3 - HOW TO USE THIS MAGAZINE 4- MICRO CALENDAR 6 - SHIPPING TIPS 7 - DAY IN THE LIFE OF COOPER 9 - APPSPIRATION 10 - MOST SOLD IN ONE DAY 12 - POP UP SHOP INSPIRATION 14 - ERIN WEST'S STORY 16 - LET'S SEE YOUR OFFICE SPACE 18 - STORY BEHIND YOUR BUSINESS NAME 20 - WAREHOUSE INSPIRATION 22 - IDEAS FOR CUSTOMERS TO POST PICS 23 - BRICK AND MORTAR INSPIRATION 25 - FAVORITE ABANDONED CART SOFTWARE 27 - HOW DO YOU DISPLAY YOUR JEWELRY? 28 - PHOTOSHOOT INSPIRATION 30 - SALES GOALS FOR THE MONTH 31 - DO YOU BUY WHAT YOUR CUSTOMERS WEAR 32 - FAVORITE MARKET TO ATTEND 34 - FAVORITE LOYALTY PROGRAM 35 - WHAT'S BEEN YOUR BIGGEST MISTAKE? 37 - WHAT YEAR DID YOUR OPEN? 38 - FAVORITE POS PROGRAM 40 - HOW MUCH DID YOU SPEND TO START 41 - WHAT SIZE SELLS BEST IN YOUR SHOP 43 - WHAT IS YOUR BEST SELLING HOLIDAY 44 - MOBILE BOUTIQUES 45 - WHAT DO YOU INCLUDE IN PACKAGING
Luck & Lilac Boutique, Pretty Please Boutique, The White Stitch, Heritage Co. Boutique
Voyager's Dream, She Shed Wholesale, Trendy Tee Co.
click this icon to grab free download and freebies throughout the magazine!
click this icon anytime to start shopping the page. We feature awesome wholesaler and even some fellow boutique owner items so you can support your InstantBosses!
Whether it’s supporting another InstantBoss by liking a page or joining a Facebook Group this is the where this icon will take you!
Anytime you see this icon you can click to watch the video! We have lots of fun interviews, TikTok ideas and so much more along the way!
sunday monday tuesday wednesday thursday friday saturday
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april fools' day
05caramel day
@instantbosses
day
grilled cheese sandwhich day
07world 08zoo 09unicorn 10 sibling health day
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world penguin day
26pretzel day
@smallshopsocial
day
21 tea 22earth day
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28pay it 29
day
forward day
international dance day
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17kickball day
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independent bookstore day
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lovers day
14day of 15high five pink
18pinata 19bicycle 20 day
party day
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butter and jelly day
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02peanut 03world
international jazz day
VOYAGERS DREAM WHOLESALE
s et u k r it a s i M v s a ll a D at
n Stephanie Brow V12 Boutique
love it so far. d n a ip h s te a ir ing p I just started us
SMALL BUSINESS SATURDAY Heather Peterson The Patched Pumpkins Boutique
I use goshippo and it’s been great.
Kristen Leik er EllaRose
Shipping pr io they are clo rity in a poly mailer is cheaper wh ser to local. SMALL BIZ SATURDAY en
Emily Gomez Texas Dazzling Boutique
I love pirate ship and love the way in integrates with Shopify!
Ali QBLACK uinn FRIDAY Mimi Grace by Ali Invest
in a lab you’ll save s el printer! And use a s o hip post office. much money instead o ping servicef going to t he
Cooper came to us as a rescued livestock guardian dog. He was a working farm dog until a horse broke his hip. After that he just guarded his biscuits and my husband. He loves to board the UPS truck and scare new drivers. Our mail lady always brings him treats, and he helps drive the golf cart to bring packages to and from the shop. There is seldom a photo shoot he doesn’t crash, so he’s as notorious as our blue door on the shop.
He also enjoys poking his head into the dressing room to surprise customers trying on new styles, but everyone is used to him and laughs.He can be found napping anywhere we need to stand to package orders or tag new arrivals. If he doesn’t hang out in the shop, customers ask for him! Cooper weighs in at 145 lbs and he is taller than our miniature horse. If he loves you, he will put his paw on your foot to claim you.
J Lynée Boutique
Shop Redneck Rockstar
High Cotton Boutique
Talented Friends Boutique
High Cotton Style Boutique
Bristol Reese Boutique
WHAT IS THE MOST YOU HAVE SOLD IN ONE DAY?
