COLLIDE JODIE HIRST
BRIEF Individual Task Create both physical and digital outcomes in response to the three themes explored.... • Explore and evaluate the creative propositions beyond the parameters of your chosen project • Produce outcomes that respond effectively and coherently and meet your projects initial aims and objectives... • Resolve technical and aesthetic problems utilizing and practicing a variety of working methods • Present and communicate developmental work and outcomes in a manner appropriate to your discipline and to high professional standard
R&D Blog - should include research, methodologies, experimentation, prototyping, synopsis and strategies. Consider, explore and mash-up the three themes; Happiness/ the Internet/ Your Future Self; Sagmeister urges us not to convey happiness but to ‘evoke happiness’. Coupland misses his pre-internet brain – should we embrace this ‘inevitability’? The future – the virtual or reality – will we fake it, or keep it real? Ten years from now…what will you be doing?
Collaborate Create artifacts and curate an exhibition of work to launch the Collide Event Exhibition outcomes for screen based media as well as physical installation pieces
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HAPPINESS
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THE HAPPY SHOW STEPHEN SAGMEISTER
In 120 year history the museum on Vancouver hosts one of the largest exhibitions, this spectacle transcends the boundary between art and design, the exhibition takes over the museums galleries and stairwells, hallways and restrooms to seek our answer to, what makes us happy? After sagmeister documented his troubles with alcohol and drugs, weight gain and depression, he conceptualized ‘the happy show’ in an attempt to define and control his own happiness. The exhibition is a result of sagmeisters year off, in that time he researched into his own personal happiness. The exhibition includes a great mix of installations, imaginative typographical displays, and interactive artworks. After watching Stephen sagmeisters ted talk on the key to happiness, he speaks about how it’s about evoking happiness, something so simple can make you simple out in a public place, its about the unexpected.
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“TRUE”
SUBWAY SIGNS
In Stephen sagmeisters happiness ted talk, he mentions a young designer based in New York who goes by the name of ‘true’. He set out to evoke happiness as sagmeister insisted we must do, not just demonstrate what happiness looks like, that can be easier to do. The new york designer did this because as commuters we don’t look at these signs or take any notice of them, but if your sat and you take a quick glance and realize they are not what they usually say, and the things they do say are social, it would evoke a smile on your face, you would tae photos and tell people about what you had seen because it was so out of the ordinary. Its something that will brighten up someone’s day and make him or her laugh,
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JAMES TURRELL
THE ROOM
Another New York project, basically a square room by James Turrell, which has a retractable ceiling. Opens up at dusk and dawn every day. You don’t see the horizon. You’re just in there, watching the incredible, subtle changes of color in the sky. Stephen sagmeister comments on how the room is truly something to be seen. People’s demeanor changes when they go in there. And, for sure, I haven’t looked at the sky in the same way after spending an hour in there. There is another version of this in the Yorkshire sculpture park called the ‘deer shed’. The idea is simple, the small things in life but the relaxation it gives you to not see the outside would but watch the changing sky is therapeutic. This made me realize that the project can also be a concept of design rather than a campaign or an advert; I want to make something breathtaking and inspiring. To do so I need to think personal and deep to get the best out of my skills.
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JI LEE
SPEECH BUBBLES
Ji Lee is the multidisciplinary creative who believes success follows fun. On the streets of New York, in 2002, speech bubble-shaped stickers began appearing. Bus stops, telephone booths, billboards, subway trains – anywhere there was an advert, you were likely to find a bubble stuck over the top of it.
thsi infleunces me because i now understand what sagmeister meant when he said to ‘evoke happiness’.
The stickers were left blank, inviting passers-by to fill them with their own thoughts. “I use it to download porn,” reads the bubble added to one IBM ad. “I steal music,” a model holding an iPod was made to say, “and I’m not going away.” This designer let the audience take control of the campaign, they could do what they wanted to on the speech bubbles, express themselves in an anonymous way that works for them. It brings people joy to be able to write something that no one knows was them and that everyone will see, it brings out the child in them and it evokes happiness. Something that doesn’t represent happiness but creates it.
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TIMES I FELT HAPPY...
THINGS THAT MAKE ME HAPPY?
