FLORAL TRENDS forecast
2009
“The beauty
IFD FLOWER SEARCH
of flowers, inspired by its
IFD’s Online Flower Gallery was designed so you can
painterly palette
search online for just the right cut flowers for any
of color and
special project. Impress your clients by finding just
texture, provides
the right color or flower variety. The gallery has
a visual, and
thousands of full color variety images to make finding
an emotional,
just the right flowers easy. Visit www.ifd-inc.org and
experience
go to the ‘flower search’ or ‘flower gallery’ link.
unlike any other medium.”
ONLINE TOOLS for event floral experts
Connecting the Creative Spark to Make Your Events Uniquely Impressive IFD shares four distinct trends for event florals. The 2009 forecast has been prepared by leading floral expert Hitomi Gilliamn AIFD and Design358. Hitomi is an internationally proclaimed floral designer working around the world to keep her pulse on both the latest floral design styles and the fashion trends of the affluent and influential.
2
3
NEOtropical Dare to explore a new wave of tropical adventure. Dramatic lines, impact colors and unique flowers combine to intrigue the spirit within and leads us on a mystical, tropical, adventure. Big and bold yet minimal, the tropical colors and the exotic flowers provide movement with strong lines to take us on an evening of discovery and splendour.
f lowers Anthurium Helicona Orchids Torch Ginger Colored Calla Lily Gerbera Daisies Flax/Hala Bamboo Standard Roses
color palette Reds Oranges Greens
4
5
RETROtrends Youthful explosion of colors in bright festive hues celebrates the powerful message of youthful aspiration. Keep it simple, keep it bright, show me the flowers that say ‘wow’. A look guaranteed to astound any audience and make an
f lowers Standard Roses Garden Roses Spray Roses Gerbera Daisies Lisianthus Ranunculus Bells of Ireland
impression that will last forever. Colored glass, ceramic containers and funky acrylics and wires reflects the pulse of the GenY generation.
color palette Fuschia Peach Orange Nile Lime
6
7
TIFFANY Refined modern elegance all in glorious white with touches of the softest blues. Commanding, yet full of sleek feminine style designed into the finest silver and glass containers. The flowers are opulent, yet tasteful, and designed in mass reflecting a contemporary European styling. Full of roses and everything white, the Tiffany look leaves no space for
f lowers Standard Roses Spray Roses Hydrangeas Orchids Gardenias Peonies Oriental Lilies Stephanotis Stock
anything but refined elegance.
color palette White More White Soft Blues Silver Grey
8
9
EAST WESTfusion Clean, modern design lines linking the austere clarity of the East with the decorative patterning of the West. An organic and clean feel incorporating living plants and neutral materials into the design. Green and clean whites are the colors that provide the feeling of an inspired nature. A touch of black or dark chocolate
f lowers Anthurium Calla Lily Spray Orchids Gerbera Daisy Oriental Lilies Spray Chrysanthemum Equisetum Mitsumata Cymbidium Plants
provides foundation and strength. The style hints at the possibility of recyclability and earth friendly roots. Combination of clear glass, colored glass, pottery and wood or bamboo branches to bridge the East and West.
color palette Green White Black Chocolate
10
11
Distributors of The Best Flowers & Floral Hardgood Brands Across the U.S.A. When it comes to serving your clients with the best in event florals you need it done right! IFD distributors provide the highest quality flowers and floral supplies for the event specialists. The best farms and the best manufacturers depend on IFD distributors to take their products to market.
The Best Flowers, The Best Floral Supplies and The Best Service . . . IFD Wholesalers, where service is still what matters. 12
13
IFD distributors are located throughout the United States providing the highest quality flowers and floral supplies for event specialists. Their goals are simple, provide everything you need to ensure your florals are outstanding and trouble free! All are valuable additions to your ‘go to’ network of ‘get it done’ vendor partners.
