Infofriend english april 2014 by Info Friend

01/APRIL/ 2014

Publisher & Managing Editor Betson Mathai Chief Editor Shajan Ponnamattom Editor Anjana Rajendran Sub Editor Amritha S.M. Advertisement Shobana Ranjan: 9037077299, 9946662655 0495-4040906, 2366575 infofriendadvt@gmail.com E-mail Editorial infofriendenglish@gmail.com Layout & Design Jeeja N.K., Shadow Solutions Printing Geethanjali Offset Prints, Calicut. Head Office Infofriend, 2nd Floor, Jose Building, Wayanad Road, East Nadakkavu, Nadakkavu. P.O., Kozhikode - 673 011. Kerala, S. India. Tel : 0495 -2366575, 4040906 www.infofriend.com

Printed and published by Betson Mathai, Owned by Infofriend Publications, 2nd Floor, Jose building, East Nadakkavu, Kozhikode - 673 011. Kerala, S. India. Printed at Geethanjali Offset Prints, Kozhikode. Place of Publication at Kozhikode and Editor Shajan J.

Rashi Peripherals celebrates 25 Magnificent Years in the IT Industry Rashi Peripherals has celebrated their Silver Jubilee Anniversary. It was this day that Rashi Peripherals was incepted with the objective of bringing IT products and solutions to each and every town of India. True to its vision, Rashi takes pride in having a large reach of 58 branches, 62 service centers, 95 locations all over the country and 9000 customers across 750 towns. A humble beginning with just 2 employees, Rashi now employs more than 800 people, distributing 18 brands and marketing 18 million units annually. With CAGR of 30% Rashi is also amongst

the fastest growing distributors in the country. 100+ awards won by Rashi is testimonial of its rapid but consistent growth year over year. Rashi is also unique in many ways, it is not only a distributor but a true Marketer and has strong service network all over India. A recent channel survey by GFK, partners voted Rashi to be the ‘Most Channel Friendly’ company in India. Rashi Peripherals has recently been awarded the ‘Fastest Growing Distributor’ and ‘Best Distributor’ which is a perfect match for the Silver Jubilee year.

01/APRIL/ 2014

NATIONAL UPDATES

Asus showcases complete Lineup of Mobile Products at Mobile World Congress

On the opening day of Mobile World Congress, Asus debuted two all-new additions to the popular Fonepad line, Fonepad 7 LTE (ME372CL) and Fonepad 7 (ME175CG). Asus is also showcasing the complete lineup of its latest mobile products, including the ZenFone series, PadFone mini, and the new PadFone. Also displayed on PadFone mini and the ZenFone is ZenUI, the smart and intuitive new user interface exclusive to ASUS mobile devices. The newest addition to the ASUS mobile lineup on display at Mobile World Congress is Fonepad 7 LTE (ME372CL), a 7-inch phablet with built-in LTE connectivity and phone functionality for consumers who want one uncompromising device to connect and entertain them. Dual front speakers and SonicMaster .Another new product for Mobile World Congress, Fonepad 7 (ME175CG) is a 7-inch phablet with built-in 3G connectivity and phone functionality that delivers best value for a mobile device. ZenFone, the long-anticipated Asus smartphone series, is available with screens ranging from 4 to 6 inches and in a variety of striking colors. With so many available combinations, there is a ZenFone to match anyone’s needs and sense of style. All ZenFone models feature Corning Gorilla Glass 3 screens for incredible scratch resistance and durability.ZenFone 4 has a gorgeous 4-inch display and is easy to personalize with swappable back covers available in Charcoal Black, Pearl White, Cherry Red, Sky Blue and Solar Yellow colors. ZenFone 5 comes with a spacious 5-inch IPS HD display that can even be used while wearing gloves for easy operation on cold winter days. PadFone mini is a uniquely versatile device that combines the pocketability of a smartphone with the screen size of a tablet.

01/APRIL/ 2014

BIOSTAR assigned Smartlink as third party RMA service partner BIOSTAR is happy to announce the appointment of “Smartlink” as their Third Party Service Facility in India for the Indian Market starting from March 15th, 2014. BIOSTAR is marketing its Mother Boards in India since last many years and consider India as a very important market. To strengthen its presence in India market and to support its India National Distributor Abacus Peripherals India Pvt Ltd in acquiring more market share in the coming

months, BIOSTAR has decided to tie –up with Smartlink, a very reputed organization in the field of RMA to provide the best after sales experience to all BIOSTAR customers. With the extensive range of BIOSTAR products in both Intel and AMD platform, an extensive network of Abacus’s channel partners, and a robust network of Smartlink RMA centers, BIOSTAR is now poised for an exponential growth in India Market.

Sahil International launches first exclusive JBL Studio in Chennai Sahil International, the authorized Sales & Service Partner for Harman Lifestyle Division products in India launched its first JBL STUDIO in Chennai. This is the 11th JBL Studio in India & the first store in the heart of Chennai city at The Grand Mall, Velachery. The Studio offers customers demos of all JBL products in range and with its open and interactive space one can feel free to play your own music on any product.

Asia Powercom ties-up with Vijay Sales and MAGNET Asia Powercom has announced that they are foraying in LFR segment by a tie-up with Vijay Sales and MAGNET. The tie-up with Vijay Sales and MAGNET will add to the retail focus and reach of Asia Powercom, and is a conscious decision taken by Asia Powercom as part of their business expansion plans for CY 2014. Asia Powercom also announced that they are coming up with a wide-range of products on the peripherals side such as keyboards, mice, Bluetooth speakers

and earphones with mic, along with the AsiaPower UPS, AVRs, Laptop adapters, Powerbanks, surge protectors etc. These products will be sold by Vijay Sales and MAGNET as well as other LFRs who sign up in near future. Asia Powercom is currently in process of identifying the LFRs in tier-2 and tier-3 cities. The after sales policy will remain the same and customers can directly contact the Asia Powercom technical support team for immediate support.

01/APRIL/ 2014

NATIONAL UPDATES

WD recognized as Storage Vendor of the Year

Hundreds of distributors, retailers and e-tailers across the U.S. and EuropeMiddle East-Africa regions have selected WD, a Western Digital company, as the best hard drive company with which to partner during the past year. In the U.S., CRN’s 2014 Channel Champion Survey gathered more than 6000 solutions provider responses. The Channel Company presented WD the Channel Champion award for the SATA hard drives category at a ceremony on March 4. In the EMEA region, channel businesses selected WD as The Storage Vendor of the Year, and the award was recently presented to the company at the EMEA Channel Academy: 2014 Awards in association with the DISTREE EMEA event. The Channel Company qualifies solutions providers and conducts extensive surveys, during which vendors are rated on 12 criteria under three sub-categories: Technical Satisfaction, Support Satisfaction and Financial Satisfaction. WD was the solutions providers’ top choice in the three sub-categories, as well as overall in the SATA hard drives segment. For the EMEA Channel Academy Award, more than 300 of EMEA’s leading volume distributors, retailers and e-tailers voted for their preferred vendor in each category, assessing brands on a variety of factors. WD secured 46 percent of votes by channel partners, versus four other vendors, which split the remaining share. WD’s channel investments begin with its listening to customers. The partnership has helped WD identify market opportunities created by new or growing storage applications and design product families that solve technical challenges unique to each application. Resellers and integrators are offered the power of choice with WD product names color coded to match each technical purpose. WD was first developed for environments demanding low power consumption.