The first time I preformed on stage
Listening to music
Striving for a goal
Sleeping
Proving someone wrong
My first new years eve with my friends My mum and dads wedding When I passed my driving test When I got my first A in collage Yacht in St Lucia on friends wedding day Fountain in London
Holidays Sun Friends Boyfriend Family warmth Reading Stars New York The future Making money for myself
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WHAT MAKES PEOPLE HAPPY? PRIMARY RESEARCH
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THE DIGITAL AGE
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“I’m starting to forget what my brain used to think about, I have being re wired, and I don’t think I’m alone”. DOUGLAS COUPLAND
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DOUGLAS COUPLAND SLOGANS FOR THE 21ST CENTURY This is an ongoing body of statements Coupland has been working on, in which he has made a consistent effort to “Try and isolate what is already different in the twenty-first century mind as opposed to the twentieth.” “If you were to attach a stick to each of these slogans and carry them in the street, would they read as protest or would they read as complicit guilt?
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DOUGLAS COUPLAND THE LOVERS (DETAIL)
Douglas coupland, now a writer, was a former graphic designer, however he has recently started to explore the design world again, after commenting on the ‘rewired brain’ and the digital age, he curated a series of dots. At first glance the dots look normal and the unorganized dots don’t look like anything much, but looked at through a device, you can see an image on someone jumping off the world trade center. The point of this is to show what we can see through the world of lenses. The idea of the digital age and how we think differently now is shown here, ere so immersed in technology that we can only see an image for something through it, its the only thing that can hold our attention.
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MY FUTURE SELF
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WHAT IS MY JOURNEY FOR THE NEXT 10 YEARS? Placement Trip to New York 3rd Year of University Graduate Camp America First job in city near home New car House Marriage Promotion in Australia Live by the beach Becoming a mum Watching kids grow Grandkids Retirement COLLIDE
LUCY KILCOYNE I TRANSFER
This is a designer that won D&AD’s black pencil award as part of the new blood brief in 2015. the idea is based on their future self, something I am looking into for my brief of collide. The way Lucy has looked at the brief is that you can construct your future and become a certain way depending on the decisions she makes. You might have one vision but when decisions come your way, you can be swayed and your paths can change quickly. This got me thinking about my future self and what I would love to be looking at in 10 years, the answer is success, I have doubted what I have wanted to do for to long, I want to prove to myself and my family that I can something other than what they would have advised. Living in New York, working for a top design company living in a house on the outskirts with my husband and maybe starting a family. That is where I would love to be, but that’s the good option, there are many that could come my way...
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SHANNON LEA (HOME) MAKER
Shannon Lea is another student that won D&AD’s award but instead the yellow pencil award as part of the new blood brief in 2015 also. The idea is based on their future self, something I am looking into for my brief of collide. This designer choose to take a scenario that she would love and contrast it with the opposite scenario that she would hate, I like the contrast in her dream and her nightmare, its something that interest me, my dream is new york, but realistically I hope to end up in a big city maybe even London at a good design agency. However my contrasting nightmare wouldn’t be a family, my hopes incorporate family. My nightmare would to be in a dead end job not knowing where to go. The clever thing about this project is that the two images are merged into 1 and only one can be seen at any one time, one during the day and one during the night using two different inks.
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JAMIE KIRK TARROT
Again Jamie kirk is a winner of D&AD new blood brief, he himself was from Huddersfield University. He created a series of tarot cards that had some quotes on that he does by, I think the way he has done the typography. I myself have a quote that I live by. ‘Try everything once, and the good things twice’. Jamie comments, ‘Using the concept of tarot cards, I’ve produced a self-promotional piece of work that captures aspects of my past, present and future through illustration, animation and print. This could influence how I make this project my own and personal. Before seeing this the idea of having a past present and future aspect to my project. I think its interesting because it shows my development, it gets even more personal and digs deeper into my thoughts and feelings.
