Iconic Concierge Winter 2021/22

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At Art Basel’s 2021 Miami Beach show, BMW M GmbH presented an expressive new vehicle concept on the global stage for the first time. Heading into 2022, BMW M division’s 50th anniversary, the Bavarian car manufacturer introduced BMW Concept XM, looking ahead to the most powerful BMW M car ever to go into series production. The BMW Concept XM provides a first glimpse of the new frontend design for BMW’s forthcoming luxury-class models. It also introduces its audience to a highly progressive and distinctive

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take on the BMW X model design and an all-new form of luxury and a sense of space for the interior. “The BMW Concept XM represents a complete re-imagining of the high-performance car segment,” says Franciscus van Meel, CEO of BMW M GmbH. “It underlines the ability of BMW M GmbH to break with established conventions and push boundaries in order to offer fans of the brand the ultimate driving experience. The series-production car – the first pure BMW M model since the legendary BMW M1 – also shows how we are approaching the step-by-step electrification of our brand.”


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