01/APRIL/ 2014

ComGuard Infosol signs distribution agreement with GFI Software for the Indian market ComGuard Infosol and GFI Software have announced that they have signed a distribution agreement to distribute GFI’s IT security solutions for small medium businesses (SMBs) across the region. ComGuard Infosol is one of the leading value added IT security products distributor and GFI is one of the fastest-growing IT security solutions provider. This agreement will enable GFI to grow its business and strengthen its position in the Indian IT market, whereas, ComGuard

Infosol will be able to provide new services and support to channel partners and customers by adding GFI’s technologies to its portfolio. The agreement authorizes ComGuard Infosol to distribute GFI’s portfolio of nine products in three categories, across the region. The product set includes network security, anti-spam, patch management, faxing, mail archiving and web monitoring, among others.

Jamie Lerner joins Seagate as President of Cloud Systems and Solutions

Seagate has announced that Jamie Lerner will join the company as President, Cloud Systems and Solutions. Lerner most recently held the position of Senior Vice President and General Manager of the Cloud and Systems Management Technology Group at Cisco Systems. Lerner has spent nearly two decades in executive management positions in hightech, primarily focused on enterprise level management software and services. He has a deep technology and business background, founding and successfully growing two technology companies, XUMA, Inc. and CITTIO, Inc.

The Technology Distribution Association of India (TDAI) launched In a significant move towards revolutionising the Indian technology- distribution industry, the country’s leading technology distributors have come together to launch ‘The Technology Distribution Association of India’ (TDAI). The Association’s motto is, ‘’we can only build when we know how to sustain’’. During the last two decades, India has

taken tremendous strides in the use and adoption of Information Technology products both in the consumer as well as the commercial space. TDAI will provide all industry stake holders a common ground for deliberating on regulatory issues that impact them, with a view to take those up with relevant authorities for resolution.

01/APRIL/ 2014

COVERSTORY

01/APRIL/ 2014

Changing prospects of

UPS Market T

he Indian UPS market has been showing a stable growth with several players marching into the market. According to an IMS Research Report, the overall Indian UPS market is estimated at $630 million in 2013 and is projected to reach $834 million by 2016. The report also states that this market is expected to grow by 6.3 percent in 2014. The numbers predict a stable run in the market but the expected growth factor is yet to be witnessed. The UPS market is definitely a great opening for the channel market but it has failed to live up to the expectations. The UPS market has definitely taken a hit due to the shift in the traditional PC market, as the consumers are now opting for the options in mobile computing offered by smartphones and tablets. One of the strongest factor contributing to the growth of UPS market is the power crunch faced across the country especially during

the summer months as well as the overall low quality of power. There is no doubt that the UPS market is burgeoning with strong competition edging the way towards future growth. There have been several new players entering into the UPS space form both the domestic and foreign areas. From late 2009 there has been an influx of Chinese and local players importing UPS systems from China to address opportunities in India. However, with the home UPS market shrinking, a number of vendors have dropped out. The market is witnessing stiff competition with several new players entering the crowded segment. But the biggest factor is facing the competition posed by the cheap imports coming from China and Taiwan in the increasing economic crunch. This is one of the key challenges that is posing a threat to the domestic UPS manufacturers as well as the increase in the price of raw material prices.

The Indian UPS market can be broadly classified into the home and enterprise segments. The home segment is for people who are looking for a outlet during the severe power crisis. They are looking for power ratings ranging from 600VA to 1 kVA. There is going to be a general overhaul of the UPS in the coming years with the customers looking to upgrade to modular rack centers to save on real estate and simplify the management. The home UPS market has still not offered the expected growth potential. The home UPS market is no doubt recording a slow growth. The growth in the power solutions has been coming in largely from the enterprise segment with the growing openings of SMBs and enterprises. According to MAIT, over the past one year the market for home UPS has been flat, and is expected to drop by 25 percent to 1.5 million units during the current fiscal. The decline in the home UPS market has

01/APRIL/ 2014

COVERSTORY been largely due to the shift in the PC desktop market. The PC market has been a strong contributor to the growth of the UPS market. At least one UPS was sold for every three desktops sold in the segment. With the shift towards mobile computing, the home UPS market is also facing a steep decline. â&#x20AC;&#x153;The UPS industry is advancing towards providing various value added services such as power quality audit, thermograph survey and remote monitoring services due to the increasing demand from IT/ ITeS, manufacturing as well as government and infrastructure end users," remarks Frost & Sullivan's Energy & Power Systems Analyst. "The industry is also moving towards an efficient battery management environment and proper monitoring of batteries, thus extending battery life." The strong market growth in the UPS market is expected to come from the enterprise segment. There is a strong demand from the IT/ITes, government and manufacturing sectors which has the potential to drive the UPS market. The penetration of the IT/ITeS sector in tier 2 and tier 3 cities and the computerization initiatives of the Government in various departments will be key to pushing uptake levels. Another factor causing a major hurdle for the UPS manufacturers is the decrease in margins due to the increase in battery prices along with the rise in manpower costs. There is a considerable amount of price pressure in the UPS market. The presence of a large number of unorganized suppliers with lower priced product offerings has resulted in stiff competition in the domestic/ SOHO segments, especially in the lessthan-1 kVA and 1-5 kVA segments. A key trend which vendors are expecting is consolidation among a handful of manufacturers. The home UPS market is still healthy, and with the AIO market growing the home desktop market will see some stability. However, the feedback is that most manufacturers importing from China are facing a high percentage of RMA issues because Indian power conditions demand a number of tweaks to the design of power systems. To succeed in the Indian market UPS makers will need local manufacturing and assembly units. To counter the decline in the home UPS market, manufacturers have started exploring other markets. For example, Schneider is seeing the increasing use of UPS systems for sensitive electronic devices such as

Innovation in UPS segment Mr. Tejas Seth , Director at Asia Powercom The UPS market has been sluggish due to the economic slowdown. What are your expectations from the market in 2014? Last FY has been very slow; we are expecting positive, slower but steadier improvements in 2014 than last FY. With growing competition and Chinese players flooding the market, what are the initiatives taken to stay on top of the game? Due to high investment involved in the operations and less growth, most of the existing brands are slowly exiting the UPS market segment. We have taken on board the notion of cost innovation and deploy some of our distinctive capabilities and experience to beat the Chinese products at their own game. Please elaborate on the Value added services ensured to the end-customers. Asia Powercom always promises its customers to deliver quality products and commitment towards the service of the products. With the launch of new product range, in mid April, customers and our valued partners can expect value for money products which will be available across India. Service and warranty is a crucial factor in ensuring strong consumer base. How do you ensure awareness to the endconsumer on service offers? We have been in market for long time

projectors and home theater systems. The home UPS channels need not worry about alternate channels such as online disrupting their market as even the smallest home UPS weighing more than five kilograms, itâ&#x20AC;&#x2122;s not viable for most online retailers to do home delivery. What the consumer looks today is the best response time. Nearest point of support, and the ability to provide replacement backup in case of delay. No wonders, today the customer is lot more conscious when he chooses a product, he looks beyond pricing. The end-custumorers today are aware of the need to go for spares audit at the nearest service point before making a purchase decision.

by providing good service reach, we have toll free number & centralized log in system as well, to ensure the promise towards the service. Government sector is one of the key segments which contribute towards the UPS market. Which are the key verticals which show growth? We can expect the growth in the market only after the new government is in place. How are you coping with the slowing demand for UPS in the home segment? The slowing demand for UPS in the home segment has worried us; nevertheless it has also given us a chance to introduce innovative products like AVR for laptops and Powerbanks for Tablets & Mobile phones.

The UPS solution providers also need to offer innovative solutions and offer intrinsic solutions to the changing consumer needs. The need is to offer solutions out of the box. The consumers are increasingly looking for innovative total power solutions. The UPS market needs to upgrade themselves to this changing scenario creating a market space in this segment. Different end users of UPS have specific applications and, hence, they expect product customization to suit their requirements. It will be important for suppliers, therefore, to offer customized solutions to end-user groups. This will help them survive and sustain higher growth rates in this fiercely competitive market.

