Know the Answer to “How’s the Market? “

It’s likely to be discovered – particularly when things return to normal following increased social interactions – that when you’re an agent in the field of real estate, it is one question that you’ll get asked more frequently in comparison to any other question: “How’s the market? “

Many agents respond with “It’s good” or “I’m busy.” However, these responses lead them to be ineffective. Having an excellent real estate script memorized to answer the question is ideal. For instance, they ask customers what their plans include, such as purchasing, investing, selling, or renting.

The process of asking clients to explain their intentions can lead to a conversation where you can describe any situation they discuss.

A great real estate agent suggests talking to clients who are unsure or interested in the market. If you ask them why they’re interested, it could lead them to discuss their motives or someone they know who could be planning to move shortly.

Learning your script can help in interacting with clients and leads to increase conversions and increase your revenue. It’s also important to know current trends and how the world’s events may impact the property market. For instance, creating an updated script for the pandemic may assist in understanding its reasons; however, the process follows an entirely different path.

If they inquire about the current market conditions, be honest about how difficult it is because of a lack of stocks, a shortage of buyers, and mortgage rates at an all-time low. Honesty is a fantastic method to establish confidence with your customers. It allows you to provide an understanding ear by asking how they feel and how the pandemic has affected their housing requirements.

When you meet your customers’ needs, you’ll develop an enduring relationship based on trust and can take your business to victory