JULY 2019
ISSUE NO. 11
A MONTHLY NEWSLETTER
W HAT’S INSIDE
@HSofNE
@HomeRealEstate
02 CALENDER, EVENTS 03 IT TIPS, CORE VALUE,
@WoodsBros
GIVING GOODS
@HSNebraska
04 RECIPES, MARKETING CORNER 05 LARABEE 06 MEET MORGAN & QUINN 07 WELCOME PROSPERITY, LEGAL UPDATE
08 BIRTHDAYS & ANNIVERSARIES
FOLLOW + LIKE
@HomeRENebraska
Arrow Collec tion
@WoodsBrosRealty @HSNE
@HomeRealEstate @WoodsBros
S HANNO N’S SNIPPET M I N D S E T. M I N D S E T. M I N D S E T.
When someone asks you how you are doing, what do you say? Do you complain about how “busy” you are or how horrible the weather is? Or are you one of those “glass is half full” kind of folks? If your first inclination is to complain, perhaps you need some tweaking of the mindset. Remember that how you approach every conversation – including conversations with yourself (“self talk”) – impacts you and everyone around you. How you show up
matters.
Ta k i n g a s h o r t t i m e e a c h d a y t o r e f l e c t on what was GOOD can make all the difference. Multiple studies have shown that consistently thanking others, and being grateful, changes our outlook so that we “ a c c e n t u a t e t h e p o s i t i v e ” a u t o m a t i c a l l y, a s that old song says. When we look for the positive, we get more of it (and the reverse is true for those negative thoughts). Feeling positive can lead us into an attitude of abundance; a belief that good things will happen and that our fortunes are not limited ( n o t a “ f i x e d p i e ” ) . We c a n a n d s h o u l d believe that we can “make the pie bigger”
by finding “win-win” solutions, rather than spending all our time trying to be the only one who “wins”. At the quantum level, we are all connected – particles jump around through space from o n e p e r s o n o r o b j e c t t o a n o t h e r c o n s t a n t l y. We r e a l l y a r e a c o l l e c t i v e a n d w e s h o u l d act like it! Because success breeds success (another way to state the law of attraction), if we share our successes and struggles with one another we can learn to be better together – and that makes everyone more successful. In our competitive environment, I’ve heard people state that they wouldn’t share something that works for them with someone else because they might be “in competition” and want to keep their edge. I’d challenge this attitude as wrong-headed. In an environment of caring and sharing we can be happy for the success of our co-workers and they can be happy for our s u c c e s s e s b e c a u s e , u l t i m a t e l y, t h e s u c c e s s of a peer will make each of us better and more successful. Shanon R Harner, CEO One family, One team, One goal.
HSNE PRESERVE LOCATED @ 7811 PIONEERS BLVD. #200, LINCOLN, NE
UPCOMING EVENTS / JULY 2019
Uncle Sam Jam! 2019 4p @ Oak Lake
Saltdogs vs. Winnipeg Goldeyes
Saltdogs vs. KC T-Bones
7:05pm @ Haymarket Park
5:05pm @ Haymarket Park
Wild Wednesday
10a–8p @ Lincoln Children’s Zoo (OPEN LATE)
Saltdogs vs. Winnipeg Goldeyes 7:05pm @ Haymarket Park
Independence Day HSNE PRESERVE CLOSED
Saltdogs vs. KC T-Bones
7:05pm @ Haymarket Park
KZUM Summer Concert 7p @ Stransky Park (FREE)
WBR All company meeting 9a @ HSNE Preserve
Saltdogs vs. Winnipeg Goldeyes 7:05pm @ Haymarket Park
Wild Wednesday
10a–8p @ Lincoln Children’s Zoo (OPEN LATE)
HOME Picnic Block Party (MT office 3rd anniversary)
6p–9p @ Midtown Office
KZUM Summer Concert 7p @ Stransky Park (FREE)
Wild Wednesday
KZUM Summer Concert Saltdogs vs. Fargo7p @ Stransky Park (FREE) Moorhead Redhawks
Saltdogs vs. FargoMoorhead Redhawks
Saltdogs vs. FargoMoorhead Redhawks
10a–8p @ Lincoln Children’s Zoo (OPEN LATE)
7:05pm @ Haymarket Park
Lincoln Wedding Show
Saltdogs vs. Sioux City Explorers
12p–4p @ Embassy Suites Lincoln - 1040 P St.
