Infofriend english february 2014

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Publisher & Managing Editor Betson Mathai Chief Editor Shajan Ponnamattom Editor Anjana Rajendran Sub Editor Amritha S.M. Advertisement Shobana Ranjan: 9037077299, 9946662655 0495-4040906, 2366575 infofriendadvt@gmail.com E-mail Editorial infofriendenglish@gmail.com Layout & Design Jeeja N.K., Shadow Solutions Printing Geethanjali Offset Prints, Calicut. Head Office Infofriend, 2nd Floor, Jose Building, Wayanad Road, East Nadakkavu, Nadakkavu. P.O., Kozhikode - 673 011. Kerala, S. India. Tel : 0495 -2366575, 4040906 www.infofriend.com

Printed and published by Betson Mathai, Owned by Infofriend Publications, 2nd Floor, Jose building, East Nadakkavu, Kozhikode - 673 011. Kerala, S. India. Printed at Geethanjali Offset Prints, Kozhikode. Place of Publication at Kozhikode and Editor Shajan J.

Cadyce has expanded its solutions product portfolio Cadyce has expanded its solutions product portfolio with the introduction of new PoE switches and Fiber media converters. Cadyce is more focused on “Solutions integration “and “Systems integration”. Cadyce’s is committed to offer reliable, compact and cost-efficient products to the market. It’s a smart and easy choice for public sector and government IT professionals looking to modernize their networks. Cadyce understands the customer’s requirements and the unique IT challenges faced by the customers on day to day basis. Taking this into consideration Cadyce has launched two new models in each product category i.e. PoE Switches and Fiber media converters.

Rashi showcases Lenovo’s SMB range at the ninth edition of ‘Channel Business Forum’. Rashi Peripherals is the host for the annual event in its ninth year ‘Channel Business Forum’ which along with educating and informing partners also exhibits a variety of products for the partners. This year Rashi Peripherals has partnered along with Lenovo to exhibit wide range of SMB products in more than 30 cities which has garnered good response from the partners. CBF-IX is held in various cities of the country especially focusing on towns with great acceptance of the IT business like Nashik, Bharuch, Ratlam. CBF is currently showcasing the B- series, ThinkPad Edge Series, AIOs and T- Series Laptops but the one that is gaining special attention and has stood out is the Think Center ‘Tiny’. With Think Centre Tiny The Smallest Desktop in the World one can save 40% of the Energy compare to Normal Desktop.

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Rashi is also using this platform to highlight Lenovo’s AIO, for which the size varies from 18.5 inches to 21.5 inches. However, the 18.5 inch AIO is very niche with Rashi and is being promoted in these C, D and E class cities. Mr. Rajesh Gadgil, GBM, Rashi Peripherals says “Rashi Peripherals has tried to make Lenovo’s products available across the country with the help of our 58 branches reaching to majorly all the cities or towns.”

Cadyce’s PoE products are specially designed for IP surveillance, VoIP phone, access point and other PoE requirements. With PoE people can enjoy the flexibility in deployment options, especially where a power outlet is not conveniently available. • Cadyce CA-PS451 :: 5 Port 10/100Mbps Switch with 4 PoE Ports (65 Watt support) The Cadyce’s CA-PS541 delivers enterprise-class features in a compact form. It has total 5 ports of 10/ 100Base with 4 Ports PSE/ PoE function. It is an IEEE802.3af compliant switch with 65 watt power output. Due to its rugged housing, compact design and Power over Ethernet (PoE), the switch can be easily deployed in all work environments or remote locations.

ADATA appoints Neoteric as its National Distributor ADATA has announced its tie-up with neoteric infomatique ltd. as its national distributor. neoteric will now handle ADATA’s distribution of External HDDs, USB Flash Drives, SSDs, Memory Cards and Mobile accessories. The decision to appoint neoteric was taken keeping in mind ADATA’s comprehensive growth plan for 2014 and to tap newer market base, verticals and channel partners. Commenting on the tie-up, Mr. Sunil Khetan–Deputy General Manager (DGM), neoteric infomatique ltd. said, “We are thrilled to join hands with ADATA as the National Distributor for its repertoire of innovative, superior-quality and high-performance memory products and solutions. Partnering with ADATA has definitely enhanced our portfolio. Through our extensive pan-India distribution network comprising 500+ cities and 10000+ channel partners’ base, we look forward to making this partnership a highly successful venture! ”


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NATIONAL UPDATES

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Asus ties up with Waves Audio

D-Link Customers Connect to More at 2014 CES

D-Link is showing a full range of new products including many notable firsts for the company and the world at 2014 International CES. Held at Las Vegas during 07-10 January 2014, CES is one of the biggest consumer electronics shows on Earth. D-Link products being showcased are powered by mydlink Cloud services, totally unique in the networking space, as they are designed to meet current and emerging customer needs for smarter home connectivity. Highlights of the show include three 2014 CES Innovations Honorees: the Wi-Fi Baby Camera (DCS-825L), the mydlink Network Video Recorder (DNR-312L), and Camera with fast, next-generation 802.11ac Wi-Fi, the Wireless AC Day/Night Camera with Color Night Vision (DCS-2136L). Another is the Wi-Fi AC750 Portable Router and Charger (DIR-with Wireless AC, which makes high-speed connectivity wearable. “We’re incredibly excited to bring our customers and fans so many great new tools for watching over their new baby and home, and meeting their needs for the fastest, most reliable Wi-Fi wherever they go,” said Mr. Tushar Sighat, CEO D-Link (India) Limited. Powered by mydlink, the most advanced cloud service platform in the industry, our products offer smarter features, are easier to use, and work seamlessly with mobile devices. Our product showcase at CES this year demonstrates that D-Link is consistently leading the evolution of the next generation of wireless connectivity. D-Link products integrate with mydlink, the unique online platform that adds new tablets through a variety of mobile apps like mydlink Lite, mydlink SharePort, and mydlink Baby.

Asus together with Waves, a leading provider of audio DSP for the professional and consumer markets, and recipient of a Technical GRAMMY award, have recently announced an expanded relationship which will bring a new level of premium sound quality to Asus consumer electronic products. This agreement will incorporate Waves MaxxAudio Master processing into all Asus products that feature Asus SonicMaster audio technology. As the driving engine of Asus SonicMaster, MaxxAudio Master processing, with its superior performance characteristics, will

enhance the clarity and depth of the user’s listening experience, whether enjoying a game, multimedia selection of music and movies, or for online communication purposes. “Ongoing developments in multimedia and entertainment applications increasingly push the capabilities of our devices,” said Henry Huang, Director of Asus Golden Ears Team. “Asus is well known for groundbreaking products, its innovative designs deserve innovative audio technology to match,” stated Tomer Elbaz, Executive Vice President, Waves Consumer Division.

ZyXEL bags award for Best GEPON Solution Provider Zyxel Communications bagged the SME Channels Award for being the Best GEPON Solution Provider in India. Recognized for their valuable products and superior services, the company was conferred with the award during the mega event held recently in New Delhi’s Hotel Shangrila. As a part of their consistent efforts of understanding consumer needs, GEPON has been Zyxel’S breakthrough solution for a number of applications.

Seagate ultra mobile to power Lenovo Yoga 2 PC Seagate Technology has announced that it is working with Lenovo to deliver YOGA 2, a new multimode PC powered by the Seagate Laptop Ultrathin HDD. Both companies will demo the YOGA 2 multimode PC at CES 2014 in Las Vegas, Nevada. “Seagate has had an ongoing strategic alliance with Lenovo for many years. By delivering the technology that enables their YOGA 2 with the Laptop Ultrathin HDD, we have succeeded in delivering a highcapacity, lightweight laptop that addresses the needs of consumers and commercial

users,” said Scott Horn, Seagate vice president of marketing. “Redefining the laptop and tablet space, this new drive enables consumers to enjoy PC-like storage capacity in a thin and light Ultrabook design.”


