Swing Tag: It was important to align the swing tags with the collaboration’s ethos, sustainability. I therefore decided to use surplus materials from the production process (which are recyclable) to attach the tag to the garment, this will loop through a hole at the top of the tag and attached to the garment at the point of the collar logo. Furthermore, the main body of the tag will also be recyclable as this will be made from cardboard, which can be recyclable worldwide. I chose for the tag to be white; this resembles what Sunspel are famously known for (their classic white T-shirt) and finally to complete the tag, the collaboration logo will be placed on it. As the piece is an online exclusive, this was all I felt necessary to be on the swing tag, the price nor barcode would not need to be displayed.
Final Swing Tag:
98