7:05pm @ Haymarket Park
7:05pm @ Haymarket Park
Wild Wednesday
10a–8p @ Lincoln Children’s Zoo (OPEN LATE)
Saltdogs vs. Sioux City Explorers 7:05pm @ Haymarket Park
joayinAugu30sth
Frid
Gates open 6p Game 7p
all company baseball game Haymarket Park | 403 Line Dr Cir, Lincoln, Ne
Please contact Nickie Casburn to RSVP | (you & an immediate family member(s)) | Nickie.Casburn@HomeServicesNE.com
2 / 2019 HSNE NEWSLET TER / Leadership. Gratitude. Excellence. Integrity. Innovation.
7:05pm @ Haymarket Park
Saltdogs vs. KC T-Bones
7:05pm @ Haymarket Park
IT TIPS & TRIX /
zipForm UPDATE
CHECK HOTSHEETS TO STAY UP TO DATE!
Your zipForm templates are now updated with the new MLS Data Input and the new MLS Waiver.
CORE VALUE / Practicing INNOVATION in your Everyday Life
W
WRITTEN BY JEN GRUBER
hen we think about innovation, or a person we consider innovative – our focus is often on technology or the person or company’s achievements: How they’ve changed their industry or themselves, and the impact of their innovative practices.
if you perform your tasks in an organized fashion, focusing on clearing the most important tasks rather than spending all of your time on the easy or interesting tasks. This is where a To Do app can help you streamline your day.
What we normally don’t consider is the thought process they went through. We hear a lot about the why we need to innovate, but not how we can actually do it ourselves.
(Here are some top suggestions to try out: ToDo by Appigo. Wunderlist, Google Keep, Any.do, Remember the Milk, Habitica, Trello, and Todoist.)
Innovation doesn’t have to mean a massive overhaul. In many cases, small changes can make the larger impacts on and in your life. How you communicate, how you listen, a new way to organize your day or your approach to email and so on. HERE ARE 5 LIFE HACKS [ I.E. PERSONAL INNOVATIONS] WE ALL CAN BENEFIT FROM 1. Don’t Look at Your Phone in the First Hour of Your Day Give yourself permission not to be reactive with your phone. By starting your day from a place where you are in control of what you do and when you do it, you will free up more cognitive energy to focus on the activities that give you the highest return in your work day. 2. Use a To Do List App Your day will be much more productive
GIVING GOODS /
O
3. Make Your Bed EVERY Morning. Clean the Dishes From Your Sink EVERY Night. “Wait a minute” you might be asking, “How is this going to increase my productivity and overall well being… I HATE cleaning”. It’s a great question. According to many authors on the subject, making your bed can kickstart a chain of good decisions throughout your day. It also means coming home to less stress. The same goes for the dishes. Waking up to a sink load of messy dishes, isn’t the best way to start your morning. It can cause you to start your day stressed, and in a negative mindset, that could impact the remainder of your day (which is ALL of it at this point). 4. Get 7-9 hours of sleep a night. No negotiations. Getting a good night’s rest can improve concentration and productivity. Sleep is extremely important for various aspects of brain function including concentration,
productivity and performance. It has been proven to improve problem-solving skills and enhance memory performance. Poor sleep habits on the other hand can negatively impact some aspects of brain function, to a similar degree as alcohol intoxication. BONUS: Getting adequate sleep won’t just make you more productive. But it’s proven to improve your immune system, lower your risk for heart disease and stroke, help with weight loss and improve your ability to interact emotionally and socially. – Basically. It’s a BIG DEAL. 5. Smile More Often. I bet you never realized that simply smiling would help improve your daily productivity. Science even agrees. For starters, smiling helps lower your heart rate, giving you all of the benefits of having a less stressed heart. Making a conscious effort to smile is also more likely to reduce your stress levels. Did you know you are far more likely to perform tasks more productively if you are happy and smiling, rather than worrying and being upset. That is why people try and bring humor to the workplace. Remember Steve Carell’s Michael Scott in NBC’s The Office? His whole aim in life was to make his office happy, although he was usually spectacularly unsuccessful in achieving this.