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TOM WATKINS WHEN IM A DAD
‘In ten years’ time, I decided that being able to inspire people was important, but even more so I wanted to be a dad, so When I’m a Dad was born. A way for me to inspire not only myself but also other future fathers about awesome things to do as a dad. The print execution involved creating and printing a unique children book with 10 different illustrated ‘When I’m a dad’ scenarios. For the digital execution I designed a website to bring the conversation online, which was picked up by some media helping it grow.’ This was by tom Watkins a student won a black pencil award. I like this piece because of how emotional it makes you feel, most people think about their career and where they will live, but the aspect of being a dad is his inspiration is a nice thing to hear. its a little deeper than just a career, its his inner thoughts and feelings, success and proving I can do what I want is my motivation and it something I want to inspire my project.
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IDEAS
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DECISIONS DETERMINE DESTINY IDEA 1
I’m a big believer that every decision you make, impacts your future in one-way or another, whether big or small. Only you can make those decision, people will try and influence but if there’s one thing I learned, stick to your gut... This brief is about independence, taking control over your own life and your own choices,that in tern will determine where you will go in life and if you will be happy.
A few years ago, neuroscientist Antonio Damasio made a groundbreaking discovery. He studied people with damage in the part of the brain where emotions are generated. He found that they seemed normal, except that they were not able to feel emotions. But they all had something peculiar in common: they couldn’t make decisions. They could describe what they should be doing in logical terms, yet they found it very difficult to make even simple decisions, such as what to eat.
My ideas is to base the idea of decisions determine destiny, first telling my story by animation and linking this then into a physical design product.
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MILESTONES IDEA 2- Final Idea
When I look into my future, the things I cant wait to do are the milestones in life, the things everyone does, because they are the achievements in life, like getting married, becoming a parent and buying your first home. I can’t wait to be able to do that al for myself. My idea is to have an animation with my milestone son telling the story of what I’ve done and what I cant wait to do, this will be an illustrative animation done on after effects, this will then rewind and say ‘ but forget my future’ what’s yours?
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FINAL IDEA DEVELOPMENT
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MY MILESTONES PAST Learning to walk and talk Lose first tooth First day at school First best friend 13th birthday Graduating high school 16th birthday First holiday Passing driving test 18th birthday
PRESENT Realizing what your passionate about
MY FUTURE Graduating university 21st birthday Run a marathon Anniversary First big interview Getting the job of your dreams Buying first house Getting married 30th birthday First promotion Becoming parents 40th birthday Becoming grandparents
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Here’s my initial idea sketched out, of a simple timeline with detachable numbers and tags that represent milestones in a personal life, some that al people go through and some that are more personal, goals and achievements they want to make, bucket list ideas if you like. The idea was to have this illustrated by drawings however I’m not sure what to do, I want to try some illustration and vector ideas to play around with what will look best. I wanted their to be an animation to go with this as the digital side, this will show my story and then ask the question what’s yours? Going with the physical aspect and getting people to get involved and plan out their futures.
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WALL TIMELINES After having this idea, I thought it would be a good idea to look through some timelines for inspiration, initially I thought of a straight image, with sections to place the detachable images, however looking through I like this idea, of having the ages for the milestones on the design and the milestones being placed, not the age. This could be a good way to see how people see their futures at different ages rather than the user placing the age on. I also think this can change the design style, something I plan to experiment with.
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WALL TIMELINES A style I also like is the idea of a simple timeline, with the images being able to be moved and changed depending on the user, although simple I think this will be a way that each user can Clearly see what they want, something they may not have done before and it could help them see their future more seriously and clearly. Although the idea behind it is simple, I want the design to be more eye-catching and interactive so it wouldn’t be a simple timeline I create, it would have some sort of interest about it.
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HANGING TIMELINES After talking with a tutor, I realized that a wall timeline would be good however it would take up a lot of room, I wanted to condense my idea into something more creative, so I took a look at some creative ways I could showcase this timeline. I initially thought of a book but before exploring that i found this. I really like the idea and look of this, I thought I could colour code the milestones depending on area for example, living, activities and work. And then place a timeline behind them like this one, and hang the milestones at a height of relevance to when I wish to achieve them. Although this would make the project not interactive, it would show my story in more detail and I think it could work really well, however I do want the project to be different to what I’ve done before, I wanted something more interactive and personal. So decided to keep looking around at ideas and come back to this at a later date.
