FYI August 2018 by Hurst Design Co.

Bringing BIG DATA Down to Earth

Data Compliance

What Matters Most to You?

Cross Border Transactions

Protecting your business and your customers Pg 25

Member Survey results Pg 26

Doing business in China (pt 1) Pg 31

AUGUST 2018 â&#x20AC;&#x201D; MEMBER NEWS AND INFORMATION

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FROM THE CHAIR

From the Chair This issue is mostly concerned with Big Data, and I found it surprisingly difficult to find a simple definition. Wikipedia says it is the collection of data (or “datasets”) that are so large the data cannot be stored in a typical database, or even a single computer. Instead, the data must be stored and processed using very sophisticated software. How it can be applied is the focus of this magazine, and we have some amazing insights from a range of organisations. Remember, if you are holding data on your clients then you have some serious legal obligations you need to comply with. To help with this, the Marketing Association has summarised its 12 Privacy Principles (of which more on page 25). Ignore them at your peril.

Our community story looks at the significant role that business owners and employers can play in supporting victims of domestic violence through DVFREE™ and the DVFREE Tick. It’s an accreditation which re-enforces that employers can make a huge difference in the lives of their staff at a time of real crisis. Please look to support Shine, who outline details on page 30. Also this month we’re reporting back on the results of our 2018 Member Survey. Every year you share valuable opinions with Business North Harbour that help to shape our priorities and activities for the coming 12 months. It’s good to see how popular are the Women In Business events and the business breakfasts /lunches - because not only do these aim to be educational and informative

but they’re a chance for us all to get to know each other a little better. Greater connection means better communication means stronger collaboration - and that’s what we’re all about!

Peter Lamberton Chair, Business North Harbour

In this issue 4

In Brief

15 Crime Prevention

25 Professional Development - Data

6 Diary Dates, By the Numbers

16 Transport

7 Advocacy

17 NZTA Update

26 Member Survey Results

8 Events

18 Cover Story - Bringing Big Data

30 Community - DVFREE

10 Money Matters

Handling & Compliance

Down to Earth

31 Asian Business Matters

11 Business Success - Bartercard

22 Gold Sponsors 2018-2019

33 Property Matters

12 Business Success - Argus Tracking

24 Professional Development

36 Professional Development - NAI Harcourts

14 Social Responsibility - Inorganic and

- AccountabilityNet

37 Gold Sponsors

Food Waste Collection Updates

BUSINESS NORTH HARBOUR GOLD SPONSORS 2017-2018

Women in Business Event Series Sponsor

Contact FYI Magazine Business North Harbour General Manager Janine Brinsdon janine@businessnh.org.nz

Editor Lizzie Brandon lizzie@writesphere.co.nz

Advertising Shirner Dyson shirner@businessnh.org.nz

Design Cindy Hurst cindy@hurstmedia.nz

Printer PrintLounge printlounge.co.nz

Business North Harbour, 12 Parkway Drive, North Harbour, 0632. PO Box 303 126, North Harbour 0751 office 09 968 2222 web businessnh.org.nz The opinions expressed in this publication are not necessarily the views of the publishers.The publisher does not endorse any person, company or organisation that advertises in this publication.

AUG UST 2 0 1 8 F YI BUSINE SS N H. O RG. N Z

IN B RIEF

If you can’t back it up, don’t say it

A chance to celebrate NZ’s eco-guardians NZ’s Biosecurity Awards celebrate those who help to keep our country’s flora, fauna and vital primary sectors safe. Damien O’Connor, the Minister for Biosecurity, described them as “a way to thank and shine a light on people and organisations who are protecting Aotearoa – in our communities, businesses, science organisations, iwi and hapū, and central and local government.” The awards began last year and have added three new categories for 2018: Emerging Leader, Science and Innovation.

The Commerce Commission has a produced a video providing advice on how traders can avoid making false, misleading or unsubstantiated claims. Basically, any claim a business makes about its goods or services must be able to be proven, whether the claim is direct or implied. The Commission advises businesses to check their website and other marketing materials for statements such as: All our techs are registered and qualified We are the only providers of this service in the region We are the cheapest and the fastest

Finalists will be announced on 12 October and winners on 12 November at a dinner event in Auckland.

Care should also be taken to ensure that only genuine customer testimonials are quoted. To underline the seriousness of this issue, there are a couple of cautionary tales, including that of a heat pump supplier that was fined $310,000 for making unsubstantiated or misleading claims about the energy efficiency and performance of some of its products.

Full details are on mpi.govt.nz/biosecurityawards, and you’ll need to act quickly – nominations close on 31 August!

Watch the video and find out more at comcom.govt.nz

Game helps businesses connect with MSD clients Restaurant Tycoon is an online interactive game from the Ministry of Social Development, which aims to help businesses learn more about its services. “[This] is an exciting opportunity to increase the number of partnerships between the Ministry and industry, and to increase job opportunities for unemployed people,” said Social Development Minister, Carmel Sepuloni. “The game makes it easy for people to see how they can work with MSD for free, to recruit staff, access funding, mentoring and support when hiring a MSD client.” There are plans to development other versions of the game for the construction, trades, tourism and retail sectors. For more information and to see how the game works visit vimeo.com/254604376 4

AU G U S T 2 0 1 8 F YI B U S I NES S NH. ORG. NZ

Refuse

If you’re asked if you need a plastic bag, politely decline

Restore

Say “Bags Not”

See how else to get involved and keep NZ beautifully rubbish-free

Replace

Use a long-life bag, box, basket or box to carry out your shopping

The Bags Not campaign helps consumers give up single-use plastic bags, by way of their 5 Rs:

Reuse

Keep using your alternative shopping bags. It’ll help break the single-use habit, and ensure that fewer single-use bags go into circulation

Recycle

Find and use your local Soft Plastic Recycling Collection Centre: https:// www.recycling.kiwi.nz/ solutions/soft-plastics

Find out more at bagsnot.org.nz/5-easy-ways-to-say-bags-not/

IN BRIEF

Rosé’s popularity continues to blossom

How to beat Auckland’s Regional Fuel Tax Auckland residents and businesses are now feeling the effect of increased petrol prices. Since the vast majority of us do not drive electric vehicles, here are a few ideas to try and alleviate some of pressure: Use an app

At the recent New World Wine Awards, judges sampled 109 different rosés. Until 2012, there were only about 17 rosé entries every year, but suddenly popularity has soared. This could be partly due to Instagram which launched in late 2010 and where rosé is the most photographed and regarded as the most photogenic wine. Foodstuffs, which covers New World and Pak ‘N Save, reports that sales of rosé have increased 39% year-on-year for the last five years. And figures from Pernod-Ricard, whose wineries include Stoneleigh, Church Road and Brancott Estate, suggest that 39% of Kiwis enjoy a glass of rosé, and 46% of quaffers are male. All ages drink it, but the largest group is 25-35 year olds with 27%. There is good news for exporters too. For about a decade exports remained fairly static at less than 1 million litres. That shot up to 2.389 million litres in 2017 and 3.656 million litres this year. Finalists and winners of New World’s Wine Awards will be announced later in the year.

Office buzzwords we love to hate For the second year in a row touch base has been voted the most hated office speak by a UK job website. This was closely followed by no brainer and punch a puppy – which apparently means to do something horrible for the greater good.

Other gems from the Top 10 include: • We’re on a journey • Run this up a flagpole • Lipstick on a pig (trying to improve a bad idea with superficial changes)

• I want to leverage your synergies (taking steps

to amplify situations when two complementary business ideas can run in parallel)

What are the phrases that make you wince? E-mail us your “anti-favourites” to admin@businessnh.org.nz

Apps like Gaspy or Fuel Watch NZ can be useful for finding the cheapest fuel prices locally.

Fuel up outside Auckland

The fuel tax boundary runs south of Pukekohe and north of Port Albert.

Take advantage of supermarket discounts and loyalty cards

New World, Pak ‘N Save and Countdown all offer customers some sort of fuel cost reduction, via receipts or points accumulation. FlyBuys, AA Smartfuel or Farmlands cards could help too.

Consider carpooling or public transport

There are a few ride-sharing apps and websites that help travellers connect, including Smart Travel, Easy As Carpooling and CarpoolWorld.

Walking or cycling

According to the AA, about a third of NZ’s car journeys are less than two kilometres. Might it be feasible and actually more sensible to walk or bike locally instead?

AUG UST 2 0 1 8 F YI BUSINE SS N H. O RG. N Z

IN B RIEF

Diary Dates September 13 Business After Five

Time: 5-7pm Venue: North Shore Golf Club, 51 Appleby Road, Albany

August

Stay ahead of the game and learn the latest and greatest in meeting room technology, whether you need to create better collaboration with remote staff or you have suppliers/ clients stretched out across the globe. The legendary ex-All Black captain Wayne “Buck” Shelford will be presenting his view of effective communication across a wide and diverse team and how technology helps that human interaction, even when it may be separated by large distances. Register: businessnh.org.nz/calendar

29 NSCPG – Sean Ellison (RICS)

Time: 7:30-9am Venue: North Shore Golf Club, 51 Appleby Road, Albany In an increasingly connected world, it is important to look at the performance of commercial property markets within both a regional and global perspective. Sean Ellison, RICS Senior Economist, Asia Pacific, will provide insights on the NZ commercial property market in an international context, including its appeal to international investors and exposure to foreign risks Register: businessnh.org.nz/ calendar

4 53

Yes, it’s happening again! Register your interest by emailing comms@businessnh.org.nz or call 09 968 2222 for more information.

94,000

10.9% 62.8% 77.4%

By the numbers

Time: 12-2pm Venue: Main Lounge, Level 1, QBE Stadium Isuru “Issy” Fernando, IBM’s leader on artificial intelligence and cognitive computing in New Zealand, is our guest speaker at this Business Capability Workshop. The focus of Issy’s presentation will be on artificial intelligence, robotics and automation. You will learn how AI is a practical technology, within reach, that can really drive business profits. Register: businessnh.org.nz/calendar

November

One day sale

27 Business Capability Workshop

2.1%

$1,207.06

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Women in Business

Time: 10.30am-12pm Venue: North Shore Golf Club, 51 Appleby Road, Albany Speaker, author and social strategist, Sarah Pearce, helps people and businesses be seen, heard and profitable. In her presentation: ‘Trust and Reputation in a Digital Age’ Sarah challenges the business community on their commitment to being relevant, visible and safe in a rapidly changing, super-connected online world. Event Category Sponsor: Eclipse Recruitment Register: businessnh.org.nz/calendar

Increase in the number of employed people in the June 2018 quarter compared to June 2017 Rate of young people aged 15-24 not in employment, education or training, a drop from 12.9% Employment rate for women, the highest rate on record Employment rate for people aged 15-64, the third highest in the OECD Annual rise in private sector wages and salary rates Average total weekly earnings for full-time equivalent employees, up 3.3% from last year Source: Stats NZ /beehive.govt.nz

ADVOCACY

Committed to giving you a voice Business North Harbour’s primary purpose is to improve the economic prosperity and growth of our members. In other words, we exist for you. There are numerous networking and training events throughout the year to assist with business development, and we aim to offer access to key stakeholders and decisionmakers who could affect your investment. We also provide a strong voice for your opinions and concerns. In fact, advocacy is such a significant part of our role that it will account for a quarter of our budget in the coming year.