SERVING YOUR FLORAL NEEDS WITH EVENT FLORAL SPECIALISTS ACROSS THE U.S.A. ARIZONA
ILLINOIS
Conroy Wholesale Florists, Inc 713 North 16th St. • Phoenix, AZ 85006 602-258-2701 • www.conroywf.com Justin Brown • justin@conroywf.com
Kennicott Brothers Company 720 New Haven Ave. • Aurora, IL 60506 630-896-1091 • www.kennicott.com Tim Truhlar • tim@kennicott.com
CALIFORNIA
Kennicott Brothers Company 452 N. Ashland Ave. • Chicago, IL 60622 312-492-8200 • www.kennicott.com Dan Andrews • dandrews@kennicott.com
Mears Floral Products 1222 Aouth Scenic • Springfield, MO 65802 417-862-4394 • www.mearsfloral.com Judy Mears • judy@mearsfloral.com
Kennicott Brothers Company 452 N. Ashland Ave. • Chicago, IL 60622 312-492-8200 • www.kennicott.com Willie Viera • willie@kennicott.com
M O N TA N A
San Diego Florist Supplies, Inc 3241 Halladay • Santa Ana, CA 92705 714-432-8080 • www.sdfsinc.com Mauricio Galvez • scott@sdfsinc.com San Diego Florist Supplies, Inc 15001 Raymer St. • Van Nuys, CA 91405 818-780-8067 • www.sdfsinc.com Robin Little • scott@sdfsinc.com San Diego Florist Supplies, Inc 1947 Del Amo Blvd. • Torrance, CA 90501 310-320-8080 • www.sdfsinc.com Jim Hopkins • scott@sdfsinc.com Inland Wholesale Flowers, Inc. 759 South Allen St. • San Bernardino, CA 92408 800-465-2634 • www.inlandwholesaleflowers.com Annette Jamieson • iwfsales@eee.org
Kennicott Brothers Company 3210 Grand Ave. • Waukegan, IL 60085 847-244-3110 • www.kennicott.com Kurt Karrasch • kmk@kennicott.com
INDIANA
First Distributors, Inc 900 National Dr. • Suite 100 • Sacramento, CA 95834 916-419-3343 • www.firstdistributors.net Michael Coulter • Michaelc@firstdistributors.net
Gassafy Wholesale Florist, Inc 318 Racquet Dr. • Fort Wayne, IN 46825 260-482-9993 • www.gassafy.com Chuck Luther • chuck@gassafy.com
San Diego Florist Supplies, Inc 5600 Avendia Encinas #1 • Carlsbad, CA 92008 760-431-8080 • www.sdfsinc.com Jim Hart • scott@sdfsinc.com
Kennicott Brothers Company 4316 Calumet Ave. • Hammond, IN 46320 219-933-7515 • www.kennicott.com Sean Finn • sean@kennicott.com
Fox Point Farms 5600 Avenida Encinas • Suite 11 • Carlsbad, CA 92008 760-438-5548 • www.foxpointfarms.com Lisa Duff • lduff@foxpointfarms.com
KANSAS
San Diego Florist Supplies, Inc 2550 El Cajon Blvd. • San Diego, CA 92104 619-260-8080 • www.sdfsinc.com Scott Willis • scott@sdfsinc.com
COLORADO Amato Wholesale Florist 6601 Downing St. • Denver, CO 80229 303-287-3329 • www.amatodenver.com Tim Pugh • timp@amatodenver.com
F L O R I DA Berkeley Florist Supply Co., Inc. 2360 NW 23rd St. • Miami, FL 33142 305-638-4141 • www.berkeleyfloristsupply.com Christopher Lyons • moreymoss@aol.com Nordlie, Inc 2708 East Hanna Ave. • Tampa, FL 33610 813-239-0599 • www.nordlie.com Chris Benton • cbentson@aol.com
GEORGIA Cut Flower Wholesale, Inc 2122 Faulkner Rd. • Atlanta, GA 30324 404-310-1619 x 115 • www.cutflower.com Rene Ten Braak • rtb@cutflower.com
I DA H O
14
Kennicott Brothers Company 880 Estes Ave. • Elk Grove Village, IL 60007 847-734-8650 • www.kennicott.com Scott Cheeseman • scott@kennicott.com
