Vol 19 issue 04

INSIDER 30.09.16 | VOL. 19 | ISSUE 04

STUDENT MAGAZINE

IN THIS ISSUE Cover Story

Teaching is a Learning Curve

Exchange View

Exchange Students in Tallinna

Current Affairs

Nordic Business Forum

Recipe

Easy Pineapple Pie

Reviews

 James Dashner: The Maze Runner  Bastille: Wild World  Jane Austen: Love & Friendship

Insider Staff

 /INSIDERSTUDENTMAGAZINE  @INSIDERKYAMK

KAROLIINA NIEMI

RICHARD MCGRATH

SETAREH NOURZAD

ROOPE SORVO

SARAH ROSENTHAL

GRAYSON HEFLIN

MAI LAN LE

SUVI KARELL

BOOKS

CURRENT AFFAIRS

PROOF READING

MUSIC

CURRENT AFFAIRS

WEBSITE

MOVIES

RECIPES

PHONE

+358 44 702 8758

WEBSITE

insider.kyamk.fi

EMAIL

insider@kyamk.fi

WRITERS

first.last@student.kyamk.fi

KHUE DO

EXCHANGE VIEW

JULIA WEYRAUCH EXCHANGE VIEW

Insider Student Magazine Paraatikenttä 7 45100 Kouvola Editor in chief: Hugh Clack INSIDER ISSN 1457-1587

EDITORIAL

WOW! What an exciting week here in KyAMK, especially for the international business freshmen! We had five different, intriguing company presentations here at our campus this week.

Each of the entrepreneurs themselves or the representatives of the companies were vivid speakers. They gave us a lot of information about their businesses. But the main thing we got out of them was still something even more valuable than just the basics about the

companies; they inspired us, they spoke about the real things happening in the business life. Of course teachers are telling these things also, but to listen to someone that is facing these issues in everyday life; that is just priceless! It puts a lot of the things already learned into a whole new perspective.

addition the Insider offers you information about the Nordic Business Forum 2016, a two-day business festive in Helsinki. Also we have a book review for you guys, this week it’s about “The Maze runner” written

by James Dashner. Check it out, and have a look at the pineapple pie recipe also!

Suvi

Have a nice week!

Hope your week was as inspiring as ours! Enjoy reading this issue; you’ll find more info on these enlightening days, and in

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EXCHANGE STUDENTS IN TALLINN

By Julia Felizitas Weyrauch

4

When our tutors began planning a trip to Tallinn, we were left to ourselves with the decision, if we want to stay in Tallinn only for twenty-two hours or if we want to stay another night. Since most of us never been to the Baltic States, we were curious to get to know the city and compare it to our experiences in Finland.

On Friday, right after our last lecture and workshop ended, we packed our stuff and travelled to Helsinki to meet the tutors at the harbor. A fifteen hours-ferry trip consisting of parties, dinner in the board cafeteria and shopping in the tax-free supermarket was waiting for us. Some of us enjoyed the fresh Baltic Sea air on the sundeck, others decided to go dancing in the Ibiza Club. After a long night of parties and listening to drunken people weaving through the hallways to their cabins, we left the ferry at nine in the morning.

comparison to the Finnish cities, we’ve seen so far, we wondered about the high amount of Russian products or offers, which were adjusted to the taste of Russian tourists.

After leaving our bags in the hostels, we went to explore the old town of Tallinn and savour Italian coffee. The coffee was desperately needed and missed sorely by our Italian exchange students since their arrival in Kouvola. Afterwards we strolled through the romantic, medieval streets and marketplaces of Tallinn. In

After enjoying our last and only night in Tallinn, we took the ferry back to Helsinki around lunch time on Sunday. Everybody was a bit tired and upset to leave the beautiful city. We were very grateful for the tutors to join us and especially Tuomas, who organized the trip and who felt obliged to keep the group together. ď ?

For lunch some of us went to the restaurant Lido, which offers a range of Baltic and East European meals and beers at affordable prices. While the most of our group went into the club Labor, which serves alcoholic drinks in test tubes, we went on a night sightseeing tour through the old town. We were guided by a nice girl from Azerbaijan, who lives and works in Tallinn, and visited the creepiest, most haunted places. The chilling maritime air, the cloudy, dark sky and the sparingly illumination of the old medieval streets and houses lent credence to the ghost stories.

What is Nordic Business Forum?

