurate. You definitely are all of those things. You’re the guy to where it could be raining on a ride, and you’d look at the bright side of things. We’ve been on multiple thousand-mile trips together— going to Sturgis, or the Redwoods, or to Arizona from California or whatever. And we’ve traveled the world back through my freestyle riding career, and you’ve always been able to be positive in every situation. If we’re riding in the rain, you’re laughing about it, saying there’s a reason for it. If we’re riding in freezing cold, you’re always like, “It’s mind over matter.” Or in the burning heat, you’re always like, “Ya, it’s fine.” So, yeah, those three words are very accurate to your personality. SR: That’s why we came up with the term, “If you don’t go, you won’t know.” JR: Very true. Very true and inspiring. Okay, so how did you end up in the motorcycle industry? SR: Well, you with your career in motocross and freestyle motocross, we were always on two wheels. I wasn’t, but you were, and I watched it. And then when you came to the end of your career, one of our buddies who rode with us said, “hey, you should get a Harley.” So, I ended up getting a Harley and riding with Sean Langham. JR: And how long ago was this now? SR: Oh, in 2008.
from your career continuing on two wheels. JR: So, you got into motorcycles primarily because I had a big passion for it at a young age. And then come full circle, you’re looking to do something for yourself on your free time, and then you somehow went to a Harley dealership in 2008. So then what? How many years later till 2LaneLife became a thing? SR: 2LaneLife started in 2020, so, from 2008 to 2020, we just rode for fun. JR: Twelve years you guys were riding, and even I noticed you riding gnarlier trips where you’d be gone for four or five days at a time, crossing state lines and telling us stories of crazy weather or just cool, historic American western towns and stuff like that. And even I was like, dude, you got to share this with the world. SR: Absolutely. JR: That was a little over three years ago that you guys started doing 2LaneLife, and now you’re full-fledged in the motorcycle industry. SR: We are in the motorcycle industry. We have a retail store outlet, we travel all over, we’ve crossed country borders, we work with HarleyDavidson and Eagle Rider, so we’re full-fledged and it’s a 24/7 gig now. JR: Nice. And ultimately it all started from passion, which is super cool.
JR: You got your first Harley in 2008?
What do you see in the motorcycle industry’s crystal ball?
SR: I got my first Harley, a Road King, and started riding and practicing
SR: Well, I’ve heard certain negative things the whole time I’ve been
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