Infofriend english december 2013 by Info Friend

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Rashi CBF IX, all set to ROPE in partners Publisher & Managing Editor Betson Mathai Chief Editor Shajan Ponnamattom Editor Anjana Rajendran Sub Editor Amritha S.M. Advertisement Shobana Ranjan: 9037077299, 9946662655 0495-4040906, 2366575 infofriendadvt@gmail.com E-mail Editorial infofriendenglish@gmail.com Layout & Design Jeeja N.K., Shadow Solutions Printing Geethanjali Offset Prints, Calicut. Head Office Infofriend, 2nd Floor, Jose Building, Wayanad Road, East Nadakkavu, Nadakkavu. P.O., Kozhikode - 673 011. Kerala, S. India. Tel : 0495 -2366575, 4040906 www.infofriend.com

Printed and published by Betson Mathai, Owned by Infofriend Publications, 2nd Floor, Jose building, East Nadakkavu, Kozhikode - 673 011. Kerala, S. India. Printed at Geethanjali Offset Prints, Kozhikode. Place of Publication at Kozhikode and Editor Shajan J.

The much awaited, most anticipated, ninth edition of Rashi CBF is all set to kick start from Srinagar on 18th Nov 2013. ‘Channel Business Forum’ popularly known as CBF is one of the largest & oldest event in the IT industry. This year CBF will be held in 30 towns with population between 1 lac to 5 Lac. Previous year theme of Win IT won hearts of partners, so this time Rashi decided to be more innovative and focus on the four most important qualities of a business i.e. R- Relationships, O-Opportunity, P-Profitability and E- Ethics. All these 4 characteristics bonded together in a secure ROPE which ensures a higher ROI for partners. To achieve ROPE, Rashi team will be aptly showcasing ECS, Intel, SanDisk, Lenovo, Norton to channel partners across 30 Towns of India. Relationship – Rashi believes in keeping relationships intact which is the sole reason for the 25 years of mutual growth for the partners. In fact the recently GFK survey highlighted Rashi as the most channel friendly company.

Intelliverse Telecom to organize Channel Partner Meet in Chennai Intelliverse Telecom has announced that the company would organize its first Channel Partner meet at Chennai on Nov 16, 2013. The Channel Partner Program is aimed at creating a distribution channel, providing partners with unprecedented opportunity, Intelliverse offers in the enterprise communications space; combined with the need to deliver innovative communications solution to maximize growth and return on investments (ROI) by extending their capabilities to cur-

rent and new markets. More than 60 partners are expected to attend the meet. The event would showcase live demo of Intelliverse Cloud Telephony offerings and AVer’s Video Conferencing solution. The partners will receive hands-on updates on customer engagement, best practices and other pre-sales techniques.

Opportunity – Rashi has continuously strived to bring out the Best product lines especially from vendors like ECS, Intel, Lenovo, Norton, SanDisk and others. Profitability – Business means profitability and we have always strived to consistent ROI for our partners. Ethics – Full filling our commitments is one of our core values of business. Mr. Rajesh Goenka, VP- Sales and Marketing, Rashi Peripherals commented by saying “Rashi Peripherals will not use the traditional mode of presentation but use the concept of our Child Hood game of Snakes & Ladder – ROPE. The concept will be used to educate partners on benefits of Rashi ROPE in manner never seen before.”

Strontium hosts Channel Conference Strontium Technology hosted its Channel Partner Conference on 25th October 2013 at The Oberoi Hotel, New Delhi. Strontium is a Singapore based Flash Storage and PC memory manufacturer. The conference was focused on changes in memory industry and how “Following the merger of Elpida Memory into Micron Technology and the exit of Tier 2 Taiwan manufacturers, the memory chip industry is moving to Oligopoly which means lower volatility in future,” Vivian Singh, President and CEO, Strontium Technology, said at

the event. Strontium showcased its products and technologies during the conference besides presenting its roadmap for the year 2014.Strontium also participated in Gitex Technology show in Dubai from 20th to 24th October 2013 to expand product reach into Africa, CIS and GCC.

For Advertisement in Infofriend English & Malayalam Magazines Please contact: Shobana Ranjan: 9037077299, 9946662655, 0495-4040906, 2366575 E-mail: infofriendadvt@gmail.com

01/DECEMBER/ 2013

NATIONAL UPDATES

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Konica Minolta expands its reach to South India

Konica Minolta Business Solutions recently took one more step towards their goal of expanding their reach throughout India by entering into one more territory in South India. They have roped in Square Network Solutions Pvt. Ltd. as their business partner in Vellore, Tamil Nadu. Konica Minolta launched their A4 printer range here in partnership with Square Network Solutions Pvt. Ltd. in an event in Hotel Great Regency Sameera on October 11, 2013. This new range of printers has been launched under pagepro, magicolor & bizhub series. Konica Minolta pagepro is basically mono printer series with one single & two multi-function printers. “Konica Minolta India did remarkably well last year and we aim to reach a growth rate of 30 percent this year. Therefore, we are slowly but steadily penetrating PAN India. We have recently partnered with distributors in Jalandhar, Kochi, Gurgaon and Bangalore in this regard. We would like to take our products into the interior parts of the country to be able to provide printing solutions to a wider customer base. Our esteemed partners will help us realize this dream.” said Mr. Tadahiko Sumitani, Managing Director, Konica Minolta Business Solutions India Pvt. Ltd. The USP of Konica Minolta’s newly launched range is the remarkably high image quality and consistent results through the entire print run. These models featuring compact size and high reliability easily integrate into any small office or home setting. Square Network Solutions Pvt. Ltd. will cater to cities like Chennai, Pondicherry, Vellore, Caddalur, Dharmapuri and Krishnakiri for Konica Minolta A4 product range.

Seagate announces new Executive appointments Seagate Technology has announced two strategic executive appointments to further Seagate’s effectiveness in delivering its core product technology portfolio, customer engagement and operational excellence. Dave Mosley, who most recently served as Executive Vice President of Operations and R&D, has been named President, Operations and Technology, responsible for Seagate’s global hard drive, heads and

media manufacturing operations, as well as global research and development. Rocky Pimentel, who most recently served as Executive Vice President and Chief Sales and Marketing Officer, has been named President, Global Markets and Customers, responsible for Seagate’s global customer engagement, sales, sales operations, product line management, marketing and retail activities.

Netgear to Strengthen its Presence in India Netgear is planning to expand its all India presence by getting into five state capitals and five major cities. World leader in products for home segments, Netgear has been continuously expanding its business in India. As a part of their expansion plan, they propose to reach out to 10 new locations in India including state capitals like Lucknow, Chandigarh, Bhopal, Raipur, Patna, and important cities like Guwahati, Vijayawada, Cochin, Pune , Nagpur. Out of the proposed 10 cities in which Netgear plans to expand, some already have Netgear’s retail presence. While for other cities Netgear is in the process of roping in new partners and dealers.

Kaspersky Lab appoints VR Infotech as National Distributor Kaspersky Lab has announced the appointment of VR Infotech as its National Distributor for Kaspersky Antivirus 2014 and Kaspersky Pure 3.0 Total Security retail products distribution in India. VR Infotech has a strong channel network that spread across the country and with their expertise in channel business, VR Infotech team will work closely together with Kaspersky Lab team and hopes to strengthen the market share of Kaspersky

Lab in the consumer segment. As distributor for Kaspersky Antivirus 2014 and Pure 3.0 Total Security, VR Infotech is responsible for technical support, marketing and sales; offering end to end support to partners and customers on behalf of Kaspersky Lab.

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NATIONAL UPDATES

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Edimax appoints Pinaki Samiron Dhara as New Country Manager- IT Sales

Rashi launches the much awaited 6 th edition of SI scheme

Based on continuous demand from System Integrators and success achieved in the first 5 programs, Rashi has announced SI-6. The focus is on System Integrators and the partner has an opportunity to get almost all the products from the same source. Commenting on this Ramesh Narag, Channel partner from UP says “I have achieved significant wins in each of the first 5 Si programs. I am will do my best to maximize in SI-6 too. This way I have already won almost 100 gms of Silver which is an indirect profit for a small SI like me.” The scheme is simple just purchase ASUS/ECS Motherboard, Intel CPU and Toshiba HDD (Compulsory) and One of Adata RAM, Asus Graphic Card, Logitech Keyboard or Notron Antivirus and win a Silver coin. SI 6 has generated a great response which has led to more than 2000 system integrators being a part of this scheme. Rashi Peripherals has always been keen on working for the betterment of the system integrators and this scheme is the best deal offered which includes all the major brands thus assuring perfect quality and high performance. Mr. Rajesh Goenka, VP- Sales & Marketing, Rashi Peripherals says “We are happy to include all the system integrators in our celebrations especially with the tremendous response we have received from the past five SI Schemes. We want to include as many system integrators as possible to profit from through this scheme.”

Edimax Technology has announced the appointment of Mr Pinaki Samiron Dhara to the role of Country Manager-IT Channels,effective immediately. Mr Pinaki would be responsible for all the channel sales across India. Pinaki will be based in Mumbai, and will report to Mr Eric Yang- Director Sales. In his new role,he will be responsible for leading the sales team of Edimax in India. Forming a robust sales team across the region, streamlining the current channel and upgrading them in terms of increasing revenue growth, value addition, designing channel policy and closely working with the service team so ensure best of the services to the channel partners as well as the customers will be part of his job profile.

Mr Eric Yang, Director-Sales at Edimax Technology said, “We are extremely happy to appoint Mr Pinaki Samiron Dhara as our new Country Manager-IT channels. In his new role he will be responsible for designing channel policy which will help Edimax find more value addition from the channels and faster turnaround time in new product launch across the various verticals.”

Intelliverse Telecom ties up with AVer as its National Distributor Intelliverse Telecom, a cloud-based hosted communications provider for enterprises, announced the signing of a Distribution Agreement with AVer Information Inc. a major global provider of education solutions, security surveillance solutions and video conferencing solutions. Under the agreement, Intelliverse has become the National Distributor, and will provide system-service-application support in India for AVer video conferencing. Following this distribution agreement, Intelliverse will be introducing AVer range of High Definition (HD) Video Conferencing solutions to its channel partners, SIs and enterprise customers across all industry verticals.

Asus launches its 1st Exclusive Store in Thanjavur Asus India has announced the launch of its first exclusive store in Thanjavur, Tamil Nadu. The new outlet will feature the brand’s entire range of Ultrabooks, Notebooks, Netbooks, Tablets and Phablets that are available in India. The retail store Kitez Store, is located at 492, Kurinji Street, New Housing Unit (Opp. to SBI), Thanjavur. The store was inaugurated by Mr.R.Vaithiyalingam, State Minister for Housing & Rural development and M.L.A Mr. M. Rengasamy. The new store will have the company’s entire range of Entertainment, Classic, Versatile and Elite series of products. End us-

ers can look forward to the latest Gaming notebook G74SX and experience the thrill of 3D vision. Product range also includes the Eee Pad Transformer.

