Together Travel is a premium brand, synonymous with luxury holidays in the UK. Our brand integrity grows daily with the departure of every happy, satisfied guest. Furthermore, it is evident in our high levels of repeat custom and superb reviews.
With nearly twenty years of experience, we offer unrivalled knowledge of the sector and an honest passion for the stunning destinations we represent. We strive to deliver high end, sustainable and aspirational products that guests will always remember.
Keen to reach new audiences and grow our beautiful portfolio, we wish to pursue meaningful collaborations and partnerships that complement our own product and ethos.
With dynamic pricing, innovative marketing campaigns and a personal concierge service, our dedicated team ensures that Together Travel is the number one choice to book a luxury staycation in the UK.
We like to think creatively when it comes to working with new partners and throughout this brochure you can find brief insights into some of our most high-profile collaborations and campaigns but for further details you can connect with our in-house team...
... together, our collaboration starts here...
£1,500
77% OF OUR AUDIENCE ARE BASED IN THE UK VS 23% INTERNATIONAL 18% OF TOGETHER TRAVEL GUESTS HAD MULTIPLE BOOKINGS IN 2022
AVERAGE HOLIDAY BOOKING VALUE IN 2022
35% REPEAT GUESTS THE FOLLOWING YEAR
25-55
60,000
GUESTS HAVE STAYED AT OUR LOCATIONS BETWEEN 2020-2022
80% OF TRAFFIC TO THE TOGETHER TRAVEL WEBSITE IN 2022 WERE NEW USERS
WHERE THE VAST PROPORTION OF OUR AUDIENCE ORIGINATES FROM
58% OF OUR AUDIENCE FALL INTO THIS AGE BRACKET
48% OF OUR GUESTS ARE FEMALE
52% OF OUR GUESTS ARE MALE
150,000
MAILING LIST SUBSCRIBERS
80% OF WEB TRAFFIC IS ORGANIC 1M WEBSITE VISITS IN 2022
previous high profile marketing collaborations.
interior design masters.
Experienced in accommodating production crews across our portfolio of locations, Together Travel were approached by the BBC to utilise our thriving site in South Cornwall as the location of their popular interior makeover show, hosted by Alan Carr. Requiring two homes to house each finalist, a plethora of bedrooms for their team and on-site support from our staff, Together Travel were able to ensure that their schedule ran smoothly to produce a captivating and engaging final episode.
Broadcast during peak viewing times and instigating an immediate flood of interest via the Together Travel website, both villas (and the site overall) witnessed a steep rise in bookings for 2021. Following positive acclaim from both audiences, future projects have now been commissioned via the media house, for our additional locations.
TOGETHER TRAVEL CONTRIBUTED:
• Two, complimentary four-bedroom holiday units to serve as the projects for the finalists to renovate
• On-site, corporate accommodation for the production crew
• Coverage across all Together Travel platforms
• Post-makeover updates and branded collateral to be displayed in the homes
150x increase in TT Instagram Reach in the 72 hours following the final being aired
70x increase in TT Facebook Reach in the same period
308% increase in users and page views on the Together Travel website (2000% increase to our Cornish accommodation) subsequent to the episode being released
sophie allport.
Sharing a sincere passion for sumptuous furnishings and inspired by the beauty of the Great British wilderness, Together Travel were delighted to partner with the interior icons; Sophie Allport. With designs that celebrate the beauty of our resident wildlife, Sophie’s pieces can be found across the length and breadth of the UK, previously partnering with British institutions such as the National Trust and Wimbledon Tennis Club.
To utilise the synergies between our two audiences, a high-value social media competition was launched which lead entrants to a GDPR-compliant entry form on the Sophie Allport central website. Alongside dedicated landing pages and supportive mailers, the campaign was multi-platform and has cemented the relationship between the two brands.
TOGETHER TRAVEL CONTRIBUTED:
• Premium position as an ‘added extra’ in our guest booking journey, exposing the brand to entirety of audience and a prime opportunity to upsell
• Luxury holiday worth over £1,000 to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
biscuiteers.
COMPETITION & CAMPAIGN
Launched in 2007, Biscuiteers pioneered the UK’s original hand-iced biscuit company, offering a variety of collections of beautifully iced biscuits in nostalgically, vintage packaging. With a mission to deliver a more unique, bespoke offering to its customers and a family-friendly approach to their product, Together Travel sought to explore the strong synergies between Biscuiteers and Together Travel.
