1729 Coast | Marketing Update August 2020

Page 1

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

1729 COAST | DEL MAR MARKETING UPDATE



DIGITAL ADVERTISING 1729 COAST


DIGITAL ADVERTISING

Online and digital marketing of your listing

DIGITAL ADVERTISING THROUGH DURATION OF LISTING

• Featured on WallStreetJournal.com, NewYorkTimes.com, MansionGlobal.com

• Featured listing on Zillow.com, Trulia.com, Realtor.com

• National MLS and International DASH listing systems

• Distributed on SIR.comcascading website distribution to 140 international websites

• Featured in Sotheby’s e-gallery around the globe

• Listed on EricIantorno.com website

• Targeted social media marketing (Instagram, Facebook)

• sothebysrealty.com • pacificsothebysrealty.com • zillow.com • trulia.com • realtor.com • juwai.com • nikkei.com • realestate.com • luxuryproperty.zaobao.com ($1M min) • nytimes.com • wallstreetjournal.com • mansionglobal.com ($1M min) • ft.com (Financial Times) • jamesedition.com ($600k min) • real-buzz.com • house24.ilsole24ore.com • homes.com • homefinder.com • luxuryestate.com (200,000 Euros min) • countrylife.co.uk • propgoluxury.com • homeadverts.com • eGallery ($1.5M min) • 100+ SIR affiliate websites worldwide

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

1729 COAST | DEL MAR MARKETING UPDATE


ONLINE LINKS TO YOUR LISTING

Your property is being syndicated to 100+ websites worldwide. If viewing online, click on logo to view your property page.

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

1729 COAST | DEL MAR MARKETING UPDATE


JULY 2020: DIGITAL ADVERTISING Digital analytics of your property

ONLINE ACTIVITY REPORT FOR 1729 Coast Blvd.

$1,350,000

1 Bedrooms | 2.0 Bathrooms

2,442 property views 1 inquiries

Top 10 Websites Website

Top 10 Cities Property Views

Inquiries

City

Property Views

MARKETS

Zillow

1,482

1

San Diego, CA

65

‘Markets’ provides a heat map showing the location of those who

Realtor.com

504

0

, United States

18

viewed your listings during the selected time period. A higher

Trulia

198

0

Chicago, IL

14

Homesnap

113

0

Encinitas, CA

12

Boomtown ROI

23

0

would be represented by red tones - you can zoom in/out for

SothebysRealty.com

17

0

Los Angeles, CA

11

more detail views. Also, clicking the Map/List button will switch

Zurple

16

0

Grand Rapids, MI

10

CoreLogic - Matrix

14

0

Del Mar, CA

7

Nextdoor

13

0

Phoenix, AZ

6

ZipRealty

13

0

Chula Vista, CA

5

2,393

1

La Jolla, CA

4

concentration of people viewing your listings in a given area

between a map view and a list view of the zip codes with the most views for your listings.

Total

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

1729 COAST | DEL MAR Presented by your real estate professional

Eric Iantorno Pacific Sotheby's International Realty

MARKETING UPDATE


JULY 2020: DIGITAL ADVERTISING Digital analytics of your property

VIEWS The ‘Views’ chart provides a measure of popularity for your listing online. This measurement shows how often your listing was viewed over the past week, as well as the number of unique people viewing your listing.

VISITORS The ‘Visitors’ chart depicts any upswings or downswings for viewing activity related to your listing. Seasonal impacts, a price change, or other market factors may result in an increased or decreased number of potential buyers viewing your listing online.

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

1729 COAST | DEL MAR MARKETING UPDATE



PRINT ADVERTISING 1729 COAST


DREAM HOMES SAN DIEGO – AUGUST 2020 Distribution: San Diego County Targeted Circulation: 23,000

STEPS TO THE SAND

MOV ER S A N D SH A K ER S COMING SOON R ANCHO PACIFICA, R ANCHO SANTA FE, SAN DIEGO, OCEANSIDE, TEMECULA

PENDING ENCINITAS DEL MAR ENCINITAS CARDIFF ENCINITAS LA JOLLA OCEANSIDE

$4,100,000 $3,450,000 $2,599,000 $1,950,000 $1,795,000 $1,650,000 $1,080,000

| | | | | | |

Representing Representing Representing Representing Representing Representing Representing

Buyer Seller Seller Seller Seller Seller Buyer

THE CROSBY OCEANSIDE

$3,780,000 | Representing Seller $854,900 | Representing Buyer

SOLD ENCINITAS | $1,795,000

DEL MAR | $3,450,000

DEL MAR BEACH HOUSE | FOR LEASE | $50,000/month

DEL MAR | $1,350,000

BU I LD YOU R DR E A M

PENDING | ENCINITAS | $2,599,000

SOLD | THE CROSBY | $3,780,000

PENDING | LA JOLLA | $1,650,000

ERIC REACHES BUYERS FAR BEYOND SAN DIEGO... AND IT WORKS! LOCAL CONNECTIONS. GLOBAL REACH.