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NATIONAL UPDATES

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Rashi HP Champions rejoice in Malaysia

K7 Computing excites their channel partners with a free trip to China

K7 Computing, the leading information security solutions company, ran an exciting offer for all channel partners for the quarter AMJ ‘13. The offer was thrown open to channel partners who does K7 Business, wherein all that the Partners had to do was to purchase stipulated business value for the period April ’13 – June ‘13 Visit to the People Square, Jade Buddha temple, experience the speed train to Beijing, discovering new places and a visit to one of the seven Wonders of the World, The Great Wall of China. These were the luxuries that the channel partners indulged on, over a 4 nights and 5 days stay between October 24 to 29, at Shanghai & Beijing Speaking about the trip Mr. Prem from Corel Computers, Tirunelveli said, “We have been associated with K7 computing for over four years, good product with good margins, we always participate with any trade scheme operated by K7 Computing because of the extra care and commitment taken towards partner. We had a great wonderful 5 days experience here and look forward to many more like this. " Bepin Roy – Vice President, Consumer Business of K7 Computing said, "We are extremely overwhelmed by the response given by our channel partners for all our trade schemes rolled out before and one such scheme is our Trip to China. K7 is always known as trend setter in sales and marketing initiatives in Indian AV industry including K7 Virus Hunters loyalty program, Service Engineers Training Program and attractive sales incentive schemes for the channel partner community.

Rashi organized the much awaited tour to Malaysia for Champions managing HP. This tour was specially organized for 28 champions as mark of appreciation for the Champions who have worked on the field and achieved the HP revenue target in the stipulated time. This trip was a very good way of interaction between Rashi Peripherals, HP and the Champions. This explicit 3 day/ 4 night tour included visiting the famous Genting Amusement Park which was a very new experience for many champions. This whole day trip was dedicated to explore every nook and corner of the island with enjoyment to the fullest. The Champions from all over the

country could unite as a team and have casual interaction with everyone while they visited the local markets and places which were thoroughly enjoyed. The champions were heavily motivated and were ready to face future challenges in the market to win such annual prizes.

India Gets Better, Faster Antivirus with Bitdefender’s New Line

Bitdefender has launched an even faster, more precise new line of products that form-fits to each computer for top speed, clads private data in iron protection and makes the internet a simpler, safer place for users. The line that breaks new ground with Bitdefender Photon, a new technology which tailor-fits to each user’s computer for fast scanning, is now released on the Indian market, where Bitdefender’s reliable partner Venktron Digital System will distribute the complete range of products.Bitdefender innovation also introduces a quicker boot time, smooth interaction with apps, the same award-winning detection rate, and the New Wallet, which allows quick access to crucial data while keeping it safe.

Smartphone becomes powerful PC peripheral ROCCAT’s highly acclaimed Power-Grid app is now available to the public for free download as the software reaches its open beta phase. The game-changing software consists of a smartphone app, which runs on iOS and Android devices, and accompanying host software, which runs on Windows. This technology is used to turn the smartphone into a sophisticated, fully customizable remote control for the PC, extending the environment of the gamer onto their smartphone. Power-Grid features countless preset Grids and Controls that offer functionality ranging from adjusting Windows settings to executing in-game macro sequences in popular games such as StarCraft II and League of Legends. The software also

provides gamers with the ability to create their own extensively configurable Grids and Controls, allowing them to cater to their own specific needs and desires. The new Power-Grid website – launched simultaneously – provides a database for those searching for additional Grids and Controls.

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PRODUCT EXPLORER

Fortinet FortiGate-3700D

Fortinet has announced a new high performance, compact network firewall appliance for enterprise data centers, large service providers, cloud providers and carriers. The new FortiGate-3700D, which includes four 40 GbE (QSFP+) and 28 10GbE (SFP+) ports, is able to achieve up to 160 Gigabits per second (Gbps) firewall throughput. Using Fortinet’s new custom NP6 ASIC, the FortiGate-3700D is able to deliver bestin-class performance, low latency and IPv4 to IPv6 performance parity. The new FortiGate-3700D leverages FortiOS 5, the industry’s most advanced network security operating system. FortiOS is a security-hardened, purpose-built operating system that is the foundation of all FortiGate network security platforms. It can be used across large or small enterprise infrastructures and multiple security application personalities. FortiOS 5 allows for flexible deployment models within the data center such as core firewall, which provides very high performance firewall with ultra low latency or edge firewall, which can be used to serve internal or external communities with varying trust levels using different firewall personalities, including firewall + VPN, firewall + IPS, NGFW, advanced threat protection and more. The FortiGate-3700D features the latest FortiASIC NP6 processor, which has been designed in-house by Fortinet’s network ASIC experts. The Network Processor ASIC delivers huge performance benefits over a traditional CPU plus software approach. This enables FortiGate high performance network security appliances to have a smaller footprint and consume less power but still deliver the highest throughput numbers at a very low price.The FortiASIC Network Processor allows FortiGate appliances to deliver comparable IPv6 and IPv4 throughput and translation, eliminating the performance bottleneck other security vendors cause.

DOMO launches Biker Styled 3D Glasses DOMO has announced its first set of biker styled 3D glasses - nHance CM230B and nHance CM610P models. Both the models are designed to provide better comfort levels than the traditional 3D glasses, better clarity and aggressively priced to suit the purchasing power of diverse customers. The DOMO nHance CM610P 3D glasses are biker styled designed with splendid looks. This design gives users the maxi-

mum viewing area with least light leakage. flexi-frames, washable and reusable. It provides better comfort to deliver an exact fit.It is constructed with high quality hinged plastic frames.The DOMO nHance CM230B is the entry level 3D glass to enjoy 3D motion movies and games. DOMO nHance CM610P comes with an MRP of Rs. 290/- and nHance CM230B comes with an MRP of Rs. 150/- .

iBall Vibro Bluetooth headset

iBall has introduced yet another sporty and stylish neck band design Bluetooth headset with Mic ‘iBall Vibro’. Now enjoy your favourite movies, TV shows, music and more from mobile phones, tablet PCs and laptops. It is with built-in MIC to talk and make calls. iBall Vibro, a perfect pair of sound and style is made for the ones who defers to compromise on sound and design. It promises the users crystal clear and distortion free hi quality stereo sound giving a natural and life like sound experience while listening to music or watching videos. iBall Vibro Bluetooth back-headphone with range upto 10 meters from source device is priced at MRP of Rs. 1,699/-.

Genius QR Code Scanner Cam Mouse Inspan Infotech has launched an innovative mouse that also functions as a camera - Cam Mouse from Genius. Cam Mouse can seamlessly switch between mouse and camera modes in a split second - simply slide open the lens cover and snap away. Cam Mouse provides photo-editing tools and scans QR codes. The Cam Mouse combines a 1200DPI mouse with a 2.0M pixel camera, bringing the best of both worlds. The Cam Mouse is as easy to use as a small hand-held camera. KEY FEATURES • Innovative mouse that also functions as a camera • 1200 dpi BlueEye technology works on almost any surface

Cam Mouse comes with a MRP of Rs. 2,490/-.

INTERVIEW

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TP-LINK

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set to widen market reach

Infofriend spoke with Mr.Jason Xu, Director, TP-LINK India on their market presence and future plans in India. How would you evaluate TP-LINK’s global performance in recent years? What’s it like in India? Headquartered in Shenzhen, TPLINK is a global provider of networking products and the World’s No.1 provider of WLAN products. Founded in 1996, we are committed to intensive R & D, efficient production and strict quality management, aiming to provide high performance, high quality and high value SOHO networking products to global end users. After nearly 7 years’ penetration into the international market, we have made our way to the largest supplier of networking products in Germany, the UK and many other countries. Meanwhile, TP-LINK has established 29 overseas offices around the globe, spreading our business to over 120 countries and regions. We now cooperate with more than 400 distributors worldwide with annual sales volume of over 100 million units. According to IDC, in Q1 2013 TP-LINK maintained our dominance in the global WLAN market by unit shipments with a market share of 42.6%, for the 13th continuous quarter. As a big nation and a large market where we see rapid growth, India

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INTERVIEW occupies an important position in TPLINK’s global strategy. We established our India subsidiary in 2010, focusing on the supply of high quality, high value and reliable networking products to the end-users. While we began from zero, we are growing very fast. We look forward to an increase of 80% by the end of this year, which is very inspiring. This rapid growth would not be possible without the support of all of our business partners and end-users. Without their support and trust, we couldn’t have achieved such impressive success. TP-LINK has managed to mark ist presence in the global arena. What are the reasons behind this? TP-LINK’s remarkable global presence is a result of several aspects of what drives our company. I think this can be concluded as follows:

A.Professional Research and Development

Being in the IT industry, TP-LINK is heavily focused on new technology and product development. The company has a significant number of Intellectual Properties. We believe good product begins with great design. We have many engineers that have been focused solely on networking product development for over 10 years. Those engineers cooperate closely with chipset providers, developing new technology simultaneously, thus ensuring new products’ prompt delivery to the market.

B.High Class Supplier

We believe that just as “Good bread comes from good flour”, TP-LINK cooperates with the world’s best suppliers, such as Qualcomm and Broadcom in the US, in new technology and new product development. TP-LINK also maintains strict standards of its material suppliers to ensure consistently high product quality. Benefiting from this, TP-LINK’s products have gained acceptance and loyalty from global end-users. TP-LINK is also Qualcomm’s largest Wi-Fi chipset customer.

C. Powerful Manufacturing Ability

With the largest and most professional factory in the networking industry, TP-LINK is one of the few networking companies that insist on manufacturing our products independently. The company’s new manufacturing campus is almost the size of 40 football fields. Through clustered production control and efficient management, we can control every detail of a product’s

quality, cost and delivery time.

D.Continuing Product Improvements

TP-LINK cooperates with top US and European design firms to create new product packaging and product Industrial Design. By cooperating with world class material and craft technology companies, we aim to enhance our products’ substance. TPLINK also continues to focus on end user feedback and interact with end users to improve the user experience.