The Together Travel guest enjoys a bespoke service with a luxurious and memorable end result and so the Biscuiteers product seemed like the perfect choice to capture like-minded audiences. Since their inception Biscuiteers have accumulated a loyal customer base of almost 200,000 across 117 countries which we felt perfectly matched our core audience and presented an opportunity for social media engagement and bilateral subscriber growth.
TOGETHER TRAVEL CONTRIBUTED:
• A £500 voucher for redemption against a Together Travel holiday
• Solus mailer to the Together Travel database
• Coverage across all Together Travel social media channels
earthborn paint.
Since 2002, Earthborn has been dedicated to providing a genuine ecofriendly alternative to traditional paints, ensuring no compromise on quality, durability, or performance and utilising a thoughtfully selected mix of sustainable ingredients and cutting-edge manufacturing techniques.
With its roots in eco-design and an ongoing desire to keep its finger on the pulse in terms of interior design, Together Travel sought to work with Earthborn.
The partnership was designed for mutual product exposure through destination marketing. Together Travel contributed a lodge in the Yorkshire Dales requiring refurbishment, while Earthborn provided their products and vision, culminating in the creation of ‘Earthborn Lodge’.
A multi-platform competition was launched to win a 4 night stay in the newly refreshed lodge, which captured a lot of data and lead to a significant spike in subscribers.
Together Travel’s origins are rooted in eco-design and we always strive to be continually attuned to the latest in interior design, thus a collaboration with Earthborn felt like a natural fit
TOGETHER TRAVEL CONTRIBUTED:
• A lodge at the Yorkshire Dales to be refurbished using Earthborn paint
• Solus mailer to the Together Travel Database
• Multiple posts across all social media channels
• A dedicated landing page for the competition with Earthborn content and backlinks
glossybox.
BOOKABLE EXTRA, COMPETITION & CAMPAIGN
Part of the multi-billion pound empire that is The Hut Group and having established their product as the #1 beauty subscription box in the UK, Glossybox’s chic aesthetic, portability and brand loyal, established demographic provided the ideal partnership for Together Travel. With 56% of togethertravel.co.uk users falling into the 25-34, female group, there was a distinct opportunity to both improve the quality of services we provide to guests, and offer Glossybox a new, untapped audience to market to.
Keen to maximise the potential from the relationship, a suite of activity was built around the central campaign of adding a bespoke ‘Glossybox’ to our customer booking journey, allowing guests to ‘pre-order’ their holiday pamper treats (having them ready and waiting on site to enjoy during their stay). This new distribution strategy was supplemented with an exclusive 30-day giveaway within the members-only ‘Glossy Lounge’, a solus mailer and social coverage, as well as being highlighted across the full breadth of Together Travel platforms, resulting in increased followers, brand recognition and sales opportunities for both parties.
TOGETHER TRAVEL CONTRIBUTED:
• Premium position as an ‘added extra’ in our guest booking journey, exposing the brand to entirety of audience and a prime opportunity to upsell
• Luxury holiday worth over £1,000 to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
hickorys smokehouse.
Experts in self-catering staycations, Together Travel has always strived to keep our fingers on the pulse of the latest gastronomic trends, anticipating our guests requirements and presenting them with hasslefree food and beverage ‘extras’ to enjoy during their stay.
Hickory’s Smokehouse (a leading North-West restaurant chain) developed the increasingly popular ‘Hickorys’ At Home’ product as a result of the national lockdown, mastering the concept and building up a strong following. Hickory’s has now chosen Together Travel as their exclusive holiday home partner, enabling us to sell a bespoke BBQ feast to our audience through our booking platform. This has proven to be incredibly popular with our guests/homeowners and a great revenue stream for their brand. The launch of this functionality has been supplemented with mailer campaigns, brand ‘takeovers’ and social coverage on all platforms, resulting in mutual exposure to new audiences.
TOGETHER TRAVEL CONTRIBUTED:
• Premium position as an ‘added extra’ in our guest booking journey, exposing the brand to entire audience and a prime opportunity to upsell
• Luxury holiday worth over £1,000 to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
• On-site location for photoshoots
• Complimentary facility to host influencers at a future point for content marketing
gressingham duck.