By Setareh Nourzad As you have probably heard recently around the campus people talking about Nordic Business Forum, and also about Tony Hawk coming to the event, you might be wondering what is Nordic Business Forum. Nordic Business Forum is not just any business event; it is a two-day business festive in Helsinki. It is so much more than just an event, it is a community of people who have the same goals, and who want to make a difference in the world with better business ideas.

Nordic Business Forum inspires growth in people and businesses through their seminars and intensive training camps, they also aim to encourage and nurture an atmosphere where people are truly inspired.

Nordic Business Forum events gather together business leaders and the world’s most enlightening experts and thinkers to share ideas and build connections. This year’s event has famous speakers such as Tony Hawk which was already mentioned before, Seth Godin, who is the author of 18 bestseller books, Ed Catmull, who is the co-founder of Pixar and president of Walt Disney and Dick Costolo, former CEO of Twitter. Each year the topic of the seminars changes slightly and this year’s topics are digitalization, culture and marketing. Their annual main event has quickly risen among Europe’s top business seminar and one of their goals are to become one of the most noteworthy business seminars in the world by the year 2021. They also have Nordic Business Report, where they share ideas and insights through entrepreneurial success stories and business experts, and all of these stories are shared online.

Nordic Business Forum also donates tree plants in order to compensate the computational carbon footprint of the main event.

History of Nordic Business Forum Nordic Business Group was founded in December 2008 by Hans-Peter Siefen and Jyri Linden.

This company operated under the name Finnish Community of Entrepreneurship until November 2011. Nordic Business Forum Oy has been a subsidiary company of Nordic Business Group since 2012.

Nordic Business Investments Oy is the other subsidiary of Nordic Business Group, and they only concentrates on real estate development. Nordic Business Group had the revenue of 11.1 M€ in 2015, and Nordic Business Forum Oy’s revenue was 4.8 M€.

small compared to the events organized in Finland, with almost over 5000 participants. This event was organized in Tallinn, Estonia.

In October 2014 for the first time Nordic Business Forum was available in live stream, and they had famous speakers such as Arnold Schwarzenegger, Jim Collins and Sir Alex Ferguson. 2016 has been a different kind of year for Nordic Business Forum, because they launched two new programs, the first one was in February, which was an intensive training program called “Bootcamp for Business Growth begins”, and the second one is the first Nordic Business Forum Sweden, which will be held in January 2017.

Their team includes 19 full-time employees, and they have offices both in Jyväskylä and Helsinki, and also in Stockholm and Tallinn.

They also have one full-time representative in St. Petersburg, Russia.

In November 2009, their first seminar was organized. In the beginning the seminars were small with less than 100 attendees and only local speakers.

The very first Nordic Business Forum event was organized in October 2010 and since then the annual event has become one of the most significant business seminars in the Europe. The name of the event was Weekend Seminar in the beginning. Also then they didn’t have any international speakers at the event. The first Nordic Business Forum with international speakers was organized in September 2011.

Also in 2011, Nordic Business Forum Oy made a commitment to voluntary service in entrepreneurship education called “Inspiration for Two”. Which meant that the company promises to give a day of entrepreneurship education to a student for every ticket sold.

In October 2013, the first event was organized outside Finland, the topic was “Sales Mastery Day with Brian Tracy”, but it only had 630 participants, which is very

Nordic Business Forum 2016 Live Stream Nordic Business Forum is one of the most inspiring business events in the world. This conference is the meeting of the world’s brightest minds and future business leaders who will share their successful stories. This event attracts annually more than 5700 attendees from 30 different countries, and more than 24% of the attendees are CEOs. Patteri Entrepreneurship Society is bringing this event for the first time to the Kymenlaakso region.

The event will be specially organized for the students of KyUAS, and because of the high prices of the tickets to the main event in Helsinki (tickets cost around 2000 €), PatteriES will live stream the event during 06.-07.10 at Paja Project Space (Kuuselankatu 1, Kouvola).

The event is open and free for all of the students of KyUAS. If you are interested about this event, you can find more information about it on PatteriES official Facebook pag e.  5

TEACHING IS A

W

Grayson Leif Heflin

hen it comes to absorbing knowledge, people have their own preferred methods.

Some benefit most from listening – hearing a teacher recite their lesson plan and learned experiences, or listening to their favorite album and learning it by heart. Others take in the world through their eyes. Having a PowerPoint presentation or video would make their classroom experience akin to some sweet candy, or if the student is a Finn, maybe some salmiakki. Finally there are those who light up once they are given a chance to get their hands dirty.