Program UPDATE
WRITTEN BY JASON SCHMIT
partner,FillHabitat Humanity, ourtoform. out our for online form to schedule a • free,A new link to accepted Fill out ouritems onlineon form schedule a free, at-home, donation pick-up. at-home, donation pick-up. scheduling portal on their • A button on the last page titled “schedule my pickwebsite that we are integrating into our Giving Goods up” registration form. I’m updatingwww.GivingGoodsForGood.com you all so you can ngGoodsForGood.com www.GivingGoodsForGood.com Once they click “schedule my pick-up” the customer will better explain the program to your customer. be re-directed to Habitat’s scheduling portal Habitat’s Same links as before. portal • In Digidesk by clicking the Giving Goods Logo • Policy and procedure
ur Giving line form to schedule a free,Goods me, donation pick-up. has a brand new
• •
Direct link: www.givinggoodsforgood.com We’re updating the flier and will have those to the offices soon.
E M S W E A C C E P T:
Changes to our form.
Dryer
tove
APPLIANCES Wa s h e r
Microwave
air
Dining Room Set
Bedroom Set
Dryer
Stove
FURNITURE
ookcase
A place to list donated items and upload the pictures A place to manually select their delivery date
O F I T E M S W E A C C E P T :Habitat will then confirm OF E M S W E time A C Cand EPT : the theI Tscheduled do
APPLIANCES
• A shortened form Ref rigerator
• •
Ref rigerator
Microwave
pick-up. They also have some nice gadgets for those APPLIANCES wanting to use the app where you can track the driver and Wa s h e r Dryer Ref rigerator receive updates, etc. Stove Microwave
FURNITURE Couch
B o o k c a s e Leadership. D i n i n g R o oGratitude. m Set Chair
Bedroom Set
FURNITURE C oInnovation. uch B o o k c a/s e Din i n g R oNEWSLET om Set Excellence. Integrity. 2019 HSNE TER / 3 Chair
Bedroom Set
COOKING WITH HSNE PREP TIME
GRILLED VEGETABLE FOIL PACKS
10 MIN
PREP TIME
COOK TIME
25-35 MIN
COOK TIME
DIRECTIONS
1) Heat grill. In large bowl, combine corn, potatoes, carrots, zucchini and onion. In small bowl, combine all remaining ingredients; mix well. Pour butter mixture over vegetables; toss to coat. Cut four 18x12-inch pieces of heavy-duty foil. Wrap each packet securely using double-fold seals, allowing room for heat expansion. 2) When ready to grill, place packets, seam side up, on gas grill over medium heat or on charcoal grill 4 to 6 inches from medium coals. Cook 25 to 35 minutes or until vegetables are tender. INGREDIENTS 3) To serve, open packets carefully to allow steam to escape.
