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An altruistic concept essential to modern life that provides amusing experiences, creates relevant content, & supports a global movement to boost our collaboration to the well-being of society.
A partnership model between a trailblazing foundation & an investment trust to build a unique theme park, & form a leading-edge production studio & media tech company to monetize on the blend between our fast-growing virtual world & physical reality.
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Marchadors Felicity Foundation is the park’s operating partner who oversees horsemanship, & music programs
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An operating non-profit organization dedicated to enhancing quality of life & improving human physical & mental health via therapeutic horsemanship & music programs.
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Mission Statement:
Nurture the human spirit & inspire a universal shift towards goodwill.
The foundation aims to provide resources & financial aid to local & global organizations to help enhance & significantly scale therapy programs outreach to extensive audiences worldwide.
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anga arga ar a or as ni e nat ra ar ing gates t at en an e a kin s o orse ans ip progra s s n roni e ar ing ro tines si a reest e per or an es n i e entertain ent
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Mangalarga d ’ gentle temperament also makes them a favorite among equotherapy organizations. The prefect horse for the foundation.
The Mangalarga Marchador is a loyal & docile friend.
“T d d v y , v y l k, v y d”
Source: Haras El Far site.
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er or si a oreograp e ar ing s o s or ations
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ea n orse a k ar ing stress re ie orse ans ip progra s
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traor inar peop e p eno ena orses
ser i ing t e o nit entertaining t e or ar ing or a a se ake peop e s i es etter
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pport e ine assiste t erap si integrate progra s
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A l v bl l v p pl ’ spirits & provide positive experiences to proliferate fun & well-being via the enchanted world of the marchadors.
• good samaritans • dedicated • friendly • caring
• talented • influential • healers
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A park with a cause, designed to embody fun with memorable & restorative activities, & immersive educational experiences.
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Horse & music shows, fun activities, 3D immersive experiences, live & digital concerts.
The park also encompasses sustainability, wellbeing, & character building to empower old & new generations alike to fortify a higher quality of life.
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Set up for professionals, collaborations, & for fans to record their own music video &/or a movie scene in a d ’ video show.
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Premium content for TV/streaming, radio, movie theaters, social media, mobile devices, & apps.
• 3D d v • documentaries • music recording • miniseries • digital concerts • metaverse talent
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l d
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as oar onso i ates strea ing istri tion p gins
l d ti trea ing anage ent at or e ne a e o is o to t e o
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ontent oneti ation ti asting e e op ent e ia anage ent e assets in e t e a ne t
generation strea ing app onso i ation p at or a ira i eo opti i ation too or p is ers in en ers
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tip e strea ing i e e ents ti asting
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nsert te t te t te t te t a paign a to ation strateg
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The streaming tool will also feature the marchadors streaming channel, & the metaverse app with 3D navigation.
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Viral-VidU is a proprietary customized tool, to manage all marchadors content distribution & its network of influencers. It will also be the “p & ” l lp take their marchadors experiences viral.
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Show arena with 2,500 seats, plus a state-of-the-art stage & live streaming set up.
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Horseback riding/marching: P p ’ , & experience the thrill of the marchadors show.
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Sidekick horsemanship experience – team up with a sidekick team & enjoy a bonding session with marchador horses.
Oversized stalls with paddocks & dressing rooms, with guest area for an exclusive pre-show horse preparation experience.
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Be the music guest in the marchadors official music videos. Record a song in the d ’ green booth with “file-transfer software” .
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Interactive food court with music & games integrated into a fun, sharable experience
Ecotourism – an immersive experience that blends our physical reality & virtual world!
Fun area, with retails shops, digital games, & the Marchadors 3D carousel.
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“The experience economy”: An economic era in which the memory itself becomes the product.
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People expenditures on experiences grows at a record pace.
74% of Americans (78% of Millenniums) value experiences over material things.
“T
p k d surge driven by sharing p l d ”.
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Selena Gomez & a plethora of artists dedicate time & resources to the cause.
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Amusement Parks Market is expected to reach US$ 103.39 Bn. by 2029
EBITDA margins at theme parks are high regardless of size.
Over 70 million people visit Orlando every year. Its local economy is also blooming, with over 4.1 million residents.
A leading-edge production studio & media tech company that monetizes on the blend between our fast-growing virtual world & physical reality.
•
v d
d monetization
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An altruistic concept essential to modern life that provides amusing experiences, creates relevant content, & supports a global movement to boost our collaboration to the well-being of society.
An amusement park, designed to embody fun with a cause by integrating unique entertainment, memorable & restorative activities, & immersive educational experiences.
• Off-grid self-sustainable green energy facility +educational ecosystem center
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Marchadors provides quality content & technology to the media & entertainment industry, fun shows & activities to the general public (both at the park & virtually). A premium platform for physical & mental fitness segments, & a profitable high margin business model to partners & investors.
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S d ’ ssets to be developed/acquired/produced before park's opening.
A strategy that maximizes budget and generates a diverse list of assets that attend the needs of several sectors of the operations (Items already budgeted in the development cash flow doc.).
Cost-effective / multipurpose production, tailored to both the general public & high-value audience segmentations (e.g., documentaries, streaming series, music specials, albums, educational & therapeutic content) – refer to the list below.
Content Assets
*Music Documentary - [batuˈkada]
Horse Documentary - "Marching to Heal"
* Making of [batuˈkada] docuseries for Netflix & Prime like streaming platforms
Making of "Marching to Heal" docuseriesstreaming platforms & niche TV.
*Music Album [batuˈkada] - soundtrack for documentary.
*Visual Album [batuˈkada]
*Single's music videos
Digital streaming series “creating the marchadors"
*Educational music therapy content
Educational equine-assisted therapy content
Marchadors 3D immersive APP - a gateway to the Enchanted World of The Marchadors.
*Marchadors streaming channel - premium, plus a multitude of free & sponsored content.
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Notes
The phenomena of the samba batucada as a social integration & therapeutic tool.
From royalty to people's horse. Marchadors noble history & natural therapeutic traits.
Also formatted as shorts for mini-doc series, social media stories, & promotional material.
Distribution to general public, footage also used for therapeutic programs.
International classic hits played batucada style. LP, CD, digital - also released as 11 singles
Formatted as concert special for TV/streaming.
Also formatted for YouTube channel, vertical shorts, & fun SM challenges.
The journey of building marchadors
Library with proprietary content for website/app, therapeutic programs.
Library with specialized content to service the trade, & affiliates.
Customized & licensed media-tech, plus virtual store / e-commerce.
Cool & inspirational videos in key ad-supported monetization platforms.
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