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NATIONAL UPDATES

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Creative expands India Operations Channel Partners Gungho about Gigabyte’s AMD 900 Series Motherboards

Gigabyte’s AMD 900 Series Motherboards have made a huge impact among the Indian Do-It-Yourself (DIY) PC consumers who swear by AMD chipset-based motherboards, according to IT resellers across the country. They were unanimous in their opinion that sales of motherboards in this series swelled, mainly because of their compelling features coupled with an attractive pricing, which the competing brands have not been able to offer. The growing popularity of the Gigabyte’s AMD 900 Series Motherboards can be majorly attributed to two in-demand models in the series - GA990XA-UD3 and GA-970A-DS3P, felt Sumit Lundia, Director at Starcomp Infotech Pvt. Ltd, a Kolkata-based Gigabyte Premier Partner. Elaborating on the features of the Gigabyte’s AMD 900 Series Motherboards, Arun Siddharth of Desh International Systems, a New Delhi-based Gigabyte Premier Partner, said, “Just to give an example, GA-970A-DS3P comes with an in-built USB3; and Dual Channel DDR3 x 4 DIMM at an excellent price.” In addition to their compelling features and pricing, channel partners feel Gigabyte’s recent efforts to enhance postsales service set-up have also played a significant role in the growing demand for company’s motherboards. The GA-990XA-UD3 comes with the AM3+ socket. In addition to the multiGPU support, the chipset supports up to 32GB of DDR3 memory, while the SB950 Southbridge supports six SATA 6 Gb/s ports. The motherboard ensures a stable, high-speed platform for delivering surprisingly speedy data transfer through the Gigabyte 333 onboard acceleration technologies.

Creative Technology has announced a strategic expansion plan that will allow the company to create new inroads into the Indian market. As part of this, the company has appointed Creative Peripherals as a national distributor to promote the company’s extensive range of speaker and headphone products, across major Tier I and Tier II cities. Additionally, the company has appointed Ripunjay Gujjar as its National Sales Manager for India, a role that will be focused on driving the newly expanded distribution network. With a focus on growing its India presence

and making deeper inroads into the market for music, gaming and entertainment peripherals, this move will allow Creative to enhance the visibility of its consumer electronics products in retail stores and LFRs. Through its network of 4,090 retailers, Creative Peripherals is well positioned to help achieve this. Under Gujjar’s guidance, Creative Technologies will look to integrate its overall sales efforts to ensure it maps on to the dynamic Indian market. Gujjar is an industry expert having spent 16 years in the IT and mobility sectors.

RAPOO gifts 1 year Extended Warranty

RAPOO has announced to provide one year extended warranty on its wide range of Keyboards, Mice, and Combos as a gift on the occasion of New Year. Due to increasing popularity and confidence from customers, RAPOO is bringing 3 years of warranty on all its keyboard, mouse, and combo range. This extended warranty is not applicable on Audio range of products, the warranty on Audio range will remain as 2 years. RAPOO is globally well-known for its unique and modish wireless products and has gained popularity in a wider way all around the world.

Netstor appoints Apical as its National Distributor Apical has announced its tie up with Netstor. Apical will be the national distributor and will distribute the entire product range of Netstor across India. Apical will use its strength in the areas of broadcaster, video graphers, animators and Mac users in India for the distribution of Netstor products in India.

Bobby Sun, OverSeas Sales Manager at Netstor said, “We are happy to tie up with Apical for distribution of our product range in India. Promoters of Apical come with large experience in IT and we are confident that the demand of our products will increase in India.”


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NATIONAL UPDATES

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KnowSys Ecom Group appoints Mr. Pawan Verma as new Group CEO

K7 Pattaya Express engages and astounds channel partners

K7 Computing recently engaged its India-based channel partners with a successful out-station travel scheme to Pattaya in Bangkok. K7 had launched K7 Pattaya Express, an exciting offer wherein its channel partners across India could win a free trip for 3 nights / 4 days to Bangkok’s most popular and culturally diverse city. The only criterion was that its respective channel partners were to have conducted regular business with K7 for a stipulated volume from August to September 2013 last year. With over 500 partners participating, it was certainly a close race to get onboard the K7 Pattaya Express. The winning partners, in batches, were then treated to four days of non-stop fun and excitement between 6th December to 13th December 2013. They were enthralled by the thoroughly spectacular hospitality provided to them during their trip, having visited exotic locations and participated in never-experienced-before local cultural traditions. Some of their activities included the Alcazar Show, Parasailing, Deep Sea Diving and a wondrous visit to the Coral Island. Ashutosh Gaur a channel partner from Bit & Byte Computer (Bhopal) for the past 3 years, added, “I am really happy with the trip schemes organized by K7 and till date I have enrolled in 5 trip schemes. I enjoyed the recent trip and it was well organized by K7 in spite of the large number of partners travelling.” Bepin Roy – Vice President, Consumer Business of K7 Computing, said, "We at K7 Computing want to ensure profitability for our partners by delivering top-notch security solutions and constantly engage them through such unique schemes”.

Shopuli.com, a multi retail online portal, incubated under the umbrella of KnowSys Ecom Pvt. Ltd, which is a subsidiary company of KnowSys Info India Limited announced the appointment of Mr Pawan Verma as its new Group Chief Executive Officer. Subject to final approval, Pawan Verma is expected to join the organisation on 1st January 2014. Mr. Verma holds an MBA (Marketing) & Fellowship, Insurance Institute of India. He has worked as Chief Operating Officer at Star Union Dai-ichi Life Insurance Co. Ltd

& as Vice President & Head, Emerging Markets at Reliance Life Insurance Company Ltd in the past. His role in KnowSys will involve leading the teams towards defining the strategic vision and direction for the different group companies and drive their performance as per the agreed goals and targets.

Smartlink participates in the Mumbai Marathon Smartink Network Systems participated in the Mumbai Marathon 2014 which was held on Sunday, January 19, 2014. Around 25 Smartlink employees ran for a charitable cause, wherein the contribution went to CRY for the welfare of unprivileged children and towards Smartlink’s support for Girl child education. Mr. Bimal Raj, CEO, Smartlink Network Systems Ltd. said “We are happy to participate in the Mumbai Marathon this year and be a part of the campaign to raise funds for charity.”

Vdopia strengthens global footprint with 100% growth in 2013 Vdopia announced its significant growth and expansion in 2013, doubling its staff count globally and opening new offices in several key markets. Currently, the company has 230 employees as it builds its global presence, including opening offices in Germany and Australia in Q3, 2013, on the back of significant growth and demand for online mobile and video expertise. Vdopia’s expanding presence means dedicated resources on regional campaigns for current global clients, while also bringing Vdopia solutions and services to new regional publishers and advertisers. “Over the past 12 months Vdopia has grown at a tremendous rate, enabling us to enter new markets and attract top talent globally,” said Srikanth Kakani, Founder

and CEO, Vdopia. He continues, “As a company we will continue to invest in new technology to ensure Vdopia remains the global leader in mobile video and rich media advertising. We already work with some of the biggest companies in the world across a wide variety of industries; however, we look forward to growing our business and expanding our global presence even further in 2014.” The company, which opened its first office in the US in May 2007, also plans to move its New York and Los Angeles offices into new, larger spaces in early 2014 to accommodate continued growth.


COVERSTORY

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COVERSTORY

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Phablets zoom ahead Samsung updated its popular Galaxy Note and Mega ranges in this segment. Nearly 50% of Micromax’s 2Q 2013 sales came from phablets. This indicates the exciting market potential for phablets. The lowest priced Canvas Viva A72 had a good run in the market.

