Event App: The Key to Unlock Event Success with Audience Engagement

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ABCDOFEVENTAPP

Power edby

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TABLEOFCONTENTS I nt r oduct i on

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Whati sanEventApp?

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Evol ut i onofanEventApp.

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Or gani s er ’ sApp: What ?Why?How?

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Or gani s at i onApp: Al l YourEvent si nOnePl ace

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WhyyourEventNeedsanApp?

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WhyEver yOr gani s erShoul dI nves ti nanEventApp?

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I NTRODUCTI ON “ Mobi l ei sEv er ywher e-I ti sPar tOfOurDai l yLi v es . ” Andj us tasourphonesar eget t i ngs mar t er , t hebus i nes sofappsi s gr owi ngbi ggerandbet t er .

Ther e’ sanappf orever yt hi ng!

Nowondert heevent si ndus t r yhaswhol e-hear t edl yacc ept edt hec onc ept ofmobi l eappsf orevent s .

Overt i me, eventor gani s er shaveopt edf orevent appsf ort r ades hows , exhi bi t i ons , c onf er enc es , s emi nar s , et c.

Wi t hi t smany f ol dbenefit s , i ti ses s ent i al f ort heeventpl anner sofnow t o beupdat edont hi si nt egr al t r end.

Youmus tunder s t andt hec onc eptof mobi l eappf orevent sf r om ever yes s ent i al per s pect i ve.

How s o, youas k?

Wor r ynot , f orwe’ vegotyourback!

Lear nal l abouteventapps , r i ghtf r om t hebas i csi nt hi sepi cvol ume c ont ai ni ngt heABCDsofmobi l eeventapps

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1 WHATI SANEVENTAPP?

Har veyi samas t er ofeventpl anni ng!

Hewasknownf orhi si mpeccabl e eventor gani s i ngs ki l l s .

I fanybody want edt oor gani s eaneventt hatpeopl e woul dcher i s hf oryear s , t heyknew whom t ocal l !

Fas tf or war di ngt o201 7 , Har vey’ schar mi s n’ twhati tus edt o be.

Asperhi m, hei s n’ tmuchs moot h wi t heventt echnol ogy.

Hes ays , at t endee’ sexpect at i onshave i ncr eas ed, engagi ngt hem i smor eofachal l engewi t h out dat edt act i cs , es peci al l ynet wor ki ng, andevent sar eno mor ej us tevent s , peopl eexpectevent st obean exper i encei ni t s el f .

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Whati sanEventApp? I fyouar ej us tl i keHar vey , you’ r enotal one.

Hef ai l edbutyouwon’ t !

Becaus eyouhavean

EventApp!

EventAppi sagr eatt ool t os howcas eyoureventonl i nei nawel l -or gani s ed f as hi ons ot hatyourat t endeesgetaper s onal i zedexper i enc eandcanmake t hems el vesapar tofyoureventi nabet t erway .

I thascomeoffasanul t i mat eeventt echt ool whi chhel psi nbet t er execut i on, pr eci s eeventmanagementandr obus tengagementofat t endees .

Theyar emor et hanj us tmobi l e; t heyar ewayst oc onnectyour audi enc enomat t ert hedevi c e.

Awayt oengageyouraudi enc e, bef or e, dur i ngandaf t ert heevent .

Hel psyoui ns avi ngyourt i meandmoney Abet t erpl at f or mt os howcas eyourROI Hel psi nl eadgener at i ont oyourexhi bi t or sands pons or s Notj us tt heabove-ment i onedt hi ngs , aneventapphel psyoudo mor e

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Whati sanEventApp? Agr eateventappwi l l pr ovi debet t erval uet oyouraudi enc e, onanydevi c e: wi t hal l oft heeventi nf or mat i onr i ghtatt hei rfinger t i ps , bef or e, dur i ng, and af t ert heevent .

Pl us , yougetmor epeac eofmi nd.

Wantt ot aket henexts t ep?

L et ’ shav eal ookatt heev ol ut i onofmobi l eev ent appsandgett oknow t hem bet t er .

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2 EVOLUTI ONOFEVENTAPP Ear l yoneventappswer emeantt omer el ys i mpl i f ynavi gat i onf ort he at t endees .

Thef eat ur est hateventappspr ovi dedwer epr et t ybas i c.

Ear l i ereventappswer emor eorl es sami r r orofaneventwebs i t e.

Wi t ht i me, t heneedofdoi ngmor et hanj us tdi gi t al flyer sar i s ed.

Devel oper s begani nnovat i ngvar i ousas pect soft heappandi nt egr at edal otof cr eat i vef eat ur ess uchasi nt er act i vemaps , gami ficat i on, et c.

Thel i s toft as kst hatt heappf ul fil l edal s ogr ew l onger ; venuemanagement , check -i ns , r egi s t r at i onsandt i cket i ng, i nt egr at i ngf oodc oupons , event net wor ki ng, et c.

Thel i s toft as kst hatt heappf ul fil l edal s ogr ew l onger ; venuemanagement , check -i ns , r egi s t r at i onsandt i cket i ng, i nt egr at i ngf oodc oupons , event net wor ki ng, et c.

Thencamei nappmes s agi ng.

Thencamet hei nt egr at i onofVR&AI and Chat bot sul t i mat el y!

EventAppshaveembr acedt het echnol ogyandt hey ar ec ont i nuous l yevol vi ng.

Let ’ spl ungei nt ot henextchapt erandl ear nal i t t l eabouteventOr gani s er ’ s app.

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3 ORGANI SER’ SAPP: WHAT? WHY?HOW ?

Eventi ndus t r yhasembr ac edt het echr evol ut i onwhol eands ol e.

Ther e ar emul t i pl eeventt echt ool st ovouchf ort hi sf act .

Amongt hem, oneoft he pr omi nentandmor eper s i s t entonesi saneventapp.

