Resolution Black Label is a high end fashion brand offering staple black fashion pieces every season. It supplies only the highest quality and style of black fashion under one label. Black is both traditional and classic as well as modern. This brands aspirations is to demonstrate the timeless characteristics of black in the fashion industry.
Aesthetic Using vintage black and white photography the brands timeless yet modern characteristics are shown through the cropped black tie event, focusing on the details of the fashion. Two different photos separate the male and female collection of the store.
Products The brands square and typography has been applied to appropriate product media for a store such as a receipt holder, mailing list and gift card. By using textured stock it shows the high quality of the products due to the attention to detail.
Products The product packaging is kept stripped back to maintain focus on the quality of stock and processes used in the detail such as embossing.