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STACKED TIMELINES When I saw this I instantly liked it, itself its not a timeline of milestone but this can be adapted to do so and people could turn them away if they didn’t want it and work out where they would put it, the problem with this idea was that the order in which the milestones are achieved and at what age wouldn’t be able to be changed and I think age and when the milestones are achieved is a big factor in this project. I think with some god graphic work and illustration something like this could look really effective, I want to keep looking into books to see if I can find a better way to get the audiences interacting with the project
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SPINNING TIMELINES I realized after talking to tutors that having typical milestones with a few crazy ones would be difficult, I would have to make many tags in order for the millstones to be appropriate to every type of person, so the idea is to base it on me, and the paths I could take and where that could lead me. I decided to split my future into 3 paths, dream ideal and nightmare. These three would then make it easier for me to show what I would reasonably want and then show people that if I took different paths what I could achieve. I still want to instill the idea of decisions determine destiny and every decision effect you and who you become. The idea when seeing this image was to have 3 sides that people could switch over and interchange with the ideal, nightmare and dream, making it more space saving but eye-catching at the same time.
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TAPE TIMELINE This is an interesting way of showing a timeline, the idea of it being pulled out to reveal the next part in the series is quite appealing, it may be that i have something in my work that participant can pull away to reveal, it leave suspense and makes them want to read on. Rather than a big block of text or images that don’t have an order or structure. Although I like this technique wanted to create something with a little more colour and appearance, so this particular method wouldn’t work for me, but the idea has sparked some inspiration into what I want to do with my project.
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BOOK TIMELINES When I saw this book I knew instantly its what I want to make, I like that I can make a diary type thing that will have my millstones in and the things I want to achieve in life, I can tell my story though my ideal life and then have interchangeable parts to show that my destiny can change based on my decisions. The flaps can be coloured black and white for dream and nightmare and then this shows my future in the way I see it now, even down to the small things like getting a tattoo. I still have to work out the details on how I would make and produce this book but I know I want to give it a try.
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JAMES GULLIVER HANCOCK I know that I want my book to be quite illustrative; the milestone tags i want to produce will be purely illustrative, drawn and styled digitally. So I decided that i should look at other illustrators before I start for inspiration. I really like this style of James Gulliver Hancock, the use of minimal colors really appeals to me, the simple but effective illustrations really tie together with each other and this is how I want mine to be. I want the style to stay persistent throughout and I may try the idea of using one colour throughout, depending on how the book aesthetic appears.
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UNKNOWN This piece of work from an unknown artist caught my eye, I liked the way the outline stand out as much as the colour and its not too precise, it had a rough style which I think done right could look good for my project. I don’t want it to be to prefect because I think this could project my personality into the work more than a polished piece it can give it character and relatable features. I think the colors being along the same colour pallet and pastel is really nice, its soft and I think the soft look, looking into the hazy future, could also work well for me. I look forward to creating my project style because I have some good ideas and influences into what I want my pieces to look like.
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DIANNA DEMENTEVA Although I liked the idea of illustration, it’s not something I have done a lot of before, however this project could be a chance for me to try something different and broaden my skills. The other way I could do the book is using a vector style, similar to this illustrator Dianna dementeva. Using flat colors in shades to create a character and scene that implies light is being applied and depth of field is present. I really like vector styles, I have done vector work in previous projects and it has gone well for me, although people may be harder and more intricate I think creating milestone tags would prove well for this style.
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MILESTONES FOR BOOK DREAM
- Rope swing into water - Climb a mountain - See northern lights - American road trip - Publish a book - Meet a world leader - Fly in a private jet - Walk the red carpet - Live in Australia - Get married - Have kids
IDEAL
- Get a tattoo - Run a marathon - Camp on a beach - peruse my passion - Start my own business - Swim with dolphins - Start a blog - Dance on a bar - See a drive in movie - Have a psychic reading - Be an organ donor - Live in a house on outskirts of city - Get married - Have kids
NIGHTMARE
- Be a street performer - Scuba dive - Drive a tractor - Ride in a hot air balloon - Sleep in a haunted house - Struggle with money - Stuck in a dead end job - Fail at design
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HOW IT WORKS... Book contains story of ideal Future in milestones, A3 Portrait Book, binded toegther. folded A1 sheets.