Mobi l eappsf orevent shavebeenat r endf orawhi l enow.

Peopl ehave beenus i ngmobi l eappsf orc onf er enc es , f ort r ades hows , exposandeven i nf or mal event sl i kef es t i val s .

Ther ear eal otofeventapppr ovi der si nt hemar kett hatcr eat es uchapps f oreventor gani s er s .

Thes eapps , however , ar emeantf ort heeventat t endees , t hes ear eevent at t endeeapps .

Or gani zer soptf oraneventat t endeeappf ornnumberof r eas onsr angi ngf r om engagement , c onveni entt omaxi mi zi ngat t endee ROI i nor dert oens ur et heover al l events uc c es s .

But , whati fI t el l youaboutt hepos s i bi l i t yt hatal l t hes ebenefit sever yone oft hes eadvant agesc oul dbeenhanc edcons i der abl yf ur t her ?

Wonder i nghow?

Si mpl eenough, wi t ht heas s i s t anc eofaver yut i l eeventt echt ool cal l ed “ EventOr gani s er ’ sApp”

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Or gani s er ’ sApp: What?Why?How ?

Ther ear eal otofeventapppl at f or msi nt hemar kett hatpr ovi dea s ubs i di ar yappt ot heor gani zer sapar tf r om t hemai neventat t endeeapp.

Thi sappi scal l edt heeventor gani zerappandi smeants ol el yf ort hei rus e.

Whatexact l yi saneventor gani zerapp?

Theeventappcr eat ort hatyouoptf orpr ovi desyouwi t hadas hboar dt o aut omat et hewhol epr oces s .

Thes eeventmanagements of t war e das hboar dshaveal l t hef eat ur est ot akecar eoft heent i r eonl i neas pectof yourevent .

Aneventor gani zerappi st her epl i caoft heor gani zer ’ sdas hboar d.

Fol l owi ngar et hemai nf eat ur esofaneventor gani zerapp:

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Or gani s er ’ sApp: What?Why?How ?

Or gani s er sar eof t eni nadi l emmai nt er msofwhet herornots houl dt hey optf ort hei rowneventor gani s erappal ongwi t haneventat t endeeapp.

Wonder i ngwhyoptf oramobi l eappf oreventor gani s er s ?

Her ear eaf ew keybenefit soft heappt hatyous houl dc ons i der:

1 .

Keept heat t endeesupdat edont heent i r eeventpr oc eedi ngs : Eventor gani s er scankeepat r ackont heent i r eeventpr oc eedi ngst hr ough t hei rapp.

Oneoft hemai nf eat ur esoft heeventor gani s er sappi st heabi l i t y t os endoutnot i ficat i ons .

Or gani s er scanupdat et heat t endeesaboutt heeventpr oceedi ngsf r om t i met ot i meandal s okeept hem upt odat ewi t hanyl as tmi nut echanges oraddi t i ons .

Thenot i ficat i onst hatt heor gani s er s s endoutwi l l ber ec ei vedbyt he at t endeesont hei reventappi nt he f or m ofpus hnot i ficat i ons .

Thusan eas yc ommuni cat i onchannel i sbui l t bet weent heat t endeesandt he or gani s er swher ebyat t endeescan benot i fiedofanychanges i mmedi at el y .

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Or gani s er ’ sApp: What?Why?How ?

2.

Has s l ef r eecheck -i ns=Eas ycr owdmanagement: Di gi t al check -i nsar eext r emel yc onveni entandnott oment i on, much qui cker .

Or gani s er scani mpl ementdi gi t al check -i ni nt hei reventwi t ht he hel poft hei reventor gani s er ’ sapp.

Thi scanbedoneei t hermanual l yi . e. t hr ought heonl i neat t endeedat abas e ordi r ect l yi . e. bys canni ngt heat t endee’ sQRc ode.

AQRc odei saki ndofbar c odeonwhi chi nf or mat i oncanbes t or ed.

Or gani s er scandi r ect l ys cant he at t endeeQRc odewi t ht hei rappf orcheck -i ns .

Apar tf r om t hi s , t heycandi r ect l yr egi s t eron-s potent r i esont hei rappand t hi sdat awoul dbeaddedt ot hei rmai ndat abas e.

Thes eon-s pot r egi s t r at i onscanbet huschecked-i nt hes amewayt hr ought heor gani s er ’ s app.

3.

Keepat r ackoft hei revent pr ogr es s: Or gani s er scangetac c es st or eal t i me eventanal yt i cst hr ought heor gani s er app.

Theycangetac c es st ot hei revent dat ai nt er msofnumberofvi s i t or s , engagementont heapp, t hei rs oci al medi apos t sandengagement , r egi s t r at i onsdat abas e, et c.

Thr oughoutt hei revent , t heor gani s er scankeepacheckont hei ranal yt i cs andt r ackt hei rpr ogr es s .

I ti seas yt ot r ackwhat ’ swor ki ngandwhat ’ snot .

Theycanknow wher et hei rat t endeesandwhatas pect soft hei reventar e dr i vi ngmor eengagement .

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Or gani s er ’ sApp: What?Why?How ?

4.

Ent i r eeventac c es s i bl eatanypoi ntoft i me: Aneventappcr eat edt hr oughaneventaut omat i ons of t war ehel psyou aut omat eal otofpl anni ngt as ks .

Youcanaut omat emul t i pl et as ksr angi ngf r om eventwebs i t ecr eat i on, eventmar ket i ng, pr omot i ons , net wor ki ngt of eedbackf r om yourdas hboar d.

Sendoutnot i ficat i ons , t r ackwhat ’ swor ki ngandwhat ’ snotandopt i mi ze yours t r at egyi nr eal t i me.

Aneventor gani s erappi st her epl i caoft hi sdas hboar df r om wher et he or gani s erac c es s est hei rent i r eevent .