If 2012 was the year tablets marked its presence in India, 2013 was the year phablets staked its claim in the Indian smartphone market. The word phablet was among hundreds of new words added to the Oxford Dictionaries Online last year, indicating its worldwide popularity. Phablets are the large big display hybrids (larger than 5 inches and smaller than 7), between the smartphone and the tablet. With the shipping of phablets rising over three times in the second quarter of 2013, there is no denying that phablets have caught the attention of the Indian consumer. Phablets accounted for nearly a third of all smartphones shipped in India, according to research firm Cyber Media

Research (CMR). Smartphone shipments rose to 9.2 million units compared with 2.8 million units in the same period last year. A quarter of a billion smartphones were shipped in the third quarter of 2013, with 22 percent of these featuring a screen size of 5 inches of more, according to a report by Canalys research firm. The demand in the phablet segment among the Indian consumers is for the low-end phablets and they have caused a severe dent in the market for tablets and also smartphones as the shipment figures indicate in 2013. Some 56 million of the larger-screen devices were shipped over the three months, compared to 45 million in the previous quarter - a 24 percent rise. Breaking this down further,


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COVERSTORY

FEATURES: • NFC Support • Dual Camera: Dual Shot / Dual Recording / Dual Video Call • Android v4.3 (Jelly Bean) OS • Octa Core Processor (1.9 GHz Quad + 1.3 GHz Quad) and 3 GB RAM • Samsung Smart Scroll and Samsung Smart Pause • 5.7-inch Full HD Super AMOLED (1920 x 1080) Display

66 percent of these phablets had a 5 inch display, 31 percent had screens of between 5 and 6 inches, whilst just 3 percent had 6 inch or larger screens. This shift shows that mobiles are now more than just communication devices, they are now media consumption devices. The Indian market is burgeoning market for smartphones as the majority of the population is still feature phone users who are likely to transition from this segment to smartphone category. The most attractive product for such a segment of consumers will be the reasonably priced phablet which brings in the features of both the tablet and the smartphone in the price of one. Samsung was the first to make a successful foray into this phablet segment. In 2011, Samsung launched the Galaxy Note. Sleeker and lighter than the Streak, it had a 5.3-inch capacitive display. Even before the industry could come to terms with the Note, Samsung announced that it had sold a million in less than two months. Samsung followed it up with the equally successful Galaxy Note II, which sported a larger 5.5-inch touch display. Other popular phablets include Sony Xperia C, Optimus G Pro, Fonepad Note FHD 6, ZTE Grand S, XOLO Q1000, etc. Samsung is the market leader in the smartphone segment with 31% market share in sales, closely followed by Indian brand Micromax which cornered 23%. The competition between the two is stiff and the gap has been closing. Micromax and other Indian vendors have managed to gain a strong foothold in this space with their

competitively priced products leaving the global brands far behind. Samsung updated its popular Galaxy Note and Mega ranges in this segment. Nearly 50% of Micromax’s 2Q 2013 sales came from phablets. This indicates the exciting market potential for phablets. The lowest priced Canvas Viva A72 had a good run in the market. Micromax has seven phablets in a total smartphone portfolio of 12 while competitor Samsung has five phablets in its portfolio, illustrating the popularity of this format. Local Indian vendors like Lava and Lemon and two dozen others have all rushed to capture the phablet trend, launching many models. The other popular brands have been Sony, Huawei and HTC. Market intelligence firm IHS iSuppli predicts phablet shipments will be at 60.4 million units worldwide this year, over double

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last year's number. More data consumption and increased web browsing makes larger displays desirable (and) tablets cannot be carried everywhere. With more functionality and processing power being added to smartphones, we are no longer dependent on laptops to access mails, browse the web, play games or handle documents. However, the smaller display sizes have been a deterrent for people who wanted to do more with their phones. While some found it tough to browse the web on small screens and needed to zoom in to read the text, others struggled with the virtual keyboards on 3-inch screens. The 5-inch, or phablet-sized, screen eliminates these problems to an extent and also adds to the multimedia experience. In this influx of the local vendors, the leading global players like Apple and BlackBerry have found it difficult to strengthen their presence in the phablet segment in India. Sony has just launched its first phablet in India in early August. With the economic crunch, the Indian brands are likely to have a better run in the near future as they are likely to be cheaper than the global brands arriving in the market. According to IDC, phablets now account for 30 percent of the Indian smartphones market, which is an amazing feat for a debut category of phones. Another factor, which is key in the Indian market, is the pricing of these devices. There are already phablets selling for under Rs 10,000 and is a good mid-range option for those planning to buy a smaller smartphone or a larger tablet. Keeping in mind the utility that the five inch screen has to offer, the phablets are likely to get greater acceptance in emerg-

Sony Xperia C FEATURES • 5 inch display • Android 4.2 Jelly Bean • Dual SIM • 1.2 GHz quad-core • MediaTek processor with 1GB RAM • 4GB Internal storage, expandable upto 32GB • 8 MP camera and 0.3 MP front camera • 3G, GPS, Bluetooth, MicroUSB,


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COVERSTORY

Micromax Canvas 4

FEATURES • 5 MP Secondary Camera • 13 MP Primary Camera • Wi-Fi Enabled • Android v4.2.1 (Jelly Bean) OS • Dual SIM (GSM + GSM) • Expandable Storage Capacity of 32 GB • 1.2 GHz Quad Core Cortex-A7 Processor • 5-inch LCD HD Capacitive Touchscreen

ing markets, such as in India where people do not have the luxury of owning both a smartphone and a tablet. A phablet obviates the need to buy separate phone and tablet - it becomes one device that does "good enough" double duty.The Android platform will have a greater advantage on phablets and will hold a higher value as it will be a more comfortable experience for its users on the go. And those bigger screens naturally lead to a better online experience. The Connected Intelligence report by NPD Group reveals data consumption on smartphones with 4.5" or larger screens is 44 percent higher than on smaller phones. It went up by 19 percent

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Q3 2012, as compared to the same period in 2012. Even though today larger screens represent a smaller part of the market, their relevance is increasing as consumers look for more ways to interact with content while on the go. The increased data usage is coming from longer time spent on social media site, navigation and streaming videos. The most popular apps being used on big phones are Facebook, Google Maps and YouTube. But the phablet and its large screen also has a set of disadvantages. These big devices aren't very good for single-handed operation. Plus, the larger display drains the battery faster. But then, this isn't stopping the segment from growing and could maybe even dwarf the smaller smartphone segment soon enough. In 2014, Asia Pacific is expected to continue to lead the demand for large-screen

Lava Xolo Q1000

LG G2 FEATURES • Full HD Recording • 2.26 GHz Qualcomm Snapdragon 800 Quad • Core Processor • 5.2-inch Capacitive Touchscreen • Android v4.2.2 (Jelly Bean) OS • 13 MP Primary Camera • 2.1 MP Secondary Camera • Wi-Fi Enabled

FEATURES • 1.2 MP Secondary Camera • Expandable Storage Capacity of 32 GB • Dual SIM (GSM + GSM) • Android v4.2 (Jelly Bean) OS • 1.2 GHz Quad Core Processor • Wi-Fi Enabled • 5-inch HD IPS Touchscreen • 8 MP Primary Camera

smartphones due to the nature of emerging markets there. Low PC and home broadband penetration, a high level of mobile network use, and low Wi-Fi network penetration in these countries limit the presence and functionality of Wi-Fi tablets. Phablets are likely to witness a steady growth in the future with Asia being the main driver. Indian companies such as Lava and Micromax would be the key players in the market as they manage to provide functionality with conscious pricing. The only drawback for the phablets seem to be its huge display which makes it mobility questionable. But the accessories market are bringing out trendy and stylish carriers contributing to their popularity.