59.4CM
A1 84.1CM
FOLDED
42.05CM
42.05CM
59.4CM
A3 A3
the flap frames are to different colours, one for dream and one for nigthmare milestones.
Ideal milestone for me, frame Fixed in book, milestone is removable COLLIDE
DEVELOPMENT
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REALISING MY MISTAKES As this book has developed through the project and my research I want it to be a sort of milestone diary, a book that is kept with someone for a few years, so they can keep track of their hopes and swap and change parts based on their decisions. I wanted to make the book personal and reflect my personality so I wanted to make something authentic and hand made to make it more personal and diary like.
Again I had the same problem with the front cover, nothing was working for me and again didn’t give me the effect I had hoped for.
After not being able to get the effect I had hoped for on the cover I decided it was time to move on into the inner pages, I using hand drawn type but only in style, they were still digital, I made my milestones digitally however I used a graphic tablet, but again this was still At first I did a lot of developments digital- giving a digital effect. To an extent this can work but I needed to find the bally trying to get the desired effect, using pastel colours, hand type and intricate ance between hand drawn and digital to detailing, however the digital elements get the book to work in the way I wantlike adding drop shadows started to take ed it to. away the effect I wanted. I spent a long time developing and trying to achieve this look before I realized that the problem was that wanted a hand drawn look digitally. The problem with the digital idea was that I was adding things to the logo just to add to the aesthetic but had no real purpose.
Looking back on my work I didn’t like anything I had produced and that when I realized that I needed to draw everything, including the small font. So I started to create logos, covers and inner pages using my own drawings and handwriting and instantly I stared to like my pages better.
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After my realization I got stuck into doing the hand drawn elements, I wanted a sort of logo to put on this book, nothing that was too over powering but more of a statement of what this book was all about. Because the title I had decided to go with was decisions determine destiny I thought about the directions side of things and how decisions determine the direction your life goes in and the milestones you hit along the way, bringing me around to a compass. I did this with the N, S,E and W signs on but that’s not what I liked, I think without it, it has the connotations of a compass without being too obvious. I think its a nice touch and has more meaning that putting a circle around it for effect. The handmade type in the middle written by me I think works well. Also like the idea of hand written type because although I don’t like my writing, it give a real personalization with the book I am going to create. I just had to write over and over until I was happy. So this was the symbol I decided on, something as a reminder and a statement for the book itself.
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I then moved onto the front cover thinking that this would be the bench mark for my book, the style of this would be able to set the style for the book itself inside. I started by using the digital type but writing it myself and although it was looking better, it was not the effect I had hoped for in this book, I wanted it to be really personal, handmade and crafted, these cover were not giving me that message. I was editing them digitally even though they were drawn and I think looking back that that was my problem. I wasn’t sure on the fonts or colours, they were coming across cold and the type was hard to read. I decided I should move on from this and try a different technique.
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When looking for inspiration I came across an illustrator that made a letter out of pure illustrations and I really liked the idea I thought it could work well for what I was doing. I spent so long drawing out the letters scanning them in and trying not to mess with them too much. I really liked the effect I was getting in the letters however when I put them all together into words to make the question on the front of the cover the images were getting lost, the text was unreadable and there was nothing interesting about it as I had hoped. I hit a little but of a wall here, I was finding the front cover hard to accomplish and I was not moving on with my inner pages. Again I decided to move on and come back to the front cover, the inner pages may give me inspirations and ideas. I found I was trying to pack too much into the cover and maybe I just find one illustration I like or make the lettering really simple. I wasn’t sure yet but I knew if I came back to it at the end I would have a style and some ideas.
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i had decied to leave the front cover until i had don the rest of th book, as thi would gve me an indication on the style of the book., and it did exacly that. once i had craed th book from scratch and binded it toegther, realised how handmade this book was going to look and i decided the front cover should carry on that theme. so i got some wooden letters that i staned to make them a better colour and simply wrote your future on the front. i thn tied some twine in a complmentry colour to hold the book togther. i think it really works and after trying to get the right front cover digitally im gld i movd on and tried somethign more hand made, i thik it finsihes off the book well.
