JADE - European Confederation of Junior Enterprises -
Brochure for Universities
Dear Sir, Dear Madam, The first decade of XXI century is closing, and today our society rediscovers itself every minute. The role of Youth in this re-invention is significant – with tangible impact on values and relationships, theories and practices. Ten years ago, in Lisbon, the European Union took on the challenge to grow and adapt knowledge, to be innovative and creative about the development of skills, aptitudes and abilities. It was then when the concepts of ‘entrepreneurship’ and ‘practical learning’ obtained new form, new shape, new meaning. The new element was the involvement of youth: this sector of pro-active, enthusiastic and fearless individuals, ready to take Europe to the next step. The next step being, of course, the knowledge-based market. For the past forty years, the young entrepreneurs of Europe have been pursuing the recognition of their innovative method of knowledge acquisition: the concept of ‘learning by doing’. The persistence of the young people in this direction led to the development of Junior Enterprises – non-profit small businesses, run solely by students alongside their studies. Enchanted by the results of the Enterprises, universities and companies offer their support to the students (training, sponsorship, commercial projects).The impact of the Junior Enterprise Concept grows year by year, as the revenues of the largest business structures reach the million-euro bar. In 1992, the Junior Entrepreneurs make another daring step by joining forces and establishing an international umbrella for their activities. Today, JADE – the European Confederation of Junior Enterprises – proudly unites 15 European countries, being at the same time linked with similar networks in Brazil, Asia, South Africa and the United States. Being a representative organisation, headquartered in Brussels, JADE works in close cooperation with the European Institutions, Satellite organisations and the Private Sector in order to spread the concept of ‘learning by doing’ and promote the activities of the youth. However, it was not until recently that the creativity and innovation of the new approach towards learning showed its true face: this time, by touching the very heart of our society, the higher education. Again, it was the young people who had the opportunity to work alongside decision-makers and develop what Europe calls today the Oslo Agenda for Entrepreneurship Education, which set the focus of higher education on the concept of ‘learning by doing’. Recognised as ‘best practice’ by the EU, the Junior Enterprises have the key function of bridging the gap between academia and real business world, thus enforcing practicality and relevancy of higher education. Being very visible on European level, today JADE engages numerous partners and supporters, providing them with access to the elitest students of Europe, their wide range of talent and skills, as well as tools for development of visibility and social initiatives under various programmes and projects for social responsibility. It is therefore with pleasure, that I invite you to take a short journey through JADE’s values and benefits, people and stories, facts and numbers. We are constantly focused on adding value to our stakeholders, and we believe that you are no exception. We wish you pleasant learning by doing. Yours Faithfully, Simona Lascu, JADE Vicepresident 2012
Content
1. Network of JADE 2. Common values • • •
Pan-European network Cultural exchange Leadership skills
3. Partnership menue 4. Contacts
"Exchanging views with students working in Junior Enterprises is always enlightening, as one is impressed by the enthusiasm, innovation and creativity that these activities help to unlock in young people. I would, therefore, like to stress the role played by organisations like JADE, and the importance of Junior Enterprises as learning tools and bridges between university and the business world, particularly in a European context. Promoting the enterprise spirit of young people through education and practical experience is, and will be in the coming years, a main priority of the European Union.”
José Manuel Barroso, President of the EUROPEAN COMISSION "The future of the European Union lies in the hands of Europe´s youth. To get the European Union back on the track of growth, jobs and prosperity, we need initiatives and action to strengthen the base of our future by developing entrepreneurial mindsets among young people. JADE - the European Confederation of Junior Enterprises is a prime example when it comes to "learning by doing". By fostering the entrepreneurial mindsets among students, Junior Enterprises help to provide a conducive and competitive learning environment, creating leaders for the future of Europe."
Philippe de Buck, Secretary General of BUSINESSEUROPE "We need the build bridges between the academic world of education and training on one side and the practical world of enterprises on the other side. We need to shape a more entrepreneurial Europe for the future of the next generations. JADE is doing an excellent job in this respect by offering students the chance to gain experience as entrepreneurs. This is why EUROCHAMBERS supports and promotes this initiative."
Arnaldo Abruzzini, Secretary General of EUROCHAMBERS
• 16 Countries -‐ Na1onal Confedera1ons • 280 Junior Enterprises • 20.000 Students • 200 Elite European Universi1es • 40 Years of History • 40 Na1onal/interna1onal mee1ngs per year
2. Common values
Pan-‐European network • 20.000 high level students from the Top 200 universi1es all over Europe.
Cultural exchange • Open minded students that are looking for new opportunies and personal development through cultural diversity.
Leadership skills • Students with prac1cal experience that are looking for high level educa1on in order to become europeans future leaders.
3. Partnership menu
ü ü ü ü
Promo1on
Master Program Promo1on
Studies Fair
Interac1on
Welcome Package
Workshop
Master Program Promotion: One year advertising on JADE Homepage [1.500 visitors/month], Facebook fanpage [860 fans] + mentions in our internal [Gazette] and press releases [EurActiv]. Studies Fair: Announce your Masters Programs to all participants while promoting your University. Welcome Package: The Welcome Package is a bag with a company logo. Insight this bag you have the opportunity to put in brochures, small branded gifts or what ever you want. Workshop: Present the working style and culture of your university by giving one or more event related workshops and attract your future students. Theme pool: • • • •
Innovation and creativity Corporate Governance and the creation of value New business opportunities for young entrepreneurs Soft skills (presenting, negotiating, time management, rhetoric, correspondence)
Business Cocktail – Choose and mix the listed op1ons that are appropriate for you.
4. Contacts Simona LASCU
Daniel FALCON
JADE Executive Board 2012 VicePresident Head of Private Cooperation Email: simona.lascu@jadenet.org Mobile: +32 (0) 489 924 225
JADE Europe Executive Board 2012 President Head of Strategy, HR and Enlargement Email: daniel.falcon@jadenet.org Mobile: +34 646 060906
www.jadenet.org
References
119 rue Potagère, Brussels - Office: +32 (0) 242 01 752