The professionalism, wealth of knowledge, and attention to detail that was offered every step of the way more than exceeded our expectations. Our home sold quickly and the process was flawless. Mark and Debbie DEL MAR LOT | .9 ACRES | $2,395,000

CARLSBAD LOT | ZONED RD-M OR C-T | $6,995,000

ERIC IANTORNO

WWW.ERICIANTORNO.COM

ERIC IANTORNO

WWW.ERICIANTORNO.COM

SELLING SAN DIEGO

858.334.3577 | eric@ericiantorno.com | DRE#01256501

SELLING SAN DIEGO

858.334.3577 | eric@ericiantorno.com | DRE#01256501

Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. Each Office Is Independently Owned and Operated. DRE#01767484. *Seller will entertain offers within the listed price range.

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. Each Office Is Independently Owned and Operated. DRE#01767484. *Seller will entertain offers within the listed price range.

1729 COAST | DEL MAR MARKETING UPDATE


PREMIER MAGAZINE – AUGUST 2020 Distribution: San Diego County Targeted Circulation: 23,000

SURFER’S PARADISE

HOMES WITH VIEWS

ENCINITAS | $10,000,000

ENCINITAS | $7,500,000

R ANCHO PACIFICA | $9,000,000-$10,000,000*

ELEGANT AND INVITING

R ANCHO SANTA FE | $1,750,000-$1,950,000*

MILLS ACT GEMS

new construction

R ANCHO SANTA FE | $6,850,000

R ANCHO SANTA FE | $8,995,000

SAN DIEGO | $5,500,000

STEPS TO THE SAND

R ANCHO SANTA FE | $5,750,000

BUILD YOUR DREAM

DEL MAR LOT | .9 ACRES | $2,395,000 DEL MAR | $3,450,000

CARLSBAD LOT | ZONED RD-M OR C-T | $6,995,000

MOVERS AND SHAKERS

DEL MAR | $1,350,000

PENDING ENCINITAS DEL MAR ENCINITAS CARDIFF ENCINITAS LA JOLLA

$4,100,000 $3,450,000 $2,599,000 $1,950,000 $1,795,000 $1,650,000

| | | | | |

Representing Buyer Representing Seller Representing Seller Representing Seller Representing Seller Representing Seller

OCEANSIDE

$1,080,000 | Representing Buyer

THE CROSBY OCEANSIDE

$3,780,000 | Represented Seller $854,900 | Represented Buyer

SOLD ENCINITAS | $1,795,000

DEL MAR BEACH HOUSE | FOR LEASE | $50,000/month

ERIC IANTORNO

WWW.ERICIANTORNO.COM

SELLING SAN DIEGO

858.334.3577 | eric@ericiantorno.com | DRE#01256501

SOLD | THE CROSBY | $3,780,000

COMING SOON | RANCHO PACIFICA | $9,500,000

ERIC REACHES BUYERS FAR BEYOND SAN DIEGO... AND IT WORKS! LOCAL CONNECTIONS. GLOBAL REACH.

Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. Each Office Is Independently Owned and Operated. DRE#01767484.

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

*Seller will entertain offers within the listed price range.

1729 COAST | DEL MAR MARKETING UPDATE



UNION-TRIBUNE COASTAL MAGAZINE – AUGUST 2020 Published: July 25th Distribution: Cardiff, Carlsbad, Carmel Valley, Coronado, Del Mar, Downtown, Encinitas, La Jolla, Ocean Beach, Pacific Beach, Point Loma, Rancho Santa Fe, and Solana Beach. Targeted Circulation: 43,000 Coastal subscribers WATERFRONT RETREATS

ENCINITAS | $10,000,000

OCEAN VIEWS IN THE RANCH

ENCINITAS | $7,500,000

RANCHO PACIFICA | $9,000,000-$10,000,000*

EPIC POOLS

RANCHO SANTA FE | $6,850,000

RANCHO SANTA FE | $8,995,000

STEPS TO THE SAND

RANCHO PACIFICA | $9,500,000 DEL MAR | $3,450,000

CREATE YOUR OWN HISTORY

CARLSBAD LOT | ZONED RD-M OR C-T | $6,995,000

DEL MAR LOT | $2,395,000

ENCINITAS | $1,795,000-$1,950,000*

DEL MAR | $1,350,000

DEL MAR BEACH HOME | FOR LEASE | $50,000/month

MOVERS AND SHAKERS

HISTORIC GEMS PENDING ENCINITAS

$4,100,000 | Representing Buyer

THE CROSBY

$3,980,000 | Representing Seller

ENCINITAS

$2,599,000 | Representing Seller

CARDIFF

$1,950,000 | Representing Seller

LA JOLLA

$1,650,000 | Representing Seller

OCEANSIDE SAN DIEGO | $5,500,000

RANCHO SANTA FE | $5,800,000

ERIC IANTORNO

WWW.ERICIANTORNO.COM

SELLING SAN DIEGO

858.334.3577 | eric@ericiantorno.com | DRE#01256501

Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. Each Office Is Independently Owned and Operated. DRE#01767484.

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

47 %

$854,900 | Representing Buyer PENDING | THE CROSBY | $3,980,000

ERIC IANTORNO’S 2018-2019 SALES TR ANSACTIONS WITH OUT-OF-AREA BUYERS

Eric reaches buyers far beyond San Diego... and it works! LOCAL CONNECTIONS. GLOBAL REACH.

*Seller will entertain offers within the listed price range.

1729 COAST | DEL MAR MARKETING UPDATE


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