Bas i cal l y , t oputi ti nt os i mpl erwor ds , i t ’ syourent i r eeventi nt hepal m of yourhands .

Ac c es si tanywher eatanypoi ntoft i me.

5.

Managemul t i pl eevent sf r om ones i ngl eapp: Das hboar d Webs i t e Mar ket i ng Pr omot i ons Net wor ki ng eedback

Anor gani s ercancr eat emul t i pl e event sont hei rdas hboar dandkeepa t r ackofal l oft hem f r om ones i ngl e das hboar d.

Oneoft hemanybenefit s ofaneventaut omat i ons of t war e.

Asment i onedear l i er , anevent or gani s erappi smor eorl es sanexact dupl i cat i onofyourdas hboar di nt he f or m ofanapp.

Al l t heevent scr eat edonyour das hboar dcanbeac c es s edt hr ough ones i ngl eor gani s erapp.

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Or gani s er ’ sApp: What?Why?How ?

6.

Chat bot s— di r ectc onnectwi t ht heat t endee: Oneaddi t i onal f eat ur et hati snotyetamai n f eat ur eofs uchaneventor gani s erappi st he chat boti nt egr at i on.

Wi t hmul t i pl edevel opment si nt het echs pac e, AI i sat r endt hat ’ sgai ni ngpopul ar i t ywi t hqui t e amoment um.

Apr oductofAI , chat bot shave bec omequi t et het r end.

Themos tr ec entdevel opmentwheni tc omes t ochat bot si st hei ri nt egr at i oni nmes s agi ngapp.

Theeventi ndus t r yi s n’ tf arbehi ndwheni tc omest oadopt i ngt hi st r end.

Manyeventappcr eat or snow i nt egr at eachat boti nt hef or m ofavi r t ual as s i s t antwi t ht hei reventapp.

Thes echat bot sper f or m anext ens i vel i s toft as ksf r om ai di ngt heat t endees t onet wor kmor eeffect i vel yt os ol vi ngal l t hei rquer i esper t ai ni ngt ot he event .

Onemaj orbenefitoft hechat boti st hati tc onnect st heat t endeesdi r ect l y t ot heor gani s er s .

Sayf orexampl et hechat boti sunabl et ohel poutt he at t endeeors ol vet hei rquer y; i twi l l s endadi r ectmes s aget ot heevent or gani s erwhi cht heywi l l r ec ei veont hei ror gani s erapp.

Thus , t he or gani s er sar eal waysdi r ect l yi nt ouchwi t ht hei rat t endees .

Managi ngyoureventbec omes1 0xeas i erwi t haneventor gani s erapp.

You canper f or m al l yourt as ksont hego.

Opt i ngf ori tal ongwi t haneventat t endeeapps eemswor t ht hei nves t ment , does n’ ti t ?

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4 ORGANI SATI ONAPP: ALLYOUR EVENTSI NONEPLACE Wi t ht her evol ut i ont hatt echnol ogyhasbr oughtabout , humansar eget t i ng s mar t , ourdevi c ess mar t er .

Yougues s edi tr i ght ; t hepr oductoft hi severevol vi ngt echnol ogyt hatI ’ m t al ki ngabouti ss mar tphone.

Thefir s ts mar tphonemadei t sdebuti n1 992 andt hewor l dwasnevert hes ame.

T oday , t hes ephonesar ever ymuchapar tofourl i ves , ar egul arc ommodi t y i nawayandnow t her ear emor et han2bi l l i ons mar tphoneus er si nt he wor l d.

Ac c or di ngt ot hi sar t i cl eont hemobi l eappt r endsi n201 7 ,

“ Thei ncr eas i ngnumberofs mar t phoneus er si nt hegl obal mar ket hasl edt oat r emendousi ncr eas e i nt henumberofappst hat c ons umer sus eont hei rphones .

TheAppl eAppSt or eboas t scl os e t o2mi l l i onoft hes eappswhi l e Googl ePl ayhasov er2.

2mi l l i on Apps . ”

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Mor es mar tphonesequal smor e apps .

Ther ei sanappf orever yt hi ng, bei tf orpas s i ngt i mebyc onnect i ng c ol our eddot sorcal l i ngacabf or goi ngt ot heoffic e.

Henc e, i ti si nevi t abl et hatt heevent i ndus t r ywoul dactupont hi sr i s i ng t r endandcr eat emobi l eappsf or event s .

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Or gani s at i onApp: Al l yourEvent si nonepl ace Thes eeventappsar edefini t el yal amode/ i ns t yl e.

Ther ear emobi l eappsf or c onf er enc es , mobi l eappsf ort r ades hows , appsf orf es t i val set c.

Thes eappsus ual l yar eeventappsf orat t endeesandhaveas etl i s tof f eat ur est ot hem s uchasRegi s t r at i onsandt i cket i ng, Net wor ki ng, Soci al Wal l , Venuemap, Act i vi t ys t r eam, Di s cus s i onf or ums , et c.

Thes ef eat ur esar emeantmai nl yt omakei teas i erandmor ec onveni entf or t heat t endeesi nor dert oengaget hem wi t ht heappandi nt ur n, t heevent .

Aneventor gani s eropt sf oraneventappwi t hani nt ent i onofut i l i zi ngt he appf oras i ngl eevent .

Butwhataboutent i t i esl i kemaj orc ompani esoror gani s at i onswho c onductmul t i pl eevent s , bei t1 0, 20oreven50event si nayear ?I ti s n’ t f eas i bl ef ort heor gani s er st ocr eat e1 0, 20or50s epar at eappsf oreachof t hei revent s .

What ’ st he s ol ut i on t ot hi s pr obl em?

The Or gani s at i on App

Thi smakesi tal l t hemor econveni ent .

Youcanmanagemul t i pl eevent s s i mul t aneous l yorot her wi s er i ghtf r om yourphonet hr oughj us toneapp.