DIRECTIONS
INGREDIENTS 2 ears fresh sweet corn, husks removed, each cut into 4 pieces 4 small (new) red potatoes (about 1/2 lb.), each cut in half
2 carrots, cut diagonally into 1 to 1 1/4-inch chunks 1 medium zucchini, cut into 1-inch chunks 1 medium onion, cut into thin wedges
MARKETING CORNER /
The Key A
Exclusive Newsletter
s an agent, a solid newsletter is crucial to getting a potential client’s attention. If done well, newsletters can do wonders to help keep your business top-of-mind, and nurture leads that are already making their way down the funnel. “The Key”- An exclusive newsletter with local and trending content, not to mention great design, exclusively created for and offered to agents in the HomeServices of Nebraska network. Not actively farming? No problem! Whether you are reaching 5 households or 500 – “The Key” offers a turn key solution customized to any market. For only $12.50 per month, agents receive a digital AND/or printed version of “The Key” which is customizable and branded for you. (Additional printing costs & postage costs will apply - depending on method of delivery)
1/4 cup butter, melted 2 tablespoons Dijon mustard 1/2 teaspoon dried thyme leaves
SO
.co U R C E Pillsbury
1/4 teaspoon salt 1/4 teaspoon pepper
Try it today! QUALITY CONTENT FOR YOUR CLIENTS
Q&A Interested in learning more? Email your marketing coordinator or use one of the email addresses below and be on your way to unlocking success in 2019. Home: mc@homerealestate.com Woods: mc@woodsbros.com Need us to take the stress of printing and/or mailing to your database? No problem. Your marketing coordinator will work with you to determine the best option for you, provide pricing for printing and mailing [ BEFORE you commit ] and work with you on a monthly basis to ensure your newsletter is benefiting your successful year. Cost? 12.50 plus printing costs & postage (depending on delivery method) Quantities? Any desired amount Can I edit the content? Yes, please feel free to select a market snapshot neighborhood,
4 / 2019 HSNE NEWSLET TER / Leadership. Gratitude. Excellence. Integrity. Innovation.
events featured on front, and articles within the newsletter. You are responsible for letting your Marketing Coordinator know of any changes Can I pick what months I want to run this newsletter? The process is similar to other newsletter subscriptions they may be familiar with. It’s as easy as just signing up. Agents will be billed monthly until they unsubscribe. Agent’s also have the opportunity to “sit out” for a month or more, and just need to notify their marketing coordinator to take them off of the list. They will conveniently be billed on their agent bill on the following month’s invoice. If you want to switch away from ready-to-go? You may contact Ready to Go Newsletters in the following ways to unsubscribe: 877-976-6368 help@readytogonewsletters.com
m
LEARN /
Enroll in our upcoming class sessions today!
Class schedules & Signups located on LarabeeSchool.com
Continuing Education Classes NEGOTIATION BASICS, MAKING THE PIE BIGGER July 15th 9am-12pm Negotiations, it's what we do. We use negotiations everyday, good negotiation is a way of life not an activity. In this class you will discuss the best practices that are quite different from the basic idea that most people have about what constitutes a successful negotiation.
EVERYDAY ETHICS IN REAL ESTATE July 15th 1pm-4pm With review and in-depth understanding of the Code of Ethics, students will have the knowledge to keep integrity and professionalism in all of their real estate transactions.
Instructor: Doug Boyd
Instructor: Tami Lambie
Cost: $40.00
Cost: $40.00
Location: 301 S 68th St Pl, Lincoln, NE
Location: 301 S 68th St Pl, Lincoln, NE
Class ID: 0858
Class ID: 0845R
Pre-License Broker Classes
START YOUR REAL ESTATE BROKER CAREER TODAY NE LICENSE LAW 0047R, 30 hrs. July 29th-Aug 2nd 9am-4pm Instructor: Amy Gewecke
FINANCE 0847, 30 hrs. Aug 5th-9th 9 am-4pm Instructor: Dede Mau
FARM & RANCH 0108, 30 hrs. Aug 12th-16th 9am-4pm Instructor: Ben Kramer
APPRAISAL 0002, 30 hrs. Aug 19th-23rd 9am-4pm Instructor: Brett Raasch
Cost: $275.00 per class and includes book Location: SCC Continuing Education Center (301 S 68th St Pl, Lincoln, NE)
Leadership. Gratitude. Excellence. Integrity. Innovation. / 2019 HSNE NEWSLET TER / 5
AUTOMATED PROPERTY MARKETING /
Meet MORGAN AND QUINN
A virtual assistant powered by artificial intelligence that automates the technical work involved in building and maintaining client relationships.
Hi, Morgan here!
Hello, I am Quinn.