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PRODUCTS EXPLORER

USB KVM Extender CA KE100

Cadyce CA-KE100 allows you to extend your keyboard, video and mouse up to 100M/328ft over CAT5e or CAT6 cable. FEATURES • Supports CAT5/CAT5e/CAT6 • Supports distance up to 100M / 328ft • Local / Remote computer selection in Receiver console • DDC / EDID support mode selection for Local / Remote monitor • Superior video quality with resolution up to 1920 x 1200 • USB KVM Cable 1.8m CA-KC180 / 3m CA-KC300 / 5m CA-KC500 • Cadyce USB KVM Cable are reliable, high quality and high performance, which allows you to connect your computers / servers to your USB KVM switches. • Connector for Display: VGA/ SVGA HDB 15-PIN Male to Male • Connector for Keyboard/Mouse: USB 1.1 Type A • Length - 1.8m / 3m / 5m

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Portronics Power Box Portronics has introduced the Power Box: an ideal partner for your smart-phone and tablet PC. Committed to improve the usage and portability of electronic devices, Portronics has since its inception engaged in the crafting of state of the art gadgets that have added to user’s convenience considerably.

Power Box is an advanced energy reserve with a 3.7V/10,000mAh lithium ion battery, capable of charging electronics while travelling. Portonics provides a potential of getting charged using both traditional and renewable technology like solar panel,. Portronics Power Box is available in Black and White colour at Rs. 3499/-.

TAG launches Galaxy GTX 780Ti HOF Technology and Gadgets has introduced Galaxy GTX 780 Ti HOF graphic cards. Galaxy GTX 780 Ti HOF (Hall Of Fame) delivers multi monitor displays with white cover, two 8-pin PCIe power ports to provide smooth frame rates for gaming at extreme resolution and immersive experi-

ence. Galaxy GTX 780 Ti GPU HOF gives PC gamers the freedom to play every title at ultra setting and max resolutions on today’s highest-definition displays. Galaxy GTX 780 Ti HOF comes with MRP of Rs. 70,000 and available ex-stock with TAG carrying 3yrs warranty.


EXCLUSIVE INTERVIEW

Andrew Koh, Senior Director, ICP (Image communication Products)Division, Canon, India shares exciting features for the camera enthusiasts and the trends in the digital camera market.

Canon prosumer line of

cameras for every segment

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What are the exciting entry level cameras offered by Canon? The entry level cameras offered by Canon include PS A2500, PS A2600, PS A3500 WiFi, IXUS 132, IXUS 135 WiFi, IXUS 140 WiFi, IXUS 125HS, IXUS 240HS WiFi, IXUS 255HS WiFi and PS A4000. With smartphones providing technologically advanced cameras, why should a consumer go for digital cameras? Even if smartphones have impacted sales of point-and-shoot cameras, Canon is confident of winning the battle with its push on sales of mid to high-end interchangeable lens cameras and DSRLs. A better zoom and image quality; focus on HD video recording and low light photography are some highlights. Photographic images are delicate creatures, which can tickle the fancy, draw people together, or elicit boos. The thumbs-down votes come when the image is distorted, out of focus, or blurry, to name just a few issues. The cheers arrive when an accurate representation is made of people, background, and color. A variety of factors goes into the creation of good images, which digital cameras are much more suited to fulfill While cameras come in all sorts of varieties, including the traditional film cameras, digital cameras are now vastly more widely used. Along with the advantage of higher megapixels, digital cameras offer high-powered zoom lenses that magnify from 2 to 70 times, which is certainly way higher than what a Smartphone camera could offer Which camera would you advice for a budding photography enthusiast? Breaking a thin line between professional and consumer digital cameras, Canon’s prosumer line can make a perfect option for budding photographers. With performance and creative expression approaching that of an SLR camera, the new PowerShot G16 camera makes unlimited imaging not just portable, but now wireless, too! Built-in Wi-Fi offers easy set-up and powerful capabilities. Its 12.1 Megapixel High-Sensitivity CMOS Sensor and DIGIC 6 Image Processor creates the Canon HS SYSTEM for significantly improved resolution in an expanded ISO range of 80-12800. Continuous shooting with full resolution has been boosted up to EOS-caliber speeds, and High Speed AF puts images in focus almost the moment the camera is aimed, so you can freeze that perfect shot. Shoot HDR photos without a tripod, and add dynamic new finishing effects. You can also capture breathtaking images of the nighttime sky with new star shooting modes. It depends upon the respective person’s requirement. High models in Compact cameras like our recently launched slim pocket sized camera


EXCLUSIVE INTERVIEW

PowerShot S200 camera comes with Controller Wheel and Control Ring that suits people who want to shoot not only with Auto, but also photos to their own preferences with manual mode. Indian consumer is very sensitive about price. How do you assure them value for money? Right from PowerShot to the EOS range, Canon’s wide range of cameras have been able to meet varied demands of Indian customers. The many benefits that a Canon camera provides from high image quality to great performance is worth price What are the distinct advantages offered by mirrorless camera? Mirrorless cameras have made a distinct position in the digital camera world. This light weight camera’s sensor is nine times the size of a typical point-and-shoot digital camera sensor. Mirrorless camera as the name suggests, don’t need a mirror. Instead the light passes through the lens and falls onto the image sensor. Mirrorless camera body is smaller than the DSLR. Canon launched the EOS – M from its Mirrorless camera range which is based around a new 'EF-M' lens mount. Since it is part of the EOS system, and all of the company's existing EF and EF-S SLR lenses can be used via the 'Mount adapter EF-EOS M'. The EOS M features a compact, magnesium-alloy body. It has no built-in flash, but instead a hot shoe on the top plate. As compared to most other mirrorless designs, EOS M features a relatively huge APS-C sensor thus giving prestine image quality as well as shallow depth of field for creative expression. What are the standout features of Canon DSLR cameras?

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performance in low light and it's possible to attain a shallower depth of field compared to their smaller-sensor comrades. Even though full-frame DSLRs appear to be bulky in size, the camera is a perfect option for amateur photographers. And so is the demand. Canon’s EOS 6D is the world’s most Compact Full Frame Camera. It has low intensity AF EV3 feature. This feature is 1st for EOS and it has advanced AF ability to focus in extreme low light conditions. In what ways do you think that the mirrorless models can handle the growing competition from smartphones? Despite surging sales of smartphones giving tough competition to entry-level cameras, the mirrorless camera segment is Canon EOS DSLRs are backed up by the registering growing customer interest and world's most comprehensive system of interchangeable lenses with advance tech- demand across the globe. A key factor of increasing demand of Mirnology and excellent features from 14mm ultra wide angle to 800mm super telepho- rorless camera’s affordability could become to, the 60+ lenses in the EF series cover all a turning point for camera manufacturers to scale up in tough competition from possible shooting requirements and that’s smartphones. the uniqueness of Canon DSLR cameras. To what extent is DSLR development still What is the USP of Canon digital camera dominated by megapixels? over the competitors? Megapixel is one of the aspect of DSLR but Whether it is for personal or professional more importantly it is the technology and use, Canon EOS digital SLR and Comfeatures which is offered by Canon which pact System cameras empower you to be gives you stunning image quality. creative. State-of-the-art features, superb image quality and intuitive design concepts The ability to manually adjust the apercome together to deliver advanced perfor- ture, ISO, white balance, and make other adjustments on a camera is an art form in mance you can rely on and enjoy. my opinion — something akin to being an Canon has a product for all. Be it a beginmaster with a skilled blade. In my perspecner, enthusiast or a professional, we have to offer all both in Canon’s digital compact tive, we see phone photography as being a great thing, but it’s not to the point where and DSLR cameras. person can be willing to abandon his What are the exciting cameras to look out dSLR. Cameras on smartphones are cerfrom Canon in the near future? What are tainly improving with each passing model, the appealing products Cannon proposes but it’s not well suited for things like to release in emerging markets? low-light and also zooming — the closer We would be launching several key you zoom in, the more pixelated things get products in 2014. Besides some models on your smartphone, which is something of compact cameras, we would also be we’re all aware of. But since dSLRs also launching a few DSLR models, catering capture photos with a higher megapixel towards both the entry-level segment as count and you can swap on better lenses, well as the pro and semi-professional segany disruption to your image is minimized. ments. Additionally, some key and quite unique lenses would be brought to market, Why is it that Canon lenses of the same specs are priced exorbitantly higher comfurther expanding the range of EF, EF-S, pared to its near competitors? and EF-M lenses. Canon lenses have created a strong imagWhat according to you are the market ery for their quality & autofocus speed, as prospects for the full-frame DSLRs in well as the Image Stabilization (IS) feature India? available on some models. At Canon, we The term ‘full-frame' refers to the type strive to bring in the best quality products of sensor found almost exclusively in with an inherent value which makes it professional-grade DSLRs. Full-frame DSLRs have many advantages such as great superior over many others.