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Or gani s at i onApp: Al l yourEvent si nonepl ace Anor gani s at i onappi sanappt hatac ompanyoranor gani s at i oncr eat es excl us i vel yf ori t smember si . e. t hepr os pect i veat t endeesoft hei revent s .

Her e’ show i twor ks: I ti sapl at f or m wher et heycanl i s tal l t hei revent s .

Eacheventwi l l l eadt he at t endeest oas epar at epl at f or mt hati ss i mi l art ot heeventat t endeeapp.

Eacheventapphasal l t hemai nf eat ur esi ncl udi ngat t endeepr oďŹ l es , meet i ngsands chedul e, s peaker s , net wor ki ng, et c.

Theor gani s at i onappal s ohasi t sowni ndi vi dual f eat ur esapar tf r om t hes e eventappf eat ur es :

-Member sl i s t i ng -Event sl i s t i ng -Pol l s -Di s cus s i onf or um -Aboutt heor gani s at i on

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Or gani s at i onApp: Al l yourEvent si nonepl ace Whyoptf ort hi swhol eot herpl at f or msr at hert hanabas i ceventapp, you as k?Oneoft hemos tbas i candi mpor t antbenefitt odos oi sc onveni enc e.

Apar tf r om i t , her ear eaf ew mor ebenefit soft heor gani s at i onapp:

1 .

Eas yt i cket i ng: Thi nkabouti t , f oror gani s er swi t h, s ay , 3event samont h, managi ngt het i cket i ngpr oc es st hr oughdi ffer entapps f oreacheventi samaj orhas s l e.

Wi t hanor gani s at i on app, i ti spos s i bl et omanageyourt i cket i ngpr oc es s es c ol l ect i vel yf r om ones i ngl epl at f or m.

Or gani s er scans el l andmanaget i cket sf ormul t i pl eevent sf r om as i ngl e or gani s erappasi ti swi t hanyot hereventat t endeeapp.

At t endeescan s el ectt heupc omi ngevent st hatt heywoul dl i ket oat t endf r om t hi s or gani s t at i onappandcanr egi s t erandpur chas et hei rt i cket sdi r ect l yf r om t hes ameapp.

Payment sandot herdat aper t ai ni ngt ot i ckets al escanbet r ackedf r om t he eventor gani s erapp.

Thi smakest i cket i ngeas i erandmuchhas s l ef r ee.

2.

Eas yt os endoutnot i ficat i ons: Havi nganor gani s at i onappmakeseventmanagement 1 0xs i mpl er .

Agai n, emphas i zi ngt hebenefit sofl i s t i ngal l yourevent si nt hes amepl at f or m wher eal l t he member soft heor gani s at i onar el i s t ed, i ti smucheas i er t omanageyourevent s .

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Or gani s at i onApp: Al l yourEvent si nonepl ace Wi t ht heor gani s at i onapp, i ti spos s i bl et oupdat et heat t endeesonany upc omi ngevent sors endoutl i veupdat esf oranyongoi ngevent st oal l t hes emember satonce.

Eventor gani s er scans endoutapus hnot i ficat i ont oal l t hei rmember si n bul kus i ngt hei rownor gani s er sapp.

At t endeemanagementwasnever t hi seas y!

3.

Pos s i bl et ocr eat ememberc ommuni t y: Oneoft hemai nf eat ur esoft heor gani s at i onappi s cr eat i ngmemberl i s t i ngs .

Anor gani s at i onappus eri s abl et os eeal i s tofal l t hemember sas s oci at edwi t ht he or gani s at i on.

Thes emember smaybet heexecut i vesoft heor gani s at i on, t hei rat t endees orot hers i mi l ars t akehol der s .

Onecangot hr ought hi smemberl i s t , s ee t hei rpr ofil esandcandi r ectmes s aget hem t hr ought heapp.

I tal s omakesi tpos s i bl ef ort heor gani s at i ont ocr eat es epar at emember c ommuni t i esbas edonmul t i pl ecr i t er i a.

Thi smakesi teas i erf ormember s wi t hs i mi l ari nt er es t sorbel ongi ngt ot hes amei ndus t r yt oi nt er actand net wor kwi t heachot her .

4.

Tar get edeventl i s t i ng: Theor gani s at i onappenabl et heor gani s er st os egr egat e andt ar gett hei reventl i s t i ngs .

How doest hi swor k?

Whent heat t endeescl i ckont he‘ Event s ’ f eat ur eoft he app, t heor gani s er scandeci det heevent st hats hal l be vi s i bl et oeachmember .

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Or gani s at i onApp: Al l yourEvent si nonepl ace Fore. g. c er t ai nevent s , s uchashi ghpr ofil emeet i ngsornet wor ki ngevent s ar emeantf orc er t ai nmember sonl y .

So, t hes eevent swi l l bevi s i bl eonl y t ot hos es el ect i vemember si nt hel i s t i ng.

I tbec omeseas i ert ofindr el evant event sf ort hemember saswel l .

5.

Br andi ng: Ast henames ugges t s , t heor gani s at i onappi sar epr es ent at i onofyourc ompany , youror gani s at i on.

Henc e, br andi ngi s es s ent i al t ot hi swhol epr oc es s .

Youcanbr andyourappyour way .

Fr om t hec ol ours chemesyouus et ot hef eat ur esyouchoos et oi nc or por at e, youcanbr andi nghast obec ons i s t entt hr oughoutt heapp.

T aket heTi EChennai or gani s at i onappf orexampl e.

Ti Ei sanon-pr ofitnet wor kf orent r epr eneur s , Theor gani s at i onappf orTi E t husc ont ai nsanaddi t i onal f eat ur ecal l ed‘ Pos tYourRequi r ement ’ wher eby member scanl i s tdownt hei rr equi r ement si nt er msofr ecr ui t ment , vendor r equi r ement s , et c. andot hermember scanhel poutf ort hes ame.