Roses & More, Inc 504/506 East 45th St. • Unit 19-20 Garden City, ID 83714 509-838-2944 • www.rosesandmoreinc.com Chris Chandler • chris@rosesandmoreinc.com
Wicitha Wholesale 151 Laura St. • Wicitha, KS 67211 316-265-7281 Chris Coburn • cbcoburn@wichitawholesale.com
KENTUCKY Dreisbach Wholesale Florist 2424 Over Dr. • Lexington, KY 40511 800-928-2393 • www.dreisbachs.com Rhonda Wallace • rhonda@dreisbachs.com Dreisbach Wholesale Florist 8021 Warwick Ave. • Louisville, KY 40222 800-928-2393 • www.dreisbachs.com Rhonda Wallace • rhonda@dreisbachs.com
MARYLAND Calvert Wholesale Florists 2001 West Cold Spring Ln. • Baltimore, MD 21209 410-466-1600 • www.calvertwholesaleflorists.com Bob Hughes • bob@calvertwholesaleflorists.com
MASSACHUESTTS Bay State Farm Direct Flowers One Progress Way • Wilmington, MA 01887 978-253-6328 www.gerbi.biz Tonia Egan • tscales@baystateflowers.biz
MICHIGAN
Nordlie, Inc 4611 Ivanrest Ave. • Granville, MI 49418 616-534-6833 • www.nordlie.com Deb Durrant • debdurant@mcleodusa.net
Nordlie, Inc. 717 Warren Rd. • Newton Falls, OH 44444 330-872-0961 • www.nordlie.com Rick McCarthy • nordlienf@aol.com
MISSOURI
OREGON
Roses & More, Inc 1401 West Broadway St. • Missoula, MT 59802 509-838-2944 • www.rosesandmoreinc.com Chris Chandler • chris@rosesandmoreinc.com
N E VA DA San Diego Florist Supplies, Inc 3950 W. Diablo Dr. • Ste.B-13 • Las Vegas, NV 89118 702-893-8080 • www.sdfsinc.com Ryan Willis • ryan@sdfsinc.com
NEW HAMPHIRE Bay State Farm Direct Flowers 33 Harvey Rd. • Bedford, NH 03110 603-622-9590 • www.gerbi.biz Bob Cote • bcote@baystateflowers.biz
N E W J E R S E Y/ N YC Hillcrest Gardens, Inc. 95 West Centtury Rd. • Paramus, NJ 07652 800-437-7000 • www.hillcrestgarden.com Timothy Gallagher • timgal@hillgar.com
NEW YORK Seagroatt Riccardi, Ltd. 5 Avis Dr. • Latham, NY 12110 800-724-1112 x 224 • www.seagroattriccardi.com Mary Guzior • mary@seagroattriccardi.com Bay State Farm Direct Flowers 200 Brenner Dr. • Congers, NY 10920 978-490-4834 • www.gerbi.biz Mia Cubano • mcubano@baystateflowers.biz Bay State Farm Direct Flowers 355 South Country Rd. • East Patchogue, NY 11772 631-289-5294 x 19 • www.gerbi.biz Cyril Rampersaud • crampersaude@baystateflowers.biz
NORTH CAROLINA
Frank Adams Wholesale Florist, Inc. 3626 N. Leverman St. • Portland, OR 97217 800-922-7875 • www.franksadamswf.com Sherry Phelan • sherry@frankadamswf.com
P E N N S Y LVA N I A Pittsburgh Cut Flower Company 1311 Chestnut St. • Erie, PA 16501 412-355-7047 • www.pittsburghcutflower.com Bob Luthultz • rbl@nauticom.net Pittsburgh Cut Flower Company 1901 Liberty Ave. • Pittsburgh, PA 15222 412-355-7047 • www.pittsburghcutflower.com Bob Luthultz • rbl@nauticom.net
RHODE ISLAND Bay State Farm Direct Flowers 53 Amflex Dr. • Cranston, RI 02920 978-490-6045 • www.gerbi.biz Ron D’Orazio • rdorazio@baystateflowers.biz
TEXAS J. B. Parks Wholesale Florists, Inc. 3510 Ross Ave. • Dallas, TX 75204 214-821-1488 • www.jbparks.com Kelly Duncan • jbparkswholesale2@sbcglobal.net