BIDs, and our maturity and experience are widely acknowledged. The majority of our members tell us that they regard North Harbour as a great place to work. It’s local, convenient and has pleasing green spaces. The challenge then is how we continue to grow but preserve these critical considerations. Business North Harbour lobbies about issues which could have a huge effect on our regional economy but could be

Silverdale and so we feel the effect at Oteha Valley, Greville and Constellation. It’s unlikely that commuters further north are going to act to change this, so it’s up to us to talk to our members, to see if they want us to raise this issue, and ensure that the impact of growth is being measured at the source. Business North Harbour’s Board believes collaboration and co-operation are therefore key. So we will take an active role in creating a louder voice for the North Shore. Rest assured however that ultimately it is your best interests that will come first in our submissions and proposals.

Approaching the right people, at the right time about the right topics What are the issues that affect you? How do politically motivated decisions about infrastructure affect our business development here in North Harbour? Business North Harbour will be seeking increased input from specialist national (and potentially international) partners, whose perspectives could add valuable weight to our arguments. These will likely include Infrastructure NZ, Export NZ, NZTA, logistics and transport professionals, and employers’ organisations.

Get involved!

The North Harbour BID proudly hosts over 4,500 commercial property and business owners, employing over 35,000 people. In response to overwhelming support, Business North Harbour held a successful ballot in 2016 to expand the BID and encompass the commercial area from Oteha Valley down to Corinthian Drive (excluding the Westfield Mall, Albany Mega Centre and QBE Stadium).

Business North Harbour lobbies about issues which could have a huge effect on our regional economy but could be missed by central and local government without the benefit of local knowledge. There are currently 48 Business Improvement Districts (BIDs) in the greater Auckland area, representing more than 25,000 businesses with a combined capital value of an estimated $24 billion. North Harbour is one of the larger

missed by central and local government decision makers without the benefit of local knowledge. For example, the proposed Rosedale Road bus station. It is a $22 million project being delivered by NZTA and AT. Their brief is focused on the main arterial routes, which as a result of our involvement, has been extended to consider the impact of the wider geographical area. More broadly, how does Auckland overall grow in a manner that does not actually impede growth? In other words, how can we maximise the existing networks and infrastructure to ensure it runs efficiently at capacity. We cannot lobby in isolation nor can we afford to take a microcosmic view. What happens in the surrounding areas inevitably impacts on our region. For example, there are no on-ramps at SH1 in

Help us to make your voice heard. Because we are committed to making your voice even stronger.

How could the proposed Rosedale Bus Station affect your business? • W i l l y o u l o s e y o u r u s u a l on-road car parking? • Would your employees view it as a huge benefit and be able to leave their cars at home? • As a landlord, might you need to re-evaluate what type of tenant is appropriate for your property in that area? • Should you adjust your staff’s hours to work around times of peak congestion?

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EVENTS

Business After Five British High Commissioner to New Zealand Laura Clarke, 17 May Laura Clarke’s tenure as British High Commissioner to New Zealand has begun at a politically-fascinating time. The uncertainties of Brexit and US foreign policy may loom large, but Laura remains focused on three main priorities: 1. Working to increase two-way trade and investment. 2. Collaboration on the world stage tackling global issues, such as security and the environment. 3. Domestic policy dialogue. Encouraging our two outward-looking innovative nations to continue learning from each other (and citing the UK’s child poverty legislation as a specific example of this.) Laura’s presentation was followed by a lively Q+A session – which also prompted some robust debate amongst attendees!

Women in Business Managing Growth Kirsten Taylor, 21 June 2017-2018’s Women in Business season ended on a definite high. Kirsten Taylor likens her business journey to a game of Snakes & Ladders – a series of ups and downs with some extreme highs and lows. Finding and capitalising on a whole new product category is no mean feat and Kirsten’s story of how SleepDrops has evolved from a late night “Oh my goodness!” idea into a successful international business was both fascinating and inspiring. Describing managing growth as “hanging onto a tiger by the tail”, Kirsten shared valuable practical advice and words of learned caution. Her final piece of advice? To prioritise eight hours sleep every night. “It’s your elixir! You’ll be more productive, more creative, more you.” A SPECIAL THANKS TO OUR EVENT SPONSOR 8

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EVENTS

Business Capability Workshop How to Network Laurie Sharp, 26 July Laurie Sharp is the head of coaching and development at ASB. This was an interactive and entertaining 90 minutes, offering attendees numerous hints & tips - and hopefully a good confidence boost too. Laurie highlighted that a networking event is three phases: before, during and after. Here are a just few of his “networking non-negotiables” for each:

Before

• Know your audience • Choose a relevant topic, and prepare a script and possible questions • Identify key referral sources in the room

During

• Arrive 15 minutes early – these people congregate • Involve others in your conversation • Work the room and break into groups • Don’t express your opinions too quickly; ask good questions of others

After

• Follow up leads within 48 hours • Add business cards to your list, and connect on LinkedIn

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MONEY MATTERS

Why 10 is “the new 30” When you celebrate a birthday that has a zero at the end of it, people reassure you, “It’s the new 30!” 40, 50, 60 – they’re all the new 30. But I believe 10 is the new 30 – when it comes to your mortgage, that is! Too often borrowers default to the standard duration of 30 years, and trundle along never making much more progress than that. But over 30 years, you will pay almost three times what you borrowed back to the bank. So, if you borrow $400,000, you’ll pay back close to $1.1 million (using long term average rates). The interest rate discount you negotiate starts to pale into insignificance in the context of such large numbers! Not only that, but you pay the bank back first. In my first mortgage I worked out it would be 23 years before I started paying more principal than interest each month – but I wanted something different. One of the problems is we don’t have a good gauge for what we should be aiming for: what’s a reasonable timeframe to pay off a mortgage? You might scoff and think that being 10 years away from being mortgage-free is

impossible, but first consider what we aim for with our clients. If you have a debt that is four times your household income, you should be able to pay your mortgage off in eight years. If that debt is five times your household income, you should aim for 11-12 years. If that ratio is more like one to eight or nine, you’ve overstretched and it’s time to sell. In my experience, there’s always more fat in people’s budgets than they realise. On average, people fritter 15% of their income on things that don’t make them any happier or, worse – they can’t account for where it went! You’d also be surprised at the savings you can make from more efficient mortgage set ups, tax structures and insurances. 10 absolutely is the new 30, and having a plan to make that your reality will jumpstart you on the road to financial success.

Hannah McQueen, Founder and Managing Director of enableMe

Why take 30 years to pay off your mortgage when you could do it in 10? Talk to a Financial Trainer today to learn how. Call 0800 897 898 or go to www.enableme.co.nz

BUSINESS SUCCESS

The enduring appeal of New Zealand’s “alternative currency” “We’re an entire separate economy!” says Bartercard’s general manager of Solution Delivery, David Hale. “In fact, you could argue that we were one of the world’s first digital currencies.” New Zealand was Bartercard’s second territory after it began on the Gold Coast. It has since expanded into the USA, the UK, India, South Africa, France, Thailand and, most recently, Israel. Since its inception here in 1992, Bartercard has grown to more than 15,000 cardholders, and over 6,000 active member businesses trading in excess of $150 million worth of goods and services outside the cash economy every year. David credits this enduring appeal to its sense of community. “Businesses, especially SMEs, like to support each other and to be good corporate citizens,” he observes. “But of course there are also the tangible benefits for our members.” The common perception is that Bartercard is primarily a channel for shifting slow-moving stock or dealing with spare capacity. However, the data shows the value of Bartercard for recession proofing. “We’ve seen instances when, even if a local economy starts to shrink, our members’ trade can actually increase and fill that gap,” explains Bartercard’s CIO, Jared Burgess. “If members get the mix right, they have a vital tool for carrying their business through the hard times and the good.” Members have also reported enjoying a much wider network than would be usual. For example, members in Hamilton transacting with members in Tauranga. “We often hear that they would’ve never normally seen those customers.” The company’s big data has provided some extraordinary insights. For example, Bartercard has been shown to grow a member’s sales by 10% during their first year. And, on average, it appears to double the lifespan of a hospitality outlet. Stats like these are crucial elements of the business’ “data driven value proposition”, which undergoes regular reviews to ensure it remains accurate and on track with customer demographics and goals,

and that the company is delivering what is being promised. In order to maximise the data’s benefit, Bartercard partners with the likes of Dot Loves Data, Microsoft and Amazon. Jared views their support as critical. “Working with data scientists definitely helps to tell a meaningful and relevant narrative,” he comments. “I love the insights, but wading into that sea of information and stats can seem daunting. Our partners help us pull out the key things to focus on, and also bring a useful external perspective and a ‘left field thinking’ which can help overcome any of our own biases.” It certainly is possible to recognise what types of business are likely to get the most value from Bartercard. However, David concedes that understanding what a potential customer looks like and actually being able to go out and find that customer remains a huge challenge. When internal data is combined with external big data sets, broader trends can be identified. “Just recently we’ve worked out the relationship between the GDP, the OCR and the Bartercard economy,” says Jared. “This works on a local level too, and helps us identify and operate in the areas where we can be most effective.” Within the organisation itself, sharing

data has helped to stimulate a culture of collaborative achievement. Rather than just sending out generic company stats, staff receive personalised internal EDMs along with a real time dashboard. “This has been driven by our employees asking for more. They want to see who’s achieving and how they can help those who aren’t,” says Jared. “They realise that genuine success is not a competitive exercise, but about mutual support. Then everyone gets to celebrate.”