Mypoi nti s , t hemor eeffici entyoumakeyourapp, t hebet t eri st he i mpr es s i onyourbr andcr eat es .

I t ’ sapl at f or mf ores t abl i s hi ngyourbr andami ds tyourmember s , bes ur et o us ei twi s el y .

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Or gani s at i onApp: Al l yourEvent si nonepl ace

6.

Savesc os t: Anor gani s at i onappi sas avi ourwheni tc omest or educi ng t hec os t sf ort hos eor gani s at i onst hatc onductal otof event si nanyear .

Evenwi t has ubs cr i pt i onmodel , cr eat i ngandmanagi ngs ay30–50appsa year , ever yyearwi l l defini t el yt akeat ol l onyourt i meandbudget .

Thatdefini t el yi s n’ taf eas i bl eopt i on.

Theor gani s at i onappwi l l hel pyou s aveupyourbudgetwher eal l yourevent swi l l bel i s t edi nas i ngl epl ace.

Mul t i pl eappsataver yr eas onabl ec os tofone.

That ’ sapr et t yf ai rdeal , i nmyopi ni on.

Thus , anor gani s at i onappi saboonf ort hos ec ompani esandnon-pr ofit s whowi s ht os i mpl i f yi tf ort hems el vesandt hei rat t endees .

As i ngl epl at f or mf oral l yourmember sandal l yourEVENTS. Now t hatyouknow aboutt hebas i csofdi ffer entEventapps , l et sdel vei nt o t her eas onswhyyourEventneedst hes eapps .

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5 WHYYOUREVENTNEEDSAN EVENTAPP Eventor gani s er shaveoneofaki ndoppor t uni t yt oofferat t endeesan i nt ui t i veandper s onal al t er nat i vet omundanepr ogr ammebr ochur es , and t oas s oci at ewi t ht hem i namor es t r ai ght f or war dmanner .

Choos i ngt ogetaneventappcanbeas pecul at i onwhi chr equi r es numer ousc ons i der at i ons , f orexampl e, c os t , advant agesandadequacy .

So, l et ’ sgets t ar t edandexami ne1 0r eas onswhyaneventappi san abs ol ut enec es s i t yf oryournextevent

1 .

I t ’ swher et heat t endeesar e!

Yes , t r ue!

I ti sofut mos ts i gni ficanc et obeavai l abl ei nf r ontofyour par t i ci pant s .

I ti st heer aofc onnect i vi t yandi fyouar el oos i ngt hec onnect i on t henyou’ r el os i ngt hegame.

87 %ofmobi l et i mei ss penti napps .

Mobi l eus er ss pendover3hour saday i nmobi l eappss omeetyourat t endeeswher et heyar e-ont hei rmobi l e devi c es .

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Whyyoureventneedsaneventapp

2.

St aycur r ent: I n201 7 , mor et han86%ofpl anner swi l l beus i ngeventapps .

T oens ur e event sar ekeepi ngupwi t ht het r ends , or gani s er sneedt ohavemobi l eapps f orevent s .

Youcannotexpectepi cac c ompl i s hmentwi t hbas i ct hi ngs .

Keepi ngi n mi ndt heendgoal t omakeyourevents t andout , aneventappi samus t .

Keepyour s el fal waysupdat edandyou’ r egoodt ogo.

Youmayal s ol i ke: 8t echnol ogi esev er yev entpl annermus tembr ac e.

3.

You’ l l s avemoney.

That ’ sr i ght!

I am c er t ai nas i gni ficantpar tofyoureventbudgeti sal l ocat edt opr i nt i ng enr ol l ment sf or ms , l eaflet s , s i gnageandot hermat er i al .

I magi neas c enar i o wher eI di s cl os et oyout hatyoucans par eadec entl umpoutoft hi scas h!

Sur pr i s ed?

Wel l , af undament al eventappcanc os tyou under1 000$whi chi sbas i cal l ynotasmuch aswhatyou’ l l needt os pendot her wi s e.

Al s o, s us t ai nabl eeventpl anni ngi st henew t r endt hi ss eas on.

Getyourat t endeeson boar dandmakeyoureventgr een.

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Whyyoureventneedsaneventapp

4.

You’ l l i ncr eas es pons or s hi pr evenue: Bat t l i ngi nfindi ngbet t erappr oachest opr omot eyourpat r ons ?Tr ynott o s t r es s !

Aneventappwi l l opennumer ousent r ywaysf oryout oadvanc e yours pons or s .

7 5%ofevents pons or sar ec ons t ant l yl ooki ngf ornew par t ner s .

Eventappspr ovi deor gani s er swi t h di ffer entopt i onst of eat ur eyour s pons or sorot herkeypar t ner ss ot hat youcanwow t hem.

I tc oul dbea s pons or edpi ec ei nt heact i vi t ys t r eam, banneradsors el fiec ont es t s .

PS: Checkoutt hi sf r eeEbook:

Ev entSpons or s&Spons or s hi p

5.

Haveaflawl es ss chedul e: I ti shi ghl yunl i kel yt hatyourat t endeeswi l l l ovevaguei nf or mat i onont he pr oc eedi ngsofyourevent .

Ac c or di ngt oas ur vey , ac c es st os chedul ei s ext r emel yi mpor t antt o88%ofat t endees .

Al l t hi ngsc ons i der ed, eventappi syourul t i mat es ol ut i on.

Ens ur et hatt hey havet hemos tupt o-dat eagendawi t hi ns t antpubl i s hi ng.

Pl us , at t endees canper s onal i zet hei rs chedul e.

Wher et ogo?Whent ogo?I ti sal l s i mpl e.

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Whyyoureventneedsaneventapp

6.

Getr eal -t i meanal yt i cs: Whatget smeas ur ed, get si mpr oved!