01/FEBRUARY/ 2014

PRODUCTS EXPLORER

ROCCAT at CES 2014

At CES Las Vegas German manufacturer ROCCAT kicks off 2014 with a full line-up of new gaming peripherals. From January 7 – 10 ROCCAT opens the doors to its Venetian Hotel showroom, showcasing new products in every category: mice, keyboards, headsets, mousepads and accessories. “2014 will be a phenomenal year for PC gaming – so much is changing at the moment and ROCCAT is about to prove its role as the industry’s leader in technology and innovation once more. With the products coming up next year we will be able to provide a whole ecosystem for PC gaming in 2014.” says René Korte, founder and CEO of ROCCAT. At CES 2014 ROCCAT will introduce two new Kave XTD gaming headset models, making the Kave XTD series the company’s full range line-up when it comes to audio products. The Kave XTD 5.1 Analog is the successor to the best-selling true 5.1 gaming headset in the world: the original Kave 5.1. Made for gamers with a 5.1 soundcard already built into their PCs, the Kave XTD 5.1 Analog features classic 5.1 audio jacks plus a USB connector to power up the in-cable remote and the LED lighting. The Kave XTD Stereo offers the same build and design, dedicated to comfort and durability. The stereo version of the Kave XTD features two powerful driver units delivering intense and rich gaming sound, pushing the boundaries of what is possible with stereo headset solutions. ROCCAT introduces the Kone XTD Optical with an adjustable distance control unit to customize lift-off distance and a new 6,400dpi optical sensor. For the smaller Pure version of the Kone Series, ROCCAT presents three new designs at CES 2014. ROCCAT’s mechanical gaming keyboard series, Ryos, gets two compact ten key less versions - one with per-key illumination feature and one without backlighting.

20

Portronics Pure Sound Pro BT Portronics has introduced the upgraded and superior version of its famous Pure sound Bluetooth series, the Pure sound Pro BT. Stuffed with features like 2.5 W speakers, in built MP3 Media Player, FM, USB playback, SD card, Bluetooth connectivity and more, makes it one of the best featured Portable sound Bars in the country. Portronics product offers the best sound quality particularly with the Turbo Bass paten technology that perfectly improves the bass quality along with the clean treble

that further adds on to the unparalleled musical experience. Facilitating users with an option of enjoying nonstop music for a period of 6-8 hours with a single full charge, the ‘Pure sound Pro BT’ is designed with dual power supply. Supported by a stylish LCD, the Pure sound Pro BT is crafted with dual independent acoustics cavity, dual low frequency radiator and dual low power consumption channel of digital amplifier.Portronics Pure sound Pro BT is priced at INR 4499 only.

Rapoo expands its footprint in India Rapoo has expanded its market presence in India and is making greater inroads into the Indian market consistently. The accessory company was founded in ShenZhen China in 2002, with headquarters in Hong Kong and launched the Rapoo brand in 2007. Today Rapoo’s factory is one of the world’s largest wireless manufacturing Plant in the world. Within three years of its launch, Rapoo has become one of the top three brands in China through market share and managed to become the most preferred brand among the end consumers. In addition Rapoo has some of the world’s first titles to its credit: • Launching the world’s first wireless gaming mouse V8 • Worlds first 2.4 GHz multi touch mouse – T1 • World’s first 5 ghz mouse • Worlds thinnest Keyboard at 5.6mm thickness Rapoo’s strengths • Rapoo has advanced 5G technology • Strong design capability • Pure excellence – iF award. • First to introduce robots assembling line.

Rapoo has marked a worldwide presence in the IT market. Rapoo’s business development is in European Union countries like Germany Denmark Russia UK etc and Asia Pacific countries like Japan, India, ANZ , Korea Taiwan etc. Rapoo accessories are available through its South India distributor Encon Impex Pvt Ltd. Encon Impex Pvt Ltd is the exclusive importer & distributor for South India covering five states Karnataka, Andhra Pradesh, Tamilnadu, Kerala and Puduchery headquartered in Bangalore. Rapoo has launched its premium range accessories comprising of Keyboard, mice, Bluetooth keyboard for Android & iOS tablets & mobility, Bluetooth speakers, wireless & wired headsets & headphones for Mobiles with unique features & proposition. Mr. Prakash Sipani, MD of Encon Impex highlights the quality & performance aspect of the brand along with industry’s leading three years warranty on Keyboard Mouse and two years exchange warranty on other Rapoo products. He further added that there are broad plans from the brand and several activities in the near future.


01/FEBRUARY/ 2014

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01/FEBRUARY/ 2014

PRODUCTS EXPLORER

22

TRENDnet AC1900 Wireless Router

ViewSonic VP2772 Adobe color 27” display

ViewSonic has announced the availability of its 27” VP2772 Adobe Color QHD display. “Color performance is of the utmost importance to our professional series customers,” said Girish Mamtani, Country Head, View Sonic, India, “The VP2772 delivers the ultimate in image quality with its Adobe Color capability and a 10-bit panel that delivers 1.07 billion colors. It is also equipped with all the premium features the pros need including flexible connectivity options, and daisy chain functionality.” Ideal for photography, graphic design, media creation, publishing and other color-critical applications, this 27” display delivers outstanding levels of detail and clarity with 2560x1440 QHD resolution. Accurately displaying 99 percent of the wider Adobe RGB color space, the VP2772 features an advanced 12-bit color engine and 14-bit LUT that processes up to 68.7 billion colors, creating stunning images with true-to-life colors. Featuring a SuperClear IPS panel calibrated with a Delta E≤3 value, users will experience the optimal combination of wide viewing angles and accurate and consistent color performance. Equipped with dual DisplayPort inputs and one DisplayPort output, the VP2772 allows one image source to be shown simultaneously on multiple daisy-chained displays. Paired with HDMI and DVI inputs, and a total of four USB 3.0 ports, connecting to multimedia, storage devices and peripherals is seamless. The VP2772 incorporates an ergonomic design with tilt, pivot, swivel and height adjustments to create comfortable working environment.

TRENDnet has introduced the extreme performance AC1900 Dual Band Wireless Router, model TEW-818DRU - which offers unmatched performance, powered by a 1 GHz processor, high power radio amplifiers for extended wireless coverage, and Gigabit Wireless AC networking speeds. The TEW-818DRU is designed to provide the optimum wireless experience in a busy connected home. TRENDnet’s TEW-818DRU creates two extreme performance wireless networks an ultimate performance 1.3 Gigabits per second (Gbps) Wireless AC network, to connect all Wireless AC devices over the fastest wireless speeds available today; and an extreme performance 600 Megabits per

second (Mbps) Wireless N band, to connect everyday wireless devices such as tablets, smart phones, and computers. High performance wireless amplifiers maximize wireless home coverage and Beamforming technology directs the highest wireless signal strength to each user’s specific location.

