3 - HOW TO USE THIS MAGAZINE 4 - MICRO CALENDAR 6 - TAKE YOUR PET TO WORK? 7 - FLAT LAY INSPIRATION 11 - LET'S SEE YOUR OFFICE SPACE 13 - HOW DO YOU DISPLAY JEWELRY? 14 - WWYD WITH $500? 15 - WAREHOUSE INSPO 16 - IDEAS FOR CUSTOMERS TO POST PICS 17 - BRICK AND MORTAR INSPO 20 - BIGGEST MISTAKE IN BUSINESS 22 - PHOTOSHOOT INSPO 23 - FAV LOYALTY PROGRAM 24 - APPSPIRATION 25 - MONTHLY SALES GOALS 26 - FAVORITE POS 27 - WHAT YEAR DID YOU OPEN? 28 - FAV MARKET TO ATTEND 29 - DO YOU BUY WHAT YOU WOULD WEAR? 31 - TIPS FROM OWNERS OF POSH PONY 33 - HOW MUCH DID YOU SPEND TO START? 34 - WHAT SIZE SELLS BEST? 35 - BEST SELLING HOLIDAY? 36 - MOST SOLD IN ONE DAY? 37 - MOBILE BOUTIQUES 38 - INCLUDED IN YOUR PACKAGING 39 - SHIPPING TIPS Willow + Co, High Desert Beauty, Common + Co
Voyager's Dream, Trendy Tee Co, Hot Mess Consulting
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01cherry 02 popover day
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13fortune
09teddy 10
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cookie day
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bear day
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working parents day
21miniature 22business 23
wife appreciation day
golf day
women's day
international day of sign languages
27family 28good 29world 30 day
neighbor day
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heart day
international podcast day
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love note day
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05cheese read 06 a book 07
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gymnastics day
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cooking day
balenciaga sass m and c boutique gidget rowdy maui honey bee 3 sassy chicks ACE iris and rainbow boutique
FLAT LAY INSPIRATION
SOUTH & SPADE THE TURQUOISE LEOPARD
RIVERS & ROADS APPAREL
SAYRE'S EDEN BOUTIQUE
Shop the Look
Keepin’ Cozy Plaid Jacket $44.99
Carlo e t n 9 Mo ite $3 h W ies Boot
Crushing It Top Ivory $11.99
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Walk This Way Black Skinnies $43
lin arr E e nn $9 a x d l o R Go
WILLOW + CO
Support an InstantBoss
HOW DO YOU DISPLAY YOUR
? y r l e w e J
JACKIE ELY DANIT HUDSON
TARA LEIGH SUTHERLAND
DANIELA PIERCE STUBBS
s d n a H s s o B t n Insta u o y t a h w 0 0 5 $ you ? t i h t i w g n doi
The Boho Glo Pilar Morgan Teamor
FACEBOOK ADS!
Babes Boutique
Megan Kromer
A new DESK + organization for my workspace. I’m growing faster than my little spare room and my back is broken hovering over my tiny table and twisting from the couch to my end table to invoice lol
Modest Mama
Ashley Baker
Social media manager.. I just opened just a couple months ago and I feel like a social media manager would really help get me seen where I need to be
Shop at Emily's Emily Edwards Ha
Inventory!
WAREHOUSE
spoil me rotten boutique, arkansas
llb designs studios, olathe, KS
stella bean clothing co., wisconsin
y Coulo
n
ds Lin
ey Ann
e
Discount for sharing!
a s Swe
We were supposed to have a fashion show on may 1st obviously it was canceled so I’m having a virtual fashion show and having my customers post with selfies or pics in their outfits or items!
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I give 15% off their next purchase when they share.And they love the idea of being featured on my ig page
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Jan
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BRICK AND MORTAR Odyssey Lane Clothing Boutique Alichia Olson Princeton, MN
Northern Self Care & Gifts KC Springberg Traverse City, MI
Sweet Texas Treasures Boutique Morgan Calhoun Conroe, Tx
Landy Lane Boutique & Embroidery Angie Watkins-Goodwin Henderson, KY
How Much Monthly Traffic Does Your Boutique Need? "I'm getting lots of traffic, but no sales! What's wrong with my website?" We hear this ALL. THE. TIME. Okay. So first things first… what do you mean by "lots of traffic"? For a small start-up store, 20 visitors a day might be a lot! You gotta get specific with these numbers! Keep in mind that the average conversion rate for e-commerce is around 2%. So you need plenty of hits to your site to get those sales. To help you work out exactly how much traffic you need to reach your sales goals, we created the Boutique Traffic Calculator - a FREE tool designed just for boutique owners. Ready to crunch those numbers? Let's do it!!! www.BoutiqueTrafficCalculator.com If you need help with your Shopify or CommentSold store, book a call with our team today! www.HotMessCall.com
s s e ho t M g n i t l u con s
n e e b s ' t a Wh biggest your take in mis ess? busin Putting back money for those slow times.
Struggling financially while trying to build my business from the ground up
Shop the Look Buffalo Gals Tee $32
Bruneau Dunes Necklace $30
Support an InstantBoss Concho Queen Bracelet $20
All Twisted Up Skirt $25
HIGH DESERT BEAUTY
PHOTOSHOOT INSPO
Jade + Jasp er Boutique
ASHREI BOUTIQUE I USE THE SMILE APP ON SHOPIFY.