E. Experienced Sales and Marketing Team

By coordinating global and local market experience, TP-LINK’s sales and marketing team is able to provide effective marketing and sales strategies ensuring execution and effectiveness, getting more great networking products into the hands of end-users around the world. What are the major challenges in increasing sales and how are you addressing these challenges? The Indian market shows great potential, as well as challenges. For example, the depreciation of the Rupee is being used as an opportunity by local Indian export-oriented enterprises, while to us who focus on importing; this is quite a big challenge. To ensure the stability of our MSRP, we have taken several of measures to reduce our operation and logistic costs, meanwhile we flattened our channel and reduced the cost of sales, which has led us through the shock. Secondly, India has a vast territory and a large population, which has been an obstacle for us to promote the Flattening Strategy. We made an effort to improve our coverage in the channel. At present we have already established cooperative relationships with over 60 regional distributors in all major cities. However, there are also a lot of vacant regions in B and C class cities remaining to be developed. TP-LINK has always been striving to provide our end users with a high quality product experience, and have achieved remarkable success in that. That said, there have been certain circumstances wherein our products have not lived up to our own standards and the demands of our customers. We recently received some feedback on our TD-W8951ND product. As soon as we were informed about this situation, we arranged very strict tests based on the real application environment in our laboratory. The outcome was as follows: the

chips in some of the products that came from a certain shipment are over-sensitive. They may work abnormally under some circumstances and this affects the user experience. After our communication with the chipset supplier, they have improved their production process. The chips in the new shipments no longer have this problem. For defective products that are still circulating in the Indian market, TP-LINK offers a free replacement warranty. To our users: if you are faced with this problem, please contact us by 1800 2094 168. Our engineers will offer you fast and reliable replacement service. TP-LINK is a worldwide brand with independent research and development capabilities. Thanks to our close partnership with upstream suppliers, we have the ability to react promptly and solve problems with high efficiency. Please elaborate on your market strategy in India? What are your future plans? India is an emerging market with high potential, to which TP-LINK holds very high expectations. In the aspect of marketing, with reference to advanced experience from some mature markets such as USA and UK, and also the understanding of the Indian culture by our local team, we are able to deploy scientific and detailed marketing strategies. With regard to our products, we won’t change our attitude of serving customers with high quality yet affordable products and friendly user experiences. From a channel perspective, we aim to build win-win relationships and create value for our partners. We have achieved very good results through a series of effective measures. In the future we will go on with our strategy and carry it out thoroughly. What efforts has TP-LINK made for branding? What’s your plan in the near future? Branding is one of the major missions of our Indian subsidiary. Based on the information we have gathered about the Indian market and experience from Europe and America, we have made several plans elaborately and carried them out. We cooperate with online retailers for promotions, offering end-users affordable, high quality products; we cooperate with media partners for advertising, press outreach and product testing to make ourselves known to end-users; we cooperate with business partners and introduce various activities, such as schemes and dealer meetings, to motivate the channel.

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COVERSTORY

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Mobile security market on the upsurge Cybercriminals have turned the growing popular of internet to create grave situations of espionage and threats through dangerous malware. These cyber attacks have left the networks across the segments target to their malicious threats. Large enterprises to small and Medium Enterprise (SME) have all come under these grave concerns of the security risks involved. Data Center Management and holistic networks have helped combat the security threats. In the home segment, the market has witnessed a shift in internet adoption through mobile computing products rather than the traditional PC. The increasing adoption of smartphone and tablets for internet usage has exposed the segment

towards cyber threats. These threats have increased across the world and have contributed to the need for innovative mobile security products in the market. ABI Research estimates that mobile security services will total $1.88 billion by the end of 2013, by far dominating both the mobile device and mobile application markets for threat protection. The past two years have witnessed an upsurge in the usage of tablets and smartphones. 2012 was the year of tablets and the tablet market has continued to witness the expansion in 2013. The end-customers are increasingly relying on smartphones and tablets to access social networking sites and chats making the traditional PC

redundant in their daily internet access. Another factor that has contributed to the growth of the mobile security market is the increasing adoption of enterprises across the world of Bring Your Own Device (BYOD) policy. These changes in the working environments have contributed toward increased need for mobile device management and mobile data protection. BYOD had been frowned upon due to the security risks it posed but increasingly the advantages it offers has made it a requirement in the office environment. Enterprises are increasingly BYOD in their work environment making it important to provide integrated mobile security solution in such situations. MDM functionality

01/DECEMBER/ 2013 typically includes over-the-air distribution of applications, data and configuration settings for all types of mobile devices, including mobile phones, smartphones, tablet computers, ruggedized mobile computers, mobile printers, mobile POS devices, etc. MDM can reduce support costs and business risks. The intent of MDM is to optimize the functionality and security of a mobile communications network while minimizing cost and downtime. The increasing vulnerabilities and complexities of mobile computing devices is also a challenge for the security market and its growth. BYOS and MDM not only expose the vulnerabilities towards cyber threats but the growing market for smartphones has brought in the growing security risks due to mobile apps. Android mobile phones offer apps for virtually every situation and mobile apps today have become an integral part of everyday lives making it one of the greatest concerns for security risks. There is no control over the mobile apps and the downloading of it making it susceptible to malicious malware. Be it questionable apps their users are installing at will or apps that are being developed for business reasons, there are security vulnerabilities from practically all perspectives. According to F-Secure’s latest Mobile Threat Report, the number of mobile malware threat families rose to 259 in the third quarter of the year, a 26% increase on the previous quarter. The report is based on data from the official Android Play Store and Apple App Store, third-party app markets and anonymised data from F-Secure mobile security customers. Malware targeting Google’s Android operating system makes up 97% of threats, with those targeting the Symbian operating system making up the remainder. Malware authors continue to concentrate on the Android platform, the report said, as Android holds 79.3% of the total market share in mobile phones and tablet devices.

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Bitdefender Mobile Security gives Android mobile devices total protection from viruses, loss, theft, and privacy “intruders” with. It comes with Privacy Advisor offering knowledge on how apps use your private data and treat your privacy. Bitdefender, theaward-winning provider of innovative antivirus solutions, has launched Family Pack, the one internet security solution to protect every member, and gadget, of your family from online fraud, computer viruses, cyber-bullying, phishing attacks and more. From Apple-loving Dad to Android gaming teen to PC expert Mom, Bitdefender offers total protection for and unlimited number of Macs, PCs, Android smartphones and tablets for as many as five family members with monthly or yearly payments. Bitdefender Family Pack secures your family with Bitdefender Mobile Security, Antivirus for Mac and the flagship Total Security, covering any device that any member of your family is likely to own.

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No malware has been recorded in 2013 on the BlackBerry, iOS or Windows Phone platforms. In another step in the march towards Android malware commoditisation, a new toolkit called Androrat APK binder appeared in July. The toolkit simplifies the process of inserting malicious code into legitimate Android apps, according to the report. Another trend identified in the third quarter is the increasing growth of profitmotivated threats that typically make monetary profit by sending premium-rate SMS messages from infected devices, without the user's consent. This rise could be attributed to the continued growth in large SMS-sending trojan families such as FakeInst, OpFake, PremiumSms and SmsSend, the report said. One in five mobile threats are now bots, which is a sign that complexity of Android malware is increasing, the report said. All these factors contribute to the growth of the mobile security market. The growing market for tablets and android smartphones will continue to aid the growth of the market as mobile threats proliferate. With over 8 billion smartphones and tablets shipping between now and 2017,

Fortinet FortiCarrier network security platforms include extensions to protect mobile networks from the unique threats they face, including theft of services, identity fraud, mobile spam, mobile malware, and Denial of Service (DoS) attacks. The FortiCarrier platforms improve the overall reliability of the mobile network, maintain service quality and assure customer satisfaction. FortiCarrier platforms also provide mobile network operators with an allin-one solution that they can use to deliver highly profitable add-on security services to their customers.

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financially-motivated hackers have all the incentive they need to start cranking out massive numbers of attacks targeted at the devices, and they've already begun. This, combined with concerns over government spying on mobile devices, is drawing significant interest from consumer and enterprise users looking to protect the data on their mobile devices. According to ABI, the number of unique mobile threats has grown by a whopping 261% in just two quarters. The malwares have been growing steady and are increasingly malicious exposing the vulnerabilities in the wide range of mobile applications and devices in the network. This susceptibility makes it important for organizations with BYOD policies to work out an efficient Mobile device Management solutions to prevent important data loss and financial risks posed by such threats. The mobile network operators will also have to start adopting efficient mobile security to combat these threats. According to Infonetics Research report, globally, mobile device security client software sold to enterprises and consumers totaled $320 million in 2Q13, up 9% from the previous quarter. Infonetics forecasts the mobile device security client software market to grow at a strong 26% compound annual growth rate from 2012 to 2017 worldwide. More threats are coming from SMS/MMS, and many users are experiencing attacks that utilize multiple vectors (e.g., email and over-the-top messengers) on their mobile devices. Enterprise mobile clients accounted for 51% of total mobile security client revenue in 2Q13, fueled in part by the bring-your-own-device (BYOD) trend, but is expected to fall to 44% by 2017 as consumers wake up to

01/DECEMBER/ 2013

COVERSTORY mobile security threats. Asia Pacific currently leads all regions in mobile security client revenue, followed by North America and EMEA (Europe, the Middle East and Africa), which are neck-and-neck; the Caribbean and Latin America region is a distant 4th . The enterprises have also woken up to the concerns of the risks exposed by the mobile computing devices with the adoption of BYOD in working environments. So enterprise mobility and BYOD are emerging as the top priorities and key investment areas for enterprises, which is driving the mobile-security market. The increased risk to personal and corporate data is an opportunity for the security partners as the global market for mobile security is expected to reach $14.4 billion by 2017, according to research firm Global Industry Analysts. According to the study, the global market for mobile security is expected to reach $14.4 billion by 2017. About 50 percent of the organizations in India will adopt BYOD as a strategy by 2017. Organizations adopting mobility and mobile security are experiencing 50 percent higher revenue growth than those opposing it. Mobile device management, mobile application management, data loss prevention and encryption are afew areas to focus on. According to the latest Symantec State of Mobility Survey 2013, organizations proactive in mobile adoption are experiencing nearly 50 percent higher revenue growth than those restricting mobility. All things considered, businesses perceive net positive results with mobility. Many of the organizations are opting for mobility to encourage better output in work. Hence, mobile device management, mobile application management, data loss prevention and encryption are some of the areas to focus on. This mobility of company data exposes sensitive information to a wide range of mobile devices and applications which are not adequately protected by the enterprise network security. With 72 percent of Indian businesses facing mobility incidents in the past 12 months and 37 percent facing revenue loss due to mishaps, this trend introduces significant opportunities for partners working on the mobile security market. IT administrators have to work out a security strategy to control the tools and applications in such mobile devices. The security has to be developed considering these factors

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Kaspersky Internet Security for Android delivers Kaspersky Lab’s latest mobile security technologies – including superior anti-theft protection and Android antivirus. It’s the easy-to-use, single solution that’s optimised to protect both Android smartphones and Android tablets from Internet security threats with minimal impact on the performance of your devices. Kaspersky Lab launches New Kaspersky Internet Security – Multi-Device, a new security product that provides premium protection for the world’s most commonly-used devices(PCs, Macs, and Android Devices with a Single Product). As tablet and smartphone sales continue to skyrocket around the world, these mobile devices access the same Internet as traditional computers, and therefore require advanced protection from online threats. Now, instead of purchasing several products to protect a portfolio of smart devices, Kaspersky Internet Security – Multi-Device gives users a way to secure their Internet activity across multiple computers and mobile devices, all through a single purchase. into view. The enterprises need to deploy solutions which offer a holistic security policy where the controls can be applied securely to a device- and location-agnostic network. While developing security solutions, it is necessary to develop a balance between the security and privacy demands from an organizational, as well as employee standpoint. The enterprises are deploying solutions that offer a holistic security policy, where the controls can be applied securely to a device and location agnostic network. Many organizations expect one single solution to help secure BYOD on an end to end basis which is practically not possible. BYOD needs to be looked at from different dimensions like data loss prevention, network access control, authentication system, internal intrusion prevention systems, internal firewalls, securing Wi-Fi etc. On top of all, is the internal IT policy which should be detailed and fool-proof to drive the initiative and guide effectively and prevent failure of specific tools. The vendors should also focus on designing a next generation security architecture built on top of a multi function platform with deep network integration. Due to the evolving threat landscape a new approach is required to deal with the new challenges causing security threats. The top priorities for mobile security in this growing threat scenario are antivirus, authentication and encryption. In terms of broader control over mobile devices (including but not limited to security concerns), there’s definitely traction for mobile device management (MDM), particularly in larger organizations. MDM provides an expanded level of policy enforcement. When it comes to protecting the enterprise, IT departments are looking