$9,600! $4,560.10 10k in a live sale
Shop the Look Highway Charlie One Horse Hat $85
Jade Rib Knit Bodysuit $34
LUCK & LILAC BOUTIQUE
Support an InstantBoss
T h e Be a d e d E
ty t a r B
y s s o and B
le ph a n t
I started March 1 2016 after I was a social media rep for The Lace Cactus and Pink Lily. I was still working a full time job, packing orders in my garage after my kids went to bed. After 3.5 years while building a house I found a 3,000 square foot warehouse on a main busy shopping area, I had no intention to open a store front but it happened. Half of it is a store and the back half is warehouse, the town basically knows I’m only open when I can be after I got the warehouse I quit my job one month later and focus on this full time! Top tips - be yourself, everyone else is taken! I tried so hard to be like Kelsey Darby 5 years ago and guess what, there is already a Kelsey, there wasn’t an Erin! Pay yourself from the beginning! Even if it’s $5-$10 a day! Start small - you don’t have to release 15 new arrivals in your first month. You don’t have to go out and open a store front either. Stop having so many blanket sales, if your items aren’t selling, restyle, try mirror selfie’s or flat lays. Get personal with your vip group. They’ll buy more Know your numbers. Know exactly what it takes to run a business. Dont use stolen images of boutiques, if a boutique owner messages you about it, simply remove it.
free
small shop social Trial
r u o y d n i h e b y e r o m t S na s s e n i bus
“Newly Yours” because of my favorite bible verse.
Girls Night Out Boutique named it in 2008 when I thought that name sounded cool. Now I so wish I could change it to something else but when you've had a name for 12 years you can't change it. So I deal with it. My favorite color is Leopard Print and my husband likes to hunt. Since he was my “banker” he had to like the name; that is how The Leopard Antler Boutique VIP. came about.
grab them all + so much more as an instantboss member
WAREHOUSE
BellaBee Boutique, Missouri
Aspen’s Chic Boutique,Williston
Vintage and Lace
Shop The Look
Saf eB et H a $32 .95 t
Catc h Yo Judy u Blue r Eye J $48. acket 95
rrttyy ll i i l l gg FF BBeell 5 n n eellii lluuee 00..995 e e FF yy BB $$55 d mss JJuud ttoom tt BBoo
PRETTY PLEASE BOUTIQUE
Support an InstantBoss
Be
ny Mi nya rd
tha
And
I offer a monthly giveaway...The first prize is a free item of their choice. Everyone that shares a pic of them in their items is entered. The second prize is a $10 boutique credit. That goes to the top engaged member for the month
rea Cox
Mine just do and usually I send them something free in their next order especially if they advertise a lot.
A Pagan e a F
Feature them on my page
BRICK AND MORTAR Rustic Sequins Boutique Jessica McCloud Chickasha, Oklahoma
Wenleemae Boutique Wendy Wilson Gericke Napoleon Ohio
The White Stitch Samantha Jo Shepherd Berea, KY
Prairie Rose Gifts & Boutique Pam Bruehl Duncan OK
Savvy Bling Savannah Root Omnisend
Living Grace Boutique Mendi Wyatt Kit. Styled In Comfort Crystel Mattingly Klaviyo By Vinnik Suzanne Vinnik Omnisend Thread Habit Adrienne Tucker Omnisend
Alliance Auto Auction Carmen Robinson Shopify
SHE SHED
WHOLESALE
HOW DO YOU DISPLAY YOUR
? y r l e w e J
HOLLY HOLLINGSWORTH
CARRIE HURST ROUSE
BRITTANI JOHNSON SAMANTHA GRAYSON
PHOTOSHOOT INSPO
Shop the Look Pearl Beaded Teardrop Earrings $10
Alma Maxi Dress Eggplant $42.95
Support an InstantBoss
THE WHITE STITCH
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Kim
Diane S er
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excited o s 'm I ! e l y t Different S now, e l a s e l o h w g n to be selli e just did w n e h w e s u beca were s r e m o t s u c r retail, ou the d n i h e b s r a e about 4 y s. current trend
. O C N G I S E THEA D
BLUSH & HONEY for What I would wear the most part.
THE COPPER CACTUS
HAPPILY EVER CO. BOUTIQUE DALLAS TCL WEST BOUTIQUE AT TCL WEST DALLAS THE LEOPARD HANGER BOUTIQUE ATLANTA TWO SAVED SISTERS BOUTIQUE DALLAS
need content ideas to help get engagement on your facebook group and instagram account?
