JAMES KEEFE / Live Brief
OUGD503 RESPONSIVE
JACKED LINCOLN
LIVE BRIEF/ Branding The Brief To brand a new music event based in Lincoln. The event takes place once a month and features up and coming DJs that play bass driven house music. Considerations The logo will need to work at different scales and be used in a digital and printed context. It needs to be bold and legible for instant impact. The design will need to be transferable across a range of material. Mandatories -Research Lincoln music events -Create custom letter-forms -Choose a light, complementary colour scheme -CMYK/RGB colour modes for print and web -300/72dpi -PDF format for print/ JPEG for web Deliverables -Logo design -Staff T-shirt design -Interior/exterior banner -Social media images
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JAMES KEEFE / Live Brief
Logo/ Colour pallet
OUGD503 RESPONSIVE
JACKED LINCOLN
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JAMES KEEFE / Live Brief
Staff T-shirt
OUGD503 RESPONSIVE
JACKED LINCOLN
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JAMES KEEFE / Live Brief
Banner
OUGD503 RESPONSIVE
JACKED LINCOLN
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JAMES KEEFE / Live Brief
Social Media
OUGD503 RESPONSIVE
JACKED LINCOLN
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