01/APRIL/ 2014

COVERSTORY

UPS demand will continue Mr. Bharat Mehta, Head - PowerSafe Division

The UPS market has been sluggish due to the economic slowdown. What are your expectations from the market in 2014? Yes, the UPS market has been sluggish, but it definitely has a long way to go on account of various reasons – the most important being the power deficit as well as the low quality power in India. Moreover with all sectors going technology pro, the demand for UPS may get sluggish but never out of demand. 2014 shows an opportunistic graph, hoping that post elections the economy would get more stable and spread positive sentiments. Also with the economic slowdown approaching an end the companies, who hitherto were strategising on cost cutting measures would begin investing in newer projects and infrastructure needs thereby. Another spurt of growth can also be anticipated on the basis that the UPS have a life span of about 3-5 years. Hence repeat buying would result leading to increase in demand. With growing competition and Chinese players flooding the market, what are the initiatives taken to stay on top of the game? There is a lot influx from the Chinese manufacturers as well as Indian companies importing from China since early 2010. Whilst it does make economical sense to procure lower capacities of UPS, in case of higher capacity the feedback is that most manufacturers importing from China are facing a high percentage of RMA issues as the Indian line conditions are very different and need some amount of customization. At ‘Powersafe’ we constantly innovate, develop and improve our products to meet the demands of our customers and keep pace with the changing demands of the new generation. Apart from this, generating demand in newer verticals rather than concentrating on the standard few also helps combating competition. Please elaborate on the Value added services ensured to the end-customers. Today it’s all about quick, timely and customised services. At KPPL customer retention is the cornerstone of our busi-

Also with the economic slowdown approaching an end the companies, who hitherto were strategising on cost cutting measures would begin investing in newer projects and infrastructure needs thereby. Another spurt of growth can also be anticipated on the basis that the UPS have a life span of about 3-5 years. ness survival and "Service focus" is the key to customer retention. With the objective to be the best supplier of power solutions we continue to tailor products for market needs while maintaining high quality, integrated customer service and prompt delivery. We provide Tele-support to resellers, short turnaround time for service material, build up relationship with customers by frequently visiting them & keeping resellers up to- date with all the information. The end customers are offered annual maintenance on machine as well as batteries. We offer standby UPS in case of breakdowns to ensure uninterrupted business continuity for the customer. Apart from this free distilled water refilling, Electrical audit at a very reasonable price is also offered. To ensure customer loyalty and repeat orders we even float exchange schemes for older UPS. Service and warranty is a crucial factor in ensuring strong consumer base. How do you ensure awareness to the end-consumer on service offers? The Powersafe product lines includes Online and Line Interactive UPS and find themselves used in different environments - from SOHO setups to banking, insurance companies, data centers, network providers and server farms. The service policy and warranty also thereby differ on a case to case basis. Our business processes are aligned to deliver consistent and superior service to our customers. We have created systems and procedures that support excellent service delivery which increases

customer satisfaction through monitoring, tracking and evaluation through perception levels. Our channel partners are constantly updated about our schemes, offers and service policy. Also we communicate to our customers directly through direct mailers, frequent visits to the customers, visit during installation and maintenance by our engineers and also our after sales service team. Government sector is one of the key segments which contribute towards the UPS market. Which are the key verticals which show growth? Yes, volume business is there only in government sector but margins are wafer thin. The industries with sensitive equipments that always require clean power are the ones which show huge potential like Manufacturing of Textile, Diamond cutting machinery, Medical equipments, hospitality and other verticals . How are you coping with the slowing demand for UPS in the home segment? Channelizing the expertise into other power related product categories helps channelizing resources and optimising them. Powersafe has diversified into Laptop power range and surge protectors by leveraging on the specialised resources. The home segment earlier ruled by desktops though declined temporarily, have regained force due to the increasing demand of AIO. Generating inquiries in newer verticals, creating brand awareness and meeting the customers frequently also helps create more business opportunity.

01/APRIL/ 2014

PRODUCTS EXPLORER

Netgear 1GHz Nighthawk R7000 router ANSYS and NVIDIA deliver first Commercial GPU-Accelerated fluid dynamics Solver

ANSYS users can now leverage NVIDIA graphics processing units (GPUs) to speed up fluid dynamics simulation and quickly handle large, complex simulation models. Available for the first time with ANSYS Fluent 15.0, the jointly developed GPU-accelerated commercial computational fluid dynamics (CFD) solver broadens support for NVIDIA GPUs across the ANSYS simulation portfolio, building upon the previous success with GPU support in ANSYS Mechanical. ANSYS’ technology leadership in HPC scale-up and NVIDIA’s best-in-class hardware come together to augment traditional multi-core central processing unit (CPU) parallel computing with GPU accelerator technology. One customer taking advantage of this new solver is Parametric Solutions, which specializes in design, manufacture, test and assembly of gas turbine components and modules. “ANSYS has worked with NVIDIA to make sure our joint customers can leverage cutting-edge GPU hardware for fluid dynamics simulation,” said Barbara Hutchings, director of strategic partnerships at ANSYS. “ANSYS is investing deeply in GPUs as an emerging and powerful technology, which is why ANSYS has expanded its GPU support with NVIDIA through new high-performance computing (HPC) licensing that takes advantage of both central processing units (CPUs) and GPUs, and new GPU support from ANSYS electromagnetic simulation solution, HFSS Transient.

Netgear has launched 1GHz Nighthawk R7000 router with hyper fast 1.9Gbps Wi-Fi speed. The flagship Gigabit router was unveiled at CES 2014 and features AC1900 Wi-Fi that can deliver up to 1.9Gbps, as well as Nighthawk technology to reduce interference and increase reliability. Netgear also debuted two wireless extenders: the AC1200 High Power Wi-Fi Range Extender (EX6200) and the AC750 Wi-Fi Range Extender (EX6100). Both are aimed at eliminating frustrating Wi-Fi dead zones. Subhodeep Bhattacharya, Regional Director,

India & SAARC, Netgear said “We cannot take full advantage of the latest mobile phones and tablets, HD streaming entertainment, and smart home devices, without a reliable, secure and high performance network.

01/APRIL/ 2014

RASHI EVENT

ashi recently completed magnificent 25 years in the Indian market. As part of the silver Jubilee celebrations, Rashi launched Silver Jubilee Week celebration across the 58 branches across India. To commemorate the occasion of completion of 25 years, Rashi Peripherals has launched celebrations

by way of daily channel schemes and offers for partners. As a part of the Silver Jubilee Celebration, Rashi has launched 3 levels of celebration. Firstly, Silver Jubilee Week celebration by way of daily channel schemes and offers for partners. Secondly, Facebook contest for users, partners and employees. Finally,

each of the Rashi 95 locations have been decorated and lit in the Silver Jubilee theme. Simultaneous celebration in each of these locations with cake cutting followed by Lunch for partners as well as vendors. Almost 3000 partners and over 1000 associated are participating in the Rashi Silver Jubilee celebration all over India.