To build, sculpt, or draw. These tactile pupils absorb life through their fingertips. ď ‹

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LEARNING CURVE

T

eachers are presented with the daunting task of conveying their ideas to the class on a daily basis. An understandably overwhelming accomplishment given the various methods of instructing, conveying, and understanding. When he or she needs to continually captivate their developing audience, problems arise. Compromises are made in order to get everyone on the same page without watering down the core principles of the lecture.

The best lecturers can overcome this obstacle by incorporating varied tonal inflections, vivid body language, and visceral hands-on projects. They involve the students within their speeches. Demand feedback to better themselves, while divulging an adequate amount of know-how to peak curiosity in their recipients.

Recently, the International Business students at KYAMK were rewarded with the presence of five guest speakers. Two were entrepreneurs, heading into the trenches with only their wits to keep them company. Another two were spokespeople for larger companies, established across multiple countries for many years.

Lastly, there was a guest from a startup consisting of about 15 people. Each had their own style of presenting but also similarities permeated throughout.

Tony, head of a few small businesses, including Nirvana Wellness & Tea Shop, started off with a very motivational speech.

His focus was less on statistics and financial figures and more about philosophy. Most of his time in the limelight was spent in a chair. “Stay hungry, but keep your eyes to what is around you, ” he would say when referring to our potential ideas. He then led into his experiences with living in foreign countries and meeting new people in student housing.

“Every window with a light on, is a potential friend.” Ultimately this

gave us enough energy to make it to the next orator.

Marko, head of startup Flying Lynx was given quite short notice that he would be presenting for us so understandably his presentation was quite succinct.

He introduced his company of five employees as a new service providing e-commerce solutions to Russian customers. His oration focus involved a lot of feedback.

Asking for questions or comments within just a few minutes. This mysterious business is one to watch. Still developing, it will likely take off soon as more people become aware of its potential.

Ari led the discussion about a small game development company called Grand Cru. This Helsinki based company specializes in mobile games. Ari previously attended KYAMK as a marketing student. He educated us on useful business terms including venture capital, seed funding, and initial public offering. The slides on his PowerPoint were very concise and often included pictures and short videos. Naturally, he knew how to layout the presentation in a way in which the students would be able to sink their teeth.

To promote the Kouvola based company, Lumon, Juhani spoke about the widespread use of glass balconies. The main benefit being that less dirt collects and therefore less cleaning is required. While his talk involved the business aspects he also took us out of our normal train of thought by telling us a story. The story entailed a teacher with a unique method. She would instruct the class to think of a positive time in their life before writing notes. Through a few trials she and the students found that their notes were more constructive and the concentration level of the pupils had skyrocketed. With our brains on full blast we were eager to hear the final business.

The

spokesman

from

the

Lindström group, Sami, was the most animated of the bunch. Unlike the others, he started off with asking us questions. He was trying to get our minds into a positive place like Juhani was describing.

Sami would walk around the room for the duration and speak of his past ventures and how they all tied back to what he does now: spreading the word about Lindström, a rental service for work uniforms and textiles. Their focus is on customer relations and networking. Something that will be very crucial to us as business students.

All of the guests allotted time for questions towards the end so there was a chance for feedback. The presentations provided insight into the minds of business people both small and large. Half of the visitors would just stand or even sit in one place, essentially only catering to the initial learning style – auditory.

The other half would take it to the second level by walking around the room; Making eye contact with a new subject every minute. In the end the only learning style which was not accounted for was the tactile group. Assuming one third of the students were of this third group, it was likely difficult for them to consume this information and store it in their gray matter.

The only time anyone used their fingers was to extend the reach of their hands when raising them for questions.

A key element to ensure information becomes solidified within the conscious brain is repetition. Not necessarily to repeat oneself thrice but to repeat the same information across three different channels. Tunnel into the ears, rip through the corneas, and devour the appendages.

By attacking at all angles, the wandering mind has no choice but to succumb to the onslaught.

Only once this method has been perfected can an instructor truly garner unprecedented respect and attention.  7

easy pineapple pie This week we are preparing an easy but delicious pineapple pie! It is sweet and tasty but at the same time very refreshing (never mind the pineapple coming straight from a can), nicely balanced. The lime juice gives it a nice twist. So, here we go!