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beyond the basic, simple security applications, the firm found, with the demand for specialized services beginning to drive the market. In particular, ABI found that network security, managed security and professional services are set to become the biggest categories for business-to-business mobile security. Isolated and standalone security solutions will work for the individual consumer, but for organizational applications and carriers, mobile security services will take the lead. Of the key mobility trends, Gartner analysts believe that Bring your own device (BYOD) will have a far-reaching influence on the entire security industry. Analysts see changes in how security addresses BYOD leaves several opportunities for technology service providers (TSPs). As the momentum of BYOD continues, the sheer number of competing products and solutions are leaving enterprises confused about what they should be looking for, and how the products and solutions compare and differ. Enterprises must consider their exact requirements of mobile secuity, because there is no one solution for all. There is also need to consider other points of influence, such as the network or applications while providing mobile security. Bundled network security, which includes unified threat management, deep packet inspection, virtual private networks and remote device management, will become ever-more important. Increasingly, mobile security is concentrating on services for mobile device, identity and authentication management, as well as for audits, certification and consulting. The mobile security market needs to provide innovative solutions protecting sensitive information in this changing mobile environment.

01/DECEMBER/ 2013

PRODUCT EXPLORER

Brocade ICX 6450 PoE Switch Brocade has announced an addition to the company’s campus networking portfolio with the Brocade ICX 6450-C Switch, which delivers enterprise-class features in a compact form, and supports the simplification and automation provided by the Brocade HyperEdge Architecture. Executing on the company’s strategy to deliver innovation for specific customer segments, the Brocade ICX 6450-C is designed for the unique and stringent requirements of US Federal agencies and public sector organizations. The Brocade ICX 6450-C further expands

F&D Discovery H50 Professional stereo headphone

Fenda Audio, a leading player in the Music & Audio category since 2004, now rolls out another innovation in the same segment, F&D Discovery H50. Carefully designed to appeal to the style conscious and generation next, Discovery H50 comprises a finely stitched genuine leather outer headband that ensures durability of the headphones. Comfort to the consumer while listening to the soul stirring music is the foremost objective of this headphone. The adjustable inner headband covered in soft finishing puts a tick mark on this aspect. Not to forget, the soft touch ear pads add to the unruffled experience. Discovery H50 patented acoustic chamber design creates authentic and superior sound performance. This professional stereo headphone promises precision and sound detail, thanks to its double-layered ear-shells that reduces resonance and vibration. The semi-open back architecture of Discovery H50 lends the listener some impactful bass reproduction and also prevents sound leakage. Enhancing user experience and accessibility, the headphone comes with a 3mm gold plated jack which compatible with Mobile phones, iPods, MP3 players, iPads, Laptops and PCs. Fenda Audio’s Discovery H50 is priced at Rs 3990/- .

the company’s comprehensive core-toedge switch portfolio, a key factor in the recent announcement with Aruba to deliver secure integrated wired and wireless mobility solutions for enterprise and public sector customers based on open standards and Software-Defined Networking (SDN) principles. This integrated solution enables Federal agencies to deploy a secure, modern, enterprise network that is simple to maintain and responsive to the evolving needs of warfighter and civilian missions through operational efficiency and optimal total cost of ownership (TCO).

ASRock’s H61M-VS4 and Free Mouse Bundle

ASRock has introduced the special festival offer where H61M-VS4 comes with a free mouse and mouse pad exclusively for India. ASRock H61M-VS4 is undeniably a smart choice for PC builders who seek a sturdy build with tons of headers and connectors for future upgrades. A full sized PCI Express 3.0 x16 slot is supported via a 3rd gen Intel Core i5 or i7 CPU. For storage there are 4 SATA2 3.0 Gb/s connectors for connecting disk drives, and a total of 8 USB 2.0 ports, equally divided four in the front and four on the rear i/o for all of your devices.

TRENDnet Three New POE/PoE+ Networking Switches TRENDnet has launched three new range of POE /PoE+ networking switches for the Indian market. TRENDnet’s PoE technology combines power and data over ethernet cables. It facilitates the installation of devices in remote locations, without having to provide an electrical outlet near the device. PoE+ is designed to support the needs of power for outdoor access points and IP cameras. The new PoE+ standard doubles the power provided by PoE ports. PoE+ is based on the IEEE 802.11 at specification which provides up to 30 Watts of power per port. • Technical Features of PoE+ / POE Switches:

• TPE-TG44g Features: • 4 x Gigabit PoE / PoE+ ports (up to 30 Watts per PoE+ port).

• 4 x Gigabit ports. • Up to 30 W per port with 60 W total power budgets.

• 16 Gbps switching capacity.

TPE-TG44g is priced at Rs. 9,500/(MOP). TPE-S44 is priced at Rs.4,900/(MOP) .TPE-S160 is priced at Rs. 23,500/- (MOP).

INTERVIEW

01/DECEMBER/ 2013

GIGABYTE restructures channel network Sunil Grewal,

Sales Director - India, GIGABYTE Technology

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What is your channel strategy? Is it true that recently you reduced the number of channel partners? If so, what is the objective? As far as our channel strategy is concerned, we basically focus on three areas â&#x20AC;&#x201C; Channel Profitability, Product Innovation, and After-Sales Services. Also, we have been continuously expanding our T2 channel base. We have increased the number of our T2 (Value Partners) to 2,800+. Simultaneously, we have also consolidated our Premier Partner network. This is to ensure a closer working relationship with our partners. The focus is on working for a common cause of knowledge-sharing among customers and partners alike. Premier Partnersâ&#x20AC;&#x2122; consolidation gives us a great opportunity to offer better support, undertake efficient training / education, and also ensure more profitability for both our partner types - Premier and Value. In other words, working with a fewer number of committed Premium Partners, helps us offer them every support we can, to help them focus on GIGABYTE business. This ensures that they get the most possible business and profits by working with GIGABYTE, and also their commitment towards the GIGABYTE brand. This, in turn, tickles down to the T2 level, where our Value Partners also get the best deals possible from both GIGABYTE and GIGABYTE Premium Partners. How often come do you out with channel schemes and incentives? How do you keep channel partners in good humour? We ensure Channel Profitability by regularly coming out with attractive schemes under the GIGABYTE Value Partner Program (GVPP) for Value Partners; and GIGABYTE Channel Incentive Program (GCIP) for Premium Partners. The online GIGABYTE Value Partner Program (GVPP) is an ongoing scheme the incentives of which range from pen drives, and laptop bags to holiday packages and gold coins, etc., depending on individual schemes. We run the GIGABYTE Channel Incentive Program (GCIP) for Premier Partners. As per the scheme, we provide rebates as per target achievement. We treat channel partners as our extended family members. As almost all our business comes from partners, we leave no stone unturned to ensure their profitability. Channel Profitability is ensured by coming out with attractive schemes under the GI-

01/DECEMBER/ 2013

INTERVIEW GABYTE Value Partner Program (GVPP) for Value Partners; and GIGABYTE Channel Incentive Program (GCIP) for Premier Partners. Through our incentive schemes, and other plans for the channel like training programs, and SI meets, we have built a committed channel base in different regions. We conduct regular meets for SIs / Value Partners to educate them on how GIGABYTE motherboards are equipped to grow their business. GIGABYTE regularly conducts over 20 System Integrator (SI) meets across India every quarter, with the objective of offering technology-based training and education to its channel partners. Simplified training programs are the most vital attribute of our channel partner engagement initiatives, essentially because such programs help in enhancing their product knowledge as well as confidence to better manage and support their customers. Where is the Indian desktop motherboard market heading for? How is GIGABYTE equipped to cope with this? The motherboard industry is presently going through a consolidation phase with only a few bigger players still remaining in business. We expect more participation from Class C and D cities in the overall motherboard business. We see GIGABYTE emerging as a premium brand for those customers who are ready to pay a little more money over other T2 brands, for getting superior product features, performance and after-sales service. India is generally a cost-conscious market, and many customers go for products with less price. Why should such customers go for a premium brand like GIGABYTE? We focus on offering absolute value for money to every customer. Whether, it’s innovative product features, or post-sales service, we want to be there on the top. Talking about product features, in the newly launched GIGABYTE’s 8 Series Intel motherboards, we have entirely redesigned the heat sink, capacitors, gold plated hardware connectors, advanced networking and device charging, while also including performance-enhancing caching technologies, and exclusive high-end audio features. Product Innovation has been always a major focus area for GIGABYTE, and since 2006 the company has been setting and patenting multiple quality standards every year, such as 24 Phase Power VRM,

GIGABYTE regularly conducts over 20 System Integrator (SI) meets across India every quarter, with the objective of offering technology-based training and education to its channel partners. Simplified training programs are the most vital attribute of our channel partner engagement initiatives, essentially because such programs help in enhancing their product knowledge as well as confidence to better manage and support their customers.

2oz Copper PCB, Dynamic Phase Power Switching Energy Saving Technology, All Solid Capacitors, TouchBIOS, fully certified dual onboard Thunderbolt™ ports, to name a few. As far as after-sales service is concerned, we recently moved our Toll-Free Helpline Number (1800-22-0966) in-house. This comes on the heels of two recent initiatives taken by GIGABYTE India for improving post-sales service set-up. Firstly, the company revamped its warranty terms with a focus on ensuring that every GIGABYTE motherboard end-customer gets faster and more efficient support. The company offers a maximum 3-day Turnaround Time (TAT) in metro cities, and a 7-day TAT in non-metro cities as part its 3-year service warranty. Secondly, the company has opened GIGABYTE Exclusive Service Centers at key market locations across the country. The centers, averaging

approximately 1,000-squarefoot space, are located either within or near the main IT hardware markets of the respective cities. The centers’ proximity to the IT market hubs in the allotted regions, go a long way in helping resellers provide quicker and improved services to their customers. These centers act as service hubs for the country’s different regional zones. How important is the Kerala market for you? All markets are similarly important for us. But what makes the Kerala market different and exciting for us is that it constitutes a large percentage of tech-savvy and well-informed PC users. Also, this market is exceptional because of its fast-growing demand for high-end systems. But more importantly, we foresee a huge growth potential for our motherboards in this market.

