RESIDENTIAL LETTING & property management THE PARKS WAY 1
Providing our landlords with exceptional service since 1992 Parks are specialists in lettings and property management in the Brighton and Hove area. Friendly experts who are pro-active, diligent and passionate about sharing our knowledge to enable you to make the right property investment and ultimately find the right tenants. You will benefit from our many years of experience and in particular our familiarity with the local area. Our knowledge of the intricate lettings market will provide you with a huge advantage. Whether you’re looking into becoming a landlord, already have a rental property or a portfolio, we will always provide you with an honest appraisal so that your expectations will be both informed and realistic. Quite simply, we know what we’re talking about.
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Parks | Letting Specialists since 1992
Nice to meet you At Parks we have a distinct way of doing things and it underpins everything we do; professional, informed and passionate. You’ll see it when you come to visit our innovative offices, or talk to a member of our specialist team – we’re proud of our experience and want to share our knowledge with you. Parks are unique, a specialist letting agent with intimate local knowledge. We provide an independent tailored service, supported by the structure and consistency of a corporate organisation. We understand the value of relationships, working with people is the foundation of our success. Our diligence and exceptional service has rewarded us with loyalty. From supporting the growth of portfolio landlords, to still serving landlords to date since the 1990s. In choosing Parks to help you fully realise and manage your property investment, you can be assured of transparency and professionalism. We’ve taken our expertise and created a way of working that is supported with robust processes and pro-active communication. As a team we are consistent in delivering the highest standards of quality and integrity, it’s the Parks way.
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The story so far 1992 Parks Residential is founded by Managing Director Graham Jasper who has over 24 years of letting experience in the Brighton and Hove area.
1994 Office moves from start-up location 27 Queens Road to 37 Queens Road, Brighton.
2000 Office location moves to 107 Queens Road where the office stands today.
2008 Parks business rapidly expands when its managed property portfolio exceeds the ÂŁ100 million milestone.
2014 Parks undertakes a full rebrand, spearheaded by an innovative office design to promote the famous Parks friendly approach. The rebrand itself is both based on and demonstrates the core values; professional, informed and passionate about finding and letting quality homes. 5 5
Parks | Letting Specialists since 1992
We make Letting easy Parks understand the investment you’ve made and we place as much importance on it as you do. We want to help you get the most out of letting your property. Parks believe that providing a smooth, professional and pro-active service will allow you to do that. Our processes are designed to help you by making things easy, this is the Parks way. Starting the right way
Managing your property
In our first meeting we’ll always provide you with an example of how we advertise our landlords’ properties. We do everything ourselves including photographs, description etc. which means we can move quickly; within 24 hours of the photographs being taken and your instruction being received, your property goes out on our website and property search sites. We are a lettings specialist with many years’ experience; we know how to attract the right tenants by providing the right type of information and the right level of detail. Parks experience of the local area means we know what
Parks manage your property by building a good relationship with your tenant. The main aim of our experienced team of Property Managers is to safeguard your property and they achieve this by simply getting to know your tenant and your property. Communication with tenants is proactive and open; they receive a welcome pack detailing everything they need to know, copies of documentation and comprehensive contact information. We are there to answer any questions or deal with any issues – so you don’t need to.
is important to prospective tenants.
Finding the right tenant One of things that Parks do differently and with great success is our tenant selection process, because we do it all in house. We take the responsibility of finding the right tenant seriously and therefore prefer to handle all checks; referencing, credit checking and communication. You benefit from a faster and more accurate service with no 3rd parties to slow things down. You also have the opportunity to review references yourself and even meet your prospective tenants should you wish. Our high standards and thorough approach pays off, Parks landlords are more likely to have a quality, long term tenancy.
Documentation We pride ourselves on both the strength of our relationships and our processes, which includes the completion of necessary documentation. Based on our experience in property management and knowledge of the legal requirements, we’ll guide you through the creation and completion of legal paperwork for your property. We also use an electronic sign-off tool which means you don’t need to come into the office and it speeds up the process. The Parks way of doing things is about being transparent so that you’ll always know where we are in the process and why. As a member of ARLA and The Property Ombudsman, Parks follows a strict code of conduct which includes the handling of confidential information and the execution of tenancy agreements.
