COLLECTIONS

Donear offers fashion fabrics for men

Donear’s fashion fabrics for men are a mix of tradition and modernity. The latest designs and hues encompass comfy fabrics, ethnic prints, intricate embroidery, and trending colours. The fabrics are available in a variety of materials like cotton blends, linen blends, silk blends, polyester and jacquard available in a variety of patterns like embellished, printed, checkered, solid, self-design, paisley, floral print, patchwork, striped, textured, embroidered, and more to make unique styles. With subtle earthy tones, pastels and vibrant hues, these kurta and bandi fabrics are ideal for a family gathering, a wedding function like sangeet, mehdi, haldi, a reception or a festival.

Gold Silk has unconventional pastel shades that are meticulously designed with modern fashion. They are available in three designs and ten sober, muted shades with a silky smooth finish which imparts the essence of an ethnic look .Shimmer consists of an innovative and attractive machine foil, tessellated geometric patterns and metallic trim accents with a unique flair of elegance. One design has eleven shades of lustrous fabrics like a silk dress. Shagun has specially curated seven designs in eleven shades blended with gold, zari and black motifs to suit special occasions in the family with shades for all age groups for that stand-out look.

TRYB makes innerwear smooth and lightweight

TRYB innerwear is made of smooth and lightweight fabrics making every move and stretch absolutely comfortable.

Made with nylon spandex and poly spandex, the innerwear garment for men is super breathable and dries five times faster than doescotton. The Drytek and 36TX weave have wicking properties which ensure every stretch is unhindered. TRYB innerwear is distinguished by the use of superior and appropriate fabrics (nylon spandex and Kooltex polyester spandex), contemporary designs (soft waistband), distinctive cuts, texture, and vibrant colours.

TRYB targets men 18 to 45 years and has Active, Pro and New York range. Activ is designed for everyday athletes. The Pro collection is for men who are more inclined toward sports/fitness. New York has compression boxers and boxer briefs, designed to promote the maximum durability and comfort.

TRYB, based in Chennai, an athletic innerwear brand for men, was engineered for individuals and sportsmen who pursue a dynamic and active lifestyle. Born from a love for sports and a dream to create distinctive products in the garment industry, TRYB positions itself as a lifestyle brand that is community-oriented, edgy and contemporary. TRYB is for the man of today who practices sports, pursues fitness and leads a physically active lifestyle. TRYB is an aspirational and community- oriented brand that combines both fashion and function.

Aastey promotes size inclusivity

This is an Indian athleisure brand. Aastey has three recycled polyester blends - aasteyflex, aasteyfirm and aasteybreeze- that are actively contributing to diverting plastic from oceans and landfills. The slow down T-shirt collection is made with 100 per cent organic cotton fabric. The earthshine yoga mat is also crafted with ethically sourced cork which is harvested from the outer barks of oak trees which ensures that no trees are harmed in this process. The club collection includes products like hand-poured soy candles, which are 100 per cent vegan and cruelty-free.

The vision is to build an environment where all women are treated as equals irrespective of their size, colour, age, body type, lifestyle or race. Since its inception, Aastey has brought together a community of over 50,000 women of different ages, colors, sizes and shapes by promoting size inclusivity. The brand works on women empowerment, size inclusivity and environmental preservation.

The Indian athleisure industry is worth Rs 54,000 crores. Athleisure is a hybrid style of athletic clothing worn as everyday wear. These include yoga pants, tights, sneakers, leggings, etc. These are flexible in nature and help absorb sweat during exercise. When athleisure initially arrived in the Indian market, it took consumers by storm and soon became a trend.

Uathayam launches wedding line

Uathayam, based in Tamil Nadu, does ethnic fashion for men. The brand, founded in 2003, first gained widespread popularity with the launch of its line of iconic white shirts and dhotis, a traditional attire for South Indian men that is also considered a symbol of prestige, culture, and character.

The whiteness of Uathayam dhotis is believed to denote purity and perfection, and the clothing has become the most soughtafter choice for traditional wear in the southern states. In addition to white shirts, Uathayam also manufactures and markets a range of vibrantly colourful shirts that are both stylish and comfortable.

The brand has now launched a wedding collection for men which includes a wide range of apparel, including sherwanis, kurtas, pyjamas, and more. Customers can choose from a variety of styles, colours, and fabrics to find the ideal look for any occasion.

Uathayam’s commitment to quality and value has made it a popular choice among customers and the company is excited to continue building on its success. Customers have consistently returned to the brand for its excellent products and customer service, and the company is always looking for ways to improve and expand its product range. It is committed to delivering value and quality to customers and looks forward to continuing to grow and innovate in the future.