01/DECEMBER/ 2013

PRODUCT EXPLRER

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TRENDnet TEW-812DRU Dual Band Wireless Router

Seagate Kinetic Open Storage Platform

Seagate Technology has announced that it is redefining cloud storage infrastructure with the unveiling of its internally developed Seagate Kinetic Open Storage platform. A significant leap forward in scale-out storage architectures, the Seagate Kinetic Open Storage platform simplifies data management, improves performance and scalability while lowering total cost of ownership (TCO) of average Cloud infrastructures by up to 50 percent. The Seagate Kinetic Open Storage platform eliminates the storage server tier of traditional data center architectures by enabling applications to speak directly to the storage device, thereby reducing expenses associated with the acquisition, deployment, and support of hyperscale storage infrastructures. Companies can realize additional cost savings while maximizing storage density through reduced power and cooling costs. “At Yahoo, we’re always looking for new ways to improve efficiency and simplicity of our infrastructure and we’re excited about Seagate’s Kinetic Open Storage platform. Industry has proven time and again that Ethernet always wins— seeing this down to the drive level is a fantastic optimization,” said Kevin Graham, principle storage architect, Yahoo Infrastructure Group. The platform leverages Seagate’s expertise in hardware and software storage systems to integrate a new key/value API – which will be open sourced - and Ethernet connected with Seagate hard drive technology. This technology can be deployed across a portfolio of storage devices enabling system builders and software developers to design new solutions that will deliver against a full array of cloud data center use cases.

TRENDnet has launched TEW-812DRU, AC 1750 Dual Band Wireless Router. It manages two wireless networks- the 1300 Mbps Wireless AC band for the fastest wireless available and the 450 Mbps Wireless N band to connect with the common wireless devices. The TEW-812DRU easily handles the demands of multiple HD streams in a busy connected home. Gigabit ports on the back of TEW-812DRU dual band router provides high speed wired connections. It also creates a secure isolated guest network for guest internet access.

TEW-812DRU is priced at Rs.15,550/and carries a warranty of 3 years.

Thecus launches N2310 Storage 2-Bay Home NAS

Apical has announced the launch of 2-Bay Home NAS: Thecus N2310. It is equipped with an Advanced Micro Circuits Corporation (AMCC) 800MHz SoC processor and 512 MB of DDR3 RAM. It is competitively priced storage solution for home users. Once user has connected N2310 to home network, they will have to download and run intelligent NAS. It’ll automatically find NAS and allow user to easily set up RAID or JBOD volume. Once it is running, Intelligent NAS will also allow users to effortlessly connect to the N2310’s operating system ThecusOS 6, where one can monitor, configure, and update NAS and modules.

Olympus launches Stylus 1 Olympus Imaging has announced the launch of the STYLUS 1, their flagship compact, globally. This compact camera with professional image quality is touted to be a gamechanger in the way people look at compact cameras. With the launch of the Stylus 1, Olympus marks its entry into the premium category of imaging in India. The camera, priced at INR 44,990/–, boasts highly powerful elements such as a f2.8 constant aperture 28-300mm i.Zuiko digital lens with 10.7x zoom, high definition Electronic View Finder, built in Wi-Fi and OM-D style shooting, with all of this packed into an ultra-slim body, which has been the epitome of excellence from Olympus. The compact digital camera market is currently degrowing across the world and yet, in such climes, models with a large imaging sensor, bright lens, premium high

image quality and performance, and models with a high magnification which cover a wide range of shooting conditions, remain global bestselling hits for Olympus. Olympus has thus taken the bull by the horns and introduced a compact camera which fulfills the dream of capturing professional images.

PRODUCT EXPLORER

01/DECEMBER/ 2013

Antec India introduces BP400PX PSU

Mercury unveils 7in Dual Core 3G Tablet - mTAB Star

Kobian has announced the launch of its first Dual Core 7in Tablet - mTAB Star. Powered with the latest MediaTek chipset and Cortex A9 Dual core processor, mTAB Star performs at top-notch level. Enjoy lighting fast uploads and downloads with the inbuilt 3G feature. True to life colors and breathtaking viewing on the 1024 x 600 pixel high resolution, multi touch screen. Android 4.1 powers the Tablet which is built in with 4GB storage expandable to 32GB, SGX531 3D engine, v2.1 Bluetooth support. Video calls and capturing memories and videos get easier with the Dual Camera and the special featured flash for the best picture shoots. Immerse in endless reading, social networking and internet surfing with in-built Wi-Fi module and call anyone, anytime through 3G SIM facility. Equipped with HDMI output, Flash 11 support, mTAB Star promises to be the best entertainment partner displaying brilliance and spectacularly rich images, fast processing speed with Dual Core cpu and perfect connectivity with friends and family through 3G, Wi-Fi and Bluetooth. mTAB Star brings you closer in synergizing style, work and play. The stylish tablet is encased in a premium metal body that is incredibly light at 300gm and attractively thin at 10.55mm. Nonetheless it manages to pack a powerful, long lasting 3000mAh battery beneath the sleekness.

Antec has added BP 400PX PSU in it more popular BP series PSUs. This entry-level solution promises least noise while running. BP 400PX comes with ATX12V v2.3 and ErP Lot 6-compliant solution which is designed to render good quality, high performance and incredible value to the user. With no twinkly lights, no glittery paint job, the BP 400PX PSU is built with a quiet 120 mm fan for effective, quiet cooling, dual +12V rails for amazingly stable power, and Antec’s Circuit Shield Protection circuitry for complete peace of mind. Antec’s acclaimed BP line of power supplies set the worldwide standard for quality, reliable power with unbeatable

value, and the BP400PX continues the tradition. Technical Specifications: • 400W Continuous Power - Guaranteed 400W of Continuous Power • Up to 82% efficient - To reduce your electricity bill

Zebronics unveils Ultra-portable Bluetooth Keyboard

Zebronics has expanded its range of wireless Bluetooth keyboards, with the introduction of Tabmate, an ultra-slim and small keyboard ideal for use with sleek handheld devices like tablets and smartphones. Designed for ultra-portability, the unbelievable 206mm X 82mm and just 7mm thick Tabmate can easily slip into a backpocket or handbag, like an 80-page ruled book. The Tabmate keyboard is available for Rs. 1350 (including USB recharging cable) with one-year warranty.

RAPOO enters the Touchpad Segment with its T300P RAPOO has entered the touchpad segment with its all new T300P ultra-slim 5GHz touchpad model. RAPOO T300P is exclusively built for Windows 8, it also support the previous versions of Windows and works on devices like tablets, PCs, laptops etc. With5GHz wireless connectivityRAPOO’s T300P runs at a frequency of 2.5x higher than the normal 2.4GHz wireless

touchpads/mice,consuming less power. • Key Features • 5GHz wireless connective of up to 10m working range • 15 Customizable gestures functions RAPOOT300P wireless touchpad mouse comes with a MRP of Rs. 3949/-. It has a two year replacement warranty and is available ex-stock.

01/DECEMBER/ 2013

PRODUCT EXPLRER

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TAG unveils PRO HD Webcam-720P

mydlink SharePort Remote Access makes Your Cloud Storage as Private as it can be

Lots of people today depend on a public cloud service for streaming their media or sharing files on their smartphone or tablet. Once uploaded to company servers, data is available on practically any device. While convenient, this public cloud storage does have a few downsides. Storage space is limited, extra capacity incurs monthly fees, and worst of all, the end-user agreement frequently allows the public cloud company the ultimate right to access the files you keep on their storage servers. When privacy matters just as much as convenience, there is now a new private complement to public cloud storage: D-Link’s mydlink SharePort remote access. It turns any USB storage device connected to a compatible D-Link Cloud Router into private cloud storage accessible anywhere from a smartphone or tablet with the free mydlink SharePort mobile app. The benefits of mydlink SharePort Remote Access are clear. All files are kept on the user’s own hardware, safe at home, so nobody else has access. This increased level of privacy is sure to be appreciated by sales professionals, researchers, photographers, bankers, real estate agents, or anyone else whose success may depend on safeguarding their data. Other advantages of mydlink SharePort Remote Access are capacity and cost. A USB storage device containing the files to access must be plugged in to the router as well. Next, the free mydlink SharePort app can be downloaded from the App Store or Google Play. Movies, music, and photos can all be streamed directly on a smartphone or tablet or saved for later, which is ideal for long trips away from Internet access.

Technology and Gadgets (TAG) has introduced the TAG PRO HD Web Camera-720P with inbuilt microphone. The webcam delivers amazingly crisp and clear HD 720p video capturing with faster, smoother and continues transmission on all PCs and laptops. With high definition 4x digital zoom lens, TAG PRO HD Webcam-720P delivers widest field view at 360 degrees; full HD video. Webcam Can also play 720x1280 video files on skype. The device has easy adjustable body for both table and LED screen. Features • USB2.0 driverless build in mic web-

cam, 4x digital zoom

• USB support mic and camera

TAG PRO HD Web Camera-720Pcomes at an MRP of Rs. 1250/- and available exstock with one year of warranty.

Asia Powercom Automatic Voltage Regulator Asia Powercom, global leader in power protection, today announced the launch of Automatic Voltage Regulator which provides stable output voltage through 2-boost and buck stabilizer range. Violent power fluctuations can ruin user’s expensive devices. With this automatic voltage regulator user can protect their laptop motherboards and HDD from erratic voltage fluctuations. This voltage regulator supports wide input voltage range from 120V-300V, giving wide array of options to users The embedded 3 time delay selector protects the precious electronics against any consecutive starts. AsiaPower Automatic Voltage regulator is priced at Rs 1999 The product carries a warranty of 1 Year.

Genius SW-A2.1 700 subwoofer speaker system Genius has launched its new range of speakers, the SW – A2.1 700 for desktop and laptop users - combining vivid, rich sound with simplicity and elegant design. The SW – A2.1 700 range, delivers deep bass performance and rich, realistic sound, thanks to its wooden subwoofers which come with a 4-inch unit driver with a wide reflex cabinet and 50x90 mm textile covered ,elegant satellite speakers. The speakers also feature a AUX in and headphone jack, for audio input from various mobile devices, transforming it into a personal entertainment experience. Product Features• Total output power twenty-two watts (RMS)

• Ultra-rigid wooden cabinet subwoofer • 4-inch subwoofer driver for deep bass • 50x90mm fine textile-covered driver Available in black only color options, the SW – A2.1 700 is priced at Rs. 2999 /-.