By Suvi Karell

What you need:

What to do:

• • • • • • • • • • • •

1. Set the oven to 200 degrees.

2. In a small bowl, combine wheat flour, oatmeal, baking powder

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150g butter 1dl sugar 1 egg 2dl wheat flour 2dl oatmeal 2 teaspoons baking powder 200g (nordic kind of) sour cream 1 egg 1 can of crushed pineapple 1/2dl sugar 1 teaspoon vanilla sugar 1 fresh lime

3.

4.

5.

6.

and sugar. In another bowl, mix melted butter and 1 egg, then add the flour mixture and toss.

Butter up the pie plate, then line it with the dough and set it in the oven for 5 minutes.

Mix the sour cream and egg, add sugar, vanilla flavored sugar, crushed pineapple and squeeze the juice of the lime into the mixture.

Take the pie plate out of the oven, scoop the filling in it and set it once again in the oven for 15-20 minutes.

Serve with ice cream or whipped cream.

James Dashner * November 26, 1972 He is an American writer of speculative fiction, primarily series for children or young adults. James is the author of THE Maze Runner trilogy and The 13th Reality series. He also published a series (beginning with A Door in the Woods) with a small publisher several years ago. He lives and writes in the Rocky Mountains.

Text by Lan Le Many of you may have heard of the Maze Runner series since it was shown in motion picture in 2014. However, I have to say, compared to what you get from the original book, the movie is a real disapointment.

The Maze Runner is the first book in a trilogy written by the American author James Dashner.

The book was first published in 2009. The plot and the atmosphere of the book is somehow similar to The Hunger Game and Divergent.

It is about a so-I-call “After Earth”, when the whole system we know now has fallen. However, you will not have any idea about how the world is in the Maze Runner until the end of the book. As it is already said in the name, this book is like a Maze that need to be solved to reveal the truth behind.

50 boys were trapped inside a

place called the Glade, located in the center of the Maze, and they had no idea why they were there and what that place really was.

Together, they fight their way out of the Maze.

The book has the atmosphere of an action movie, with heroism, friendship, bravery and of course, monsters and bad guys to fight against. Many complain about the writing of the book, but believe me, once you start reading, you will not care about the writing or anything else. The world (or the maze) was well-created, the characters were well-created. You will get to admire the way 50 teenage boys not only survived but created their own society within the Maze, how they get organised, how they maintain the order. AND the scene when they broke out of the Maze was an epic (which was failed to portrait in the movie).  9

Genre Indie Rock Release Date September 9, 2016 Producer Dan Smith Mark Crew Rating 

 /bastilleuk  @bastilledan  @bastilledan Text by: Roope Sorvo In 2013 British, four-piece indie rock band Bastille released their debut album Bad Blood. The single “Pompeii” that launched the band into the charts with appropriate explosiveness: any random stranger off the streets would recognise the song’s intro chant if needed. Bad Blood showed that the band had a good ear for other catchy singles too, like “Things We Lost in the Fire”, “Icarus” and “Laura Palmer”. However, the band couldn’t really deliver on the deeper cuts of the album, leaving the aftertaste of the record slightly lackluster.

And now, more than three years later, Bastille has released their sophomore studio album, titled Wild World. The opening track, rather aptly named 10

“Good Grief”, starts of with a very “Under Pressure” -like bassline and clap. Happy catchy music combined with the lyrics about grieving the passing of your loved one create a very Raveonettes-like juxtaposition.

Already here it becomes apparent that Bastille’s biggest strength has not been lost: they’re still able to craft masterfully catchy, bombastic choruses. This trend continues throughout the album, from the fast-paced “The Currents” to the brass-heavy “Send Them Off!”. Some tracks like “Blame” and “Winter of Our Youth” try to recreate the magic of “Pompeii” with similar chants, and despite not quite reaching the same heights the tracks work tremendously.

Unfortunately, it’s not all sunshine and rainbows in the wild world Bastille presents us (Then again, if it was all sunshine and rainbows, ‘Wild World’ probably wouldn’t be an appriorpiate title for the album). Many of the songs open with curious soundbites from retro movies, old propaganda videos and public service announcements, among other things. Most of these clips do not seem to serve any purpose, and feel like

superfluous way to needlessly extend the album runtime. “Warmth” features a catastrophically bad synth sound that resembles a distorted kazoo, turning otherwise decent track into infuriating one. Besides, Bastille has never been too great in the ballad department, and Wild World is no exception.