BOOKABLE EXTRA, COMPETITION & CAMPAIGN
The first-choice supplier of premium duck and high-quality poultry in the UK, Gressingham was founded in 1971 and this family business has been synonymous with exceptional taste ever since. From humble beginnings on the family farm in Debach, Suffolk, Gressingham has grown over the last fifty years, to become a luxury staple on dining tables up and down the UK.
Their product is inspired by a love of the land and its traditions, creating wonderful synergies with Together Travel who have always been a champion of the Great British Countryside.
In partnering with Gressingham, we found great opportunities to target a wider untapped audience with a likeminded desire for homegrown, premium products.
A dual competition was launched across the Together Travel and the Gressingham websites which lead entrants to a GDPR compliant entry form where entrants could win a deluxe Gressingham hamper as well as a four night stay at one of five selected Together Travel locations.
Dedicated landing pages were formed on both websites with supportive mailers and a multi-platform social media campaign to promote both competitions.
TOGETHER TRAVEL CONTRIBUTED:
• Premium position on our ‘Special Offers’ Page which clicked through to a dedicated landing page. A pop-up on the homepage captured all website visitors with a redirection to the competition offer.
• Luxury 4 night stay worth over £1000
• Solus mailers to the Together Travel audience
• Coverage on Together Travel Social media platforms
tog24.
SOCIAL MEDIA COMPETITION & EXCLUSIVE UNIFORM
As our Together Travel locations have long been synonymous with outdoor adventure (come rain or shine), we felt there was a niche opportunity to partner with an outdoor clothing brand – specifically one that has been designed to accommodate the Great British weather! TOG24 are one such long-established clothing provider that have built a well-deserved reputation for exceptional outerwear.
With a natural synergy between both brands, a social media giveaway was devised that ‘bundled’ a luxury Together Travel stay and a £500 voucher from TOG24. With such a high prize value, the engagement and response rate on our social platforms was outstanding, culminating in a leap in followers and reach. This core competition was supplemented by branded pages on both websites, but more importantly led to a more lucrative campaign, where TOG24 has become the official uniform provider of our nationwide teams.
TOGETHER TRAVEL
• Luxury holiday worth over £1,000 to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
• Contract to supply branded uniform at all of our core locations
1,522 Increase in followers across all channels
1,551 New entries to Together Travel mailing list
1,295 additional users to togethertravel.co.uk (76% New)
ivy & duke
SOCIAL MEDIA COMPETITION
Pet-lovers ourselves and ambassadors of pet-friendly accommodation, Together Travel were keen to partner with an established pet-friendly brand that could benefit from our thriving audience and devoted paw parents.
Ivy & Duke operate a luxury pet accessory brand with an affluent customer base, perfectly matched to our core audience. Noting the opportunity for social media engagement (pet-orientated posts have one of the highest rates of interaction), the brands worked together to ‘bundle’ a unique prize to both audiences, resulting in reciprocal increases in following.
The Together Travel team were a pleasure to work with, co-ordinating all aspects of the design and content to ensure a perfect blend between both brands and a consistent message across all platforms. It was wonderful to see the excitement from the eventual winner and the many additional subscribers to our database was an added bonus!”
Ivy & Duke
TOGETHER TRAVEL CONTRIBUTED:
• Luxury holiday worth over £1,000 to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
trunki.
SOCIAL MEDIA COMPETITIONS & PARTNERSHIP
Making up a large proportion of the Together Travel demographic, families (and all the versions thereof) have always been an integral focus of our marketing communications and as such we have always sought out partnerships that would prove appealing to them.
The award-winning children’s luggage brand; Trunki, have worked with Together Travel repeatedly, collaborating with us on large-scale competitions that result in data capture for both brands, increased engagement and brand loyalty as the core customers recognise the value in the prizes being offered.
We have worked with Together Travel on a number of brand collaborations over the course of several years. The collaborations are always extremely well received by our audience with their prize destinations being excellent. Their own audience has always provided an excellent collaborative jump in our awareness and following as well”
Trunki
TOGETHER TRAVEL CONTRIBUTED:
• Luxury holidays worth over £1,000 each to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
ishga.