01/DECEMBER/ 2013

LIFESTYLE PRODUCTS

Antec HCG 850M Gaming Power Supply

iBall launches Andi 4.5z iBall has announced the launch of their latest smartphone – Andi 4.5z. As a differentiator in the segment, iBall Andi 4.5z is designed to impress with its stunning and appealing looks enhanced by plethora of features. Its IPS screen adds to many irresistible features that is bound to make your usage enjoying and seamless on iBall Andi 4.5z. The Andi 4.5 comes with 4.5 inch qHD IPS screen, enhancing the viewing and user

experience with vibrant colors and super smooth responsive touch. iBall Andi 4.5z running on Android 4.2 Jelly Bean is powered by 1.3 GHz dual Core Cortex A7 processor, helping users to shuffle between applications and enabling them to work across multiple applications. iBall Andi 4.5z with its supersonic speed is priced at Rs. 7499 only (MRP Rs 8299) and is available in classy Black and serene White.

Antec has added High Current Gamer Modular 850W to its series of power supplies. HCG-850M is built on the latest technologies which increase the performance of the system and reduce the amount of power consumed. Antec’s HCG 850M guarantees accurate and steady power. With quality, the product endows a 5-year warranty with 24/7 support service. HCG-850 M’s innovative 16-pin sockets create a new level of flexibility by doubling the modular connectivity, supporting two different 8-pins connectors and allow for future connector changes.

01/DECEMBER/ 2013

PRODUCT EXPLRER

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Asus launches the World’s Smallest Router - WL-330NUL

Transcend 64GB High Capacity USB Flash Drives

Transcend Information has launched two new 64GB capacity flash drives including the 64GB USB 3.0 JetFlash 770 and the 64GB USB 2.0 JetFlash 520. With enormous storage space and clever capless designs, these USB flash drives offer the easiest way to transfer large files between USB port-equipped computers. Transcend’s JetFlash 770 is equipped with a SuperSpeed USB 3.0 interface that provides strikingly fast transfer speeds of up to 80MB/s. Featuring a convenient capless design which protects the drive and its contents, users bring out or hide the connector using the brightly-colored sliding mechanism with a simple flick of the thumb. Besides the newly added 64GB version, the JetFlash 770 also comes in 8GB, 16GB and 32GB capacities. To set it apart from the usual selection of USB flash drives, Transcend’s “Luxury” series JetFlash 520 is crafted into an impossibly small and lightweight metallic body. The drive’s rugged onepiece structure is completely resistant to water and can withstand excessive shock and vibration. The JetFlash 520 is available in stylish silver or elegant 24K gold-plated designs, and is offered in 8GB to 64GB capacities. Transcend USB flash drives offer a free download of the exclusive Transcend Elite data management software, which features intelligent backup scheduling, 256-bit AES file encryption, and much more. The new 64GB USB 3.0 JetFlash 770 and 64GB USB 2.0 JetFlash 520 is priced at Rs.4270(approx).

Asus has launched the world’s smallest router – WL-330NUL in India. The device enables convenient and quick internet access for travelers and integrates full capabilities in the smallest-sized router produced to date. The WL-330NUL provides quick secure network setup and connection sharing with other users and works with multiple operating systems, including Windows 8, Mac OS, and iOS. The device will be sold at Rs. 3500/- through ASUS dealers across the country. The WL-330NUL pairs easily with Ultrabooks via USB. The WL-330NUL supports secure network creation, maintaining confidentiality and ensuring data remains safe even if shared across devices.

The WL-330NUL is compatible with multiple Windows versions including Windows 8, as well as Mac OS and iOS. It is therefore accessible to a wide range of devices, delivering its benefits to a broader customer base.

STMicroelectronics ST2100 STreamPlug STMicroelectronics has released its unique ST2100 STreamPlug System-on-Chip (SoC) targeting smart-home and smart-energy applications to the world market. The device is already powering a new portfolio of intelligent products developed jointly by ST and Tatung. The ST2100 is designed to support IEEE 1905.1 that enables customers to converge Ethernet, Wi-Fi and other networking standards in new gateway or hub designs. The ST2100 StreamPlug supports PLC protocols such as HomePlug AV and HomePlug Green PHY, as well as IEEE 1901 Broadband Powerline connectivity.

LiteOn Portable Optical Drive LITEON has introduced the World’s Slimmest Portable Optical Drive, eUAU108 a perfect companion for your macbooks and ultra-books that breaks all the previous industry records for the ultra slim portable optical drives. Lite-On’s eUAU108 is a thin, compact, and light DVD writer that easily slips into your bag. At a mere 13.2 mm height and under 250 grams the easy to carry drive is 29% slimmer and 16% lighter than LiteOn’s own ultra light predecessors and about 6% slimmer than the competitive slim drives available in the market. To make the eUAU108 more convenient not only is it powered by USB, but the USB cable is integrated into the drive so

you don’t even need to carry any cables. It’s innovative & unique Link2TV feature connects to your TV’s USB port to allow the TV’s media player to access music, video, or pictures stored on disc. The LiteOn eUAU108 will be distributed across India by neoteric infomatique ltd and compuage infocom ltd and will be available at leading LFR’s at an MRP of Rs. 2700/-.

01/DECEMBER/ 2013

PRODUCT EXPLORER

ADATA DashDrive Air AE800 and Durable UD320 USB Flash drive

Asus 27â&#x20AC;? WQHD LEDbacklit Monitor

Asus has launched PB278Q - Professional 27â&#x20AC;? 16:9 2560 x 1440 WQHD LED-backlit Monitor in India. Asus PB278Q monitor is equipped with Asus-exclusive QuickFit Virtual Scale and Splendid Video Intelligence Technology and has user friendly design that enables the user to tilt, adjust the display according to their viewing needs. The monitor also provides smart cable management and Extensive connectivity with native WQHD content support with HDMI, DisplayPort, and Dual-link DVI. The PB278Q WQHD monitor features a PLS, LED-backlit panel that provides 109 pixels per inch (PPI), resulting in high quality 2560 x 1440 visuals. The Asus PB278Q is priced at Rs. 44250/- (Excluding Taxes) .

ADATA has launched the DashDrive Air AE800 and DashDrive Durable UD320 USB Flash drive. The DashDrive Air AE800 is a wireless HDD that can serve data to multiple mobile devices. It supports up to 3 users simultaneously streaming 1080P video, or up to 5 users simultaneously streaming 720p video. The device also doubles up as a portable charger for mobile devices. The built-in power bank has a capacity of 5200 mAh, providing the reserve power you need for your device. Using a State-of-the-Art Wireless Technology, the DashDrive Air AE800 can be used

Targus IPAD Air cases

to create a Portable Wireless Hotspot. The AE800 can connect to existing wireless networks and create an internet bridge connection.The DashDrive Air AE800 will be available at a MRP of Rs 13,199/-.

Targus has introduced the new iPad Air, cases. hese cases are available in a wide range of 7 different products which provides the consumer with great options to choose from. The iPad is all about its portability and visual experience. With the additional features in the Targus cases like easy viewing and 360 degree rotational design. It is easy to use and durable with water resistant which can be easily wiped clean.

01/DECEMBER/ 2013

PRODUCT EXPLRER

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RAPOO Mouse T120P for Windows8 Asus launches Ultraportable Transformer Book T100 & the NextGeneration Fonepad 7

Asus has announced the launch of the Transformer Book T100 with incredible Ultra-portability and a Brand New Mobile Experience with the Asus Fonepad 7. The affordable Asus Transformer Book T100 is a compact ultraportable powered by the new Intel Atom quad-core processor features a 10.1-inch HD display. Asus Fonepad 7 is an updated version of the 7-inch Android device with full voice telephony for people who want smartphone features with a tablet-size screen. Transformer Book T100, a 10.1-inch ultraportable laptop with an Intel Atom ‘Bay Trail’ quad-core processor and a detachable HD display that can be used as a standalone Windows 8.1 tablet. It is one of the lightest 10-inch tablets around, at 550g. Asus Transformer Book T100 is an extremely compact ultraportable for people who want the productivity features of a laptop with the easy portability of a tablet — and the flexibility to switch between the two in an instant. Transformer Book T100 features a new Intel Atom Z3740 quad-core processor for smooth multi-tasking performance and incredible energy efficiency, and lasts for up to 11 hours on battery power. The lightweight keyboard dock features precision-engineered keys designed for comfortable extended use, plus a multi-touch touchpad with full Windows 8.1 gesture support. The Asus Transformer Book T100 will be available in India at an MRP of Rs.34,099 /- .

RAPOO has introduced the customizable smart touch wheel mouse wireless mouse RAPOO T120P. It comes with 4 directional touch scroll wheel with vibration response, which will be a perfect combination to work with Windows 8. Key Features • 5GHz Super anti-interference wireless

connection

• 10meter of working range • 4 direction touch scroll wheel with vibration response sense

• Specially designed for Windows8

RAPOO T120P wireless mouse comes with a MRP of Rs 2,899. It comes with 2 years replacement warranty.

Netgear Prosafe Gigabit Smart Switch With Both PoE and PD Capabilities

Netgear has announced the availability of the new ProSAFE 16-port Gigabit PoE Smart Switch (GS516TP) with PD (PoE Powered Devices) capability for small and medium businesses (SMBs) and other networks supporting fewer than 500 users. The GS516TP offers network managers an affordable switching solution combined with advanced features and flexible powering options. The GS516TP is part of the Netgear family of second-generation Gigabit PoE/PoE+ Smart Switches, which offers powerful L2 and L2+ features, better PoE functions, and enhanced performance and usability. The Netgear ProSAFE GS516TP is available at a suggested price of INR 42,750 (approx).

Fortinet expands Virtual Security Ecosystem Fortinet has announced an expansion of its virtual security ecosystem that now supports Microsoft’s Windows Server HyperV as well as the Kernel-based Virtual Machine (KVM) virtualization infrastructure. Designed for data centers, MSSPs, cloud service providers and enterprises building out private cloud infrastructures, Fortinet’s virtual security ecosystem delivers critical security services between virtual machine instances. FortiAnalyzer-VM securely aggregates log data from Fortinet physical and virtual appliances and other syslogcompatible devices. Using a comprehensive suite of easily customized reports, users can filter, review and mine records, including traffic, event, virus, attack, Web

content and email data, to determine an organization’s security stance and helps assure regulatory compliance. FortiManager-VM delivers a centralized management system that serves as the command and control for Fortinet infrastructure, offering the same powerful network security management features as its hardware-based version. Fortinet virtual appliances enable customers to deploy a mix of physical and virtual appliances, operating together to enforce a common set of policies, and managed from a centralized FortiManager platform.

