1616
5-MONTH MARKETING PLAN
1616 Rubenstein Drive | Marketing Schedule
PRE-MARKET
Professional Photography
Site & Floorplans
Property Video
Dream Homes Magazine (San Diego, Orange County, Los Angeles) - Front of Magazine Premium Ad
Dream Homes Magazine (San Diego, Orange County, Los Angeles) - 2 page Group Ad - Front of Magazine
Wall Street Journal - Sotheby's Global Group Ad
Los Angeles Times - Sotheby's Section Ad
New York Times - Sotheby's Section
Targeted Facebook Advertising - International & Wealthiest Zip Codes & Weather Based Cities
Targeted Instagram Advertising - International & Wealthiest Zip Codes & Weather Based Cities
Targeted Google/Youtube Advertising - International & Wealthiest Zip Codes & Weather Based Cities
"Featured
Pitch at Office Meetings
Post on Internal Communication Company Forum
Tentative placement subject to availability
MARCH 2024 – CLOSE OF LISTING
| ONLINE MARKETING
• Featured on WallStreetJournal.com, NewYorkTimes.com, MansionGlobal.com
• Featured listing on Zillow.com, Trulia.com, Realtor.com
• National MLS and Sotheby’s Global MLS
• Distributed on SIR.com cascading website distribution to 140 international websites
• Featured in Sotheby's e-gallery around the globe
• Listing syndication to Apple TV, SIR mobile, SIR touch gallery
• Listed on EricIantorno.com website
• Targeted social media marketing campaigns (Instagram, Facebook)
• sothebysrealty.com
• pacificsothebysrealty.com
• zillow.com
• trulia.com
• realtor.com
• juwai.com
• nikkei.com
• realestate.com
• luxuryproperty.zaobao.com
• nytimes.com
• wallstreetjournal.com
• mansionglobal.com
• ft.com (Financial Times)
• jamesedition.com
• real-buzz.com
• house24.ilsole24ore.com
• homes.com
• homefinder.com
• luxuryestate.com
• countrylife.co.uk
• propgoluxury.com
• homeadverts.com
• eGallery
• 100+ SIR affiliate websites worldwide
ERIC IANTORNO DRE#01256501
858.334.3577 | eric@ericiantorno.com
www.ericiantorno.com
DAVID THAYER DRE#02074782
858.342.2330 | david@thayercoastalhomes.com thayercoastalhomes.com
PRINT MARKETING PLAN
APRIL 2024 | PRINT MARKETING
• Dream Homes – Front of Magazine Premium Ad
• Dream Homes – Iantorno Group Ad; Front of Magazine pgs 4-9
MAY 2024 | PRINT MARKETING
• Dream Homes – Front of Magazine Premium Ad
• Dream Homes – Iantorno Group Ad; Front of Magazine pgs 4-9
• New York Times – Sotheby’s Section Ad
JUNE 2024 | PRINT MARKETING
• Dream Homes – Front of Magazine Premium Ad
• Dream Homes – Iantorno Group Ad; Front of Magazine pgs 4-9
• Los Angeles Times – Sotheby’s Section Ad
Premier Magazine
Location: San Diego County
Distribution: 23,000 print
Dream Homes Magazine
Location: San Diego County, Orange County,
Los Angeles County
Distribution: 94,000 print
Del Mar Times
Location: Del Mar
Distribution: 7,200 print
Solana Beach Sun
Location: Solana Beach
Distribution: 4,500 print
Carmel Valley News
Location: Carmel Valley
Distribution: 17,500 print
Rancho Santa Fe Review
Location: Rancho Santa Fe
Distribution: 7,200 print
Wall Street Journal
Location: Global
Distribution: 1,535,900 print
Los Angeles Times
Location: Western Los Angeles
Distribution: 200,000+
New York Times
Location: NYC Tri-State Area
Distribution: 130,000+
ERIC IANTORNO DRE#01256501
858.334.3577 | eric@ericiantorno.com
www.ericiantorno.com
DAVID THAYER DRE#02074782
858.342.2330 | david@thayercoastalhomes.com
thayercoastalhomes.com
Premier Magazine
Location: San Diego County
Distribution: 23,000 print
PRINT MARKETING PLAN
JULY 2024 | PRINT MARKETING
• Dream Homes – Front of Magazine Premium Ad
• Dream Homes – Iantorno Group Ad; Front of Magazine pgs 4-9
• Wall Street Journal – Sotheby’s Global Group Ad
AUGUST 2024 | PRINT MARKETING
• Dream Homes – Front of Magazine Premium Ad
• Dream Homes – Iantorno Group Ad; Front of Magazine pgs 4-9
Dream Homes Magazine
Location: San Diego County, Orange County, Los Angeles County
Distribution: 94,000 print
Del Mar Times
Location: Del Mar
Distribution: 7,200 print
Solana Beach Sun
Location: Solana Beach
Distribution: 4,500 print
Carmel Valley News
Location: Carmel Valley
Distribution: 17,500 print
Rancho Santa Fe Review
Location: Rancho Santa Fe
Distribution: 7,200 print
Wall Street Journal
Location: Global
Distribution: 1,535,900 print
Los Angeles Times
Location: Western Los Angeles
Distribution: 200,000+
New York Times
Location: NYC Tri-State Area
Distribution: 130,000+
ERIC IANTORNO DRE#01256501
858.334.3577 | eric@ericiantorno.com
www.ericiantorno.com
DAVID THAYER DRE#02074782
858.342.2330 | david@thayercoastalhomes.com
DREAM HOMES MAGAZINE San Diego
DREAM HOMES MAGAZINE Orange County
DREAM HOMES MAGAZINE Los Angeles
FRONT OF MAGAZINE 2-PAGE FEATURE AD
DISTRIBUTION: 94,000 monthly print distribution
LOCATIONS: hotels, retail boutiques, shopping centers, car washes, real estate offices
AREAS: San Diego County, Orange County, Los Angeles County
Distribution: 1,535,900 globally
Location: US – 3.5 Million, Global – 4 Million
Distribution: 200,000+
Location: Western Los Angeles
