3.6 DESIGN BRIEF

3.2.2 PLANING

The building is separated into two wings, one for apparel and another jwellery section, with a stairway in the middle which leads to admin area. The straight floor plan maximises the utilisation of space and makes the most use of the available area. Customers may move around easily at a retail store with a straight floor plan. The facade has a symmetrical symbol design and a big entryway that is the first thing that people notice.

Fig 3.2.4(floor plan) 1.ENTRY 2.RECEPTION/ACCOUNTS 3.SITTING AREA 4.DISPLAY 5.TRIAL ROOM 6.PANTRY 7.STAIR CASE

3.2.3 PLANING OF INTERIOR

The store's interior has no natural lighting, therefore it's lighted entirely by decorative chandeliers. The main disadvantage of this type of light is that it is difficult to clean. Indian heritage is represented in every area. This 13500 sqft shop is divided into two wings by a huge stairway. Art from the Sabyasachi Art Foundation, vintage carpets, chandeliers, and bottles of ittar decorate the store.Inside the store, we can experien ce about Indian heritage.

Fig 3.2.5 Fig 3.2.6 Fig 3.2.7

3.2.4 ANALYSIS

The design focused on providing the visitors with experiential elements. The dim lighted interior, the choice of colors and the use of mirrors and chandeliers helps to attaract the customers. Sabyasachi flagship store is a proof that a space could be designed as a narration of a story, as a space that will invoke emotions and a space where one can feel rooted to their traditions.