Panasonic PT-CW330 Series projectors Panasonic has rolled out PT-CW330 Series of ultra-short-throw projectors and PT-TW330 series of normal short throw projectors. The new series includes the PT-CW330, PT-CW240, PT-CX300as well as three interactive models that have dual pen capabilities, the PT-CW331R, PTCW241R and PT-CX301R. All of these projectors are well suited for a host of applications where space is limited and high image quality is critical, including classroom lectures, corporate presentations, digital signage and more. The price ranges from Rs.49, 000 to 74,000.

ASRock FM2A88X+ Extreme6 and FM2A88X-ITX+ ASRock is officially the world’s first motherboard manufacturer to support AMD 2400MHz+ AMP (AMD Memory Profile)! To be even more specific, two of ASRock’s FM2+ motherboards both FM2A88X Extreme6+ and FM2A88XITX+ have passed the tests and obtained “AMP 2400 Ready” logos! Moreover, ASRock proudly announces that all of their FM2+ Series motherboards will soon support the new AMP 2400 standard. With AMD’s latest AMP 2400 and a couple of memory modules that support these technologies, users may simply choose their own desired memory frequency in ASRock UEFI Utility.

ASRock always tries its best to be fair and take care after all kinds of end-users, such as covering overclocking features for computer enthusiasts and rookies at the same time.


01/FEBRUARY/ 2014

PRODUCT EXPLRER

Cadyce CA-UK800 and CA-UK1600 switch

Cadyce CA-UK800 allows you to manage and control 8 Computers or Servers with only one set of keyboard, mouse and monitor. Features• USB and PS/2 Keyboard and Mouse supports on Console • Supports Microsoft IntelliMouse, IntelliMouse Explorer, Logitech NetMouse & Other compatibles • Channel selection and operation by using push buttons and keyboard hot keys • Supports DOS, 95 / 98 / 98SE / ME / Windows 2000 / Windows XP / Windows 7 / Windows 8 / Linux and MAC etc • Supports High resolution 2048 x 1536 • LED indicators for easy port status monitoring • Hot Pluggable and Plug N Play Cadyce CA-UK1600 allows you to manage and control 16 Computers or Servers with only one set of keyboard, mouse and monitor. Features• 19” Rack mount 16 ports USB & PS/2 KVM Switch in metal enclosure • USB and PS/2 Keyboard and Mouse support on Console • Supports Microsoft IntelliMouse, IntelliMouse Explorer, Logitech NetMouse & Other compatibles • Channel selection and operation by using push buttons and keyboard hot keys • Support for DOS, 95 /98 / 98SE / ME / Windows 2000 / Windows XP / Windows 7 / Windows 8 / Linux and MAC etc • Supports High resolution 1920 x 1440 • LED indicators for easy port status monitoring • Hot Pluggable and Plug N Play

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Simmtronics launches the dynamic tablet XPAD Turbo Simmtronics has announced the launch of another 3G Calling Tablet XPAD Turbo Tablet. The XPAD tablet is embedded with dual-SIM, in which there is a 3G SIM with WCDMA network and the other one 2 G sim slot with GSM. This sleek and slim tablet has features which make it easy to annotate, draw or take notes. It is also integrated with 2800 mAh Lithium Battery, which provides all day productivity. The tablet is priced at

just Rs 7999, and will be available at all the leading stores selling Simmtronics. This slim yet sleek tablet is finished with metallic and crystalline touch, which is so handy that can be kept in your pocket, and making a call from the tablet gets easy as it’s cumbersome to make calls with the other-sized tablets usually. The tablet is a phone plus tab as which can play all HD Videos on it, being enriched HD Video playback as well.

D-Link Wi-Fi Baby Camera

Parents naturally worry about their baby any time they have to leave the house. Now they can leave their worry aside with the new Wi-Fi Baby Camera (DCS-825L) from D-Link. It lets parents check on their little one from a smartphone or tablet remotely, any time. Now, with D-Link Wi-Fi Baby Camera all working parents can be at ease & be rest assured of the child’s wellbeing even while they are away. Much more than just a baby monitor, the Wi-Fi Baby Camera is packed with unique features to lend parents a helping hand.

Netgear new ProSAFE Gigabit Plus Switches Netgear has expanded its fast growing family of ProSAFE Gigabit Plus Switches. With three new Power-Over-Ethernet (PoE) models, the enhanced ProSAFEPlus Switch Family now includes eight switches that combine improved management capabilities with Gigabit speeds and enhanced performance, making the man ideal, costeffective upgrade from Netgear plug-andplay Unmanaged Switches for small organizations with growing networks. Netgear is the industry-leading provider of both

Unmanaged and Smart Switches, offering a comprehensive portfolio of switches for business of all sizes. Netgear’s ProSAFE Plus Switches meet the growing need for more intelligence in SMB networks by providing features that help optimize performance.


01/FEBRUARY/ 2014

PRODUCT EXPLRER

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ViewSonic unveils New VDI Innovations

ViewSonic Corp has announced its newest innovations for the virtualized desktop at CES 2014. ViewSonic’s latest Zero and Thin Clients fortify the company’s already strong VDI product line. These state-of-the-art cloud devices provide complete solutions for companies looking to effectively meet the demands of today’s changing computing environment. In addition, ViewSonic continues to transform the display market with price-competitive 4K Ultra HD devices and touch technology that aligns with today’s consumer expectations and business demands.

ViewSonic’s Smart Client solutions enable users to access their desktop accounts from nearly anywhere via a centralized server, and helps a business fully transition to its VDI strategy. Certified for VMware Horizon View, this highly secure zero client supports advanced 2D/3D applications and can drive up to four simultaneous full HD displays. The SD-T225 and SD-T245 integrated thin client displays are designed for organizations requiring a secure and easy-to-manage solution for their virtual desktop implementations. The devices are optimized for all of the major remote networking protocols, including Microsoft RDP with RemoteFX, Citrix ICA/HDX, and PCoIP for VMware. The TD2430ml is the newest addition to ViewSonic’s Touch Display product portfolio featuring 10-point projected capacitive touch technology. Supporting both Linux and Windows operating systems, the TD2430ml is designed to be an excellent touch display for commercial environments. The VX2363Sml-W is the newest member to the ViewSonic VX63 Extreme Entertainment display family, designed with the consumer in mind.

RAPOO 3100P 5GHz Mini Wireless Mouse RAPOO has brought new mini wireless mice RAPOO 3100P with prolonged battery life. The mouse has 5GHz wireless transmission which avoids the interference of 2.4 GHz wireless, Bluetooth and Wi-Fi devices. RAPOO 3100P is designed with latest energy saving technology and power switch.RAPOO 3100P is a mini

5GHz mice with mini USB port. It derives a smooth usage with fast connectivity, response and is compatible with all the generations of operating system. RAPOO 3100P wireless mini mouse comes with a MRP of ` 1629/-. It has a two year replacement warranty and is available ex-stock.

Oplus launches the revolutionary 7” Tablet , XonPad7

Oplus celebrated the exclusive launch of its products with the revolutionary 7” Tablet (With 3G Calling), XonPad7. The XonPad7 is powered to thrill with a Quad Core 1.2GHZ (28NM) processor and a 1GB DDR3 RAM. The configuration allows for easy multi-tasking. It harbours an excellent 7-inch, 1280 by 800 multi-touch IPS display, a 5-megapixel back camera with auto focus capability and a 2-megapixel front camera. Its features include 3G Calling, Wi-Fi, WCDMA, Bluetooth HSPA+, GSM, GPRS, EDGE and Micro USB. The XonPad7 is available for Rs. 9990/-.

iBall Slide 3G Q1035 Quad Core 3G Tablet iBall has introduced the iBall Slide 3G Q1035, designed to woo the tech savvy users with its powerful 1.2 GHz Quad Core processor and lustrous and large 10.1 inch HD IPS display in a beautifully crafted Aluminium brushed design slim casing built in with 8 MP enhanced auto focus camera. The product is perhaps one of the best offering in below Rs 20000 price range with a MRP tag of just Rs 17,999. iBall Slide 3G Q1035 is powered by a powerful 1.2 GHz quad core cortex A7

processor and 1GB of RAM. iBall Slide 3G Q1035 is priced at MRP of just Rs.17,999/-.