01/APRIL/ 2014 I thank each member of the Rashi Family, Vendors, Partners and Associates for their contribution to make Rashi the leading IT player in the country. It is our endeavor to bring IT products and services closet to customer across the country and Rashi will continuously strive towards achieving the same. Over the next few years we will continue to leverage support of the Partner ecosystem, our extensive experience, intimate knowledge of the local market and strong relationships to deliver value to our vendors, partners and everyone associated with Rashi Peripherals. Mr. Suresh Pansari, Director, Rashi Peripherals

PRODUCT EXPLORER

Apical launches Akitio Thunder Dock exclusively for Mac users

Apical has announced the launch of Thunder Dock exclusively for MAC users from Akitio exclusively designed for Mac users. The Thunderbolt dock links past, present and future technology to your MAC with just one Thunderbolt cable. Thunderbolt is a revolutionary connection technology that simultaneously supports high-resolution displays and high-performance data devices through a single, compact port. Thunderbolt I/O technology gives you two channels on the same connector with 10 Gbps of throughput in both directions which makes Thunderbolt extremely fast and flexible. In comparison, it is up to 20 times faster than USB 2.0 and up to 12 times faster than FireWire 800. The Thunder Dock allows you to access your data on both legacy and future storage drives by providing multiple host ports for USB 3.0, eSATA and FireWire 800. It also has two Thunderbolt ports for daisy chaining additional Thunderbolt devices and storage. Simple connection using one cable from dock to your computer will enable you to access all additional storage drives connected to dock with the Thunderbolt interface guaranteed lighting fast data transfer rates. Five additional Thunderbolt devices can be accessed using the second port in a new Thunderbolt Daisy Chain design and also two independent eSATA controllers promises the maximum transfer rate for each eSATA port of 370MB/s when second eSATA storage device is connected. Akitio Thunder Dock comes with the MRP of Rs. 30,000/- and comes with 1 year warranty.

01/APRIL/ 2014

Transcend Small Form Factor M.2 and mSATA SSDs for Mobile Computing Devices Transcend Information has announced the release of its SATA III 6Gb/s N8S750 M.2 and MSA340 mSATA solid state drives (SSD). Featuring ultra compact dimensions and the next generation SATA III 6Gb/s interface, Transcend’s N8S750 and MSA340 SSDs are best suited to address the strict size limitations and high perfor-

mance needs of today’s advanced portable devices. The N8S750 SSD’s space-saving 80mm M.2 form factor (80.0mm x 22.0mm x 3.5mm) features the latest SATA III 6Gb/s specification, DDR3 DRAM cache, and is comprised of high-quality MLC NAND Flash chips.

WD Purple Hard Drives WD has announced the availability of WD Purple, a purpose-built line of 3.5inch, high-capacity hard drives for surveillance applications. WD Purple surveillance-class hard drives are available in capacities from 1 TB up to 4 TB and covered by a three-year limited warranty. The 3.5-inch 1 TB drive is priced at Rs 6,550. The 2 TB drive WDPUR20X is priced at Rs 9,500. The 3 TB drive WDPUR30X is priced at Rs 12,650 and the 4 TB drive WDPUR40X is priced at Rs 18,150.

Lapcare launches SMART 3Gdatcard with high downloading speed of 14.4 MBPS

LAPCARE launched high speed 14.4 Mbps* Lapcare Smart 3Gdonglecomes with easy plug and play feature. It supports SIM card from any operator. The device supports voice calls, SMS features and video calls through third party applications like Skype, etc. This simple plug and play device supports Micro SD card upto expandable memory of 32 GB.

Stylishly designed and feature packed with new customer friendly user interface, the dongle supports all major operating systems like Microsoft Windows XP/ Vista/7/8, Mac OS and Android. Lapcare Smart 3G dongle comes with the MRP of Rs. 1999 and 1 year warranty.

01/APRIL/ 2014

PRODUCT EXPLORER

Sahil International introduces JBL Flip in new exciting colors Seagate Surveillance HDD

Seagate took the wraps off its seventhgeneration hard drive disk (HDD) engineered specifically for surveillance and video analytics applications— the Seagate Surveillance HDD. The Surveillance HDD is a world-class HDD purpose-built for storing and accessing video analytics, improving data integrity and keeping systems in the field longer. A 3.5-inch drive, the Surveillance HDD is available in capacities up to 4TB and can store up to 480 hours of high-definition (HD) content making it the industry’s highest-capacity drive designed specifically for surveillance applications. Surveillance HDD supports up to 32 channels and easily handles the higher write workloads required by surveillance systems. It also supports the flexibility required to scale a surveillance solution, supporting more data for longer periods of time and meeting industry archive and resolution requirements. These features, coupled with the integrated R/V sensors, improve drive performance in multi-drive and RAID systems and increase the value of surveillance data by delivering the highest data integrity possible. The drive’s improved time-to-read system allows installers to customize power settings and better support motion-activated cameras – ensuring their customers never miss a frame. Drives spin down for energy-saving efficiency when no motions are detected by cameras, while quickly powering back up to ensure a frame is never missed when a motion-sensing camera is triggered.

Sahil International brings two exciting colors, lavender and pink for its widely selling JBL Flip. With the International Women’s Day round the corner, JBL is all set to attract their female music lovers with these soothing colors for the compact speaker. The JBL Flip portable speaker streams stereo music wirelessly from any Bluetooth-equipped iPad, iPhone, iPod, or

other device. Built-in microphone and call- answer button gives you to answer phone calls from the speaker. The design of JBL flip stereo speaker plays from either a vertical or horizontal position, so you can place it in a variety of locations. And it fits easily into a backpack, so you can take it from one place to the next. JBL Flip has a suggested market price of Rs.6990/-.

Asia Powercom launches Latest Edition of AP2600C and AP-5200C Power Banks

Asia Powercom has announced the launch of AsiaPower AP2600C and AP-5200C power banks for providing interrupted power to smart phones on the move. These portable Power banks are useful for charging smart phones, mobiles, MP3/MP4 players, GPS & PSP games, anytime, anywhere on the go. AsiaPower AP-2600C is priced at Rs 1249 and AP-5200C is priced at Rs 2299/-.

Portronics ReSound portable speaker Portronics has introduced ReSound, a high performance and stylish, ultra portable speaker. If you think that size matters when it comes to sound; ReSound will redefine your thoughts! It is a power house which will give you a roomful of great music even with its handy size. ReSound also supports an Auto FM station search at the touch of a button and an Auto-off feature after a two minute standby time to save battery. ReSound offers all device compatibility and works with any possible device using a 3.5mm Aux cable and also supports slots for a Micro-SD card or a USB drive.

It is so easy to operate, that you wouldn’t even need to read the user manual before getting it started. ReSound supports a substantial battery size, with an 8 hour playtime on full charge. ReSound is available in black with a green or blue speaker grill colour at Rs 1,999.

01/APRIL/ 2014

PRODUCT EXPLORER

Premium AV launches Premium IS Anti-Virus NETGEAR Rolls out Two New Universal Dual Band WiFi Range Extenders

NETGEAR announced the availability of two new WiFi range extenders. NETGEAR WN2500RP WiFi Range Extender (N600) and WN3500RP WiFi Range Extender (N600) are entitled for delivering next-generation WiFi performance for the new mobile devices demanding high WiFi throughout. The NETGEAR WN2500RP WiFi Range Extender and WN3500RP WiFi Range Extender have an outstanding design and exceptional engineering in the home networking category. The NETGEAR WN2500RP WiFi Range Extender and WN3500RP WiFi Range Extender is industry-first extender providing up to 300 Mbps+300 Mbps 802.11n WiFi performance in a convenient desktop and wall-plug. The NETGEAR WN2500RP WiFi Range Extender delivers next generation 802.11n WiFi. It’s Fast Lane feature provides high-speed WiFi over a single band and is ideal for HD gaming and video streaming. It also extends 2.4 and 5 GHz WiFi signals from existing WiFi routers and extends range. It is a 4-port WiFi adapter for wired to wireless connections (Blu-rayplayers, gaming consoles, DVRs, Internet TVs). It has dynamic LEDs which displays real-time network connection status and optimal extender placement. NETGEAR WN2500RP and WN3500RP WiFi is priced at an MRP of INR 6000/- and INR 9900/- respectively with a warranty of 2 years.