“We’ve seen instances when, even if a local economy starts to shrink, our members’ trade can actually increase and fill that gap” Dave and Jared agree that part of the learning is that this is an ongoing journey. Big data is a constant exercise in churning and monitoring, and very few businesses manage to connect all the dots. “There’s no play book for it. It’s more like an enormous plain box of Lego – and that’s a fascinating challenge!” AUG UST 2 0 1 8 F YI BUSINE SS N H. O RG. N Z

BUSINESS SUCCESS

On track to enhanced productivity, efficiency and compliance

Streamlined, exception-based data reporting

Argus Tracking provides customers with intelligent GPS fleet management, and data collection and interpretation are at the heart of this telematics business. “It’s critical,” says cofounder Aaron Muir, “because it’s what we promise to deliver: easy-to-analyse data that customers can use to improve their performance.” The company started up in 2007, and immediately took a forward-looking approach, setting up a “software as a service” platform at a time when the industry norm was an initial software installation followed by periodic CD updates. Early adopters of this new technology included many SMEs and government organisations who were quick to recognise the efficiency and health and safety benefits the system could offer. The Health and Safety at Work Act 2015 (HSWA) helped to further raise awareness of the potential value of telematics. In fact, the introduction of HSWA saw Argus Tracking’s business increase by 38% and its client base broaden from mainly public sector and small businesses to include more corporates. Nowadays many customers have driver behaviour and safety at the forefront of their minds. Not only can they use anonymised data to benchmark their drivers against the industry average, but Argus’ data interpretation has advanced to the point where it is now possible to predict a company’s most at risk drivers, hopefully before they are involved in an accident where they are deemed to be at fault. This could be invaluable to a business, as it is estimated that managing the repercussions of a road traffic collision can be between five and 30 times the cost of replacing the vehicle. “In many cases those drivers may 12

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not even be aware that their habits are within the parameters of risk,” comments Aaron.

Continuous improvement, smarter analysis

Whilst the information being collected has largely remained the same, the way in which it is presented has evolved. “11 years ago, there were piles of data that basically looked like a spreadsheet, and the GPS was a lot of dots on maps,” Aaron recalls. “Now it’s much easier to read; we’ve adopted a customisable ‘dashboard’ style as every client is different.” This is important, especially for smaller companies who may not have a dedicated

“Over and above the benchmarking we already do, we’re moving into the next phase of predictive modelling. Predicting when something may happen, if it did happen, and potentially how to help make a positive change.”

health and safety or fleet manager, and need to grasp the facts quickly and simply. The reporting is “exception based” too, meaning that notifications are sent when predetermined rules and requirements are broken, for example, in cases of excessive speed or driving time, or non-arrival at a designated destination. If jobs have to be carried out on challenging sites, the duration of these stops can be monitored and, if they last longer than the agreed “safe limit”, an alert will be triggered and support can be sent. For some clients, the system may not be primarily for driver safety but for productivity and optimisation. Taking advantage of realtime data means that drivers can use the most efficient route, saving time and reducing fuel costs. It is not just drivers that Argus is helping to operate safely, compliantly and efficiently. Through its portal, which is synched with NZTA, customers can keep track of fleet vehicle mileage and receive notifications when WOFs, COFs and RUCs are due. Digital vehicle safety check sheets ensure that appropriate tests are conducted, and, should any of these be a fail, the relevant people can be advised. In the fast-moving world of tech and software development, Aaron recognises the importance of remaining agile and innovative. “The main aim now is to do even more with the billions of data points we collect,” he says. “Over and above the benchmarking we already do, we’re moving into the next phase of predictive modelling. Predicting when something may happen, if it did happen, and potentially how to help make a positive change.” And that is the great potential of Argus Tracking’s big data – not only as a means of identifying the problem but to help fix that problem too.

Aaron Muir

SOCIAL RESPONSIBILITY

Food Waste Collection News As part of our ongoing commitment to reduce landfill, Business North Harbour’s food waste collection service was launched in March this year. In June, we successfully applied to the Auckland Council Waste Minimisation and Innovation Fund to expand this project further across our BID. This extra funding now allows us to continue with the First Six Collections Free but also to provide an appropriate kitchen bin to separate food waste from other rubbish. So far, a total of 20 companies have registered for this initiative. These organisations vary in size from fewer than five employees to 100+. Cafés, restaurants and hospitality businesses are especially encouraged to sign up and participate.

How much food do we actually waste?

New Zealanders throw away 122,547 tonnes of food a year. That is equivalent to 213 jumbo jets of food that has to go somewhere to rot, instead of being eaten. All of this food is worth about $872 million each year. That amount of food could feed the population of Dunedin for two years!

Inorganic Collection Update The next inorganic collection for Business North Harbour members is planned for Thursday 20 and Friday 21 September. Community groups who would like to pick through reusable items will be invited to view and collect on Friday afternoon and Saturday 22 September. There’ll be more information on our website closer to the date, including a “request for collection” template form. If you’re a community group who would like the chance to select reusable items from September’s inorganic collection, please e-mail david@businessnh.org.nz 14

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What types of food are we wasting?

These are the top 5 foods Kiwis throw out every year: Rank

Food

Tonnes

National cost

Bread

12,856

$51,270,533

Leftovers

9,489

$100,507,602

Potatoes

6,365

$10,818,171

Apples

4,025

$11,347,084

Poultry

3,403

$40,792,129

SOURCE: LOVEFOODHATEWASTE.CO.NZ

Nearly one-third of the food we waste is

vegetables.

New Zealanders throw away the equivalent of 213 jumbo jets of food worth about $872 million each year.

We throw away 20 million loaves of bread a year!

Cardboard Box Swap We are testing a possible new programme!

Would you be interested in giving your cardboard boxes to organisations who may need them? This could be good for your business – saving you the cost of waste collection – and good for the environment too! If you are interested in giving or receiving cardboard boxes regularly, please contact admin@businessnh.org.nz or call us 09 968 2222.

CRIME PREVENTION

Our roads, our people North Shore is a fantastic place to live, work and play; and the part that the Police have played would not have been as successful without the continued assistance and contribution of the greater North Shore community. North Shore is also a very safe neighbourhood. The ongoing work completed by Police in strong partnership with Government and non-government agencies and with a committed community has been tremendous and instrumental in this. Previously I have spoken about the prevention measures we can all take to reduce the opportunities for offenders to commit offences, because we are all accountable for making our community safer. Safety on our roads affects us all, irrespective of age, where we live and what we do. We all know that the number of people involved in Death and Serious Injury crashes in New Zealand is far too high and something we have a shared responsibility to reduce. New Zealand Police are absolutely committed to reducing trauma on our roads and the first step is for all of us to understand the issues and acknowledge what active parts we as individuals, family members, work colleagues and employers can play.

DISTRACTED DRIVING

DRIVER FATIGUE In 2014 fatigue crashes resulted in

33 DEATHS

As sobering as they may be, the following statistics are to help you understand some of the causes of crashes. • In 2014 distraction related crashes resulted in 22 deaths and 191 serious injuries • Drivers engaged in text messaging on mobile phones are 23 times more likely to be involved in a crash than focused drivers. • Sending or reading a text takes your eyes off the road for 4.6 seconds. At 90km/h this is equivalent to driving the length of a rugby field blindfolded. • The majority of fatal and serious injury crashes involving driver distraction occur at peak commuting times of 7.00 am-9.00 am and 4.00 pm-6.00 pm. The biggest distractions to drivers are mobile phones, GPS/maps, grooming, smoking, eating and drinking, and reaching for objects. Other prevention factors should be far more obvious to us all: speed and driving to the conditions, and allowing more space between yourself and the vehicle in front of you can make a huge difference to your ability to stop safely in an emergency. We should not need to repeat the message about restraints, but unfortunately time and time again we find drivers and passengers not wearing their seatbelts and, more worryingly, on occasion children are not fitted with their restraints, i.e. baby capsules and approved car seats.

In 2017 distraction crashes resulted in

159

SERIOUS INJURIES

If you’re feeling drowsy, you may drift in and out of sleep.

Senior Sergeant Scott Cunningham Area Youth & Communities Manager | Waitemata East Area HQ  M : +64 21 1914421 E : scott.cunningham@police.govt.nz

DANGER ZONES

to be involved in a crash than drivers focused on the road

4.6

DEATHS

Sending or reading a text At 90km/h takes your eyes that’s like driving the length off the road for SECONDS of a rugby field blindfolded

240

SERIOUS INJURIES The majority of fatal and serious injury crashes involving driver distraction occur at peak commuting times in the morning and evening

Distractions can affect drivers in different ways, and can be categorised into the following types:

BIGGEST DISTRACTIONS

WITHOUT KNOWING IT HOW IT AFFECTS YOU

DIFFICULTY CONCENTRATING

Remember: Our roads, our people.

Drivers engaged in TXT messaging on a mobile phone are TIMES MORE LIKELY

DISTRACTION TYPES In a short 3 second sleep at 100km, you can travel the length of a rugby field

SLOWER REACTIONS

Restraints need to be worn or fitted at all times regardless of how short the journey. Finally, as we move towards a change of season, we will see the recreational motorcycle rider dusting of their motorcycle. It is easy to forget the extra steps we need to take to help ensure our safety. The motorcycle should be well serviced after being stored away over winter. Likewise your helmet and other safety clothing should all be in excellent condition. We also need to be extra vigilant as we use the road to ensure we are more visible and that our speed is correct, and that we ride to the conditions. As road users we all have one thing in common: to take active measures to ensure our roads are safer. These simple steps are key to making this a reality. It is a joint effort so please take time to think about them, discuss them with family, friends and colleagues.

TAKING YOUR EYES OFF THE ROAD

POOR RISK JUDGEMENT NZ TRANSPORT AGENCY 2016

NOISES THAT DISTRACT YOU

TAKING YOUR HANDS OFF THE WHEEL

THINKING ABOUT SOMETHING OTHER THAN DRIVING NZ TRANSPORT AGENCY 2016

MOBILE PHONES

TALKING TO PASSENGERS

REACHING FOR OBJECTS

GPS/MAPS

Put phone on silent and let calls go through to voice mail. Reply to texts when you finish driving.

Keep conversations to a minimum – your eyes and mind should be on the road.

Make sure objects are secure in your car.

Programme/plan your route before you leave. Pull over if you need to reprogramme/check.

EATING AND DRINKING

SMOKING

GROOM...

ENTERTAINMENT SYSTEMS

Eat and drink before you drive.

Pull over and take a break if you need to smoke.

before getting into your car.