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MILESTONES
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ROUTEE
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I wanted to do illustration for this project because I had never done it before and I thought it could be a fun thing to do that would broaden my skills. I decided it was time to take some risks. I used a graphics tablet and illustrator to create the outlines and colors of these milestones, I tried them using just lines and grey scale and although the colour was the best I wasn’t sure on them. The first one I did was the marriage milestone and the style really fit the illustration but as I moved on the illustrations were starting to look messy and unfinished rather than a particular style. I wasn’t happy and I wanted to find a way to fix this. I then realized that although the tablet was hand drawn it would give me a better effect if I really did just draw them. So I did, I drew then scanned them in and only made it s the outlines were thin and a little unfinished this gave a good drawn effect and the coloring in although looked a little more vector defiantly worked better for me. I thought about how I could improve them to make them more handmade and I realized that if they were printed on paper that wasn’t average they might have some spark. I tried rag paper and loved it straight away. It had a real crafted finish to it and I really like the mix and contrast between hand made and digital that I have brought together.
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Before deciding on the drawn aspect, I tried the drawn effect using different materials like markers, watercolor, inks, and pencils. I also tried out the idea of making the illustrations from card, building up layers for detail, but that wasn’t something I liked the look of. I tried many different papers; some with imprints in them and different thicknesses just to see what I could make from them. What would work for me and the style I wanted for this book.
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I had started to move on with my book ages and I now knew the style I was going for, after printing the milestone son the paper I had chose I really liked the effect I knew that what I wanted to use. My next decision was how I wanted to display the millstones in the book and how they were going to be placed in and out. I cut a circle around the milestones and I cut all the way to the edges, but I found the best was to cut them out as squares. I liked this idea and thought I should add a description to the bottom as I was going to do this separately. I saw how the colours turned out o the paper and deiced that the best was to present the cards would be how I have to the right. I went thought a series of ways and layouts to find the right one, but I wanted them to be simple, they needed to be understandable and because they were going to be a set of cards I wanted them to be all the same style and layout, the only difference was the colours and even they were all kept pastel and light.
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CARD PACK
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After deciding on a pack of cards I realized that as the book was compact I needed something that would be able to hold the cards, initially I was going to insert them in to the book but with so many the books would then not shut. The obvious thing to do was cerate a box that would hold the cards. I wanted this pack to be very simple, not too much going on just the symbol, and the same questions the book asks in a similar style. I measured the cards and created this net that I will design onto. We have previously done prototyping and printing merchandise so I’m hoping this will be an easy task to complete once designed.
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What will your future look like?
Milestone Diary
Decisions Determine Destiny
Milestone Cards
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BOOK PAGES
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When starting the book I was only certain of a few tings, that I needed space for 3 milestones per page and that i had decided to make one milestone on each double page and main aspect, one that I don’t think will change, in turn being a dream, ideal or nightmare milestone. i started on my first page using the new york milestone and using my own type to complement it, I really liked what I had produced the first page I was very happy with so I continued into his style. Some pages I did I really liked and thought worked some not so well. I kept changing and developing until I got what I liked, until the colours were right, the fonts worked and the milestone spaces fit. i then added the panels at the bottom that allowed users to tick what they had completed and I though this made a good interaction and an incentive to keep the book, allowing you to change your milestones as you like. Some colour schemes worked better than other in some ways and I worked on them until I was happy with every page. Overall I am happy with my book. I was told the blue colours I was using in my ordinal designs were cold and that if I’m talking about my future it should be bright and colorful and that’s exactly what i have done on each page and I think it flows through really well. Also printed on hand paper gives the craft feel and makes the colours have texture linking in with my animation.
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CONSTRUCTION
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HANDMADE BOOK
After designing the book using only hand drawn aspects, I really wanted to get the feel of a handmade book, I realized mine was a little different as a lot of the aspects were vector but I think putting this into my own handmade book rather than a company printed one will make a huge difference in feel and quality. I have already decided to print on a4 handmade rag paper. To enhance this I want to use a4 sheets double sided and create the book by stitching along the seam as a bind. Using brown thread that complements the colour of the paper will work well. i then wanted a hard cover book so I want to use 2 pieces of grey board front and back with the hand made paper stuck on using an attaching piece of paper to bring the whole book together and hide the edges of the paper that are binded together. As well as making the book from scratch I wanted to give some special touches that will really give it that personality. So I want to add a seam of stitching to the front cover and also wooden hand made letters spelling out the title of’ what will your future look like? I want to continue to look at handmade books for inspiration and ideas.