PremiumAV has launched Premium IS a hassle free internet security solution. The security solution is very light and gives total solution against threats, anti malware, anti spyware, anti Adware etc. Premium IS Anti Virus offers comprehensive protection against known IT threats so that users can securely surf the internet and use their PC and laptops. Premium IS assures top efficiency while running and gives complete scanning. The

Premium IS Anti Virus is an effective tool to tackle and protects the system from unforeseen attacks of threats. Premium IS comes with advanced firewall, anti spyware and anti malware. The Anti Virus software easily destroys hidden malware in a PC and detects spywares. Premium IS is compatible with Windows8 and can be easily activated anywhere in the world. Premium IS comes with both one year protection for one user.

Panasonic rolls out new Wireless Video Door Phones Panasonic recently rolled out its new range of Wireless Video Intercom models, the VL-SW250BX and VL-SV30BX which bring advanced features and ease of operation which play a major role in enhancing home security today. The VL-SW250BX priced at Rs. 29,000, comes with a 5.2 inches color monitor to deliver crisp and clear images with the ability of recording up to 400 pictures at a time. The VL-SV30BX priced at Rs. 14,900 is a 3.5 inch LCD model which is great for enhancing family security and can be easily installed anywhere.

Transcend DDR3 RDIMM Modules 128GB Transcend has announced the launch of 16GB and 32GB DDR3 Registered DIMM (RDIMM) modules aimed at maximizing memory in Apple Mac Pro 2013 systems. With four user-upgradeable memory slots available, Transcend’s latest high-performance DDR3 RDIMMs can boost Mac Pro 2013 Intel Xeon E5 3.5GHz 6-Core, 3.0GHz 8-Core, and 2.7GHz 12-Core models to 64GB, 96GB, and even 128GB total memory capacity.

Transcend’s 16GB DDR3-1866 and 32GB DDR3-1333 RDIMMs guarantee 100% compatibility with the Apple Mac Pro 2013 model.

01/APRIL/ 2014

PRODUCT EXPLORER

MSI Intel 8 Series Motherboards

MSI has announced support for the soon to be revealed next generation Intel CPUs for all MSI motherboards sporting Intel 8 series chipsets. MSI uses award-winning Military Class 4 components. Military Class 4 is the next step in high quality components. Hi-C CAPs, Solid CAPs, Dark CAPs, together with SFC and Dark Chokes, ensure your PC runs stable under extreme conditions. MSI 8 series motherboards are also equipped with many exclusive new technologies, including the one-second overclocking OC Genie 4, the world’s first graphical controlled interface Click BIOS 4 and the Command Center software that combines features such as monitoring, tuning and controlling of your hardware. The unprecedented level of flexibility and control offered in MSI’s unique hard- and software design puts you in the driver seat of your motherboards configuration.

AOC 10 point multi touch 72 series IPS monitors AOC has announced the launch of its Windows 8 certified 10 point touch Full HD monitors i2272PWHUT (21.5”) and i2472PWHUT (23.6”). The AOC 72 series models are equipped with highgrade IPS panels and also offer super-wide viewing angles with a convenient tilt function for best touch control experience. Furnished with built-in speakers, a microphone and a 720p webcam for convenient Video conferencing. I2272PWHUT and i2472PWHUT monitors come in two sizes 21.5 inch and 23.6 inch. These AOC Touch monitors’ high-grade IPS panels and exceptionally wide viewing angles of 178° are a perfect solution for both home entertainment and office usage. The WLED-backlit monitors deliver a Full HD resolution with a lumi-

nosity of 250 cd/m² and a pixel response time of only 5 ms which make them inevitable choice for the gamers. Next to a D-Sub input, signal sources can also be connected via two HDMI ports. With the MHL function, mobile enthusiasts can directly connect their compatible mobile gadgets to the monitors and display mobile contents on the big screen. The 72 Series models come fully equipped with a set of 2 watt speakers, delivering enough audio power to enjoy multimedia content. Peripherals and other USB gadgets such as pen drives link to the monitor via its USB 3.0 and USB 2.0 ports (two each). The i2272PWHUT and i2472PWHUT are now available in Indian markets with authorized AOC dealers at 24,990 and 28,990 respectively.

TOPNOTCH BULLETIN

01/APRIL/ 2014

ZEB 5.1 Multimedia Speakers ZEB-BT013

Zebstation Dynamite • Call function • Media Control buttons • Built-in battery • USB • MP3 WMA • FM stylish design

ZEB-BT012

Zebstation roll

• Led display • SD MMC • FM •USB • Sub Woofer • Supports MP3 WMA • Remote Control

Techkriti 14 IIT Kanpur

Odyssey 14

Shri Ram College of Commerce New Delhi

• Call function • Media Control buttons • Built-in battery • MP3 WMA • FM Stylish design

Breeze 14

Shiv Nadar University New Delhi

01/APRIL/ 2014

RASHI NEWSWIRE

Asus Transformer Book Trio TX201LA • • • • •

APC BE800-IND

Netgear WNDR4300 Router • Netgear WNDR4300-100NAS

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2-in-1 ultraportable, laptop with 11.3 inch tablet. Small and light, with an intel i7 processor for laptop and Intel atom for tablet Comfortable keyboard dock and IPS display. Up to 11 hours battery life for all day mobile use. Exclusive Asus SonicMaster audio, co-developed, with Bang and Olufsen ICE power.

• 1 battery of 12AH for longer back up time. • Three battery backup outlets with surge protection for computers, modems, routers etc.

Gigabit Router N750 Wireless Dual Band Gigabit Router, Premium Edition Faster WiFi Speed 300+450Mbps, up to 750Mbps Wifi range for medium to large homes Wirelessly access and share USB hard drive and printer ReadySHARE cloud Netgear Wireless Dual Band Router, Premium Edition

• One surge protection – only outlet protects hardware like scanners and printers etc.

• Power ON button provides power to connected equipment.

• Push button circuit breaker provides easy

recovery from an overload or short circuit.

• Automatic Voltage regulation (AVR)

instantly corrects incoming utility power with utilizing the battery. • 2 years standard warranty.

Toll Free No. 1800-102-4327

Sandisk Cruzer Force USB Flash Drive (CZ71 series) • Durable metal casing • Reliable storage for photos, videos,

AMD A4-6300 • APU Model – A4-6300 • AMD Radeon Graphics Brand – HD

Asus Rampage IV Black Edition • Intel Core i7 processors for LGA

8370D TDP – 65W 2011 Socket AMD Radeon Cores – 192 • Intel X79 Express chipset GPU Clock Speed – 760 MHZ • OC panel – Overclocking ComCPU cores – 2 mand center CPU Clock (Max Turbo/Base)music and other files • Extreme Engine Digi+ III – Hard3.9/3.7 Ghz • Protect and secure private files with core power delivery with premium • Total L2 Cache – 1 MB included SanDisk Secure Access components • Max DDR3 – 1600 software2 • Supreme FX Black – Amazing 120dB • AMD Turbo Core – Yes • Store more with capactities up to signal-to-noise ratio with integrated • Unlocked – No 64 GB 600ohm-headphone amplifier • Dual Graphics – No For more information contact: Rashi Branch • Bangalore :42480202, • Mangalore : 2225208, • Hubli: 2213777