80+ only $25
REALLY ROXIE MARSELLO. LOVE IT. IT TRACKS EVERYTHING, SENDS EMAILS TO CUSTOMERS, ETC. I DON’T DO ANYTHING!
HAPPILY EVER CO. BOUTIQUE MARSELLO! IT’S BEEN AMAZING FOR ME! THE CLOTH SIDE SMILE IS WORKING WELL FOR MY SHOP
ZAYLEE BOUTIQUE MARSELLO AVA GRACE FASHIONS VEND HAS IT BUILT IN
n e e b s ' t a Wh biggest your take in mis ess? busin
Not trademarking sooner. Not having a plan. Not allocating money properly. Getting a storefront before I was really ready. I'm in a not so good place right now so I am thinking of all the bad.
Stop worrying about what anyone else is doing. Period.
Trendy Tee Co
Little Moose and Company Susan Houyouse Stover 3 years
A Southern Statement Hunter Noel Longley 2 years The Local Collective Kayla Gerard 4 years X Seven XI Fashions Giavante Douglas 2 years Crowned Boutique Cara Hathcock 3 years
The Attic Boutique Theresa Gerhart 10 years
YELLE'S BOUTIQUE LLC SQUARE PERFECT PICK BOUTIQUE SHOPIFY! Z BOUTIQUE SHOPIFY FRAGRANT MOON LLC SQUARE BLANC ON BOSTON FAV POS PROGRAM
Shop the Look e Bra p i iP Gig t $64 Ha Sam my Cog n Wed ge $ ac 40
Support an InstantBoss
Seei ng S tars Dres s $3 8
HERITAGE CO. BOUTIQUE
d to n e p s u o y d di h c ? p o u m h s w ll Ho a m s o ur y t r s ta
$50 This time I invested $12.99. $2k for website and logo.
M-XL
MEDIUM AND LARGE
LARGE-2XL
Millie Kate
Owl-R-Junk Boutique
MT Designs
LARGE
LARGE AND XL
LARGE.
Suburban Girl
Really Roxie
Peace & Love
g n i l l e st s e b r ou y s i What ? y a d i H ol
MY BIGGEST SELLING DAY IS OUR CHRISTMAS STROLL WHICH IS USUALLY THE FIRST FRIDAY OF NOVEMBER.
OUR CHAMBER OF COMMERCE PUTS ON CITY FEST (WE’RE HOPING IT WON’T BE CANCELED THIS YEAR!) IT’S FRIDAY NIGHT AND ALL DAY SATURDAY, ALL THOUGH IT’S NOT A CALENDAR HOLIDAY IT’S ONE OF OUR BIGGEST WEEKENDS OF THE YEAR!
CHRISTMAS IN JULY.
How Much Monthly Traffic Does Your Boutique Need? One thing we hear all the time is: "I'm getting lots of traffic, but no sales! What's wrong with my website?" Okay. So firstly what is "lots of traffic"? For a small start-up store, 20 visitors a day might be a lot - you see what I'm saying? You gotta get specific with these numbers! Keep in mind that the average conversion rate for ecommerce is 1-4%. So it figures that you need plenty of hits to your site to get sales. To help you work out exactly how much traffic you need to reach your sales goals, we created the Boutique Traffic Calculator - a FREE tool designed just for boutique owners. Ready to crunch those numbers? Let's do it!!! www.BoutiqueTrafficCalculator.com If you need help with your Shopify or CommentSold store, book a call with our team today! www.HotMessCall.com
s s e ho t M g n i t l u con s
LOTTIE MO MOBILE BOUTIQUE
KRAZYCOW BOUTIQUE
HOPE'S BOUTIQUE
Business card, coupon, and a bible verse card
MILLIE KATIE BOUTIQUE
Lip balms, sheet masks, hair ties, bra converters for racerback bras.
BOUTIQUE 1780
I love adding scratch cards and hair ties from 2SLS Wholesale
I always add a business card, sometimes a coupon, and normally always a pair of cute leather earrings!
KZ KUSTOM KREATIONS
REDHEADED GYPSYSOUL
k r a m r e t Wa
e r a w t f o s
SAVES YOU HOURS OF WORK
s i h t o t s th i
watermark over 99 images at one time