SOCIAL
MEDIA COMPETITION, RETAIL & INFLUENCER ACTIVITY
When initially approached by Ishga, the joint goal was to combine product exposure with destination marketing, specifically for our location on the Isle of Lewis. As a luxury skincare brand cultivated from the natural beauty of the Outer Hebrides, the fit was ideal and a wealth of potential activity was devised.
Centred on a collaborative prize ‘bundle’, a multi-platform competition was launched that reaped a large number of new followers for both brands, extensive data capture and mailing list additions, a notable spike in online users and a lasting relationship with a premium British brand. Aside from the giveaway, there is now the opportunity for retail space for Ishga in our ‘Outfitters Store’ within Lews Castle, alongside influencer marketing with high-profile beauty bloggers.
TOGETHER TRAVEL CONTRIBUTED:
• Luxury holiday worth over £1,000 to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
• Potential retail space for Ishga products on our site
• Influencer activity on future collaborative projects
dunnet bay distillers.
SOCIAL MEDIA COMPETITION
As part of a wider North Coast 500 initiative, Together Travel was introduced to Dunnet Bay Distillery (the producers of the iconic Rock Rose Gin) in a bid to improve destination marketing for the Caithness region.
Collaborating on an impressive prize bundle, a social media competition was launched that incorporated a luxury stay at our John O’Groats site, with a branded Dunnet Bay gift pack and complimentary tour of their distillery. Due to the unique location of both brands, the competition was a resounding success and was shared by a wealth of credible Scottish brands in a bid to highlight tourism to this location. Over 1,000 new followers were gained by both brands and immediately led to a notable increase in web traffic.
We’ve been delighted to work with Together Travel. They are very professional, and the work is of the highest standard. I would have no hesitation in recommending Together Travel.”
Dunnet Bay Distillers
TOGETHER TRAVEL CONTRIBUTED:
• Luxury holiday worth over £1,000 to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
• Bespoke ‘activity’ page on the Together Travel website
• Printed Dunnet Bay collateral now available in each of our Scottish lodges
jude’s ice cream.
SOCIAL MEDIA COMPETITION
Akin to any other accommodation provider in the domestic market, the peak summer months prove a critical and vitally important period of inventory for Together Travel. As such, we are always looking for likeminded brands that share the same challenges and are keen to partner to bolster their seasonal activity.
Jude’s Ice Cream is a well-established Great British producer, originating from the Southern counties, that also places the same importance on the summer period (synonymous with their frozen treats). Together Travel (formerly Natural Retreats) ran a national promotion with this popular brand, coupling up a luxury Cornish stay with a year’s supply of Ice Cream – resulting in fantastic PR opportunities, new audiences and increased followers for both parties.
TOGETHER TRAVEL CONTRIBUTED:
• Luxury holidays worth over £1,000 each to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
bloom & wild.
SOCIAL MEDIA COMPETITION
Recognising the potential of this creative and market-leading brand, Together Travel were lucky enough to work with Bloom & Wild in their infancy, providing a platform for the business to grow their audience, followership and reach. Bloom & Wild were one of the first to introduce the idea of ‘letterbox floral arrangements’ and have since gone from strength to strength, now orchestrating national campaigns on the small screen and firming their position as the brand of choice when sending floral gifts.
At the time, Together Travel contributed an opulent escape at our site in the Outer Hebrides as a lure for Bloom & Wild to attract a new audience, with reciprocal coverage on our combined platforms.
TOGETHER TRAVEL CONTRIBUTED:
• Luxury holiday worth over £1,000 to use in an affiliate giveaway
• Coverage on the Together Travel website
• Solus mailer to the Together Travel audience
yeo valley.
NATIONAL RETAIL COMPETITION
One of our more unique collaborations, Together Travel worked alongside Yeo Valley to provide unique competitions to their loyal subscribers and customers. Yeo Valley were keen to reward them with an exclusive giveaway that would be marketed via their website and on the packaging of their nationally-stocked products.
Together Travel contributed a luxury holiday to their cause, recognising the similarities between the two brands in their pursuit of natural, environmentally friendly experiences. The competition yielded extensive data capture, growing the mailing list of both parties and still contributes to referral acquisition on the Together Travel website, years on.
TOGETHER TRAVEL CONTRIBUTED:
• Luxury holiday worth over £1,000 to use in an affiliate giveaway