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01/APRIL/ 2014

PRODUCT EXPLORER

Wammy Passion ‘X’with Aqua Protect

iBall Andi 4.5-K6 smartphone

iBall has announced the launch of its latest in the very successful Andi seriesAndi 4.5-K6. This scintillating 4.5 inch beauty comes with a powerful Dual Core 1.3GHz Cortex A7 Advanced Processor and a 1GB Ram, promising the users an unmatched smartphone experience. Running on the latest Android 4.2.2, Jelly Bean 4.2.2 makes content sharing easier and guarantees a more reactive and uniform touch response. It is backed by a 1GB RAM ensuring a lag free smooth performance. This makes your gaming and browsing an enjoyable experience. To store up all your Data files and numerous apps it has an internal memory of 4GB. Stock up all your memories in premium image quality shotwith 8MP AF enhanced camera with Led flash that ensures high picture quality even in low lighting conditions. It holds a front camera for video calling and chatting with your loved ones on the go. This dual SIM device supports 3G and gives an unbelievable HSPA+ with 21Mbps Downlink & 5.76Mbps Uplink speed that will woo the techies and hard core gamers to download various games and play online with a blazing speed. The GPS and AGPS lets you track down your exact locations. It holds WiFi direct, WiFi hotspot and USB internet tethering very quickly lets you connect, share and upload. The Bluetooth with Bluetooth tethering helps you share data and files. Andi 4.5-K6 is priced at best buy price of only Rs 7,899/-(MRP of RS. 8,799/-)

Wickedleak has decided to slash the price of their new launched smartphone on the occassion of Holi. Now, Wammy Passion ‘X’ is available at Rs. 18,500 instead of Rs. 22,500.It is the world’s first Super Hydrophobic phone and first OCTA Core phone by WickedLeak. Wammy Passion’X’ comes withl 5-inch Full HD display, with blazing fast performance of MediaTek Octa Core Processor, and the 13 megapixel Full HD camera—all while delivering great battery life with the help of 2500mah Battery. In addition, Wammy Passion ‘X’ comes with Dual Sim, a new AquaProtect® technology, Full HD camera, and Android 4.2 OS.

Wammy Passion ‘X’ is designed with an Aluminium Magnesium frame enclosure that looks and feels solid in your hand.

ADATA launches PV100 Power Bank for Mobile Devices ADATA Technology has announced the launch of the PV100 power bank. The PV100 is an 8mm ultra-slim device charger with a robust 2.1 Ampere output, designed to meet the omnipresent need for power of the current generation of mobile devices. Equipped with an LED power indicator button that displays the charge level of the Lipolymer battery, the PV100 has a capacity of 4200mAh. The PV100 Power Bank is priced at a MRP of Rs 2,799/-.

Konica Minolta launches pagepro 1580MF A4 Printer Konica Minolta has expanded its A4 printer family by launching all new Pagepro1580MF which is a monochrome laser multifunctional printer. The product is equipped with printing speed of 20 papers per minute, supports 16 MB memory and can be used for A4, letter, B5, A5, A6, executive size printing. An easy-to-use printer, it allows functions such as copy settings colour scanning and job cancel at the touch of a button. The compact printer has an in-built colour scanner and can be easily integrate into any small office or home setting. Speaking on the occasion, Mr. Tadhahiko Sumitani, MD Konica Minolta Business Solutions India, says “We are expanding

the Konica Minolta’s range of A4 printers. We forayed into the A4 segment in India last year, and we have done reasonably well. We are now eyeing a greater share of the market and are optimistic about our growth in the A4 segment."

01/APRIL/ 2014

PRODUCT EXPLORER

Fortinet expands Existing Distributed Denial of Service (DDoS) Product

Fortinet expands its Distributed Denial of Service (DDoS) product family with four new appliances for data center managers and system architects at midto large-sized enterprises and managed service providers (MSPs). The new FortiDDoS-400B, FortiDDoS-800B, FortiDDoS-1000B and FortiDDoS-2000B appliances are designed to detect and help protect against today’s most damaging and sophisticated DDoS attacks and feature an innovative 100 percent behaviorbased DDoS attack mitigation engine. Combined with a new, single-path custom ASIC that both detects and mitigates DDoS attacks, FortiDDoS is able to detect more types of attacks and performs up to 10X faster than other competing DDoS mitigation appliances. The new behavior-based attack mitigation engine enables FortiDDoS to identify and mitigate current and future threats based on patterns and intent rather than content. Because these appliances don’t require signatures, they are able to better protect against zero-day attacks by dynamically monitoring trends versus waiting for a signature file to be updated. A very short blocking period achieved using high- performance ASICs allows the appliance to continuously reevaluate attacks. Fortinet is the only company to use a 100 percent custom ASIC approach to its DDoS products, which eliminates the overhead with CPU or CPU/ASIC hybrid systems. FortiDDoS also handles attack mitigation differently than other hardware DDoS attack mitigation appliances. FortiDDoS uses a surgical bi-directional approach by monitoring normal inbound and outbound traffic and then using a reputation scoring system, rates IP addresses that are “good” and others that are participating in the attack.

Kingston microDuo Dual Interface USB Drive Kingston has announced the launch of its DataTraveler microDuo in India. In a small form factor, the microDuo is a combination of USB and microUSB Flash drive that allows consumers to expand the storage of their Android tablets and smartphones on-the-go. DataTraveler microDuo uses the microUSB port on devices – often used for charging – to expand storage up to 64GB. This is especially helpful as more and

more smartphones and some tablets come without a microSD card storage expansion slot. The drive can be used with any USB On-The-Go compatible device and the dual interface allows users to transfer files without plugging into a PC. DataTraveler microDuo is available in 8GB, 16GB, 32GB and 64GB capacities and is backed by a five-year warranty, free technical support and legendary Kingston reliability.

Panasonic Refill Toners

Panasonic India has introduced its refill toners for its entire range of Multifunction printers. With its new offerings, the company is focusing on office automation channels which will enable customers to refill depleted toner cartridges. Targeting the Jobbers segment, these refill toners are an effective solution packed with a combo of providing a heavy duty legal platen printer and a genuine refill toner to make the copy cost competitive to an A3 size copier. These refill toners also target the SME segment with an effective cost per copy of MB2235 (28 PPM) and MB2085 (26 PPM). Other than this, the newly launched genuine refill toner is priced between Rs. 480 to Rs. 1,395 will not void the printer’s warranty, thus benefiting customers with a consistent printer performance.

iBall Andi 3.5 Classique iBall has announced the launch of its latest 2G smartphone Andi3.5 Classique. Andi3.5 Classique comes with a fast 1.3 GHz dual core processor, which will empower high performance as well as high efficiency at low power consumption. iBall Andi3.5 Classique holds a 3.5inch HVGA display that brings visuals to life with its brilliant display quality. Its smooth capacitive touch lets you enjoy gaming and browsing with ease. Andi3.5 Classique runs on the latest android 4.2.2 Jelly Bean and comes with a 2MP enhanced rear camera with LED flash, which lets users click pictures in

good clarity. It also sports a front camera for video chatting and is backed by a 256 MB RAM and is Wi-Fi friendly. The Andi3.5 Classique is priced at Rs. 3,499/-only (MRP of Rs. 3,999/-).

01/APRIL/ 2014

PRODUCT EXPLORER

Gigabyte combines Affordability with the Best of 8 Series Motherboards

Gigabyte is offering a range of its 8 Series motherboards at prices that the average Indian PC user will find attractive. Priced between Rs. 6,000 and Rs. 10,000, these select motherboards offer significant improvements in performance and power consumption with the latest 4th generation Intel Core processors and Intel B85, H87 and Z87 chipsets. These motherboards, namely GAB85M-D3H, GA-H87M-D3H and GA-Z87M-D3H, come with a wide range of new technologies, which include industry-leading digital power delivery, advanced network and device charging, gold plated hardware, new designed UEFI DualBIOS, Gigabyte App Center and of course, attractive looks. Gigabyte DualBIOS, is an exclusive technology from Gigabyte that protects the BIOS, which is perhaps your PC’s most crucial component. In other words, Gigabyte DualBIOS means that your motherboard has both a ‘Main BIOS’ and a ‘Backup BIOS’, protecting you from BIOS failure due to virus attack, hardware malfunction, improper OC settings or power failure during the update process. Moreover, GA-B85M-D3H, GAH87M-D3H as well as GA-Z87MD3H feature the Gigabyte Ultra Durable 4 Plus technology that debuted on Gigabyte 8 Series motherboards. This technology comprises a range of features and component choices that provide record-breaking performance, cool and efficient operation, and extended motherboard lifespan. All Gigabyte motherboards use All Solid Caps (Capacitors) and Low RDS(on) MOSFETs which are rated to work at higher temperatures.