The slower songs like “Four Walls” and especially “Two Evils” are absolute snoozefests: the former sounding like the subdued, quiet C-part waiting for the crescendo that never comes; the latter is just the vocalist Dan Smith wailing in competition with the lonely guitar, proving that even a skilled singer has a range which can be painfully broken. “Fake It” manages to break out of the stunned ballad-delirium halfway through, and thus ends up half-decent. Thankfully these moments are few and far between. Despite a couple of misfires and a lack of the next true “Pompeii”, Wild World is massively better than Bastille’s first fulllength effort, showcasing a greatly evolved band that has spent the three years between the albums refining their abilities to their peak. If they continue in this direction, their next might be a true masterpiece. 

Genre Comedy, Drama, Romance Director Whit Stillman Writers Jane Austen (Novel) Whit Stillman (Screenplay) Rating 

Text by Sarah Rosenthal Lady Susan Vernon takes up temporary residence at her in-laws’ estate and, while there, is determined to be a matchmaker for her daughter Frederica and herself too, naturally.

Admittedly I have never read any Jane Austen novel or watched any movie based thereof as it combines one thing I utterly abhor - romance movies - and one that I find quite entertaining - period dramas. This movie has the benefit of including the element of comedy - or so I thought.

With no point of reference from previous Jane Austen adaptations I was a bit stunted by the fact that this movie compares best to any random Spiderman movie as everything was being told - literally everything, as in narrated. Perhaps it was due to a lack of knowing how to develop the characters background best and the cultural implications that come with a telling a period drama. This was perhaps due to the short runtime of only about an hour and a half and screenplay writer Stillman assuming that the audience would already possess a certain amount of knowledge about the movie. On the other hand the

majority of the movie relied on the explanations of Lady Susan (Kate Beckinsale). Little did they leave for the audience to figure out by themselves by for example acting out ideas via scenes.

Downton Abbey set the bar for period dramas fairly high. For a story about relationships, morality and status which should be interesting enough, the movie just did not deliver. It felt like a stage play of a book where the actors only do so much as read the book word for word. It came across as stiff and rarely fluid. The comedy element of the story was bestowed on but one character who steals every scene he’s in. Unfortunately, he is only in about 10 percent of the movie and laughing about him did leave a bit of the bitter after taste as he portrays a somewhat mentally challenged Lord who delivers his humour in pithy one-liners.

The movie drags on despite its short runtime. All the scheming and intrigue fades away the initial excitement of the movies and becomes more and more stale and you find yourself surprised by the sudden ending of the movie. It seemed like they had run out of money and had to end it quickly what made it feel even more incomplete, a pity really especially when you consider the cast included Stephen Fry and Chloë Sevigny.

Finally, I would say that the title is misleading. This movie is very much not about “Love” and “Friendship” but rather a perverted version of just that. More appropriate would have been “Fortunate relations due to status and deceit of people who actually genuinely like you”. I’m very much sorry to tell you that if Downton Abbey is the reason you’re a fan of period dramas you won’t be satisfied by “Love & Friendship”.  11

Kymenlaaksonkatu 1 45700 Kuusankoski 05 3792082 www.studio123.fi

Studio 1 Florence (S) | 11e | 1h51min Sat-Sun 14:50h Rölli ja kaikkien Aikojen Salaisuus (S) | 10e | 1h20min Every Evening 17:00h Bridget Jones’s Baby (7) | 11e | 2h03min Every Evening 18:50h

Studio 2 Love & Friendship (S) | 11e | 1h32min Sat-Sun 15:30h Tyttö Nimeltä Varpu (12) | 11e | 1h39min Fri-Sat, Tue-Wed 17:30h Tulen Morisan (12) | 11e | 1h50min Sun-Mon, Thu 17:15h Teit Meistä Kauniin (7) | 11e | 1h51min Every Evening 19:30h

Studio 3

Eventlist Fri, 07.10. Profane Omen + Volucrine + Vacancy Sat, 08.10. Gettomasa + Jontti & Shaka Sat, 15.10. Seremonia + Mansion + Cauchermar Every Tuesday at 20h Quiz Night Every Thursday at 20h Bingo Night

Pahan Kukat (16) | 11e | 1h45min Fri-Mon, Thu 17:20h

8€ 10€ 7€

Poika ja Peto (orig) (12) | 11e | 2h00min Sat-Sun 15:00h Tue-Wed 17:15h Miss Peregrine’s Home for Peculiar Children (2D) (12) | 11e | 2h08min Fri, Sun, Wed-Thu19:30h The Magnificent Seven (16) | 11e | 2h13min Sat, Mon-Tue 19:30h