01/FEBRUARY/ 2014

PRODUCT EXPLRER

WD My Passport Slim 2TB Thin Drive

WD has announced the availability of its My Passport Slim line of portable hard drives, the first thin drives to offer up to 2 TB capacity, a metal enclosure, and 256-bit hardware-based encryption. The included WD SmartWare Pro data protection software allows users to back up their data to their My Passport Slim and keep an extra copy in their Dropbox account for added peace-ofmind. The software also lets users back up their Dropbox1 account to the My Passport Slim. These features make the My Passport Slim an ideal choice for protecting, storing, and enjoying digital content on the go. Available in 1 TB and 2 TB capacities, the My Passport Slim measures a scant 4.33 x 3.14 x 0.48-inches*, giving mobile consumers an easy and convenient way to transport their favorite music, movies, photos and documents. The My Passport Slim also incorporates super-fast USB 3.0 connectivity for quick transfer speeds of high resolution digital files. “WD’s My Passport Slim is the ultimate storage device for today’s mobile consumers,” explained Subroto Das, Director – India & South Asia, WD, “Its contemporary metal exterior, increased file protection features and enhanced portability makes it a must have solution for safeguarding digital data.” The My Passport Slim 1 TB has a Manufacturer’s Suggested Retail Price (MSRP) of Rs 6,999 (including taxes). All My Passport Slim drives are protected by a 3-year limited on-site warranty. The My Passport Slim 2TB will be available in India soon.

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TAG launches CPU Cooling Fan TAG 200 Technology and Gadgets has launched CPU cooling fan - TAG 200 that is compatible with most Central Processing Units (CPUs). TAG 200 CPU cooling fan dissipate the heat assures optimum airflow which promotes efficient cooling of the Central Processing Unit (CPU). TAG 200 CPU cooling fan is made with 250g high grade copper riffle bearing and

plates that provide low-noise heat transfer away from the CPU. The fan reduces the heat generated within the CPU and cools the processor. The fan speed of TAG 200 is approximately 3500RPM +/-10% with 12V DC rated voltage that keeps the system cool for longer durations. TAG CPU Cooling Fan comes at an MRP of ` 649.00 and is available ex-stock.

TRENDnet Powerline 1000 Adapters TRENDnet has announced a new Powerline 1000 or Gigabit class of Powerline solutions, with the launch of the Powerline 1000 Adapter Kit, model TPL-420E2K. TRENDnet’s TPL-420E2K is built around Qualcomm’s QCA7500 chipset and delivers Gigabit class networking over existing electrical lines. The backbone of Powerline 1000, or the HomePlug AV2 standard, is Multiple Input Multiple Output (MIMO) Powerline technology. The TPL-420E2K units go into standby mode when not in use, thereby greatly reducing overall power consumption. This is a significant benefit since they are always plugged in.

LAPCARE Hybrid Dual Pen drive LAPCARE has introduced its Infinity Duo Hybrid Dual pen drive. The device gives copious scope of data storage and movement and ideal for those who wish admittance to multiple gadgets. It will be available in 8GB at a very competetive pricing. The Infinity Duo Hybrid Dual pen drive comes with standard USB 2.0 Port on one

end and a micro USB connector on the other. The pen drive is compatible with mobile phone’s PCs supporting OTG (OnThe-Go Function). On the other hand it can be connected as a standard USB 2.0 port that can be used to connect, transfer the data from PCs and laptops. It is weighs around 10.1grams.


01/FEBRUARY/ 2014

PRODUCT EXPLORER

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iBall Andi 5.5N2 Quad Core phone

Asus ROG Announces Poseidon GTX 780 Graphics Card

Asus Republic of Gamers (ROG) has announced Poseidon GTX 780 with DirectCU H2O, a new graphics card with an exclusive hybrid thermal solution that enables extremely efficient cooling by either air or water. The new card is powered by the latest NVIDIA GeForce GTX 780 GPU (graphics-processing unit). With DirectCU H2O on board offering users the unique ability to cool either by air or water, ROG Poseidon GTX 780 achieves running temperatures that are up to 24°C lower than reference designs — that’s up to 140% cooler for gaming performance that’s up to 12% faster in both Assassin’s Creed IV: Black FlagTM and BattleField 4TM. Exclusive DirectCU H2O technology for up to 140%-cooler and 3X quieter performance ROG Poseidon GTX 780 is fitted with exclusive DirectCU H2O technology, which employs a combined air and water channel to provide complete flexibility for the user — and ultraefficient cooling for the graphics cards. A custom vapor chamber is in direct contact with the card’s GPU for faster heat dispersal, while copper heat-pipes and extended cooling fins further transfer heat out and away from the card to keep it running cool. With water cooling, Poseidon GTX 780 achieves up to 24°C-lower running temperatures than reference designs — keeping the GPU cooler when using GPU Boost 2.0. With air cooling, Poseidon GTX 780 achieves up to 7°C-lower running temperatures than reference. ASUS Poseidon-GTX780-P-3GD5 – Rs. 46500/- (excluding taxes).

iBall adds another addition to its very successful Andi series smart phones -Andi 5.5N2. With a powerful 1.2GHZ Quad core cortex A7 processor and a Gigantic 5.5 inch IPS display with 1GB of Ram, it promises a power packed experience. iBall Andi 5.5N2 comes with numerous features, to start with is its cutting edge powerful 1.2GHz Quad core processor which allows running multiple apps without any lags and a super smooth user interface. The super fast processor lets you enjoy thrilling games on its scintillating 5.5inch HD IPS display that gives brilliant picture quality from all viewing angles. The large display also makes it ideal for

reading e-books. Andi 5.5N2 boasts of an enhanced 12MP auto focus camera, that lets you click brilliant and sharp images. Andi 5.5N2 holds a 1GB Ram that does multitasking with an impeccable performance. It has an internal memory of 4GB to store your favorite games, apps that is expandable up to 32GB. The massive Andi 5.5N2 is attractively priced at best buy of 13,499/(MRP of RS 14,999/-).

Corsair Gaming Mechanical Keyboard

At CES 2014, California-based Corsair and Germany-based Cherry Corp.are debuting the “MX RGB Project” gaming keyboard. The technology showcase , based on a Vengeance K70 gaming keyboard fitted with new Cherry MX RGB keyswitches, gives gamers a first look at the vast customization and game enhancing benefits of per-key 16.8 million color backlighting. Corsair will bring the concept to life by launching the world’s first Cherry MX RGB-based gaming keyboards.The new keyboards will be available in several Cherry switch types: super-fast Cherry MX Red, the light tactile feedback of Cherry MX Brown, or tactile feedback provided by Cherry MX Blue.

F&D’s A530U –A 2.1 Surround System Fenda Audio has introduced the A530U, a 2.1 Surround Sound speaker with 5000W PMPO. The A530U has the power of two speakers,which deliver clear, powerful sound. The sub-woofer comes with a 6.5 inch full-range driver and the satellite speakers are powered by 3-inch full range drivers for high performance sound quality. The A530U flaunts a heavy-duty attitude with metal grills as also high glossy front panels, scoring high in the looks department. The system will sound powerful but will exude nothing but sleek elegance thanks to its wooden cabinet. The wood factor reduces distortion while the bass fills your room with clear, powerful sound. Those who seek the new aural experience whether from their couch, gaming zone or media rooms can just use the system’s

USB/SD reader to go about their experience. Like most modern offerings of F&D, the A530U has smooth connectivity to MP3 players, PC, TV, CD and DVD players.With a built-in digital FM player with 100 FM stations storage and an advanced PLL technology,this console has multiple purposes for multiple moods. The A530U 2.1 Speaker System is priced at ` 4990/-.