Asus announces GTX 750 Ti and GTX 750 Graphics Cards Asus has announced GTX 750 Ti and GTX 750, two new high-value 3D-gaming graphics cards equipped respectively with the powerful GeForce GTX 750 Ti and GTX 750 graphics-processing units and overclocked for performance that’s up to 52MHz faster than reference. The new GTX 750 Ti and GTX 750 cards

benefit from many exclusive Asus technologies and tools including dust-proof fans for improved card lifespan and Super Alloy Power components for stability. Both GTX 750 Ti and GTX 750 benefit from a unique fan design and layout that dissipates heat efficiently while offering effective resistance to the intake of dust and other particulates.

AXIS P5415-E PTZ Dome Network Camera AXIS P5415-E PTZ Dome Network Camera is outdoor-ready, wall-mounted pan/tilt/zoom camera, aesthetically designed to blend in with a building. The attractively priced HDTV 1080p PTZ dome with 18x optical zoom also has a direct drive pan/tilt system for unsurpassed mechanical endurance. The camera is ideal for use in city and perimeter surveillance, parking houses and school yards. AXIS P5415-E is a reliable, low-maintenance PTZ camera. The camera is directly attached to the drive shaft of two motors—one for panning and another for tilting the camera. The AXIS P5415-E Dome Network Camera is INR 179910, excluding taxes.

Five NAS units of Thecus are now VMware 5.5 Certified Apical has announced that Network attached storage expert Thecus has VMware ESXi 5.5 certification for five of its newest enterprise NAS units: N8810U-G, N7710-G, N8900, N12000PRO, and N16000PRO. Thecus NAS gets the added virtual computing features like easier and more powerful snapshots and cloning, team functionality for simpler handling of multiple virtual machines, improved networking perfor-

mance and support for even more host and guest operating systems with the VMware 5.5 certification. Thecus NAS systems offer compatibility with the latest virtualization technologies, including VAAI, and full VMware 5.5 support.

01/APRIL/ 2014

PRODUCT EXPLORER

D-Link expands its Structured Cabling Product Portfolio with Network Enclosure D-Link has introduced an extensive range of Networking enclosures that aims to address the growing demand of enterprises. Designed as per international standards, DLink enclosures are built to ensure efficient & safe holding of networking equipment’s.

Also with a legacy of over 27 years of networking excellence, brand D-Link stands for highest quality assurance. With its compact design, D-Link networking enclosures aim to meet the challenges of enterprises in reducing clutter.

CA-WTR150 Wireless N Travel Router

CA-HWS HD Wi-Fi Streamer

Cadyce HD Wi-Fi Streamer CAHWS, allows you to stream your favorite movies, music, photos and presentations from Computer, iPad, Smartphone or Tablet PC to your TV. FEATURES • Compliant with DLNA • Supports HD Video Streaming, Remote Desktop and Picture projection • Full HD 1080p resolution • Supports Wi-Fi, Ethernet to connect PC with HD Wi-Fi Streamer • Remote desktop control software for easy to access your media content • Supports HDMI or VGA display output with audio • It can connect Computing Devices such as Desktop PC, Tablet PC, Notebook, • iPad, Smart Phone simultaneously but projects one after another

Cadyce has introduced the CA-WTR150Mbps Wireless N Travel Router which enables you to connect computers or laptops by either wired or wireless connections to the internet, anywhere, anytime. FEATURES • Stylish and compact 3G/4G Travel Router • Ensures connectivity and business continuity with • auto Internet failover from WAN port to 3G/4G USB modem • Web based UI management and Easy Setup installation wizard • Built-in 1700mAh Li-ION battery for long lasting operation

ZOTAC and Vardhaman Technology launch Latest mini-Desktop PCs ZOTAC International and Vardhaman Technology, an exclusive distributor of ZOTAC mini-Desktop PCs has launched the most powerful mini-Desktop PCs in India. ZOTAC launched in India 5-years ago and became the number one VGA brand in 2013. ZOTAC ZBOX mini-Desktop PCs are the first mini-Desktop PCs to enter the Indian market with Intel Core i3, i5 and i7 options. “Last year was very successful for us in terms of shipments and revenue. This year we already started on a positive note with new mini-Desktop PC launches,” says

Deepak Gupta, country manager, ZOTAC India. “Vardhaman Technology is a wellestablished distributor of computing products. We are delighted with our partnership and look forward to successful endeavors.” In the coming year, ZOTAC plans to launch many more innovative products such as the ZBOX Steam Machine, Epic Gaming Series and ZBOX Sphere.

01/APRIL/ 2014

PRODUCTS EXPLORER

Citrix launches New XenMobile Solution

Citrix has announced new security and feature enhancements to the Citrix XenMobile solution. The new release empowers organizations in highly regulated industries, such as government agencies, to embrace device choice, improve productivity with quick access to more apps, and provide support for Microsoft Lync online meetings and other communication environments, without sacrificing security, control and most importantly, user experience. Citrix also enables enterprises and government agencies that are planning to phase out BlackBerry devices to transition smoothly, knowing their data and existing apps are secure, integrated and supported.

Abacus Peripherals launches Zion Low Voltage RAM

ABACUS PERIPHERALS has announced the launch of ZION Low Voltage RAM. Specially designed for providing high performance and highly energyefficient memory solutions, Zion Low Voltage Memory solutions combine maximum stability with low heat dissipation which ultimately leads to lower Power expenditure for home as well as enterprise users.With years of experience in memory products, ZION brings you complete range of Low Voltage Memory Modules with low 1.35 volt compatible with Desktops, Laptops and Ultra books as we as server cloud clusters. ZIONâ&#x20AC;&#x2122;s new Low Voltage Memory Modules will give you high grade performance with significantly lower Voltage consumption!

Amkette launches TruView webcam Amkette has launched its latest Truview HD webcam. The webcam is an ideal solution for business as well as personal needs and feature some of the best in class features which make them an ideal companion for all your video communication. The webcam features some state of the art features like the Optilite technology for automatic low light correction. This feature

enables the users to communicate seamlessly even in bad lighting conditions. This feature makes the product an ideal choice for consumers on the go. The webcam has the Ino HD lens which delivers Hi-definition picture quality with in-depth levels of details. The webcam comes with two years warranty and retails at Rs. 1595/-.

iBall Vogue 2.8-D6 mobile

iBall has launched the slim and very smart Vogue 2.8-D6 in its designer series of phones. The phone is all set to entice you with its numerous multimedia features promising unlimited entertainment even while on the go.Even in this age of smartphones, this phone will appeal all those who are looking at a bar/feature phone for their preference or needs. To begin with, it is skillfully crafted in a sleek and slim design that perfectly fits into your palms and very easily slips into your pockets. It comes with a 2.8 inch WQVGA slim tall display as differentiator as compared to standard 2.8â&#x20AC;? display . It is built-in with java support enabling download of games and apps. The slim designed Vogue 2.8-D6 is priced at Rs. 1,799 only/-.

