Jeff Ramson on the Top Trends for Investor Relations in 2015

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Top Trends for Investor Relations in 2015


Some of the top trends for investor relations in 2015 are below. Please find what you can use from this, and be sure to think about the different investments and relations as pertinent to the investing you do. It’s crucial to keep up with the latest trends, otherwise you run the risk of falling behind the competition.


Millennial Leaders Each year, there are more graduates, and there will be more and more millennial graduates and founders than ever before. Pinterest, Facebook, Instagram, and Airbnb are household names by now, but these new grads will bring competition. They will also bring collaboration and new techniques to the workforce.


More Commercial and Smart Cities You can expect to see even more urbanization, and cities will begin to compete. Some of the things they will compete for include tourism, foreign investment, and trade. Many businesses will seek to work within cities to expand the ecosystems and make their projects smarter.


Physical Currency The decline of hard cash and even of the credit market will make virtual currency the next big thing. There will also be many types of mobile payments, and you’ll find that international platforms will increase payments that cross borders.


The Consumer Will Be Even More Connected With so many virtual devices, consumers will be instantly connected to everything they need, with virtual information just a button away. With the increase in online ads, mobile channels, and e-marketing, you can expect an influx in all things virtual and connected.


The New Green Is Transparency Data and processes will be even more transparent than ever, with all the new connective platforms and possible collaborations that can come out of this. This, in turn, will hold more and more governments accountable for their strategies and plans and laws.


Advertising Geared for Consumers With the beginning of smart TVs, and other types of connected devices, Big Data will get even bigger. Advertising will be more personalized this way. Personalized music and even screens will give each consumer the perfect experience of the ads.


The Social Is Now Corporate Finally, sharing will become more business-oriented. Peer-to-peer networking will increasingly take on a business tone, and there will be a great need for co-creation, marketplace analytics and sharing, and social networking. This will be focused on meeting the needs of businesses rather than individuals, and traditional platforms will take on more of a marketing perspective as they seek to engage all networking contacts in promotion of services and work.


This post was repurposed for distribution. To read more news and updates from Jeff Ramson, go to http://jefframson.com.


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