Try me out: WoodsBros.com
Try me out: HomeRealEstate.com
Innovation. The most important, yet overused word in business. “As a company we had to stop thinking we could pay for innovation. Instead, we chose to inspire it.� Here at HomeServices of Nebraska we aspire to lead change, pursue new ideas and challenge the status quo. Oftentimes these aspirations require us to embrace the “NEW� and while at times that can seem intimidating it is also exciting and empowering to know that we are enhancing our customers’ experience and giving our agents the competitive advantage.
Your resource can be asked various real estate questions!
Morgan Hi there!
Meet Morgan + Quinn (our competitive advantage!) Morgan + Quinn are AI virtual assistants powered by Roof.ai, that help us offer a personalized, digital consumer experience. Artificial Intelligence(AI), allows Morgan + Quinn the ability to perform tasks that normally require human intelligence and decision-making. They are NOT a chat bot, they are so much more! Thanks to Morgan + Quinn we can offer real-time response to customer inquiries, multi-channel customer support through chat, email and soon text as well as smart recommendations and predictive analytics, powdered by consumer data and online activity. Morgan + Quinn determine where the consumer is in the home buying journey, helping us market them effectively and customized offers. When the consumer is ready Morgan or Quinn will seamlessly hand-off to the agent! Our agents be more productive thanks to the automation of tedious tasks and assistance with customer needs. Thanks to this technology, we can provide on-demand real estate shopping and support. Our vision is to own the customer lifecycle from discovery to the closing table and thanks to Morgan + Quinn we are that much closer.
about 3 hours ago
Hey,đ&#x;‘‹ I’m Morgan. I’m Woods Bros Realty’s chatbot. How can I help you today? about 3 hours ago
Suggested Questions: Search for properties I want to sell my property I have a question about a property Career opportunities Find an agent I want to talk to someone
Morgan and Quinn live on your company’s websites!
6 / 2019 HSNE NEWSLET TER / Leadership. Gratitude. Excellence. Integrity. Innovation.
WELCOME! /
PROSPERITY Home Mortgage, LLC
MORE INFO | Lincoln.PHMloans.com Greetings, We’re excited to share some news with you! On June 17, the HSNE lending arm of HomeServices Lending transitioned from HomeServices Lending to Prosperity Home Mortgage LLC (Prosperity Home Mortgage), which is another member of the HomeServices of America family. Prosperity became a HomeServices of America subsidiary in September 2017. With this transition, your clients can expect the same great service from our loan officers as always, including local knowledge and secure, streamlined processes—plus the addition of significant management expertise with Prosperity. Your current clients who are in the loan process will be notified of this change, which we expect will be seamless to them.
Prosperity consistently ranks in the Top 100 Mortgage Companies in America by Mortgage Executive Magazine and provides a full range of mortgage finance products. In 2018 their 490-plus employees helped fund $3.45 billion in loan volume. You will learn more details about the enhanced benefits this change brings for your clients and your business from Jason Froehlich, our Regional Mortgage Manager, and Tim Wilson, CEO of Prosperity Home Mortgage. This is a tremendous opportunity, and we look forward to continued business growth in 2019. Thanks for your ongoing support of HomeServices Lending and our full family of services. Jason Froehlich | Regional Mortgage Manager
HomeServices Lending | Prosperity Home Mortgage, LLC
NMLS 648374
LEGAL /
Understanding what’s right ADVERTISING & NREC FINES
WRITTEN BY AMY DUVAL CARLSON The “new” advertising rules are now two years old and not so new. While the Nebraska Real Estate Commission (“NREC”) allowed some time for agents and brokers to learn about the new rules and make the changes necessary to comply with the rules, they recently indicated that they are now expecting agents and brokers to be using compliant advertising. In May, the NREC took action against agents who failed to heed the initial warning and make changes necessary to show compliance. The actions taken against these agents included a license censure, $2000.00 fine, and a requirement that the agents take additional continuing education classes. HomeServices of Nebraska does not want any of our agents to find themselves in this situation. To protect yourself, please consider the following in all of your real estate business advertisements: 1. The NREC advertising rules apply to ALL types of advertising. Anything you do to advertise your real estate business must be in compliance with the NREC advertising rules. This includes print advertising, social media, websites, signs, t-shirts, and
even e-mail signatures. 2. All advertisements of your real estate must prominently display the name of your broker, and the broker’s name must be equal to or greater in size than the agent’s or team’s name. Your marketing coordinators can help you measure. If you have questions, please ask them. 3. The Broker’s name must be adjacent to the agent’s or team’s name. While this does not mean the names have to be side by side, it does mean that when you look at any advertisement both names must be in clear view of each other. The consumer should not have to search to find the broker’s name on your advertisement. On social media and websites, the broker’s name cannot be a click away. If the consumer must scroll to find it, the advertisement is not compliant.