01/DECEMBER/ 2013

PRODUCT EXPLRER

Gigabyte AMD A85X Chipset Motherboards

Gigabyte Technology has recently launched two Gigabyte FM2 series motherboards, packing the latest AMD A85X chipset, and supporting the trendsetting AMD A10 APUs (Accelerated Processing Units). The two motherboards, GA-F2A85XM-D3H and GA-F2A85XM-DS2, are equipped with a comprehensive range of unique features that offer mainstream PC users the most compelling platform in the market today, besides being ‘must-have’ products for any gaming enthusiast. The GA-F2A85XM-D3H and GAF2A85XM-DS2 are just Rs. 7,200 and Rs. 6,800 respectively. AMD FM2 Trinity APUs provide up to 33% improved 3D performance than previous gen FM1 APUs. The GA-F2A85XM-D3H supports AMD’s Trinity processors and uses the high-end A85X chipset. It sports eight SATA 6Gbps ports, three video outputs, a quartet of USB 3.0, and scope for Dual Graphics and two-card CrossFire. All eight of the SATA connectors are SATA3 ports, giving you the fastest speed out of an SSD, while making your computer boot instantaneously. GA-F2A85XM-DS2 is another popular AMD A85X based motherboard that supports all AMD A series or Athlon series processors that fit the FM2 socket. It offers two 1.5V DDR3 DIMM slots that can take up to 64 GB of system memory. It comes with the Gigabyte Ultra Durable 4 Classic quality standard that protects the motherboard against humidity, power fluctuations / failure and high temperature. Coming with Gigabyte’s patent pending 3D BIOS, it offers two exclusive modes of interaction, providing enthusiasts as well as mainstream users with a wide choice of unique and powerful graphical interfaces.

HP LaserJet Pro 400 M435nw The HP LaserJet Pro 400 MFP 435 is a made-for-India multi-function printer (MFP) that brings affordable A3 printing to Indian SMBs or small workgroups, with innovative features like HP wireless direct for simpler mobile printing and a high print speed at 30 pages per minute. The HP LaserJet Pro 400 MFP M435

offers great performance and innovative features which enables enterprises to save cost and gain a competitive edge with their businesses. This is the company’s first affordable A3 MFP that is faster, more reliable, and more innovative than competing products. The product is priced at Rs. 63,788.

Zebronics Sonic 3.5G USB Dongle

Zebronics has introduced its first anywhere-anytime connectivity device, the Zebronics Sonic 3.5G USB Dongle. The dongle accepts a standard SIM card of any service provider, allowing users to access the internet at high speeds, up to 7.2 Mbps through its built-in 3.5G HSDPA USB modem feature. The Zebronics Sonic USB Dongle works on all 2G/3G networks making it simple for users to swap SIM cards while travelling for their choice of service providers. A simple plug-and-play device it is supported on major operating systems like Windows 2000/XP/Vista/7/8 and Mac OS, without the need for installation or software CD. Useful value added features include support for voice calls and provision for a micro SD card (adding memory up to 16GB). The Zebronics Sonic 3.5G USB Dongle is priced at Rs. 1,500 which includes a warranty of one year.

iBall Univo universal compatible handsfree iBall has introduced the world’s first universal compatible Hands free – Univo featuring a unique switch that Works with any phone, tablet PC, music player or device with a 3.5 mm audio jack, featuring tangle-free cables to make life easier. iBall has its base line of “Your eyeball view, Our technology new”, which is again proven sacrosanct with this product launch. Multiple devices are used by users today which have 3.5mm pin for audio and Mic. It is a big problem today about the compat-

ibility of hands free amongst the devices with similar 3.5 mm pins as the internal architecture differs. iBall Univo hands free weighing only 12gms ispriced at MRP of Rs 599/- .

TOPNOTCH BULLETIN

01/DECEMBER/ 2013

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Sonic 3.5 USB dongle

2.1 Multimedia computer speakers

Zebster Tablet case

A trendy tablet sleeve comes in 7” and 10” sizes, with multiple colors in smaller size. Secure Zipper is easy to operate. Soft lining inside protects your tablet from getting scratched.

ZEB –SW4600RUCF

• Built in FM Radio • Equalizer support USB & SD/MMC memory

Power Grid

External Power Charger

cards

• Supports MP3 & WMA file format • Full function remote control

• Charge any Micro/ Mini USB device including smartphones, MP3 players, tablets and a lot more on the go.

• Never run out of battery. • Supports: Mobile phones, Mp3/MP4 players, tablet PCs and other chargeable digital devices with Micro / Mini USB port.

01/DECEMBER/ 2013

PRODUCT EXPLORER

Konica Minolta widens its scope, enters into Tier 1 & 2 Cities Konica Minolta Business Solutions India has now started entering into tier 1 & 2 cities. After the launch of their A4 printers in places like Gurgaon, Bangalore & Kochi, they have now launched some of their new A4 category products at Jalandhar (Punjab). Konica Minolta has partnered with PK International of Jalandhar for Punjab distribution. This new range of printers by Konica Minolta has been launched under three categories, pagepro which is mono series, bizhub which is mid-range mono series and magicolor which is Colour Series. The USP of Konica Minoltaâ&#x20AC;&#x2122;s newly launched range is the remarkably high image quality and consistent results through the entire print run. These models featuring compact size and high reliability easily integrate into any small office or home setting. PK International was established in 2009

and is well connected as a distributor/ retailer with a turnover of 30cr. Pagepro1500W is a Monochrome Laser printer with printing speed of 20 pages per minute, memory of 8 MB and supports Legal Printing thru tray along with various

other media. It is a simple solution for a consumerâ&#x20AC;&#x2122;s daily printing needs. These A4 range printers by Konica Minolta are available in the market and are priced between 5,000 INR and 40,000 INR.

RASHI NEWSWIRE

Asus S300CA-C1048H • Intel Core i5-3317U (1.7G, 3M) • Windows 8 • 33.7 cms (13.3) HD Glare touch • • • • •

panel Intel HD 4000 4GB DDR3 1600 500GB HDD 5400rpm WLAN 802.11 + BT 4.0 HD camera

01/DECEMBER/ 2013

Sandisk Extreme Plus Card • • • •

Read speeds up to 80MB/s Write speed up to 60 MB/s Capacities available 8 GB to 128GB Ideal for advanced cameras, DSLRs

and HD camcorders

• Seamless Full HD (1080p) video recording

• Durable and reliable

Netgear WN1000RP • • • • • • •

Wifi Booster for mobile Boost existing WiFi coverage Improve WiFi strength for smartphones, iPads and more Helps eliminate WiFi dead zones Reduce 3G/4G mobile data usage Works with existing WiFi equipment Easy installation Toll Free Support No. 18001024327

Asus H81-Plus • Supports Intel’s latest 4th generation core i7/i5/i3 processors

• 2 x DIMM, Max, 16GB, DDR3

1600/1333/1066 MHz non-ECC, unbuffered memory dual channel memory architecture • Integrated Graphics processor, Maximum shared memory of 1024 MB • Realtek 8111G, 1 x Gigabit LAN Controller

Toshiba 500GB Canvio Slim • Slimmest 500GB

Logitech UE mobile Boombox • Easy to use Bluetooth connectivity • • • •

for wireless streaming in the home or on the go. Pairs up to 8 devices. Simultaneoulsy connects up to 3 devices. 8 customized drivers to deliver powerful sound. Robust aluminum handle provides unexpected degree of portability.

• •

ECS Z87H3-A2XGolden • • • • • •

Windows 8 Hardware certification All Solid capacitors Multi-language BIOS Anti-Static design (ESD Protection) ATI crossfire X NVIDIA SLI Technology

• • • •

portable External HDD Color: Black & Silver Interface: USB 3.0 (backwards compatible with USB 2.0) Transfer Rate : Up to 5Gb/s (USB 3.0) Speed : 5400 RPM Average Seek Time : 12 ms Cache Buffer : 8

For more information contact: Rashi Branch • Bangalore :42480202, • Mangalore : 2225208, • Hubli: 2213777

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01/DECEMBER/ 2013

PRODUCT EXPLORER

Asus launches VivoPC and VivoMouse

Asus has announced two new devices that bring innovative design to home entertainment — the ultra-compact VivoPC and wireless touchpad mouse VivoMouse. Powered with Intel Celeron and Intel Core Processors, VivoPC is a stylish and compact desktop PC that delivers high quality sound with exclusive SonicMaster audio and highperformance wireless networking due to 802.11ac Wi-Fi. Asus VivoMouse is the world’s first wireless mouse with an integrated multi-touch touchpad for full desktop and handheld control. The VivoPC is available in different variants and ranges between Rs. 20550/- to Rs. Rs.45900/-. The VivoMouse along with the metal keyboard is available for sale separately at a price of Rs. 4100/- while the mouse alone can be bought for Rs. 2000/-. VivoPC is a compact PC that’s ideal for home productivity and entertainment applications. Just 56mm tall and with a footprint smaller than a sheet of A4 paper, VivoPC slips easily into the smallest of spaces, and has a stylish spun metal finish to complement both home offices and living rooms. Powered with Intel Celeron 1007U DualCore and Intel Core i3 / i5 Processors, Asus Vivo PC is available with Windows 8 operating system. Asus VivoPC SonicMaster and AudioWizard audio utilities found on VivoPC, ensure the best sound for movies and music. In India, Vivo PC is available in two models Asus Vivo PC VM40B and Asus Vivo PC VC60. ASUS Vivo PC VM40B (without OS) - Rs.20550/ASUS Vivo PC VM40B (Windows 8) - Rs. 27000/ASUS Vivo PC VC60 (i3) - Rs.38750/ASUS Vivo PC VC60 (i5) - Rs.45900/-

ZyXEL EMG2306-R10A Wireless Gigabit Ethernet Gateway ZyXEL Communications has introduced ZyXEL EMG2306-R10A Wireless N300 4-ports Gigabit Ethernet Gateway, and it is ideal for service providers, telcos, and cable operators to provide Triple-play services to residential applications. When offering Triple-play to residential users to use IP-phone, smart phones to surf internet and watching TV programs at residential environments, the WiFi coverage, speed and easy managed inter-

net content transmission are crucial. The EMG2306-R10A offers the coverage of up to 1,000 square feet, a mid-sized home environment. Residential users could receive signals everywhere in the house without boundaries. Meanwhile, EMG2306-R10A provides a transmission speed up to 300 Mbps, capable of supporting multiple users and multiple media applications at the same time without any performance degradation.

Mercury Mifi 3G Router

Kobian has launched Mercury 3G Mifi Router - the mobile wifi router with inbuilt power bank. User can create instant Wi-Fi hotspot by simple inserting a 3G SIM card. It also support connectivity through 3G dongle or LAN wire. Sharing data, multimedia and enjoying a complete wifi sharing is extremely easy with this device as it supports to almost 8-10 users simultaneously. Packed with internal 3000mAh battery, it is the ideal pocket sized Router + Power bank for people on the move. Users can work or play for up to 10 long hours or even use to charge other smart phones.

iBall launches TabKey case iBall has introduced the latest TabKey K6 – a beautiful cover with built in keyboard. TabKey K6 allows you to clip your tab and work comfortably with the soft touch keyboard attached making it swift and easy. It is with flexible holders to make it compatible and to fit-in almost every 7” Tablet PC. The stylish and professional looking Tabkey K6 helps you clip your tablet PC and to support it also has a stand to support. The Tabkey K6 Case comes with a built in keyboard that provides a smooth, laptoplike typing experience to minimize errors and maintain typing speed. The stylishTab-

key K6 is priced at an attractive MRP of Rs 999/-.