Kingston SDHC/SDXC UHS-I Speed Class 3 (U3) Flash card Kingston launched its fastest and best quality SDHC/SDXC UHS-I Speed Class 3 (U3) Flash card in India, which allows professionals to capture video in 4K and other Ultra-HD resolutions. It is available in 16GB, 32GB, and 64GB capacities with speeds of up to 90MB/s read and 80MB/s write. It is compatible with all SDHC and SDXC host devices. The new card supports users to capture cinema quality Full HD (1080p), Ultra HD (2160p), 3D, and 4K2K videos on high-performance cameras such as Digital Single Lens Reflex (D-SLR), Digital Single Lens Mirrorless (D- SLM), camcorders and video cameras. Additionally, it can

also be used to capture high-density photographs in burst or continuous capture mode, television recording, and live broadcasts. The SDHC/ SDXC UHSI Speed Class 3 is backed by a Lifetime warranty and free technical support.

01/APRIL/ 2014

PRODUCT EXPLORER

Asus announces R7 265 DirectCU II Graphics Card Asus has announced R7 265 DirectCU II, a new graphics card powered by the latest AMD Radeon R7 265 graphics-processing unit (GPU). R7 265 DirectCU II includes many innovative and exclusive Asus technologies and tools including DirectCU II for 20%-cooler and three- times (3X) quieter gaming performance, Super Alloy Power components for vastly improved longevity and GPU Tweak, an easy-to-use software tool that allows users to squeeze more performance out of the GPU. R7 265 DirectCU II is constructed using Asus-exclusive Super Alloy Power components. The new Asus R7 265 DirectCU II card has another unique advantage â&#x20AC;&#x201D;

GPU Tweak. The Asus R7265-DC2-2GD5 is priced at Rs. 14,500/- (excluding taxes).

Portronics five Port USB Charging Station Netgear launches Trek, a Multipurpose Wi-Fi Travel Router

Netgear has announced the launch of Netgear Trek N300 Travel Router and Range Extender (PR2000), which enables instant access to any public Internet connection while providing security with firewall protection for public hotspots. With Trek, you need not to pay multiple access fees for each device at hotels and cafes, just turn a wired Internet connection into a secure wi-fi hotspot. This compact, palm-sized device can be used as a router, range extender, access point or bridge to keep you connected wherever you trek. With a powerful fold-out external antenna, users can enjoy increased range whether they use Trek on-the-go or at home. Trek also boosts public wi-fi signal strength for improved connection reliability. Trek can be directly plugged into a wall power socket, or can be powered through USB port of the laptop/ computer through a micro USB cable.

Portronics has introduced the 5 Port USB Charging Station. The Portronics 5 Port USB Charging Station is the perfect solution to instantly add high speed 5 USB charging ports to any standard AC outlet without having to solely depend on your computer. The 5 Port USB Charging Station gives a single platform to charge up to five devices simultaneously with a single cable connect to any standard AC output at great speed. 5Port USB Charging Station is available in black at Rs 1,999 across India.

ADATA releases SSD Toolbox Software ADATA Technology has announced the release of its proprietary software for monitoring the status and maintaining the performance of ADATA solid state drives (SSDs). The new software, named ADATA SSD Toolbox, will enable users to quickly and conveniently configure, optimize, and monitor the overall health of their SSDs. ADATA SSD Toolbox allows for the monitoring of drive health and remaining life through Self-Monitoring, Analysis and Reporting Technology (S.M.A.R.T.) attributes. It also lets the user keep track of the current operating temperature, capacity, and total space used. The drive utilities include SSD security erase, which wipes all data

from the drive and restores the drive to its factory default, firmware update, and SSD Toolbox update. The wide range of functionality built into the software is expected to provide users of ADATA SSDs with the informational, management, and diagnostic tools needed to ensure that SSDs maintain their performance advantages for years to come.

01/APRIL/ 2014

SCHEMES & PROMOTIONS

VMC Technologies launches channel partner program

K7 engages channel partners in Dubai

K7 Computing recently strengthened engagement with its India-based channel partners through an exciting out-station travel scheme to the city of Dubai. K7 had launched this innovative offer wherein its India-based channel partners could win a free trip for 3 nights / 4 days to one of the most sought after holiday destinations in the world. The selection criterion was based on the stipulated volume of business generated over a specific period of time. The winning partners, in batches, were then treated to four days of non-stop fun and excitement between 2nd February and 5th February 2013. From luxurious cruise ship tours and desert safaris to thrilling off-road dune drives and Arabian-themed parties, the entire trip was a roller-coaster of a ride for everyone involved. Speaking about the trip, Mr. Premkumar Rajasingh from Corel Computers said, “I’ve been a regular channel partner for K7 products and it’s not just good business for me to work closely with them but I also get to have a great time at amazing places. The trip to Dubai was spectacular as I got to see many special places with an exciting bunch of people” Bepin Roy - Vice President, Consumer Business of K7 Computing, said, “It gave us great pride to see the overwhelming responses from our channel partners for this travel holiday scheme. Our partners are key players in the success stories of our organization and we look forward to many more schemes in the future”.

VMC Technologies has announced the launch of its channel partner program. The multi-level channel program is designed to help market the company’s state-of-art cloud telephony offerings, sold under the brand name MCube, across the country. Headquartered in Bangalore the company, since its launch a year ago, has over 1000 customers just from Delhi and Bangalore where it selectively launched some of its services. MCube is a full featured cloud telephony solution that enables organizations to greet, route and track all incoming calls 24x7 to exercise complete control over their customer interactions. The state-of-art solution, in addition to providing an automated busi-

ness telephony solution, offers a number of business applications that run on the telephony platform including Lead Management, Campaign ROI, Support Management and Telephony aided research. Completely customizable, MCube APIs are also available to ISVs for integration into any web/mobile application. The company, in addition to extending exciting sales margins, offers partner friendly benefits like media exposure, market development assistance, sales training, access to add on solutions, sales and technical assistance and distribution of leads. For more details on the partner program and to sign up visit http://www.mcube.com/ mcubepartner.php

Unistal's Protegent 360 Thailand Scheme

Unistal Systems has launched a New AVATAR of Protegent 3605User/5 Keys/5 CD's with a Bumper Scheme of Free Fun Trip to Thailand for its partners. Cool Summer Offer provides dual benefit of Buy 2 & Get 2 Free Scheme and on purchase of 50 Boxes the partner will enjoy a Free Fun Trip to Thailand. This Scheme is applicable only on Protegent 360-5 User/5 Keys/5 CD's Pack. This scheme is valid from 15th January 2014 to 31st March 2014 and is valid for the purchases billed out from Unistal' authorized distributors. This scheme is valid PAN India. However, above scheme cannot be merged or clubbed with any other scheme that may be running at that time. No sales return is allowed against material purchased during the scheme period. Separate keys can be activated separately and will be valid accordingly. Unistal reserves all rights of execution, alternation and will entertain all the scheme claims directly.

eScan Jai Ho channel scheme eScan has announced a special scheme ‘Jai Ho Offers’ for its esteemed channel partners. This exclusive scheme is valid on the purchase of eScan with Cloud Security (SOHO) from February 1, 2014 to April 30, 2014. eScan channel partners pan India can participate in the scheme and earns attractive rewards. eScan’s ‘Jai Ho Offer’ is a lucrative scheme designed with an aim to maximize their business as well as help earn attractive rewards and increase profitability for the channel partners. The scheme is valid for the purchases billed out from eScan authorized partners only.

Partners need to register online on or before March 30, 2014 to become eligible for participating in the scheme. Mr. Anil Gupta, AVP - India Sales, eScan said, “Our ‘Jai Ho’ scheme will definitely interest our partners and they will yield great rewards. eScan with Cloud Security for SOHO is getting good acceptance across different markets and schemes are just another way to thank our partners for taking eScan to the next level.”

01/APRIL/ 2014

RNI No.2003\14367 Registered No: KL/CT/155/2014-16 Publication Date: 01/04/2014 Postal Date: 1st and 2nd of every month.

01/APRIL/ 2014