Whati fI t el l yout hatt her ei sr oom f or opt i mi zi ngyoureventexper i enc edur i ngandpos tt heevent ?Andwhati f youcanact ual l ygaugewhet heryourunder t aki ngsar egoi ngi nt her i ght di r ect i onornot ?82%ofmar ket er scan’ tquant i f ydat af r om at t endee i nt er act i onsatevent s .

Mobi l eeventappsgi veyour eal t i meanal yt i css oyoucanmakechanges t ot heapp, enhanc et heat t endeeexper i enc e, andeventdr aw l ear ni ngsf or yournextevent .

Tr ackappdownl oads , engagementandmuchmor e.

7 .

Enabl enet wor ki ng:

7 5%

ofat t endeess ayt hat net wor ki ngi si mpor t ant t ot hem.

I fyouar enotpr ovi di ngt henet wor ki ngpl at f or mt henyourat t endeewi l l findt henew t echnol ogyandevent st onet wor k.

Butdon’ tmaket hatmi s t ake.

Net wor ki ngpl at f or m hasbui l t -i nf eat ur es l i keanact i vi t ys t r eam andat t endeepr ofil et hr oughwhi chat t endeeswi l l beabl et onet wor keas i l yandmakenew c onnect i ons .

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Whyyoureventneedsaneventapp

8.

Keepat t endeesi nf or med: Pus hnot i ficat i onsar e1oft op5appf eat ur esf ort hepl anner s .

Theyal l ow or gani s er st oi ns t ant l yc onnectwi t hat t endeest okeept hem i nf or med aboutanychangesorkeyhappeni ngs , evenwhent hey’ r enotont heapp.

Soundsl i kemagi c?Gi vei tat r y!

9.

Reduc es t r es sandt i me: Eventpl anni ngi snotaseas yaj obasi tl ooksl i ke.

Ther ear et onsoft hi ngs t hatar eneededt obeexecut edper f ect l y .

Aneventpl anni ngi st he8t h mos ts t r es s f ul j ob.

Butmobi l eappsmaket heeventpl anni ngandmanagementpr oc es sas wel l ast hehas s l eofl ogi s t i csdr amat i cal l yeas i er .

Wi t heventapp, ever yt hi ng i si nyourhands !

1 0.

Engageyoungeraudi enc e: 60%oft hewor l ds mar t phoneus er sar ebet weent heagegr oupof1 8t o34.

I nf act , mos toft hem can’ tl i vewi t houtt hei rphonewhi chmeanst heyar e boundt obeont hei rphonedur i ngyourevent s .

Appar ent l y , “ nomobi l ephone”ataneventi sananci entt hi ng.

Aneventapp ens ur est hey’ r es t i l l engagi ngwi t ht heevent .

Notonl ydoesi tgl ueyour audi enc et oyoureventbutal s ot r ans f or msanor di nar yexper i enc ei nt oan i nt r i gui ngone.

St i l l notc onvi nc ed?Let ’ scheckouts omeamazi ngbenefit sofaneventapp t hatar eboundt oc onvi nc eyout hati ti st heper f ecti nves t ment .

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6 WHYEVERYORGANI SERSHOULD I NVESTI NANEVENTAPP Event -pl anni ngi sanamal gamat i onofmul t i pl eas pect sper t ai ni ngt ot he event .

Fr om venue, budget i ng, s peaker s , l ogi s t i cs , pr omot i ons , r egi s t r at i ons t of eedback, ever ys t ephast obepr oper l ypl annedandexecut ed.

Theups ur geoft echhaspavedi t swayi nt ot heev ent -pl anni ngi ndus t r y.

So, how cananeventpl annerl ever ageeventt echnol ogyt oopt i mi zet he pl anni ngpr oc es s ?

Mul t i pl et echt r endshaveemer gedi nt hemar kett hathaves i mpl i fiedas wel l asopt i mi zvar i ousas pect sofanevent , bei taudi enc eengagement , f eedback, et c.

Oneoft hemos ts i gni ficantt ool samongt hem i st hemobi l e event -app.

I ti soneoft hemos tpopul arev ent t echnol ogyt ool st hi syear .

Ac c or di ngt oar ec entar t i cl e, t her ewer e4.

6bi l l i onmobi l eus er swor l dwi de i n201 6.

Keepi ngt hes t at i s t i csi nmi nds , i ti sver ymuchapos s i bi l i t yt hatmos toft he at t endeesatt heeventwi l l beus i ngt hei rs mar t phoneei t herway .

Sowhy notus ei tt oyourbenefit ?

Her ear eaf ew r eas onsast ohow amobi l eeventappl i cat i onwi l l be benefici al t ot heeventor gani zer s :

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Whyever yor gani s ers houl di nves ti nanEventApp

1 .

Si mpl i fiest heRegi s t r at i onPr oc es s: Ol d-s chool r egi s t r at i onf or msof t ent endt oc ompl i cat e t her egi s t r at i onpr oc es s .

Aut omat i onofr egi s t r at i on pr oc es st hr oughaneventapps i mpl i fiesi tent i r el y .

You canal s ol i nki tt ot i cket i ngaswel l asy ourmai l er st o f ur t heropt i mi zet het as k.

Thus , i tel i mi nat est heunnec es s ar yhas s l eofmanagi nghar d-c opy r egi s t r at i onf or msandi n-per s ont i cket i ng, t husmaki ngi teas yf ort heevent pl annert okeept r ackofever yt hi ngf r om ones i ngl emobi l eappl i cat i on.

2.

Has s l ef r eet i cket i ng: T of ur t hers i mpl i f yr egi s t r at i ons , t heent i r et i cket i ng pr oc es scanbeaut omat edt hr ought heappi t s el f .

Us i ng et i cket s , t hr ought hemobi l eappl i cat i onwi l l decr eas e t hehas s l e.