01/DECEMBER/ 2013

PRODUCT EXPLRER

Digilite launches Stylish, and High-Tech Power Banks

Digilite has released the stylish, colorful and high capacity power banks. Digisol launched three new models of Power Banks. These power banks are convenient and reliable solution to recharging your USB-powered mobile devices such as the cell phones, tablets, iPhone and iPod while on the move. It delivers the fastest possible charge to your device and automatically ends the charging process once fully charged ensuring none of the battery power is wasted. Mr. Rajan Sharma, VP Sales, Digilite, said “As the sales of smart phones and tablet PCs is rapidly increasing, so is the need of power banks for charging these devices specially when we are on the go . Our new power banks will be the right choice for this need. We have ensured highest quality & specifications in our powerbank products. We look forward to our existing channel to align with us & take advantage of this new product segment.” The two new power banks models launched are DP-Y-5200 and DP-X5200 with a 5200mAh battery, these models comes in different attractive colors and with Charge/Discharge Indicator. The third model is DP-X6600, with 6600 mAh battery and has dual USB charging interfaces that allows two devices to be charged simultaneously; furthermore, high efficiency USB interface can save valuable time on charging and satisfy the needs of consumers on high capacity portable power bank. DP-Y-5200, DP-X-5200 and DP-X6600 are available in the market at the MRP. of Rs.2400/-, Rs.1900/- and Rs.2900/- .

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Cadyce launches CA-U2E USB Ethernet Adapter Cadyce has launched Ethernet Adapter CA-U2E which allows computers to instantly connect to a network by simply using a USB port. The unique feature about USB network adapter is that it delivers fast data transfer speeds of up to 100Mbps. Cadyce Ethernet Adapter CA-U2E connects desktop and laptop to a 10/100mbps network.It supports both full duplex

and half duplex operation. The adapter is powered by USB port and it requires no external power. Compliant with USB 2.0 and USB 1.1 Specifications and IEEE 802.3(10Base-T) and 802.3u (100BaseTX) standards Cadyce Ethernet Adapter CA-U2E is a best buy. Cadyce Ethernet Adapter CA-U2E is available for Rs 2050 INR.

MSI launches R9 290 4GD5

MSI is pleased to announce that the new AMD R9 290 is available now for gamers shift away from the mainstream Full HD resolution and enter the work of 4K/ UltraHD! Built on the refined Graphics Core Next (GCN) Architeture, featuring more advanced PowerTune power management, improved display connection flexibility and most importantly enthusiast-level gaming performance. Additionally, the new AMD R9 290 supports the latest industry standards such as Windows 8.1, DirectX11.2, OpenGL 4.3, OpenCL 1.2 and the new Mantle interface which leverages the next-gen console technology and Radeon Graphics. UltraHD or “4K” (4Kx2K resolution) is also supported over both DisplayPort and HDMI and supports up to six independent concurrent displays.

World’s Best Antivirus Gets Better, Faster in New Bitdefender Indian Line Bitdefender, the innovative provider of antivirus software solutions, has launched an even faster, more precise new line of products that form-fits to each computer for top speed, clads private data in iron protection and makes the internet a simpler, safer place for users. The line that breaks new ground with Bitdefender Photon, which tailor-fits to each user’s computer for fast scanning, is now released on the Indian market, where Bitdefender’s reliable partner Venktron Digital System will distribute the complete range of products.Bitdefender innovation also introduces a quicker boot time,

smooth interaction with apps, and the New Wallet, which allows quick access to crucial data while keeping it safe. The Bitdefender products are delivered to home-users and business sectors in India through Venktron’s branches and networks of resellers.

01/DECEMBER/ 2013

EVENTS

TP-LINK’s Booth Wins Best COM-IT Pavilion Award at COM-IT 2013 Exhibition TP-LINK India participated in the 6th International Trade and Fair COM-IT 2013 from Nov 14th to 17th at the Bombay Exhibition Center, Goregaon (E), Mumbai. With innovative products and interactive activities, TP-LINK’s booth witnessed a sea of spectators. Moreover, for the clean, stylish booth design and elaborate layout, TP-LINK won the Best COM-IT Pavilion Award from the organizers. At the exhibition, TP-LINK showcased its full range of hot selling products including

Wireless Routers, ADSL, Portable Routers, Outdoor, SMB and announced its latest technologies, such as 802.11AC Router and Portable SIM-Based 3G Router with Power Bank. The Portable Series was a hit, among which the SIM-Based 3G Mobile Wi-Fi Router M5350 and the Battery-Powered 3G/4G Router TL-MR3040 stood out. The All-in-One 300Mbps Wireless N USB ADSL2+ Modem Router TD-W8968 and the popular 150Mbps wireless series, including wireless router TL-WR740N

and modem router TD-W8951ND, also impressed the spectators. What added much fun to the event were the interactive Q & A session “Know to Win” and the Raffle Contest “Win a Router”. The booth was crowded with spectators who were interested in the products and keen to win prizes. The exquisite M5350, TL-MR3040 and TL-MR3020 portable routers and TL-WN721N/TLWN725N wireless adapters were given out as prizes.

HP reaffirms its commitment to India with made-for-India MFP innovation and new Managed Print Services program HP underlined its commitment to India with the launch of a new affordable A3 multifunction printer (MFP) developed for Indian businesses – the HP LaserJet Pro 400 M435nw - and two new HP LaserJet Enterprise M800 series flow MFPs that come with near field communications (NFC) touch-to-print and wireless direct. The new HP MFPs allow for simple and more secured mobile printing, while streamlining customers’ digital and paper processes and increasing business productivity. These printers are priced at: • HP LaserJet Pro 400 M435nw – INR 63,750 • HP LaserJet Enterprise M830 MFPs – INR 709,164 • HP LaserJet Enterprise M880 MFPs – INR 701, 553

HP also launched a new Managed Print Specialist Resell program – a partner Managed Print Services (MPS) program that allows Indian SMB and Enterprise customers to access HP’s latest MFP innovations and differentiated services including multi-vendor support. The program creates a secure and centrally managed print

environment that streamlines workflows, optimizes document output and related business processes. The HP LaserJet Pro 400 MFP 435 introduced today is a made-for-India innovation that brings affordable A3 printing to Indian SMBs or small workgroups, with innovative features like HP wireless direct for simpler mobile printing and a high print speed at 30 pages per minute. HP also expanded its flow MFP portfolio today with the launch of HP LaserJet HP also announced the next phase expansion of its all-new HP Managed Print Specialist Resell program. India is the first country in Asia to launch this program. The program is designed to precisely meet the unique demands of customers in India.

SCHEMES & PROMOTIONS

01/DECEMBER/ 2013

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Rashi in association with Asus brings Festival Dhamaal Offer Norton announces the ‘Maha Rewards’ Offer for all Channel Partners

Norton by Symantec has announced the launch of ‘Norton Maha Rewards’, a national programme especially conceptualized for channel partners across India to kick start the festive season. The Maha Rewards offer entitles any Channel Partner (after registering on the Norton Champs program) to win incredible rewards on the purchase of Norton Consumer Retail Products. Channel partners, during the program period can purchase products from any of the two Norton Authorized Distributors (Fortune Marketing and Rashi Peripherals) and Norton Premier Partners across the country. This offer is valid for purchases made during the period of October 7, 2013 till May 28, 2014. Details of the assured rewards: For non-metro cities • Purchase value worth Rs. 30,000 – Philips Mixer Grinder HL 7620 (3 Jars) • Purchase value worth Rs. 45,000 – Nokia Asha 310

• • For metro cities • Purchase value worth Rs. 72,000 –

Micromax Canvas Music Purchase value worth Rs. 162,000 – Godrej Refrigerator 260 PS 5.2 • Purchase value worth Rs. 360,000 – Trip to Bangkok/ Pattaya (5N – 6D) • Purchase value worth Rs. 852,000 – Trip to Tasjkent (4N – 5D) • Purchase value worth Rs. 1,500,000 – Trip for 2 to Singapore / Penang/ Phuket Cruise (6N – 7D) • Purchase value worth Rs. 2,400,000 – Trip for 2 to Prague, Vienna & Budapest (7N – 8D) * Only channel partners who achieve 50 percent of the slab before December 31, 2013 will be eligible for the ‘Maha Rewards’ offer. The offer is valid for channel partners across India upon registration on www.nortonchamps.com.

•

Asus and Rashi bring across the “Festive Dhamaal” offer for the partners. This offer makes it easier to connect and ensures a hassle free participation, just with a single click on the given link, http://rptechindia. com/ASUSNotebookContest/festivedhamaal.aspx. This scheme is valid during 1st Oct 2013 to 31st Oct 2013. In order to qualify for the Lucky draw partners need to ‘Like’ the Rashi Peripherals Facebook page. The last day to enter the details is 7th Nov 2013 after which the results will be declared. This scheme ensures great use of the Social Networking Media & provides all the partners across India an equal opportunity to buy Asus Notebooks from Rashi and apply

for the lucky draw to win gifts ranging from Asus notebooks or the popular Asus tabs.

Zebronics Rewards Program

Zebronics has announced ZebBlast scheme in which partners earn points for their product. Under the ZebBlast Channel Scheme, partners earn points set to three cut-off levels. At the Gold Level (achieved on reaching 7,000 points), they can take home a Zebpad 7T100 Tablet or a washing machine. At the Platinum Level (achieved on reaching 14,000 points), the prize is a 32-inch LED TV or a Samsung Galaxy Grand Smartphone. The ultimate level is the Diamond Level (achieved on reaching 21,000 points), which will get the partner an overseas trip with a 3-night stay in a star accommodation hotel. Partners achieving the Diamond Level can re-enter the scheme, i.e. avail the rewards multiple times. The Scheme runs up to December 31st, 2013 covering the peak festivals period and valid for the purchases from Zebronics authorized distributors.

TRENDnet Silver Scheme TRENDnet has announced ‘Festive Dhamaka - Silver Scheme’for partners with the joint venture of Abacus Peripherals. This scheme is offered on TREND net’s Switches, Router & USB adapter range of products. TRENDnet is offering the silver coin on the purchase of Switches, Router & USB adapter and scheme is valid till October 25th, 2013. Partners will be eligible for the following silver coin on purchase TRENDnet products• On purchase of 2 units of 24 port switches the customer will get 2 pieces of 10 grams silver coins in this festive season. • While on the purchase of 2 units of 16

port switches the customer will get a silver coin of 10 grams. • The customer will get 10 grams silver coin on the purchase of N600 dual band Router & N600 Dual band USB Adapter in combo manner. • This scheme is valid till October 25th, 2013 is valid for the purchases made on a single invoice and direct billing to Abacus Peripherals. This scheme is valid PAN India. No sales return is allowed against material purchased during the scheme period.

01/DECEMBER/ 2013

RNI No.2003\14367 Publication Date: 01/12/2013

Registered No: KL/CT/155/2011-13 Postal Date: 01/12/2013

01/DECEMBER/ 2013

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