The OTHER Design Thinking

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Humantific The OTHER Design Thinking 1 SenseMaking for ChangeMaking Copyright © 2013 Humantific Inc. All Rights Reserved. © © JOURNEY LEARNINGS Elizabeth Pastor Design Thinking Conference Toronto, 2013 [ 10th Anniversary Edition / Republished 2023 ]

This presentation was originally presented and published by Humantific ten years ago and before our 2020 book Rethinking Design Thinking / Making Sense of the Future that has Already Arrived was published. This view of the arrived future has been viewable on Issuu since 2013. This version: edited, simplified, shortened.

Some History

Rethinking Design Movement evolved into Rethinking Design Thinking Movement which evolved into Design For Complexity Movement

See Invitation to Participate at the end of this republished presentation.

The OTHER Design Thinking 2013 INSIDE:

WHERE IS IT?

WHAT’S IN IT?

WHAT IT LOOKS LIKE TEN WAYS ITS DIFFERENT INVITATION TO PARTICIPATE

The OTHER Design Thinking

WHERE IS IT?

The OTHER Design Thinking in Context

LOW COMPLEXITY

MAINSTREAM DESIGN THINKING

THE OTHER DESIGN THINKING IS FOCUSED HERE. Most media stories, discussion groups, conferences, models, theories, initiatives, firms, design schools, learning programs and design thinker movies are focused here.

NextD Complexity Ladder

HIGH COMPLEXITY

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Copyright © 2013 Humantific Inc. All Rights Reserved. NEXTD COMPLEXITY
LADDER

The OTHER Design Thinking

WHAT’S IN IT?

At Humantific, The OTHER Design Thinking incorporates

ThinkBlending:

Change Making Thinking

Design Thinking +

Applied

Creativity Thinking

Culture

Construction Thinking

Team Dynamics

Thinking

Design Research Thinking

Innovation

Acceleration Thinking

Systems Thinking

Open Innovation Thinking

Visual SenseMaking Thinking

Understanding The OTHER Design Thinking / ThinkBlending

• Design Thinking

Optimism & Courage

Creation of New Options

Human/Life-Centered Considerations

Aesthetic Considerations

• Applied Creativity Thinking

Orchestration of Behaviors

Upstream Framing

How Might We?

Facilitation as Leadership

• Systems Thinking

Holistic Universe Views

Inputs & Output Considerations

Mapping Interconnections

Broader Implication Considerations

• Open Innovation Thinking

Integration of Outside & Inside

Integration of Open Tools

Open Tools History

Open Tools Creation

• Visual SenseMaking Thinking

Cognition Considerations

Visualization of Data, Info Complexities

Clarity Considerations

Ordering Systems Logic

• Innovation Acceleration Thinking

Role of the Physical Environment

Acceleration Framework Considerations

Integration of Information Tools

Process Skill as Acceleration

9 Copyright © 2013 Humantific Inc. All Rights Reserved.
WHAT’S IN IT?

Understanding The OTHER Design Thinking / ThinkBlending

• Design Research Thinking

Objective Views

On-site Observational Fact-Finding

Pattern Recognition

Insight Construction

• Team Dynamics Thinking

Thinking Made Visible

Championing Thinking Diversity

Conflict Intervention Considerations

Teaching Adaptability

• Culture Construction Thinking

Design of Inclusion

Championing Diversified Value Systems

Privileging Intervention Considerations

Inclusion Leadership

• Organizational ChangeMaking

Thinking

Strategic Planning Considerations

Change Initiative Design Considerations

Upstream Participation Enabling

ChangeMaking Leadership

10 Copyright © 2013 Humantific Inc. All Rights Reserved.
WHAT’S IN IT?

Humantific proudly stands on the shoulders of numerous pioneers, including:

Alex Osborn

Sidney Parnes

JP Guilford

WJJ Gordon

Otto Neurath

Marie Neurath

David Kolb

Harold J. Leavitt

Charles Eames

Ray Eames

Karl E. Weick

Min Basadur

Ikujiro Nonaka

Richard Saul Wurman

The OTHER Design Thinking

WHAT IT LOOKS LIKE

[ Not Case Studies! ]

In case you are wondering…

The OTHER Design Thinking

10 WAYS ITS DIFFERENT

[ from Design Thinking ]

01

STARTS UPSTREAM

Starts

upstream from “briefs” without assumptions that products or services are required outcomes.

02

CHALLENGE CONSTELLATIONS

Unpacks, maps and works from systemic constellations of challenges rather than a single design brief.

03

SENSEMAKING RISES

SMALL SENSEMAKING

Emphasis shift… Proportion of SenseMaking to ChangeMaking inverts as challenges scale in complexity.

LARGE SENSEMAKING

Copyright © 2013 Humantific Inc. All Rights Reserved.

04

COCREATION RISES

Multidisciplinary CoCreation is the norm rather than the exception as challenges scale in complexity.

05

FACILITATION LEADERSHIP

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Incorporates facilitation as a process orchestration role not a content-advocacy role.

06

THINKING INTEGRATION

Visualizes & deliberately integrates multiple thinking styles.

07

INNOVATION BEHAVIORS

Focuses on surfacing & orchestrating innovation behaviors.

08

EXTERNALIZED PROCESS

Sharable common innovation process language is externalized & visualized.

09

THINK BALANCE

Think Model: Inclusive

Innovation THINK BALANCE 81 Copyright © 2013 Humantific Inc. All Rights Reserved. Champions & integrates Think Balance values into culture constructions. Humantific defines Integrative Thinking & Inclusive Innovation HERE!

10

INNOVATION HARMONICS

10 LEVERAGE POINTS TO INTERVENE IN INNOVATION CAPACITY BUILDING WITHIN ORGANIZATIONAL SYSTEMS. How Balanced How Aligned Copyright © 2013 Humantific Inc. All Rights Reserved. 83 Our new book fits here… Humantific’s Innovation Harmonics INNOVATION HARMONICS Humantific Innovation Harmonics: 10 Organizational Change Leverage Points
Innovation Harmonics Copyright © 2013 Humantific Inc. All Rights Reserved. 84 INNOVATION HARMONICS
Typical Organization Types / Seen Thru
0 No Externalized Process 1 Individual Externalized Process 2 Common Externalized Process 3 Common Process Mastery 4 Common Process Connected to CultureBuilding 5 Double Excellence Integrated System
Our practice Most Graduate Schools Copyright © 2013 Humantific Inc. All Rights Reserved. 85 INNOVATION HARMONICS
Double Excellence Progression Ladder

TEACHING A NEW GENERATION

[ The Institute of European Design / Madrid ]

Follow-up Book Published

in 2020

INVITATION TO PARTICIPATE! 105 Copyright © 2013 Humantific Inc. All Rights Reserved. 2023 Update: Feel Free to Join: DESIGN FOR COMPLEXITY GROUP on LinkedIn Feel Free to subscribe NextD Journal www.nextd.org

PS: Today we don’t always talk about what we are doing as “design” but if that helps you feel better we can..

J

ASK YOURSELF:

What is your change-clock rate?

What is your team’s change-clock rate?

What is your organization’s change-clock rate?

Before Change Happens:

New Seeing Happens New Understanding Happens New Thinking Happens

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SenseMaking for ChangeMaking Humantific © © www.humantific.com Contact: kickitup@humantific.com

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