Tune the radio or set a playlist before you go. NZ TRANSPORT AGENCY 2016

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TRANSPORT

Helping you and your team tackle your transport headaches With the new bus schedule out on 30 September, and what seem to be increasing congestion and parking woes within our area, Business North Harbour’s relationship and transport manager, Sarah de Zwart, is here to help members who are feeling the strain. She’s available to come and have a chat at your workplace about alternative modes of transport, and share some tips about how we can all adjust our behaviours positively.

Here are a few ideas for starters:

Roading updates Road resurfacing on Constellation Drive

Business North Harbour worked with AT to ensure the public were updated, and asked AT to prioritise monitoring the traffic lights phasing. Due to it being weather dependent, we were able to notify our members of any changes.

• Giving the option of flexible working hours and /or locations • Ensuring everyone is aware of the latest car pooling and journey planner apps (see page 5 for more info about these) • Providing key carparking sites to incentivise staff to carpool together. • Incentivising staff to walk or cycle to work • Businesses offering a free AT HOP card to all new employees or staff who are interested in trialling public transport • Providing a bike cage – a lock-up area for employees’ bicycles.

Signalised pedestrian crossing on Mercari Way

GET IN TOUCH! If you’d like Sarah to visit your site – or if you have any burning questions about transport and roading in our area – please e-mail sarah@businessnh.org.nz

• C h a n g i n g t h e M e r c a r i Wa y / D o n McKinnon roundabout into a signalised intersection This was reviewed in 2015, and feedback from AT at the project design processed through to the detailed design stage. It is currently on hold, subject to funding.

Increased road safety investment planned (excerpts from “Regional Land Transport Plan” Insight Report) A u c k l a n d Tr a n s p o r t ( AT ) i s proposing to invest $700 million in road safety initiatives to reduce death and serious injury on Auckland’s roads. In the past three years (20142017), road deaths and serious injuries in Auckland have increased at more than five times the rate of travel and more than three times the rate of the rest of New Zealand. On average, there is at least one death or serious injury on Auckland’s roads every day. AT is also proposing an ambitious safety infrastructure

acceleration programme estimated to reduce deaths on at least 10% of the roading network, better and safer pedestrian infrastructure (eg: crossings), safety cameras, and high friction road surfacing which reduces the risk of skidding. In addition, AT will increase the number of high-risk intersections that will receive safety improvements. The intersection of Albany Highway and Oteha Valley Road is one of those identified as high-risk, and red-light safety cameras have been re-introduced.

AT h a s c o n f i r m e d t h a t t h i s p r o j e c t i s proceeding, as recommended by Business North Harbour. All businesses within the vicinity were positive for the development, however we requested further feedback on previous AT proposed submissions which included:

• Creating a right turn through the pedestrian refuge in the middle of Mercari Way Retention of the median strip along Mercari Way allows for easier left-hand turns into and out of Mercari Way, and helps to prevent accidents from traffic attempting to turn right out of Mercari Way and crossing a multi-lane road. Although AT acknowledges that it is more difficult for southbound traffic along Mercari Way to access shops on the western side of the road, AT believes that allowing right-hand turns to shops would likely cause a number of crucial safety and operational issues. As a result, maintaining the existing strip is the preferred option.

Public Transport update AT HOP popularity reaches new level Do you use an AT HOP card? If so, you’re not alone! In May, 94.4% of all bus and train trips were paid for with AT HOP – a record high point. In fact, these rates are amongst the highest in the world. More information about how AT HOP could save you time and money is available via the Transport page of the Business North Harbour website. 16

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The new bus network is scheduled to commence on 30 September, with a promise that it will be “simpler and better connected, and there will be more buses coming more often”. Business North Harbour is pleased that AT has reviewed its timetable and adhered to most of our members’ 20+ requests. This includes a new service, the 890, as requested by Business North Harbour to assist businesses located within and surrounding Corinthian Drive, and numerous frequency increases from 30 minutes in peak times to either 15 or 20 minutes.

NZTA UPDATE

Northern Corridor Improvements

Constellation Station

Opening of the Visitor Hub, Saturday 28 July.

Visit The Hub The visitor hub was officially opened in July with over 200 residents, motorists and business people from the wider Rosedale and Albany areas stopping by to find out more about the project. The hub gives people access to the latest maps, animated flyover and information, as well as details about work coming up in the area that will impact their daily journeys.

Work is starting this month to extend the citybound platform as part of upgrades to Constellation Station. This will allow more buses into the station and create enough room for people to safely board the buses. Auckland Transport’s new bus timetables and services will launch after the platform has been extended. Current bus timetables and routes will not be affected by this work. There will be general construction activity taking place. Further upgrades will also take place from next year to extend the Northern Busway from Constellation to Albany Station. Artist’s impression of Constellation Station

THE VISITOR HUB

Open during the week Monday to Friday from 9am to 4.30pm Located at 10 Rothwell Avenue, Rosedale.

Come along to our info day The key topic for our August info day is the upgrade of State Highway 18 and what that will mean for motorists and businesses in the Rosedale, Paul Matthews Road and Unsworth Heights areas. Come along and find out more.

Your community contacts

To find out more or provide feedback, please contact our Community Engagement Managers, Emma Cushnie and Trish Viall. Freephone: 0800 624 776 or Email: northerncorridor@nzta.govt.nz

WHEN and WHERE

Wednesday 22 August 11am – 3pm C3 Church Unit 12, 65 Paul Matthews Road Parking is available

Artist’s impression of the new Paul Matthews Road extension

Have you registered to receive updates? Have you registered to receive updates? For more information on the project visit www.nzta.govt.nz/nci or email northerncorridor@nzta.govt.nz to receive regular e-newsletter updates.

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COVER STORY

Sense from confusion Bringing big data down to earth

What is the future of business? What are the technologies and trends that are expected to have a significant impact on our working lives, and how can these be of benefit to Business North Harbour’s members?

that can be combined and interpreted to identify customer demographics, habits and trends. A business may use this to strengthen its growth and marketing tactics.

In the next few issues of FYI, we’ll be discussing innovations such as AI, automation, and the Internet of Things – demystifying the jargon and aiming to apply a common sense, pragmatic approach to topics that can sometimes seem remote, irrelevant or overwhelming. We begin with Big Data, a term which is frequently heard and often misunderstood. When big data is properly incorporated with the appropriate motivation it can – indeed, it should – be an integral part of any business’ strategic marketing plans.

Customer first, customer centric

What is Big Data?

Simply put, it is information from multiple sources and in potentially multiple formats 18

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What information do you already hold about your customers? How can you use this to improve your communication with them?

Pete Gibson is the digital director of Affinity ID. As a seasoned marketer with experience in both the UK and New Zealand he’s been closely involved with the evolution of big data for more than a decade. He describes digital strategy’s transition from more than just “tick boxes”. “It used to be: get a website. Good. Done. Box ticked. Then a few years ago it moved on to look at whether the website was really giving users the information they needed. That was a positive step. And now, it’s a lot more fun! It’s all results driven, based on the question ‘Are we actually making things better for our customers?’” In terms of how to maximise the potential

of big data, Pete is adamant that businesses need to understand exactly what they are trying to achieve in terms of business requirements and therefore as part of their marketing strategy. “And then, as part of that strategy, the principles of ‘customer first, customer centric’ must apply.”

Ask yourself, “Is this in my customers’ best interests?” If not, adjust your strategy. “Whether we realise it or not, right now we all know something about our customers and their preferences,” reassures Pete. In the first instance, he advises that the focus should be on “When and how do we interact with a customer?” and “When and how do they interact with us?” and improving the customer experience from there. He observes that many NZ businesses have not yet come around to this idea, and still want to broadcast a message, forcing what they want to say onto their customers, without taking the time to stop and think about what customers actually want to hear and at what point during their customer life cycle.

COVER STORY

Big Data in action – Trade Me Established in 1999, Trade Me is New Zealand’s most popular Internet auction site. It currently employs more than 600 staff, and is widely regarded as one of the country’s most trusted brands. “It might come as a surprise, but historically the company didn’t have a great track record at recording and using data!” concedes Trade Me’s head of data and insights, Dr Kathryn Hempstalk. “That’s quite different now, of course. There’s been a deliberate shift in company policy.”

An unconventional business model

Do you invite feedback? Are you asking your customers what they want to hear and when they want to hear it? Which of your e-newsletters’ stories attract the most clicks? Which social media posts prompt meaningful engagement? From which marketing channel do you receive most enquiries? A mixture of art and science

The data collected has to be more than just figures or stats, and there is a definite art in turning the science into a meaningful story. For some businesses, this may mean an external collaboration, but Pete cautions against rushing to install an e-comms or analytics platform as a “fix all” solution. “There are some wonderful platforms out there but you shouldn’t think of them as a silver bullet. Any support platform needs to be set up in line with your overall business requirements and marketing strategy, otherwise it’ll quickly become an expensive and under-utilised overhead.”

Trade Me is neither a subscription model nor straightforward e-commerce, and this makes trying to better understand the customer journey a bit more complicated. With a subscription service, such as Xero, there is an automatic sign that a customer has churned because their payments stop. However, for Trade Me, it could be months later that this churn becomes apparent. Likewise it is not an online retailer, since it connects a buyer with a purchaser but does not control what happens after this. “We occupy a slightly different place,” Kathryn comments, “and that gives us an unusual set of challenges.” That said, it is possible to use the data to gain insights into the life stage of a customer. For example, if someone is browsing the property section and new baby gear, then they are probably thinking of starting a family. “Recognising this gives us the potential to build a customer profile, and make suggestions about other products or services they might like.” Kathryn reflects that other businesses have the potential to acquire customer data very efficiently. “An events-based app like My Fitness Pal, gathers data that shows the user is at a certain location doing certain things at a certain time,” she explains. “These interactions help to quickly build up a broader picture of who is the customer and what are their influences and interests.”

Streamlining a smarter service

In the four months from April to July this year, Trade Me processed 2 billion searches, provided 100 billion search results and received 640 million clicks on search results. The site is using the data from this activity to make its search facility both faster and more intuitive. A recent innovation means that if someone searches for Honda Civic, the system will take them directly to vehicles rather than including car parts. A thesaurus has been incorporated so women’s shoes will also include items

listed as ladies’ shoes, and in a similar way to Google, minor spelling errors can be corrected (with a “Did you mean…” option.) Currently 10% of users are accepting the alternatives offered, up from less than 1% on the previous version. “This is an area of continuous improvement,” comments Kathryn. “We’re learning from the data and leveraging it.” It should be noted though that an ongoing learning process will not necessarily get things right 100% of the time. Trade Me became aware that if a customer clicked on something categorised as R18, they could receive product suggestions subsequently that were not appropriate. “We’ve learned from these mistakes, and took a decision that it’s better to err on the side of caution! We therefore adjusted the system to avoid anything ‘risqué’.”