please remember that we are here to support you, keep you focused on your business, and not worrying about a commission complaint for your Facebook Posts.
Your managers, your marketing staff, and legal counsel are always happy to answer your questions.
4. In all your advertisements you should disclose that you are a real estate agent, and no advertisement should in any way mislead the consumer or misrepresent who you are, who you work for, or what you are advertising. Remember, these rules were put in place to protect consumers. 5. Finally, if you have questions,
Leadership. Gratitude. Excellence. Integrity. Innovation. / 2019 HSNE NEWSLET TER / 7
BIRTH DAYS + AN N I VE R SAR I E S
HOME Birthdays 7-1 Ben Masten 7-5 Kimberly Rempel 7-7 John Fink 7-7 Cheryl Schmieding 7-11 Adam Wiekamp 7-13 Lydi Gorbun 7-13 Christie Garner 7-14 Amber Cross 7-17 Deb Raatz 7-17 Vanessa Smith 7-19 Roma Amundson 7-20 Kim Roberts 7-24 Rhonda Rogers 7-24 Donna Shinaut 7-28 Ann Underwood 7-30 Mary Searcy 7-30 Bill Newstrom
COUNTRY CLUB
PROSPERITY
Birthdays 7-11 Tyler Reynolds 7-15 Andrea White 7-27 Ashley Person
Birthdays 7-10 Shane Roberts
Anniversaries 7-3-18 Chelsea Fricke 7-24-90 Linda Wibbles 7-26-18 Gigi Haase-Sothan
Anniversaries 7-1-78 Nelda Hunt 7-1-90 Betty Burback 7-1-94 Jane Bartunek 7-1-94 Donna Shinaut 7-1-04 Eric Lemke 7-1-08 Tiffany Heier 7-1-15 Ron Miller 7-6-18 Jeff Ahern 7-7-15 Michelle Lenners 7-9-15 Kimberly Rempel 7-23-13 Amber Cross
LINCOLNSHIRE Birthdays 7-3 Jennifer Cappos 7-9 Nick Gruber 7-7 Carla Hines 7-9 Marcy Teply 7-19 Deb Turner 7-23 Amy Fries 7-23 Trish Jarvis Anniversaries 7-9-03 Jon Rademacher 7-12-06 Angela Nordhues 7-21-16 Jennifer E Cappos 7-10-18 Steve Harris 7-25-18 Kim Erickson WILDERNESS HILLS Birthdays 7-14 Lori Black 7-18 Jayne V Debus 7-19 Lynda Johnson Anniversaries 7-7-88 Terry Philippi 7-11-17 Penny McCord BEATRICE Birthdays 7-13 Carol Schulz 7-14 Casey Collins Anniversaries 7-15-09 James Bauer 7-17-03 Carol Schulz
DID WE MISS YOUR CELEBRATION? Email hsne-marketing@homeser vicesne.com to be featured.
© C op y right by Home Serv i c es o f N ebra s k a - 2019
TITLE Birthdays 7-12 Lisa Gard 7-18 Susan LaDuke 7-31 Donna Maybee Anniversaries 7-8-99 Angela Cleal 7-15-12 Anne Tweedy (Wahoo) 7-7-14 Marilyn Wimer