Thet i cket scanbei nt egr at edwi t ht hepaymentpor t al .

Fur t her mor e, t he event -or gani s er scanal s ogetaut o-gener at edanal yt i cr epor t sbas edont he numberoft i cket ss ol dwhi chmakeskeepi ngadai l yt r ackr eal l yeas y .

I tcanbef ur t heropt i mi zedbyl i nki ngt i cket i ngdi r ect l yt ot henet wor ki ng pl at f or m.

So, ass oonasanat t endeer egi s t er s , t hey’ r eapar toft heevent c ommuni t y , ens ur i ngengagement .

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Whyever yor gani s ers houl di nves ti nanEventApp

3.

Eas ycheck-i n: I ndi vi dual check -i nsatt heeventvenueont hedayof t heeventcanbet edi ousatt i meswhendonet he t r adi t i onal way .

Wi t haneventappl i cat i on, t hewhol e check -i npr oc es scanbedi gi t i zed.

Onewayt odoi ti s t hr oughabar -c odes can.

At t endeeswi t ht heappcaneachgetabar -c odewhi chi nt ur nwi l l be s cannedatt hevenueandt heycanbedi gi t al l ychecked-i n.

Thi swi l l s i mpl i f y managi ngt heat t endeesandwi l l al s ohel pi nmai nt ai ni ngevents ecur i t y .

4.

Li vepol l i ng: Wi t hanevent -appl i cat i ononhand, i ti spos s i bl et o getr eal t i mef eedbackf r om t heaudi enc et hr ough Audi enc er es pons et echnol ogy .

Theat t endeescan i nt er actwi t ht heor gani zer si nr eal t i mei nt er msof l i vepol l i ngs ec ondsaf t ert hes es s i ons .

Theevent -or gani s er scant akei mmedi at ef eedbackf r om t heat t endeeson ar easoft hei rc onc er ns , mayi tbes es s i ons , pr es ent at i ons , over al l or gani s at i onoft heevent , et c.

Thi shel pst hem t oengaget hei raudi enc eandr ec ei vecr edi bl ef eedback.

Al s o, t heycanmapoutt heover al l at t endeeexper i enc ef ort hecur r ent eventaswel l asf ut ur eevent s .

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Whyever yor gani s ers houl di nves ti nanEventApp

5.

Lever agi ngs peaker st hr oughpr omot i on: Al i ne-upofgoods peaker sens ur esgoodc ont ent .

The event -pl anner st akeal otofeffor t si nr eel i ngi ngr eat s peaker sf ort hei revent s .

Al l t hi seffor ts houl dbeput i nt ous ebyl ever agi ngt hes es peaker sandt hem popul ar i t yi nt hec ommuni t y .

Thes peaker s , t hei rdes i gnat i onandt hei rwor kcanbel i s t eddowni na s epar at es ect i onoft heapp.

Updat es, di s cus s i ons , s peakeri nt er vi ews , et c. canbepos t edandpr omot edt hr ought heapp.

Thes oci al net wor ki ng pl at f or m al s opl aysamaj orr ol ei nt hi s .

6.

Audi enc eengagementt hr oughs oci al medi a: Oneoft hebenefit sofhavi ngamobi l eeventappl i cat i on i st hati tcanbedi r ect l yl i nkedt ovar i ouss oci al medi a ac c ount ss uchasFac ebookandTwi t t er .

Theaudi enc e maybeenc our agedt omakeus eoft heeventapppr i or t oaswel l asdur i ngt heevent .

Thel i veupdat esasbei ngpos t edonSoci al medi acanbemadeavai l abl ei n t heappi t s el f .

Thi scanpr ovet obear eal l ygoodpr omot i onal aswel l as audi enc eengagementt ool .

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Whyever yor gani s ers houl di nves ti nanEventApp

7 .

Pr omot i ngs pons or s: Spons or s hi pi sex t r emel yes s ent i al t oanyev ent .

An eventappl i cat i oncanbel ever agedi nawayt ogai nas wel l aspr omot es pons or s .

Pop-ups , addi t i onal f eat ur es , et c. canbedi s pl ayedont heappasawayt opr omot e yours pons or s .

Theanal yt i csper t ai ni ngt oat t endeeengagementcanevenhel pyougai n mor es pons or s .

Thusaneventappgoesal ongwayi nt er msofs pons or s hi p

8.

Net wor ki ng: Whi l er egi s t er i ngf oranevent , at t endeesar eal ways l ooki ngt omakenew c onnect i onsandnet wor kapar t f r om gai ni ngknowl edgeandexper i enc e.

Anevent appl i cat i onwi l l pr ovi deyouwi t hanet wor ki ngpl at f or m f oryourat t endees .

Theycani nt er actamongt hems el vesandďŹ ndr i ght -mi ndedpeopl eont he pl at f or m.

Thi swi l l hel pyoui ncr eas eaudi enc eengagementpr i ort ot he eventi t s el f .

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Whyever yor gani s ers houl di nves ti nanEventApp

9.

Lever agi ngoneappf ormul t i pl eevent s: Oneoft hemaj orc onc er nst hator gani s er s , aswel l as at t endees , t endt ohavei nt er msofaneventappl i cat i on i st hel i f e-s panoft heeventappl i cat i on.

Oneoft he maj orbeneďŹ t sofaneventappl i cat i oni st hati tcanbe r eus edf orf ut ur eevent saswel l .

As i ngl eeventappcr eat edbyt heor gani s er sf oroneeventcanal waysbe l ever agedf ormul t i pl eevent s .

Aneventappl i cat i oni sus ef ul f oreas i l y managi ngmul t i pl eevent s .

1 0.

Event -anal yt i cs: Aneventappl i cat i onhel psyougener at eupdat ed r epor t sonmul t i pl eas pect soft heevents uchasevent webs i t e, pr omot i onsandengagement , et ci nt hef or m ofevent -anal yt i cs .