From April to July this year, Trade Me processed 2 billion searches, provided 100 billion search results and received 640 million clicks on search results. Not limited to words and numbers

Trade Me holds approximately 40 TB of images and, with the proper privacy controls in place, these uploads can be used as training data to help sellers place better listings. In fact, Trade Me is currently Beta testing an Android app called Pinhole. The intention is that sellers photograph the item they wish to list and the app uses image recognition to make the appropriate marketplace suggestions. “We’re aiming to get a listing completed in 60 seconds or less,” says Kathryn. “It’s still in the experimental stages, so it might be a little quirky, but it’s fair – and, of course, the more data it receives, the more it can learn.” This application may be rolled into the main system, depending upon customer usage and feedback.

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COVER STORY

Big Data in action – Corrections Corrections is one of the largest government departments in New Zealand, employing more than 9,000 staff who manage more than 10,000 people in prison and 30,000 offenders in the community each week. This inevitably means that it is responsible for managing a vast amount of personal details, including demographics, and data derived from risk assessments. “This information is critical in helping us meet our statutory obligation to improve public safety and reduce re-offending,” explains chief custodial officer, Neil Beales. “We rely on it to ensure we’re managing each offender safely and securely, and delivering the rehabilitation programmes and reintegration support that best meets each offender’s specific needs.”

Protect your privacy Keep your conversations private

and maintain your integrity

Who else is listening?

A culture of respect and understanding

The department takes it obligations under the Privacy Act 1993 and the Health Information Privacy Code 1994 very seriously, and works hard to handle data according to three key principles: • Collect only the information that is required, and use it only for legitimate purposes • Keep data safe from unauthorised access and use • Only release identified personal information where there is a lawful purpose. “We recognise this information relates to real people and our staff need to take proper care of it,” says Neil. “These expectations are made very clear from the get-go.” Indeed, Corrections has a chief privacy officer who speaks to all new frontline recruits on their first day of training. This is then followed up by a more detailed privacy session in week three. “A major part of our role is helping offenders be more pro-social in their thinking and actions. The best way we can role model this is by treating the individual and their personal information with respect.” “Whether it’s through policy, training and processes or IT systems management, we strive to ensure the privacy, security and confidentiality of all the information we hold. It’s an area of constant improvement, and we work closely with the Privacy Commissioner, the government’s chief digital officer and chief privacy officer to help us follow ‘better practice’.”

A targeted approach to make a tangible difference

While someone is in prison, Corrections strives to reduce the likelihood of that person coming back. During the 2016/17 financial year the department invested more than $180 million in rehabilitation and reintegration programmes. 20

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Everyone Safe Every Day

Successful completion of the Burglary Prevention programme.

A major part of our role is helping offenders be more pro-social in their thinking and actions. The best way we can role model this is by treating the individual and their personal information with respect. “It’s important we deliver services and interventions that make a tangible difference in offenders’ lives, reduce their likelihood of re-offending, and keep the public safe. In this regard, the information we hold plays an important role in helping us with our everyday management of offenders, enabling us to tailor programmes that meet offenders’ needs, and allowing us to assess whether those programmes are making a genuine, positive impact,” explains director of research and analysis, Peter Johnston. As part of this, Corrections employs a tool called RoC*RoI (RoC is the Risk of (re-)Conviction and RoI is the Risk of (re-) Imprisonment). This is basically a risk measure that provides a statistical estimate of the probability that an offender will be both

reconvicted and re-imprisoned within a fiveyear period. This is used as the basis for targeting rehabilitative programmes to make the most effective use of available resources. Following on from this, the Rehabilitation Quotient (RQ) is used to measure p r o g r a m m e s ’ e ff e c t i v e n e s s . T h e R Q indicates the extent to which re-offending is reduced by comparing rates of reconviction and re-imprisonment amongst offenders who completed a specific rehabilitation intervention, with the rates of similar offenders (matched according to a range of risk-related factors) who had no involvement with that particular intervention. “This provides us with evidence of what is and isn’t working, and gives us a much better understanding of how we can deliver the right support to the right offenders at the right time, and target our future investment for programmes.” Corrections’ Burglary Prevention programme is just one example. This pilot programme is based on evidence that burglars under the age of 25 have a high risk of re-offending, so is specifically aimed at young men aged 18-24 with at least one conviction for burglary and/or other acquisitive offences. It has been designed to specifically address the factors that contribute to offending by burglars. Next issue we’ll look in more depth at the effective application of Big Data as we turn our attention to AI and automation.

GOLD SPONSORS

Keeping it local Introducing Business North Harbour’s Gold Sponsors 2018-2019

Business North Harbour introduced Gold Sponsorship in 2007. Since then we’ve worked hard to continuously develop the programme so that it can offer greater and lasting benefits to participants. Choosing to be one of our Gold Sponsors not only demonstrates an organisation’s outward-looking approach but also its commitment to the local business community. It is therefore our genuine pleasure to introduce this year’s Sponsors:

AccountabilityNet is a progressive accounting practice that works with the latest cloud-based technologies to support and grow your business. We provide expert assistance for Xero set up and add-on implementation, including WorkflowMax, Tradify and Receiptbank. We help businesses seamlessly transfer from desktop to cloud-based systems, to ensure their finances are correctly managed and available 24/7. We pride ourselves on speaking the language of your business, and provide easy-to-understand financial reports and accounting services at an affordable price. You can rely on us to be your partner for smarter business. www.accountabilitynet.co.nz Founded in 1987, AMPM Marketing Ltd is a one source marketing company, offering web services, promotional products & apparel, print management and graphic design. Our directors, Terry Ottow and Vern Pere both have solid backgrounds in print, sales and marketing, advertising, promotional products, and web and digital solutions. Our team of in-house and external specialists offers an exceptional approach in the market; we harness the energy and passion of creative and multi-talented personnel, who offer customer-orientated service, delivering creative and effective results. www.ampm.co.nz Giltrap North Shore represents two major brands in the automotive industry: Holden and Kia. Giltrap Holden is a multi-award winner, including the coveted Grand Masters Chairman’s award. Giltrap Kia was awarded the Kia Platinum Prestige award, presented to the top Performing 1 to 3 percentile among all Kia Dealers around the World. The most prestigious Kia Dealers are recognised for their excellence in standards application, performance and customer satisfaction. Giltrap North Shore is very active supporting the local community, schools and sporting organisations. Giltrap North Shore: “WE LOVE CARS”. www.giltrapnorthshore.co.nz Kristin is an independent, co-educational school of approximately 1550 students from kindergarten through to Year 13, located in Albany. The junior, middle and senior schools are all situated on the same campus, on 50 acres of park-like grounds with state-of-the-art and award winning facilities. Each school follows the philosophy of Kristin while creating their own distinctive character relative to the age group of the students. Kristin is non-denominational and welcomes students from all cultures and backgrounds. www.kristin.school.nz Located in the heart of Takapuna, NAI Harcourts North Shore has a team of dedicated professionals covering commercial and industrial sales and leasing, commercial property management and business sales. Several members of the team are fluent in Korean, Cantonese, Mandarin and Malay. Managed by Andrew Bruce and Rob Meister, the business has a reputation for excellence, entrepreneurial marketing flair and achieving outstanding resultts. From leasing to the divestment of significant key assets, NAI Harcourts North Shore has the resources and capability to get the job done across all asset classes and value ranges. www.northshore.naiharcourts.co.nz

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GOLD SPONSORS

Established in 1961, North Shore Golf Club is a 27-hole course spanning 180 acres of parkland running up the banks of Lucas Creek. Nestled in the suburban area of Albany, it is just minutes’ drive from both the Spencer on Byron, Takapuna and the new Ramada Hotel on Oteha Valley Road. This stunning course offers members and visitors the unique opportunity to play the three 9-holes in combinations that translate into three quite different 18-hole courses in one. It also boasts a covered driving range and superb short-game practice area. www.northshoregolfclub.co.nz The Ramada Suites Hotel on Oteha Valley Road was opened in April 2017. It is part of the worldwide Wyndham Hotel Group, and offers 65 rooms all featuring cooking and laundry facilities. The studio, one bedroom and two bedroom apartments are ideal for a one night stay or even a few weeks. The hotel is conveniently situated close to Albany Park & Ride, Westfield Albany, Massey University, QBE North Harbour Stadium and AUT Millennium, as well as the local swimming, tennis and hockey centres. Hotel facilities include: on-site Coffee Club and restaurant & bar, boardrooms, free parking and wifi. www.ramadaalbany.co.nz Serving customers for over 20 years, Solution Dynamics Ltd (SDL) transforms an organisation’s ability to personalise customer communications across digital and physical media, whilst increasing control and reducing business costs. From digital printing to mail house services, postal distribution or multi-channel campaigns, SDL has helped countless businesses reduce costs and increase revenues. From small to large, simple or complex – every job is a new opportunity to work with our customers. As one of very few Registered Postal Operators, we can make your campaigns more affordable and track costs for transparency. www.solutiondynamics.com Spark Business North Shore. Sometimes in business it can feel like you need to do everything on your own. Wouldn’t it be great if someone offered a helping hand? We offer products and services tailored to your business. Simply dial 0800 482 746 or book a visit from this Hub to arrange your 30-minute business tech check. How nice and easy that is for a change? www.spark.co.nz/business

Trio Events caters for working lunches, birthdays, corporate events, graduations, baby showers and the like. In other words, whatever your business event or personal occasion, we can deliver high quality, fresh, local and healthy food coupled with great service and coffee. We can accommodate all dietary requirements, and our team is truly second-to-none – passionate about maintaining an elevated level of service! We also have a mobile food trailer which means we can come to you, and you can enjoy the same quality food as direct from our commercial kitchen. www.trioevents.co.nz

Our Event Category Partnership Programme was created in 2016 to provide an exceptional opportunity for an organisation to align with Business North Harbour’s premium leadership and business development events. We are delighted that Eclipse Recruitment has chosen to continue as our Women in Business Series partners for a second year. At Eclipse, we’re passionate about helping you achieve business success through your people. We work alongside you to find and develop people who fit your role, industry and culture. Founded by Lisa Hill in 2004, Eclipse specialises in the recruitment of business operations & administration, sales & marketing, human resources, and accounting and finance roles to a senior management level. We also offer a suite of skill and psychometric assessments to offer further insight into a candidate’s personality and ability. Eclipse has offices on both the North Shore and in Auckland City, and a team of nine talented and business-savvy individuals who are all committed to our clients’ success. www.eclipserecruitment.co.nz

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PROFESSIONAL DEVELOPMENT

Less paper means more efficient data management

It’s unrealistic to try to eliminate every sheet of paper from your office. There will always be some paperwork – to and from clients, creditors / suppliers and partners. But by reducing the amount of paper you use, you can improve the efficiency of your firm.