OWL-R-JUNK BOUTIQUE I USE SQUARE AND THEIR LOYALTY. IT WORKS GREAT FOR ME.
C AND K BOUTIQUE I JUST STARTED USING SMILE ON MY WEBSITE! DAPPERLY DONE DESIGNS, LLC SMILE ON SHOPIFY EARN POINTS FOR EVERY DOLLAR SPENT. REDEEM FOR $$$ OTIS HEATING & AIR CONDITIONING I USE YOTPO, WE JUST STARTED USING IT BUT SO FAR SO GOOD. PRETTY CUSTOMIZABLE AND KEEPS TRACK OF EVERYTHING. .
Devereaux Boutique
Rowe & Co Boutique
Rah Love’s Boutique
Boho & Soul Boutique
Lou Lou Beans Gift Shop
Mattie + Mase
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Na
sy
me o R
il Em
y Gome z
njo
Kas
ra
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Stewa x e rt l
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an g e
brad
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WILLOW CREEK CUSTOM CREATIONS SQUARE JAYDE & KADE BOUTIQUE SHOPKEEP PINK POST OFFICE BOUTIQUE SHOPIFY CLASS AND SASS BOUTIQUE SHOPIFY! KOKET BOUTIQUE SQUARE
Alonna’s legging land Alonna Lankard 4 Years
Believe Boutique Bryttani Nycole 3 years
Studio 4:13 Boutique Nacona Presgrove 3 years Bleu Alexa Fikac 10 Years Junk in the Trunk Boutique Chelsey Kendrick Barbe 5 Years
Blondie & Bling Megan Vogel 2 years
HÄPĒ + CO MAGIC!! SHOE SHI BOUTIQUE VEGAS WINDMILL-GYPSY I’VE BEEN TO DALLAS. LOCAL LOVE A ROAMING BOUTIQUE MAGIC!! ATLANTA IS MY SECOND FAV!
What I wear
r. But a e w d l u o w I Mostly what ings h t ’s e r e h t d e I’ve discover I don’t t a h t e v o l s r my custome lly well. a e r l l e s t a h t (i.e. camo) ings h t e s o h t e d u So I do incl too.
N E V A H L L I TW
REALLY ROXIE
What I would wear!
DARLING AUTHORITY
Shop the Look Dixie Top $34.50
Aubrey Pump $36
Support an InstantBoss
Marble Stax Bangle Magenta $16
COMMON + CO
1. Don’t feel obligated to go to Market at first! Yes it is beneficial, but it’s also very overwhelming and you can end up spending way more than you should. 2. Budget budget budget. Don’t just budget, but actually stick to it. It doesn’t have to necessarily be spend 1,000 inventory and pay yourself an allotted amount. I’ve found percentages work best for my business. Take % of profits and put that back into the business. Pay myself a % each week. 3. Plan out your sales strategy for the month. Not actual discounted sales, but how will you actually achieve your sales goals. 4. Find your target audience and market towards them. Don’t feel like you have to appeal to everyone. This comes across fake and unrelateable. It’s ok for people to not be your people. (Even if that’s friends and family!) 5. Make sure your business is set up correctly from day 1. Before you ever make your first sale.
to d n e p s u o y d di h c ? u p o m h s w Ho a ll m s our y t r st a
$250 I asked my boyfriend (now husband) for the money bc I was working at sonic and in dental school and had MAYBE $3 to my name.
Around $17,000 is what I have spent since January. I have a B&M & Website.. Every dime that comes in goes to pay off the money I’ve spent!
About $125-150
MED AND LARGE
MED AND LARGE
S AND LARGE
bella shore boutique blush babes boutique brivanna boutique
MED AND LARGE
MEDIUM
MED AND LARGE
cali rae's haute spot devereaux boutique laced in grace boutique
g n i l l e st s e b r ou y s i What y? a d i l Ho
MY BIRTHDAY SALE
SMALL BUSINESS SATURDAY! (IF YOU COUNT THAT AS A HOLIDAY) AND $3000 THAT DAY!
DEF BLACK FRIDAY AND SMALL BUSINESS SATURDAY
WHAT IS THE MOST YOU HAVE SOLD IN ONE DAY?
$3,000 $3,000 $6,000
HELLO BELLE
LACED IN GRACE BOUTIQUE
THANKFULGYPSY
My daughters get orders for their lip balm from local boutiques. They usually include stickers with their orders as thank you
UNICORN SISTERS LIP BALM
Scrunchies and stickers
ASH & IVY BOUTIQUE
A thank you card with a handwritten note and I always include a sample.
Hairties - headbands mostly accessories. Also a thank you card that has a discount for a future purchase
EMVI BEAUTY
SIMPLEE SWEET BOUTIQUE
Crissy Taylor tique u o B a n u L a ll e B aaaaam!!! y jaa
Pirate ship is m
SMALL BUSINESS SATURDAY Belén Acuña Blue Moon Outfitters
I loooove pirate ship by the way!! It's the cheapest I’ve heard of and it’s free to use!
Brandee Te rr Anchored G y race Boutique
Po
ly mailers a re cheaper SMALL BIZ SATURDAY in m
ost instance
Hannah Wolf The Gold Blush Boutique Pirate ship!
BLACK FRIDAY
Marissa Elli s Elli + Co
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