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TOPNOTCH BULLETIN

01/FEBRUARY/ 2014

Monster Tower ZEB-7400RUCF

Gaming Headphone with mic

5.1 Multimedia Computer Speaker

Iron Head

Zebronics (as technology partner) in association with Radio Mirchi carried out fun activities in 30 apartments across Chennai.

Zebronics products serve as cool gifts for your tech savy valentine, from tablets, headphones, mp3 players, Bluetooth products etc., we’ve got the ultimate gifting solutions.

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01/FEBRUARY/ 2014

RASHI NEWSWIRE

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Plantronics Legend charging cae

Asus Motherboard A88XM-A • India’s first FM2+ APU Ready

Keep the Plantronics Voyager legend charged on the go with the pocket-sized charging case.Perfect accessory for storing, protecting and recharging your headset. The case’s internal battery can recharge the Voyager Legend headset twice for up to 14 hours of additional talk time (up to 21 hours talk time total). LED indicators show the battery status of both the headset and the case at a glance.

Motherboard.

• FM2+ Socketed motherboard

• • •

• •

features high-endurance 5X protection and new UEFI Bios on the A88X chipset AMD socket Fm2+ Athlon / A-Series processors support CPU upto 4 cores AMD A88X (Bolton D4) chipset 4 x DIMM, Max, 64GB, DDR3 2400 (O.C.)/2133/1866/1600/1333 MHZ Non-ECC, un-buffered memory Integrated AMD Radeon R/ HD7000 Series graphics in the A series APU Expansion slots – 1 x PCIe 3.0/2.0 x16 *3

Toshiba 500GB SSHD (Solid State Hybrid Drive) • • • • • • • •

x16

• Max Power Consumption : 225W • Thermal Solution : Ultra quiet active fansink

• Form factor : 4.4”H x 10.5”L, Dual Slot, Full Height

• Display Connectors: DVI-I DL + DVI-D DL + 2x DP1.2 + Stereo

MQ01ABF050H 2.5 inch HDD + NAND 500GB capacity High performance with 8GB NAND flash Enhanced self-learning caching algorithm HP Slim Ultrabook backpack Newly launched in India Slimmer, lighter & trendy Backpack for HP ultrabook Series Notebook.

Nexus7C Asus-1A029A • 90NK0091-M00450 • LCD – 7” 1920*1200

Lenovo ThinkPad Twist • The 3rd Genera-

• • • Logitech G400S Optical Gaming mouse • GPU Memory : 12 GB GDDR5 • Memory Interface : 384 – bit • Memory bandwidth : 288 GB/s • CUDA cores : 2880 • System Interface: PCI Express 3.0

Case recharges from any micro USB charge cable (2-foot USB-to-Micro USB cable included).

• •

IPS CPU – Qualcomm Snapdragon S4 Pro 8064, 1.5Ghz, L2 2MB, Quad-core RAM – 2G DDR3LM HDD – 32G EMMC WLAN – 802.11a/b/g/n (integrated dual band 2.4G/5G) BT 4.0 Webcam – Front : 1.2M Rear : 5M with AF

• • • •

tion Intel Core i5 processor. Ultrabook – 20mm thick and 1.58 Kg HD IPS Touch Display with 350 NITS with Anti Reflection Gorilla Glass Magnesium Alloy Case TPM option, SSD option for Instant On 4 mode operation mode Designed for Win 8 Touch interface

Targus iPad Air Cases • • • • • • •

Easy to clean Exterior Soft Lining protects Against scratches Stand Stylus Storage One Hand easy flip Design Multiple viewing angles

• Unique textured finish • Typing made easy

For more information contact: Rashi Branch • Bangalore :42480202, • Mangalore : 2225208, • Hubli: 2213777


SCHEMES AND PROMOTIONS

Unistal Winter Chill Out Offer

Unistal Systems has announced a Winter Chill out Offer for Channel Partners. This scheme is valid on selling Protegent – Antivirus and Internet Security solution. The bumper scheme assures a 2N/3D holiday stay to any of 51 National or International destinations. The scheme is valid till 28th months. “We have a broad network of channel partners offering unsurpassed support for all our initiatives and together we serve our customers with best products & services. We enjoy creating programs and schemes for our channel partners. With this scheme, Unistal hopes to associate with 2000 new partners” said Alok Gupta Managing Director Unistal Systems Pvt Ltd. Winter Chill out Offer is a Points based scheme, where Protegent Antivirus is 1 Point and Protegent Internet Security 2 Points. A Partner has to earn 45 points by purchasing a combination of the two products to get confirmed 2N/ 3D Holiday stay at any one of the lucrative 51 locations of choice. More details on the holiday stay can be found at http:// www.protegent360.com/locations. html. This holiday stay is worth Rs. 7000/- to Rs. 10000/- and this makes this Winter Chill out Offer a 100% return on Investment for partners. This scheme provides several benefits to partners: • Flexible Dates: Holiday can be enjoyed on dates as per resellers choice before 30th June 2014 • Gift Item:The Voucher is transferrable and can be gifted to friends or relatives. • Flexible Destination:Holiday destination can be of Resellers choice as 51 options are there.

01/FEBRUARY/ 2014

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Panasonic conducts three-city product launch and dealer meet for partners Panasonic India Pvt. Ltd conducted an intensive three-city product launch and partner meets program for system Integrators and resellers in New Delhi, Bangalore and Mumbai this month. The objective of the program was to introduce partners to the Panasonic high definition visual communication solution business, discuss product USPs, explain

new business opportunities with Panasonic HDVC system, and provide special commercial offer for current financial year. The program was facilitated by a focused presentation by Mr. Sumit Sharma, Product Head, HD Communication, Panasonic India on changing the meaning of Video Conferencing for an IT-LED organization for system integrators and resellers.

ESET Get Set Go Tashkent Scheme

ESET has announced the channel scheme for Retail & Paper License Channel Partners - ‘Get Set Go Tashkent’. On earning 8000 points, partners are eligible to win a trip to Tashkent. The scheme will be valid on the purchase of ESET products from December 1st, 2013 to March 31st, 2013. Channel partners can avail the retail scheme under ESET’s authorized regional distributors. For East India, partners can contact Link Telecom Pvt. Ltd., for West India with Software Mart, and for South India with R.S. Computers Enterprise Pvt. Ltd. For Delhi, Jaipur and UP partners can reach Synapse, Vinayak System and Param System respectively. Partners dealing in paper license can earn points on all ESET paper license products. Each point is worth Rs 50. Contact : Vinay Kumar V - +91 9916931599

Zebronics Holiday season special Zebronics brings exciting digital lifestyle products as gift ideas, to on this lovely New Year.Zebronics 3.5 USB Sonic Dongle accepts a standard SIM card of any service provider, allowing users to access the internet at high speeds, up to 7.2 Mbps through its built-in 3.5G HSDPA USB modem feature. A really good buy at just Rs.1,500/Zebronics 7.1 Multimedia Gaming Headphone Iron Head brings 7.1 channel simulated sound effects for powerful, immersive audio with the Iron head headphone. It delivers superior sound isolation while soft ear pads are foam cushions that mold to the shape of your ears for maximum comfort over extended use. Best buy at price of Rs. 1799/-

Zebronics Power Grid 2400 comes bundled with Micro USB and Mini USB connectors and all the accessory cables. The ZEB-PG2400 model integrates an LED torch.. Priced at a pocket-friendly Rs.1,199/Zebronics MP3 Player Node is an affordable MP3 player with good music quality. The Node comes with built in battery and charger. It is priced at an attractive price of just Rs. 359/-.


01/FEBRUARY/ 2014

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RNI No.2003\14367 Publication Date: 01/02/2014

Registered No: KL/CT/155/2014-16 Postal Date: 1st and 2nd of every month. 01/FEBRUARY/ 2014

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