Thi shel pst heevent -pl anner si n moni t or i ngt hegr owt hoft heevent .

Thes eeventanal yt i cscanal s obeus edt oat t r acts pons or saswel l asot her s peaker s .

Theengagementoft heat t endeespr i ort ot heevent , t henumber ofr egi s t r at i onsr ec ei ved, t hei nt er es t soft heat t endees , et c. canal l be t r ackedt hr oughevent -anal yt i cs .

Apar tf r om t hi s , anot hermaj orbeneďŹ tofus i ngt heeventappl i cat i oni st he amounts avedonpr i nt s .

Eventappl i cat i onal s ohel psi nbudget i ng, s avi ng t hec os tofpaperpr i nt i ng.

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Whyever yor gani s ers houl di nves ti nanEventApp Event t echnol ogyi sr api dl ygr owi ngi nt hemar ket .

Event -appl i cat i onasan event t echt ool hasgr eatpot ent i al .

Event -pl anner scanopt i mi zet hi s pot ent i al andr eapmul t i pl ebenefit sf r om aneventappl i cat i ons oast o s i mpl i f ycer t ai nc ompl i cat edas pect sofevent -pl anni ngaswel l asens ur e t hes uc c es soft hei reventbymaki ngopt i mum us eoft heevent -app.

So, how doyoucr eat eamobi l eappl i cat i onf oryourevent ?

Wheni tc omest oevent t ech, af ew or gani s er smays hyawayf r om t he s ameduet ol ackoft echni cal exper i enc e.

LackofI Tknowl edgemaybea c onc er n.

Theques t i ont hatt heymaybef ac edwi t hi show t ocr eat et hei r ownevent -appandmakei tgol i ve?

Her ei swher eev ent -managements of t war ecanhel pyououtwi t hendt o endaut omat i on.

Anevent -or gani s ercancr eat et hei reventappwi t hi n mi nut es .

Youdon’ tneedt obet ech-s avvyf ort hi sone!

Now t hatyouknow whyyouneedaneventapp, know how t ochoos et he per f ectone!

Let ’ sl ear ni ti nt henexts ect i on.

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ABOUTTHEAUTHOR J aySi t apar ai sanengi neerhavi ngani ncl i nat i on t owar dsi nnovat i oni nt echnol ogy .

Cur r ent l y , as s oci at edwi t hHubi l o, anevent t echs t ar t up whi chai mst ochanget hewayhow event sar e or gani s edandpeopl enet wor katevent s .

J ayi spar t i cul ar l ypas s i onat eaboutcr af t i ngs t i mul at i ng, r es our cef ul andi n-dept hgui desf orEventPl anner st okeept hem updat edand acknowl edgedaboutl at es teventi ndus t r yt r ends .

Hei ss peci fical l y i nt er es t edi neffect i veus eofeventt echnol ogyands oci al medi af or gr eat erROI t hr oughi nnovat i vet hi nki ngands ki l l s .

J ayi sal s oaDi gi t al Mar ket er , Edi t or , Communi t yManageranda r egul arcont r i but ort oHubi l oBl og.

Hi sphi l i cnat ur ei spr onet odogs , poet r y , coffee, f r i endsandcoffee wi t hf r i ends .

I fyou' r eonTwi t t er , s ayHel l ot ohi m @j s i t apar aand f ol l ow hi sar t i cl esonbl og. hubi l o. c om.

AndJ ays ays , donotf or gett os har et hi sEbook!

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Aboutt heaut hor Hemani Shet hi saMas sCommuni cat i onmaj or andaneventent hus i as t .

Shei scur r ent l y as s oci at edwi t hHubi l o, acl oudbas edevent managementpl at f or mt hatai mst ohel pevent pr of es s i onal scr eat eexcept i onal event s .

Hemani s t r i vest ocr eat er es our cef ul gui dest hatpavewayf or i ns i ght f ul di s cus s i onbui l tar oundvar i ousf acet soft heeventi ndus t r y .

Shehasakeeni nt er es ti neventt echnol ogyandhow mul t i pl e i nnovat i onsi nt heďŹ el dcanhel pt r ans f or mt hewayevent sar e cr eat ed, mar ket edandexecut ed.

Hemani i sal s oacont entmar ket erandakeycont r i but ort oHubi l o Bl og.

Gocheckoutmor eofherhandyar t i cl esonbl og. hubi l o. c om.

Anavi dr eader , t r avel l erandamovi ebu, s hei sopent o conver s at i onsonanyt opi cundert hes un!

Goahead, s ayhel l ot o heront wi t t er@Hi mani Shet h.

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Wi t havi s i onofbui l di ngaone-s t ops ol ut i onf oranyt ypeofeventmayi tbeaconf er ence, as emi nar , awor ks hoporanof f -s i t eevent , Hubi l ohel psyoui nexecut i ngadynami cal l yi nt er act i veeventby s et t i ngupt heent i r eonl i nemanagements ui tr equi r edf ort heevent wi t hi naf ew mi nut es !

Saygoodbyet ot hemundanet as kofdoi ngt hi ngsmanual l yand al l ow t heeventmanagements of t war et odoi taneas i erandmuch mor eef ďŹ ci entway .

Aut omat et hewhol epr oces sandgetyour eventpower edbyHubi l o.

Theval ueaddi t i ont hatHubi l oof f er si sequi val entt ot hes er vi ces of f er edby7vendor s , maki ngi taper f ectr eci pef ors ucces s f ul eventpl anni ng.

Fr om eventcr eat i on, eventpr omot i on, event engagementt oanal yt i cs , wet ech-car eofal l yourevent t ech wor r i es .

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Wet ech-car eofyourevent

Cont actus MeghnaMi t t al meghna@hubi l o. com +9190991 97 091