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Step 4 : Measure your success
from How to start cup recycling
by HUBBUB
• Make sure your waste contractor can give you data on the quantity of cups you’re collecting on a monthly basis, so you can feedback and communicate the success to relevant stakeholders and audiences.
• Analysing your data in the first months after launch will ensure you can make any tweaks needed on site to maximise the impact of your service and embed this new behaviour with people in your project area.
• Circulating a survey to stakeholders can provide useful insights into awareness of the recycling facilities and their usage.
• Contamination is when bins collect materials other than the material you’re trying to collect. Talk to your waste contractor and / or cleaning team to gain insight into usage and contamination patterns.
• If contamination or usage rates is an issue, create a focus group of stakeholders to get user feedback.