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Parks | Letting Specialists since 1992
With you step by step Parks job as your Letting Agent is to make letting your property easy and straight forward. We’ve used our experience to create a robust and successful letting process and we are here to guide you and your tenant through it.
Your property with Parks
Finding the right tenant
Tenancy begins
The right expectation
Robust selection process
The move-in day
We always organise to meet you at your property, that way you can be provided with a realistic view of potential rental value straight away. To give you a guide, we’ll supply comparisons to similar properties in the same area and examples of how we market and advertise. We’re transparent about our Terms of Business and provide a copy of that too, so that you have everything you need to make an informed decision.
Every prospective tenant undergoes a pre-qualification check to meet referencing criteria and all property viewings are accompanied. A formal application is made to you the landlord and requests or questions are acknowledged by all parties. Final checks are completed, a date for your tenant to move in is agreed and legal documentation is prepared.
This is a big day for your tenant and our Property Inspector will be there to greet them by guiding them through the elements of the property and the inventory if relevant. We provide a Welcome Pack that includes copies of the important documents, contact details and essential information about your property and the surrounding area. When this process is complete, the keys are released and the Tenancy Agreement is executed (dated).
Once we’ve received your instruction to move forward, we aim to start advertising your property within 24 hours of the photographs being taken.
You may wish to meet your new tenant prior to the move-in date and this can easily be arranged.
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Parks Checklist Tenancy Management Act on behalf of the landlord Property advertising Tenant pre-qualification check Accompanied viewings Tenants are qualified via referencing Legal documents are prepared Rent collection Deposits protected
Property management
Safeguarding your property
Renewal negotiations
After the move-in date, the management of your property is the responsibility of our Property Management team. Your dedicated Property Manager will act on your behalf; dealing with questions as they arise from you or your tenant. You’ll get to know them, they’ll keep you informed about tenant communication or property management matters by either calling or writing to you.
Parks will liaise with you the landlord to review the tenancy before the agreed expiry date. We prefer to provide both the property owner and the tenant with around 3 months’ notice of this date. This allows for any negotiated changes to the agreement or arrangement of a check-out and re-advertising.
We prefer to be pro-active and pre-empt any questions you may have and if you’d like minimal communication that’s fine too.
Utility providers are informed
Tenancy renewal
Changes can be in the form of rental increases, tenancy term or property maintenance and we will guide you through this stage.
Inventory and schedule of condition
Tenant move-in meet and greet Tenant welcome pack Tenancy renewal Tenant check-out report
Property Management Maintain a working float Quotes for works Issue works instructions Works completion checks Tenancy mid-term inspection report Mediate deposit negotiations Deposit disbursement Renewal of annual gas safety certificate
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Parks | Letting Specialists since 1992
Meet the team We are a team of expert individuals with a common vision;
Always be approachable, professional and passionate.
Continually learn and improve for the benefit of our landlords and tenants.
Provide impartial, relevant and accurate advice to landlords. Always set realistic expectations and exceed them when can. Change the perception of lettings agents through our example of exceptional service. Continue to be passionate about our area, our market and our team.
Quite simply, we do things the Parks way.
Professional advisors
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Parks | Letting Specialists since 1992
“…I have let with Parks for the last nine years, during which time I have lived outside of the UK. I have always found them to be very efficient and supportive. The Parks team always keep me updated and are exceptionally helpful… I would thoroughly recommend Parks to anybody who is considering letting a property in Brighton.” Cy West Investment landlord Tokyo
“As a Brighton & Hove landlord for many years, I have found the Parks Residential team to provide me with an excellent and professional service at all times.” Paul Edwards Portfolio landlord Brighton
“I have used Parks as my main letting agent for over 10 years and always found them to be very professional in all regards, honest in their dealings and interested in my business (multiple lettings).” Peter Guildford Portfolio landlord Leeds
Get in touch 01273 202089 www.parksletting.com
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