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INSPIRATION
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2 A4 pieces of grey board covered in brown card.
thin strip of paper wrapped around spine to cover binds
A4 pages of book printed on handmade paper, double sided, binded by thread, sewn down seam
front and back pages stuck onto the grey board outer sides, brown paper hides grey board sides, strip covers bind
front and back of birnded book stuck to the 2 pieces of grey board covered in brown paper COLLIDE
Front
Back
Side
Open face down
Adding sewn detains to front cover for hand made cratf effect, with wooden letters stained and spelling out the question.
Open
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MAKING OFF
I started to make the book from scratch, to give the handmade feel; I printed each page out using A4 paper and cutting down to A5 with an additional spine for the binding space. I used the handmade rag paper, which gave the colors and illustrations a crafted feel. I then scored down that line so the book would bend, sewing down the seam to create a binded book, using brown thread. I then added the photo corners into the slots in the book, which I liked the look of. I took the two pieces of grey board that were going to be my front and back and covered them in brown paper, originally so the edges of the grey board couldn’t be seen but I liked the brown in contrast to the rag paper and decided to keep that as the cover. I then had some letters that I had painted brown but wanted them back lighter, so I used nail polish remover and this worked well because there were still paint in the cracks, which gave it a more rugged, feel. I added them spelling out what I wanted and looked at adding the same brown thread used in the bind as decoration. I printed the cards and cut them out, then created a box that would fit them in and printed that, cutting it and scoring the folds before sticking it together. Then placing all pieces of the book together using glue, I created a brown bound book with inner rag pages, a set of cards with a pack that were inserted into the book as you liked.
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MILESTONE DIARY REFLECTION
After the making of the book I was very happy with the outcome, the only problems I had with it was that some pages were a little lighter than other making them look a little more washed out that I wanted, and also the book cover was slightly over at one side and under at the other due to how I did it when sticking it down, but nether the less this was a minor issue and something that would not be noticed unless on close inspection. I was very happy with the way the book was binded using needle and thread. It made the book look clean and professional, without seeing the binding itself. I was happy with the milestone cards and with the development that went under way the milestones were defiantly well drawn and executed, again the only problem I had was the grey on the text was a little light making it harder to rad that had anticipated. The use of hand made paper meant that the book was very sturdy because of the thickness, the cards were heavy duty for moving in and out of the book and the card pack was well made ad supportive of the cards because of its strength in comparison to normal card. The picture corners I used worked well although they may need sticking with glue if used a lot. I think the idea of the millstone diary is something a lot of girls in particular would love to have. It s a novelty gift and its a cute momentum to carry through life and track your milestone and achievements.
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COLLIDE EXHABITION I set my book out on a plinth at the exhibition, with the book standing and slightly open so you can see the pages at a glance and then set the best cards out in front with the card pack laid behind. I wanted the users to play with the book and look in it so I made the piece look inviting and interesting. The mistake I made was not having a front over at the time, the cover may have enticed people a little more but nether the less I got a lot of interest and enjoyed listing in to peoples feedback. I was told that it was very well drawn, very cute and a lot of people commented on the paper type I used. I defiantly think the paper was a god idea. I also had people ask how I made it and how delicate and lovely it looed. I was so happy with the outcome and the amount of people I saw playing with it because I was unsure o the reception I would receive. I took photos of people using my book but without them knowing at the time as this gave me an indication of what they were saying and dong without them knowing the creator was present. I am very happy with my outcome as in the middle of my project I was worrying about how to drawn my illustrations and how the book would look in the end but I think for the fun lighthearted nature of the project I did well to personalize and have fun with it.