The switch didn’t happen overnight. Rather it took about four months of scanning and uploading about 600,000 pieces of paper to Dropbox. This process provided the opportunity to tidy up our client data, getting all the files in a similar style and order, ensuring everyone’s details were up to date, and cleaning obsolete and duplicated information, which, where required, was passed to a secure document destruction service. By updating our methods of data management and storage, we saved:

AccountabilityNet took the decision to go paperless in 2011. This was not a decision we took lightly; it was about 12 months of planning. But believe me, if an accountant can do it, you can too! Saving space was one of our primary drivers. If we didn’t go paperless we would potentially have had to move to larger offices as our business grew and we recruited additional team members. Certainly, security was a concern. However we quickly realised that, with the appropriate protocols in place, storing documents digitally in the cloud can be far safer than reams of paper locked in a filing cabinet. It also gave us the advantage of remote access, meaning we could work on a client’s account no matter where we were. This is far more convenient for everyone, and more in keeping with the other modern systems we use: WorkFlowMax and Xero document manager (which we encourage our clients to utilise too, in order to streamline the information sharing process.)

• About 35% of our floor space, which had previously been filled with shelving units • Costs of off-site physical storage • Costs of printer and paper – in fact this has dropped to such a level that we only use only one printer for seven staff We are also aware that our e-communications have improved, offering extra efficiency benefits. And, our office is a far more pleasant place to work, because it is no longer cluttered with filing. Our staff have space to breathe, and productivity levels have definitely been boosted.

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Steps to a paperless office

If you’re keen to enjoy the benefits of going paperless, we’d recommend that you start with these six considerations: 1. Find out what you print now 2. Calculate potential cost savings 3. Move to online applications 4. Sign documents digitally

5. Update your office 6. Phase out old technology Two final random tips: make sure you invest in a decent scanner, and use a guillotine rather than a staple remover! For more of AccountabilityNet’s tips & insights, visit xero.com/nz and search for How Your Firm Can Go Paperless

Call Patsy McCook (021) 257 0972 She will demonstrate to you the benefits you can enjoy by becoming part of AccountabilityNet’s energetic, enthusiastic and knowledgeable team of switched-on accountants. Accountants who understand the mechanisms needed to support thriving business. Accountants who understand the importance of standing alongside their clients.

PROFESSIONAL DEVELOPMENT

Data Handling & Compliance Data management – enhancing your business, protecting your customers The role of big data in customer acquisition and retention has been absolutely acknowledged. As businesses of all sizes and industries increasingly recognise its value, the issues of privacy and security become all the more prevalent. Here in NZ, the Privacy Act 1993 controls how organisations collect, use, store and allow access to personal information. Some sectors, such as healthcare and finance, have their own additional Codes of Practice too. To help businesses realise their obligations under the Act, the Marketing Association has summarised its 12 Privacy Principles, which broadly cover:

Key considerations for various customer touch points

’

Note: DNCR = Do Not Call Register (https://www.marketing.org.nz/Services/Do_Not_Call)

In order to evidence its integrity and transparency, every company needs a clear privacy policy covering data management. This statement should be easily accessible, perhaps as a downloadable PDF or separate web page. Open dialogue with customers is essential too. They need to be aware that their information is being collected and for what purpose – and they should always be given the chance to opt-out.

The vast majority of businesses have numerous customer touch-points, and it is important that all of these are borne in mind when implementing a privacy policy. (see graph,Privacy and security should be an ongoing concern, ideally within the purview of a dedicated privacy or compliance officer, and it is important to not make assumptions about service providers. Whilst cloud-based options may certainly provide a solid level of security,

“Any reputable business, including marketing firms and data analytics partners, should be very happy to work within current guidelines. Particularly since it’s been proven that companies who’re focused on improving their customers’ experience outperform those who aren’t.” Pete Gibson, digital director of Affinity ID

REPRODUCED WITH PERMISSION

• Collection – methods, sources and purpose • Access – how, by whom and when exceptional disclosure circumstances apply • Accuracy – data should be current, correct and complete • Retention – the appropriate length of time that data may be lawfully kept • Storage – reasonable steps must be taken to safeguard the information • Usage – relevant only to its collection purpose • Personal identification – there are only very exceptional circumstances when unique codes may be applied to an individual’s information More detailed information is available at marketing.org.nz and privacy.org.nz

TOP TIPS

• Only collect data that is relevant for your objectives.

• Keep records of customers’ consent. • Make sure you always include an OPT OUT or UNSUBSCRIBE option in your e-communications. • If your website uses cookies, you must inform your customers of cookie data collection and its purpose. • Are you doing business in the UK or

these should be reviewed regularly to ensure they are up to date and compliant with a business’ internal and external standards of governance. The majority of data privacy breaches happen by accident. It is usually thoughtless behaviour by people who have not been taught to consider the sensitive nature of the information they are handling, and who do not understand the implications of sharing it outside the company.

Europe? Have you ensured that your processes are in line with the EU’s GDPR (General Data Protection Regulation)? • Keep your database accurate, relevant and up-to-date. Check for duplications or obsolete information in merged data. • Put security protocols in place. Restrict access to authorised personnel only. • Involve your team. Make sure they recognise the significance of the information held.

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MEMBER SURVEY RESULTS

Member Survey 2018 Every year Business North Harbour invests a significant amount of money in the area to help you connect, communicate and collaborate with other businesses and to add capability to your business growth. We always welcome constructive feedback from our members! However, once a year we formally invite comments and opinions about our programmes, events, communications and advocacy through our Member Survey. The goal? To help us plan for the next 12 months, and to deliver the services that you want and need. This year, Business North Harbour’s survey was divided into three sections to reflect the diverse range of people in our Business Improvement District, represented by business owners, property owners and employees – of whom there are more than 35,000 in this region. If you didn’t get the chance to complete the survey this year, we would actively encourage you to contact us, to share your thoughts and opinions. We would especially like to hear from you if you’re a property owner, because currently – based on the composite of our survey respondents – your voice is under-represented. The survey ran for over four weeks, 13 June to 27 July, and there were some wonderful prizes up for grabs for survey respondents, generously sponsored by Heletranz Helicopters, My Goodness Gift Hampers and Trio Events. 26

AU G U S T 2 0 1 8 F YI B U S I NES S NH. ORG. NZ

Who took part in the survey? Business owners 55% Property owners 11% Employees 34%

MEMBER SURVEY RESULTS

How often would you like to receive our e-newsletters?

Employees

FYI magazine

46% 11%

Printed materials at all events

20%

Employee resource book

23%

What would be of most interest to you on our website?

Printed materials at all events

50%

W% 8

Regular updates in the post

60%

Printed materials at all events

% 29 1

F 10 %

Property owners

M 53%

M 7

M o n thly 60

Fortnightly 29%

Business owners Regular updates in the post

% ly 11 eek W W

What printed material would you like us to provide?

16%

Business owners

Property owners

Employees

Business Directory

Digital FYI magazine

Specials, vouchers and local events

54%

Digital FYI magazine

Business Directory

Members’ only portal

47% 34%

40% 25% 25%

Online learning resources Digital FYI magazine

82% 61% 41%

How would you prefer for us to connect with you on social media? 51%

48%

Business owners Property owners Employees

38% 30%

25% 5% Facebook

What are you telling us?

Health and safety is at the forefront of our business owners’ and employees’ minds. Last year marketing was the most wanted category for our workshops and training. Technology, business profitability and people management feature highly too. We have reviewed your feedback and can confirm that the next 12 months will focus on these workshops across our keynote speakers and business capability workshops. For details of forthcoming events, please refer to page 6. There is a similar trend amongst our property owners, who are clearly very aware of their health and safety obligations, ranking building compliance as their most wanted. Legal (leasing and sales), property development and body corporate management are also in high demand. We h a v e a s p e c i a l i s t N o r t h S h o r e Commercial Property group established in 2016 that provides a forum for these (and other) critical issues. This year, we will introduce four smaller workshops, in addition to our two major annual events, focused on “How body corporates operate”, “Property valuations”, “Seismic strengthening and insurance”, and “Legal responsibilities of tenants and landlords”. Across the board Women in Business is our most popular series of events.

The online version of FYI Magazine is growing in popularity, which is perhaps indicative of NZ’s “greener, cleaner” approach and wanting to save on paper.

Twitter

The stand outs

owners choose to invest in the North Harbour region are: -- Good range of businesses /shops -- Good transport services -- Central to key amenities. • Our property owners value our public meetings informing them of legislation that could impact their investments (such as the Auckland 10-year Plan event we hosted last year). • 60% appreciate the FYI magazine. In 2017, Business North Harbour introduced a dedicated section for property owners, focusing on regional trends, industry news, and legislative updates.

Business owners

Employees

If you would like to receive FYI straight to your e-mail inbox, we need to have your correct information on our database. Anyone, anywhere can sign up to receive our e-news; you just need to submit your details here: businessnh.org.nz/webform/ get-in-touch

• The biggest need for local business owners is access to skilled staff. • 50% of business owners recognise employee well-being as an important factor to business sustainability. • Business North Harbour ’s advocacy efforts should reflect the strong desire for additional access to the North Shore from Whangarei (light rail) and from the North Shore to the City (second Waitemata Harbour crossing).

