Global Industrial & Indoff

Courtney Brazell Director Partner Support & Operations

As part of the integration team working with sales enablement at Global Industrial, Adam Heck and I have been learning as much as we can about the Global product offerings and how best to share their large assortment of products with our Sales Partners. In addition, we have been working diligently to ensure that the Global Industrial team understands our one-of-a-kind Sales Partner program and how we manage those relationships. There’s no doubt that our Sales Partner program is unique, and we certainly intend to keep it that way going forward.

Indoff has traditionally disseminated new information through our Partner discussion boards and we will continue to do such. However, our Intranet is a much better tool for sharing (posting) content (information) that does not request a response. In fact, “intranets” were designed for employees to find and access information quickly. It is the modern-day “bulletin board”. Our challenge is changing our habits. Please bookmark our intranet and be sure to look at it every week. As such, we have created a dedicated Global Industrial page on the Intranet where you’ll find product information, sales strategies, margin recommendations and an introduction to our dedicated sales support team. Please take the time to visit this page, explore the many lines available and always check the website to see our very competitive pricing.

What products are available to you? Global’s exclusive brands (often also referred to as “private brands”) include Nexel (shelving, casters, carts, etc.), Interion (chairs, tables partitions, desks, etc.) and Continental Dynamics (HVAC and fans), and their house brand, Global Industrial (building supplies, material handling, lighting & electrical, etc.). Exclusive brands make up approximately 50% of their revenue and consist of 20,000+ parent items plus over 8,000 component parts. Exclusive brands are not only built with quality but they are available to ship within 24 hours and meet or exceed industry standards. With this brand category, you’ll find very competitive pricing (much better than before the acquisition). And perhaps most importantly, these items should provide you the opportunity to be competitive with SKUs where we previously weren’t and or increase your margins. In addition, Global will provide access to many National brands as well, but, as you’ve always done, you’ll typically see better pricing by going direct to those vendors.

Get familiar with how to log in to the website to check pricing, and, as always, reach out to Partner Support or Adam Heck if you have any questions, concerns, or feedback. If you have not already attended a training session with Global Industrial, join us for on: July 17th @ 2pm CST via Zoom. Sign up HERE and an invitation will follow. If you miss the above, please go to the Global page on our intranet and watch the posted recording of one of the training sessions.