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ANIMATION
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Proud Creative inspiration
When I started the animation I had the idea of using cameras and null objects in after effects to move around a canvas in a 3d setting from milestone to milestone creating a story. When I figured out the ways in which it could be done I found that I was starting to push the boundaries of what after effects can do, it was more about working with after effects to achieve the look I wanted. Because of this I decided to take a different approach, I was shown a video by proud creative where the creator made a background and a floor and placed objects in a 3d space using after affects 3d tools. I had used these before and believed I could make this look effective. The proud creative animation had an effect that made the pages look like they were turning; this was perfect for me because I wanted the animation to be a digital representation of my book.
https://vimeo.com/1219276
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Before starting my animation I drew out in what order I wanted scenes to come in and what parts I could move in them. I needed to do this so that when I made the artwork in illustrator I could put the objects I wanted to move on different layers. In illustrator the artwork looked flat but I knew once placed in 3D space and add shadows it will illuminate this. I added the textures in illustrator using clipping mask however I could have changed the effects using the track matt alpha option we have used in workshops before. Once these were all done i started to import them one by one into after effects and animate the separate parts, making signs swing, by hanging pivot points so that its more of a realistic movement. Adding drop shadows really made the different in 3d space and I’m happy with how my animation looks visually. Even thought its a different style to hand drawn it defiantly looks hand made. I used simple animations to make things move in a natural way and interesting to look at. i came across problems when I wanted to make the page effect but i worked it out by moving the pivot point to the bottom and rotating it onto the page on top of the previous scene. I made it even more realistic by adding in black solid layers that changed in opacity so it showed shadows in a book when turning pages. I knew I wanted some background music over the voice over I was going to do; I picked a nice relaxing tune to place in the background. Using my own voice I talked through my future and though I think the dialogue is good, my voice is not the voice I imagined and will try many different people to get the right effect. However I was keen to have my voice for a personal touch.
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MAKING OFF
I don’t have a lot of experience on after effects, just simply what I had learnt in Sara’s after effect sessions and a little more from experimenting from those. However I found that because I know the basics I was able to figure out how to make things work. I had worked with 3d after effects before and I know about making objects separate on illustrator layers and retaining layer sizes. The main work was in illustrator crating the artwork and different aspects that would move. I then used the transform tools to reposition, move and scale to create the desired effects. One effect I wasn’t sure on was getting the pages to look like they were Turing like a book. I realized quickly that I could move the artwork by rotating it upwards, I struggled at first but when I realized I had to move the pivot point it became a lot easier. The difficult part was timings but the more I moved through the animation I picked it up. Because I wanted it to look like a book turn I wanted to add shadows as a page was coming up, I learnt to create a black solid and use opacity to change the shadowing as it moved up. I really started to get the hang of it and I enjoyed the process. I have never done a proper animation before and the lighthearted nature of telling my story and it being personal was nice. I added my voice which sounded comical with the animation because of my accent but it works well.
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Final Animation
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PROMOTION
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After finishing my physical and digital piece i decided to think of other ways to expand my project and I decided to create some posters to rote the millstone diary, I wanted something that would say hers my future what will yours look like and I think the us of the speech bubbles works well as a conversation is going on, I think the colours work well together and printed on rag paper will work even better as well as tying in with the theme and style of the book and project itself. I didn’t want anything too complex and a little information about the diary itself. I think the poster to the right works well in terms of style, colour and content.
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SOCIAL PROMOTION
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facebook advertising and audinece interaction after finishing the book and animation, i thought about how could further enhance my project. i rea;ised that i could find a way of promting the book and its uses through posters, social and animation. i looked into what had beena roud on facebook so i could catch onto a interaction that was in fashion to catch peoples attention. so i decided to use the texhnique facebook itself used when celebrating national friedn day, placing down the cards in an order to tell a story. i used it as a sneak preview into what you would and wouldent like to do with your future and get people interested in the way the book works. i think it will work well because these videos on facebook are something people like to do and being able to pick your miekstnes and get the video made for you.
vimeo link... https://vimeo. com/165847935
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BIBLIOGRAPHY http://museumofvancouver.ca/exhibitions/exhibit/stefan-sagmeister-happy-show http://www.thisiscolossal.com/2013/08/the-happy-show-by-stefan-sagmeister/
http://www.creativebloq.com/ji-lee-working-bubble-7133862 http://static1.cartoonsy.com/preview/73/2a02465cff54bf8 http://thumbs.dreamstime.com/z/%E6%B7%B1%E8%89%B2%E7%9A%84%E6%AF%95%E4%B8%9A%E5% A5%B3%E5%AD%A9-49402020.jpg
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