U TA H Ensign Wholesale Florist 1167 West 3050 South • Odgen, UT 84401 801-359-8746 • www.ensignfloral.com Mark Jackson • mjackson@ensignfloral.com Ensign Wholesale Florist 461 South 600 East • Salt Lake City, UT 84102 801-359-8746 • www.ensignfloral.com Mark Jackson • mjackson@ensignfloral.com
WA S H I N G T O N Washington Floral Service, Inc. 2701 South 35th St. • Tacoma, WA 98409 800-351-5515 • www.washingtonfloral.com James Waterman • Events@washingtonfloral.com
Hardin’s Wholesale Florist 329 W. Bowman Ave. • Liberty, NC 27298 800-672-8226 • www.hardins.com Catherine Gantt • Catherine@hardins.com
Roses & More, Inc 24 West Second Ave. • Spokane, WA 99201 509-838-2944 • www.rosesandmoreinc.com Chris Chandler • chris@rosesandmoreinc.com
OHIO
WA S H I N G T O N D . C .
Dreisbach Wholesale Florist 720 Dalton Ave. • Cincinnati, OH 45203 800-928-2393 • www.dreisbachs.com Rhonda Wallace • rhonda@dreisbachs.com
Calvert Wholesale Florists 2001 West Cold Spring Ln. • Baltimore, MD 21209 410-466-1600 • www.calvertwholesaleflorists.com Bob Hughes • bob@calvertwholesaleflorists.com
Nordlie, Inc 9550 Granger Rd. • Garfield Heights, OH 44125 216-662-4200 • www.nordlie.com Kevin Smith • nordlieinc@sbcglobal.net
WEST VIRGINIA
Nordlie, Inc. 25300 Guenther Rd. • Warren, MI 48091 586-755-4200 • www.nordlie.com Heather Rivera • tfigueroa@nordlie.com
Dreisbach Wholesale Florist 2115 Morse Rd. • Columbus, OH 43229 800-928-2393 • www.dreisbachs.com Rhonda Wallace • rhonda@dreisbachs.com
Nordlie, Inc 3440 Torrey Rd. • Flint, MI 48507 810-767-8883 • www.nordlie.com Cathy Davidson • nordlieflt@aol.com
Nordlie, Inc. 1331 Troy St. • Dayton, OH 45404 937-222-2201 • www.nordlie.com Andrew Budenhagen • drewda@yahoo.com
DEPEND ON THE FLORAL SOURCE that delivers!
Dreisbach Wholesale Florist 4 McJunkin Rd. • Nitro, WV 25143 800-928-2393 • www.dreisbachs.com Rhonda Wallace • rhonda@dreisbachs.com
WISCONSIN Kennicott Brothers Company 4831 W. State St. • Milwaukee, WI 53208 414-443-1100 • www.kennicott.com Pat Murphy • patrickm@kennicott.com
15
INTERNATIONAL FLORAL DISTRIBUTORS, INC. International Floral Distributors, Inc. (IFD) has 54 locations across the country providing the highest quality flowers and floral supplies to florists, retail flower outlets and event specialists. We provide everything you need to ensure your florals are outstanding and trouble free. Service is still what matters and your IFD distributor delivers great flowers and great service. A list of IFD member distributors can be seen at www.ifd-nc.org .
HITOMI GILLIAM AIFD AND DESIGN358 Event Floral Trends Forecast 2009 was prepared by Hitomi Gilliam AIFD and the staff at Design358. Hitomi and Design358 are a team of extraordinary talents - a synergistic energy of creative minds and an unparalleled technical expertise in floral construction and design. Hitomi is an internationally renowned floral artist who has guest-designed throughout North America, England, Japan, Mexico, Taiwan, Hong Kong, Singapore and Bermuda. She brings her well-travelled knowledge of the latest trends from around the world to offer this forecast of event florals for 2009.