Property owners

• The top three reasons that property

• Personal safety and vehicle safety are at the top of employees’ “most important” list when asked about security in our area. • 39% of employees want access to better transport links. Business North Harbour has been working closely with Auckland Transport to provide options, as is reflected in the new bus schedule due to come into effect on 30 September. Please see page 16 for more details. • 82% of employees would like to see “specials, vouchers, and events for socialisation” featured on Business North Harbour’s website. AUG UST 2 0 1 8 F YI BUSINE SS N H. O RG. N Z

MEMBER SURVEY RESULTS

HUGE thanks to our prize sponsors! Our winners are: Heletranz Helicopters trip to Waiheke for four, including a meal at Mudbrick Winery Helen Gillespie of Gilrose Finance

Staff morning tea (for up to 20 people) catered by Trio Events Sam Gibb of CMW GEO Sciences

My Goodness Gift hampers Rebecca Aston Catherine Chappell Michelle Clough Lisa Finlay Murray Fulcher Caitlin Jones Bonita Labuschagne Kerry Lucas Keith Maddison Peter van Kuyk

What’s next? This survey has given us a really useful overview, and now we need to grab some more detailed insights. Therefore, there will be another, shorter survey coming to you soon, focused on our programmes, and other initiatives and business tools we can offer.

Once again, respondents will go into a prize draw!

Please try to make it a priority to participate, so that you can have a greater influence on how we best serve you.

“We represent two of the leading vehicle brands in New Zealand - Holden and KIA. We can satisfy all your vehicle needs from electric vehicles and SUV’s to trade vehicles.” Giltrap North Shore are part of the Giltrap Group founded by Sir Colin Giltrap in 1966. Today, the company is directed by sons Richard and Michael. Together with Lady Jennifer, the Giltrap family have given many young sportsmen and women a great start to their careers. This strong foundation has been passed onto Giltrap North Shore and lived out through partnership programmes with schools and sporting groups - it’s in their DNA. Customer service is a priority at Giltrap North Shore, and being world-leading in customer experience is their mission. “Our award-winning sales, service, parts and finance teams are here to help you with all your motoring needs, so come in and see for yourself, or even just for a coffee and a chat.”

Cnr Wairau Road and Diana Drive, Glenfield, Auckland 0627. Phone: 09 444 8114 Email: info@giltrapmotors.co.nz www.giltrapnorthshore.co.nz

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COMMUNITY

DVFREE™ Helping to improve the workplace response to domestic violence

“As a community we have to open our eyes to what’s going on and take a collective responsibility. We have to recognise that we’re all part of the picture.”

In July, the New Zealand government passed the Domestic Violence Victim Protection Bill which amongst other things will mean that, from April 2019, victims of domestic violence should be entitled to up to 10 days paid leave. Sadly, New Zealand has the highest rate of family violence in the developed world. Founded in 1990, Shine (Safer Homes in New Zealand Everyday) is one of the charities working with police to implement positive change. The organisation supports both victims of abuse and perpetrators seeking to break the cycle of violence. It operates the only women’s refuge on the North Shore, which is almost always at full capacity. At first glance, domestic violence may not seem to be a workplace concern. However, it is known that people with a history of domestic violence have a more disrupted work record, change jobs more frequently and are more likely to be in casual or parttime positions. Moreover, with the high prevalence rates in New Zealand, many workplaces will have employees who are experiencing domestic violence Realising the significant role that business owners and employers can play, in 2001 Shine established DVFREE™ to help improve the workplace response to domestic violence. Cynthia Kawana is the charity’s senior manager for client services. “We used to see some reluctance from employers to acknowledge the issue. Women would often lose their job because they couldn’t do their work properly or quit to stop an abusive partner turning up and using threatening behaviour.” Over the years, Shine and DVFREE have heard many varied stories from clients in employment about how their boss and colleagues had either supported their safety or inadvertently put them at greater risk of abuse. Clearly there was a need for reliable, practical guidance. 30

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“Victims who don’t receive adequate support are more likely to stay with their abusive partner, especially if children or finances are being used as leverage,” explains Cynthia. “But organisations with effective policy and supports in place can make a huge difference in the lives of their staff at a time of real crisis.” Indeed, sustained employment can help a victim’s financial situation, protect their physical safety and

A few of the statistics

• 76% of family violence is not

improve their mental well-being and social connectedness. Therefore, in response to the growing awareness of the impact domestic violence can have in the workplace, the charity has introduced the DVFREE Tick. This mark is evidence that a business is taking ongoing steps to ensure their workplace is safe and supportive for staff experiencing domestic violence. Westpac and the Ministry of Justice were the first organisations to be awarded the accreditation, with about twenty employers now working towards it. There could be other advantages of achieving the DVFREE Tick too. The workplace may be more productive and efficient, valuable members of staff can be retained, and it demonstrates that the business is a “good corporate citizen”. Cynthia views the adoption of the Tick as an important part of societal change towards domestic violence, and hopes that one day she may even be out of a job. “We’re working to make ourselves redundant,” she says. “The best day would be when we could close our doors permanently.”

reported to police.

• In 2017, NZ Police investigated

118,923 incidents of family violence in – the equivalent of one every four minutes. • In the four years, 2009-2012, an average of 13 women, 10 men and 9 children where killed every year as a result of family violence. • 50% of “intimate partner violence” deaths occurred at the time of actual or intended separation. • Family violence is estimated to cost the country between $4.1 and $7 billion per year. SOURCE: AREYOUOK.ORG.NZ/FAMILY-VIOLENCE/STATISTICS

TO FIND OUT MORE Employers and business owners who are interested in gaining the DVFREE Tick should visit www.dvfree.org.nz to learn more about the application process and criteria.

ASIAN BUSINESS MATTERS

Doing business in China Useful tips from a legal perspective (part 1) Since the Free Trade Agreement was signed between NZ and China in 2008, and with China’s growing demand of premium products, the Chinese market’s appetite to do more business with NZ local and export companies has increased. This situation has remained promising despite the trade war tension between China and US having intensified, which has sparked concerns that China’s economy is slowing down. The reality is that a slower economy should discourage investment but the demand for NZ products has not decreased. For many NZ business owners, tapping into the huge Chinese market seems a logical way to go. However, what are the barriers to beware of and what helpful tips are there before entering the Chinese market? We always encourage clients to do proper due diligence and legal checklists to increase their chances of success. Therefore, this issue we will cover the legal checklist and things for business owners to think about, and in the next issue we will continue to discuss the due diligence checklist and tips.

1. Legal checklist • L egal structure and regulations Make sure you have the correct entity to operate legally in China, and also make sure that your products comply with Customs’ requirements. China’s marketing channels are different to NZ’s, eg: there are restrictions on a variety of goods such as health products, which may require blue cap registration before they can be sold in retail stores. All these compliance requirements can be expensive. • Good contracts in place You can talk to your lawyer about drafting good contracts which should include both parties’ understanding of co-operation. The contracts can be in Chinese or English depending on the region where trade is to take place. The more common Trade Agreements may include co-operation agreements, service contracts, supply agreements, etc. Heads of Agreement or Memoranda of Agreement are also often used where the parties may not be ready to enter into a formal Agreement to Lease but wish to finalise the commercial terms to ensure that they understand each other in relation to the commercial tenancy. • Intellectual property It is very important that you secure your brand and intellectual property in China. Your IP registration in NZ does not automatically mean you own your IP in China. One important difference to remember is in New Zealand first use establishes priority to a trademark but under IP law in China, the rule is the first person to register the trademark is entitled to the ownership of it. The above legal checklist is not onerous. Just talk to your lawyer during the early stages to ensure you can enter Chinese market successfully. For more information contact Joy Yuan P: (09) 486-9576 or E: joy@turnerhopkins.co.nz

打开中国市场的钥匙您需要知道的法律信息自从2008年新西兰与中国签署自由贸易协定后，中国对优质产品的需求不断增长，中国市场对新西兰本地企业的合作和进口业务的兴趣也持续增加。尽管中美之间的贸易战愈演愈烈，引发了外界对中国经济放缓的担忧，不过现实情况是经济放缓会有可能抑制投资，但中国市场对新西兰产品的需求并没有减少。对于新西兰企业来说，进入庞大的中国市场是极具诱惑的，但是，在进入中国市场之前，企业有必要清楚的知道一些中国市场的特性以及相关信息。作为律师，我们一直鼓励客户进行详尽的尽职调查，同时帮助客户准备严密的法律文件，以此来提高他们进入中国市场的成功率。在本期文章里，我们将谈一下法律的文件的准备和企业主所需要考虑的事项，在下一期中，我们将继续讨论尽职调查的相关内容。

•企业结构及规则首先要确保您在中国拥有合法经营的实体，并且您的产品进口需要符合中国海关的要求。中国的销售渠道与新西兰在法规上有所不同，对不同的商品有着不同的销售规则，比如保健品则需要注册蓝帽才能在零售店销售。所以您需要在进入中国市场前查清楚相关费用。

•合同的重要性当您准备好进入中国市场的项目以及确认了在中国的合作伙伴后，您需要和律师讨论相关的法律文件。文件可以是中文或英文，具体取决于进行贸易的区域。比较常见的协议包括合作协议，服务协议，供应协议等等。意向协议或合同备忘录通常旨在当事方尚未准备签订正式合同前，确保他们在商业合作各方面的相互理解。

• 知识产权在中国，保护您的品牌及其知识产权非常重要。您在新西兰知识产权的注册并不意味着您在中国拥有一样的知识产权。请记住的一个重要区别是：在新西兰首次使用商标的企业会拥有该商标的优先权，然而根据中国的知识产权法，则是第一个注册的个人或企业拥有该商标。当然，您需要知道的法律信息不仅仅包括以上所诉，请及时和您的律师保持沟通，可以让您顺利进入中国市场。 Turner Hopkins 北岸律所，袁颖婧律师，资深律师 email : Joy@turnerhopkins.co.nz

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Accelerating success.

