Sustainability jiyoung ha pratt

Page 1

Jiyoung Ha Interior Design Pratt

Junk Toy

01 IDEA


02 STUDY

Jiyoung Ha Interior Design Pratt

The size of the global toy market is estimated to be at 84 billion U.S. dollars in 2012, of which 20 billion U.S. dollars are attributable to the U.S. market. The direct economic impact of the U.S. toy industry is estimated at about 29 billion U.S. dollars, supporting approximately 250 thousand jobs.

The average price of a toy is less than $8

=46.375toys

/year

x9

$


03 SOLUTION INTERNET PLATFORM

Jiyoung Ha Interior Design Pratt


Jiyoung Ha Interior Design Pratt

03 SOLUTION Cooperation logotype01

logotype02

Frankentoy Frank entoy

+


Frank entoy

Web Page

Frankentoy


03 SOLUTION


Jiyoung Ha Interior Design Pratt


Jiyoung Ha Interior Design Pratt

03 SOLUTION

02 HelloKitty

Clonetrooper Ironman Dinosaurs

Creativity!! Fun!! Upcycle!!

01

Ironman Ferraricar Wonderwoman Dinosaurs DarthVader LEGO


Jiyoung Ha Interior Design Pratt

03smallver. SOLUTION Informpeopleabout badspendinghabit environmental issues

weproduce Monsters

Monster, See, ! Whtwe Create


03smallver. SOLUTION

Jiyoung Ha Interior Design Pratt

Frankentoy

Duck TeddyBear Barbiedoll DarthVader Dinosaurs

Duck Barbiedoll DarthVader


03smallver. SOLUTION

Jiyoung Ha Interior Design Pratt

Frankentoy


03smallver. SOLUTION

Jiyoung Ha Interior Design Pratt


03largever. SOLUTION campaign Location: CentralparkCarousel Target:Childrenandparentswhousuallycomsumetoys Program: MakingToy

Jiyoung Ha Interior Design Pratt


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