Reach more people - better results faster.

colliers.co.nz

PROPERTY MATTERS

Latest market update The commercial property market on the North Shore has seen a number of purchases from businesses looking to own their own premises. Unit B3, 63 Apollo has been purchased by Goodwin Turner Commercial Lawyers, a 571 sqm first floor office, and Unit D3, 14-22 Triton Drive by AVC Ltd. Another local business, XFire, has moved from Constellation Drive to a larger office which they have purchased at Unit G3, 4 Orbit Drive. Offices at Unit 8D, 331 Rosedale Road and Unit 1B, 3 Ceres Court were both purchased by neighbouring businesses to expand, and vacant industrial units at 17C and D Airborne Road were purchased by owner occupiers for $3.040M and Unit 19G Orbit Dr at $3.5M. Climbing rentals due to limited stock have resulted in high demand from owner occupiers. This has further exacerbated problems for businesses looking for premises under 200 sqm. Recent leases in the area have seen the last industrial unit at 18 Corinthian Drive, Albany being leased. This 12 unit industrial development was completed in February this year and is now completely leased/sold. The activity from 1,000+ sqm tenants has increased significantly and with limited

choices in the market, this has meant that there have been multiple leasing offers for one property. Businesses looking to relocate have similar priorities in their requirements, with the number of carparks available being of paramount importance. Poor air conditioning is the biggest complaint among employees working within commercial office buildings, according to a New Zealand Office Insight Survey conducted by Colliers International. Also rating in the top five complaints about working conditions are: too much noise, a lack of privacy, insufficient bathroom and shower facilities, and the availability of meeting rooms or lack of amenities within meeting rooms. Air conditioning and temperature control is the big complaint from employees; the survey has found 55 per cent of New Zealand office workers have problems with the temperature of their offices. There continues to be a high demand from commercial investors looking for quality properties, with 10-12 Rothwell Avenue sold partially tenanted for $18.4M, 7a Parkhead for $3.3M at a 5.94% yield and four unit titles at 68 Paul Matthews selling for $3.36M at auction at a 5.19% yield.

The last quarter of 2018 is likely to see further increased activity. Colliers International recommends that all parties take legal advice from a lawyer specialising in commercial property before signing contractual documentation.

Janet Marshall is a Director and Commercial Manager at Colliers International M: 021 684 775 or janet.marshall@colliers.com

PEOPLE – PROPERTY – FINANCE

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PROPERTY MATTERS

Commercial Property Management: The Maat Way

Local Biosecurity Training for Transitional Facility Operators (TFO) and Accredited Persons (AP)

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for courses completed in August, September & October – T’s & C’s apply

New Zealand Biosecurity Academy (Albany based), is approved by the Ministry for Primary Industries to deliver Accredited Person and Transitional Facility Operator training. We provide: • Cost effective training • Local provider for the North Harbour Business District • Small personalised classes • Experienced trainers to help you meet regulatory requirements • Off street parking • Training scheduled weekly • Biosecurity Manual updating • Biosecurity Awareness Training onsite/offsite

If your company is involved in the transport, delivery and devanning of imported shipping containers and imported goods you need us.

Visit our website to ﬁnd out more, or call us on 0800 382 436 to see how we can assist you.

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PROPERTY MATTERS

Located in Albany, the Maat Group focuses on commercial property investment (through arranging equity investment syndicates). But this is only the start of our role. Following the purchase of the property for investors, our responsibility moves into managing the property as part of the $300m market value in our portfolio across the North Island, with our processes and standards forever under the watchful eyes of the equity investors! Management of commercial property requires knowledge and experience as well as an understanding of the tenantâ&#x20AC;&#x2122;s business, including their future development strategies and associated property requirements. They pay the rent and are entitled to have the best possible conditions from which to operate their business. Our wide spectrum of property management services includes not only facilities management (of the physical asset) but also lease negotiations; financial reporting and administration. Maat offers this suite of services, not only for the large, public, syndicated properties but also to assist any independent landlord who no longer wants direct involvement in the management of their property. It is essential for landlords to recognise that an investment in property carries associated risks, including those related

risks by accumulating cash reserves which may be used in the future to fund the need as it arises. The enhancing of the value of a property for an investor should be the primary goal of any property manager. A focus on providing a high level of personal service, professionalism and integrity is required to form a strong, inter-active relationship with landlords. Maat carries the name of the Egyptian Goddess of Truth, Justice and Balance. We are committed to continuing these principles within our business.

to tenancies (and all associated costs of obtaining a new tenant); capital expenditure and unforeseen maintenance requirements; plus rising interest rates. To this inherent list can be added the very real risk of compliance with regulations in relation to the work place environment and property construction standards. Careful managing of cash resources is required to mitigate these

To discuss your commercial property management requirements, you are most welcome to contact Natalie Bell either at the Maat office on 09 414 6078 or on mob. 021 195 9937 or email nbell@maat.co.nz

The Maat Group offer commercial property investment opportunities and a personal insurance brokering service. We strive to achieve our goals every day, which includes helping our insurance clients achieve financial security. This can be realised through our commitment to knowing our product and knowing our clients, built on personal relationships and trust.

Maat Financial Services specialises in: Personal Risk Insurance

What our clients say: I was apprehensive when contacted about a meeting with a financial advisor however when Paul arrived, I was pleasantly surprised to meet an open, caring and knowledgeable person. Paul went above and beyond in his dealing with my insurance. Follow up was timely, communication was consistent and the outcome was ten times better than expected.

Life Insurance Trauma Insurance Total and Permanent Disability Insurance Income Protection Medical Insurance

Contact: Paul Tuffin Registered Financial Adviser/Risk Adviser Phone: 021 0844 2524 or 09 869 2568 Email: ptuffin@maat.co.nz Visit: www.maatfs.co.nz

PROFESSIONAL DEVELOPMENT

Commercial Property Management – so many factors to consider Effective commercial property management is a mix of legislation, data and relationships, combined with a clear objective related to the property and the investment. Commercial property management companies work hard to understand a landlord’s needs, plans and goals as these can influence the decisions and responses to events and lease requirements. Data has an important role to play, and the more relevant data available and used as part of the decision-making process, the better the outcome. Data includes market trends, market rental rates and trends in vacancy levels.

Compliance: new requirements

• Health and Safety at Work Act 2015 • Health and Safety at Work (Asbestos) Regulations 2016 Legal and moral obligations to their tenants and the general public

Cost of management

Balancing outgoing costs to tenants (as part of deed of lease) appropriately with cost of professional property management

Rent reviews

Tenant relationships

with regional and industry standards • Understand rent and occupancy trends combined • Have accurate component area measurements

relationships to control rent reviews • Maintain good relationships with good communication

• Regular checks to keep in line

Best value – price and service

• Service

providers are important for availability, compliance and quality • Selection is not always based on price – value is important

The relevant information is not all held in one place, and companies such as NAI Harcourts work with partners and service providers to source data, reports and valuations to deal with the requirements of the lease and also adhere to the legislative requirements. Additionally, having a large commercial property portfolio is a benefit in terms of data aggregation and interpretation of trends. Tracking and storing this data is now an imperative part of commercial property management and knowing what to do just isn’t enough. Realising what is best for the property, the tenants and the protection of

AU G U S T 2 0 1 8 F YI B U S I NES S NH. ORG. NZ

• Avoid historical tenant

property value, is the focus of good property management.

To find out about full recovery of property management costs, call Rob Meister M: 021 900 801 P: (09) 486 9260 E: rob.meister@naiharcourts.co.nz

Tasks

• To be conducted according to both a plan and the lease

• Clearly advise tenants in advance • Have a system to control tasks

Timeframes

• Work within the lease requirements

to avoid missing opportunities for rent reviews and lease renewals

Maintenance

End of lease obligations

paid by commercial tenants – ensure it is planned and carried out • Capital works are paid by the landlord – proper planning is required to retain capital value

can be avoided – tenants have obligations at the end of a lease • Understand the importance of condition reports related to end of lease obligations in the lease

• Maintenance is generally

• Biggest area of possible cost that

GOLD SPONSORS

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Simplify Your Accounting As your business grows, managing taxes and accounting becomes more complex and time-consuming. AccountabilityNet is a progressive accounting practice, operating on Auckland’s North Shore for more than twenty years. They work with the latest cloud-based technologies to support and grow your business. AccountabilityNet provide expert assistance for Xero including set-up and add-on implementation. They also offer add-on systems such as WorkflowMax, Tradify and Receiptbank for job, timesheet and expenses tracking. They help businesses seamlessly transfer from desktop to cloud-based systems ensuring that their finances are correctly managed and available 24/7. AccountabilityNet, speak the language of your business and provide affordable, easy-to-understand financial reports and accounting services. A diverse group of companies with a wide range of activities, including start-ups and those well-established, continue to benefit from AccountabilityNet’s services and support.

Call Patsy McCook (021) 257 0972. She will demonstrate to you the benefits you can enjoy by becoming part of AccountabilityNet’s energetic, enthusiastic and knowledgeable team of switched-on accountants. Accountants who understand the mechanisms needed to support thriving business. Accountants that understand the importance of standing alongside their clients. AUG UST 2 0 1 8 F YI BUSINE SS N H. O RG. N Z

GOLD SPONSORS

Providing accommodation solutions for corporate and leisure travellers, sports groups and conference delegates at North Shore’s newest hotel. Part of the worldwide Wyndham Hotel Group, the Ramada name is well known and respected worldwide and The Ramada Albany has a growing reputation for offering exceptional customer service. Offering 65 rooms all featuring cooking and laundry facilities, the studio, one bedroom and two bedroom apartments are ideal for a one night stay to a few weeks. Situated just across the road from the Albany Bus Station’s Park ‘n’ Ride gives guests and visitors easy access to the public transport network including an easy

Giltrap North Shore represents two major brands in the automotive industry: Holden and Kia. Business development manager, Alan Yates, has returned to the Shore after four years in Newmarket. He was originally with Giltrap Motors for more than a decade. Alan has lived in the Shore for 46 years, and has 38

AU G U S T 2 0 1 8 F YI B U S I NES S NH. ORG. NZ

commute to the city by bus. The complex is walking distance from Westfield Albany and close to Massey University. Nearby is the QBE North Harbour Stadium, AUT Millennium as well as the local swimming, tennis and hockey centres so it is ideal for sports groups. The on-site Coffee Club and newly opened restaurant and bar, Claw Mountain, both within the building, mean that guests and visitors have access to food and beverage from 6.30am to 11.00pm, with charge back options to the hotel. Functions and board room style meetings can also be arranged. Plenty of free

many connections especially in sport. Giltrap North Shore has 2017’s top two Holden sales achievers: Sandy Wynards, who was the overall winner, and Chris Bradley, who came second. Additionally, Peter Loft, our very experienced fleet sales consultant, brings a wealth of knowledge to the fleet team. The Kia Sportage is the Shore’s “number one vehicle” and Giltrap North Shore has a great Kia sales team waiting to help you. When you need a service, come see us!

parking and Wifi make The Ramada Albany your first choice for all your accommodation needs.

To discuss how we might assist with your requirements, either in Albany or anywhere else in NZ, please contact Jacqui Cheal, General Manager P: (09) 9744568 E: albany.gm@ramada.nz

Our service team is very professional and committed to making your experience smooth and stress-free.

Alan Yates P: (09) 444 8114 150 Wairau Road, Glenfield www.giltrapnorthshore.co.nz

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